SECURITIES AND EXCHANGE COMMISSION
                             WASHINGTON, D.C. 20549

                                    FORM 10-K

                            ANNUAL REPORT PURSUANT TO
                      SECTION 13 OR 15(d) OF THE SECURITIES
                              EXCHANGE ACT OF 1934
                   For the Fiscal Year Ended December 31, 1999

Commission File Number
       1-11768
                           RELIV' INTERNATIONAL, INC.
             (Exact name of Registrant as specified in its charter)

           Illinois                                      371172197
           --------                                      ---------
  (State or other jurisdiction of                     (I.R.S. Employer
  incorporation or organization)                   Identification Number)

  136 Chesterfield Industrial Boulevard
           Chesterfield, Missouri                          63006
           ----------------------                          -----
 (Address of principal executive offices)                (Zip Code)


                                 (636) 537-9715
                                 --------------
               Registrant's telephone number, including area code




Securities registered pursuant to Sections 12(b) and 12(g) of the Act:

                                                 Name of each exchange
   Title of Class                                on which registered:
   --------------                                --------------------
   Common Stock, without par value               NASDAQ National Market tier
                                                 of The NASDAQ Stock Market

         Indicate by check mark whether the Registrant (1) has filed all reports
required to be filed by Section 13 or 15(d) of the  Securities  Exchange  Act of
1934  during  the  preceding  12 months  (or for such  shorter  period  that the
Registrant was required to file such reports),  and (2) has been subject to such
filing requirements for the past 90 days.   X   Yes       No
                                          ----      -----

         Indicate by check mark if disclosure of delinquent  filers  pursuant to
Item 405 of Regulation S-K is not contained  herein,  and will not be contained,
to the best of  Registrant's  knowledge,  in  definitive  proxy  or  information
statements  incorporated  in Part III of the Form 10-K or any  amendment  to the
Form 10-K. [ ]

         Based upon the closing price of $2.00 per share of Registrant's  Common
Stock as reported on NASDAQ  National  Market tier of The NASDAQ Stock Market at
March 15,  2000,  the  aggregate  market  value of the voting stock held by non-
affiliates of the Registrant was then approximately $11,277,180.  (Determination
of  stock  ownership  by  non-affiliates  was made  solely  for the  purpose  of
responding to the  requirements  of the Form and the  Registrant is not bound by
this determination for any other purpose.)

         The number of shares outstanding of the Registrant's Common Stock as of
March 15, 2000, was 9,551,102 (excluding treasury shares).

                       DOCUMENTS INCORPORATED BY REFERENCE

         Portions of Registrant's Proxy Statement for the 2000 Annual Meeting of
Shareholders  to be filed  with  the  Commission  within  120 days of the end of
Registrant's last fiscal year is incorporated by reference into Part III.



PART I

Item No. 1 - Business

General

         Reliv' International, Inc. (the "Company") was incorporated in Illinois
on February 11, 1985,  under the name American Life Investors,  Inc. The name of
the Company was changed to its  current  name on January 20,  1992.  The Company
maintains  its  principal  executive  offices  at  136  Chesterfield  Industrial
Boulevard, Chesterfield, Missouri 63006.

         The  Company  produces a line of food  products  including  nutritional
supplements,  diet management products, functional foods, a line of granola bars
and a sports  drink mix.  Functional  foods are  products  designed to influence
specific  functions of the body.  These products are sold by subsidiaries of the
Company to a sales force of independent  distributors who sell products directly
to consumers.  The Company and its  subsidiaries  sell products to  distributors
throughout the United States and in Australia,  Canada, New Zealand, Mexico, the
United Kingdom and Colombia.

         The Company has two wholly-owned subsidiaries,  Reliv', Inc. ("Reliv'")
and Reliv' World Corporation ("Reliv' World"). Reliv' World has six subsidiaries
- - Reliv' Australia,  Reliv' Canada,  Reliv' New Zealand,  Reliv' Mexico,  Reliv'
Europe and Reliv Now Colombia.

         Reliv' was organized as an Illinois  corporation  on May 24, 1988, as a
wholly-owned subsidiary of the Company, and began selling nutritional supplement
products in October, 1988, in the United States.

         In  Australia,  Canada,  New Zealand,  Mexico,  the United  Kingdom and
Colombia,  the  Company's  products  are  sold  through  Reliv'  World  and  its
subsidiaries  in  each of such  countries.  Reliv'  World  was  organized  as an
Illinois corporation on March 30, 1992, as a wholly-owned  subsidiary of Reliv'.
Reliv'  World was  organized  to conduct the  foreign  sales  operations  of the
Company and to own foreign sales operations and  subsidiaries.  On July 1, 1992,
Reliv'  declared a dividend of all of the stock of Reliv' World and  distributed
all of such stock to its sole shareholder, the Company.

         In February,  1991,  Reliv' entered into a joint venture agreement with
an  Australian  corporation  and the joint  venture  began to  market,  sell and
distribute Reliv' products in Australia in May, 1991. Reliv' Australia Pty, Ltd.
("Reliv' Australia"), a wholly-owned subsidiary of Reliv' World, entered into an
agreement to purchase the joint venture interest of the Australian  corporation.
Reliv'  Australia also entered into an agreement with the three  shareholders of
the  Australian  corporation  under which a partnership  of such  persons,  as a
distributor of Reliv'  Australia,  is to receive,  for a period of 10 years from
March 1, 1992, 2 percent of sales in Australia  and New Zealand  (defined as the
designated  retail  selling  price of all  products,  on which  commissions  are
payable to distributors), up to approximately $10 million (AUS) in 1992, and $12
million (AUS) in all  subsequent  years during the term,  and 3 percent of sales
that exceed those figures. Since March

                                        2





1, 1992,  the  business of the Company in Australia  and sales of the  Company's
products there has been conducted by Reliv' Australia.

         During April,  1992,  Reliv' New Zealand Limited ("Reliv' New Zealand")
was  organized  as a New Zealand  company and as a  wholly-owned  subsidiary  of
Reliv'  World  (except for nominal  shares held by an officer).  In June,  1992,
Reliv' New Zealand  began  selling the Company's  products  through  independent
distributors in New Zealand.

         On June 9, 1992, Reliv' Canada, Ltd. ("Reliv' Canada") was organized as
an Ontario, Canada corporation and as a wholly-owned subsidiary of Reliv' World.
Reliv' Canada commenced  operations during October,  1992, and began selling the
Company's products to distributors in Canada in November,  1992. On December 31,
1995, Reliv' Canada was converted to a Nova Scotia,  Canada unlimited  liability
company,  wholly-owned  by Reliv'  World  (except for one  percent  owned by the
Company), under the name Reliv' Canada Company.

         On June 28,  1993,  Reliv'  Mexico S.A. de C.V.  ("Reliv'  Mexico") was
organized as a Mexican  corporation  and as a wholly-owned  subsidiary of Reliv'
World  (except  for one share owned by the  Company).  Reliv'  Mexico  commenced
operations  in  June,  1993,  and  began  selling  the  Company's   products  to
distributors in Mexico in August,  1993. On December 20, 1994, Reliv' Mexico was
converted to a Mexican limited  liability  company under the name Reliv' Mexico,
S. de R.L. de C.V.

         On  July 1,  1995,  Reliv'  UK  began  the  marketing  and  sale of the
Company's  products in the United  Kingdom in accordance  with the Reliv' system
under a license and distributor  arrangement  with the Company.  Pursuant to the
terms of the  arrangement,  Reliv'  UK  purchased  all of its  requirements  for
products  from the Company and paid Reliv' World a royalty on products  sold. On
October 1, 1998, Reliv' Europe, Inc., a wholly-owned subsidiary of Reliv' World,
purchased all of Reliv' U.K.'s capital stock in return for a 3% equity ownership
in Reliv' Europe. The former owner of Reliv' U.K. forgave approximately $435,000
in advances to Reliv' U.K. Under the purchase arrangement, the former owner will
receive  monthly  payments equal to 1.5% of Reliv'  Europe's  retail sales for a
period of ten years.

         In July,  1999,  Reliv Now Colombia  Ltda.  ("Reliv Now  Colombia") was
organized as a Colombian  corporation and as a wholly-owned  subsidiary of Reliv
World.  Reliv Now Colombia  commenced  set-up  operations in October,  1999, and
began selling the Company's products to distributors in Colombia in March, 2000.

Principal Products

         Through  its  subsidiaries,  the  Company  markets  and sells a line of
related products  including  nutritional  supplements,  weight control products,
functional foods,  granola bars, and sports drink mixes. In December,  1999, the
Company discontinued the sale of its skin care line.

         The   nutritional   supplements   include   Reliv'  NOW(R)  and  Reliv'
Classic(R).  Both  products  are  designed  to  provide a  balanced  nutritional
supplement  for an  individual's  diet and  contain a variety  of  vitamins  and
minerals, soy and other protein sources and various herbs. The products are in

                                        3





powdered  form to be mixed with  juice or other  beverages.  The Reliv'  Classic
formula has a U.S. patent and the Reliv' NOW formula is a no-yeast derivative of
the Reliv' Classic formula.  Reliv' NOW is available with all natural  flavoring
or in the original formula.

         Reliv'  Ultrim-Plus(R) is designed as a meal replacement (for a maximum
of two meals per day) in a weight loss program.  In January,  2000,  the Company
introduced a newly modified  formulation of Reliv' Ultrim-Plus to enhance weight
loss in its users. The new product  formulation now includes an advanced complex
of thermogenic fat burners,  along with an increased level of soy protein.  Each
serving of the product provides 35 percent of the recommended daily allowance of
many essential  vitamins and minerals.  Reliv' Ultrim-Plus is available in three
flavors - vanilla, chocolate and strawberry. The product is in powdered form for
mixture with water or milk.

         Reliv' Cellebrate(R) is a patented weight loss aid designed to suppress
appetite,  curb the storage of body fat, and  facilitate  the body's fat burning
process.  Reliv'  Cellebrate is in powdered form and is  recommended  to be used
alone or with Reliv' Ultrim Plus meal replacement.

         Reliv' Ultra  Bar(R) is a line of granola bars  containing a mixture of
grains and nuts which use the core formulation of Reliv' NOW vitamins, minerals,
proteins and herbs.  Flavors include yogurt,  chocolate and raspberry carob. The
bars are a snack  food and  nutritional  supplement  and are  used  with  Reliv'
Ultrim-Plus as a meal replacement in a weight loss program.

         Reliv'  Innergize!(R)is  a patented  powdered sports drink containing a
mixture of vitamins and minerals. Reliv' Innergize is available in lemon, orange
and cool punch flavors.

         Reliv'  Fibrestore(R) is a patented nutritional  supplement  containing
fiber, vitamins, minerals and herbs. The product is in powdered form for mixture
with water or juice. In January,  2000, the Company  introduced a newly modified
formulation of Reliv'  Fibrestore to significantly  reduce its calorie intake to
just 25  calories  per  serving.  A modified  version  of the Reliv'  Fibrestore
formula is marketed in Canada under the name Herbal  Harmony in compliance  with
that country's nutritional regulations.

         Reliv'  Arthaffect(R)  is a nutritional  supplement and functional food
containing Arthred(TM), a patented form of hydrolyzed collagen protein, which is
clinically reported to nutritionally support healthy joint function. The product
is in powdered form for mixture with water, milk or juice. Reliv' Arthaffect was
introduced in October, 1996.

         Reliv'  ProVantage(TM)  is a  nutritional  supplement  containing  soy,
designed  to enhance  athletic  performance.  The  product is also of benefit to
dieters  and others  wanting to  increase  their soy  intake.  The product is in
powdered form for mixture with water or juice.  Reliv' ProVantage was introduced
in October, 1997.

         Reliv'  Healthy  Pantry(TM)  premium  entrees  are a line of  soy-based
functional  foods.  The meals are designed to offer the advantages of soy in low
fat, easy to prepare meals.  The line includes  Pasta Prima Vera,  Hearty Chili,
Hearty Burger and Ala King dinner. The meals are in dried form and can

                                        4





be prepared  quickly with a minimum of additional  ingredients.  Reliv'  Healthy
Pantry was introduced in May, 1997.

         In November,  1998, the Company  introduced Reliv'  SoySentials(TM),  a
nutritional  supplement  containing soy as well as other vitamins,  minerals and
herbs  designed  for use by women.  The product is in powdered  form for mixture
with water or juice.  The U.S. Food and Drug  Administration  has identified soy
protein as an effective  nutrient for reducing  cholesterol  levels, and thereby
reducing the risk of heart disease.

         In January,  2000, the Company introduced Reliv' SoySense(TM),  a berry
flavored  nutritional  supplement  containing  soy as  well as  other  vitamins,
minerals  and herbs to be  consumed  by men as well as women.  The product is in
powdered form for mixture with water or juice.

         In January,  2000, the Company introduced Reliv Now For Kids, a product
designed to provide a balanced  nutritional  supplement for a child's diet which
contains a variety of vitamins and  minerals.  The products are in powdered form
to be mixed with water or milk. Reliv Now for kids is available in chocolate and
vanilla.

         The Company  conducts  ongoing  research and development on its product
line and intends to  introduce  additional  product  items.  See  "Research  and
Development."

Patents and Trademarks

         The Company has obtained  U.S.  patents on the  formulations  of Reliv'
Innergize!, Reliv' Fibrestore and Reliv' Cellebrate.

         The Reliv'  Classic  formula has a U.S.  Patent.  Reliv' NOW is a trade
secret formulation which is a derivative of the Reliv' Classic formulation.  The
core  mixture of Reliv' NOW is  incorporated  in the Reliv'  Ultra  Bars.  These
products are  manufactured  and sold by the Company  under an Exclusive  License
Agreement dated December 1, 1991 ("License Agreement"). The License Agreement is
worldwide in scope and continues through the life of the patent. Pursuant to the
License  Agreement,  the Company is obligated to pay the owner of the patent and
the developer of the  formulations,  Dr.  Theodore P.  Kalogris,  a royalty of 5
percent  of the  revenues  from the sale of  products  containing  the  licensed
formulas,  with a minimum  $10,000  and maximum  $22,000  monthly  royalty.  The
Company's  obligation to pay the royalty payments will terminate on the later of
(i) 10 years  from the date of the  License  Agreement  or (ii) the death of Dr.
Kalogris,  and the License  Agreement  will be deemed to be paid in full at that
time.

         The  principal  ingredient  of Reliv'  Arthaffect  is the subject of an
issued U.S. patent.  Under an agreement dated November 6, 1996, Traco Labs, Inc.
("Traco"),  exclusive  licensee of the patent rights,  sublicensed the rights to
sell the product to the Company  ("Traco  Agreement").  The license is exclusive
for direct sales in certain  sales areas and is for a term ending upon the later
of (i) the  termination of Traco's rights to market the product or (ii) December
31,  2014.  The Traco  Agreement  provides  that the Company  will  purchase its
requirements of the product from Traco, and the

                                        5





exclusivity  of the license is  contingent  on minimum  purchases of the product
being made by the Company.

         Trademark  registrations  for  "Reliv'"  and for many of the  Company's
product  names are either  issued or pending  in the U.S.  Patent and  Trademark
Office.  Trademark  registrations for selected marks have been issued or applied
for in Australia, New Zealand, Canada, Mexico, the United Kingdom, Colombia, the
Philippines  and several  other  foreign  countries.  The Company  considers its
trademarks and tradenames to be an important asset of its business.

Sales and Marketing

         The Company sells its products to a network of independent contractors,
designated  as  "distributors",  who in  turn  sell  the  products  directly  to
consumers.  The Company's  products are marketed and sold to distributors in the
United States,  Australia,  Canada, New Zealand,  Mexico, the United Kingdom and
Colombia  through a subsidiary  in each country.  The  marketing  efforts of the
Company and these  subsidiaries  are focused on the  development,  training  and
support of this network of independent distributors.  The Company, through these
subsidiaries,  supports an active  training  program for  distributors  in which
Company  representatives  and  experienced   distributors  lead  group  training
sessions.   The  Company  and  these   subsidiaries   also  create  and  provide
distributors  with  manuals,  brochures  and  other  promotional,  training  and
informational publications.  Periodically,  each subsidiary sponsors distributor
meetings at which  Company  representatives  provide  training  and  information
concerning  the  Company's  products.  Company  subsidiaries  also sponsor group
telephone conference calls for training and promotional activities.

         Distributors  consist  principally of  individuals,  although a limited
number of distributors are  corporations or  partnerships.  New distributors are
sponsored by existing distributors.  A new distributor is required to complete a
distributor application and, in most areas, to purchase a package of distributor
materials (for $39.95 in the United States) consisting of a distributor  manual,
business forms and promotional  materials.  Distributors  purchase products from
Company subsidiaries or from other distributors for resale or consumption by the
distributor or his or her family.

