UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
FORM 13F
FORM 13F COVER PAGE
Report for the Calendar Year or Quarter Ended: March 31, 2013
Check here if amendment [ ]; Amendment Number:
This Amendment (check only one): [ ] is a restatement.
[ ] adds new holdings entries.
Institutional Investment Manager Filing this Report:
Name Bragg Financial Advisors, Inc
Address 1031 South Caldwell Street, Suite 200
Charlotte, NC 28203
Form 13F File Number: 028-11385
The institutional investment manager filing this report and the person
by whom it is signed hereby represent that the person signing this report
is authorized to submit it, that all information contained herein is
true, correct and complete, and that it is understood that all required
items, statements, schedules, lists and tables, are considered integral
parts of this form.
Person Signing this Report on Behalf of Reporting Manager:
Name Steven H Scruggs
Title Chief Compliance Officer
Phone 704-714-7711
Signature, Place, and Date of Signing:
Steven H Scruggs Charlotte, NC 5/15/2013
---------------- ------------- ---------
[Signature] [City, State] [Date]
Report Type (Check only one.):
[X] 13F HOLDINGS REPORT. (Check here if all holdings of this reporting
manager are reported in this report.)
[ ] 13F NOTICE. (Check here if no holdings reported are in this report,
and all holdings are reported by other reporting manager(s).)
[ ] 13F COMBINATION REPORT (Check here if a portion of the holdings
for this reporting manager are reported in this report and a
portion are reported by other reporting manager(s).)
FORM 13F SUMMARY PAGE
Report Summary:
Number of Other Included Managers: 0
Form 13F Information Table Entry Total: 240
Form 13F Information Table Value Total: 364,512 (thousands)
List of Other Included Managers:
Provide a numbered list of the name(s) and Form 13F file number(s) of
all institutional investment managers with respect to which this report
is filed, other than the manager filing this report.
NONE
FORM 13F INFORMATION TABLE
COL 1 COL 2 COL 3 COL 4 COL 5 COL 6 COL 7 COL 8
US $ SHARES
VALUE OR SH/ PUT/ INVSTMT OTHER VOTING AUTHORITY
NAME OF ISSUER TITLE OF CLASS CUSIP (x$1000) PRN AMT PRN CALL DSCRETN MANAGERS SOLE SHARED NONE
------------------------------ ---------------- --------- -------- --------- --- ---- ------- ---------- --------- -------- --------
Abbott Laboratories Com 002824100 1567 44376 SH SOLE 295 0 44081
Air Products & Chems Com 009158106 2304 26447 SH SOLE 230 0 26217
Alliant Techsystems Com 018804104 2837 39170 SH SOLE 35700 0 3470
Altria Group Inc Com 022095103 298 8662 SH SOLE 0 0 8662
American Electric Com 025537101 675 13881 SH SOLE 13000 0 881
American Express Com 025816109 4052 60070 SH SOLE 8470 0 51600
Amgen Inc Com 031162100 3914 38183 SH SOLE 460 0 37723
Ameriprise Financial Com 031897101 2836 38511 SH SOLE 424 0 38087
Apache Corp Ord 037411105 1571 20357 SH SOLE 320 0 20037
Apple Computer Inc Com 037833100 323 729 SH SOLE 0 0 729
