UNITED STATES SECURITIES AND EXCHANGE COMMISSION
                             WASHINGTON, D.C. 20549

                                   FORM 10-QSB


                   [X] QUARTERLY REPORT PURSUANT TO SECTION 13
               OR 15(d) OF THE SECURITIES AND EXCHANGE COMMISSION

                For the quarterly period ended September 30, 2003

                                       OR

               [ ] TRANSITION REPORT UNDER SECTION 13 OR 15(d) OF
                      THE SECURITIES EXCHANGE ACT OF 1934.

          For transition period from _______________ to _______________

                         Commission File Number: 0-17953


                        DIAMOND ENTERTAINMENT CORPORATION
             (Exact name of registrant as specified in its charter)



                              NEW JERSEY 22-2748019
                (State or other jurisdiction of (I.R.S. Employer
               incorporation or organization) Identification No.)


              800 Tucker Lane, Walnut California, California 91789
                    (Address of principal executive offices)

                                 (909) 839-1989
                (Issuer's telephone number, including area code)

                            -------------------------

Indicate by check mark whether the registrant (1) has filed all reports required
to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during
the  preceding 12 months (or for such  shorter  period that the  registrant  was
required  to file  such  reports),  and  (2) has  been  subject  to such  filing
requirements for the past 90 days.
                  YES   [ X   ]     NO   [     ]

As of  September  30,  2003,  there  were  489,057,359  shares of  common  stock
outstanding.

Transitional Small Business Disclosure Format (check one):
                        YES   [   ]     NO   [X]








               DIAMOND ENTERTAINMENT CORPORATION AND SUBSIDIARIES

                                      INDEX

Part I.  Financial Information

Item 1:  Condensed Financial Statements

   Condensed Consolidated Balance Sheet as of September 30, 2003
   [Unaudited] and March 31, 2003........................................   3-4

   Condensed Consolidated Statements of Operations for the three months
   and six months ended September 30, 2003 and 2002 [Unaudited]..........    5

   Condensed Consolidated Statements of Cash Flows for six months ended
   September 30, 2003 and 2002 [Unaudited]...............................   6-7

   Notes to Condensed Consolidated Financial Statements [Unaudited]......  8-20


Item 2:  Management's Discussion and Analysis or
         Plan of Operations.............................................. 21-25

Item 3:  Controls and Procedures.........................................   25

Part II.  Other Information..............................................   25

Item 1:  Legal Proceedings...............................................   25

Item 2:  Changes in Securities...........................................   26

Item 3:  Defaults Upon Senior Securities.................................   27

Item 4:  Submission of Matters to a Vote of Security Holders.............   27

Item 5:  Other Information...............................................   27

Item 6:  Exhibits and Reports on Form 8-K................................   27

Signatures...............................................................   28



                                       2




PART I.  FINANCIAL INFORMATION

ITEM 1.  CONDENSED FINANCIAL STATEMENTS




               DIAMOND ENTERTAINMENT CORPORATION AND SUBSIDIARIES
                           CONSOLIDATED BALANCE SHEETS


                                                                    September 30,    March 31,
                                                                        2003            2003
                                                                    ------------    -----------
                                                                     (Unaudited)
                                                                              
         ASSETS
CURRENT ASSETS
   Cash and cash equivalents                                        $    127,647    $     6,900
   Accounts receivable, net of allowance for
     doubtful accounts of $105,578 and $87,570                           673,659        196,426
   Inventory                                                           1,083,791        759,372
   Due from related parties                                              221,954        208,808
   Prepaid expenses and other current assets                              32,762          2,872
                                                                    ------------    -----------

     Total current assets                                              2,139,813      1,174,468

PROPERTY AND EQUIPMENT, less
   accumulated depreciation of $721,940 and $676,613                     178,124        217,904

FILM MASTERS AND ARTWORK, less
   accumulated amortization of $4,225,922 and $4,084,783                 302,475        300,818

INVESTMENT IN EQUITY SUBSIDIARY                                                -              -

OTHER ASSETS                                                              26,814         26,814
                                                                    ------------    -----------

       TOTAL ASSETS                                                 $  2,647,226   $  1,720,004
                                                                    ============    ===========








The  accompanying  notes are an integral  part of these  consolidated  financial
statements.


                                       3






               DIAMOND ENTERTAINMENT CORPORATION AND SUBSIDIARIES
                     CONSOLIDATED BALANCE SHEETS (CONTINUED)


                                                                    September 30,     March 31,
                                                                        2003            2003
                                                                    ------------    -----------
                                                                    (Unaudited)
                                                                              
         LIABILITIES AND STOCKHOLDERS' DEFICIENCY
CURRENT LIABILITIES
   Bank overdraft                                                   $    149,416    $   270,153
   Accounts payable and accrued expenses                               2,604,442      1,788,294
   Due to factor                                                         482,105        113,450
   Financing agreement payable                                                 -              -
   Notes payable - current portion                                        37,800         37,800
   Due to related parties - notes payable                                571,818        363,718
   Customer Deposits                                                      51,183         45,813
                                                                    ------------    -----------
     Total current liabilities                                         3,896,764      2,619,228

   Notes payable, less current portion                                     9,450         28,350
                                                                    ------------    -----------

       TOTAL LIABILITIES                                               3,906,214      2,647,578
                                                                    ------------    -----------

COMMITMENTS AND CONTINGENCIES (Note 5)                                         -              -

STOCKHOLDERS' DEFICIENCY
   Convertible  preferred  stock, no par value;  5,000,000 and
     5,000,000  shares authorized; 483,251 issued (of which
     172,923 are held in treasury)                                       376,593        376,593
   Treasury stock                                                     (   48,803)   (    48,803)
   Series A convertible preferred stock, $10,000 per share
     stated value; 50 shares authorized; 40 issued and outstanding       471,400        471,400
   Series B convertible preferred stock, $10,000 per share
     stated value; 87 shares authorized; 83 issued and outstanding     1,101,837      1,111,837
   Common stock, no par value; 600,000,000 shares authorized;
     469,660,096 and 457,634,122 issued and outstanding               17,249,122     17,239,122
   Accumulated deficit                                               (20,409,137)   (20,077,722)
                                                                    ------------    -----------

     TOTAL STOCKHOLDERS' DEFICIENCY                                  ( 1,258,988)   (   927,573)
                                                                    ------------    -----------
       TOTAL LIABILITIES AND STOCKHOLDERS'
         DEFICIENCY                                                 $  2,647,226    $ 1,720,004
                                                                    ============    ===========

The  accompanying  notes are an integral  part of these  consolidated  financial
statements.


                                       4






               DIAMOND ENTERTAINMENT CORPORATION AND SUBSIDIARIES
                      CONSOLIDATED STATEMENTS OF OPERATIONS
                                   (UNAUDITED)

                                                Three Months Ended            Six Months Ended
                                                  September 30,                 September 30,
                                            --------------------------     --------------------------
                                                2003          2002             2003          2002
                                            -----------    -----------     -----------    -----------
                                                                               
SALES - net                                 $ 1,234,628    $   847,684     $ 1,818,982     $1,697,214

COST OF GOODS SOLD                              766,912        593,202       1,216,435      1,170,200
                                            -----------    -----------     -----------     ----------

GROSS PROFIT                                    467,716        254,482         602,547        527,014

SELLING, GENERAL AND ADMINISTRATIVE
  EXPENSES                                      470,091        351,912         841,419        699,620
                                            -----------    -----------     -----------     ----------

LOSS FROM OPERATIONS                           (  2,375)     (  97,430)       (238,872)      (172,606)
                                            -----------    -----------     -----------     ----------
OTHER INCOME (EXPENSE)
   Interest expense                            ( 65,514)      ( 46,156)       ( 92,543)      ( 88,145)
   Other income (expense)                             -       (     42)              -             45
                                            -----------    -----------     -----------     ----------

     Total other income (expense               ( 65,514)      ( 46,198)       ( 92,543)      ( 88,100)
                                            -----------    -----------     -----------     ----------

LOSS BEFORE PROVISION FOR
 INCOME TAXES                                  ( 67,889)      (143,628)       (331,415)      (260,706)

PROVISION FOR INCOME TAXES                           -               -               -              -
                                            -----------    -----------     -----------     ----------

NET LOSS                                    $  ( 67,889)   $  (143,628)     $ (331,415)     $(260,706)
                                            ===========    ===========     ===========     ==========
NET LOSS PER SHARE -
   basic and diluted                        $  (   0.00)   $  (   0.00)    $  (   0.00)    $ (   0.00)
                                            ===========    ===========     ===========     ==========

WEIGHTED AVERAGE COMMON EQUIVALENT
 SHARES OUTSTANDING -
   basic and diluted                        482,273,653    472,986,186     478,634,281     468,671,557
                                            ===========    ===========     ===========     ===========


The  accompanying  notes are an integral  part of these  consolidated  financial
statements.