         In each country in which the Company  conducts  business,  distributors
operate under a uniform  distributor  system which  compensates  distributors at
varying levels based on sales volumes.  Initially, a distributor is designated a
Retail  Distributor  and  is  entitled  to  purchase  products  from  a  Company
subsidiary or other  distributors at a discount of 25 percent from the Company's
suggested retail price. A distributor is promoted to higher levels in the system
by increasing  his or her sales of the Company's  products,  directly or through
other distributors  sponsored in the distributor's sales group, and by achieving
designated  sales volumes.  These higher ranks of distributor  are designated in
order as Affiliate,  Key Affiliate,  Senior Affiliate and Master  Affiliate.  At
each  higher  level,  a  distributor  is  entitled  to  purchase  products at an
increasingly higher discount; a Master Affiliate receives a 45 percent discount.

         Distributors receive retail profits equal to the difference between the
price at which they sell the product to customers and the discounted  price they
paid for the product.  Distributors also earn wholesale  commissions on products
purchased by other distributors in the distributor's sponsored

                                        6





group  equal to the  difference  between the price at which the  distributor  is
entitled to  purchase  product at and the price at which  downline  distributors
purchase product.  The Company pays a Master Affiliate a commission with respect
to  products  purchased  directly  from  the  Company  by  Retail  Distributors,
Affiliates,  Key Affiliates or Senior Affiliates  directly  sponsored by them or
who are in their personally sponsored group (i.e.,  individuals sponsored by the
Master  Affiliate's  distributors,  directly or  indirectly).  The commission is
equal to the  difference  between  the  prices at which such  distributors  were
entitled to purchase  products and the 45 percent  discounted price available to
Master Affiliates. Senior Affiliates, Key Affiliates and Affiliates are entitled
to receive from their Master  Affiliate a portion of the commission  paid to the
Master Affiliate, based upon the purchases of products from Company subsidiaries
by distributors sponsored by them or by distributors in their personal group.

         Master Affiliates are also entitled to receive additional  compensation
payments of two percent to five  percent of the retail  sales  volume of product
purchased from Company  subsidiaries  by Master  Affiliates  (and their personal
groups) whom they have sponsored,  and for up to five levels of sponsorship.  To
qualify  for these  additional  compensation  payments,  Master  Affiliates  are
required to maintain certain monthly sales volumes and document specified levels
of retail sales.  Master Affiliates who sponsor other  distributors to the level
of Master  Affiliate  are entitled to become part of the Director  Program,  and
attain  higher  positions in the program  based on the size of their  additional
compensation  payments.  The levels of Director,  in order,  are  Director,  Key
Director,   Senior  Director,   Master  Director  and   Presidential   Director.
Distributors  reaching these levels receive pins and/or rings  recognizing their
achievement and  recognition in Company  publications  and at Company  sponsored
activities.

         In mid-1996,  the Company  introduced the Star Director Program,  which
allows Directors to receive increased additional  compensation payments based on
the number of Master Affiliates they have sponsored since the program commenced.
Directors are entitled to receive an additional  one percent to three percent of
additional compensation on the retail sales volume of Master Affiliates in their
sponsorship.

         The Company  also  sponsors  an  Ambassador  Program.  To qualify as an
Ambassador, a distributor must hold the level of Master Director and must assist
personally sponsored Master Affiliates in meeting specified levels of additional
compensation  payments.  The levels of  Ambassador  are,  in order,  Ambassador,
Bronze Ambassador,  Silver Ambassador,  Gold Ambassador and Platinum Ambassador.
As higher levels are reached,  Ambassadors are entitled to increased percentages
of the retail sales volume of Master  Affiliates  below them through five levels
of sponsorship,  and at the two highest levels,  a percentage of the sixth level
of sponsorship below their personally  sponsored Master Affiliates.  Ambassadors
are also  entitled,  depending on the level,  to  additional  benefits,  such as
participation  in Company  sponsored  events,  paid hotel rooms at  conventions,
health  insurance  and  car  allowances.  Periodically,  a group  of high  level
Ambassadors meet with Company executives in the "Reliv Inner Circle" to exchange
ideas on new programs, products and marketing opportunities.

         The  Company's  Direct  Select(sm)  program is  available in the United
States whereby distributors and their retail customers may order product in less
than case lots directly from the Company by


                                        7





phone.  An  automatic  monthly  reorder  program is also  available.  Product is
shipped  directly to the customer and  distributors  earn a commission on Direct
Select sales made to their customers.

         Company subsidiaries also provide a variety of additional incentives or
bonuses to the most productive distributors.

         As of December 31, 1999,  37,018 persons or entities were registered as
distributors of Company subsidiaries of which 4,227 were Master Affiliates. This
is a slight increase in the number of distributors from December 31, 1998 totals
of 36,884  distributors  of which  5,198 were Master  Affiliates.  The number of
registered  distributors and Master  Affiliates in each country in which Company
subsidiaries operate is as follows:


                      Distributors   Master Affiliates
                      ------------   -----------------
       United States    30,100               3,250

       Australia         2,727                 206

       New Zealand         625                  38

       Canada              659                 123

       Mexico            2,528                 456

       United Kingdom      379                 154


         Not all persons registered as distributors of Company  subsidiaries are
active.  Reliv' requires that persons wishing to continue as distributors  renew
their  distributorship  annually  by the  payment  of a fee  ($20 in the  United
States);  the  number of  distributors  shown in the  preceding  table  reflects
persons  who have  become  distributors  within the past 12 months and those who
renewed their distributorship during 1999.

         The  Company  recognizes  that  its  sales  growth  is  based  upon the
continued  development  of its  independent  distributor  force and  strives  to
maintain an active and motivated  distributor  network  through a combination of
quality products,  discounts,  commissions and bonus payments, sales conventions
and training, personal recognition and a variety of publications and promotional
materials.

         The  Company  recognizes  that  businesses  in  the  network  marketing
industry risk the possibility  that a portion of sales made to distributors  may
not be consumed or sold to consumers and instead, may remain as inventory in the
distributors'   possession.   The   Company's   distributor   organization   and
compensation  system  is  designed  and  intended  to  promote  the  sale of the
Company's products to consumers by distributors.  Sales training and promotional
efforts  emphasize that  intention.  To that end, and to comply with  applicable
governmental  regulations of multilevel selling  organizations,  the Company and
each subsidiary have established specific programs and

                                        8





requirements  for  distributors  including  (i)  monitoring  by the  Company  of
purchases  by  distributors  to  identify   potentially   excessive   individual
purchases,  (ii) requiring that  distributors  certify to a specified  amount of
retail  sales to receive  commissions,  and (iii)  requiring  that  distributors
certify  the sale of at least 70  percent  of  previous  purchases  prior to the
purchase  of  additional  amounts of  product.  The Direct  Select  program,  as
described above,  further promotes sales of the Company's products to consumers.
Distributors are not required at any time to purchase  product,  although Master
Affiliates  are  required  to maintain  certain  minimum  sales  levels in their
personal groups to continue receiving royalty compensation payments.

         Each subsidiary  maintains a policy that unused product may be returned
by customers to the selling distributor or the subsidiary or licensee for a full
refund within 30 days after  purchase.  Each  subsidiary also maintains a policy
that any distributor  who terminates his  distributorship  may return  resalable
product for a refund of 90 percent of the purchase  price less any  discounts or
commissions received relating to the purchase of the products.

         The Company has  established  a suggested  retail price for each of the
Company's products in each country in which the Company conducts  business,  but
distributors  are  free to  determine  the  price at which  they  will  sell the
Company's products.  Distributors are not assigned  territories and there are no
restrictions on marketing areas for distributors.

         In the United States, the Company's products are warehoused and shipped
by common carrier to distributors.  A facility in Chesterfield,  Missouri serves
the east and central  parts of the  country  and the  Company  utilizes a public
warehouse facility in Las Vegas,  Nevada to supply the West Coast. See "Item No.
2 -  Properties".  Products  are  also  warehoused  in,  and  shipped  to  local
distributors from: Sydney,  Australia;  Auckland, New Zealand;  Toronto, Canada;
Mexico City, Mexico; London, England and Medellin,  Colombia. Each subsidiary of
the Company maintains an office and personnel to receive, record and fill orders
from distributors.  Distributors order product from Company subsidiaries in case
lots  and pay for the  goods  prior  to  shipment.  In  general,  state or local
governmental  sales  taxes are  collected  by  Company  subsidiaries  for taxing
authorities.

Manufacturing and Product Sources

         The  Company  established  a  manufacturing  line  at its  facility  in
Chesterfield,  Missouri and had begun manufacture of its nutritional products in
early 1993. Shortly after manufacturing  commenced,  the facility was flooded in
July 1993, as a result of a break in a levee on the Missouri River.  The Company
initiated the return of manufacturing  to its Chesterfield  facility in mid-1995
and currently  manufactures  all of its products  (except  granola bars) at this
facility.  The Company expanded its Chesterfield facility in 1997. See "Item No.
2 - Properties".

         In 1996, the Company received approval from the Australian  Therapeutic
Goods  Authority  ("TGA")  to  manufacture  products  sold in  Australia  at its
Chesterfield plant and currently manufactures all of Australia's requirements of
nutritional  products at its  Chesterfield  facility.  The  certification of the
Company's  Chesterfield  site by the  Australian  TGA, also  satisfied  Canadian
manufacturing requirements and the Company manufactures substantially all of the
nutritional  products  sold in  Canada.  The  Company  has not  experienced  any
difficulty in obtaining supplies of

                                        9





raw  materials  for its  nutritional  products  and  does  not  believe  it will
encounter any such difficulty in the future.

         The Company's granola bars are manufactured by contract  manufacturers,
predominantly  located  in the  United  States,  who  produce  the  products  in
accordance  with formulas  provided by the Company,  subject to quality  control
requirements and inspections by representatives of the Company. Arthred(TM), the
principal ingredient of Reliv' Arthaffect,  is supplied to the Company by Traco.
The Company has had no difficulty in obtaining contract  manufacturing and there
has been no material effect on the timely supply of goods.

Research and Development

         At its Chesterfield  facility,  the Company conducts research,  product
development and formulation,  testing and quality control,  all relating to food
products.  Research and  development  costs were  $393,000 in 1999,  $319,000 in
1998, and $286,000 in 1997.

Employees

         As  of  December  31,  1999,  the  Company  and  all  subsidiaries  had
approximately  194 full-time  employees  compared with 228 such employees at the
end of 1998.  This  decrease is the result of a reduction in  manufacturing  and
warehouse  employees due to the cutback in the contract  manufacturing  business
segment.

Product Regulation

         The formulation, labeling and advertising or promotion of the Company's
products are subject to regulation  by the Federal Food and Drug  Administration
(FDA) which  regulates the Company's  products under the Federal Food,  Drug and
Cosmetic  Act (the  "FDCA"),  the  Federal  Trade  Commission  (FTC) and various
agencies  of the states or  countries  into  which the  Company's  products  are
shipped or sold. FDA  regulations  include  requirements  and  limitations  with
respect to the labeling of the Company's  food products and also with respect to
the  formulation of those products.  FDA regulations  also limit and control the
extent to which  health or other claims can be made with respect to the efficacy
of any food. The FDCA has been amended several times with respect to nutritional
supplements,  most recently by the Nutrition  Labeling and Education Act of 1990
(the "NLEA") and the Dietary  Supplement  Health and  Education Act of 1994 (the
"DSHEA") and related  regulations.  Such  legislation  governs the marketing and
sale of  nutritional  supplements,  including  the content and  presentation  of
health  related  information  included on the labels or labeling of  nutritional
supplements.  The Company does not believe these laws or regulations will have a
material  effect  on  its  products  or  operations.   Nutritional  and  dietary
supplements  such as those  manufactured  and sold by the Company,  for which no
therapeutic  claim is made, are not subject to FDA approval prior to their sale.
Products  can be removed  from the market if shown to be unsafe,  and if the FDA
determines,  based on the  labeling of  products,  that the  intended use of the
product is for the  diagnosis,  cure,  mitigation  treatment  or  prevention  of
disease,  it can  regulate  those  products  as  drugs  and  require  pre-market
clearance.  In  addition,  if the FDA  determines  that the claims  concerning a
product's  affect on the  "structure  or  function"  of the body do not meet the
requirements of DSHEA, such claims could result in such product being subject to
regulation as a drug.

                                       10





         The Company's  advertising of its  nutritional  supplement  products is
also subject to regulation by the FTC under the Federal  Trade  Commission  Act,
which  prohibits  unfair  or  deceptive  trade  practices,  including  false  or
misleading advertising.  The FTC in recent years has brought a number of actions
challenging  claims by  companies  (other than the  Company) for weight loss and
"fat burning" dietary  supplement  products and plans. The FTC has also recently
issued regulations governing the marketing of nutritional supplements.

         Governmental  regulations in foreign  countries where the Company plans
to  commence  or expand  sales may  prevent  or delay  entry  into the market or
prevent or delay the introduction,  or require the reformulation,  of certain of
the Company's  products.  Such  regulations  have caused  delays in  introducing
certain of the Company's  products in the past and such delays have had negative
affects on sales.

         The  Company  may  be  subject  to  additional   laws  or   regulations
administered  by  the  FDA  or  other  federal,   state  or  foreign  regulatory
authorities,  the  repeal of laws or  regulations  which the  Company  considers
favorable,  such as the DSHEA, or more stringent interpretations of current laws
or  regulations,  from  time to time in the  future.  The  Company  is unable to
predict  the  nature  of  such  future  laws,  regulations,  interpretations  or
applications, nor can it predict what effect additional governmental regulations
or administrative orders, when and if promulgated, would have on its business in
the future.

Sales Program Regulation

         The Company's  distribution  and sales program is subject to regulation
by the FTC and  other  federal  and state  regulation.  Various  state  agencies
regulate  multi-level  distribution  activities.  The  Company  is  required  to
register  with,  and submit  information  to,  certain of such  agencies and has
complied fully. The Company actively strives to comply with all applicable state
and  federal  laws and  regulations  affecting  its  products  and its sales and
distribution  programs.  The Attorney  Generals of several  states have taken an
active role in investigating and prosecuting  companies whose compensation plans
they feel violate local anti-pyramid  and/or consumer protection  statutes.  The
Company is unable to predict the effect such increased activity will have on its
business in the future nor is the Company  able to predict  the  probability  of
future  laws,  regulations  or  interpretations  which may be passed by state or
federal regulatory authorities.

         Under current law, the Company's  distributors  are treated for federal
income tax purposes as independent  contractors and compensation paid to them is
not subject to withholding by the Company. Several bills have been introduced in
Congress  which would  restrict the  definition of  independent  contractor  and
possibly  jeopardize the exempt status enjoyed by direct sellers.  Such a change
would negatively  impact the Company's  recruiting  efforts.  The direct selling
industry is strongly  opposing such bills as they relate to direct sellers.  The
Company  is unable to assess the  likelihood  of these or  similar  bills  being
enacted.  In several states,  legislation has been introduced which would narrow
the definition of independent  contractor for purposes of income tax withholding
as well as unemployment  compensation,  worker's compensation and other employee
benefits.  To date, the status of direct sellers as independent  contractors has
not been  affected.  States  are  becoming  increasingly  active  in this  area,
however,  and there is no assurance  that future  legislation at the state level
affecting direct sellers will not be enacted.

                                       11






Competition

         The Company's products are sold in highly  competitive  markets against
companies with substantially  greater sales volume and financial  resources than
the Company and with brands that are,  through  advertising  and other  methods,
better known to consumers.  The Company  competes  against other direct  selling
companies  and against  companies  which sell  heavily  advertised  and promoted
products through retail stores,  including supermarkets,  drug stores and health
food  stores.  The Reliv'  Ultrim-Plus  and  Cellebrate  products  compete  with
numerous  other  products  in  the  weight  loss  market,  including  nationally
advertised  products such as SlimFast(tm).  Many companies have entered, or have
plans to  enter,  the  sports  drink  market  in  which  Reliv'  Innergize!  and
ProVantage compete, a market long dominated by Gatorade(tm).  Reliv' NOW, Reliv'
Classic  and  Reliv'  Fibrestore  compete  with  numerous  mineral  and  vitamin
supplement products. With Arthaffect, the Company has entered the relatively new
"functional foods" market, which is expected to be extremely competitive and led
by the major food companies.