Applied Materials Com 038222105 1420 105325 SH SOLE 2035 0 103290
Atrion Corp Com 049904105 548 2853 SH SOLE 2703 0 150
Automatic Data Processing Com 053015103 1501 23085 SH SOLE 0 0 23085
BB&T Corp Com 054937107 1812 57739 SH SOLE 0 0 57739
Baker Hughes Inc Com 057224107 956 20608 SH SOLE 320 0 20288
Ball Corp Com 058498106 1409 29610 SH SOLE 430 0 29180
Bank Of New York Co Com 064058100 1915 68405 SH SOLE 15180 0 53225
C. R. Bard, Inc. Com 067383109 2127 21105 SH SOLE 160 0 20945
Beam Inc Com Com 073730103 440 6925 SH SOLE 6380 0 545
Becton Dickinson & Com 075887109 4050 42364 SH SOLE 315 0 42049
Bel Fuse Inc-Cl B CL B 077347300 159 10199 SH SOLE 9384 0 815
Berkshire Hath A CL A 084670108 1407 9 SH SOLE 3 0 6
Berkshire Hath B CL B 084670207 888 8521 SH SOLE 0 0 8521
Boeing Company Com 097023105 596 6939 SH SOLE 0 0 6939
Books a Million Inc Com 098570104 65 23577 SH SOLE 22952 0 625
Boston Pptys Inc Com Com 101121101 211 2089 SH SOLE 85 0 2004
Bristol-Myers Squibb Com 110122108 3533 85766 SH SOLE 5438 0 80328
Brown Forman Class B CL B 115637209 3598 50387 SH SOLE 355 0 50032
CBS Corp Com 124857202 2309 49446 SH SOLE 20751 0 28695
CVS Corp Com 126650100 662 12032 SH SOLE 425 0 11607
Caterpillar Inc Com 149123101 1014 11659 SH SOLE 0 0 11659
Cato Corp New Cl A Cl A 149205106 1309 54233 SH SOLE 48000 0 6233
Central Fd Cda Ltd Cl A CL A 153501101 2479 127975 SH SOLE 56846 0 71129
Centurytel Inc Com Com 156700106 601 17117 SH SOLE 320 0 16797
Chevrontexaco Corp Com 166764100 5293 44546 SH SOLE 292 0 44254
Chubb Corp Com 171232101 2209 25235 SH SOLE 155 0 25080
Cimarex Energy Co Com 171798101 467 6189 SH SOLE 260 0 5929
Clorox Co Com 189054109 1615 18245 SH SOLE 8600 0 9645
Coca-Cola Company Com 191216100 1336 33032 SH SOLE 404 0 32628
Colgate-Palmolive Co Com 194162103 3111 26356 SH SOLE 218 0 26138
Corning Inc Com 219350105 2432 182473 SH SOLE 22275 0 160198
Cubic Corp Com 229669106 1571 36780 SH SOLE 32315 0 4465
DST Systems Com 233326107 2208 30985 SH SOLE 29000 0 1985
Danaher Corp Com 235851102 2822 45414 SH SOLE 2590 0 42824
Darden Restaurants Com 237194105 1166 22570 SH SOLE 240 0 22330
Darling International Inc Com 237266101 2392 133190 SH SOLE 121700 0 11490
Deere & Co Com 244199105 1305 15174 SH SOLE 140 0 15034
Delta Apparel Inc Com 247368103 1189 72210 SH SOLE 67026 0 5184
Disney Walt Company Com 254687106 741 13038 SH SOLE 0 0 13038
Dominion Res Inc Va Com 257470104 2203 37868 SH SOLE 445 0 37423
Dow Chem Co Com 260543103 1971 61914 SH SOLE 455 0 61459
Du Pont E I De Com 263534109 734 14922 SH SOLE 185 0 14737
Ducommun Inc Com 264147109 1808 91365 SH SOLE 81620 0 9745
EMC Corp Com 268648102 3447 144291 SH SOLE 1085 0 143206
Family Dollar Stores Com 307000109 408 6905 SH SOLE 0 0 6905
Fidus Invt Corp Com 316500107 249 13011 SH SOLE 0 0 13011
Fifth Third Bancorp Com 316773100 251 15361 SH SOLE 175 0 15186
Firstenergy Corp Com 337932107 1546 36627 SH SOLE 500 0 36127
