================================================================================

                                  UNITED STATES
                       SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C. 20549

                                    Form 10-K

                  Annual Report Pursuant to Section l3 or l5(d)
                     of the Securities Exchange Act of l934

For the fiscal year ended January 31, 2006      Commission File Number 000-50421

                                  CONN'S, INC.
             (Exact Name of Registrant as Specified in its Charter)

      A Delaware Corporation                                   06-1672840
  (State or other jurisdiction                               (I.R.S. Employer
of incorporation or organization)                         Identification Number)

                               3295 College Street
                              Beaumont, Texas 77701
                    (Address of Principal Executive Offices)

                                 (409) 832-1696
              (Registrant's Telephone Number, Including Area Code)

           Securities registered pursuant to Section l2(b) of the Act:
                                      NONE

           Securities registered pursuant to Section 12(g) of the Act:

                                 Title of Class
                     Common Stock, Par Value $0.01 Per Share

     Indicate by check mark if the registrant is a well-known  seasoned  issuer,
as defined in Rule 405 of the Securities Act. Yes [ ] No [x]

     Indicate by check mark if the  registrant  is not  required to file reports
pursuant to Section 13 or Section 15(d) of the Act. Yes [ ] No [x]

     Indicate  by check mark  whether the  registrant  (l) has filed all reports
required to be filed by Section l3 or l5(d) of the  Securities  Exchange  Act of
l934  during  the  preceding  l2 months  (or for such  shorter  period  that the
registrant was required to file such reports),  and (2) has been subject to such
filing requirements for the past 90 days. Yes [x] No [ ]

     Indicate by check mark if disclosure of delinquent  filers pursuant to Item
405 of Regulation S-K (ss.229.405 of this chapter) is not contained herein,  and
will not be  contained,  to the best of  registrant's  knowledge,  in definitive
proxy or information  statements  incorporated  by reference in Part III of this
Form 10-K or any amendment to this Form 10-K. [ ]

     Indicate by check mark whether the registrant is a large accelerated filer,
an accelerated filer, or a non-accelerated filer. See definition of "accelerated
filer and large  accelerated  filer" in Rule 12b-2 of the Exchange  Act.  (Check
One): Large accelerated filer [ ] Accelerated filer [x]
Non-accelerated filer [ ]

     Indicate  by check mark  whether  the  registrant  is a shell  company  (as
defined in Rule 12b-2 of the Act). Yes [ ] No [x]

     The aggregate market value of the voting and non-voting  common equity held
by non-affiliates as of July 29, 2005 was  approximately  $180,604,464  based on
the closing  price of the  registrant's  common  stock as reported on the NASDAQ
National Market.

     There were  23,571,564  shares of common stock,  $0.01 par value per share,
outstanding on March 27, 2006.

                      DOCUMENTS INCORPORATED BY REFERENCE:

          Portions of the Definitive  Proxy  Statement for the Annual Meeting of
Stockholders to be held May 31, 2006  (incorporated  herein by reference in Part
III).

================================================================================




                                TABLE OF CONTENTS

                                                                            Page
                                                                            ----
                                     PART I
                                     ------

ITEM 1.  BUSINESS..............................................................1

ITEM 1A. RISK FACTORS.........................................................17

ITEM 1B. UNRESOLVED STAFF COMMENTS............................................24

ITEM 2.  PROPERTIES...........................................................25

ITEM 3.  LEGAL PROCEEDINGS....................................................25

ITEM 4.  SUBMISSION OF MATTERS TO A VOTE OF SECURITY HOLDERS..................25


                                     PART II
                                     -------

ITEM 5.  MARKET FOR REGISTRANT'S COMMON EQUITY, AND RELATED
STOCKHOLDER MATTERS AND ISSUER PURCHASES OF EQUITY SECURITIES.................26

ITEM 6.  SELECTED FINANCIAL DATA..............................................27

ITEM 7.  MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION
AND RESULTS OF OPERATIONS.....................................................28

ITEM 7A. QUANTITATIVE AND QUALITATIVE DISCLOSURES ABOUT MARKET RISK...........48

ITEM 8.  FINANCIAL STATEMENTS AND SUPPLEMENTARY DATA..........................49

ITEM 9.  CHANGES IN AND DISAGREEMENTS WITH ACCOUNTANTS ON ACCOUNTING
AND FINANCIAL DISCLOSURE......................................................75

ITEM 9A. CONTROLS AND PROCEDURES..............................................75

ITEM 9B. OTHER INFORMATION....................................................75


                                    PART III
                                    --------

ITEM 10. DIRECTORS AND EXECUTIVE OFFICERS OF THE REGISTRANT...................76

ITEM 11. EXECUTIVE COMPENSATION...............................................76

ITEM 12. SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT
AND RELATED STOCKHOLDER MATTERS...............................................76

ITEM 13. CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS.......................76

ITEM 14. PRINCIPAL ACCOUNTANT FEES AND SERVICES...............................76



                                     PART IV
                                     -------

ITEM 15. EXHIBITS AND FINANCIAL STATEMENT SCHEDULES...........................77

SIGNATURES....................................................................78

EXHIBIT INDEX.................................................................79




                                     PART I

ITEM 1. BUSINESS.

      Unless the  context  indicates  otherwise,  references  to "we," "us," and
"our" refer to the consolidated  business  operations of Conn's, Inc. and all of
its direct and indirect  subsidiaries,  limited liability  companies and limited
partnerships.

Overview

      We are a specialty  retailer of home appliances and consumer  electronics.
We sell major home appliances including refrigerators, freezers, washers, dryers
and ranges, and a variety of consumer electronics including  projection,  plasma
and LCD televisions,  camcorders, DVD players and home theater products. We also
sell home office equipment, lawn and garden equipment,  mattresses and furniture
and we continue to introduce  additional product categories for the home and for
consumer entertainment,  such as MP3's, to help increase same store sales and to
respond to our customers'  product needs.  We offer over 1,100 product items, or
SKUs, at  good-better-best  price points  representing  such national  brands as
General Electric, Whirlpool,  Frigidaire, Maytag, LG, Mitsubishi, Samsung, Sony,
Toshiba,  Serta,  Hewlett Packard and Compaq.  Based on revenue in 2004, we were
the 12th largest retailer of home appliances in the United States. Additionally,
historically  we are the second or third leading  retailer of home appliances in
terms of market share in the majority of our established markets.  Likewise,  in
the home entertainment  product categories in which we compete, we rank third or
fourth in market share in the majority of our established markets.