International Operations

         Prior to 1991, the Company marketed and sold its products solely within
the United States.  In February,  1991, Reliv' entered into a joint venture with
an Australian  corporation and the joint venture began marketing and selling the
Company's  products in Australia in May,  1991. As of March,  1992,  the Company
organized  Reliv'  World  to  conduct  international  operations,  acquired  the
business  of the  Australian  joint  venture  and began  conducting  business in
Australia through Reliv'  Australia.  In June, 1992, the Company began marketing
and selling its products in New Zealand through Reliv' New Zealand, in November,
1992,  began marketing and selling its products in Canada through Reliv' Canada,
and in August,  1993, began marketing and selling its products in Mexico through
Reliv'  Mexico.  In July,  1995,  the Company  began  marketing  and selling its
products in the United Kingdom through Reliv' UK, a licensee. In October,  1998,
Reliv' Europe acquired  Reliv' U.K. In March,  2000, the Company began marketing
and selling its products in Colombia through Reliv Now Colombia.

         Each foreign subsidiary markets,  sells and uses substantially the same
line of products,  labeling and method of  distribution  as Reliv' in the United
States, although not all of the Company's products are available in each country
and  the  formulation  of  some  of the  products  vary  to  comply  with  local
governmental regulations or requirements.

         Reference is made to Note 19 of the Consolidated  Financial  Statements
contained in Part IV hereof for financial information on geographical segments.

Manufacturing and Packaging Services

         In  the  last  quarter  of  1995,  the  Company   commenced   providing
manufacturing and packaging services at its Chesterfield manufacturing facility.
These  services  include  blending,  processing  and packaging  food products in
accordance with  specifications or materials provided by the customer.  Revenues
from these services during 1997 were $1,525,000, increased to $6,332,000 in 1998
as a result of regaining a major  customer and  obtaining  other  business,  and
increased  even further to  $27,292,000 in 1999 due to retaining the business of
several large customers. In 1998 and 1999, one

                                       12





customer,  Met-Rx USA, Inc.,  accounted for  $5,447,000  and  $21,350,000 of the
Company's total sales, respectively.

         Reference is made to Note 19 of the Consolidated  Financial  Statements
contained in Part IV hereof for financial information on business segments.

Item No. 2 - Properties

         The  Company  owns  approximately  six  acres  of land  and a  building
containing  approximately  136,000  square  feet of  office,  manufacturing  and
warehouse space located at 136 Chesterfield Industrial Boulevard,  Chesterfield,
Missouri,  63006, where it currently  maintains its corporate  headquarters.  In
1998, the Company  completed an expansion to the  Chesterfield  facility on land
owned by the Company adjacent to existing building.  Approximately 90,000 square
feet of  manufacturing,  warehouse  and office  space was added to the  existing
46,000  square  foot  facility.  The  Company  obtained a  construction  loan of
$4,430,000 to finance the  expansion.  As of December 31, 1999,  this loan had a
principal balance of $4,261,000.

         The original  property was purchased in July, 1991, and, as part of the
purchase  price for the premises,  the Company  assumed the remaining  principal
balance of $850,108 of a 1984 industrial revenue bond with an original principal
sum of $975,000.  In  addition,  the Company  executed a promissory  note to the
seller  in the  amount  of  $250,000.  The  principal  balances  of the bond and
promissory  note at December 31, 1999, are $477,000 and $205,000,  respectively.
The promissory  note is secured by a deed of trust on the premises.  The Company
funds  payments  under the  industrial  revenue  bond and  promissory  note from
working capital.  In 1992, the Company  completed an addition to its building of
approximately 12,000 square feet used for manufacturing of its products. In May,
1993, the Company  purchased 3.4 acres of land adjacent to the original facility
for $400,000.

         The  Company  leases  office  space  in  Suburban  Sydney,   Australia;
Mississauga,  Ontario, Canada; Mexico City, Mexico; Suburban London, England and
in  Medellin,  Colombia  to support its  operations  in those  areas,  and has a
contract warehouse arrangement in Auckland, New Zealand.


Item No. 3 - Legal Proceedings

         In  May,  1998,  the  former  sales/general  manager  of the  Company's
Canadian subsidiary filed a lawsuit claiming unlawful  termination and breach of
contract.  The individual had been terminated by the Company in March, 1998. The
Company  believes the claim is without  merit and intends to  vigorously  defend
itself.   The  Company  has  engaged  Canadian  counsel  to  defend  this  suit.
Examinations  of discovery may not yet be completed as some  undertakings of the
parties  remain  outstanding.  At this  time,  the  outcome  of this  matter  is
uncertain,  and a  range  of  loss  cannot  be  reasonably  estimated.  However,
management  believes  that the final  outcome  will not have a material  adverse
effect on the financial position or results of operations of the Company.

Item No. 4 - Submission of Matters to a Vote of Security Holders

N/A


                                       13






PART II

Item No. 5 - Market  for  Registrant's  Common  Equity and  Related  Stockholder
Matters

         The  Company's  Common  Stock was  admitted to trading on the  Emerging
Company  Market  Place at the  American  Stock  Exchange  on  March 8,  1993 and
subsequently was approved for listing on the American Stock Exchange Main Board.
Prior to that  time,  there was no  established  public  trading  market for the
Company's  Common Stock.  On September 6, 1996, the Company moved the listing of
its Common Stock to the NASDAQ  National  Market Tier of the NASDAQ Stock Market
under the symbol: RELV.



                                 1999 and 1998 Quarterly Stock Price Data
                                 ----------------------------------------


                                         HI                LO
                                       -----             -----
1999
First Quarter                          2.625             1.875
Second Quarter                         2.000             1.313
Third Quarter                          1.750             1.063
Fourth Quarter                         1.625             0.750

1998
First Quarter                          5.125             2.875
Second Quarter                         4.875             3.063
Third Quarter                          4.000             2.438
Fourth Quarter                         3.750             2.031

         As of March 15, 2000, there were approximately  1,771 holders of record
of the Company's Common Stock.

         On January  29,  1998,  a cash  dividend  of $.01 per share was paid to
shareholders of record. On June 22, 1998, a cash dividend of $.015 per share was
paid to shareholders  of record.  On March 20, 1999, a cash dividend of $.01 per
share was paid to  shareholders  of  record.  The  amount  and  timing of future
dividends will be subject to  declaration  of the Board of Directors  consistent
with  results of  operation  of the Company and its  financial  condition at the
time.

         In  March,   1995,  the  Company   instituted  an  automatic   dividend
reinvestment  plan for its  shareholders of record.  Participation  in the plan,
which is voluntary,  provides for dividends paid by the Company to be reinvested
in shares of common stock at the then current market price. The plan also allows
participants  to make  additional  voluntary  purchases  of common  stock at the
market price.

         Effective  January 1, 1999, the Company  instituted a Distributor Stock
Purchase  Plan whereby  qualified  distributors  can allocate a portion of their
commission  check toward the purchase of the Company's Common Stock and can make
additional purchases of Common Stock through direct contributions. Purchases are
made at the market price.  Distributors  also are entitled to receive at the end
of each year warrants to purchase the Company's Common Stock based on the number
of shares of Common Stock purchased by the distributor  during the year pursuant
to the Plan.

                                       14






         In  1997,  pursuant  to a  consulting  agreement,  the  Company  issued
warrants to purchase  9,600  shares of its Common  Stock at a price of $6.25 per
share,  with a term of two years.  The issuance of these  securities  was exempt
from registration  under Section 4(2) of the Securities Act of 1933, as amended,
as an issuance not involving a public offering.

Item No. 6 - Selected Financial Data

         The following selected financial data are derived from the consolidated
financial statements of the Company. The data should be read in conjunction with
the  consolidated  financial  statements,  related  notes,  and other  financial
information included herein.


                                                                        Year ended December 31
                                                 1999             1998           1997           1996          1995
                                        ------------------------------------------------------------------------------

                                                                                            
Net Sales                                    $67,973,526      $51,893,511    $46,836,270    $40,729,993    $28,913,873

Net Income (Loss)                            $(1,400,181)     $ 1,556,929    $ 2,028,988    $ 1,507,014    $   569,823

Earnings (Loss) per common share(1):
    Basic                                       (.15)              .16            .21            .15            .06
    Diluted                                     (.15)              .16            .20            .15            .06

Cash Dividends per share of Common Stock         .01               .025           .03            .02            .01

Total Assets                                 $20,771,818      $20,252,972    $15,969,948    $11,401,665    $10,276,234

Long-term debt and
capital lease obligations,
less current maturities                      $ 5,295,720      $ 5,589,562    $ 5,148,625    $ 1,478,079    $ 1,416,764

- ---------------------------------------------

<FN>
(1)    All earnings per share data has been retroactively adjusted for  the  pro
       forma effect of the Company's 10% stock dividend issued in February 1997.
</FN>

                                                        15





Item No. 7 -  Management's  Discussion  and Analysis of Financial  Condition and
Results of Operations

Results of Operations

Net Income and Net Sales

1999 vs. 1998

         The  Company's  1999 net loss was  $1,400,000  or $.15 per share.  This
compares with net income of  $1,557,000  or $.16 per share in 1998.  Net loss in
the United States, the Company's primary market, was $915,000 in 1999,  compared
to net income of $1,659,000 in 1998. The United States operation is comprised of
the network  marketing  segment and the  manufacturing  and  packaging  services
segment.  In 1999, the network  marketing segment in the United States had a net
income of $338,000,  and the manufacturing and packaging segment incurred a loss
of  $1,253,000.  Net loss from  international  operations  was $485,000 in 1999,
compared with a loss of $102,000 in 1998.  The decrease in income,  as explained
in greater  detail below,  resulted  from a variety of factors,  but primarily a
decrease  in  network  marketing  sales in  United  States,  and  losses  in the
manufacturing  and  packaging  operation,  due in part to increases in interest,
facility and administrative expenses necessary to support this business segment.

         Net sales increased in 1999 to $68,000,000,  as compared to $51,900,000
in 1998,  as a result of a 34%  increase in net sales in the United  States from
$47,400,000  in 1998 to  $63,400,000  in 1999.  Net sales in the United  States,
which  accounts for 93% of total net sales,  is  comprised of network  marketing
sales and manufacturing and packaging services. In 1999, network marketing sales
in the United States were  $36,100,000  compared to $41,000,000 in 1998, and net
sales from  manufacturing and packaging  services  increased to $27,300,000 from
$6,300,000 in 1998. Net sales in the foreign operations  increased to $4,600,000
in 1999 from $4,500,000 in 1998.

         Net sales for the fourth quarter of 1999 were  $14,300,000,  a decrease
from the  fourth  quarter  1998 net sales of  $15,000,000.  During  the  period,
network marketing sales in the United States declined to $8,400,000, as compared
to  $9,500,000  in the  fourth  quarter  1998.  Net sales in  manufacturing  and
packaging services increased from $4,400,000 to $4,700,000. Net sales in foreign
operations remained constant at $1,200,000 for the quarter.

         In the United  States,  the  Company's  largest  market,  the number of
active distributors increased slightly to 30,100 from 29,200. The retention rate
of  distributors  who renew their annual  agreement  continued to remain high at
57%.  Master  Affiliates,  distributors  who have  attained the highest level of
discount and are eligible for  generation  royalties,  decreased to 3,250 in the
United States in 1999 from 4,123 in 1998. In 1999, the Company  processed 74,103
wholesale  orders at an average retail price of $603,  compared to 78,609 orders
at an  average of $663 in 1998.  Wholesale  orders  are  defined as  distributor
orders placed at their qualified discount level and are in full case quantities.

         The  Company's  Direct  Select  Program  makes  products  available  to
consumers by ordering  directly through the Company.  These orders are placed at
full retail price and can be ordered in

                                       16





quantities  in less than full  case  lots.  In the  United  States in 1999,  the
program  processed a total of 57,598 orders for a net sales total of $5,800,000,
compared to $6,300,000 in 1998.

         The Company is continuing to develop existing  marketing  programs such
as the "The Star Director,"  "Ambassador" and "Road to  Presidential"  programs.
The Star Director Program  compensates  distributors who reach certain levels of
sales  organization  growth  with  bonuses  based on the  retail  sales of their
distributor network. In 1999,  $1,315,000 was paid through this program compared
to $1,345,000 in 1998. The Ambassador  Program  compensates  distributors at the
highest levels for their  leadership and development of sales. At year end 1999,
there were 64 Ambassadors who shared in bonuses totaling  $584,000,  compared to
58  Ambassadors  at the end of 1998  sharing  bonuses of  $799,000.  The Road to
Presidential  Program,  through  training and rewards,  is designed to encourage
distributors  to reach the  highest  level of  earnings  potential  by  building
downline organizations.

         During the third quarter of 1999, the Company successfully launched its
enhanced  Internet site,  with  e-commerce  capabilities.  The web site allows a
number  of  features  for  distributors,   including  online  ordering,   online
sponsoring  of new  distributors,  account  information  and sales  organization
activity. In conjunction with the launch of the Internet site,  distributors are
also able to establish their own personal web site,  which enabled  distributors
to market  themselves  through the Internet,  as well as place  product  orders,
track shipments,  receive Company e-mails and other interactive functions.  Over
500 distributors have signed up for personal web sites. The Company believes the
use of the Internet will contribute significantly to sales growth in the future.

         Contributing to the decrease in United States net sales in 1999 was the
lack of a new product introduction during the year. In January 2000, the Company
introduced four new products at its United States  National  Convention in Reno,
NV. The product  introduction  included NOW for Kids, a  nutritional  supplement
important for growing bodies,  SoySense, a supplement that provides soy protein,
a  nutrient  proven  to  lower  the  risk  of  heart  disease,  Ultrim  Plus,  a
reformulated  meal  replacement  product  to assist in  weight  loss,  and a new
formula  of  Fibrestore,  a  fiber-rich  antioxidant  supplement.   The  Company
anticipates  sales on these new  products  to enhance  sales  during 2000 and is
expanding its investment and development in new products to promote sales growth
in future years.

         In Australia  and New Zealand net sales  declined to $2,544,000 in 1999
from  $2,897,000 in 1998.  Fourth quarter 1999 sales  decreased to $630,000 from
$687,000 in 1998.  New  distributor  enrollments  declined in Australia  and New
Zealand to 1,186 from 1,814 in 1998.  Distributor renewals in Australia were 56%
and in New Zealand 39% in 1999 as compared to 54% and 38% in 1998, respectively.
The  Company  believes  sales in  Australia  and New  Zealand  will be  affected
positively  by several  additions,  including a new sales  manager,  employed in
July, and the introduction in May 1999 of Arthaffect,  a product that represents
nearly  10% of  retail  sales  in  the  United  States.  SoySense,  a soy  based
nutritional  supplement was  introduced in March 2000. In addition,  a number of
top selling  products have been submitted for regulatory  approval and should be
available for sale there in the near future.

         Net sales in Canada  decreased in 1999 to $993,000  from  $1,214,000 in
1998. Fourth quarter sales decreased to $258,000 in 1999 compared to $274,000 in
1998. New distributor  enrollments  declined to 568 from 797 in 1998.  Sales for
the year have continued to be adversely affected by the

                                       17





change  in  sales  leadership.   The  Company  is  initiating   several  product
introductions,  including the introduction of SoSense,  a soy based  nutritional
supplement  in March 2000.  The Company  believes  stability is returning to the
Canadian distributor force and that sales will improve in 2000.

         Net sales in Mexico in 1999 were $691,000 compared to $317,000 in 1998.
Net sales in the fourth quarter 1999 were $215,000  compared to $81,000 in 1998.
New distributor  enrollment  increased in 1999 to 2,324 compared to 445 in 1998.
Net Sales have been affected  positively by the efforts of the sales  management
team, plus the  establishment of distribution  centers owned and operated by key
distributors  to facilitate  sales and the delivery of product in cities outside
of Mexico City.  With the inadequate  distribution  system in Mexico,  this is a
common method used by network marketing  companies to distribute their products.
The Company has submitted several products for regulatory  approval and believes
these additions to the product line will have a positive effect on future sales.

         The Company began  marketing its products in the United Kingdom in July
1995, through a licensee. Revenues under the license agreement in 1996, 1997 and
1998 were  minimal  and in October  1998,  the  Company,  through a  subsidiary,
assumed  ownership  and  control of the United  Kingdom  operations.  The United
Kingdom subsidiary reported net sales of $109,000 in the fourth quarter of 1998.
Sales in the United  Kingdom in 1999 were  $356,000.  The Company  hired a sales
manager in January 2000 to improve  sales  efforts in this region.  During 1999,
the Company operated without a sales manager.

         The Company  announced that in the first quarter 2000 it would commence
sales in  Colombia,  with  intentions  of  expanding  into other Latin and South
American countries.