                                       5






               DIAMOND ENTERTAINMENT CORPORATION AND SUBSIDIARIES
                      CONSOLIDATED STATEMENTS OF CASH FLOWS
                                   (UNAUDITED)

                                                                      For the Six Months Ended
                                                                             September 30,
                                                                      --------------------------
                                                                          2003            2002
                                                                      ----------      ----------
                                                                                
CASH FLOWS FROM OPERATING ACTIVITIES
   Net loss                                                           $(331,415)      $(260,706)
     Adjustments to reconcile net loss to net cash
       used in operating activities
       Depreciation and amortization                                    186,466          65,830
       Provision for doubtful accounts                                   18,008          (4,369)
       Inventory reserve                                               ( 94,650)       (280,320)

     Changes in certain assets and liabilities (Increase) decrease in:
        Due from related party                                         ( 13,146)         62,643
        Accounts receivable                                            (495,241)       (196,627)
        Inventory                                                      (229,769)        523,200
        Prepaid expenses and other current assets                      ( 29,800)         32,357
        Other assets                                                          -           4,737
       Increase (decrease) in
        Due to factor                                                   368,655        ( 28,316)
        Accounts payable and accrued expenses                           816,148         571,702
        Customer deposits                                                 5,371       (122,211)
        Other                                                                 -               -
                                                                      ----------      ----------
NET CASH PROVIDED BY OPERATING ACTIVITIES                               200,627         367,920
                                                                      ----------      ----------
CASH FLOWS FROM INVESTING ACTIVITIES
   Purchase of property and equipment                                  (  5,547)       (  4,871)
   Purchase of film masters and artwork                                (142,796)       ( 58,491)
                                                                      ----------      ----------
NET CASH USED IN INVESTING ACTIVITIES                                  (148,343)       ( 63,362)
                                                                      ----------      ----------
CASH FLOWS FROM FINANCING ACTIVITIES
   Increase (decrease) in bank overdraft                               (120,737)              -
   Net repayments of financing agreement                                      -        (103,777)
   Proceeds (payments) of notes payable                                ( 18,900)       ( 18,900)
   Proceeds (payments) of notes payable (related party)                 208,100        (201,040)
   Proceeds from the exercise of options                                      -          62,500
                                                                      ----------      ----------
NET CASH (USED IN) PROVIDED BY FINANCING ACTIVITIES                      68,463        (261,217)
                                                                      ----------      ----------



The  accompanying  notes are an integral  part of these  consolidated  financial
statements.

                                       6




               DIAMOND ENTERTAINMENT CORPORATION AND SUBSIDIARIES
                CONSOLIDATED STATEMENTS OF CASH FLOWS (continued)
                                   (UNAUDITED)

                                                                      For the Six Months Ended
                                                                             September 30,
                                                                      --------------------------
                                                                         2003            2002
                                                                      -----------     ----------
                                                                                
NET INCREASE IN CASH AND CASH EQUIVALENTS                                120,747         43,341

CASH AND CASH EQUIVALENTS - BEGINNING OF PERIOD                            6,900         15,642
                                                                      -----------     ----------

CASH AND CASH EQUIVALENTS - END OF PERIOD                             $  127,647      $  58,983
                                                                      ===========     ==========


SUPPLEMENTAL INFORMATION
  CASH PAID FOR:
     Interest expense                                                 $   37,834      $  54,399
                                                                      ===========     ==========
     Income taxes                                                     $    4,602      $       -
                                                                      ===========     ==========


SUPPLEMENTAL SCHEDULE OF NON-CASH INVESTING AND FINANCING ACTIVITIES:

Conversion of series B preferred stock into common stock              $  (10,000)     $ (30,000)
Conversion of series B preferred stock into common stock              $   10,000      $  30,000



For the six months ended September 30, 2003:

On June 27,  2003,  one  share of the  Company's  Series B  Preferred  Stock was
converted into 7,692,308  shares of the Company's common stock at the conversion
price of $0.0013.








The  accompanying  notes are an integral  part of these  consolidated  financial
statements.


                                       7



               DIAMOND ENTERTAINMENT CORPORATION AND SUBSIDIARIES
         NOTES TO CONDENSED UNAUDITED CONSOLIDATED FINANCIAL STATEMENTS
                               SEPTEMBER 30, 2003

NOTE 1 -  SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES

          Basis of Presentation
          ---------------------
          The  accompanying   consolidated   financial  statements  include  the
          accounts  of  Diamond   Entertainment   Corporation  (the  "Company"),
          organized  under the laws of the State of New  Jersey on April 3, 1986
          and its wholly owned subsidiaries:

          1)   Jewel Products International, Inc. ("JPI") incorporated under the
               laws of the state of California on November 25, 1991;

          2)   Grand Duplication  ("Grand"),  incorporated under the laws of the
               state of California on August 13, 1996; and

          3)   Galaxy Net ("Galaxy"),  incorporated  under the laws of the state
               of Delaware on July 15, 1998.

          All  intercompany  transactions  and balances have been  eliminated in
          consolidation.

          Interim Financial Statements
          ---------------------------
          The  accompanying   consolidated   financial  statements  include  all
          adjustments  (consisting of only normal recurring accruals) which are,
          in the opinion of management, necessary for a fair presentation of the
          results of operations for the periods  presented.  Interim results are
          not necessarily  indicative of the results to be expected for the full
          year ending  March 31, 2004.  The  consolidated  financial  statements
          should  be  read  in  conjunction  with  the  consolidated   financial
          statements included in the annual report of the Company on Form 10-KSB
          for the year ended March 31, 2003.

          Nature of Business
          ------------------
          The  Company  is  in  the   business  of   distributing   and  selling
          videocassette/DVD  programs,  general merchandise,  and patented toys,
          through normal distribution  channels throughout the United States and
          through a web  site.  As of March 31,  2003 and  2002,  the  Company's
          management  evaluated its operations by two separate  product lines to
          assess  performance  and the  allocation of  resources.  These product
          lines have been reflected as two reportable segments as follows:


          1.   VIDEO/DVD PROGRAMS AND OTHER LICENSED PRODUCTS

          The Company  distributes  and sells  videocassette  titles,  including
          certain  public domain  programs and certain  licensed  programs.  The
          Company  markets  its video  programs to national  and  regional  mass
          merchandisers,  department stores, drug stores, supermarkets and other
          similar retail outlets.  The Company also distributes a product called
          Cine-Chrome utilizing classic images of licensed properties.

                                       8



               DIAMOND ENTERTAINMENT CORPORATION AND SUBSIDIARIES
         NOTES TO CONDENSED UNAUDITED CONSOLIDATED FINANCIAL STATEMENTS
                               SEPTEMBER 30, 2003

NOTE 1 - SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (Continued)

          Nature of Business, Continued
          -----------------------------

          2.   GENERAL MERCHANDISE

          The Company,  through its wholly owned subsidiary,  JPI, purchases and
          distributes toy products to mass merchandisers in the U.S. The Company
          offers the toy  products  for limited  sale  periods and as demand for
          products  change,  the  Company  switches  to newer  and more  popular
          products.

          Use of Estimates
          ----------------
          The preparation of financial  statements in conformity with accounting
          principles generally accepted in the United States of America requires
          management to make estimates and assumptions  that affect the reported
          amounts of assets and liabilities and disclosure of contingent  assets
          and  liabilities  at the  date  of the  financial  statements  and the
          reported amounts of revenue and expenses during the periods presented.
          Actual results could differ from those estimates.