      We  began as a small  plumbing  and  heating  business  in 1890.  We began
selling home  appliances  to the retail market in 1937 through one store located
in Beaumont,  Texas.  We opened our second store in 1959 and have since grown to
56 stores.

      We have been known for providing  excellent  customer service for over 115
years.  We believe  that our  customer-focused  business  strategies  make us an
attractive  alternative  to appliance and  electronics  superstores,  department
stores and other national,  regional and local  retailers.  We strive to provide
our customers with:

      o     a high level of customer service;

      o     highly trained and knowledgeable sales personnel;

      o     a broad range of competitively priced,  customer-driven,  brand name
            products;

      o     flexible  financing  alternatives  through  our  proprietary  credit
            programs;

      o     same day and next day delivery capabilities; and

      o     outstanding product repair service.

      We believe that these  strategies  drive repeat purchases and enable us to
generate substantial brand name recognition and customer loyalty.  During fiscal
2006, approximately 62% of our credit customers, based on the number of invoices
written, were repeat customers.

      In 1994,  we  realigned  and added to our  management  team,  enhanced our
infrastructure  and refined our  operating  strategy to position  ourselves  for
future growth.  From fiscal 1994 to fiscal 1999, we  selectively  grew our store
base from 21 to 26 stores while improving  operating  margins from 5.2% to 8.7%.
Since fiscal 1999, we have generated significant growth in our number of stores,
revenue and profitability. Specifically:

      o     we have grown from 26 stores to 56 stores, an increase of over 115%,
            with several more stores currently under development;

      o     total  revenues  have grown by 200% at a  compounded  annual rate of
            17.0% from  $234.5  million  in fiscal  1999,  to $702.4  million in
            fiscal 2006;

                                       1



      o     net  income  from  continuing  operations  has  grown  by  360% at a
            compounded  annual rate of 24.7% from $8.8 million in fiscal 1999 to
            $41.2 million in fiscal 2006; and

      o     our same store sales growth from fiscal 1999 through fiscal 2006 has
            averaged  9.2%;  it  was  16.9%  for  fiscal  2006.  See  additional
            discussion about same store sales under  Managements  Discussion and
            Analysis of Financial Condition and Results of Operations.

      Our  principal  executives  offices  are located at 3295  College  Street,
Beaumont, Texas 77701. Our telephone number is (409) 832-1696, and our corporate
website is  www.conns.com.  We do not intend for  information  contained  on our
website to be part of this Form 10-K.

Corporate Reorganization

      We were formed as a Delaware  corporation  in January 2003 with an initial
capitalization of $1,000 to become the holding company of Conn Appliances, Inc.,
a Texas corporation. Prior to the completion of our initial public offering (the
"IPO") in November  2003,  we had no  operations.  As a result of the IPO,  Conn
Appliances, Inc. became our wholly-owned subsidiary and the common and preferred
stockholders of Conn Appliances, Inc. exchanged their common and preferred stock
on a  one-for-one  basis for the common  and  preferred  stock of  Conn's,  Inc.
Immediately  after the IPO, all preferred stock and  accumulated  dividends were
redeemed,  either  through  the  payment of cash or through  the  conversion  of
preferred stock to common stock.

Industry Overview

      The home appliance and consumer  electronics  industry includes major home
appliances,  small appliances,  home office equipment and software,  projection,
plasma and LCD televisions,  and audio, video and portable electronics.  Sellers
of  home  appliances  and  consumer  electronics  include  large  appliance  and
electronics  superstores,  national chains, small regional chains,  single-store
operators, appliance and consumer electronics departments of selected department
and discount stores and home improvement centers.

      Based on data  published in Twice,  This Week in Consumer  Electronics,  a
weekly  magazine  dedicated  to the home  appliances  and  consumer  electronics
industry in the United States,  the top 100 major appliance  retailers  reported
sales of  approximately  $22.1  billion  in 2004,  up  approximately  10.0% from
reported  sales in 2003 of  approximately  $20.1 billion.  The retail  appliance
market is large and concentrated  among a few major dealers.  Sears has been the
leader  in the  retail  appliance  market,  with a  market  share of the top 100
retailers of  approximately  39% in 2004, down from  approximately  42% in 2003.
Lowe's and Home Depot held the second and third place  positions,  respectively,
in national market share in 2004.

      As measured by Twice,  the top 100 consumer  electronics  retailers in the
United States reported  equipment and software sales of $96.7 billion in 2004, a
7.9% increase from the $89.6 billion reported in 2003. According to the Consumer
Electronics  Association,  or CEA, total industry manufacturer sales of consumer
electronics  products in the United States,  including imports, are projected to
exceed  $109  billion  by  2007.  The  consumer  electronics  market  is  highly
fragmented.  We estimate,  based on data provided in Twice, that the two largest
consumer  electronics  superstore chains together accounted for less than 28% of
the total electronics  sales  attributable to the 100 largest retailers in 2004.
New entrants in both the home  appliances  and consumer  electronics  industries
have been  successful  in  gaining  market  share by  offering  similar  product
selections at lower prices.

      In the  home  appliance  market,  many  factors  drive  growth,  including
consumer confidence, household formations and new product introductions. Product
design and innovation is rapidly becoming a key driver of growth in this market.
Products  either  recently  introduced  or scheduled to be offered  include high
efficiency,  front-loading laundry appliances, three door refrigerators,  double
ovens,  free-standing ranges,  cabinet style dishwashers,  and dual fuel cooking
appliances.

      Technological  advancements  and the  introduction  of new  products  have
largely driven growth in the consumer  electronics  market.  Recently,  industry
growth  has  been  fueled   primarily  by  the  introduction  of  products  that
incorporate  digital  technology,  such as portable and traditional DVD players,
digital cameras and camcorders,  digital stereo receivers, satellite technology,
MP3 products and high definition flat panel and projection televisions.  Digital
products offer significant advantages over their analog counterparts,  including
better  clarity  and quality of video and audio,  durability  of  recording  and
compatibility with computers.  Due to these advantages,  we believe that digital
technology  will continue to drive  industry  growth as consumers  replace their
analog  products  with  digital  products.  We  believe  the  following  product
advancements will continue to fuel growth in the consumer  electronics  industry
and that they offer us the potential for significant sales growth:

                                       2



      o     Digital  Television  (DTV  and  High  Definition  TV).  The  Federal
            Communications  Commission  has set a hard date of February 17, 2009
            for  all   commercial   television   stations  to  transition   from
            broadcasting analog signals to digital signals.  The Yankee Group, a
            communications   and  networking   research  and  consulting   firm,
            estimates that by the year 2007, HDTV signals will be in nearly 41.6
            million,  or 40%, of homes in the United States.  This  represents a
            compounded  annual  growth  rate of 17.1%  from the  estimated  18.9
            million homes receiving  digital cable at the end of 2002. To view a
            digital   transmission,   consumers   will  need  either  a  digital
            television  or a set-top box  converter  capable of  converting  the
            digital  broadcast  for viewing on an analog set.  According  to the
            CEA, DTV unit sales are expected to grow from 12.0 million  units in
            2005 to 15.8 million  units in 2006,  representing  an annual growth
            rate of 32.5%.  We  believe  the high  clarity  digital  flat  panel
            televisions in both liquid crystal display (LCD), and plasma formats
            has increased the quality and sophistication of these  entertainment
            products  and will be a key driver of digital  television  growth as
            more digital and high  definition  content is made available  either
            through traditional distribution methods or through emerging content
            delivery systems. As prices continue to drop on such products,  they
            become  increasingly  attractive to larger and more diverse group of
            consumers.

      o     Digital  Versatile Disc (DVD).  According to the CEA, the DVD player
            has become  the  fastest  growing  consumer  electronics  product in
            history.  First  introduced in March 1997, DVD players are currently
            in 80% of U.S. homes. We believe newer  technology  based on the DVD
            delivery  system,  such  as  high  definition  DVD,  "blu-ray",  and
            portable  players will continue to drive  consumer  interest in this
            entertainment category.

      o     Portable electronics.  Compressed-music portables,  represented most
            notably by the Apple "iPod", enjoy significant growth, and accounted
            for 84.5% of total dollar sales in battery-operated  music portables
            in 2005  according to the CEA as reported in TWICE  magazine.  Apple
            shipped more than 14 million  units of the iPod in the quarter ended
            December  31,  2005 as  compared  to 4.6  million  in the prior year
            period.

Business Strategy

      Our objective is to be the leading  specialty  retailer of home appliances
and  consumer  electronics  in each of our  markets.  We strive to achieve  this
objective  through a continuing  focus on superior  execution in five key areas:
merchandising,  consumer  credit,  distribution,  product  service and training.
Successful execution in each area relies on the following strategies:

      o     Providing a high level of customer service.  We endeavor to maintain
            a very high  level of  customer  service as a key  component  of our
            culture,  which has resulted in average customer satisfaction levels
            of approximately  91% over the past three years. We measure customer
            satisfaction  on the sales floor,  in our delivery  operation and in
            our service  department by sending  survey cards to all customers to
            whom we have  delivered  or  installed  a product  or made a service
            call. Our customer service resolution department attempts to address
            all customer complaints within 48 hours of receipt.

      o     Developing  and retaining  highly  trained and  knowledgeable  sales
            personnel.  We require all sales  personnel  to  specialize  in home
            appliances,  consumer  electronics or "track" products.  Some of our
            sales associates qualify in more than one specialty.  Track products
            include  small  appliances,   computers,  camcorders,  DVD  players,
            cameras,  MP3  players  and  telephones  that  are sold  within  the
            interior of a large  colorful  track that circles the interior floor
            of our stores. This specialized  approach allows the sales person to
            focus on specific product categories and become an expert in selling
            and using  products in those  categories.  New sales  personnel must
            complete an intensive  two-week classroom training program conducted
            at  our  corporate  office  and an  additional  week  of  on-the-job
            training  riding in a delivery and a service truck to observe how we
            serve our customers after the sale is made.

      o     Offering a broad range of customer-driven,  brand name products.  We
            offer  a  comprehensive   selection  of  high-quality,   brand  name
            merchandise  to our customers at guaranteed  low prices.  Consistent
            with our good-better-best  merchandising  strategy,  we offer a wide
            range of product selections from entry-level models through high-end
            models.  We maintain  strong  relationships  with  approximately  50
            manufacturers  and  distributors  that enable us to offer over 1,100
            SKUs to our  customers.  Our  principal  suppliers  include  General


                                       3



            Electric, Whirlpool,  Frigidaire,  Maytag, LG, Mitsubishi,  Samsung,
            Sony, Toshiba,  Serta,  Poulan,  Weedeater,  American Yard Products,
            Hewlett  Packard and Compaq.  To facilitate  our  responsiveness  to
            customer  demand,  we use our  prototype  store,  located  near  our
            corporate  offices in Beaumont,  Texas, to test the sales process of
            all new  products  and obtain  customers'  reactions  to new display
            formats before introducing these products and display formats to our
            other stores.


      o     Offering  flexible  financing  alternatives  through our proprietary
            credit programs.  In the last three years, we financed,  on average,
            approximately  57% of our retail sales  through our internal  credit
            programs.  We believe  our  credit  programs  expand  our  potential
            customer  base,  increase  our sales  revenue and  enhance  customer
            loyalty by providing  our  customers  immediate  access to financing
            alternatives that our competitors typically do not offer. Our credit
            department   makes  all  credit   decisions   internally,   entirely
            independent of our sales personnel. We provide special consideration
            to the customer's  credit history with us. Before extending  credit,
            we match our loss experience by product category with the customer's
            credit worthiness to determine down payment amounts and other credit
            terms. This facilitates  product sales while keeping our credit risk
            within an acceptable range.  Approximately 58% of customers who have
            active  credit  accounts  with us  take  advantage  of our  in-store
            payment  option  and come to our  stores  each  month to make  their
            payments,  which we  believe  results in  additional  sales to these
            customers.  Through  our  predictive  dialing  program,  we  contact
            customers with past due accounts daily and attempt to work with them
            to collect  payments in times of financial  difficulty or periods of
            economic  downturn.  Our credit  decisions and  collections  process
            enabled us to achieve a 2.9% net loss ratio in fiscal  2004,  a 2.4%
            net loss  ratio in fiscal  2005 and a 2.5% net loss  ratio in fiscal
            2006 on the  credit  portfolio  that  we  service  for a  Qualifying
            Special Purpose Entity or QSPE.

      o     Maintaining  same  day and next day  distribution  capabilities.  We
            maintain four regional  distribution centers and three other related
            facilities  that cover all of the major markets in which we operate.
            These  facilities are part of a sophisticated  inventory  management
            system that also includes a fleet of approximately  130 transfer and
            delivery vehicles that service all of our markets.  Our distribution
            operations  enable us to deliver  products on the day of, or the day
            after, the sale to approximately 95% of our customers.

      o     Providing  outstanding  product  repair  service.  We service  every
            product that we sell, and we service only the products that we sell.
            In this way, we can assure our customers  that they will receive our
            service  technicians'  exclusive  attention to their product  repair
            needs.  All of our service  centers are authorized  factory  service
            facilities  that  provide  trained   technicians  to  offer  in-home
            diagnostic and repair service as well as on-site service and repairs
            for products that cannot be repaired in the customer's home.