         The Company provides contract packaging  services,  including blending,
processing  and  packaging  food  products  in  accordance  with  specifications
provided by its  customers.  Net sales  increased  in 1999 to  $27,300,000  from
$6,300,000 in 1998.  Despite the increase in net sales, the Company  experienced
significant  setbacks  in  profitability  reporting  a net  loss of  $1,253,000,
compared to a net loss of $407,000 in 1998.

          The  increase  in sales  was due to  services  provided  for two major
customers.  The Company's sales to third party customers consists of the Company
purchasing  raw  materials,  using customer  provided  packaging,  and selling a
finished  product  to the  customer.  The  Company's  growth in net sales led to
production capacity and warehousing problems,  and related labor inefficiencies.
Cost of goods for 1999 were 101% of net  sales.  Even  under  optimal  operating
efficiencies,  the gross margin for these customers is  substantially  less than
margins in sales of network marketing  products.  The Company has taken steps to
better  manage this area,  including  plant  staff  reductions,  warehouse  cost
reductions,  elimination  of the  unprofitable  business  and  review  of profit
margins by customer and project.  Future efforts to develop  contract  packaging
services  have been  discontinued  as the  Company  has  placed  its  efforts in
increasing network marketing sales.

1998 vs. 1997

         The Company's  1998 net income was  $1,557,000 or $.16 per share.  This
compares with net income of $2,029,000 or $.21 per share in 1997.  Net income in
the United States was $1,659,000

                                       18





in  1998,  compared  to  $2,177,000  in  1997.  Net  income  from  international
operations  was a loss of $102,000 in 1998,  compared with a loss of $148,000 in
1997.

         Net sales increased in 1998 to $51,900,000,  as compared to $46,800,000
in 1997,  as a result of the 14% increase in net sales in the United States from
$41,700,000  in 1997 to  $47,400,000  in 1998.  Net sales in the United  States,
which  accounts for 91% of total net sales,  is  comprised of network  marketing
sales and manufacturing and packaging services. In 1998, network marketing sales
in the United States  increased to $41,000,000  compared to $40,200,000 in 1997,
and net sales from  manufacturing and packaging services increased to $6,300,000
from  $1,500,000  in 1997.  Net  sales in the  foreign  operations  declined  to
$4,500,000 in 1998 from $5,100,000 in 1997.

         In the United  States,  the  Company's  largest  market,  the number of
active  distributors  decreased 2% to 29,169. The retention rate of distributors
who  renew  their  annual  agreement  continued  to remain  high at 54%.  Master
Affiliates, distributors who have attained the highest level of discount and are
eligible for  generation  royalties,  increased to 4,123 in the United States in
1998 from  3,631 in 1997.  In 1998 the  Company  processed  78,609  orders at an
average retail price of $663, compared to 73,136 orders at an average of $695 in
1997.

         The  United  States  1998 net sales  were  positively  affected  by the
introduction of a new product,  SoySentials,  a soy-based nutritional supplement
designed for use by women.  This product  expands the Company's  product line in
the growing functional foods category.

         The  Company's  Direct  Select  Program  makes  products  available  to
consumers by ordering directly through the Company.  In 1998, the program in the
United  States,  produced  $6,300,000,  or nearly 11% of total  product sales at
retail value, compared to $5,900,000 in 1997 and $4,300,000 in 1996. The Company
introduced the Direct Select Program in Canada in October 1997 and in Australia,
New Zealand and the United Kingdom over the course of 1998.

         In Australia  and New Zealand net sales  declined to $2,897,000 in 1998
from  $3,449,000 in 1997.  Fourth quarter 1998 sales  decreased to $687,000 from
$753,000 in 1997.  New  distributor  enrollments  declined in Australia  and New
Zealand to 1,814 from 1,820 in 1997.  Distributor renewals in Australia were 54%
and in New Zealand 38% in 1998 as compared to 48% and 37% in 1997, respectively.
Reported  net sales in  Australia  and New  Zealand  were also  affected  by the
decline in the value of their  currency as compared to the United States dollar.
As of the end of 1998, the Australian  and New Zealand  dollars  declined 6% and
9%, respectively, from their rates as of December 31, 1997.

         Sales in  Australia  and New Zealand  have been  affected by  continued
delays in the  introduction of several new products due to regulatory  policies,
plus  increased  levels of  competition.  The Company has  received  approval in
Australia and New Zealand to sell Reliv'  Classic and introduced it in May 1998.
Reliv' Classic is the number one selling product in the United States accounting
for  approximately  25% of total  retail  sales.  Fibrestore,  a  product  which
averages  in excess of 10% of sales in the  United  States,  was  introduced  in
Australia in September, 1997.

         Net sales in Canada  decreased in 1998 to $1,214,000 from $1,338,000 in
1997. Fourth quarter sales decreased to $274,000 in 1998 compared to $334,000 in
1997. New distributor enrollments declined to 797 from 991 in 1997.




                                       19






         Net sales in Mexico in 1998 were $317,000 compared to $330,000 in 1997.
Net sales in the fourth  quarter 1998 were $81,000  compared to $74,000 in 1997.
New distributor enrollment increased in 1998 to 445 compared to 360 in 1997.

         The Company began  marketing its products in the United Kingdom in July
1995, through a licensee. Revenues under the license agreement in 1996, 1997 and
1998 were minimal and in October 1998, the Company through a subsidiary  assumed
ownership  and  control of the United  Kingdom  operations.  The United  Kingdom
subsidiary reported net sales of $109,000 in the fourth quarter of 1998.

Cost of Sales

         During 1999,  cost of network  marketing  products  sold was 17% of net
sales  compared  with 17% in 1998,  and 18% in 1997.  Cost of network  marketing
products  sold remained  constant at 17% in the fourth  quarter of both 1999 and
1998. Cost of goods for contract  packaging  services was 101% for both 1999 and
1998. The high level of cost of goods in contract  packaging  sales was a result
of   production   capacity  and   warehousing   problems,   and  related   labor
inefficiencies.

Distributor Royalties and Discounts

         Distributor   royalties  and  discounts  as  a  percentage  of  network
marketing  sales increased to 38% in 1999 compared to 37% in both 1998 and 1997.
In the fourth quarter of 1999,  distributor royalties and discounts increased to
37% from 35% in 1998. These expenses are governed by the distributor  agreements
and are directly related to the level of sales. The Company pays a percentage of
sales  up to 18% in  royalties  and as much as 45% in  discounts.  On an  annual
basis,  the  percentage  of  distributor  royalties  and  discounts  to  network
marketing sales has remained fairly constant.  Included in distributor royalties
and discounts are royalties of $584,000 for 1999 earned  through the  Ambassador
Program as compared to $799,000 in 1998 and $838,000 in 1997.

Selling, General and Administrative

         Selling,  general and  administrative  expenses  decreased  to 29% as a
percentage  of net  sales  for  1999,  from  35% in 1998,  and 37% in 1997.  The
percentage change is primarily due to the increase in sales of the manufacturing
and packaging  business  segment in  comparison to total SGA expenses.  Selling,
general  and  administrative  expenses  for 1999 were  $19,800,000  compared  to
$18,100,000 in 1998.

         In 1999,  distribution  and warehouse  expense  increased to $1,524,000
from  $811,000 in 1998  primarily  due to the  increase in volume  generated  by
contract packaging services, as expenses in this segment increased from $336,000
in 1998 to $972,000 in 1999.

         In 1999, sales incentive bonuses were $653,000, compared to $480,000 in
1998, as a result of a fourth quarter incentive that replaced a promotional trip
that is generally expensed in the first quarter of the following year.  Overall,
sales and marketing  expenses remained  constant in 1999,  despite a decrease in
sales.


                                       20





         Staff  compensation  and  fringes  increased  by 15%, or  $719,000,  as
departments were increased in order to service the anticipated  sales growth, in
both network marketing and manufacturing and packaging operations.  Senior level
management received a 25% compensation reduction as of August 1, 1999.

         Selling,  general and administrative  expense were also affected by the
$425,000  increase  in the  reserve  for bad  debts  as a  result  of  financial
difficulties  experienced by one of the Company's contract packaging  customers.
This also  accounts  for the  increase  in selling,  general and  administrative
expenses  as a  percentage  of net  sales  in the  fourth  quarter  1999,  which
increased to 36% of net sales, compared to 31% during the fourth quarter 1998.

Interest Expense

         Interest expense in 1999 was $585,000  compared to $509,000 in 1998 and
$210,000 in 1997.  Interest  expense in 1999 and 1998 increased in comparison to
1997 due to a loan package secured for the expansion of the Company's office and
manufacturing  facility,  plus  capital  leases of  furnishings  and  equipment.
Interest expense in 1999 increased further as the result of increased short-term
borrowings and the impact of higher interest rates.

Income Taxes

         Income  taxes for 1999  reflects a tax benefit of  $770,000  due to the
pretax loss of  $2,170,000.  The  provision for income taxes in 1998 was 1.8% of
net  sales or  $941,000,  and 3.0% of net  sales,  or  $1,385,000  in 1997.  The
effective tax rate for 1999 was 35%.  Effective tax rates for 1998 and 1997 were
38% and  41%,  respectively.  The  1997  effective  rate  was  higher  than  the
subsequent  years as the result of the  settlement  of an audit by the  Internal
Revenue  Service for the fiscal  years 1992 through  1994.  The 1999 tax benefit
will be carried back against previous year's earnings.

Financial Condition

         The Company  utilized  $1,274,000 of net cash during 1999 for operating
activities and increased cash by $1,779,000 through long-term  financing and use
of their lines of credit.  This compares to $2,111,000  of cash  generated  from
operating  activities and $785,000  through  long-term  financing and use of the
lines of credit  in 1998.  Cash and cash  equivalents  decreased  $1,285,000  to
$1,532,000 by year-end 1999. The Company invested  $1,082,000,  primarily in the
acquisition of machinery and plant equipment. The Company used $584,000 to repay
long-term borrowings and capital lease obligations.

         Current  assets  increased  to  $8,497,000  at  December  31, 1999 from
$8,358,000  as of  December  31,  1998.  Cash  and  cash  equivalents  decreased
$1,285,000  as described  above.  Accounts  receivable  increased to $794,000 at
December 31, 1999 from  $688,000 at December  31,  1998.  The increase is due to
sales to the Company's contract packaging  customers.  At December 31, 1999, the
Company has reserved $430,000 as an allowance toward accounts  receivable.  This
compares to $5,000 at year-end  1998.  The  increase is the result of  financial
difficulties  experienced by one of the Company's  contract  packaging  services
customers.


                                       21





         Inventories  increased to $4,705,000  from $3,929,000 at year-end 1998,
primarily as a result of increases in raw material  inventories  necessitated by
increases in sales by the manufacturing and packaging business.

         Refundable  income taxes  increased to $855,000 at the end of 1999 from
$314,000 as of the end of 1998. The increase is due to tax benefit from the loss
incurred in 1999.

         Property, plant and equipment, after dispositions, increased $1,190,000
to  $15,363,000  at December  31,  1999,  primarily  as a result of purchases of
machinery  and plant  equipment  in 1999.  Acquisition  was funded with  working
capital,  as well as through a term loan with the  Company's  primary  lender of
$300,000.

         Current  liabilities  increased to $8,307,000 at December 31, 1999 from
$6,175,000 at December 31, 1998. Trade accounts payable  increased to $3,994,000
from  $3,568,000  at December  31,  1998  primarily  due to the  increase in raw
material  inventory.  Distributor  commissions  payable  increased  $249,000  to
$1,421,000  at year-end as a result of  improved  net sales in December  1999 as
compared to December  1998.  Borrowings  under the line of credit  increased  to
$1,793,000 from $314,000 at December 31, 1998.

         Long-term debt decreased to $5,296,000  from $5,590,000 at December 31,
1998. Principal payments of $584,000 were offset by a $300,000 term loan used to
acquire manufacturing equipment. The Company has a term loan with an outstanding
balance of $4,261,000 as of December 31, 1999. This loan provided  financing for
the expansion of its facility in 1997. The Company has term loans with principal
balances of $277,000 and $239,000 as of December 31, 1999,  as well as long-term
debt totaling  $682,000,  relating to the purchase of its original  building and
land. The Company also has operating  lines of credit  totaling  $2,400,000.  At
December 31, 1999, the Company had utilized $1,793,000 of the lines of credit.

         Stockholders'  equity decreased to $6,800,000  compared with $8,300,000
at December 31, 1998. The reduction is primarily due to the 1999 net loss of the
Company.  The Company paid out cash  dividends  of $97,000 in the first  quarter
1999 and used $136,000 in cash to purchase treasury stock.

         The Company's working capital balance has decreased by $1,993,000 since
December 31, 1998.  The current ratio at December 31, 1999 declined to 1.02 from
1.35 at previous  year-end.  The Company's line of credit is  formula-based  and
provides a borrowing  arrangement  based on a percentage of accounts  receivable
and  inventory up to a maximum  borrowing  limit.  As of December 31, 1999,  the
Company  had  borrowed  more  than  the  amount  allowed  under  the  collateral
calculation,  but has obtained a waiver to allow it to borrow the maximum amount
under  the  line  through  September  30,  2000.  Management  believes  that the
Company's  internally  generated  funds together with the loan agreement will be
sufficient to meet working capital requirements in 2000.

Year 2000 Issues

         Based on recent assessments,  the Company did not experience a material
effect on its operations as a result of Year 2000 issues. The Company's computer
hardware  and  software  systems  are  Year  2000  compliant.  The  Company  has
determined it has no exposure related to the Year 2000

                                       22





for the products it sells.  The cost of attaining  Year 2000  compliance was not
material for the Company.

Safe Harbor  Provision  of the  Private  Securities  Litigation  Act of 1995 and
Forward Looking Statements.

         The  statements  contained  in  Item  7  (Management's  Discussion  and
Analysis  of  Financial  Condition  and  Results  of  Operation)  that  are  not
historical facts may be  forward-looking  statements (as such term is defined in
the rules promulgated  pursuant to the Securities Exchange Act of 1934) that are
subject to a variety of risks and uncertainties.  The forward-looking statements
are based on the beliefs of the  Company's  management,  as well as  assumptions
made by,  and  information  currently  available  to the  Company's  management.
Accordingly,  these statements are subject to significant  risks,  uncertainties
and  contingencies  which  could cause the  Company's  actual  growth,  results,
performance  and  business  prospects  and  opportunities  in 2000 and beyond to
differ   materially   from  those   expressed   in,  or  implied  by,  any  such
forward-looking  statements.  Wherever  possible,  words  such as  "anticipate,"
"plan," "expect," "believe,"  "estimate," and similar expressions have been used
to identify these forward-looking statements, but are not the exclusive means of
identifying  such  statements.  These  risks,  uncertainties  and  contingencies
include,  but are not limited to, the Company's  ability to continue to attract,
maintain and motivate its  distributors,  changes in the regulatory  environment
affecting network marketing sales and sales of food and dietary  supplements and
other risks and uncertainties detailed in the Company's other SEC filings.

Item No. 7A - Qualitative And Quantitative Disclosures Regarding Market Risk

         The Company's earnings and cash flow are subject to fluctuations due to
changes in foreign  currency rates as it has several  foreign  subsidiaries  and
continues  to explore  expansion  into  other  foreign  countries.  As a result,
exchange  rate  fluctuations  may have an effect on its sales and the  Company's
gross  margins.  Accounting  practices  require that the Company's  results from
operations be converted to U.S.  dollars for reporting  purposes.  Consequently,
the  reported  earnings  of the Company in future  periods may be  significantly
affected by fluctuations in currency exchange rates, generally increasing with a
weaker U.S.  dollar and decreasing with a strengthening  U.S.  dollar.  Products
manufactured by the Company for sale to the Company's  foreign  subsidiaries are
transacted in U.S. dollars.  As the Company's  foreign  operations  expand,  its
operating results will be subject to the risks of exchange rate fluctuations and
the Company may not be able to accurately estimate the impact of such changes on
its future  business,  product  pricing,  results  of  operations  or  financial
condition.

         The Company also is exposed to market risk in changes in interest rates
on its  long-term  debt  arrangements  and  commodity  prices in some of the raw
materials it purchases for its manufacturing needs. However,  neither presents a
risk that would have a material effect on the Company's results of operations or
financial condition.

Item No. 8 - Financial Statements and Supplementary Data

         Reference is made to the Consolidated Financial Statements contained in
Part IV hereof.

Item No. 9 - Changes in and Disagreements with Accountants on Accounting and

                                       23





               Financial Disclosure

         None.

