DEBTOR: In Store Media Systems, Inc.                 MONTHLY FINANCIAL REPORT
                                                             CHAPTER 11

CASE NUMBER: 02-28289 MER

For Period: July 1, 2004 to July 31, 2004


                                   COVER SHEET

           Accounting Method Used: [ x ] Accrual Basis [ ] Cash Basis

- --------------------------------------------------------------------------------

              THIS REPORT IS DUE 15 DAYS AFTER THE END OF THE MONTH

Mark One Box for Each      Debtor   must   attach   each   of   the    following
  Required Document        reports/documents  unless the U.S. Trustee has waived
                           the  requirement  in writing.  File the original with
                           the Clerk of Court. Submit a duplicate, with original
                           signature, to the U.S. Trustee.



- ------------------- -------------- ------------------------------------------------------
  Report/Document    Previously
      Attached         Waived                   REQUIRED REPORTS/DOCUMENTS
- ------------------- -------------- ------------------------------------------------------
                             
       [ x ]             [ ]       Cash Receipts and Disbursements Statement (Form 2-B)

       [ x ]             [ ]       Supporting Schedules (Form 2-C)

       [ x ]             [ ]       Balance Sheet (Form 2-D)

       [ x ]             [ ]       Profit and Loss (Form 2-E)

       [ x ]             [ ]       Quarterly Fee Summary (Form 2-F)

       [ x ]             [ ]       Narrative (Form 2-G)

       [ x ]             [ ]       Bank Statements for All Bank Accounts

       [ x ]             [ ]       Bank Statement Reconciliations for All Bank Accounts
- ------------------- -------------- ------------------------------------------------------



I declare under penalty of perjury that the following  Monthly Financial Report,
and any  attachments  thereto,  are true and correct to the best of my knowledge
and belief.


Executed on: August 17, 2004          Debtor(s): In Store Media Systems, Inc.

                                      By: /s/ William P. Stelt

                                      Position: Chief Financial Officer (Acting)


                                                                       Form 2-A
                                                                   Rev 10/01/01



DEBTOR: In Store Media Systems, Inc.                       CASE NO. 02-28289 MER
        ---------------------------


                    CASH RECEIPTS AND DISBURSEMENTS STATEMENT

                               As of July 31, 2004

                               CASH RECONCILIATION


                                                                          
1.  Beginning Cash Balance (Ending Cash Balance from last month's report)    $   5,044.07

2.  Cash Receipts (From Cash Receipts Journal on next page)                  $       0.00

3.  Cash Disbursements (From Cash Disbursements Journal on next page)        $   1,812.56

4.  Net Cash Flow (Line 2 minus Line 3)                                      $  (1,812.56)

5.  Ending Cash Balance (To Form 2-D)                                        $   3,231.51
                                                                           ==============



                          CASH SUMMARY - ENDING BALANCE


                                              Amount       Financial Institution

Petty Cash                                         $0.00
Regular Checking - New DIP                         $0.00
Regular Checking - Old DIP                         $0.00       Wells Fargo
New DIP Checking                               $3,231.51       Wells Fargo
Regular Checking - Payroll                         $0.00       Wells Fargo
Short-Term Investments                             $0.00       Wells Fargo

TOTAL (Must agree with line 5 above)           $3,231.51
                                          ==============


                                                                       Form 2-B
                                                                   Rev 10/01/01



                          In Store Media Systems, Inc.
                             CASE NO. 02-28289 MER

                    CASH RECEIPTS AND DISBURSEMENTS STATEMENT

                       For Period July 1 to July 31, 2004

                              CASH RECEIPTS JOURNAL


Date                                Description (Source)                 Amount
- ----                                --------------------                 ------
Operating Account Activity


Total Operating Account Activity (Receipts)                               $0.00

Payroll Account Activity

Total Payroll Account Activity (Receipts)                                 $0.00
    Total Cash Receipts (to line 2 of Cash Reconciliation)                $0.00

                           CASH DISBURSEMENTS JOURNAL

Date      Ck Nos.   Payee                     Description (Purpose)       Amount
- ----       -------   -----                    ---------------------       ------
Operating Account Activity