Store Development and Growth Strategy

      In addition to executing our business  strategy,  we intend to continue to
achieve  profitable,  controlled growth by increasing same store sales,  opening
new stores and updating, expanding or relocating our existing stores.

      o     Increasing  same store  sales.  We plan to continue to increase  our
            same store sales by:

            o     continuing to offer quality products at competitive prices;

            o     re-merchandising  our product offerings in response to changes
                  in consumer demand;

            o     adding new merchandise to our existing product lines;

            o     training our sales personnel to increase sales closing rates;

            o     updating our stores on a three-year rotating basis;

            o     continuing   to  promote   sales  of  computers   and  smaller
                  electronics  within the  interior  track  area of our  stores,
                  including the expansion of high margin accessory items;

                                       4



            o     continuing  to  provide a high  level of  customer  service in
                  sales, delivery and servicing of our products; and

            o     increasing sales of our merchandise, finance products, service
                  maintenance  agreements  and credit  insurance  through direct
                  mail and in-store credit promotion programs.

      o     Opening  new stores.  We intend to take  advantage  of our  reliable
            infrastructure  and proven  store model to continue  the pace of our
            new store  openings  by  opening  six to eight new  stores in fiscal
            2007.  This  infrastructure   includes  our  proprietary  management
            information  systems,  training  processes,   distribution  network,
            merchandising  capabilities,  supplier relationships and centralized
            credit  approval and collection  processes.  We intend to expand our
            store base in existing, adjacent and new markets, as follows:

            o     Existing  and  adjacent  markets.  We intend to  increase  our
                  market presence by opening new stores in our existing markets,
                  in adjacent markets and in new markets as we identify the need
                  and  opportunity.  New store openings in these  locations will
                  allow us to maximize opportunity in those markets and leverage
                  our existing distribution network, advertising presence, brand
                  name recognition and reputation.

            o     New markets.  In fiscal 2006,  we opened  another new store in
                  South Texas in Harlingen  and  continued to open new stores in
                  our  Dallas/Fort  Worth  and  San  Antonio  markets.  We  have
                  identified several new markets that meet our criteria for site
                  selection,  including East Texas and central  Louisiana around
                  Shreveport,  Monroe  and  Alexandria,  southern  Oklahoma  and
                  southwest  Arkansas.  We intend to consider these new markets,
                  as well as others,  over the next  several  fiscal  years.  We
                  intend  to  first  address  markets  in  states  in  which  we
                  currently  operate.  We expect that this new store growth will
                  include   major   metropolitan   markets  in  both  Texas  and
                  Louisiana. We have also identified a number of smaller markets
                  within  Texas and  Louisiana in which we expect to explore new
                  store  opportunities.   Our  long-term  growth  plans  include
                  markets  in other  areas  of  significant  population  density
                  within neighboring states.

      o     Updating,  expanding or relocating  existing  stores.  Over the last
            three years,  we have  updated,  expanded or  relocated  most of our
            stores.  We have implemented our larger prototype store model at all
            locations at which the market  demands  support such store size, and
            where available physical space would accommodate the required design
            changes.  As we  continue  to add new  stores  or  replace  existing
            stores, we intend to modify our floor plan to include this new model
            as we perceive market support. We continuously evaluate our existing
            and  potential  sites to ensure our stores are in the best  possible
            locations and relocate stores that are not properly  positioned.  We
            typically  lease  rather  than  purchase  our  stores to retain  the
            flexibility  of  subleasing  a location if we later  decide that the
            store is  performing  below our  standards  or the  market  would be
            better  served  by  a  relocation.   After  updating,  expanding  or
            relocating a store,  we expect to increase same store sales at those
            stores.


            The addition of new stores has played,  and we believe will continue
to play, a significant  role in our continued  growth and success.  We currently
operate 56 retail stores located in Texas and Louisiana.  We opened three stores
in fiscal 2004; and we opened six stores in each of fiscal 2005 and fiscal 2006.
We also closed one clearance store in one of our markets in fiscal 2005. We plan
to continue our store development  program by opening an additional six to eight
new stores, or an approximately 10% increase,  per year and continue to update a
portion of our  existing  stores  each  year.  We believe  that  continuing  our
strategies of updating existing stores,  growing our store base and locating our
stores in desirable geographic markets are essential for our future success.

Customers

            We do  not  have a  significant  concentration  of  sales  with  any
individual customer and, therefore,  the loss of any one customer would not have
a material impact on our business. No single customer accounts for more than 10%
of our total  revenues;  in fact,  no single  customer  accounted  for more than
$500,000 (less than 0.1%) of our total revenue of $702.4 million during the year
ended January 31, 2006.

                                       5



Products and Merchandising

      Product  Categories.  Each of our stores  sells five major  categories  of
products: major home appliances, consumer electronics,  computers and peripheral
equipment,  delivery and  installation  services and other  household  products,
including lawn and garden equipment and mattresses.  The following table,  which
has been  adjusted  from previous  filings to ensure  comparability,  presents a
summary of net sales by major product category,  service  maintenance  agreement
commissions and service  revenues,  for the years ended January 31, 2004,  2005,
and 2006:



                                                                                     
                                                         Years Ended January 31,
                              ------------------------------------------------------------------------------
                                         2004                      2005                       2006
                              ------------------------   ------------------------   ------------------------
                                Amount          %           Amount         %           Amount          %
                              -----------   ----------   -----------   ----------   -----------   ----------
                                                          (dollars in thousands)
Major home appliances ........$  159,401         36.2%   $  168,962         34.2%   $  223,651         36.0%
Consumer electronics .........   139,417         31.6       154,880         31.3       186,679         30.1
Track ........................    70,031         15.9        85,644         17.3       100,154         16.1
Delivery .....................     6,726          1.5         7,605          1.5         9,870          1.6
Lawn and garden ..............    11,505          2.6        13,710          2.8        17,083          2.8
Bedding ......................     6,441          1.5        10,262          2.1        13,126          2.1
Furniture ....................     5,712          1.3         7,182          1.5        15,313          2.5
Other ........................     3,346          0.8         3,315          0.7         4,001          0.6
                              -----------   ----------   -----------   ----------   -----------   ----------
   Total product sales .......   402,579         91.3       451,560         91.4       569,877         91.8
Service maintenance agreement
  commissions ................    20,074          4.6        23,950          4.8        30,583          4.9
Service revenues .............    18,265          4.1        18,725          3.8        20,278          3.3
                              -----------   ----------   -----------   ----------   -----------   ----------
   Total net sales ...........$  440,918        100.0%   $  494,235        100.0%   $  620,738        100.0%
                              ===========   ==========   ===========   ==========   ===========   ==========