PART III

Item No. 10 - Directors and Executive Officers of the Registrant

Information  called for by Item 10 of Part III is  incorporated  by reference to
the definitive Proxy Statement for the 2000 Annual Meeting of Shareholders to be
held on May 25, 2000, to be filed with the Commission within 120 days of the end
of the Company's last fiscal year.


Item No. 11 - Executive Compensation

Information  called for by Item 11 of Part III is  incorporated  by reference to
the definitive Proxy Statement for the 2000 Annual Meeting of Shareholders to be
held on May 25, 2000, to be filed with the Commission within 120 days of the end
of the Company's last fiscal year.


Item No. 12 - Security Ownership of Certain Beneficial Owners and Management

Information  called for by Item 12 of Part III is  incorporated  by reference to
the definitive Proxy Statement for the 2000 Annual Meeting of Shareholders to be
held on May 25, 2000, to be filed with the Commission within 120 days of the end
of the Company's last fiscal year.


Item No. 13 - Certain Relationships and Related Transactions

Information  called for by Item 13 of Part III is  incorporated  by reference to
the definitive Proxy Statement for the 2000 Annual Meeting of Shareholders to be
held on May 25, 2000, to be filed with the Commission within 120 days of the end
of the Company's last fiscal year.



PART IV

Item No. 14 - Exhibits, Financial Statement Schedules and Reports on Form 8K

         (a)      1.       The  Consolidated  Financial  Statements  filed as
                           part of this  report on Form  10-K are  listed on the
                           accompanying   Index   to   Consolidated    Financial
                           Statements  and  Consolidated   Financial   Statement
                           Schedules.

                  2.       The Consolidated  Financial Statement Schedules filed
                           as part of this report on Form 10-K are listed on the
                           accompanying   Index   to   Consolidated    Financial
                           Statements  and  Consolidated   Financial   Statement
                           Schedules.

                  3.       Exhibits:

                                       24





                                                                         Exhibit
                  Document                                                Number

         Articles  of  Incorporation,  as  amended
         (incorporate by reference  Exhibit 3.1 to
         the Form 10-K of the  Registrant for year
         ended December 31, 1995)                                            3.1

         By-laws,   as  amended   (incorporate  by
         reference Exhibit 3.2 to the Form 10-K of
         the  Registrant  for year ended  December
         31, 1992)                                                           3.2

         Amended   Exclusive   License   Agreement
         (incorporate by reference Exhibit 10.1 to
         the Form 10-K of the  Registrant for year
         ended December 31, 1992)                                           10.1

         Asset  Purchase   Agreement   (Australian
         Joint Venture)  (incorporate by reference
         Exhibit  10.2  to the  Form  10-K  of the
         Registrant  for year ended  December  31,
         1992)                                                              10.2

         Master Agent  Agreement  (re:  Australia)
         (incorporate by reference Exhibit 10.3 to
         the Form 10-K of the  Registrant for year
         ended December 31, 1992)                                           10.3

         1995 Stock  Option Plan  (incorporate  by
         reference  Exhibit  10.7 to the Form 10-K
         of the Registrant for year ended December
         31, 1995)                                                          10.4

         Montgomery   Employment  Agreement  dated
         June 1, 1997  (incorporate  by  reference
         Exhibit  10.6  to the  Form  10-K  of the
         Registrant  for year ended  December  31,
         1997)                                                              10.5

         Hastings Employment  Agreement dated June
         1, 1997 (incorporate by reference Exhibit
         10.8 to the Form  10-K of the  Registrant
         for year ended December 31, 1997)                                  10.6

                        25



                                                                         Exhibit
                  Document                                               Number


         Kreher  Employment  Agreement dated April
         13,  1994   (incorporate   by   reference
         Exhibit  10.14 to the  Registrant's  Form
         10-Q for  quarter  ended June 30,  1994).                          10.7

         1994 Annual Incentive  Compensation  Plan
         (incorporate  by reference  Exhibit 10.11
         to the Form  10-K of the  Registrant  for
         year ended December 31, 1995)                                      10.8

         1994  Long-Term  Incentive   Compensation
         Plan  (incorporate  by reference  Exhibit
         10.12 to the Form 10-K of the  Registrant
         for year ended December 31, 1995)                                  10.9

         Agreement with Avogen, Inc. dated July 1,
         1995  (incorporate  by reference  Exhibit
         10.13 to the Form 10-K of the  Registrant
         for year ended December 31, 1995)                                 10.10

         Agreement   with  Conkle  &  Olesten  and
         Avogen,   Inc.   dated   July   1,   1995
         (incorporate  by reference  Exhibit 10.14
         to the Form  10-K of the  Registrant  for
         year ended December 31, 1995)                                     10.11

         Agreement    with   Traco   Labs,    Inc.
         (incorporate  by reference  Exhibit 10.14
         to the Form  10-K of the  Registrant  for
         year ended December 31, 1996)                                     10.12



                        26





                                                                         Exhibit
                  Document                                               Number

         Amendment  to Avogen and Conkle & Oleston
         Agreements    dated    April   25,   1997
         (incorporate  by reference  Exhibit 10.15
         to the Form  10-K of the  Registrant  for
         year ended December 31, 1997)                                     10.13

         Loan Agreement  dated March 20, 1996 with
         Southwest Bank of St. Louis  (incorporate
         by  reference  Exhibit  10.14 to the Form
         10-K of the  Registrant  for  year  ended
         December 31, 1998)                                                10.14

         Deed of Trust Note dated  January 2, 1996
         in the amount of $950,000 with  Southwest
         Bank  of  St.   Louis   (incorporate   by
         reference  Exhibit 10.15 to the Form 10-K
         of the Registrant for year ended December
         31, 1998)                                                         10.15

         Line of Credit  Note dated March 20, 1996
         in  the   amount   of   $1,000,000   with
         Southwest Bank of St. Louis  (incorporate
         by  reference  Exhibit  10.16 to the Form
         10-K of the  Registrant  for  year  ended
         December 31, 1998)                                                10.16

         Line of Credit Note dated January 2, 1996
         in the amount of $500,000 with  Southwest
         Bank  of  St.   Louis   (incorporate   by
         reference  Exhibit 10.17 to the Form 10-K
         of the Registrant for year ended December
         31, 1998)                                                         10.17

         Deed of Trust  Note  dated  September  2,
         1997 in the  amount  of  $4,430,000  with
         Southwest Bank of St. Louis  (incorporate
         by  reference  Exhibit  10.18 to the Form
         10-K of the  Registrant  for  year  ended
         December 31, 1998)                                                10.18

         Reliv'  International,  Inc. Supplemental
         Executive  Retirement  Plan dated June 1,
         1998  (incorporate  by reference  Exhibit
         10.19 to the Form 10-K of the  Registrant
         for year ended December 31, 1998)                                 10.19

         Stock Purchase Agreement dated October 1,
         1998  among  Reliv'  World   Corporation,
         Reliv' Europe, Inc. and Global Nutrition,
         Inc.  regarding  purchase  of Reliv'  UK,
         Ltd.  (incorporate  by reference  Exhibit
         10.20 to the Form 10-K of the  Registrant
         for year ended December 31, 1998)                                 10.20

         1999 Stock  Option Plan  (incorporate  by
         reference  to  Appendix E of the Form 14A
         the  Registrant  filed  April  22,  1999)                         10.21


                        27





                                                                         Exhibit
                  Document                                               Number

         Statement  re:  computation  of per share
         earnings  (incorporate  by  reference  to
         Note  8  of  the  Consolidated  Financial
         Statements contained in Part IV)                                   11

         Subsidiaries     of    the     Registrant
         (incorporate     by     reference     the
         Registrants's  Response to Item 1 of Part
         I of this Form 10-K)                                               22

         Consent   of   Ernst  &   Young   L.L.P.,
         Independent Auditors                                               23


         (b)      No  reports  on Form 8-K  have  been  filed by the  Registrant
                  during the last quarter of the period covered by this report.


         (c)      The Exhibits listed in subparagraph (a)(3) of this Item 14 are
                  attached hereto unless incorporated by reference to a previous
                  filing.

         (d)      The Schedules  listed in  subparagraph (a)(2) of this  Item 14
                  are attached hereto.



















                                       28





                                   SIGNATURES

         Pursuant to the  requirements  of Section 13 or 15(d) of the Securities
Exchange Act of 1934, the registrant has duly caused this report to be signed on
its behalf by the undersigned, thereunto duly authorized.

                  RELIV' INTERNATIONAL, INC.


         By: /s/ Robert L.  Montgomery
             -------------------------------
         Robert L. Montgomery, Chairman of the Board of Directors, President and
         Chief Executive Officer, Treasurer

Date:    March 30, 2000

         Pursuant to the requirements of the Securities Act of 1934, this report
has been signed by the following  persons on behalf of the registrant and in the
capacities and on the dates indicated.

By:            /s/ Robert L.  Montgomery
         -------------------------------
         Robert L. Montgomery, Chairman of the Board of Directors, President and
         Chief Executive Officer, Treasurer

Date:    March 30, 2000

By:           /s/ David G. Kreher
         -------------------------------
         David G. Kreher, Senior Vice President, Assistant Secretary

Date:    March 30, 2000

         By:  /s/  Carl  W.  Hastings
         -------------------------------
         Carl  W.  Hastings,  Executive  Vice  President,  Assistant  Secretary,
         Director

Date:    March 30, 2000

By:         /s/ Thomas W. Pinnock
         -------------------------------
         Thomas W. Pinnock III, Director

Date:    March 30, 2000

By:         /s/ Stephen M. Merrick
         -------------------------------

         Stephen  M.  Merrick,  Senior  Vice  President,   Secretary,   Director
         (principal financial and accounting officer)

Date:    March 30, 2000



                                       29




By:            /s/ Donald L. McCain
         -------------------------------
         Donald L. McCain, Director

Date:    March 30, 2000

By:           /s/ John Akin
         -------------------------------
         John Akin, Director

Date:    March 30, 2000

By:          /s/ Sandra S. Montgomery
         -------------------------------
         Sandra S. Montgomery, Director

Date:    March 30, 2000

By:         /s/ Thomas T. Moody
         -------------------------------
         Thomas T. Moody, Director

Date:    March 30, 2000

By:        /s/ Marvin W. Solomonson
         -------------------------------
         Marvin W. Solomonson, Director

Date:    March 30, 2000




                           Reliv' International, Inc.
                                and Subsidiaries

                        Consolidated Financial Statements


                  Years ended December 31, 1999, 1998 and 1997




                                    Contents

Consolidated Financial Statements:
     Report of Independent Auditors........................................F-1
     Consolidated Balance Sheets as of December 31, 1999 and 1998..........F-2
     Consolidated Statements of Operations for the years ended
        December 31, 1999, 1998 and 1997...................................F-4
     Consolidated Statements of Stockholders' Equity for the years ended
        December 31, 1999, 1998 and 1997...................................F-5
     Consolidated Statements of Cash Flows for the years ended
       December 31, 1999, 1998 and 1997....................................F-6
     Notes to Consolidated Financial Statements - December 31, 1999........F-8

Financial Statement Schedule:
   Schedule II - Valuation and Qualifying Accounts for the years ended
     December 31, 1999, 1998 and 1997......................................F-28

All other  schedules for which  provision is made in the  applicable  accounting
regulation of the Securities and Exchange  Commission are not required under the
related instructions or are inapplicable and, therefore, have been omitted.




                        [Letterhead of Ernst & Young LLP]


                         Report of Independent Auditors




Board of Directors and Stockholders
Reliv' International, Inc.

We  have  audited  the  accompanying   consolidated  balance  sheets  of  Reliv'
International,  Inc. and  subsidiaries as of December 31, 1999 and 1998, and the
related  consolidated  statements of operations,  stockholders'  equity and cash
flows for each of the three years in the period ended  December  31,  1999.  Our
audits also included the  financial  statement  schedule  listed in the Index at
Item 14(a). These financial  statements and financial statement schedule are the
responsibility of the Company's management.  Our responsibility is to express an
opinion on these financial  statements and financial statement schedule based on
our audits.

We conducted our audits in accordance with auditing standards generally accepted
in the United States. Those standards require that we plan and perform the audit
to obtain reasonable  assurance about whether the financial  statements are free
of material misstatement. An audit includes examining, on a test basis, evidence
supporting  the amounts and  disclosures in the financial  statements.  An audit
also includes assessing the accounting principles used and significant estimates
made by  management,  as well as  evaluating  the  overall  financial  statement
presentation.  We believe  that our audits  provide a  reasonable  basis for our
opinion.

In our opinion, the consolidated  financial statements referred to above present
fairly, in all material respects,  the consolidated financial position of Reliv'
International,  Inc. and  subsidiaries  at December  31, 1999 and 1998,  and the
consolidated  results of their  operations  and their cash flows for each of the
three years in the period ended December 31, 1999, in conformity with accounting
principles  generally accepted in the United States.  Also, in our opinion,  the
related financial statement  schedule,  when considered in relation to the basic
financial statements taken as a whole,  presents fairly in all material respects
the information set forth therein.




                                             /s/ Ernst & Young LLP

March 7, 2000,
except for Note 6, as to which
the date is March 20, 2000

St. Louis, Missouri




                                      F-1



                   Reliv' International, Inc. and Subsidiaries

                           Consolidated Balance Sheets




                                                                                    December 31
                                                                               1999                 1998
                                                                     -------------------------------------------
                                                                                         
Assets
Current assets:
   Cash and cash equivalents                                               $ 1,531,700         $  2,816,804
   Accounts and notes receivable,
     less allowances of $430,000 in
     1999 and $5,000 in 1998                                                   794,037              688,194
   Note receivable from officer                                                164,250               89,250
   Inventories:
     Finished goods                                                          1,826,748            1,702,359
     Raw materials                                                           2,402,006            1,865,649
     Sales aids and promotional materials                                      476,708              361,322
                                                                     -------------------------------------------
   Total inventories                                                         4,705,462            3,929,330

   Refundable income taxes                                                     855,178              314,284
   Prepaid expenses and other current assets                                   304,734              440,596
   Deferred income taxes                                                       141,236               79,269
                                                                     -------------------------------------------
Total current assets                                                         8,496,597            8,357,727

Other assets:
   Goodwill, net of accumulated amortization
     of $65,692 in 1999 and
     $13,000 in 1998                                                           459,846              512,399
   Other assets                                                              1,013,130              703,623
                                                                     -------------------------------------------
Total other assets                                                           1,472,976            1,216,022

Property, plant and equipment                                               15,362,583           14,172,977
   Less accumulated depreciation and amortization                           (4,560,338)          (3,493,754)
                                                                     -------------------------------------------
                                                                            10,802,245           10,679,223
                                                                     -------------------------------------------

Total assets                                                               $20,771,818          $20,252,972
                                                                     ===========================================


See accompanying notes.







                                       F-2


                   Reliv' International, Inc. and Subsidiaries

                           Consolidated Balance Sheets




                                                                                    December 31
                                                                             1999                 1998
                                                                    -------------------------------------------
                                                                                       
Liabilities and stockholders' equity Current liabilities:
   Accounts payable and accrued expenses                                $    5,882,612       $    5,189,755
   Income taxes payable                                                          3,391               55,258
   Borrowings under line of credit                                           1,792,986              313,825
   Current maturities of long-term debt and
     capital lease obligations                                                 622,973              508,362
   Unearned income                                                               5,003              107,695
                                                                     -------------------------------------------
Total current liabilities                                                    8,306,965            6,174,895

Non-current liabilities:
   Capital lease obligations, less current maturities                          305,081              373,455
   Long-term debt, less current maturities                                   4,990,639            5,216,107
   Other non-current liabilities                                               350,415              148,349
                                                                     -------------------------------------------
Total non-current liabilities                                                5,646,135            5,737,911

Stockholders' equity:
   Common stock, no par value; 20,000,000 shares authorized,
     9,551,102 shares issued and outstanding in 1999 and 9,653,502
     shares issued and outstanding in 1998                                   9,082,382            9,179,764
   Notes receivable - officers and directors                                   (38,217)             (44,746)
   Accumulated deficit                                                      (1,889,297)            (354,195)
   Accumulated other comprehensive loss:
      Foreign currency translation adjustment                                 (336,150)            (440,657)
                                                                     -------------------------------------------
Total stockholders' equity                                                   6,818,718            8,340,166


                                                                     -------------------------------------------
Total liabilities and stockholders' equity                                 $20,771,818          $20,252,972
                                                                     ===========================================


See accompanying notes.









