UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
Form 13F
Form 13F COVER PAGE
Report for the Calendar Year or Quarter Ended: March 31, 2013
Check here if Amendment [ ]; Amendment Number:
This Amendment (Check only one.): [ ] is a restatement.
[ ] adds new holdings entries.
Institutional Investment Manager Filing this Report:
Name: Van Cleef Asset Management Inc.
Address: 3201 Enterprise Parkway
Suite 140
Beachwood, OH 44122
13F File Number: 028-13694
The institutional investment manager filing this report and the person by whom
it is signed hereby represent that the person signing the report is authorized
to submit it, that all information contained herein is true, correct and
complete, and that it is understood that all required items, statements,
schedules, lists, and tables, are considered integral parts of this form.
Person Signing this Report on Behalf of Reporting Manager:
Name: Michelle Borelli
Title: Chief Compliance Officer
Phone: (216) 464-0253
Signature, Place, and Date of Signing:
/s/ Michelle Borelli Beachwood, OH May 15, 2013
Report Type (Check only one.):
[ X] 13F HOLDINGS REPORT.
[ ] 13F NOTICE.
[ ] 13F COMBINATION REPORT.
FORM 13F SUMMARY PAGE
Report Summary:
Number of Other Included Managers: 0
Form 13F Information Table Entry Total: 92
Form 13F Information Table Value Total: $186,818 (thousands)
List of Other Included Managers:
Provide a numbered list of the name(s) and Form 13F file number(s) of all
institutional managers with respect to which this report is filed, other
than the manager filing this report.
NONE
FORM 13F INFORMATION TABLE
VALUE SHARES/ SH/ PUT/ INVSTMT OTHER VOTING AUTHORITY
NAME OF ISSUER TITLE OF CLASS CUSIP (x$1000) PRN AMT PRN CALL DSCRETN MANAGERS SOLE SHARED NONE
------------------------------ ---------------- --------- -------- -------- --- ---- ------- ------------ -------- -------- --------
ABB LTD SPONSORED ADR 000375204 5522 242604 SH Sole 242604
ABBOTT LABS COM 002824100 390 11045 SH Sole 11045
ABBVIE INC COM 00287Y109 411 10085 SH Sole 10085
AMERICAN EXPRESS CO COM 025816109 2160 32023 SH Sole 32023
AMGEN INC COM 031162100 469 4575 SH Sole 4575
APPLE INC COM 037833100 8158 18430 SH Sole 18430
ARCHER DANIELS MIDLAND CO COM 039483102 2745 81368 SH Sole 81368
AT&T INC COM 00206r102 284 7737 SH Sole 7737
AUTOMATIC DATA PROCESSING IN COM 053015103 896 13775 SH Sole 13775
BANK OF AMERICA CORPORATION COM 060505104 504 41344 SH Sole 41344
BERKSHIRE HATHAWAY INC DEL CL B NEW 084670702 566 5435 SH Sole 5435
BLACKROCK INC COM 09247X101 914 3559 SH Sole 3559
BLACKROCK MUNIVEST FD INC COM 09253R105 130 12000 SH Sole 12000
BOEING CO COM 097023105 536 6241 SH Sole 6241
BP PLC SPONSORED ADR 055622104 3429 80977 SH Sole 80977
BRISTOL MYERS SQUIBB CO COM 110122108 363 8811 SH Sole 8811
CAMERON INTERNATIONAL CORP COM 13342B105 313 4800 SH Sole 4800
CELGENE CORP COM 151020104 722 6225 SH Sole 6225
CHEVRON CORP NEW COM 166764100 871 7332 SH Sole 7332
CISCO SYS INC COM 17275R102 3323 159036 SH Sole 159036
COCA COLA CO COM 191216100 487 12050 SH Sole 12050
COMPASS MINERALS INTL INC COM 20451N101 277 3515 SH Sole 3515
CORNING INC COM 219350105 4131 309885 SH Sole 309885
DEERE & CO COM 244199105 506 5886 SH Sole 5886
DISNEY WALT CO COM DISNEY 254687106 305 5375 SH Sole 5375
E M C CORP MASS COM 268648102 280 11700 SH Sole 11700
EATON CORP PLC SHS G29183103 239 3899 SH Sole 3899
EMERSON ELEC CO COM 291011104 541 9677 SH Sole 9677
ENTERPRISE PRODS PARTNERS L COM 293792107 326 5400 SH Sole 5400
EXELON CORP COM 30161n101 598 17341 SH Sole 17341
EXXON MOBIL CORP COM 30231G102 7762 86138 SH Sole 86138
FIRSTENERGY CORP COM 337932107 307 7279 SH Sole 7279