      Within  these major  product  categories  (excluding  service  maintenance
agreements,  service  revenues  and  delivery  and  installation),  we offer our
customers  over  1,100  SKUs in a wide  range  of  price  points.  Most of these
products are manufactured by brand name companies,  including  General Electric,
Whirlpool,  Frigidaire, Maytag, LG, Mitsubishi, Samsung, Sony, Hitachi, Toshiba,
Serta, Hewlett Packard and Compaq. As part of our good-better-best merchandising
strategy, our customers are able to choose from products ranging from low-end to
mid- to high-end models in each of our key product categories, as follows:


   Category                     Products                   Selected Brands
   --------                     --------                   ---------------

Major appliances        Refrigerators, freezers,      General Electric,
                        washers, dryers, ranges,      Frigidaire, Whirlpool,
                        dishwashers, air              Maytag, LG, KitchenAid,
                        conditioners and vacuum       Sharp, Samsung, Friedrich,
                        cleaners                      Roper, Hoover and Eureka

Consumer electronics    Projection, plasma, LCD and   Mitsubishi, Sony, Toshiba,
                        DLP televisions, and home     Samsung, Sanyo, JVC,
                        theater systems               Hitachi, Yamaha, Apple and
                                                      Fujifilm

Track                   Computers, computer           Hewlett Packard, Compaq,
                        peripherals, VCRs,            Sony
                        camcorders, digital
                        cameras, DVD players,
                        audio components, compact
                        disc players, speakers and
                        portable electronics (e.g.
                        iPods)

Other                   Lawn and garden, furniture    Poulan, Husqvarna, Toro,
                        and mattresses                Weedeater, Ashley and
                                                      Serta

                                       6




      Purchasing.   We  purchase   products  from  over  100  manufacturers  and
distributors. Our agreements with these manufacturers and distributors typically
cover a one or two year time period,  are renewable at the option of the parties
and are terminable upon 30 days written notice by either party. Similar to other
specialty  retailers,  we purchase a significant  portion of our total inventory
from a  limited  number  of  vendors.  During  fiscal  2006,  60.6% of our total
inventory  purchases were from six vendors,  including 17.0%, 12.2% and 11.4% of
our total inventory from Frigidaire,  Whirlpool and Sony respectively.  The loss
of any one or more of these key vendors or our failure to establish and maintain
relationships  with these and other vendors could have a material adverse effect
on our results of operations and financial condition. We have no indication that
any of our  suppliers  will  discontinue  selling  us  merchandise.  We have not
experienced   significant   difficulty  in  maintaining   adequate   sources  of
merchandise,  and we generally  expect that adequate sources of merchandise will
continue to exist for the types of products we sell.

      Merchandising Strategy. We focus on providing a comprehensive selection of
high-quality  merchandise  to appeal to a broad  range of  potential  customers.
Consistent with our  good-better-best  merchandising  strategy,  we offer a wide
range of product  selections from entry-level models through high-end models. We
primarily sell brand name warranted merchandise.  Our established  relationships
with major  appliance and electronic  vendors and our  affiliation  with NATM, a
major  buying  group,   give  us  purchasing  power  that  allows  us  to  offer
custom-featured appliances and electronics and provides us a competitive selling
advantage over other independent retailers.  We use our prototype store, located
near our  corporate  offices  in  Beaumont,  Texas,  to test the sale of all new
products  and  obtain  customers'   reactions  to  new  display  formats  before
introducing  these products and display formats to our other stores.  As part of
our merchandising  strategy, we operate clearance centers, either as stand-alone
units or  incorporated  within one of our retail  stores,  in our  Houston,  San
Antonio  and  Dallas  markets  to  help  sell  damaged,   used  or  discontinued
merchandise.  We have recently  redesigned our approach to the  merchandising of
our "track"  products to provide  consumer-friendly  point of sale  transactions
that take place  within a track area  located in the  interior of our store.  We
believe that this focused  approach to creating  consumer  awareness and ease of
purchase of our track products will help increase same store sales.

      Pricing.  We  emphasize  competitive  pricing on all of our  products  and
maintain a low price  guarantee  that is valid in all markets from 10 to 30 days
after the sale,  depending  on the product.  At most of our stores,  to print an
invoice  that  contains  pricing  other  than the price  maintained  within  our
computer  system,  sales personnel must call a special  "hotline"  number at the
corporate  office for  approval.  Personnel  staffing  this  hotline  number are
familiar with competitor pricing and are authorized to make price adjustments to
fulfill our low price guarantee when a customer presents acceptable proof of the
competitor's  lower price. This centralized  function also allows us to maintain
control of pricing and to store and retrieve pricing data of our competitors.

Customer Service

      We focus on  customer  service  as a key  component  of our  strategy.  We
believe our same day or next day delivery  option,  which is not offered by most
of our competitors, is one of the keys to our success.  Additionally, we attempt
to answer and resolve all  customer  complaints  within 48 hours of receipt.  We
track customer complaints by individual salesperson, delivery person and service
technician.  We send out over 36,000  customer  satisfaction  survey  cards each
month covering all deliveries and service calls. Based upon a response rate from
our customers of approximately  15%, we consistently  report an average customer
satisfaction level of approximately 91%.