                                      F-3


                   Reliv' International, Inc. and Subsidiaries

                      Consolidated Statements of Operations



                                                                       Year ended December 31
                                                           1999                 1998                 1997
                                                  ----------------------------------------------------------------
                                                                                           
Sales at suggested retail                                 $88,781,139          $75,987,414          $71,066,845
Less distributor allowances on
   product purchases                                       20,807,613           24,093,903           24,230,575
                                                   ----------------------------------------------------------------
Net sales                                                  67,973,526           51,893,511           46,836,270

Costs and expenses:
   Cost of products sold                                   34,557,290           14,286,498            9,404,283
   Distributor royalties and commissions                   15,316,965           16,664,486           16,837,084
   Selling, general and administrative                     19,834,063           18,069,355           17,083,792
                                                   ----------------------------------------------------------------
                                                           69,708,318           49,020,339           43,325,159
                                                   ----------------------------------------------------------------
Income (loss) from operations                              (1,734,792)           2,873,172            3,511,111

Other income (expense):
   Interest expense                                          (585,255)            (509,492)            (210,268)
   Other income                                               149,866              134,249              113,145
                                                   ----------------------------------------------------------------
Income (loss) before income taxes                          (2,170,181)           2,497,929            3,413,988
Provision (benefit) for income taxes                         (770,000)             941,000            1,385,000
                                                   ----------------------------------------------------------------
Net income (loss)                                     $    (1,400,181)     $     1,556,929      $     2,028,988
                                                   ================================================================


Earnings (loss) per common share                              $(.15)               $.16                 $.21

Earnings (loss) per common share  -
assuming dilution                                             $(.15)               $.16                 $.20


See accompanying notes.








                                       F-4




                   Reliv' International, Inc. and Subsidiaries

                 Consolidated Statements of Stockholders' Equity





                                                                                       Accumulated
                                     Common Stock       Notes Receivable                  Other        Treasury Stock
                                     ------------         Officers and   Accumulated  Comprehensive   --------------
                                   Shares     Amount       Directors      Deficit     Income/(Loss)  Shares    Amount      Total
                                  ------------------------------------------------------------------------------------------------

                                                                                                

                                  -------------------------------------------------------------------------------------------------
Balance at December 31, 1996      9,900,529  $9,211,826     $ (4,633)   $(2,516,181)   $  10,970    250,580  $(644,660) $6,057,322
                                  -------------------------------------------------------------------------------------------------
 Net income                               -           -          -        2,028,988            -          -          -   2,028,988
 Other comprehensive
  income/(loss):
   Foreign currency
    translation adjustment                -           -          -                -     (300,872)         -          -    (300,872)
                                                                                                                        -----------
 Total comprehensive income                                                                                             $1,728,116
                                                                                                                        -----------
 Common stock purchased
   for treasury                           -           -          -                -            -     86,306   (337,127)   (337,127)
 Options exercised                   10,438      13,125          -                -            -          -          -      13,125
 Warrants exercised                  29,140           -          -                -            -          -          -           -
 Cancellation of treasury stock    (314,106)    (89,187)         -         (892,600)           -   (314,106)   981,787           -
 Adjustment to stock dividend        (8,694)          -          -                -            -    (22,780)         -           -
 Dividends paid ($.03 per share)          -           -          -         (293,371)           -          -          -    (293,371)
                                  -------------------------------------------------------------------------------------------------
Balance at December 31, 1997      9,617,307   9,135,764       (4,633)    (1,673,164)    (289,902)         -          -  $7,168,065
                                  -------------------------------------------------------------------------------------------------
 Net income                               -           -          -        1,556,929            -          -          -   1,556,929
 Other comprehensive
  income/(loss):
   Foreign currency
     translation adjustment               -           -          -                -     (150,755)         -          -    (150,755)
                                                                                                                        -----------
 Total comprehensive income                                                                                             $1,406,174
                                                                                                                        -----------
 Options exercised                   36,195      44,000      (44,000)             -            -          -          -           -
 Repayment of loan by
   officers and directors                 -           -        3,887              -            -          -          -       3,887
 Dividends paid
   ($.025 per share)                      -           -          -         (237,960)           -          -          -    (237,960)
                                  -------------------------------------------------------------------------------------------------
Balance at December 31, 1998      9,653,502   9,179,764      (44,746)      (354,195)    (440,657)         -          -  $8,340,166
                                  -------------------------------------------------------------------------------------------------
 Net loss                                 -           -            -     (1,400,181)           -          -          -  (1,400,181)
 Other comprehensive
  income/(loss):
    Foreign currency
      translation adjustment              -           -            -              -      104,507          -          -     104,507
     adjustment
                                                                                                                        -----------
 Total comprehensive loss                                                                                              $(1,295,674)
                                                                                                                        -----------
 Common stock purchased
   for treasury                           -           -            -              -            -    102,400   (135,798)    135,798)
 Cancellation of treasury stock    (102,400)    (97,382)           -        (38,416)           -   (102,400)   135,798           -
 Repayment of loan by
   officers and directors                 -           -        6,529              -            -          -          -       6,529
 Dividends paid
   ($.01 per share)                       -           -          -          (96,505)           -          -          -     (96,505)
                                  -------------------------------------------------------------------------------------------------
Balance at December 31, 1999      9,551,102  $9,082,382     $(38,217)   $(1,889,297)   $(336,150)         -  $       -  $6,818,718
                                  =================================================================================================

See accompanying notes.










                                       F-5



                   Reliv' International, Inc. and Subsidiaries
                      Consolidated Statements of Cash Flows



                                                                       Year ended December 31
                                                           1999                 1998                 1997
                                                    ---------------------------------------------------------------
                                                                                         
Operating activities
Net income (loss)                                       $(1,400,181)         $1,556,929           $2,028,988
Adjustments to reconcile net income (loss) to
   net cash provided by (used in) operating activities:
     Depreciation and amortization                        1,121,025             806,146              607,281
     Provision for losses on accounts receivable            431,625               9,915                    -
     Provision for deferred income taxes                    (61,225)              9,232              (31,096)
     Foreign currency transaction (gain)/loss               (23,782)             38,756              (23,019)
     (Increase) decrease in accounts and notes
       receivable                                          (561,104)           (474,159)             185,115
     (Increase) decrease in inventories                    (740,168)         (1,348,163)              30,553
     (Increase) decrease in refundable income taxes        (541,074)           (294,589)              21,496
     (Increase) decrease in prepaid expenses and
       other current assets                                 138,244              56,032               14,803
     (Increase) decrease in other assets                   (313,383)           (502,034)            (128,244)
     Increase (decrease) in accounts payable and
       accrued expenses                                     834,360           2,083,822             (128,082)
     Increase (decrease) in income taxes payable            (55,749)             66,756              (68,940)
     Increase (decrease) in unearned income                (102,712)            102,711              (17,594)
                                                    ---------------------------------------------------------------
Net cash provided by (used in)operating activities       (1,274,124)          2,111,354            2,491,261

Investing activities
Proceeds from the sale of property, plant and
   equipment                                                      -               8,923               73,010
Purchase of property, plant and equipment                (1,081,746)         (1,756,442)          (5,054,726)
Repayment of loans by officers and directors                  6,529               3,887                    -
                                                    ---------------------------------------------------------------
Net cash used in investing activities                    (1,075,217)         (1,743,632)          (4,981,716)

Financing activities
Proceeds from long-term borrowings and line of
   credit                                                 1,779,162             785,307            3,958,514
Principal payments on long-term borrowings and
   line of credit                                          (419,863)           (344,774)            (220,144)
Principal payments under capital lease obligations         (163,654)            (44,336)             (84,723)
Proceeds from stock options exercised                             -                   -               13,125
Dividends paid                                              (96,505)           (237,960)            (293,371)
Purchase of treasury stock                                 (135,798)                  -             (337,127)
                                                    ---------------------------------------------------------------
Net cash provided by financing activities                   963,342             158,237            3,036,274
Effect of exchange rate changes on cash and cash
   equivalents                                              100,895            (135,581)            (228,163)
                                                    ---------------------------------------------------------------
Increase (decrease) in cash and cash equivalents         (1,285,104)            390,378              317,656
Cash and cash equivalents at beginning of year            2,816,804           2,426,426            2,108,770
                                                    ---------------------------------------------------------------
Cash and cash equivalents at end of year                 $1,531,700          $2,816,804           $2,426,426
                                                    ===============================================================













                                       F-6




                   Reliv' International, Inc. and Subsidiaries

                Consolidated Statements of Cash Flows (continued)




                                                                       Year ended December 31
                                                           1999                 1998                 1997
                                                   ----------------------------------------------------------------
                                                                                        
Supplemental disclosures of cash flow information:
     Cash paid during the year for:
         Interest                                       $   581,235          $  556,962          $   219,997
                                                    ===============================================================

       Income taxes                                     $    55,710          $1,201,896          $ 1,396,476
                                                    ===============================================================

     Non cash investing and financing transactions:
       Capital lease obligations entered into           $   104,285          $  508,830          $    92,519
                                                    ===============================================================


See accompanying notes.











                                      F-7


                   Reliv' International, Inc. and Subsidiaries

                   Notes to Consolidated Financial Statements




1. Nature of Business and Significant Accounting Policies

Nature of Business

Reliv'  International,  Inc.  (the  Company)  produces  a line of food  products
including nutritional  supplements,  diet management products,  granola bars and
sports drink mixes.  These products are sold by subsidiaries of the Company to a
sales force of independent  distributors  and licensees of the Company that sell
products  directly to consumers.  The Company and its subsidiaries sell products
to  distributors  throughout  the United  States and in Australia,  Canada,  New
Zealand,  Mexico,  the United  Kingdom and  Colombia.  In addition,  the Company
provides manufacturing and packaging services for unrelated customers.

Principles of Consolidation

The consolidated  financial  statements  include the accounts of the Company and
its foreign and domestic subsidiaries. All significant intercompany accounts and
transactions have been eliminated.

Inventories

Inventories  are  valued  at the  lower  of  cost  or  market.  Product  cost is
determined  using standard  costs,  which  approximate  the first-in,  first-out
basis. Other inventory cost is determined using the first-in, first-out basis.

Property, Plant and Equipment

Property,  plant and  equipment are stated on the cost basis.  Depreciation  and
amortization,  which includes the  amortization of assets recorded under capital
leases,  are computed using the  straight-line  or  accelerated  method over the
useful life of the related assets.

Goodwill

Goodwill  represents  the cost in  excess  of the fair  value of the net  assets
acquired and is being  amortized on a  straight-line  basis over a period of ten
years. On a periodic  basis,  the Company  evaluates  goodwill for impairment by
comparing estimated future discounted cash flows of the business to its carrying
value.





                                      F-8





                   Reliv' International, Inc. and Subsidiaries

                   Notes to Consolidated Financial Statements

1. Nature of Business and Significant Accounting Policies (continued)

Revenue Recognition

The Company generally receives its sales price in cash accompanying  orders from
independent  distributors and makes related commission payments in the following
month.  The net sales price is the suggested  retail price less the  distributor
discount  of 25  percent to 45 percent of such  suggested  retail  price.  Sales
revenue and  commission  expenses are recorded when the  merchandise is shipped.
Unearned income represents  prepaid orders for which the Company has not shipped
the merchandise.

Foreign Currency Translation

The financial  statements of foreign subsidiaries have been translated into U.S.
dollars in accordance with FASB statement No. 52, Foreign Currency  Translation.
All balance sheet  accounts  have been  translated  using the exchange  rates in
effect at the balance sheet date.  Income statement amounts have been translated
using the average  exchange  rate for the year.  The gains and losses  resulting
from the changes in exchange rates from year to year have been reported in other
comprehensive  income/loss.  The  effect  on the  statements  of  operations  of
transaction gains and losses is insignificant for all years presented.

Income Taxes

The  provision  for  income  taxes is  computed  using the  liability  method in
accordance with FASB statement No. 109, Accounting for Income Taxes. The primary
difference between financial statement and taxable income results from financial
statement accruals and reserves.

Stock-Based Compensation

The Company  accounts for stock options in  accordance  with APB Opinion No. 25,
Accounting for Stock Issued to Employees. Since the Company grants stock options
at an  exercise  price not less than the fair value of the shares at the date of
grant, no compensation expense is recognized. The Financial Accounting Standards
Board has issued  Statement of Financial  Accounting  Standards  (SFAS) No. 123,
Accounting  and  Disclosure  of  Stock-Based  Compensation,  effective for years
beginning  after  December  1995.  The Company  has elected the  disclosure-only
alternative of this  pronouncement  in a footnote to these financial  statements
(see Note 9).






                                      F-9

                   Reliv' International, Inc. and Subsidiaries

                   Notes to Consolidated Financial Statements



1. Nature of Business and Significant Accounting Policies (continued)

Basic and Diluted Earnings per Share

Basic and diluted  earnings per share are  calculated  in  accordance  with FASB
Statement  No. 128,  Earnings per Share.  All earnings per share amounts for all
periods have been presented to conform to the requirements of Statement No.128.

Basic earnings per common share are computed  using the weighted  average number
of common shares  outstanding during the year. Diluted earnings per common share
are computed  using the weighted  average  number of common shares and potential
dilutive  common  shares  that were  outstanding  during the  period.  Potential
dilutive  common shares consist of outstanding  stock options and warrants.  See
Note 8 for additional  information  regarding earnings per share. On January 31,
1997, the Company  declared a 10 percent stock dividend on the Company's  common
stock,  which was  distributed on February 28, 1997 to stockholders of record on
February 14, 1997. The dividend was transferred from retained earnings to common
stock in the amount of $5,848,000, which was based on the closing price of $6.50
per share on the declaration date.  Average shares outstanding and all per share
amounts included in the accompanying consolidated financial statements and notes
are based on the increased  number of shares giving  retroactive  recognition to
the stock dividend.

Advertising

Costs of sales aids and  promotional  materials are  capitalized as inventories.
All other advertising and promotional costs are expensed when incurred.

Cash Equivalents

The Company's  policy is to consider demand deposits and short-term  investments
with a maturity of three months or less when purchased as cash equivalents.

Use of Estimates

The preparation of financial  statements in conformity  with generally  accepted
accounting principles requires management to make estimates and assumptions that
affect the amounts reported in the financial  statements and accompanying notes.
Actual results could differ from those estimates.









                                  F-10


                   Reliv' International, Inc. and Subsidiaries

                   Notes to Consolidated Financial Statements



1. Nature of Business and Significant Accounting Policies (continued)

Reclassifications

Certain reclassifications have been made to prior years' financial statements to
conform to the current presentation.

2. Acquisition of Reliv UK, Ltd.

On October 1, 1998,  the  Company  acquired  the common  stock of Reliv UK, Ltd.
(Reliv UK) in exchange for 250,000  shares of Reliv  Europe,  Inc.,  the holding
company of the acquired  entity,  and certain other  consideration  as described
below.  Prior to the  acquisition,  Reliv UK was a licensee of the Company.  The
shares issued of Reliv Europe were valued at $12,500.  In  conjunction  with the
acquisition,  the previous owner of Reliv UK forgave  approximately  $435,000 in
advances to Reliv UK, and the  Company  converted  $420,000  of its  advances to
Reliv UK into 8,400,000 shares of Reliv Europe, which represents a 97% ownership
interest in Reliv Europe.  Also, Reliv Europe,  Inc. is required to make monthly
payments of 1.5% of the retail sales of Reliv UK to the previous  owner of Reliv
UK for a period of ten years. These payments are being expensed as incurred. The
operations of Reliv UK are included in the consolidated  statement of operations
from the date of  acquisition.  The transaction was accounted for as a purchase,
and the  excess  cost  over  fair  value  of the net  assets  acquired  is being
amortized on a straight-line basis over a ten-year period.

The pro forma  unaudited  results of operations for the years ended December 31,
1998 and 1997,  assuming  the  purchase of Reliv UK had been  consummated  as of
January 1, 1997, follow:

                                               1998                      1997
                                        ---------------------------------------

Net sales                                 $52,115,582               $47,232,848
Net income                                  1,403,844                 1,722,685

Net income per common share:
  Basic                                          $.15                      $.18
  Diluted                                        $.14                      $.17

3. Research and Development Expenses

Research and development expenses of $393,000,  $319,000,  and $286,000 in 1999,
1998 and 1997, respectively, were charged to selling, general and administrative
expenses as incurred.








