SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
FORM 8-K
CURRENT REPORT
Pursuant to Section 13 or 15(d) of the
Securities Exchange Act of 1934
DATE OF REPORT (DATE OF EARLIEST EVENT REPORTED):
JULY 31, 2007
SENTRY TECHNOLOGY CORPORATION
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(Exact Name of Registrant as specified in charter)
Delaware 1-12727 96-11-3349733
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(State or other jurisdiction (Commission (IRS Employer
of incorporation) File Number) Identification No.)
1881 Lakeland Avenue, Ronkonkoma, New York 11779
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(Address of principal executive offices) (Zip Code)
631/ 739-2100
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Registrant's telephone number, including area code
N/A
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(Former name or former address, if changed since last report.)
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INFORMATION TO BE INCLUDED IN THIS REPORT
ITEM 8.01 OTHER EVENTS
On July 31, 2007, we issued a press release announcing our signing of a
contract with Steve & Barry's stores, a national apparel retailer. As a result
of this transaction and orders from other customers, our backlog has increased
from $1.4 million as of December 31, 2006 to $6.1 million as of July 31, 2007.
The press release is furnished as Exhibit 99.1 to this report and is
incorporated herein by reference.
ITEM 9.01 - FINANCIAL STATEMENTS AND EXHIBITS.
(d) Exhibits.
Exhibit
Number Description
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99.1 Press Release, dated July31, 2007, issued by Sentry Technology
Corporation.
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SIGNATURES
Pursuant to the requirements of the Securities Exchange Act of 1934, the
registrant has duly caused this report to be signed on its behalf by the
undersigned hereunto duly authorized.
SENTRY TECHNOLOGY CORPORATION
By: /s/ Peter L. Murdoch Date: July 31, 2007
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Peter L. Murdoch
President and Chief Executive Officer
EXHIBIT INDEX
Exhibit
Number Description
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99.1 Press Release, dated July 31, 2007, issued by Sentry Technology
Corporation.
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News Release
FOR IMMEDIATE RELEASE CONTACT: Peter L. Murdoch
- --------------------- President & CEO
(631) 739-2100
SENTRY TECHNOLOGY SIGNS CONTRACT
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WITH STEVE & BARRY'S FOR OPERATIONALVIDEO
RONKONKOMA, NEW YORK, JULY 31, 2007 -- SENTRY TECHNOLOGY CORPORATION
(OTC BULLETIN BOARD: SKVY) ANNOUNCED TODAY, THE SIGNING OF A CONTRACT TO INSTALL
SENTRYVISION SMARTTRACK TRAVELING CCTV SYSTEMS IN 33 STEVE & BARRY'S STORES
PLUS ITS DISTRIBUTION CENTER. STEVE & BARRY'S IS ONE OF AMERICA'S LEADING
APPAREL RETAILERS WITH MORE THAN 200 LOCATIONS NATIONWIDE. THE PROGRAM INCLUDES
OPERATIONALVIDEO , SENTRY'S REMOTE SECURITY AND BUSINESS MANAGEMENT SOLUTION.
INSTALLATION WILL BE COMPLETED BY MID-NOVEMBER.
OPERATIONALVIDEO DELIVERS REAL-TIME VIDEO IMAGES OVER THE INTERNET TO
HELP STEVE & BARRY'S CONTROL SAFETY AND SECURITY AS WELL AS REMOTE VIEWING OF
STORE OPERATIONS, MERCHANDISING, SIGNAGE, DISPLAYS, PRICING AND EMPLOYEE
PROCEDURE COMPLIANCE. STEVE & BARRY'S IS GROWING AT A RAPID RATE WITH AN
ADDITIONAL 75 LOCATIONS PLANNED FOR 2007. SENTRY EXPECTS TO INSTALL SMARTTRACK
IN ALL STEVE & BARRY'S LOCATIONS FOLLOWING THE INITIAL ROLLOUT.