Flower Inds Inc Com 343496105 4928 149597 SH SOLE 0 0 149597
General Dynamics Com 369550108 615 8725 SH SOLE 8000 0 725
General Electric Co Com 369604103 2242 96992 SH SOLE 1051 0 95941
General Mls Inc Com 370334104 668 13538 SH SOLE 490 0 13048
Graco Inc Com 384109104 1674 28840 SH SOLE 25875 0 2965
Grainger WW Inc Com 384802104 1787 7941 SH SOLE 140 0 7801
Harris Teeter Supermarkets Inc Com 414585109 330 7719 SH SOLE 0 0 7719
Hilltop HLDGs Inc Com 432748101 1203 89197 SH SOLE 78687 0 10510
Home Depot Inc Com 437076102 2429 34814 SH SOLE 276 0 34538
Honeywell Intl Inc Com 438516106 1929 25597 SH SOLE 380 0 25217
Horace Mann Educators Corp New Com 440327104 1921 92115 SH SOLE 82600 0 9515
Horsehead Holding Corp Com 440694305 412 37845 SH SOLE 29100 0 8745
HURCO Companies Inc Com 447324104 1379 50627 SH SOLE 44502 0 6125
Intel Corp Com 458140100 3503 160433 SH SOLE 17290 0 143143
Inter Parfumes Inc Com 458334109 842 34455 SH SOLE 31700 0 2755
IBM Com 459200101 7384 34618 SH SOLE 3690 0 30928
Ishares Comex Gold ISHARES 464285105 628 40465 SH SOLE 30000 0 10465
TIPS Ishare US TIPS BD FD 464287176 4399 36273 SH SOLE 1380 0 34893
Ishares Tr 1 3 Yr Treas Index BARCLYS 1-3 YR 464287457 411 4866 SH SOLE 0 0 4866
Ishares Msci Eafe Idx MSCI EAFE IDX 464287465 550 9320 SH SOLE 0 0 9320
Ishares S&P 400 S&P MIDCAP 400 464287507 217 1885 SH SOLE 0 0 1885
Ishares S & P 400 Value S&P MIDCP Valu 464287705 611 6055 SH SOLE 0 0 6055
Ishares Dow Jones Tech DJ US TECH SEC 464287721 263 3590 SH SOLE 0 0 3590
Ishares Tr S&P Smallcap 600 In S&P SMLCAP 600 464287804 277 3187 SH SOLE 0 0 3187
Ishares S&P ST Natl Muni Bd S&P SH NTL AMTFR 464288158 2323 21853 SH SOLE 0 0 21853
Ishares Lehman Agency Bd AGENCY BD FD 464288166 244 2150 SH SOLE 0 0 2150
Ishares S&P Interm Natl Muni S&P NTL AMTFREE 464288414 293 2660 SH SOLE 0 0 2660
Ishares Barclays Intermed Cr B Barclys 1-3 Cr 464288638 951 8557 SH SOLE 0 0 8557
Ishares Tr Lehman 1-3 Yr Cr Bd BARCLYS 1-3YR CR 464288646 1048 9934 SH SOLE 455 0 9479
Ishares Barclays 3-7 Yr Treas BARCLYS 3-7 YR 464288661 274 2219 SH SOLE 0 0 2219
Johnson & Johnson Com 478160104 4901 60107 SH SOLE 10444 0 49663
K Swiss Inc Cl A CL A 482686102 841 177515 SH SOLE 163000 0 14515
Kimberly Clark Corp Com 494368103 703 7177 SH SOLE 5000 0 2177
Kinder Morgan Energy UT LTD PARTNER 494550106 276 3079 SH SOLE 0 0 3079
Leucadia National Com 527288104 1086 39605 SH SOLE 29075 0 10530
Lowes Cos Inc Com 548661107 2239 59050 SH SOLE 754 0 58296
Marathon Oil Corp Com 565849106 1162 34450 SH SOLE 685 0 33765
McDonald's Corp Com 580135101 5789 58068 SH SOLE 4485 0 53583
Medtronic Inc Com 585055106 1919 40870 SH SOLE 489 0 40381
Meredith Corp Com 589433101 730 19076 SH SOLE 18061 0 1015
Microsoft Corp Com 594918104 3974 138930 SH SOLE 12577 0 126353
Mondelez Intl Inc Cl A CL A 609207105 534 17434 SH SOLE 9000 0 8434
New Jersey Res Corp Com 646025106 1383 30825 SH SOLE 28520 0 2305
Nokia Corp Sponsored ADR 654902204 394 120088 SH SOLE 120000 0 88