07/15/04  2076  US Trustee                 Admin Fees                    $250.00
07/15/04  2077  Corporate Stk Transfer     Stock Transfer Fees           $220.54
07/15/04  2078  Mini U Storage             Storage Facility               $85.00
07/15/04  2079  William P. Stelt           Contract Labor              $1,000.00
07/15/04  2080  Vintage Filings LLC        SEC Filing 8K                 $247.00
07/31/04  Bk Debit Wells Fargo Bank        Service Charge                 $10.02

Total Operating Account Activity (Disbursements)                       $1,812.56

Other Account Activity                                                     $0.00

Total Payroll Account Activity                                             $0.00

                            Total Cash Disbursements (to
                            line 3 of Cash Reconciliation)             $1,812.56
                                                                     ===========

                            Less: Intra Company Disbursements              $0.00

                            Net Disbursements (to Schedule 2 F)        $1,812.56
                                                                     ===========

                                                                       Form 2-B
                                                                   Rev 10/01/01



DEBTOR: In Store Media Systems, Inc.                      CASE NO.  02-28289 MER


                              SUPPORTING SCHEDULES

                       For Period July 1 to July 31, 2004

                      POST-PETITION TAXES PAYABLE SCHEDULE

The  Debtor  pays all taxes at the time of  payroll  processing  to its  Payroll
Service  (Wells Fargo  Express  Pay).  Payments are made by ACH transfer the day
before the  payroll  is due.  Debtor  pays  payroll on the 15th and End of Month
therefore at the end of each month, the debtor has paid all payroll taxes due to
the Payroll Service.



                                       Beg Balance*    Additions    Pmts/Deposits   Date Paid   Check No.   End Balance
                                       ------------    ---------    -------------   ---------   ---------   -----------
Income Tax Withheld
                                                                                                           
     Federal                                  $0.00                                                              $0.00
     State                                    $0.00                                                              $0.00

FICA Tax Withheld (SS & Medicare)             $0.00                                                              $0.00
Employer's FICA Tax (SS & Medicare)           $0.00                                                              $0.00

Unemployment Tax:
     Federal                                  $0.00                                                              $0.00
     State                                    $0.00                                                              $0.00

Sales,Use & Excise Taxes                      $0.00                                                              $0.00

Property Taxes                                $0.00                                                              $0.00

Accrued Income Tax:
     Federal                                  $0.00                                                              $0.00
     State                                    $0.00                                                              $0.00
     Other:                                   $0.00                                                              $0.00

TOTALS (Post Petition End Bal to Form 2-D)    $0.00         $0.00          $0.00                                 $0.00


* For first report, Beginning Balance will be $0; thereafter,  Beginning Balance
  will be Ending Balance from prior report.

                               INSURANCE SCHEDULE



                        Carrier/Agent   Amt of Coverag      ePolicy Exp Date    Prem Paid Date
- ------------------     --------         -----------------------------------     --------------
                                                                          
None Required


                                                                       Form 2-C
                                                                   Rev 10/01/01



DEBTOR: In Store Media Systems, Inc.                      CASE NO.  02-28289 MER


                              SUPPORTING SCHEDULES

                       For Period July 1 to July 31, 2004

               ACCOUNTS RECEIVABLE AND POST PETITION PAYABLE AGING




Due                                                                  Post Petition
                                          Accounts Rec             Accounts Payable
                                                                      
Under 30 Days                                       $0.00                  $ 1,035.73
30 to 60 Days                                       $0.00                  $    97.00
61 to 90 Days                                       $0.00                  $ 3,329.48
91 to 120 Days                                      $0.00                  $38,230.32
Over 120 Days

Total Post Petition                                 $0.00        xxxxxxxxxxxxxxxxx

Pre Petition Amts                                   $0.00        xxxxxxxxxxxxxxxxx

Total Accounts Receivable                           $0.00        xxxxxxxxxxxxxxxxx
Less: Bad Debt Reserve                              $0.00        xxxxxxxxxxxxxxxxx
Net Accounts Receivable (To Form 2-D)               $0.00        xxxxxxxxxxxxxxxxx

Total Post Petition Accounts Payable                                       $42,692.53


(To Form 2-D)