                                      F-11


                   Reliv' International, Inc. and Subsidiaries

                   Notes to Consolidated Financial Statements


4. Property, Plant and Equipment

Property,  plant and  equipment  at December  31, 1999 and 1998,  consist of the
following:

                                                    1999             1998
                                            ----------------------------------

Land                                          $    829,222     $    829,222
Building                                         8,384,105        8,201,744
Machinery and equipment                          3,870,695        2,783,923
Office equipment                                   454,729          446,205
Computer equipment and software                  1,823,832        1,676,372
Construction in progress                               -            235,511
                                            ----------------------------------
                                                15,362,583       14,172,977
Less accumulated depreciation
     and amortization                           (4,560,338)      (3,493,754)
                                            ----------------------------------
                                               $10,802,245      $10,679,223
                                            ==================================

5. Accounts Payable and Accrued Expenses

Accounts payable and accrued expenses at December 31, 1999 and 1998,  consist of
the following:

                                                 1999                1998
                                          --------------------------------------

Trade payables                                 $3,993,555          $3,568,334
Distributors commissions                        1,421,286           1,172,164
Sales taxes                                       204,552             221,377
Interest expense                                   31,871              27,851
Payroll and payroll taxes                         127,800             114,906
Other                                             103,548              85,123
                                          --------------------------------------
                                               $5,882,612          $5,189,755
                                          ======================================

6. Short-Term Borrowings

In January 1996,  the Company  obtained a line of credit  amounting to $400,000.
Borrowings  under this line of credit are due February  2001 and bear  interest,
payable  monthly,  at the prime rate. A portion of the  Company's  inventory and
property, plant and equipment with a net book value of $5,803,400 as of December
31, 1999 are pledged as security under the terms of the agreements. In May 1999,
the Company obtained a second line of credit with a maximum limit of $2,000,000.
The limit is based on a  collateral-based  formula of  accounts  receivable  and
inventory.  Borrowings  under  this  line of credit  are due on demand  and bear
interest,  payable  monthly,  at the prime rate.  As of December 31,  1999,  the
Company's  outstanding  balance of $1,392,986 on the  $2,000,000  line of credit
exceeded that allowed under the collateral-based  formula.  However, the Company
has obtained a











                                      F-12


                   Reliv' International, Inc. and Subsidiaries

                   Notes to Consolidated Financial Statements


6. Short-Term Borrowings (continued)

waiver of the borrowing base limit, which allows the Company to borrow up to the
maximum  $2,000,000  through  September 30, 2000.  As of December 31, 1999,  the
unused portion of the credit lines was $607,014.

7. Long-Term Debt

Long-term debt at December 31, 1999 and 1998, consists of the following:



                                                                                         1999             1998
                                                                                   -----------------------------------

                                                                                               
Industrial revenue bonds payable in monthly installments  (including interest at
   85% of prime) not to exceed  $9,611,  commencing  August 1, 1991;  secured by
   land and building (net book value  $2,802,342 at December 31, 1999);  balance
   due on March 1, 2005                                                               $    477,076     $    540,776


Note payable in monthly installments (including interest at prime and additional
   interest  at 15% of prime on the  balance of the  industrial  revenue  bonds)
   equal  to  $9,611  less  installment  applied  to  industrial  revenue  bond,
   commencing August 1, 1991; unsecured; balance due on March 1, 2005                      204,755          204,755

Term loan payable in monthly installments of $19,550, including interest at 8.5%
   through April 2001;  secured by equipment  and  inventory  (net book value of
   $5,803,400 at December 31, 1999)                                                        277,164          478,260

Term loan  payable in monthly  installments  of $38,802,  including  interest at
   8.5%, with the balance due March 2001; secured by land and building (net book
   value of $5,463,880 at December 31, 1999)                                             4,261,155        4,355,063

Term loan payable in monthly installments of $7,303, including interest at 7.75%
   with the balance due February  2003;  secured by equipment (net book value of
   $263,984 at December 31,1999)                                                           238,840                -
                                                                                   -----------------------------------
                                                                                         5,458,990        5,578,854
Less current maturities                                                                   (468,351)        (362,747)
                                                                                   -----------------------------------
                                                                                        $4,990,639       $5,216,107
                                                                                   ===================================











                                      F-13

                   Reliv' International, Inc. and Subsidiaries

                   Notes to Consolidated Financial Statements



7. Long-Term Debt (continued)

Principal maturities of long-term debt at December 31, 1999 are as follows:

              2000                                   $     468,351
              2001                                       4,369,810
              2002                                         171,798
              2003                                         104,881
              2004                                         109,763
              Thereafter                                   234,387
                                                  --------------------
                                                     $   5,458,990
                                                  ====================

8. Earnings Per Share

The following table sets forth the computation of basic and diluted earnings per
share:



                                                                     Year ended December 31
                                                          1999               1998                1997
                                               ------------------------------------------------------------
                                                                                      
Numerator:
   Numerator for basic and diluted earnings per
     share - net income (loss)                        $(1,400,181)         $1,556,929          $2,028,988
Denominator:
   Denominator for basic earnings per share -
     weighted average shares                            9,633,000           9,645,000           9,600,000
   Effect of dilutive securities:
      Employee stock options and other warrants                 -             390,000             707,000
                                                   ------------------------------------------------------------
   Denominator for diluted earnings per share -
     adjusted weighted average shares                   9,633,000          10,035,000          10,307,000
                                                   ============================================================

Basic earnings (loss) per share                          $(0.15)             $0.16               $0.21
                                                   ============================================================
Diluted earnings (loss) per share                        $(0.15)             $0.16               $0.20
                                                   ============================================================


The diluted  shares base for the year ended December 31, 1999 excludes
incremental  shares of 59,000  related to employee  stock  options and
warrants issued to external parties.  These shares are excluded due to
their antidilutive effect as a result of the Company's net loss during
1999.





                                      F-14


                   Reliv' International, Inc. and Subsidiaries

                   Notes to Consolidated Financial Statements


9.  Stock  Options,   Warrants,  and Distributor Stock Purchase Plan

Stock Options

In December 1999,  options  granted in 1994 from an incentive  stock option plan
for key employees  expired.  These options were reissued as  nonqualified  stock
options in December 1999, with an expiration date of December 2004.  Options for
440,000 shares were issued at an exercise price of $2.045 per share.

In May 1995, the Company  adopted an incentive  stock option plan which provides
for the grant of incentive  stock  options and  nonqualified  stock  options for
employees  (including  officers)  and  other  consultants  and  advisors  to the
Company.  A maximum of 1,100,000  shares can be purchased at an option price not
less  than  the fair  market  value of the  stock  at the time the  options  are
granted.

In May 1999, the Company adopted another  incentive stock option plan similar to
the 1995 plan. A maximum of 1,000,000 shares can be purchased at an option price
not less than the fair  market  value of the stock at the time the  options  are
granted. In December 1999, options for 922,000 shares were issued at an exercise
price of between $1.125 and $1.2375 per share.

As the  result of the  Company's  10%  stock  dividend  in  February  1997,  all
outstanding  options  and  warrants  were  adjusted  to  reflect  for the  stock
dividend.

The  Company has  elected to follow APB  Opinion  No. 25,  Accounting  for Stock
Issued to Employees,  (APB 25) and related interpretations in accounting for its
employee and nonemployee director stock options because, as discussed below, the
alternative  fair value accounting  provided for under SFAS No. 123,  Accounting
for Stock-Based  Compensation,  requires the use of option valuation models that
were not  developed for use in valuing  employee  stock  options.  Under APB 25,
because the exercise price of the Company's  employee and  nonemployee  director
stock  options  equals the market price of the  underlying  stock on the date of
grant, no compensation expense is recognized.

Pro forma information regarding net income and earnings per share is required by
SFAS No. 123 and has been  determined  as if the Company had  accounted  for its
employee  stock options under the fair value method of the  statement.  The fair
value for these options was estimated at the date of grant using a Black-Scholes
option pricing model with the following weighted average assumptions:  risk-free
interest  rates ranging from 5.70% to 5.97% for 1997,  4.55% for 1998, and 6.12%
to 6.29% for 1999;  dividend  yield of .50%;  volatility  factor of the expected
price of the Company's stock of .624 for 1997, .681 for 1998, and .667 for 1999;
and a weighted average expected life of 4.34 years.






                                      F-15


                   Reliv' International, Inc. and Subsidiaries

                   Notes to Consolidated Financial Statements


9.  Stock  Options,   Warrants, and  Distributor Stock Purchase Plan (continued)

Stock Options (continued)


The Black-Scholes option valuation model was developed for use in estimating the
fair value of traded  options which have no vesting  restrictions  and are fully
transferable.  In addition,  option valuation models require the input of highly
subjective  assumptions  including the expected stock price volatility.  Because
the   Company's   employee  and   nonemployee   director   stock   options  have
characteristics significantly different from those of traded options and because
changes in the subjective input assumptions can materially affect the fair value
estimate,  in  management's  opinion,  the  existing  models do not  necessarily
provide  a  reliable  single  measure  of the  fair  value of its  employee  and
nonemployee director stock options.

For purposes of pro forma  disclosures,  the estimated fair value of the options
and warrants is amortized  to expense  over the vesting  period.  The effects of
applying the pro forma  disclosure  provisions of SFAS No. 123 are not likely to
be  representative  of the effects on reported net income for future years.  The
Company's pro forma information follows:

                                         1999             1998           1997
                                 ----------------------------------------------

Pro forma net income (loss)        $(1,851,570)       $1,450,356     $1,861,748

Pro forma earnings (loss) per share:
       Basic                          $(.19)            $.15           $.19
       Diluted                        $(.19)            $.14           $.18








                                      F-16


                   Reliv' International, Inc. and Subsidiaries

                   Notes to Consolidated Financial Statements


9.  Stock Options,  Warrants,  and Distributor Stock Purchase Plan (continued)

Stock Options (continued)

A summary of the Company's stock option activity and related information for the
years ended December 31 follows:



                                     1999                        1998                        1997
                          -------------------------------------------------------------------------------------
                                          Weighted                    Weighted                    Weighted
                                            Avg.                        Avg.                        Avg.
                                          Exercise                    Exercise                    Exercise
                             Options        Price        Options        Price        Options        Price
                          ------------------------------------------------------------------------------------
                                                                                  
Outstanding beginning of
  the year                 1,474,850        $2.021     1,165,900        $1.954     1,076,900        $1.841
Granted:
  Price = fair value         722,000         1.125       275,000         2.125       100,000         3.125
  Price > fair value         640,000         1.793        75,000         2.3375            -             -
Exercised (1)                      -                     (38,300)        1.348       (11,000)        1.506
Forfeited                   (445,250)        2.165        (2,750)        1.818             -             -
                          ==============              ==============              ==============
Outstanding at end of
  year                     2,391,600        $2.021     1,474,850        $2.021     1,165,900        $1.954
                          ==============              ==============              ==============

Exercisable at end of
  year                     1,711,031                     971,914                     723,332
                          ==============              ==============              ==============
<FN>

(1) Shares  issued were less than  options  exercised  due to cashless  exercise
provision.
</FN>




                             As of December 31, 1999

                              Options Outstanding                                      Options Exercisable
                      -------------------------------------                     ----------------------------------
 Range of Exercise        Number          Weighted Avg.       Weighted Avg.         Number        Weighted Avg.
       Prices           Outstanding      Remaining Life       Exercise Price     Exercisable     Exercise Price
- --------------------- ---------------- -------------------- ------------------- --------------- ------------------

                                                                                      
$1.125 - $2.00           1,363,100            3.66               $1.206             855,357          $1.205
$2.01 - $3.00              933,000            4.06                2.179             760,174           2.148
$3.125                      95,500            2.96                3.125              95,500           3.125
                      ----------------                                          ---------------

$1.125 - $3.125          2,391,600            3.79               $1.662           1,711,031          $1.731
                      ================                                          ===============


Warrants

In 1997, as a renewal of a consulting agreement,  the Company issued warrants to
purchase 9,600 shares at an exercise price of $6.25 per share with a term of two
years.



                                      F-17


                   Reliv' International, Inc. and Subsidiaries

                   Notes to Consolidated Financial Statements



9.  Stock  Options,  Warrants,  and Distributor Stock Purchase Plan (continued)

Distributor Stock Purchase Plan

In November 1998, the Company established a Distributor Stock Purchase Plan. The
plan  allows   distributors  who  have  reached  the  "Ambassador"   status  the
opportunity to allocate up to 10% of their monthly compensation into the plan to
be used to purchase the Company's  common stock at the current market value. The
plan also states that at the end of each year,  the Company will grant  warrants
to purchase  additional shares of the Company's common stock based on the number
of shares  purchased  by the  distributors  under the plan during the year.  The
warrant  exercise  price will equal the market  price for the  Company's  common
stock at the date of issuance. The warrants issued shall be in the amount of 25%
of the  total  shares  purchased  under  the plan  during  the  year.  This plan
commenced  in  January  1999 and a total of 36,075  warrants  were  issued as of
December 31, 1999.

A summary of the  Company's  warrant  activity and related  information  for the
years ended December 31 follows:



                                     1999                         1998                        1997
                          -------------------------------------------------------------------------------------
                                          Weighted                    Weighted                    Weighted
                                            Avg.                        Avg.                        Avg.
                                          Exercise                    Exercise                    Exercise
                            Warrants        Price       Warrants        Price       Warrants        Price
                          ------------------------------------------------------------------------------------
                                                                                  
Outstanding beginning of
  the year                   111,548        $4.360       111,548        $4.360       143,348        $3.430
Granted:
  Price < fair value               -             -             -             -             -             -
  Price = fair value          36,075         1.031             -             -           9,600       6.250
  Price > fair value               -             -             -             -             -             -
Exercised (1)                      -             -             -             -        (41,400)       1.578
Forfeited                    (111,548)       4.36              -             -             -             -
                          ==============              ==============              ==============
Outstanding at end of
  year                        36,075        $1.031       111,548        $4.360       111,548        $4.360
                          ==============              ==============              ==============

Exercisable at end of
  year                             -                     111,548                     111,548
                          ==============              ==============              ==============
<FN>

(1) Shares  issued were less than warrants  exercised  due to cashless  exercise
provision.
</FN>




                             As of December 31, 1999

                              Warrants Outstanding                                   Warrants Exercisable
                      -------------------------------------                   -----------------------------------
 Range of Exercise        Number          Weighted Avg.      Weighted Avg.         Number        Weighted Avg.
       Prices           Outstanding      Remaining Life      Exercise Price     Exercisable      Exercise Price
- --------------------- ---------------- -------------------- ----------------- ----------------- -----------------
                                                                                         
$1.031                      36,075            3.000              $1.031                -             $1.031







                                      F-18


                   Reliv' International, Inc. and Subsidiaries

                   Notes to Consolidated Financial Statements


10. Leases

The Company  leases  certain  manufacturing,  storage and office  facilities and
certain equipment and automobiles.  These leases have varying terms, and certain
leases have renewal  and/or  purchase  options.  Future  minimum  payments under
noncancelable  leases  with  initial  or  remaining  terms in excess of one year
consist of the following at December 31, 1999:

                                                     Capital    Operating Leases
                                                     Leases
                                                  ------------------------------

       2000                                           $185,195      $298,281
       2001                                            179,273       230,159
       2002                                            142,839       214,922
       2003                                             11,446       100,235
       2004                                                 -         71,925
       Thereafter                                           -          1,657
                                                  ------------------------------
       Total minimum lease payments                   518,753       $917,179
                                                                 ===============
       Less amount representing interest               59,050
                                                  ---------------
       Present value of minimum lease payments
         (including current portion of $154,622)     $459,703
                                                  ===============

Machinery,  office and computer equipment at December 31, 1999 and 1998, include
approximately  $702,360 and  $598,073 of  equipment  under leases that have been
capitalized.  Accumulated  depreciation  and  amortization  for  such  equipment
approximated $272,215 and $87,149 at December 31, 1999 and 1998, respectively.

Rent expense for all operating  leases was  $350,029,  $324,272 and $311,554 for
the years ended December 31, 1999, 1998 and 1997, respectively.

11. License Agreement

The Company has a license  agreement  with the  individual who developed many of
the Company's  products.  This agreement provides the Company with the exclusive
worldwide  license to manufacture and sell all products  created by the licensor
and requires monthly royalty payments of 5 percent of net sales,  with a minimum
payment of $10,000 and a maximum  payment of $22,000.  The agreement  terminates
the  later of  December  2001 or on the  death of the  licensor.  The  amount of
expense under this  agreement was $264,000 for each of the years ended  December
31, 1999, 1998 and 1997.