          Reclassification
          ----------------
          As of  September  30,  2003,  certain  prior  year  amounts  have been
          reclassified to conform with current presentation.

          Revenue Recognition
          -------------------
          The Company  records  sales when products are shipped to customers and
          are shown net of estimated  returns and allowances.  Customer deposits
          and  credits  are  deferred  until such time  products  are shipped to
          customers.  The Company grants certain  distributors limited rights of
          return and price  protection on unsold  products.  Product  revenue on
          shipments  to  distributors  that  have  rights  of  return  and price
          protection is recognized upon shipment by the distributor. The Company
          also derives sales  through  consignment  arrangements  under which it
          delivers product to the consignment  customers'  distribution  centers
          and the  Company  only books sales from  consignment  sales after such
          customers   delivers   the  actual  funds  from   consignment   sales.
          Consignment with customers are included in inventory.

          Cash and Cash Equivalents
          -------------------------
          The Company  considers all highly liquid  investments  purchased  with
          original maturities of three months or less to be cash equivalents.


                                        9


               DIAMOND ENTERTAINMENT CORPORATION AND SUBSIDIARIES
         NOTES TO CONDENSED UNAUDITED CONSOLIDATED FINANCIAL STATEMENTS
                                  SEPTEMBER 30, 2003

NOTE 1 - SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (Continued)

          Concentrations of Credit Risk
          -----------------------------
          Financial   instruments  that  potentially   subject  the  Company  to
          concentrations  of  credit  risk are cash  and  cash  equivalents  and
          accounts receivable arising from Company's normal business activities.
          The Company routinely assesses the financial strength of its customers
          and, based upon factors  surrounding  the credit risk,  establishes an
          allowance for uncollectible  accounts and, as a consequence,  believes
          that  its  accounts   receivable  credit  risk  exposure  beyond  such
          allowance  is limited.  The Company  places its cash with high quality
          financial  institutions  and at times  may  exceed  the FDIC  $100,000
          insurance  limit. The Company had no deposits as of September 30, 2003
          and March 31, 2003,  with financial  institutions  subject to a credit
          risk beyond the insured amount.

          Inventory
          ---------
          Inventory  is  stated at the  lower of cost or  market  utilizing  the
          first-in,   first-out   method.   Inventory   consists   primarily  of
          videocassettes,  general merchandise,  patented toys,  furniture,  and
          Cine-Chrome gift cards.

          Property and Equipment
          ----------------------
          Property  and   equipment  is  presented  at   historical   cost  less
          accumulated  depreciation.  Depreciation  is  computed  utilizing  the
          straight-line method for all furniture,  fixtures and equipment over a
          five-year  period,  which represents the estimated useful lives of the
          respective assets. Leasehold improvements are being amortized over the
          lesser of their estimated useful lives or the term of the lease.

          Film Masters and Artwork
          --------------------------
          The cost of film  mas ters and  related  artwork  is  capitalized  and
          amortized  using the  straight-line  method over a three-year  period.
          Film masters  consist of original  "masters",  which are purchased for
          the purpose of reproducing  videocassettes that are sold to customers.
          The Company  estimates  that the  approximate  useful life of the film
          masters and artwork is 3 years.

                                       10



               DIAMOND ENTERTAINMENT CORPORATION AND SUBSIDIARIES
         NOTES TO CONDENSED UNAUDITED CONSOLIDATED FINANCIAL STATEMENTS
                                  SEPTEMBER 30, 2003

NOTE 1 -  SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (Continued)

          Impairment of Long-Lived Assets
           ------------------------------
          In accordance with Statement of Financial Accounting Standard ("SFAS")
          No. 121,  "Accounting for the Impairment of Long-Lived  Assets and for
          Long-Lived Assets to Be Disposed Of," long-lived assets to be held and
          used are  analyzed  for  impairment  whenever  events  or  changes  in
          circumstances  indicate that the related  carrying  amounts may not be
          recoverable.  The Company evaluates at each balance sheet date whether
          events  and   circumstances   have  occurred  that  indicate  possible
          impairment.  If there are indications of impairment,  the Company uses
          future  undiscounted cash flows of the related asset or asset grouping
          over  the  remaining   life  in  measuring   whether  the  assets  are
          recoverable.  In the event  such cash  flows  are not  expected  to be
          sufficient  to  recover  the  recorded  asset  values,  the assets are
          written down to their  estimated fair value.  Long-lived  assets to be
          disposed of are reported at the lower of carrying amount or fair value
          of asset less cost to sell.

          Bank Overdraft
          --------------
          The Company  maintains  overdraft  positions  at certain  banks.  Such
          overdraft positions are included in current liabilities.

          Offering Costs
          --------------
          Offering costs consist primarily of professional fees. These costs are
          charged against the proceeds of the sale of Series A and B convertible
          preferred stock in the periods in which they occur.


          Fair Value of Financial Instruments
          -----------------------------------
          For certain of the Company's financial instruments, including accounts
          receivable,  bank overdraft and accounts payable and accrued expenses,
          the carrying  amounts  approximate fair value, due to their relatively
          short maturities. The amounts owed for long-term debt also approximate
          fair value  because  current  interest  rates and terms offered to the
          Company are at current market rates.


          Stock-Based Compensation
          ------------------------
          The Company  accounts for employee  stock options in  accordance  with
          Accounting  Principles  Board Opinion ("APB") No. 25,  "Accounting for
          Stock  Issued  to  Employees".  Under  APB 25,  the  Company  does not
          recognize  compensation  expense  related to options  issued under the
          Company's employee stock option plans, unless the option is granted at
          a price below market price on the date of grant.

                                       11



               DIAMOND ENTERTAINMENT CORPORATION AND SUBSIDIARIES
         NOTES TO CONDENSED UNAUDITED CONSOLIDATED FINANCIAL STATEMENTS
                                  SEPTEMBER 30, 2003

NOTE 1 - SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (Continued)

          Stock-Based Compensation, Continued
          -----------------------------------
          In 1996,  SFAS No.  123  "Accounting  for  Stock-Based  Compensation",
          became  effective for the Company.  SFAS No. 123, which prescribes the
          recognition of compensation expense based on the fair value of options
          on the grant date,  allows  companies  to continue  applying APB 25 if
          certain pro forma  disclosures  are made  assuming  hypothetical  fair
          value   method,   for  which  the  Company   uses  the   Black-Scholes
          option-pricing model.

          For non-employee stock based  compensation,  the Company recognizes an
          expense  in  accordance  with  SFAS  No.  123 and  values  the  equity
          securities  based on the fair  value  of the  security  on the date of
          grant. For stock-based  awards, the value is based on the market value
          for the stock on the date of grant  and if the stock has  restrictions
          as to transferability, a discount is provided for lack of tradability.
          Stock option awards are valued using the Black-Scholes  option-pricing
          model.

          Income Taxes
          ------------
          Income  taxes  are  provided  for  based on the  liability  method  of
          accounting  pursuant to SFAS No. 109,  "Accounting  for Income Taxes."
          The liability  method  requires the recognition of deferred tax assets
          and liabilities for the expected future tax  consequences of temporary
          differences  between the reported amount of assets and liabilities and
          their tax basis.

          Net Loss Per Share
          ------------------
          SFAS No. 128,  "Earnings Per Share,"  requires  presentation  of basic
          loss per share  ("Basic  LPS") and  diluted  loss per share  ("Diluted
          LPS"). The computation of basic loss per share is computed by dividing
          loss available to common  stockholders by the weighted  average number
          of outstanding common shares during the period. Diluted loss per share
          gives  effect to all  dilutive  potential  common  shares  outstanding
          during the  period.  The  computation  of diluted  LPS does not assume
          conversion,  exercise or contingent  exercise of securities that would
          have an anti-dilutive effect on losses.

          Segment Disclosure
          ------------------
          SFAS No. 131,  "Disclosure about Segments of an Enterprise and Related
          Information,"  was  issued,  which  changes  the way public  companies
          report information about segments. SFAS No. 131, which is based on the
          selected  segment  information,  requires  quarterly  and  entity-wide
          disclosures  about  products and services,  major  customers,  and the
          material  countries  in which the  entity  holds  assets  and  reports
          revenues.