                                       7



Store Operations

      Stores.  At the end of fiscal  2006 we  operated  56 retail and  clearance
stores  located in Texas and  Louisiana.  The following  table  illustrates  our
markets, the number of freestanding and strip mall stores in each market and the
calendar year in which we opened our first store in each market:



                                                                              
                                                                Number of Stores
                                                               ------------------   First
Market                                                           Stand    Strip     Store
                                                                 Alone     Mall     Opened
- -------------------------------------------------------------- --------- -------- ----------
Houston ......................................................     8       10          1983
San Antonio/Austin ...........................................     6        7          1994
Golden Triangle (Beaumont, Port Arthur and Orange,
    Texas and Lake Charles, Louisiana) .......................     1        4          1937
Baton Rouge/Lafayette ........................................     1        4          1975
Corpus Christi ...............................................     1        0          2002
Dallas/Fort Worth ............................................     1       11          2003
South Texas ..................................................     1        1          2004
                                                               --------- --------
Total ........................................................    19       37
                                                               ========= ========



      Our stores have an average  selling space of  approximately  21,100 square
feet,  plus a rear storage area  averaging  approximately  6,000 square feet for
fast-moving or smaller  products that customers  prefer to carry out rather than
wait  for  in-home  delivery.  Two of  our  stores  are  clearance  centers  for
discontinued  product models and damaged  merchandise,  returns and  repossessed
product located in our Houston and Dallas markets and contain 28,800 square feet
of  combined  selling  space.  All stores are open from 10:00 a.m.  to 9:00 p.m.
Monday through Friday,  from 9:00 a.m. to 9:00 p.m. on Saturday,  and from 11:00
a.m.  to 7:00 p.m. on Sunday.  We also offer  extended  store  hours  during the
holiday selling season.

      Approximately  66% of our stores are located in strip shopping centers and
regional malls, with the balance being stand-alone  buildings in "power centers"
of big box consumer retail stores.  All of our locations have parking  available
immediately  adjacent to the store's  front  entrance.  Our  storefronts  have a
distinctive front that guides the customer to the entrance of the store.  Inside
the store,  a large colorful tile track circles the interior floor of the store.
One side of the track leads the  customer to major  appliances,  while the other
side of the track  leads the  customer  to a large  display  of  television  and
projection  television  products.  The inside of the track contains various home
office  and  consumer  electronic  products  such as  computers,  printers,  DVD
players,  camcorders,  digital  cameras  and  MP3  players.  We are  continually
refining our approach to merchandising of our track products, and in fiscal 2006
expanded our small kitchen appliance assortment, introduced musical products and
expanded our offering of seasonal products.  Mattresses,  furniture and lawn and
garden  equipment  displays  occupy  the rear of the sales  floor.  To reach the
cashier's desk at the center of the track area, our customers must walk past our
products.  We believe  this  increases  sales to  customers  who have  purchased
products  from us on  credit in the past and who  return  to our  stores to make
their monthly credit payments.

      We have updated  most of our stores in the last three years.  We expect to
continue to update our stores as needed to address each store's  specific needs.
All of our updated  stores,  as well as our new stores,  include modern interior
selling  spaces  featuring  attractive  signage and display  areas  specifically
designed for each major product type. Our prototype  store for future  expansion
has from  25,000  to  30,000  square  feet of  retail  selling  space,  which is
approximately  20% more than the average size of our existing  stores and a rear
storage area of between 5,000 and 7,000 square feet.  Our investment to update a
store has averaged  approximately  $220,000 per store over the past three years,
and as a result of the updating, we expect to increase same store sales at those
stores.  Over the last three years, we have invested  approximately $7.8 million
updating, refurbishing or relocating our existing stores.

      Site Selection.  Our stores are typically  located adjacent to freeways or
major travel  arteries and in the vicinity of major retail  shopping  areas.  We
prefer to locate our stores in areas where our prominent  tower  storefront will
be  the  anchor  of  the   shopping   center  or  readily   visible  from  major
thoroughfares.  We also  attempt to locate our stores in the  vicinity  of major
home appliance and  electronics  superstores.  We have  typically  entered major
metropolitan  markets where we can potentially support at least 10 to 12 stores.
We  believe  this  number  of  stores  allows  us to  optimize  advertising  and
distribution  costs. We have and may continue,  however,  to elect to experiment
with opening lower numbers of new stores in smaller  communities  where customer
demand for products  and services  outweighs  any extra cost.  Other  factors we
consider  when  evaluating  potential  markets  include  the  distance  from our
distribution  centers,  our existing store  locations and store locations of our
competitors and population, demographics and growth potential of the market.

                                       8



      Store Economics.  We lease 50 of our 56 current store  locations,  with an
average monthly rent of $18,800. Our average per store investment for the 12 new
stores we have  opened in the last two years  was  approximately  $1.5  million,
including leasehold  improvements,  fixtures and equipment and inventory (net of
accounts  payable).  For these new stores, the net sales per store have averaged
$0.7 million per month.

      Our new stores have typically been profitable on an operating basis within
their first three to six months of operation  and, on average have  returned our
net  cash  investment  in 20  months  or less.  We  consider  a new  store to be
successful  if it achieves $8 million to $9 million in sales volume and 2% to 5%
in operating margins before other ancillary revenues and allocations of overhead
and advertising in the first full year of operation. We expect successful stores
that  have  matured,  which  generally  occurs  after  two  to  three  years  of
operations, to generate annual sales of approximately $12 million to $15 million
and 5% to 9% in operating  margins before other ancillary  revenues and overhead
and allocations.  However,  depending on the credit and insurance penetration of
an individual  store, we believe that a store that does not achieve these levels
of sales can still contribute significantly to our pretax margin.

      Personnel and Compensation. We staff a typical store with a store manager,
an assistant  manager,  an average of 23 sales personnel and other support staff
including  cashiers  and/or  porters based on store size and location.  Managers
have an average tenure with us of  approximately  seven years and typically have
prior sales floor  experience.  In  addition  to store  managers,  we have seven
district  managers  that  generally  oversee  from six to eight  stores  in each
market.  Our district  managers  generally  have five to fifteen  years of sales
experience  and report to our vice president of store  operations,  who has over
twenty years of sales experience.

      We compensate our sales associates on a straight  commission  arrangement,
while we generally  compensate  store managers on a salary basis plus incentives
and cashiers at an hourly rate. In some instances, store managers receive earned
commissions plus base salary. Our clearance center is staffed with a manager and
six to eight sales personnel who are paid on a straight commission  arrangement.
We believe that  because our store  compensation  plans are tied to sales,  they
generally  provide us an advantage in attracting and retaining  highly motivated
employees.

      Training.  New  sales  personnel  must  complete  an  intensive  two  week
classroom  training program  conducted at our corporate  office. We then require
them to spend an additional  week riding in a delivery and service truck to gain
an  understanding  of how we  serve  our  customers  after  the  sale  is  made.
Installation and delivery staff and service  personnel  receive training through
an  on-the-job  program in which  individuals  are  assigned  to an  experienced
installation and delivery or service employee as helpers prior to working alone.
In addition,  our employees  benefit from on-site training  conducted by many of
our vendors.