STEVE & BARRY'S WILL HAVE ACCESS TO ALL STORE OPERATIONS FROM ITS
EXECUTIVE OFFICES IN PORT WASHINGTON, NY AND REMOTE SECURITY MONITORING WILL BE
PERFORMED BY STAFF IN PORT WASHINGTON AND OTHER OFFICES. EACH STORE WILL ALSO
HAVE SECURITY PERSONNEL WHO WALK THE FLOOR INTERACTING WITH STAFF AND CUSTOMERS
WHILE MAINTAINING CONTROL OF THE SMARTTRACK SYSTEM USING A WIRELESS PDA. VIDEO
IS MANAGED VIA THE SENTRYVISION SERVER, A NETWORK DEVICE THAT PROVIDES
REAL-TIME REMOTE VIEWING AND USER PASSWORDS TO MANAGE HIERARCHAL CONTROL OF THE
SYSTEM.
THE SENTRYVISION SERVER IS EQUIPPED WITH MAPPING SOFTWARE SO THAT
USERS CAN EASILY FIND THE AREA OF THE STORE THAT IS OF INTEREST. UNLIKE
CONVENTIONAL CAMERA SYSTEMS, THERE ARE NO BLIND SPOTS WITH SMARTTRACK . DUAL
PTZ CAMERAS ARE POSITIONED TO SEE AROUND OBSTRUCTIONS SIMPLY BY MOVING THE
CAMERA CARRIAGE ALONG A CEILING MOUNTED TRACK TO EXACTLY THE REQUIRED VIEWING
ANGLE. REGARDLESS OF THE NUMBER OF STORES BEING VIEWED, THERE IS NO SEARCHING
FOR THE RIGHT CAMERA TO SEE AN ACTIVITY OR DISPLAY. INTUITIVE DESKTOP CONTROLS
DELIVER THE NECESSARY RESULTS SIMPLY BY CLICKING LEFT FOR LEFT, RIGHT FOR RIGHT,
PLUS ZOOM IN OR ZOOM OUT. THE SYSTEM COMBINES EXCEPTIONAL SOPHISTICATION WITH
EASE OF USE THAT SERVES BOTH SECURITY PERSONNEL AND BUSINESS MANAGERS.
WITH OPERATIONALVIDEO , RETAILERS ARE ABLE TO SEE BUSINESS IN
REAL-TIME WITHOUT LEAVING THEIR DESKS. TRAVEL COSTS ARE REDUCED AND
PRODUCTIVITY IS GREATLY ENHANCED. THE SYSTEM ALSO ACCOMMODATES MULTIPLE USERS
SO THAT PRODUCT LAUNCHES, END CAP DISPLAYS, ADVERTISING COMPLIANCE AND CUSTOMER
TRAFFIC FLOWS CAN ALL BE MONITORED VIA THE NETWORK.
- MORE -
"WE ARE VERY EXCITED TO WORK WITH AN INNOVATIVE MARKET LEADER LIKE
STEVE & BARRY'S," SAID PETER L. MURDOCH, PRESIDENT AND CEO OF SENTRY TECHNOLOGY
CORPORATION. "OPERATIONALVIDEO VIDEO IS A MARKET LEADING, FLEXIBLE VIDEO
SOLUTION THAT WILL PROVIDE VALUE TO STEVE & BARRY'S TODAY AND IN THE FUTURE AS
THE COMPANY CONTINUES TO GROW AND DEVELOP THE NEED FOR ADDITIONAL FEATURES."
# # #
ABOUT STEVE & BARRY'S
New York-based Steve & Barry's is a leading casual apparel retailer that offers
high-quality merchandise at astonishing low prices for men, women and children.
Founded in 1985, the company operates over 200 anchor and junior anchor shopping
center and mall-based locations throughout the U.S. The entire family can find
incredible values on Steve & Barry's full lines of denim, t-shirts, cargos,
jackets, footwear, shorts, sweatshirts, jerseys, hats, hoodies, chinos, tanks,
polos and more. Additional information and store locations can be found at
www.steveandbarrys.com.
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ABOUT SENTRY TECHNOLOGY CORPORATION
Sentry designs, manufactures, sells and installs a complete line of Closed
Circuit Television (CCTV) solutions, Electro-Magnetic (EM) and RFID based
Library Management systems as well as Radio Frequency (RF) and Electro-Magnetic
(EM) EAS systems. The CCTV product line features SentryVision, SmartTrack , a
proprietary, patented traveling Surveillance System. The Company's products are
used by libraries to secure inventory and improve operating efficiency, by
retailers to deter shoplifting and internal theft and by industrial and
institutional customers to protect assets and people. For further information,
please visit our website at www.sentrytechnology.com.
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