                                       12


               DIAMOND ENTERTAINMENT CORPORATION AND SUBSIDIARIES
         NOTES TO CONDENSED UNAUDITED CONSOLIDATED FINANCIAL STATEMENTS
                                  SEPTEMBER 30, 2003

NOTE 1 -  SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (Continued)

          Recent Accounting Pronouncements
          --------------------------------
          On June 29, 2001, SFAS No. 141, "Business  Combinations," was approved
          by the Financial  Accounting  Standards Board  ("FASB").  SFAS No. 141
          requires  that  the  purchase  method  of  accounting  be used for all
          business  combinations  initiated  after June 30,  2001.  Goodwill and
          certain  intangible assets will remain on the balance sheet and not be
          amortized.  On an annual  basis,  and when  there is reason to suspect
          that their values have been diminished or impaired,  these assets must
          be tested  for  impairment,  and  write-downs  may be  necessary.  The
          Company is required to  implement  SFAS No. 141 on April 1, 2002,  and
          its impact,  if any, is not expected to be material,  on its financial
          position or results of operations.

          On June 29,  2001,  SFAS  No.  142,  "Goodwill  and  Other  Intangible
          Assets," was approved by the FASB. SFAS No. 142 changes the accounting
          for  goodwill  from  an  amortization  method  to  an  impairment-only
          approach.  Amortization of goodwill,  including  goodwill  recorded in
          past  business   combinations,   will  cease  upon  adoption  of  this
          statement.  The Company is required to implement SFAS No. 142 on April
          1,  2002,  and its  impact on its  financial  position  or  results of
          operations, if any, is not expected to be material.

          In June 2001,  the FASB  issued SFAS No.  143,  "Accounting  for Asset
          Retirement  Obligation."  SFAS No. 143 is  effective  for fiscal years
          beginning after June 15, 2002, and will require  companies to record a
          liability for asset retirement obligations in the period in which they
          are  incurred,  which  typically  could be upon  completion or shortly
          thereafter.  The FASB decided to limit the scope to legal  obligations
          and the  liability  will be  recorded  at fair  value.  The  effect of
          adoption of this standard on the Company's  results of operations  and
          financial positions is being evaluated.

          In August  2001,  the FASB issued SFAS No.  144,  "Accounting  for the
          Impairment  or  Disposal  of  Long-Lived  Assets."  SFAS  No.  144  is
          effective  for fiscal years  beginning  after  December  15, 2001.  It
          provides  a  single  accounting  model  for  long-lived  assets  to be
          disposed of and replaces SFAS No. 121  "Accounting  for the Impairment
          of  Long-Lived  Assets and  Long-Lived  Assets to Be Disposed Of." The
          effect of  adoption  of this  standard  on the  Company's  results  of
          operations and financial positions is being evaluated.

          In June 2002, the Financial Accounting Standards Board ("FASB") issued
          Statement  of Financial  Accounting  Standards  No. 146 ("SFAS  146"),
          "Accounting for Costs  Associated  with Exit or Disposal  Activities."
          SFAS 146  addresses  financial  accounting  and  reporting  for  costs
          associated  with exit or disposal  activities  and nullifies  Emerging
          Issues Task Force Issue No. 94-3,  "Liability  Recognition for Certain
          Employee  Termination  Benefits  and Other  Costs to Exit an  Activity
          (including  Certain  Costs  Incurred  in a  Restructuring)."  SFAS 146
          requires  that a  liability  for  costs  associated  with  an  exit or
          disposal  activity be recognized and measured  initially at fair value

                                       13




               DIAMOND ENTERTAINMENT CORPORATION AND SUBSIDIARIES
         NOTES TO CONDENSED UNAUDITED CONSOLIDATED FINANCIAL STATEMENTS
                                  SEPTEMBER 30, 2003

NOTE 1 -  SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (Continued)

          Recent Accounting Pronouncements, Continued
          ------------------------------------------
          only  when  the  liability  is  incurred,  rather  than at the date of
          commitment to an exit or disposal plan. SFAS 146 is effective for exit
          or disposal activities that are initiated after December 31, 2002. The
          Company  does not  expect  that the  adoption  of SFAS 146 will have a
          material  impact on the  Company's  financial  position  or results of
          operations,  although SFAS 146 may impact the timing of recognition of
          costs   associated  with  future   restructuring,   exit  or  disposal
          activities.

          In December  2002, the FASB issued  Statement of Financial  Accounting
          Standards  No.  148  ("SFAS   148"),   "Accounting   for   Stock-Based
          Compensation  -  Transition  and  Disclosure  - An  Amendment  of FASB
          Statement No. 123." SFAS 148 amends Statement of Financial  Accounting
          Standards  No.  123  ("SFAS   123"),   "Accounting   for   Stock-Based
          Compensation,"  to provide  alternative  methods of  transition  for a
          voluntary  change to the fair value  based  method of  accounting  for
          stock-based  employee  compensation.  SFAS 148 amends  the  disclosure
          requirements  of SFAS 123 to  require  prominent  disclosures  both in
          annual and interim financial statements about the method of accounting
          for  stock-based  employee  compensation  and the effect of the method
          used on reported  results.  The Company has included  the  disclosures
          required  by  SFAS  148 in  Note  1 -  "The  Company  and  Summary  of
          Significant Accounting Policies" and Note 10 - "Stockholders' Equity."

          In November  2002,  the FASB issued  Interpretation  No. 45 ("FIN 45")
          "Guarantor's  Accounting and Disclosure  Requirements  for Guarantees,
          Including  Indirect  Guarantees  of  Indebtedness  of Others."  FIN 45
          elaborates   on  the  existing   disclosure   requirements   for  most
          guarantees,  including loan guarantees.  It also clarifies that at the
          time a company  issues a  guarantee,  the company  must  recognize  an
          initial  liability  for  the  fair  value,  or  market  value,  of the
          obligations it assumes under that guarantee.  However,  the provisions
          related to  recognizing  a liability at inception of the guarantee for
          the  fair  value of the  guarantor's  obligations  does  not  apply to
          product warranties or to guarantees accounted for as derivatives.  The
          initial  recognition  and initial  measurement  provisions  apply on a
          prospective  basis to guarantees issued or modified after December 31,
          2002.  The  disclosure  requirements  of  FIN  45  are  effective  for
          financial  statements  of  interim  or  annual  periods  ending  after
          December 15, 2002.  The Company has not yet  determined  the effect of
          adopting FIN 45 on its results of operations or financial position.


                                       14


               DIAMOND ENTERTAINMENT CORPORATION AND SUBSIDIARIES
         NOTES TO CONDENSED UNAUDITED CONSOLIDATED FINANCIAL STATEMENTS
                                  SEPTEMBER 30, 2003

NOTE 1 - SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (Continued)

          Recent Accounting Pronouncements, Continued
          ------------------------------------------
          In January  2003,  the FASB  issued  Interpretation  No. 46 ("FIN 46")
          "Consolidation   of   Variable   Interest    Entities."   Until   this
          interpretation,  a company  generally  included  another entity in its
          consolidated  financial  statements  only if it controlled  the entity
          through voting interests.  FIN 46 requires a variable interest entity,
          as defined, to be consolidated by a company if that company is subject
          to a majority of the risk of loss from the variable  interest entity's
          activities or entitled to receive a majority of the entity's  residual
          returns. Management is currently evaluating the effect of adopting FIN
          46 on its results of operations and financial position.

          In November 2002,  the Emerging  Issues Task Force reached a consensus
          on Issue No. 00-21 ("EITF 00-21"), "Revenue Arrangements with Multiple
          Deliverables."  EITF 00-21  provides  guidance  on how to account  for
          arrangements  that  involve the  delivery or  performance  of multiple
          products, services and/or rights to use assets. The provisions of EITF
          00-21  will  apply to  revenue  arrangements  entered  into in  fiscal
          periods  beginning  after June 15, 2003.  The Company does not believe
          the  adoption  of  EITF  00-21  will  have a  material  impact  on its
          financial position or results of operations.