FLUOR CORP NEW COM 343412102 200 3020 SH Sole 3020
GENERAL ELECTRIC CO COM 369604103 4916 212643 SH Sole 212643
GENERAL MLS INC COM 370334104 666 13511 SH Sole 13511
GILEAD SCIENCES INC COM 375558103 2267 46328 SH Sole 46328
GOODYEAR TIRE & RUBR CO COM 382550101 371 29471 SH Sole 29471
GOOGLE INC CL A 38259P508 6492 8174 SH Sole 8174
HARLEY DAVIDSON INC COM 412822108 405 7600 SH Sole 7600
HIGHWOODS PPTYS INC COM 431284108 1534 38760 SH Sole 38760
HOME DEPOT INC COM 437076102 1172 16800 SH Sole 16800
HONEYWELL INTL INC COM 438516106 253 3364 SH Sole 3364
INTERNATIONAL BUSINESS MACHS COM 459200101 2600 12191 SH Sole 12191
INVACARE CORP COM 461203101 179 13717 SH Sole 13717
ISHARES TR DJ SEL DIV INX 464287168 259 4086 SH Sole 4086
JOHNSON & JOHNSON COM 478160104 5527 67791 SH Sole 67791
JPMORGAN CHASE & CO COM 46625H100 1079 22745 SH Sole 22745
KINDER MORGAN ENERGY PARTNER UT LTD PARTNER 494550106 818 9112 SH Sole 9112
LAMAR ADVERTISING CO CL A 512815101 2099 43217 SH Sole 43217
LAZARD LTD SHS A G54050102 3393 99425 SH Sole 99425
LIFELOCK INC COM 53224V100 2149 223105 SH Sole 223105
LOCKHEED MARTIN CORP COM 539830109 208 2150 SH Sole 2150
MCCORMICK & CO INC COM NON VTG 579780206 449 6100 SH Sole 6100
MCDONALDS CORP COM 580135101 229 2299 SH Sole 2299
MERCK & CO INC NEW COM 58933y105 593 13408 SH Sole 13408
MICROSOFT CORP COM 594918104 4540 158718 SH Sole 158718
NATIONAL PENN BANCSHARES INC COM 637138108 122 11398 SH Sole 11398
NOVO-NORDISK A S ADR 670100205 323 1999 SH Sole 1999
PARK OHIO HLDGS CORP COM 700666100 252 7600 SH Sole 7600
PAYCHEX INC COM 704326107 4989 142307 SH Sole 142307
PEPSICO INC COM 713448108 3131 39573 SH Sole 39573
PFIZER INC COM 717081103 1425 49384 SH Sole 49384
PLUM CREEK TIMBER CO INC COM 729251108 1508 28895 SH Sole 28895
PRICE T ROWE GROUP INC COM 74144T108 3560 47546 SH Sole 47546
PROCTER & GAMBLE CO COM 742718109 1217 15790 SH Sole 15790
PROGRESSIVE CORP OHIO COM 743315103 20389 806833 SH Sole 806833
QUALCOMM INC COM 747525103 402 6000 SH Sole 6000
ROCKWELL COLLINS INC COM 774341101 2264 35870 SH Sole 35870
ROYAL DUTCH SHELL PLC SPONS ADR A 780259206 277 4250 SH Sole 4250
SCHLUMBERGER LTD COM 806857108 4453 59457 SH Sole 59457
SCHWAB CHARLES CORP NEW COM 808513105 4227 238929 SH Sole 238929
SCHWAB STRATEGIC TR US LRG CAP ETF 808524201 1411 37775 SH Sole 37775
SCHWAB STRATEGIC TR US DIVIDEND EQ 808524797 811 25505 SH Sole 25505
SIRIUS XM RADIO INC COM 82967N108 53 17200 SH Sole 17200
SPDR S&P 500 ETF TR TR UNIT 78462F103 2854 18217 SH Sole 18217
STARBUCKS CORP COM 855244109 319 5600 SH Sole 5600
STERIS CORP COM 859152100 600 14430 SH Sole 14430
STRYKER CORP COM 863667101 1959 30030 SH Sole 30030
SUNOCO LOGISTICS PRTNRS L P COM UNITS 86764L108 327 5000 SH Sole 5000
SYSCO CORP COM 871829107 339 9650 SH Sole 9650
TRANSCANADA CORP COM 89353D107 690 14400 SH Sole 14400
UNITEDHEALTH GROUP INC COM 91324P102 685 11976 SH Sole 11976
VANGUARD INDEX FDS S&P 500 ETF SH 922908413 211 2950 SH Sole 2950
VANGUARD INDEX FDS EXTEND MKT ETF 922908652 14370 210549 SH Sole 210549
VANGUARD INTL EQUITY INDEX F TT WRLD ST ETF 922042742 1782 34089 SH Sole 34089
VANGUARD INTL EQUITY INDEX F ALLWRLD EX US 922042775 6226 134295 SH Sole 134295
VANGUARD INTL EQUITY INDEX F FTSE EMR MKT ETF 922042858 6192 144347 SH Sole 144347
VANGUARD TAX MANAGED INTL FD MSCI EAFE ETF 921943858 1784 48970 SH Sole 48970
VERIZON COMMUNICATIONS INC COM 92343V104 1079 21950 SH Sole 21950
VODAFONE GROUP PLC NEW SPONS ADR NEW 92857W209 823 28991 SH Sole 28991
WASHINGTON REAL ESTATE INVT SH BEN INT 939653101 396 14239 SH Sole 14239
WASTE MGMT INC DEL COM 94106L109 4505 114886 SH Sole 114886