Nucor Corp Com 670346105 1155 25024 SH SOLE 110 0 24914
Oshkosh Truck Corp Com 688239201 2510 59071 SH SOLE 52626 0 6445
Owens & Minor Inc Com 690732102 1856 57001 SH SOLE 51080 0 5921
Park Electrochemical Corp Com 700416209 731 28840 SH SOLE 25400 0 3440
Peabody Energy Corp Com 704549104 212 10000 SH SOLE 10000 0 0
Pepsico Inc Com 713448108 2995 37862 SH SOLE 280 0 37582
Pervasive Software Com 715710109 807 87963 SH SOLE 81903 0 6060
Pfizer Inc Com 717081103 3436 119050 SH SOLE 31779 0 87271
Philip Morris Intl Inc Com Com 718172109 638 6880 SH SOLE 0 0 6880
Phillips 66 Com Com 718546104 1320 18872 SH SOLE 227 0 18645
Piedmont Nat Gas Inc Com 720186105 1594 48486 SH SOLE 33900 0 14586
Plantronics Inc New Com 727493108 1810 40960 SH SOLE 38400 0 2560
Procter & Gamble Co Com 742718109 6102 79185 SH SOLE 9175 0 70010
Progressive Corp Of Com 743315103 2029 80303 SH SOLE 750 0 79553
Qualcomm Inc Com 747525103 1704 25449 SH SOLE 490 0 24959
RLI Corp Com 749607107 2112 29400 SH SOLE 25900 0 3500
Radioshack Corp Com 750438103 105 31106 SH SOLE 26221 0 4885
Radisys Corporation Com 750459109 320 65067 SH SOLE 60832 0 4235
Raymond James Finl Com 754730109 2055 44585 SH SOLE 805 0 43780
Research In Motion Com 760975102 650 45000 SH SOLE 45000 0 0
Royal Bk Cda Com 780087102 1030 17087 SH SOLE 0 0 17087
Safeway Com 786514208 1060 40235 SH SOLE 585 0 39650
Schlumberger Com 806857108 358 4781 SH SOLE 0 0 4781
Scholastic Corp Com 807066105 1087 40795 SH SOLE 35545 0 5250
Simon Ppty Group Com 828806109 292 1840 SH SOLE 0 0 1840
South Jersey Industries Com 838518108 1192 21450 SH SOLE 20000 0 1450
Southern Co Com 842587107 4039 86080 SH SOLE 8900 0 77180
Spectra Energy Corp Com Com 847560109 223 7256 SH SOLE 0 0 7256
Staples Inc Com 855030102 695 51780 SH SOLE 45000 0 6780
State Street Corp Com 857477103 386 6527 SH SOLE 6000 0 527
Steris Com 859152100 2104 50560 SH SOLE 45000 0 5560
Stryker Corp Com 863667101 1031 15807 SH SOLE 260 0 15547
Symantec Corp Com 871503108 968 39205 SH SOLE 24000 0 15205
Sysco Corp Com 871829107 1355 38529 SH SOLE 465 0 38064
Tjx Companies Inc Com 872540109 2960 63323 SH SOLE 520 0 62803
Tech Data Corp Com 878237106 1716 37640 SH SOLE 33000 0 4640
Texas Instruments Com 882508104 2525 71156 SH SOLE 900 0 70256
Thomson Reuters Corporation Com 884903105 387 11900 SH SOLE 11900 0 0
Time Warner Hldgs Com 887317303 433 7518 SH SOLE 5195 0 2323
Tricon Global Com 895953107 406 5647 SH SOLE 0 0 5647
UGI Corp Com 902681105 921 23995 SH SOLE 20000 0 3995
US Bancorp Del Com 902973304 1253 36930 SH SOLE 400 0 36530
U R S Corp New Com 903236107 1536 32394 SH SOLE 28919 0 3475
Unifirst Corporation Com 904708104 2444 27009 SH SOLE 23864 0 3145
Unilever Plc SPON ADR NEW 904767704 735 17400 SH SOLE 16400 0 1000
Unisys Com New 909214306 729 32065 SH SOLE 29400 0 2665
United Parcel Svc CL B 911312106 384 4473 SH SOLE 130 0 4343
United Stationers Inc Com 913004107 1167 30193 SH SOLE 26718 0 3475