                                      F-19


                   Reliv' International, Inc. and Subsidiaries

                   Notes to Consolidated Financial Statements


12. Income Taxes

The components of income (loss) before income taxes are as follows:

                                Year ended December 31
                        1999                1998               1997
                 ------------------------------------------------------------

Domestic            $(1,443,941)        $2,637,355         $3,625,708
Foreign                (726,240)          (139,426)          (211,720)
                 ------------------------------------------------------------
                    $(2,170,181)        $2,497,929         $3,413,988
                 ============================================================

The components of the provision (benefit) for income taxes are as follows:

                                  Year ended December 31
                        1999                1998               1997
                 ------------------------------------------------------------
Current:
   Federal              $(642,000)           $801,000         $1,239,000
   Foreign                (15,000)             69,000             38,000
   State                  (51,000)             59,000            134,000
                 ------------------------------------------------------------
Total current            (708,000)            929,000          1,411,000

Deferred:
   Federal                (75,000)              3,000            (24,000)
   Foreign                 13,000               9,000                  -
   State                        -                   -             (2,000)
                 ------------------------------------------------------------
Total deferred            (62,000)             12,000            (26,000)
                 ------------------------------------------------------------

                        $(770,000)           $941,000         $1,385,000
                 ============================================================






                                      F-20


                   Reliv' International, Inc. and Subsidiaries

                   Notes to Consolidated Financial Statements


12. Income Taxes (continued)

The  provision  for income  taxes is  different  from the  amounts  computed  by
applying the United States federal statutory income tax rate of 34 percent.  The
reasons for these differences are as follows:



                                                                     Year ended December 31
                                                          1999                1998               1997
                                                   ------------------------------------------------------------

                                                                                       
Income taxes at statutory rate                            $(738,000)           $849,000         $1,161,000
Differences between U.S. and foreign tax rates on
   foreign income                                            (6,000)              5,000             27,000
State income taxes, net of federal benefit                  (34,000)             39,000             88,000
Provision for IRS audit settlement                                -                   -             75,000
Other                                                         8,000              48,000             34,000
                                                   ------------------------------------------------------------
                                                          $(770,000)           $941,000         $1,385,000
                                                   ============================================================


The  components  of the  deferred  tax asset and the related tax effects of each
temporary difference at December 31, 1999 and 1998, are as follows:

                                              1999                1998
                                       ---------------------------------------
Deferred tax asset:
   Product refund reserve                     $18,000             $18,000
   Tax over book depreciation                 (95,000)                 -
   Deferred compensation                      102,000                   -
   Obsolescence reserve                        81,000              65,000
   Bad debt reserve                            20,000               2,000
   Miscellaneous accrued expenses              15,236              (5,731)
                                       ---------------------------------------
                                             $141,236             $79,269
                                       =======================================

Federal income taxes have not been provided on the undistributed earnings of the
Company's  Australian and New Zealand subsidiaries since the Company has foreign
tax credits available to offset any related federal income taxes.

The Internal  Revenue Service (IRS)  examinations of the Company's U.S.  federal
income tax returns for fiscal  years 1992  through  1994  resulted in a proposed
assessment  against the Company.  In early 1998,  this  examination was resolved
with no material adverse effect on the Company's  financial  position or results
of operation.


                                      F-21


                   Reliv' International, Inc. and Subsidiaries

                   Notes to Consolidated Financial Statements


13. Employee Benefit Plans

The  Company   established   a  401(k)   employee   savings  plan  which  covers
substantially  all  employees.  In 1999,  employees  could  contribute up to 8.5
percent of their gross income to the plan and the Company  matched 75 percent of
the employee's contribution. Company contributions under the 401(k) plan totaled
$174,000, $126,000 and $115,000 in 1999, 1998 and 1997, respectively.

14. Incentive Compensation Plans

Effective January 1, 1994, the Company adopted an annual incentive  compensation
plan   and   a   long-term   incentive   plan.   These   plans   include   three
officers/directors  and are effective  until  termination  of their  employment.
Participants in the plans are entitled to receive additional  compensation based
on  the  attainment  of  defined  annual  and  long-term  performance  measures.
Incentive  compensation  under each of the plans cannot exceed the participant's
base salary rate. The base salary rates and the performance  measures  specified
by both plans are established annually by the Board of Directors.

The Company  paid  approximately  $0, $0 and  $240,000  in 1999,  1998 and 1997,
respectively, under its incentive compensation plans.

During 1998, the Company  established a supplemental  executive  retirement plan
which allows certain  employees to defer a portion of their annual  salary/bonus
into a grantor  trust.  The  participants  have a choice of  certain  investment
vehicles,   and   earnings/losses   on  the   trust   assets   accrue,   to  the
benefit/detriment   of  the  participants.   The  Company  may  also  match  the
participants  deferral amount.  In 1998, the Company agreed to a 56% match which
approximated $65,000. In 1999, the Company did not provide a match.

15. Employment Agreements

In November  1992, the Company  entered into a services  agreement with a former
officer  for a term  retroactively  commencing  in July  1992  and  expiring  in
December 1999. The Company paid approximately $50,000 in each of the years ended
December 31, 1999, 1998, and 1997, respectively.





                                      F-22


                   Reliv' International, Inc. and Subsidiaries

                   Notes to Consolidated Financial Statements


15. Employment Agreements (continued)

Effective  January 1, 1994, the Company entered into employment  agreements with
three   officers/directors  and  in  June  1997,  entered  into  new  employment
agreements  with  two of these  officers/directors.  The  employment  agreements
provide for base salary rates  established  annually by the Board of  Directors.
The Company paid base salaries of  $1,166,000,  $1,272,000 and $960,000 in 1999,
1998 and 1997, respectively, under the terms of the agreements.

16. Related Party Transactions

An  officer/director  of the Company is a principal in a law firm which provides
legal services to the Company.  During the years ended  December 31, 1999,  1998
and 1997,  the Company  incurred  fees to the  officer/director  and his firm of
approximately $220,000, $396,000 and $332,000, respectively.

In the  stockholders'  equity section of the balance sheet,  notes  receivable -
officers and directors include amounts due from  officers/directors  of $38,216,
$44,746, and $4,633 at December 31, 1999, 1998 and 1997, respectively.

Note receivable from officer represents amounts due from an officer/director. In
1998,  the  individual  received  advances  against  his  anticipated  incentive
compensation  totaling $89,250. A repayment of $30,000 was made in January 2000.
In  December  1999,  the  individual  received a loan of  $75,000  from the cash
surrender  value of a life insurance  policy on this  individual.  This loan was
repaid, including interest, in March 2000.

17. Consulting Agreements

In  conjunction  with an  acquisition,  the Company  entered  into a  consulting
agreement with a partnership consisting of three former stockholders.  Under the
agreement,  which  commenced  in March 1992 and  expires in February  2002,  the
Company pays annual consulting fees to the partnership equal to 2 percent of the
gross sales  amount of all  products  sold by the Company in  Australia  and New
Zealand   determined  by  the  suggested   retail  price  up  to   approximately
$A10,000,000 in 1992 and  $A12,000,000  in all subsequent  years during the term
and 3 percent of retail sales that exceed those  figures.  Total  expense  under
this agreement  approximated  $65,000,  $78,000,  and $96,000 in 1999,  1998 and
1997, respectively.


                                      F-23


                   Reliv' International, Inc. and Subsidiaries

                   Notes to Consolidated Financial Statements


18. Legal Proceedings

In  May  1998,  the  former  sales/general  manager  of the  Company's  Canadian
subsidiary filed lawsuit claiming  unlawful  termination and breach of contract.
The  individual  had been  terminated by the Company in March 1998.  The Company
believes the claim is without merit and intends to vigorously  defend itself. At
this time,  the outcome of this matter is uncertain,  and a range of loss cannot
be reasonably  estimated.  However,  management  believes that the final outcome
will not have a material adverse effect on the financial  position or results of
operations of the Company.

19. Segment Information

Description of Products and Services by Segment

The Company  has two  reportable  segments:  a network  marketing  segment and a
manufacturing  and packaging  segment.  The Company's  network marketing segment
consists of six operating units that sell  nutritional and dietary products to a
sales  force of  independent  distributors  that sell the  products  directly to
customers. The manufacturing and packaging segment consists of the manufacturing
operation of the Company that  produces  nearly all of the products  sold by the
network marketing segment along with products made for unrelated customers based
on the customers' specifications.

Measurement of Segment Profit or Loss and Segment Assets

The Company  evaluates  performance  and allocates  resources based on profit or
loss from operations before interest  expense,  other  non-operating  income and
expense and income taxes. The accounting policies of the reportable segments are
the same as those described in the summary of significant accounting policies.

Intersegment  sales and  transfers  are  recorded  at cost  plus an  agreed-upon
intercompany profit on intersegment sales and transfers.

Factors Management Used to Identify the Enterprise's Reportable Segments

The Company's  reportable  segments are business  units that perform  distinctly
different functions. The manufacturing and packaging segment is evaluated on its
sales  and  profitability  to  its  unrelated  outside  customers,   along  with
performance  against  standard  costs for its  intersegment  sales.  The network
marketing  segment is  evaluated on the sales and  profitability  of the network
marketing product line to its sales force of independent distributors.




                                  F-24


                   Reliv' International, Inc. and Subsidiaries

                   Notes to Consolidated Financial Statements


19. Segment Information (continued)

Segment data for the fiscal years ended December 31, 1999, 1998 and 1997:



                                                              1999                   1998                  1997
                                                     --------------------------------------------------------------------
                                                                                                
Net Sales
  Net sales to external customers:
     Network marketing                                      $40,681,124            $45,561,745           $45,311,467
     Manufacturing and packaging                             27,292,402              6,331,766             1,524,803
                                                     --------------------------------------------------------------------
  Total net sales to external customers                      67,973,526             51,893,511            46,836,270

  Intersegment net sales:
     Manufacturing and packaging                              6,145,234              7,387,501             6,994,590
                                                     --------------------------------------------------------------------
  Total net sales                                            74,118,760             59,281,012            53,830,860

  Reconciling Items:
     Intersegment net sales                                  (6,145,234)            (7,387,501)           (6,994,590)
                                                     --------------------------------------------------------------------
  Total consolidated net sales                              $67,973,526            $51,893,511           $46,836,270
                                                     ====================================================================

Depreciation and amortization
     Network marketing                                        $ 528,140               $492,920              $457,194
     Manufacturing and packaging                                592,885                313,226               150,087
                                                     --------------------------------------------------------------------
Total consolidated depreciation
  and amortization expense                                   $1,121,025               $806,146              $607,281
                                                     ====================================================================

Segment Profit (Loss)
     Network marketing                                       $1,634,492             $5,045,857            $5,116,625
     Manufacturing and packaging                             (1,897,913)              (616,995)              (16,140)
                                                     --------------------------------------------------------------------
  Total segment profit (loss)                                  (263,421)             4,428,862             5,100,485

Reconciling items:
     Corporate expenses                                      (1,471,371)            (1,555,690)           (1,589,374)
     Nonoperating-net                                           149,866                134,249               113,145
     Interest expense                                          (585,255)              (509,492)             (210,268)
                                                     --------------------------------------------------------------------
Total consolidated income (loss) before
  income taxes                                              $(2,170,181)            $2,497,929            $3,413,988
                                                     ====================================================================







                                      F-25


                   Reliv' International, Inc. and Subsidiaries

                   Notes to Consolidated Financial Statements


19. Segment Information (continued)



                                                              1999                   1998                  1997
                                                     --------------------------------------------------------------------
                                                                                                
Segment assets
     Network marketing                                      $13,973,132            $13,271,828           $12,740,414
     Manufacturing and packaging                              5,266,986              4,164,340               803,108
                                                     --------------------------------------------------------------------
  Total segment assets                                       19,240,118             17,436,168            13,543,522

Reconciling items:
     Corporate assets                                         1,531,700              2,816,804             2,426,426
                                                     --------------------------------------------------------------------
  Total consolidated assets                                 $20,771,818            $20,252,972           $15,969,948
                                                     ====================================================================

Capital expenditures
     Network marketing                                      $   339,594            $   433,128            $5,012,770
     Manufacturing and packaging                                742,152              1,323,314                41,956
                                                     --------------------------------------------------------------------
  Total capital expenditures                                 $1,081,746             $1,756,442            $5,054,726
                                                     ====================================================================


Geographic Area Data
                                                              1999                   1998                  1997
                                                     --------------------------------------------------------------------

Net sales to external customers
     United States                                          $63,389,722            $47,356,172           $41,718,773
     Australia                                                2,128,156              2,307,044             2,560,714
     New Zealand                                                416,178                589,752               888,710
     Canada                                                     992,509              1,213,609             1,338,425
     Mexico                                                     691,160                317,457               329,648
     United Kingdom                                             355,801                109,477                   -
     Colombia                                                       -                      -                     -
                                                     --------------------------------------------------------------------
Total net sales to external customers                       $67,973,526            $51,893,511           $46,836,270
                                                     ====================================================================

Assets by area
     United States                                          $17,887,685            $16,730,842           $13,202,451
     Australia                                                1,051,248              1,878,575             1,488,667
     New Zealand                                                643,405                646,584               534,465
     Canada                                                     439,018                677,550               467,467
     Mexico                                                     586,088                257,431               276,898
     United Kingdom                                              93,565                 61,990                   -
     Colombia                                                    70,809                    -                     -
                                                     --------------------------------------------------------------------
Total consolidated assets                                   $20,771,818            $20,252,972           $15,969,948
                                                     ====================================================================






                                      F-26


                   Reliv' International, Inc. and Subsidiaries

                   Notes to Consolidated Financial Statements


19. Segment Information (continued)

Major Customer

Revenues from sales to one customer of the Company's manufacturing and packaging
segment represented approximately $21.3 million and $5.4 million of consolidated
net sales for 1999 and 1998, respectively.

20. Quarterly Financial Data (Unaudited)



                                          First              Second               Third              Fourth
                                    --------------------------------------------------------------------------------
                                                       (In thousands, except per share amounts)

                                                                                      
                1999
Net sales                              $      17,695      $      18,962       $      16,967       $      14,350
Cost of products sold                  $       8,075      $      10,913       $       8,982       $       6,587
Net income (loss)                      $          67      $        (367)      $        (350)      $        (750)
Earnings (loss)per share:
   Basic                               $        .01       $       (.04)       $       (.04)       $       (.08)
   Diluted                             $        .01       $       (.04)       $       (.04)       $       (.08)

                1998
Net sales                              $      12,277      $      11,995       $      12,579       $      15,043
Cost of products sold                  $       2,254      $       2,169       $       3,728       $       6,135
Net income                             $         633      $         513       $          73       $         338
Earnings per share:
   Basic                               $        .07       $        .05        $        .01        $        .03
   Diluted                             $        .07       $        .05        $        .01        $        .03







                                      F-27



                   Reliv' International, Inc. and Subsidiaries

                 Schedule II - Valuation and Qualifying Accounts

              For the years ended December 31, 1999, 1998 and 1997






            Column A                  Column B       Column C      Column D       Column E     Column F
- ----------------------------------------------------------------------------------------------------------
                                                           Additions
                                                   -------------------------
                                      Balance at    Charged to   Charged to                    Balance at
                                      beginning     costs and       other        Deductions        end
        Classification                 of year      expenses      accounts        describe      of year
- ----------------------------------------------------------------------------------------------------------

Year ended December 31, 1999
- ----------------------------
                                                                                 
  Deducted from asset accounts:
     Allowance for doubtful
       accounts                      $   5,000       $ 423,000    $    --      $   7,000(1)    $  430,000
     Reserve for obsolete
       inventory                       176,000         151,000          --        113,000(2)      236,000
  Supporting liability
       accounts
     Reserve for refunds                50,000         285,000          --        285,000(3)       50,000
                                     ---------------------------------------------------------------------

Year ended December 31, 1998
- ----------------------------
  Deducted from asset accounts:
     Allowance for doubtful
       accounts                      $   7,600       $   9,887     $    --      $  12,487(1)    $   5,000
     Reserve for obsolete
       inventory                       109,000         180,000          --        113,000(2)      176,000
  Supporting liability
       accounts
     Reserve for refunds                50,000         377,000          --        377,000(3)       50,000
                                     ---------------------------------------------------------------------

Year ended December 31, 1997
- ----------------------------

  Deducted from asset accounts:
     Allowance for doubtful
       accounts                      $  13,000       $    --       $    --      $   5,400(1)    $   7,600
     Reserve for obsolete
       inventory                       125,000            --            --         16,000(2)      109,000
  Supporting liability
       accounts
     Reserve for refunds                78,800         186,000          --        214,800(3)       50,000

                                 -------------------------------------------------------------------------


<FN>
(1)   Uncollectable accounts written off, net of recoveries.
(2)   Disposal of obsolete inventory.
(3)   Amounts refunded, net of salable amounts returned.
</FN>





                                      F-28