      We attempt to identify  store  manager  candidates  early in their careers
with us and place them in a defined  program of training.  They generally  first
attend our in-house training program,  which provides guidance and direction for
the  development  of  managerial  and  supervisory  skills.  They then attend an
external Dale Carnegie  certified  management  course that helps  solidify their
management  knowledge and builds upon their internal training.  After completion
of these training  programs,  manager  candidates work as assistant managers for
six to twelve  months and are then allowed to manage one of our smaller  stores,
where they are supervised  closely by the store's district manager.  We give new
managers an opportunity to operate larger stores as they become more  proficient
in their  management  skills.  Each store  manager  attends  mandatory  training
sessions on a monthly basis and also attends  bi-weekly sales training  meetings
where participants receive and discuss new product information.

Marketing

      We design our  marketing  and  advertising  programs to increase our brand
name recognition, educate consumers about our products and services and generate
customer  traffic in order to increase  sales.  Our  programs  include  periodic
promotions  such as three,  six,  twelve,  eighteen,  twenty-four  or thirty-six
months of no interest financing.  We conduct our advertising  programs primarily
through  local  newspapers,  local  radio and  television  stations  and  direct
marketing through direct mail, telephone and our website.

                                       9



      Direct  marketing  has  become  an  effective  way for us to  present  our
products and services to our existing customers and potential new customers.  We
use direct mail to target  promotional  mailings to credit  worthy  individuals,
including new  residents in our market areas from time to time. In addition,  we
use direct  mail to market  increased  credit  lines to existing  customers,  to
encourage  customers  using third party credit to convert to our credit programs
and for  customer  appreciation  mailings.  We also  conduct a mail  program  to
reestablish contact with customers who applied for credit recently at one of our
stores but did not  purchase  a product.  We also call  customers  who  recently
applied  for  credit  at one of our  retail  locations  but did not  purchase  a
product;  this often redirects potential purchasers back into the original store
location.

      Our website,  www.conns.com,  offers  information  about our  selection of
products and provides  useful  information to the consumer on pricing,  features
and benefits for each product and required corporate governance information. Our
website  also allows the  customers  residing in the markets in which we operate
retail  locations  to apply and be  considered  for  credit,  to see our special
on-line  promotional  items and to make  purchases  on-line  through  the use of
approved credit cards. The website currently averages approximately 5,040 visits
per day from  potential and existing  customers and during fiscal 2006,  was the
source of approximately 80,400 credit  applications.  The website is linked to a
call  center,  allowing  us to better  assist  customers  with their  credit and
product needs.

Distribution and Inventory Management

      We typically  locate our stores in close  proximity  of our five  regional
distribution centers located in Houston, San Antonio, Dallas and Beaumont, Texas
and  Lafayette,  Louisiana  and  smaller  cross-dock  facilities  in Austin  and
Harlingen,  Texas. This enables us to deliver products to our customers quickly,
reduces  inventory   requirements  at  the  individual  stores  and  facilitates
regionalized inventory and accounting controls.

      In our retail stores,  we maintain an inventory of  fast-moving  items and
products  that  the  customer  is  likely  to  carry  out  of  the  store.   Our
sophisticated  Distribution  Inventory  Sales  computer  system  and the  recent
introduction  of scanning  technology  in our  distribution  centers allow us to
determine on a real-time  basis the exact location of any product we sell. If we
do not have a product at the desired  retail  store at the time of sale,  we can
provide it through our distribution system on a next day basis.

      We  maintain  a fleet  of  tractors  and  trailers  that  allow us to move
products  from  market to market and from  distribution  centers to stores.  Our
fleet  of  home  delivery  vehicles  enables  our  highly-trained  delivery  and
installation  specialists  to  quickly  complete  the sales  process,  enhancing
customer service. We receive a delivery fee based on their choice of same day or
next day  delivery.  Additionally,  we are able to  complete  deliveries  to our
customers on the same day as, or the day after the sale for approximately 95% of
our customers who have requested delivery.

                                       10



Finance Operations

      General. We sell our products for cash or for payment through major credit
cards,  which  we treat as cash  sales.  We also  offer  our  customers  several
financing  alternatives  through our proprietary  credit  programs.  In the last
three fiscal years,  we financed,  on average,  approximately  57% of our retail
sales through one of our two credit programs. We offer our customers a choice of
installment  payment plans and revolving credit plans through our primary credit
portfolio.  We also offer an installment  program  through our secondary  credit
portfolio to a limited  number of customers  who do not qualify for credit under
our primary credit  portfolio.  The following  table shows our product sales and
gross service maintenance agreements sales, excluding returns and allowances and
service revenues, by method of payment for the periods indicated.



                                                                              
                                                      Years Ended January 31,
                              -----------------------------------------------------------------------
                                   2004                    2005                    2006
                              ----------------------  ----------------------  -----------------------
                                Amount        %         Amount        %         Amount         %
                              ----------  ----------  ----------  ----------  ----------  -----------
                                                      (dollars in thousands)
Cash and other credit cards ..$ 198,765        47.0%  $ 193,753        40.8%  $ 254,047         42.3%
Primary credit portfolio:
   Installment ...............  182,802        43.3     225,369        47.4     263,667         43.9
   Revolving .................   16,627         3.9      20,663         4.3      30,697          5.1
Secondary credit portfolio ...   24,459         5.8      35,725         7.5      52,049          8.7
                              ----------  ----------  ----------  ----------  ----------  -----------
   Total .....................$ 422,653       100.0%  $ 475,510       100.0%  $ 600,460        100.0%
                              ==========  ==========  ==========  ==========  ==========  ===========



      Credit  Approval.  Our credit  programs  are  operated by our  centralized
credit department staff,  completely independent of sales personnel.  As part of
our  centralized  credit  approval  process,  we have  developed  a  proprietary
standardized scoring model that provides preliminary credit decisions, including
down payment amounts and credit terms,  based on both customer and product risk.
We  developed  this model with data  analysis by  Equifax(R)  to  correlate  the
product category of a customer purchase with the default  probability.  Although
we rely on this program to approve  automatically some credit  applications from
customers for whom we have previous credit experience,  over 92.8% of our credit
decisions  are  based on  evaluation  of the  customer's  creditworthiness  by a
qualified credit grader.  As of January 31, 2006, we employed  approximately 400
full-time and part-time  employees who focus on credit approval and collections.
These employees are highly trained to follow our strict methodology in approving
credit,  collecting our accounts,  and charging off any  uncollectible  accounts
based on pre-determined aging criteria.

