EXHIBIT 32.1

          CERTIFICATIONS PURSUANT TO 18 U.S.C. SECTION 1350 AS ADOPTED
           PURSUANT TO SECTION 906 OF THE SARBANES-OXLEY ACT OF 2002

In connection with the Quarterly Report of E Com Ventures,  Inc. (the "Company")
of Form 10-Q for the period  ending July 30,  2005 as filed with the  Securities
and Exchange  Commission on the date hereof (the "Report"),  I, Michael W. Katz,
Chief Executive  Officer and President of the Company,  certify,  pursuant to 18
U.S.C.  Section 1350, as adopted  pursuant to Section 906 of the  Sarbanes-Oxley
Act of 2002, that, to my knowledge:

1.    The Report fully complies with the  requirements of Section 13(a) or 15(d)
      of the Securities Exchange Act of 1934; and

2.    The information  contained in the Report fairly presents,  in all material
      respects,  the  financial  condition  and  results  of  operations  of the
      Company.


                                    By: /S/ Michael W. Katz
                                        ----------------------------------------
                                        Michael W. Katz
                                        President and Chief Executive Officer
                                        September 2, 2005