United Technologies Com 913017109 4274 45742 SH SOLE 6877 0 38865
V F Corp Com 918204108 595 3548 SH SOLE 3500 0 48
Valassis Communications Inc Com 918866104 2135 71472 SH SOLE 66717 0 4755
Vanguard Intrm Bd Index ETF INTERMED TERM 921937819 261 2965 SH SOLE 0 0 2965
Vanguard ST Bond ETF SHORT TRM BOND 921937827 576 7108 SH SOLE 0 0 7108
Vanguard Europe Pacific ETF EUROPE PAC ETF 921943858 374 10255 SH SOLE 0 0 10255
Vanguard High Dividend ETF HIGH DIV YLD 921946406 416 7593 SH SOLE 0 0 7593
Vanguard Emerging Mkt ETF EMR MKT ETF 922042858 416 9703 SH SOLE 0 0 9703
Vanguard Pacific ETF PACIFIC ETF 922042866 645 11120 SH SOLE 0 0 11120
Vanguard European ETF EUROPE PAC ETF 922042874 550 11192 SH SOLE 0 0 11192
Vang Mid-Cap Value ETF MCAP VL IDXVIP 922908512 2453 36511 SH SOLE 1235 0 35276
Vanguard Mid-Cap Gr ETF MCAP GR IDXVIP 922908538 2147 27866 SH SOLE 1790 0 26076
Vanguard REIT ETF REIT ETF 922908553 422 5988 SH SOLE 0 0 5988
Vanguard Small Cap Growth ETF SML CP GRW ETF 922908595 3691 36942 SH SOLE 1185 0 35757
Vanguard MC ETF MID CAP ETF 922908629 609 6555 SH SOLE 240 0 6315
Vanguard LC ETF LARGE CAP ETF 922908637 2844 39648 SH SOLE 0 0 39648
Vanguard LC Growth Index ETF GROWTH ETF 922908736 441 5685 SH SOLE 0 0 5685
Vanguard Small Cap ETF SMALL CP ETF 922908751 1248 13694 SH SOLE 420 0 13274
Vang Total Stock Mkt ETF TOTAL STK MKT 922908769 598 7390 SH SOLE 0 0 7390
Vishay Intertechnology Com 928298108 2313 169933 SH SOLE 151408 0 18525
Vornado Rlty Tr SH BEN INT 929042109 1197 14317 SH SOLE 128 0 14189
Vulcan Materials Co Com 929160109 321 6202 SH SOLE 180 0 6022
Wal Mart Stores Inc Com 931142103 3552 47474 SH SOLE 421 0 47053
Walgreen Stores Com 931422109 1365 28622 SH SOLE 0 0 28622
Wells Fargo & Co Com 949746101 2989 80812 SH SOLE 895 0 79917
Western Un Co Com 959802109 188 12481 SH SOLE 110 0 12371
Yahoo Inc Com 984332106 1059 45000 SH SOLE 45000 0 0
News Corp Ltd Spons CL A 65248E104 4692 153785 SH SOLE 46375 0 107410
Target Corp Com 87612E106 2466 36033 SH SOLE 285 0 35748
USEC Inc Com 90333E108 223 601323 SH SOLE 560592 0 40731
The Travelers Companies Inc Com 89417E109 365 4341 SH SOLE 4300 0 41
AT&T Inc Com 00206R102 3391 92419 SH SOLE 21550 0 70869
Abbvie Inc Com Com 00287Y109 1753 42995 SH SOLE 295 0 42700
Bank of America Com 06605F102 417 34228 SH SOLE 0 0 34228
Cisco Systems Inc Com 17275R102 3735 178754 SH SOLE 31645 0 147109
Comcast Corp Cl A CL A 20030N101 850 20244 SH SOLE 285 0 19959
Conocophillips Com 20825C104 3159 52556 SH SOLE 455 0 52101
Constellation Brands Inc A CL A 21036P108 953 20000 SH SOLE 20000 0 0
Costco Whsl Corp New Com 22160K105 262 2469 SH SOLE 0 0 2469
Dell Inc. Com 24702R101 434 30284 SH SOLE 29500 0 784
Digimarc Corp Com 25381B101 459 20895 SH SOLE 20000 0 895
Directv Group Inc Com 25459L106 634 11199 SH SOLE 10000 0 1199
Duke Energy Corp Com 26441C105 1669 22990 SH SOLE 8284 0 14706
Energy Transfer Part Lp Unit L UNIT LTD PARTN 29273R109 203 4000 SH SOLE 0 0 4000