          In November  2002, the Emerging  Issues Task Force ("EITF")  reached a
          consensus on Issue 00-21,  addressing how to account for  arrangements
          that  involve  the  delivery  or  performance  of  multiple  products,
          services  and/or  rights  to use  assets.  Revenue  arrangements  with
          multiple deliverables are divided into separate units of accounting if
          the deliverables in the arrangement meet the following  criteria:  (1)
          the  delivered  item has value to the customer on a standalone  basis;
          (2) there is  objective  and  reliable  evidence  of the fair value of
          undelivered  items;  and  (3)  delivery  of any  undelivered  item  is
          probable.  Arrangement  consideration  should be  allocated  among the
          separate units of accounting based on their relative fair values, with
          the amount allocated to the delivered item being limited to the amount
          that is not contingent on the delivery of additional  items or meeting
          other  specified  performance  conditions.   The  final  consensus  is
          applicable  to  agreements  entered into in fiscal  periods  beginning
          after June 15, 2003. The provisions of this consensus are not expected
          to have a significant effect on the Company's results of operations or
          financial position.

          In April 2003,  the FASB issued SFAS 149,  "Amendment of Statement 133
          on Derivative  Instruments and Hedging Activities",  which amends SFAS
          133 for certain decisions made by the FASB Derivatives  Implementation
          Group. In particular, SFAS 149: (1) clarifies under what circumstances
          a contract with an initial net investment meets the  characteristic of
          a  derivative,  (2) clarifies  when a derivative  contains a financing
          component, (3) amends the definition of an underlying to conform it to
          language used in FASB Interpretation No. 45,  "Guarantor's  Accounting
          and  Disclosure   Requirements  for  Guarantees,   Including  Indirect

                                       15



               DIAMOND ENTERTAINMENT CORPORATION AND SUBSIDIARIES
         NOTES TO CONDENSED UNAUDITED CONSOLIDATED FINANCIAL STATEMENTS
                                  SEPTEMBER 30, 2003

NOTE 1 - SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (Continued)

          Recent Accounting Pronouncements, Continued
          -------------------------------------------
          Guarantees of  Indebtedness  of Others," and (4) amends  certain other
          existing  pronouncements.  This  Statement is effective  for contracts
          entered  into or  modified  after  June  30,  2003,  and  for  hedging
          relationships  designated  after  June 30,  2003.  In  addition,  most
          provisions  of SFAS 149 are to be  applied  prospectively.  Management
          does not expect the adoption of SFAS 149 to have a material  impact on
          the Company's financial position, cash flows or results of operations.

          In May 2003,  the FASB issued SFAS No.  150,  "Accounting  for Certain
          Financial  Instruments  with  Characteristics  of Both Liabilities and
          Equity"  ("SFAS  150").  SFAS 150 changes the  accounting  for certain
          financial  instruments  that under  previous  guidance  issuers  could
          account  for  as  equity.   It  requires  that  those  instruments  be
          classified as liabilities in balance sheets.  The guidance in SFAS 150
          is generally  effective for all financial  instruments entered into or
          modified  after May 31,  2003,  and  otherwise is effective on July 1,
          2003.  Management  does not expect the  adoption of SFAS 150 to have a
          material  impact on the Company's  financial  position,  cash flows or
          results of operations.


NOTE 2 -  GOING CONCERN

          As reflected in the accompanying  consolidated  financial  statements,
          the Company has incurred  recurring losses from  operations,  negative
          cash  flows  from  operations,   a  working  capital  deficit  and  is
          delinquent in payment of certain accounts payable. These matters raise
          substantial  doubt about the Company's  ability to continue as a going
          concern.

          In  view  of  the  matters  described  in  the  preceding   paragraph,
          recoverability  of a major portion of the recorded asset amounts shown
          in the  accompanying  consolidated  balance  sheet is  dependent  upon
          continued operations of the Company, which, in turn, is dependent upon
          the  Company's  ability to  continue  to raise  capital  and  generate
          positive  cash  flows  from  operations.  The  consolidated  financial
          statements   do  not   include   any   adjustments   relating  to  the
          recoverability and classification of recorded asset amounts or amounts
          and  classifications of liabilities that might be necessary should the
          Company be unable to continue its existence.

          Management  plans to take, or has taken,  the following  steps that it
          believes will be sufficient to provide the Company with the ability to
          continue in existence and mitigate the effects of the uncertainties.

                                       16


               DIAMOND ENTERTAINMENT CORPORATION AND SUBSIDIARIES
         NOTES TO CONDENSED UNAUDITED CONSOLIDATED FINANCIAL STATEMENTS
                                  SEPTEMBER 30, 2003

NOTE 2 -  GOING CONCERN (Continued)

          The Company has  implemented  a plan to  increase  its overall  market
          share of core business and its general merchandise line products,  and
          to expand into the contract  replication,  duplication  and  packaging
          business.   The  Company  has  implemented  the  following  goals  and
          strategies to achieve its plan:

          o    Attain  leadership in the market  segment of high quality  budget
               priced distribution of videocassettes and DVD titles.

          o    Expand the  Company's  association  with firms in China to source
               and  handle QA  functions  for its  general  merchandise  line of
               products and market a wide  selection of high quality,  low price
               general merchandise and sundry items from China.

          o    Re-establish  sales to club type  stores with the  Company's  new
               general merchandise line of products.


          o    Utilize the Company's  relationship  with mass  merchandisers  to
               introduce and market its general merchandise line of products.

          o    Continue to seek out additional  financing sources to support the
               expected  growth in the  Company's  general  merchandise  line of
               products.

          o    Avoid direct  competition with larger competitors who sell in the
               same  product  categories  as the  Company,  by  offering  higher
               quality budgeted price products.

          o    Continue  to  acquire  new   videocassette  and  DVD  titles  for
               distribution.

          o    Expand the Company's internet e-Commerce.

          The Company  believes it has  adequate  cash  resources to sustain its
          operations  through the fourth quarter of fiscal 2004, when it expects
          to  generate  a positive  cash flow.  The  Company  is  continuing  to
          negotiate with several reliable  investors to provide the Company with
          debt and equity financing for working capital purposes.  The principal
          objective  of the Company is to  complete  the  implementation  of the
          above strategies during remaining months of fiscal 2004.  Although the
          Company  believes  that the  outlook  is  favorable,  there  can be no
          assurance  that  market   conditions  will  continue  in  a  direction
          favorable to the Company.

NOTE 3 -  ACCOUNTS RECEIVABLE

          Accounts  receivable as of September 30, 2003 and March 31, 2003,  net
          of  allowance  for  doubtful  accounts  were  $673,659  and  $196,426,
          respectively.  Substantially  all of  the  accounts  receivable  as of
          September  30, 2003 and March 2003 have been  factored  and pledged as
          collateral under a factoring agreement.

                                       17

               DIAMOND ENTERTAINMENT CORPORATION AND SUBSIDIARIES
         NOTES TO CONDENSED UNAUDITED CONSOLIDATED FINANCIAL STATEMENTS
                                  SEPTEMBER 30, 2003

NOTE 3 - ACCOUNTS RECEIVABLE (Continued)

          The Company reviews accounts  receivable  periodically during the year
          for  collectability.  An  allowance  for bad debt  expense  and  sales
          returns is  established  for any  receivables  whose  collection is in
          doubt or for estimated returns.

          As of  September  30,  2003 and March 31,  2003,  the  Company  had an
          allowance for doubtful accounts of $105,578 and $87,570, respectively.


NOTE 4 -  INVENTORY

          Inventory consisted of the following as of:

                                              September 30,
                                                  2003
                                              -------------
                  Raw materials               $     649,078
                  Finished goods                    679,284
                                              -------------
                                                  1,328,362
                  Less:  valuation allowance       (244,571)
                                              -------------
                  Inventory, net              $   1,083,791
                                              ==============

          Allowance
          ---------
          An allowance  has been  established  for inventory  totaling  $244,571
          reserve is primarily for the anticipated  reductions in selling prices
          (which are lower than the  carrying  value)  for  inventory  which has
          been:

          (a)  restricted to specified  distribution  territories as a result of
               legal settlements; and

          (b)  inventory, which has passed its peak selling season.