            SCHEDULE OF PAYMENTS TO ATTORNEYS AND OTHER PROFESSIONALS



                                                          Date of                Estimated
                                         Amt Paid      Court Approval           Balance Due*
                                         --------      --------------           ------------
                                                                      
Debtor's Counsel                          $32,606.84 Pre-Petition Retainer   $23,594.80 (Included in A/P)
Counsel for Unsecured Creditors' Com           $0.00
Trustee's Counsel                              $0.00
Accountant                                     $0.00
Other: Debtor's Corporate Counsel         $25,000.00 Pre-Petition Retainer   $19,097.73 (Included in A/P)
Brownstein, Hyatt and Farber                                                $125,000.00 (Accrued not in A/P)



*Balance due to include fees and expenses incurred but not yet paid.

            SCHEDULE OF PAYMENTS AND TRANSFERS TO PRINCIPALS/EXECUTIVES**

        Payee Name      Position        Nature of Payment       Amount






**List  payments  and  transfers  of any kind and in any form made to or for the
benefit of any proprietor, owner, partner, shareholder, officer or director.

                                                                       Form 2-C
                                                                   Rev 10/01/01



DEBTOR: In Store Media Systems, Inc.                      CASE NO.  02-28289 EEB




                       BALANCE SHEET - As of June 30, 2004

                                     ASSETS

Current Assets:
                                                                                  
     Cash (From Form 2-B, line 5)                                       $  3,231.51
     Accounts Receivable                                                      $0.00
     Inventory                                                                $0.00
     Other Current Assets:                                              $  4,009.28
                                                                        -----------

                                         Total Current Assets                            $  7,240.79
                                                                                         -----------

Fixed Assests:
     Land                                                                     $0.00
     Leasehold Improvements                                                   $0.00
     Equipment, Furn & Fixtures                                               $0.00
                                         Total Fixed Assets                   $0.00
     Less: Accumulated Depreciation                                           $0.00
                                         Net Fixed Assets                                      $0.00
                                                                                               -----

Other Long Term Assets:
   Debt Issuance Costs                                                        $0.00
   Patents (Net of Amortization)                                         $83,447.12
                                                                                          $ 83,447.12
                                         TOTAL ASSETS                                     $ 90,687.91
                                                                                    ==================

              LIABILITIES

Post Petition Liabilities
   Accounts Payable (from Form 2E)                    $631,402.43
      Less: Pre-Petition                              $588,709.90        $42,692.53
                                                      -----------
   Accrued Fees & Expenses                                              $141,207.66
   Accrued Interest Payable                                              $36,322.44
   Accrued - AFG II                                                      $60,000.00
   Loans & Notes Payable to Directors                                    $23,100.00
      Total Post Petition Liabilities                                                     $303,322.63

Pre-Petition Liabilities:
   Priority Claims
   Secured Debt                                                         $403,950.22
   Unsecured Debt                                                     $1,751,038.57
      Total Pre-Petition Liabilities                                                    $2,154,988.79
                                         TOTAL LIABILITIES                              $2,458,311.42
                                                                                    ==================

             OWNERS' EQUITY

Capital Stock                                                            $87,826.14
Paid-In Capital                                                      $21,312,720.30
Preferred Stock                                                         $500,000.00
Preferred Stock Dividends                                               ($86,055.56)
Stock Subscriptions                                                     $325,000.00
Treasury Stock                                                         ($563,750.00)
Retained Earnings:
     Pre-Petition                                                   ($21,029,172.61)
     Pre- Petition Net Income (1/1-11/11/02)                         ($1,986,496.80)
     Post Petition Net Income (11/12/02-07/31/04)                      ($927,694.98)
          TOTAL OWNERS' EQUITY                                       ($2,367,623.51)
          TOTAL LIABILITIES AND OWNERS' EQUITY                                            $ 90,687.91
                                                                                    ==================


                                                                       Form 2-D
                                                                   Rev 10/01/01



DEBTOR: In Store Media Systems, Inc.                      CASE NO.  02-28289 MER


                            PROFIT AND LOSS STATEMENT

                       For Period July 1 to July 31, 2004



                                                                         
Gross Operating Revenue                                      $0.00
Less: Discounts, Returns and Allowances                      $0.00

