Exhibit 99.1



      JAKKS Pacific(R) Reports Record Third Quarter 2005 Results

       Third Quarter Net Income Increases 41% to $32.8 Million

         Company Reaffirms 2005 Revenue and Earnings Guidance


    MALIBU, Calif.--(BUSINESS WIRE)--Oct. 19, 2005--JAKKS Pacific,
Inc. (NASDAQ:JAKK), a leading multi-brand company that designs and
markets a broad range of toys, writing instruments and other consumer
products, today announced record revenue and earnings results for the
three and nine-month periods ended September 30, 2005.
    Third quarter net sales increased to $233.5 million in 2005,
compared to $206.1 million in the comparable period last year. Net
income for the third quarter of 2005 increased 41% to $32.8 million,
or $1.05 per diluted share, compared to $23.3 million, or $0.76 per
diluted share, for the same period last year.
    The Company's net sales for the nine months ended September 30,
2005 increased to $495.3 million, from $389.5 million during the same
period in 2004. Net income for the first nine months of 2005 was $54.5
million, or $1.77 per diluted share, compared to first nine month 2004
earnings of $33.1 million, or $1.14 per diluted share.
    "We are pleased with our third quarter results and the current
pace of our business as we head into the holiday season," said Jack
Friedman, Chairman and Chief Executive Officer, JAKKS Pacific. "We
continue to introduce and market new, innovative products, resulting
in improved product placement at retail, all while maintaining careful
cost controls and enhancing operating efficiencies. These efforts are
clearly reflected in our record revenue, operating income and earnings
for the first nine months of 2005."
    Friedman concluded, "We expect to realize our previously issued
guidance for 2005 of approximately $660 million in revenue and
earnings per diluted share of approximately $2.28. These results
reflect the hard work and commitment of our employees, which have been
the drivers of our past and, hopefully, will be for our continued
achievements. We look forward to a successful Toy Fair, where we will
be displaying our diverse product offerings across all JAKKS
divisions."
    Stephen Berman, President and Chief Operating Officer, stated, "We
have secured prime retail placement nationwide for the upcoming
holiday season and are encouraged about our prospects based on retail
sales from our retail partners. Many product lines in our diversified
portfolio, including our Fly Wheels(TM) vehicle line, which recently
made the 'Hot Dozen' list by Toy Wishes magazine, are performing
extremely well. Our Cabbage Patch Kids(R) dolls and Doodle Bears plush
lines, marketed under our Play Along division are also expected to
enjoy a strong holiday season. We continue to be the leader in the
Plug It In & Play TV Games(TM) category and are expanding our
leadership position with new offerings based on kid-focused titles
such as Disney Princesses, Dora the Explorer, and a new SpongeBob
SquarePants title."
    Mr. Berman concluded, "We believe we are very well positioned for
the upcoming holiday season and for beyond as well. Our financial
position remains very solid, with approximately $293.2 million of
working capital, including cash and equivalents of $228.1 million, and
we have ample capacity to pursue additional strategic acquisition
opportunities and to invest in our organic growth."
    JAKKS Pacific is hosting a teleconference today at 8:30 a.m. PDT
(11:30 a.m. EDT) on October 19th, via the Internet at
www.jakkspacific.com, www.CompanyBoardroom.com or
www.StreetEvents.com. These websites will host an archive of the
teleconference for 30 days. A telephonic playback will be available
from 9:30 a.m. PDT on October 19th through 12 a.m. PST on November
2nd. The playback can be accessed by calling 888-843-8996 or
630-652-3044 for International callers, and entering passcode
"9547026."

    About JAKKS Pacific, Inc.:

    JAKKS Pacific, Inc. is a multi-brand company that designs and
markets a broad range of toys and consumer products. The product
categories include: Action Figures, Art Activity Kits, Stationery,
Writing Instruments, Performance Kites, Water Toys, Sports Activity
Toys, Vehicles, Infant/Pre-School, Plush, Construction Toys,
Electronics, Dolls and Pet Toys and Accessories. The products are sold
under various brand names including JAKKS Pacific(R), Play Along(R),
Flying Colors(R), Road Champs(R), Child Guidance(R), Pentech(R),
Trendmasters(R), Toymax(R), Funnoodle(R), Go Fly a Kite(R), Color
Workshop(R), Pet Pal(TM) and Plug It In & Play TV Games(TM). The
Company also participates in a joint venture with THQ Inc. that has
exclusive worldwide rights to publish and market World Wrestling
Entertainment(R) video games. For further information, visit
www.jakkspacific.com or www.tvgames.com.