NOTE 5 -  RELATED PARTY TRANSACTIONS

          The Company has related  party  transactions  with  several  officers,
          directors and other related parties.  The following summarizes related
          party transactions.

          Due from related parties:
                                                              September 30,
                                                                  2003
                                                              ------------
              a) Loan due from - Officer                      $    174,138
              b) GJ Products                                        43,800
                                                              ------------
                                                              $    217,938
                                                              ============

                                       18

               DIAMOND ENTERTAINMENT CORPORATION AND SUBSIDIARIES
         NOTES TO CONDENSED UNAUDITED CONSOLIDATED FINANCIAL STATEMENTS
                               SEPTEMBER 30, 2003

NOTE 5 -  RELATED PARTY TRANSACTIONS (Continued)

          Due to related parties - notes payable:
                                                              September 30,
                                                                   2003
                                                               ------------
              a) Note payable - ATRE                          $    431,918
              b) Convertible note payable - Jeffrey Schillen       100,000
                                                              ------------
                                                              $    431,918
                                                              ===========

NOTE 6 -  COMMITMENTS AND CONTIGENCIES

          Royalty Commitments
          -------------------
          The Company has entered into various royalty  agreements for licensing
          of titles with terms of one to seven years. Certain agreements include
          minimum guaranteed payments.  For the three months ended September 30,
          2003 and 2002,  royalty expense was $5,249 and $27,748,  respectively,
          pursuant to these  agreements.  For the six months ended September 30,
          2003 and 2002,  royalty  expense was $8,992 and $39,618  respectively,
          pursuant to these agreements.

          Video Agreements
          ----------------
          The  Company has  entered  into  various  agreements  to  manufacture,
          duplicate and distribute  videos.  Commissions are paid based upon the
          number of videos sold.

NOTE 7 -  STOCKHOLDERS' DEFICIENCY

          Common Stock
          ------------
          As of September  30, 2003,  the  aggregate  number of shares of common
          stock that the Company has  authority to issue is  600,000,000  shares
          with no par  value.  As of  September  30,  2003 and March  31,  2003,
          489,057,359 and 481,365,051 shares were issued and outstanding.

          For the six months  ended  September  30,  2003,  the  Company had the
          following significant issuance of its common stock:

               On June 27, 2003,  one share of the Company's  Series B Preferred
               Stock  wasconverted into 7,692,308 shares of the Company's common
               stock at the conversion price of $0.0013.


NOTE 8 -  SEGMENT INFORMATION

          The following  financial  information is reported on the basis that is
          used internally for evaluating segment performance and deciding how to
          allocate  resources.  During three months  period ended  September 30,

                                       19

               DIAMOND ENTERTAINMENT CORPORATION AND SUBSIDIARIES
         NOTES TO CONDENSED UNAUDITED CONSOLIDATED FINANCIAL STATEMENTS
                               SEPTEMBER 30, 2003

NOTE 8 -  SEGMENT INFORMATION (Continued)

          2003 and 2002, and the six months period ended  September 30, 2003 and
          2002, the company operated in two principal industries:

          a)   Video programs and other licensed products
          b)   General merchandise


                                        Three Months Ended        Six Months Ended
                                           September 30,            September 30,
                                    ------------------------    -------------------------
                                         2003         2002         2003           2002
                                    -----------   -----------   -----------   -----------
                                                                  
  Revenues:
    Video programs and other
      licensed products             $ 1,232,435   $   798,983   $ 1,794,116   $ 1,643,563
    Merchandise                           2,193        48,701        24,866        53,651
                                    -----------   -----------   -----------   -----------
                                    $ 1,234,628   $   847,684   $ 1,818,982   $ 1,697,214
                                    ===========   ===========   ===========   ===========
  Cost Of Goods Sold:
    Video programs and other
      licensed products             $   376,691   $   582,336   $   808,625   $ 1,127,221
    Merchandise                           1,645        10,866        19,234        42,979
                                    -----------   -----------   -----------   -----------
                                    $   378,336   $   593,202   $   827,859   $ 1,170,200
                                     ===========   ===========   ===========   ===========
  Profit (Loss) before taxes:
    Video programs and other
      licensed products             $  ( 29,772)  $  (155,762)   $( 295,105)  $ (240,101)
    Merchandise                        ( 38,117)       12,134     (  36,310)     (20,605)
                                    -----------   -----------   -----------   -----------
                                    $  ( 67,889)  $  (143,628)   $( 331,415)  $ (260,706)
                                    ===========   ===========   ===========   ===========
  Depreciation and amortization:
    Video programs and other
      licensed products             $    92,888        32,922   $   187,572   $   65,830
    Merchandise                               -             -             -            -
                                    -----------   -----------   -----------   -----------
                                    $    92,888   $    32,922   $   187,572   $   65,830
                                    ===========   ===========   ===========   ===========
  Segment assets:
    Video programs and other
      licensed products             $ 4,194,029   $ 3,695,946   $ 4,194,029   $3,695,946
    Merchandise                     ( 1,546,803)   (1,492,399)   (1,546,803)  (1,492,399)
                                    -----------   -----------   -----------   -----------
                                    $   927,222   $ 2,203,547   $ 2,647,226   $2,203,547
                                    ===========   ===========   ===========   ===========
  Expenditure for segment assets:
     Video programs and
       other licensed products      $    90,973   $    22,518   $   148,343   $   63,362
     Merchandise                              -             -             -           -
                                    -----------   -----------   -----------   -----------
                                    $    90,973   $    22,518   $   148,343   $   63,362
                                    ===========   ===========   ===========   ===========

                                       20



Item 2:  Management's Discussion and Analysis or Plan of Operations

The following  discussion and analysis  should be read in  conjunction  with the
Company's  consolidated  financial statements and related footnotes for the year
ended  March 31, 2003  included in its Annual  Report on Form 10KSB and its Form
10QSB for the three  months  period  ended  June 30,  2003.  The  discussion  of
results,  causes and trends should not be construed to imply any conclusion that
such results or trends will necessarily continue in the future.

SIX MONTHS ENDED SEPTEMBER 30, 2003 COMPARED WITH THE SIX MONTHS ENDED SEPTEMBER
30, 2002:

Results of Operations
- ---------------------

The  Company's  net  loss  for the six  months  ended  September  30,  2003  was
approximately  $331,000 as compared to a net loss of approximately  $261,000 for
the same period last year.  The primary reason for the net loss at September 30,
2003, was the Company's  operating loss of  approximately  $238,000 and interest
expense of approximately $93,000.

The  Company's  operating  loss for the six months ended  September 30, 2003 and
2002 was approximately $238,000 and $173,000, respectively.  The decrease in the
Company's operating loss of approximately  $65,000 when compared to for the same
period a year earlier  arose  primarily  from  increased  operating  expenses of
approximately  $141,000  offset by a increase in gross  profit of  approximately
$76,000.

The Company's  sales for the six months ended  September 30, 2003 and 2002, were
approximately  $1,819,000  and  $1,697,000  respectively.  The  Company's  sales
increased, by approximately  $122,000  from the same  period a year earlier with
increases in DVD product sales of approximately  $760,000 offset by decreases in
videocassette and general merchandise  products of approximately  $638,000.  The
higher DVD product  sales when  compared  to the same period a year  earlier was
primarily  attributable  to higher  demands  for DVD  product.  The  decrease in
videocassettes and general merchandise sales was primarily the result of reduced
orders placed by our  customers.  We expect our sales to increase in fiscal year
ending March 31, 2004 resulting from increased sales of new DVD products.  Sales
of the Company's  products are generally  seasonal  resulting in increased sales
starting in the third quarter of the fiscal year.

Cost of sales  for the six  months  ended  September  30,  2003  and  2002  were
approximately  $1,216,000 and $1,170,000 or 67% and 69% of sales,  respectively.
The increase in cost of goods of approximately $46,000 was primarily the result
of higher sales volume  realized from our DVD. The decrease in the cost of sales
as a percentage to sales of  approximately 2% when compared to the same period a
year earlier,  was primarily the result of higher sales prices realized from our
DVD, videocassette and general merchandise products.