     Net Operating Revenues                                                    $0.00

Cost of Goods Sold                                                             $0.00

     Gross Profit                                                              $0.00

Operating Expenses:
     Salaries and Wages                                      $0.00
     Rents and Leases                                       $85.00
     Payroll Taxes                                           $0.00
     Advertising & Promotion                                 $0.00
     Auto Expense                                            $0.00
     Bank Charges                                           $10.02
     Contract Labor                                      $1,000.00
     Computer Repairs & Maintenance                          $0.00
     Employee Incentives/Med Benefits                        $0.00
     Equipment Rentals                                       $0.00
     Insurance Expense                                       $0.00
     Lender Expenses                                        $42.22
     Licenses & Fees                                         $0.00
     Miscellaneous and Other                                 $0.00
     Office Funishings & Supplies/Printing                   $0.00
     Payroll Service                                         $0.00
     Press Releases                                          $0.00
     Regulatory Compliance Exp (SEC, etc.)                 $247.00
     Sales and Property Taxes                                $0.00
     Telephone/Fax/Internet                                  $0.00
     Transfer Agent Fees                                   $220.54
     Trash Removal & Utilities                               $0.00
     Travel and Entertainment                                $0.00

     Total Operating Expenses                                              $1,604.78
          Operating Income (Loss)                                         ($1,604.78)

Legal and Professional Fees                                                $1,240.92
Depreciation, Depletion and Amortization                                     $700.00
Interest Expense                                                           $2,066.81

          Net Operating Income (Loss)                                     ($5,612.51)

Non-Operating Income and Expenses
     Other Non-Operating (Expenses)                          $0.00
     Gains (Losses) on Sale of Assets                        $0.00
     Interest Income                                         $0.00
     Other Non-Operating Income                              $0.00

          Net Non-Operating Income or (Expenses)                               $0.00

          Net Income (Loss) Before Income Taxes                           ($5,612.51)

Federal and State Income Tax Expense (Benefit)                                 $0.00

          NET INCOME (LOSS)                                               ($5,612.51)
                                                                   ==================


                                                                       Form 2-E
                                                                   Rev 10/01/01



DEBTOR: In Store Media Systems, Inc.                      CASE NO. 02-28289 MER


                            Quarterly Fee Summary (1)

                            Month Ended June 30, 2004




Month                   Cash Disbursements (2)          Quarterly Fee Due        Check No.     Date
- -----                   ----------------------          -----------------        ---------     ----
                            
January                        $1,692.35
February                       $1,447.47
March                          $1,493.50
Total 1st Qtr                  $4,633.32                   $250.00                  2065      4/16/2004

April                          $1,776.66
May                            $3,227.93
June                           $1,426.92
Total 2nd Qtr                  $6,431.51                   $250.00                  2076      7/15/2004

July                           $1,812.56
August                             $0.00
September                          $0.00
Total 3rd Qtr                  $1,812.56                     $0.00

October                            $0.00
November                           $0.00
December                           $0.00
Total 4th Qtr                      $0.00                     $0.00


(1)  This  summary  is  to  reflect  the  current  calendar  year's  information
cumulative to the end of the reporting period.

(2) Should  agree with line 3, Form 2-B.  Disbursements  are net of transfers to
other debtor in possession bank accounts.

                                                                       Form 2-F
                                                                   Rev 10/01/01



DEBTOR:  In Store Media Systems, Inc.                     CASE NO:  02-28289 MER


                                    NARRATIVE

                       For Period July 1 to July 31, 2004


1.    During the period, the Debtor filed a plan of reorganization with the
      Bankruptcy Court.

2.    The Debtor also received Bankruptcy Court approval to engage its outside
      accountants to perform certain SEC compliance work.

                                                                       Form 2-G
                                                                   Rev 10/01/01



In Store Media Systems, Inc.
Bank Reconciliation Worksheet
Month of:    July                         2004

             New Operating DIP Acct # 823-6331735

Acct # 1     Balance per Bank                  $4,231.51

             Add:
                Deposits in Transit                $0.00

             Less:
                Checks Outstanding
                William P. Stelt        2079   $1,000.00




             Balance per Books                 $3,231.51