    This press release contains forward-looking statements (within the
meaning of the Private Securities Litigation Reform Act of 1995) that
are based on current expectations, estimates and projections about
JAKKS Pacific's business based partly on assumptions made by its
management. These statements are not guarantees of future performance
and involve risks, uncertainties and assumptions that are difficult to
predict. Therefore, actual outcomes and results may differ materially
from what is expressed or forecasted in such statements due to
numerous factors, including, but not limited to, those described
above, changes in demand for JAKKS' products, product mix, the timing
of customer orders and deliveries, the impact of competitive products
and pricing, and difficulties with integrating acquired businesses.
The forward-looking statements contained herein speak only as of the
date on which they are made, and JAKKS undertakes no obligation to
update any of them to reflect events or circumstances after the date
of this release.


                 JAKKS Pacific, Inc. and Subsidiaries
                 Condensed Consolidated Balance Sheets


                                                  Sept. 30,   Dec. 31,
                                                    2005       2004
                                                 ----------- ---------
                                                    (In thousands)

                                ASSETS

Current assets:
  Cash and cash equivalents                        $228,053  $176,544
  Marketable Securities                                   -    19,047
  Accounts receivable, net                          144,334   102,266
  Inventory, net                                     73,876    50,000
  Prepaid expenses and other current assets          30,830    24,682
                                                   --------- ---------
     Total current assets                           477,093   372,539
                                                   --------- ---------

Property and equipment                               41,896    38,213
Less accumulated depreciation and amortization       30,095    27,273
                                                   --------- ---------
  Property and equipment, net                        11,801    10,940
                                                   --------- ---------

Goodwill, net                                       262,880   258,331
Trademarks & other assets, net                       38,602    45,136
Investment in joint venture                           3,609     9,816
                                                   --------- ---------
     Total assets                                  $793,985  $696,762
                                                   ========= =========


                 LIABILITIES AND STOCKHOLDERS' EQUITY

Current liabilities:
  Accounts payable and accrued expenses            $126,358  $108,976
  Reserve for sales returns and allowances           27,400    23,173
  Income taxes payable                               30,162    10,847
                                                   --------- ---------
     Total current liabilities                      183,920   142,996
                                                   --------- ---------

Long term debt                                       98,000    98,000
Deferred income taxes                                 4,237     4,281
                                                   --------- ---------
                                                    102,237   102,281
                                                   --------- ---------
     Total liabilities                              286,157   245,277

Stockholders' equity:
  Common stock, $.001 par value                          27        26
  Additional paid-in capital                        281,229   276,642
  Retained earnings                                 231,043   176,564
  Deferred compensation from restricted
   stock grants                                      (2,435)        -
  Accumulated other comprehensive income (loss)      (2,036)   (1,747)
                                                   --------- ---------
                                                    507,828   451,485
                                                   --------- ---------
     Total liabilities and stockholders' equity    $793,985  $696,762
                                                   ========= =========


                 JAKKS Pacific, Inc. and Subsidiaries
               Third Quarter Earnings Announcement, 2005
              Condensed Statements of Income (Unaudited)


                               Three Months Ended   Nine Months Ended
                                  September 30,       September 30,
                                 2005      2004      2005      2004
                               --------- --------- --------- ---------
                                (In thousands, expect per share data)

Net sales                      $233,500  $206,083  $495,267  $389,464
Less cost of sales
 Cost of goods                  115,823   100,754   246,175   194,120
 Royalty expense                 23,105    22,661    50,235    38,013
 Amortization of tools
  and molds                       1,120       867     3,120     3,783
                               --------- --------- --------- ---------
 Cost of sales                  140,048   124,282   299,530   235,916
                               --------- --------- --------- ---------
   Gross profit                  93,452    81,801   195,737   153,548
Direct selling expenses          20,082    19,258    52,951    39,578
Selling, general and
 administrative expenses         23,595    30,959    59,779    66,164
Depreciation and amortization     2,557     1,667     7,500     4,684
                               --------- --------- --------- ---------
   Income from operations        47,218    29,917    75,507    43,122
Other income (expense):
 Profit from Joint Venture          238       911     1,541     1,275
 Other expense                   (1,401)        -    (1,401)        -
 Interest, net                      251      (785)       18    (1,954)
                               --------- --------- --------- ---------
Income before provision for
 income taxes                    46,306    30,043    75,665    42,443
Provision for income taxes       13,553     6,788    21,186     9,393
                               --------- --------- --------- ---------
Net income                      $32,753   $23,255   $54,479   $33,050
                               ========= ========= ========= =========
 Earnings per share - diluted     $1.05     $0.76     $1.77     $1.14
 Shares used in earnings per
  share - diluted                32,088    31,919    32,182    31,243


    CONTACT: JAKKS Pacific, Inc.
             Genna Rosenberg, 310-455-6235
             or
             Integrated Corporate Relations
             John Mills, 310-395-2215