Exhibit 99.1

                Market Central Acquires U.S. Convergion

    ATLANTA--(BUSINESS WIRE)--April 7, 2003--Market Central, Inc.
(OTCBB: MKTE), a growing provider of outsourced telemarketing and
customer support services, as well as customized Customer Relationship
Management (CRM) solutions, today announced that it has consummated
its acquisition of U.S. Convergion, Inc., an innovator of converged
communications solutions.
    Market Central acquired all of the outstanding capital stock of
Convergion in exchange for the issuance of 374,630 restricted shares
of common stock of Market Central.
    Market Central President and CEO Terrence J. Leifheit stated,
"This is an exciting day for Market Central and its shareholders.
Convergion's complementary sales force, products and services will
significantly expand our offerings in the marketplace. In addition,
for the year ended December 31, 2002, Convergion had revenues of
approximately $17 million (unaudited) and the acquisition will
increase Market Central's annualized revenue by more than 100%. Based
on the additional revenue contribution projected from Convergion and
the planned centralization and consolidation of various support
functions through which we expect to leverage overhead costs, we
expect this acquisition to have a positive impact on our results for
the remaining five months of our fiscal year ending August 31, 2003.
Finally, we believe that this acquisition provides excellent value for
Market Central shareholders as we believe the value of the shares
issued is more than offset by the value of Convergion's net assets."
    Leifheit noted, "Although we estimated in an earlier press release
that the acquisition would be initially dilutive to earnings, we no
longer expect such dilution. We believe that this acquisition will
ultimately prove to be significantly accretive and enhance shareholder
value."
    Leifheit reiterated that Market Central plans to continue its
strategy of acquiring additional companies that will increase
shareholder value and expand its services in the growing CRM arena,
stating that "We will seek to acquire companies that immediately add
assets or cash in excess of the purchase price, provide cross selling
opportunities for other Market Central solutions, and add to our
competencies in CRM."
    Headquartered in Atlanta, Convergion is recognized as a
world-class innovator of converged communications solutions, providing
applications and solutions integration to enterprise clients who
require a broad range of expert custom designed IT products and
services. These include implementation, maintenance, deployment and
support. Convergion is positioned to achieve accelerated growth as an
approved provider of CRM Solutions from Great Plains and Microsoft,
which is recognized as the most important new player in the CRM
industry. Convergion is further supported by established relationships
with other leading technology providers, including Siebel, Avaya and
HCL. These relationships provide Convergion a competitive advantage
and leading edge service capabilities that are highly regarded in the
industry. The currently serve mid market to Fortune 100 clients across
multiple industries.
    "Convergion is a natural extension of Market Central's CRM suite
of services and a perfect fit with our business plan," noted Leifheit.
"Their relationship with Microsoft and Great Plains in the CRM space
is very progressive and we intend to install all the products within
our facilities to provide potential customers of Convergion the
ability to view, test and use the programs, hardware and processes
prior to purchasing. In addition, it provides products to our
outbound/inbound personnel, which can be sold and serviced long-term.
Additionally, Convergion calls on customers who can use the outsource
services of our current facility for many needs such as inbound and
outbound contact including voice, email and fax services and CRM
solutions. We expect to have these services available as another
offering for Convergion," Leifheit added.
    The acquisition expands Market Central's list of services to
include: U.S. and offshore inbound and outbound contact center
services; a suite of CRM services including systems design,
integration, training and support; business process outsourcing; data
mining; and campaign management.

    About Market Central

    Market Central, Inc. is an outsource provider of telemarketing and
customer support with a suite of CRM services that maximize the
effectiveness of customer support and contact through the intelligent
use of customer data. Its clients include SurePay (a First Data
Company), Aramark, Crescent-Friedman Jewelers, cable companies Cox and
Time Warner, Earthlink, and a number of technology companies.

    This news release contains forward-looking statements or
predictions relating to the transaction and the anticipated benefits
of the combination. Other forward-looking statements are indicated by
words such as "expects," "intends," "anticipates," "believes" and
similar expressions. Our ability to derive the anticipated benefits of
the combination is subject to risks and uncertainties, including,
without limitation, our ability to successfully centralize and
consolidate various support functions, in addition to general economic
conditions, operating results, market acceptance of our CRM solutions
and other risks detailed from time to time in our reports filed with
the Securities and Exchange Commission. These forward-looking
statements are made in accordance with "safe harbor" provided by the
Private Securities Litigation Reform Act of 1995 and no assurance can
be given that the future results that are the subject of such
forward-looking statements will be achieved. The Company undertakes no
obligation to publicly update or revise the forward-looking
statements, whether as a result of new information, future events, or
otherwise.

    CONTACT: Market Central, Inc.
             Jim Rapp, 888/773-3501 ext. 5010
             or
             Barry Kaplan Associates
             Barry Kaplan, 732/747-0702