Gross  profit  for  the six  months  ended  September  30,  2003  and  2002  was
approximately $603,000 and $527,000, or 33% and 31% of sales, respectively.  The
higher  gross  margin of  approximately  $76,000  was  primarily  the  result of
increased  sales  volume.  The  increase  of  the  gross  profit percentage when
compared  to sales of 2%, was  primarily  the result of higher  unit sales price
from our DVD, videocassette and general merchandise products.


                                       21


Selling,  General and Administrative expenses for the six months ended September
30, 2003 and 2002 were approximately  $841,000 and $700,000,  respectively.  The
increase  of  approximately  $141,000  was the  result of  increases  in general
administrative  and selling  expenses of  approximately  $106,000  and  $35,000,
respectively.

General Administrative  expenses for the six months ended September 30, 2003 and
2002 were  approximately  $547,000 and $440,000,  respectively.  The increase in
general  administrative  expenses of  approximately  $107,000 was  primarily the
result of higher salaries,  accounting  expenses and profession fees,  offset by
lower consulting expense and non-cash consulting expenses.

Selling  expenses  for the six months  ended  September  30,  2003 and 2002 were
approximately  $294,000  and  $260,000,  respectively.  The  increase in selling
expenses of  approximately  $34,000 was  attributable  mainly to higher  expense
levels in salaries  offset by lower outgoing  freight,  commissions  and royalty
expenses.

Interest  expense  for the six  months  ended  September  30,  2003 and 2002 was
approximately $93,000 and $88,000 respectively. The increase in interest expense
of  approximately  $5,000 was the result of higher levels of  borrowings.  As of
September  30,  2002,  the  outstanding  debt of the Company  was  approximately
$1,101,000 of which, approximately $1,092,000 is classified as current.


THREE  MONTHS  ENDED  SEPTEMBER  30, 2003  COMPARED  WITH THE THREE MONTHS ENDED
SEPTEMBER 30, 2002:

Results of Operations
- ---------------------

The  Company's  net loss for the  three  months  ended  September  30,  2003 was
approximately  $68,000 as compared to a net loss of  approximately  $144,000 for
the same period last year.  The primary reason for the net loss at September 30,
2003,  was the  Company's  operating  loss of  approximately  2,000 and interest
expense of approximately $66,000.

The Company's  operating loss for the three months ended  September 30, 2003 and
2002 was  approximately  $2,000 and $98,000,  respectively.  The decrease in the
Company's operating loss of approximately  $96,000 arose primarily from the same
period a year from an increase in gross  profit of  approximately  $214,000  and
offset by an increase in operating expense of approximately $118,000.

The Company's sales for the three months ended September 30, 2003 and 2002, were
approximately   $1,235,000  and  $848,000  respectively.   The  Company's  sales
increased  by  approximately  $387,000  from the same period a year earlier with
increased DVD product  sales of  approximately  $758,000  offset by decreases in
sales of videocassette and general merchandise  products totaling  approximately
$371,000.  The higher DVD product  sales when compared to the same period a year
earlier  was  primarily  attributable  to a  shift  from  videocassette  to  DVD
products.   The  lower  sales  in  our  general   merchandise  product  line  of
approximately  $47,000  was mainly  cause by  decreased  sales of our train case
product line.

Cost of sales  for the  three  months  ended  September  30,  2003 and 2002 were
approximately $767,000 and $593,000 or 62% and 70% of sales,  respectively.  The
increase  in cost of goods of  approximately  $174,000  was mainly the result of

                                       22


higner sales volume realized from our DVD products.  The decrease in the cost of
sales as a percentage  to sales of  approximately  8% when  compared to the same
period a year earlier,  was primarily the result of increased  product sales mix
towards higher margin DVD products.

Gross  profit  for the  three  months  ended  September  30,  2003  and 2002 was
approximately $468,000 and $254,000, or 38% and 30% of sales, respectively.  The
higher  gross  margin of  approximately  $214,000  was  primarily  the result of
increased  sales  volume.  The  increase  in the gross  profit  percentage  when
compared to sales of 8%, was  primarily  the result of  increased of DVD product
sales having higher gross margins than video cassette products.

Selling,  general  and  administrative  expenses  for  the  three  months  ended
September  30,  2003  and  2002  were   approximately   $470,000  and  $352,000,
respectively. The increase of approximately $118,000 was the result of increases
in general  administrative  and selling  expenses of  approximately  $58,000 and
$60,000, respectively.

General  administrative  expenses for the three months ended  September 30, 2003
and 2002 were approximately $277,000 and $220,000, respectively. The increase in
general  administrative  expenses of  approximately  $57,000 was  primarily  the
result of higher levels of salaries and professional fees.

Selling  expenses for the three months  ended  September  30, 2003 and 2002 were
approximately  $193,000  and  $132,000,  respectively.  The  increase in selling
expenses of  approximately  $61,000 was  attributable  mainly to higher  expense
levels in outgoing freight costs, partially offset by lower commission expenses.

Interest  expense for the three  months  ended  September  30, 2003 and 2002 was
approximately $66,000 and $46,000 respectively. The increase in interest expense
of  approximately   $20,000  was  primarily  the  result  of  higher  levels  of
borrowings.

The Company's  auditors  issued a going concern  report for the year ended March
31, 2003. There can be no assurance that management's  plans to reduce operating
losses will continue or the  Company's  efforts to obtain  additional  financing
will be successful.


LIQUIDITY AND CAPITAL RESOURCES

On  September  30,  2003 the  Company  had  assets of  approximately  $2,647,000
compared to $1,720,000 on March 31, 2003. The Company had a total  stockholder's
deficiency of approximately  $1,259,000 on  September 30, 2003,  compared  to  a
deficiency of $928,000  on  March  31,  2003,  an  increase  of  $331,000.   The
increase  in stockholder's  deficiency   was  the  result  of  recording the net
loss  of approximately $331,000 for the six months ended September 30, 2003.

As of September  30, 2003 the Company's  working  capital  deficit  increased by
approximately   $312,000  from  a  working  capital  deficit  of   approximately
$1,445,000 at March 31, 2003,  to a working  capital  deficit of  approximately,
$1,757,000 at September 30, 2003.  The increase in the working  capital  deficit
was  attributable primarily to increases in cash, accounts receivable, inventory
and other miscellaneous areas, the aggregate,  totaling  approximately $966,000,
offset by increases in accounts payable and accrued expenses, amount  due factor
and notes payable totaling approximately $1,278,000.

                                       23


As of the filing of this Form 10-QSB,  we had not yet obtained the effectiveness
of a registration  statement covering the resale of common stock upon conversion
of the Series "B" Convertible Preferred Shares as required under the Certificate
of  Designations,  the  Securities  Purchase  Agreement  pursuant  to which such
securities were sold, and related registration rights agreements  ("Agreements")
and are in default under certain provisions of the Agreements  entitling holders
of our  Series B  Preferred  Shares,  under  certain  circumstances,  to be paid
liquidated  damages equal to 1% per month of the liquidated value of such shares
(currently $8,250 per month); such liquidated damages have not been paid, and as
of December 1, 2003, aggregated approximately $159,000. This is in addition to a
daily late payment which by the terms of the Agreements  becomes  payable if the
Company  fails to convert  Series B Preferred  Shares into Common  Stock  within
seven business days after receipt of a conversion notice and the  certificate(s)
for the Series B  Preferred  Shares to be  converted.)  Also at the option of at
least  two-thirds of the holders of our outstanding  Series B Preferred  Shares,
such  holders may have the right to require us to redeem such shares which as of
December  1,  2003,  would  require  us to pay  an  aggregate  of  approximately
$1,267,000 upon such redemption,  or the holders who deliver a conversion notice
may be entitled to the redemption of their shares at a redemption price equal to
120% of the  liquidation  value of such shares.  As of the date of the filing of
this Form 10- QSB, we do not have  sufficient  cash to redeem all of such shares
or pay the penalties that have accrued.  Also, we have  insufficient  authorized
shares of common stock  available for issuance  upon  conversion of the Series B
Preferred Shares. Also, certain holders of such shares of preferred stock may be
able to sell the shares of common stock  issuable  upon  conversion  pursuant to
Rule 144 without  registration  under the Securities Act. The sale of the shares
upon conversion of the Series B Preferred  Shares and  outstanding  warrants may
adversely  affect the market price of our common  stock.  The issuance of shares
upon conversion of the Series "B" Convertible  Preferred  Shares and exercise of
outstanding  warrants will also cause immediate and substantial  dilution to our
existing  stockholders  and may make it  difficult  for us to obtain  additional
capital.