Exelon Corp Com COM 30161N101 2137 61968 SH SOLE 13800 0 48168
Exxon Mobil Corp Com 30231G102 6223 69061 SH SOLE 5032 0 64029
Fedex Corp Com Com 31428X106 431 4394 SH SOLE 0 0 4394
Fortune Brands Homes & Sec Inc Com 34964C106 266 7105 SH SOLE 6380 0 725
GlaxoSmithKline PLC SPONSORED ADR 37733W105 475 10117 SH SOLE 9000 0 1117
Google Inc Cl A CL A 38259P508 2686 3382 SH SOLE 50 0 3332
Imation Corp Com 45245A107 153 40145 SH SOLE 26555 0 13590
J P Morgan Chase Com 46625H100 611 12866 SH SOLE 9000 0 3866
Janus Cap Group Inc Com 47102X105 848 90210 SH SOLE 76400 0 13810
Kraft Foods Group Com 50076Q106 303 5877 SH SOLE 3000 0 2877
MGE Energy Inc Com 55277P104 724 13065 SH SOLE 12350 0 715
Marathon Pete Corp Com Com 56585A102 204 2278 SH SOLE 0 0 2278
Maxim Integrated Com 57772K101 1802 55209 SH SOLE 1075 0 54134
Merck & Co Inc Com 58933Y105 4172 94386 SH SOLE 14403 0 79983
NetApp Com 64110D104 512 15000 SH SOLE 15000 0 0
Oracle Corp Com 68389X105 5138 158925 SH SOLE 26106 0 132819
Premier Coml Bk Greensboro NC Com 74046A108 130 11818 SH SOLE 0 0 11818
Prestige Brand Holdings Com 74112D101 2902 112963 SH SOLE 97600 0 15363
Price T Rowe Group Inc Com 74144T108 4602 61465 SH SOLE 4395 0 57070
S & P Large Cap 500 TR UNIT 78462F103 274 1746 SH SOLE 0 0 1746
SPDR Gold Trust GOLD SHS 78463V107 2121 13731 SH SOLE 160 0 13571
S&P Midcap 400 Dep UTSER1 S&PDCRP 78467Y107 244 1162 SH SOLE 0 0 1162
Scana Corp New Com 80589M102 272 5318 SH SOLE 0 0 5318
Snyaptics Com 87157D109 1950 47915 SH SOLE 42000 0 5915
Syngenta Ag Com 87160A100 1621 19352 SH SOLE 0 0 19352
Synnex Com 87162W100 844 22807 SH SOLE 19222 0 3585
TTM Technologies Inc Com 87305R109 1205 158590 SH SOLE 145100 0 13490
Minnesota Mining & Com 88579Y101 2668 25095 SH SOLE 5222 0 19873
Unitedhealth Group Com 91324P102 812 14185 SH SOLE 470 0 13715
VAALCO Energy Inc New Com 91851C201 191 25155 SH SOLE 20000 0 5155
Valero Energy Com 91913Y100 1782 39171 SH SOLE 315 0 38856
Vanguard Consumer Staples ETF CONSUM STP ETF 92204A207 440 4365 SH SOLE 0 0 4365
Vanguard Finls ETF FINANCIALS ETF 92204A405 241 6320 SH SOLE 0 0 6320
Vanguard Health ETF HEALTH CAR ETF 92204A504 477 5755 SH SOLE 0 0 5755
Vanguard Info Tech INF TECH ETF 92204A702 728 9992 SH SOLE 115 0 9877
Vanguard Materials ETF MATERIALS ETF 92204A801 422 4761 SH SOLE 0 0 4761
Vanguard Telecom Svcs TELCOMM ETF 92204A884 397 5359 SH SOLE 106 0 5253
Vanguard Interm Gov't Bond INT-TERM GOV 92206C706 780 11922 SH SOLE 1815 0 10107
Vanguard Interm Corp INT-TERM CORP 92206C870 4449 50925 SH SOLE 3970 0 46955
Verizon Com 92343V104 3259 66301 SH SOLE 10405 0 55896
Waste Mgmt Inc Com 94106L109 407 10370 SH SOLE 10000 0 370
Wellpoint Health Com 94973V107 285 4300 SH SOLE 4300 0 0
Windstream Com 97381W104 126 15863 SH SOLE 10118 0 5745
Covidien Ltd Shs SHS G2554F113 220 3238 SH SOLE 3162 0 76
Endurance Specialty SHS G30397106 862 18021 SH SOLE 15456 0 2565
Ingersoll Rand Co Com G47791101 2689 48889 SH SOLE 10605 0 38284