The Company may be unable to effect any equity  financing until it has increased
its authorized  shares of common stock and/or  effected a  restructuring  of its
equity  capital,  such as by  means of a stock  split,  combination  or  similar
restructuring and a buy back of all the outstanding preferred stock. The Company
is  currently   contemplating  a  restructuring  of  the  terms  and  conditions
underlying  the  Agreements  and plans to negotiate  with its Series B Preferred
shareholders to mitigate any existing  defaults of our obligations to the Series
B Preferred  shareholders  and to minimize the amount of dilution by negotiating
the terms of the  Series B  Preferred  Shares.  There is no  assurance  that the
Company will be successful in such negotiations.

Operations
- ----------
Cash flows provided by operating  activities was  approximately  $201,000 during
the six months period ended  September 30, 2003 compared to cash flows  provided
by operating  activities of approximately  $368,000 during the six months period
ended September 30, 2002. Cash provided by operating activities was primarily
attributable to increase in due to factor, accounts payable and accrued expenses
offset by the net loss, increase accounts receivable and inventory.

The Company has also been  experiencing  difficulties in paying its vendors on a
timely basis.  These factors  create  uncertainty  as to whether the Company can
continue as a going concern.

                                       24


Investing
- ----------
For the six months ended September 30, 2003 and 2002, investments in masters and
artwork  were  approximately  $143,000  and  $58,000,  respectively.  Management
continues to seek to acquire new titles to enhance its product lines.

Financing
- ----------
Cash flows provided by financing activities was approximately $69,000 during the
six months period ended  September  30, 2003 compared to cash flows  provided by
financing  activities  of  approximately  $261,000  during the six months period
ended September 30, 2002.

Impact of Inflation
- -------------------
The Company  does not believe  that  inflation  had an impact on sales or income
during the past several years.  Increases in supplies or other  operating  costs
could adversely affect the Company's  operations;  however, the Company believes
it could  increase  prices to offset  increases  in costs of goods sold or other
operating costs.


Forward Looking Statements
- --------------------------
Forward  looking  statements  are  within  the  meaning  of  Section  27A of the
Securities Act of 1933, as amended,  and Section 21E of the Securities  Exchange
Act of 1934, as amended.  Stockholders  are cautioned  that all  forward-looking
statements  involve risks and uncertainty,  including  without  limitation,  the
ability of us to implement our new plan to attain our primary goals as discussed
above under  "Operations".  Although we believe the  assumptions  underlying the
forward-looking   statements  contained  herein  are  reasonable,   any  of  the
assumptions could be inaccurate,  and therefore,  there can be no assurance that
the  forward-looking  statements  contained  in  the  report  will  prove  to be
accurate.

CRITICAL ACCOUNTING POLICY AND ESTIMATES

Management's  Discussion  and  Analysis of  Financial  Condition  and Results of
Operations discusses the Company's consolidated financial statements, which have
been prepared in accordance with accounting principles generally accepted in the
United States of America. The preparation of these financial statements requires
management to make estimates and assumptions that affect the reported amounts of
assets and liabilities at the date of the financial  statements and the reported
amounts of revenues and expenses  during the  reporting  period.  On an on-going
basis, management evaluates its estimates and judgments, including those related
to  revenue   recognition,   accrued   expenses,   financing   operations,   and
contingencies  and litigation.  Management  bases its estimates and judgments on
historical  experience  and on various  other  factors  that are  believed to be
reasonable  under the  circumstances,  the  results  of which form the basis for
making judgments about the carrying value of assets and liabilities that are not
readily  apparent  from other  sources.  Actual  results  may differ  from these
estimates  under  different  assumptions  or  conditions.  The most  significant
accounting  estimates  inherent in the  preparation  of the Company's  financial


                                       25


statements  include  estimates as to the  appropriate  carrying value of certain
assets and  liabilities  which are not  readily  apparent  from  other  sources,
primarily allowance for doubtful accounts receivables, accruals for other costs,
and the  classification  of net  operating  loss  and tax  credit  carryforwards
between current and long-term assets. These accounting policies are described at
relevant  sections  in this  discussion  and  analysis  and in the  notes to the
consolidated  financial  statements included in our Annual Report on Form 10-KSB
for the fiscal year ended March 31, 2002.


Item 3:  Controls and Procedures

Our Co-Chief  Executive  Officer and Chief  Financial  Officer (the  "Certifying
Officers") are responsible for establishing and maintaining  disclosure controls
and procedures for the Company.

The Certifying Officers have designed such disclosure controls and procedures to
ensure that material information is made known to them,  particularly during the
period in which this report was prepared.

The  Certifying  Officers  have  evaluated  the  effectiveness  of the Company's
disclosure  controls and  procedures as of the end of the period covered by this
report and believe that the Company's  disclosure  controls and  procedures  are
effective  based on the  required  evaluation.  There  have been no  significant
changes in internal controls or in other factors that could significantly affect
internal  controls  subsequent  to the date of their  evaluation,  including any
corrective  actions  with  regard  to  significant   deficiencies  and  material
weaknesses.


PART II.  OTHER INFORMATION

Item 1.   Legal Proceedings.

          None.


Item 2.   Changes in Securities.

          None.

                                       26





Item 3.   Defaults Upon Senior Securities.

          None.


Item 4.   Submission of Matters to a Vote of Security Holders.

          None.


Item 5.   Other Information.

          None.


Item 6.  Exhibits and Reports on Form 8-K.

   (a)    Exhibits

   31.1   Certification  of the Chief  Executive  Officer  Pursuant to 18 U.S.C.
          Section 1350, as Adopted Pursuant to Section 302 of the Sarbanes-Oxley
          Act of 2002

   31.2   Certification  of the Chief  Financial  Officer  Pursuant to 18 U.S.C.
          Section 1350, as Adopted Pursuant to Section 302 of the Sarbanes-Oxley
          Act of 2002

   32.1   Certification  of the Chief  Executive  Officer  Pursuant to 18 U.S.C.
          Section 1350, as Adopted Pursuant to Section 906 of the Sarbanes-Oxley
          Act of 2002

   32.2   Certification  of the Chief  Financial  Officer  Pursuant to 18 U.S.C.
          Section 1350, as Adopted Pursuant to Section 906 of the Sarbanes-Oxley
          Act of 2002


   (b)    Reports on Form 8-K

          On June 23, 2003 the Company  reported on Form 8-K that it announced a
          significant  increase in sales orders for its DVD titles for June 2003
          in its press release dated June 20, 2003.

          On August 26, 2003,  the Company  reported on Form 8-K/A the Company's
          principal  independent   accountants,   Stonefield  Josephsen,   Inc.,
          resigned as the Company's principal independent accountant.

          On September 8, 2003, the Company  reported on Form 8-K the engagement
          of Pohl,  McNabola,  Berg &  Company,  LLP to  serve as the  Company's
          independent public accountants and to be the principal  accountants to
          conduct the audit of the Company's financial statements for the fiscal
          year ending March 31, 2003,  and to re-audit the financial  statements
          of the Company for the year ended March 31, 2002.


                                       27





                                   SIGNATURES

In accordance  with Section 13 or 15(A) of the Exchange Act, the  registrant has
caused this report to be signed on its behalf by the undersigned,  hereunto duly
authorized.

                                    DIAMOND ENTERTAINMENT CORPORATION



Dated: March 26, 2004              By:  /s/ James K.T. Lu
                                        --------------------------------------
                                        James K.T. Lu
                                        President and Co-Chief
                                        Executive Officer



Dated: March 26, 2004              By:   /s/ Fred U. Odaka
                                         -------------------------------------
                                         Fred U. Odaka
                                         Chief Financial Officer
                                         (Principal Financial Officer and
                                         Principal Accounting Officer)










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