      A significant  part of our ability to control  delinquency  and charge-off
rates is tied to the relatively  high level of down payments that we require and
the purchase  money  security  interest that we obtain in the product  financed,
which  reduce our credit risk and increase our  customers'  willingness  to meet
their future  obligations.  We require the  customer to provide  proof of credit
property  insurance  coverage to offset  potential  losses  relating to theft or
damage of the product financed.

      Installment  accounts  are paid over a  specified  period of time with set
monthly payments.  Revolving  accounts provide customers with a specified amount
which the customer may borrow,  repay and  re-borrow so long as the credit limit
is not exceeded. Most of our installment accounts provide for payment over 12 to
36 months,  and for those  accounts paid in full during fiscal 2006, the average
account  was  outstanding  for  approximately  13 to 15  months.  Our  revolving
accounts were outstanding  approximately 12 to 17 months for those accounts paid
in full during  fiscal  2006.  During  fiscal  2006,  approximately  7.2% of the
applications  approved  under the primary  program  were  handled  automatically
through  our  computer  system  based on  previous  credit  history  with us. We
automatically  send the  application of any new credit  customer or any customer
seeking additional credit where there has been a past delinquency or performance
problem to an experienced, in-house credit grader.

      We created our  secondary  credit  portfolio  program to meet the needs of
those customers who do not qualify for credit under our primary  program.  If we
cannot approve a customer's  application for credit under our primary portfolio,
we  automatically  send the  application  to the credit  staff of our  secondary
portfolio for further  consideration.  We offer only the installment  program to
these  customers,  and  we  grant  credit  to  these  consumers  under  stricter
underwriting criteria, including higher down payments. An experienced,  in-house
credit grader  administers the credit approval process.  Most of the installment
accounts approved under this program provide for repayment over 12 to 36 months,
and for those accounts paid in full during fiscal 2006, the average  account was
outstanding for approximately 13 to 15 months.

                                       11



      The following two tables  present,  for comparison  purposes,  information
regarding our two credit portfolios.



                                                                  
                                                         Primary Portfolio (1)
                                                 ------------------------------------
                                                        Years Ended January 31,
                                                 ------------------------------------
                                                    2004         2005         2006
                                                 ----------   ----------   ----------
                                               (total outstanding balance in thousands)
      Total outstanding balance (period end) ....$ 293,909    $ 358,252    $ 421,649
      Average outstanding customer balance ......$   1,189    $   1,268    $   1,284
      Number of active accounts (period end) ....  247,151      282,533      328,402
      Total applications processed (2) ..........  499,755      567,352      684,674
      Percent of retail sales financed ..........     47.2%        51.7%        49.0%
      Total applications approved ...............     59.3%        56.4%        52.8%
      Average down payment ......................      8.6%         7.4%         7.6%
      Average interest spread (3) ...............     12.2%        12.7%        12.0%



                                                         Secondary Portfolio
                                                 ------------------------------------
                                                       Years Ended January 31,
                                                 ------------------------------------
                                                    2004         2005         2006
                                                 ----------   ----------   ----------
                                               (total outstanding balance in thousands)
      Total outstanding balance (period end) ....$  55,561    $  70,448    $  98,072
      Average outstanding customer balance ......$   1,057    $   1,040    $   1,128
      Number of active accounts (period end) ....   52,566       67,718       86,936
      Total applications processed (2) ..........  192,228      238,605      314,698
      Percent of retail sales financed ..........      5.8%         7.5%         8.7%
      Total applications approved ...............     26.9%        33.3%        34.1%
      Average down payment ......................     27.7%        27.2%        26.4%
      Average interest spread (3) ...............     13.0%        14.0%        14.1%


- -----------------
(1)   The Primary Portfolio consists of owned and sold receivables.
(2)   Unapproved credit  applications in the primary portfolio are automatically
      referred to the secondary portfolio.
(3)   Difference  between the average  interest  rate yield on the portfolio and
      the average  cost of funds under the program plus the  allocated  interest
      related to funds required to finance the credit enhancement portion of the
      portfolio.  Also  reflects  the loss of  interest  income  resulting  from
      interest free promotional programs.

      Credit  Quality.  We enter into  securitization  transactions  to sell our
retail  receivables to a qualifying  special  purpose  entity or QSPE,  which we
formed  for  this  purpose.  After  the  sale,  we  continue  to  service  these
receivables  under a contract  with the QSPE.  We closely  monitor  these credit
portfolios  to identify  delinquent  accounts  early and  dedicate  resources to
contacting  customers  concerning  past due accounts.  We believe that our local
presence,  ability to work with  customers and flexible  financing  alternatives
contribute to the  historically  low charge-off  rates on these  portfolios.  In
addition,  our customers have the opportunity to make their monthly  payments in
our stores,  and  approximately 58% of our active credit accounts did so at some
time during the last 12 months. We believe that these factors help us maintain a
relationship  with the customer that keeps losses low while  encouraging  repeat
purchases.

      Our follow-up  collection  activities involve a combination of centralized
efforts that take place in our corporate office and outside  collection  efforts
that involve a visit by one of our credit  counselors to the customer's home. We
maintain a sophisticated predictive dialer system and letter campaign that helps
us contact  between  20,000  and  25,000  delinquent  customers  daily.  We also
maintain  a  very  experienced   skip-trace  department  that  utilizes  current
technology to locate  customers  who have moved and left no forwarding  address.
Our outside collectors provide an on-site contact with the customer to assist in
the collection  process or, if needed, to actually  repossess the product in the
event of non-payment.  Repossessions are made when it is clear that the customer
is unwilling to establish a reasonable  payment  process.  Our legal  department
represents  us in  bankruptcy  proceedings  and filing of  delinquency  judgment
claims and helps handle any legal issues associated with the collection process.

                                       12



      Generally, we deem an account to be uncollectible and charge it off if the
account is 120 days or more past due and has not had a payment in the last seven
months.  Over  the  last 36  months,  we  have  recovered  approximately  19% of
charged-off  amounts  through  our  collection  activities.  The income  that we
realize  from our  interest in  securitized  receivables  depends on a number of
factors,  including expected credit losses. Therefore, it is to our advantage to
maintain a low delinquency rate and loss ratio on these credit portfolios.

      Our  accounting  and  credit  staff   consistently   monitors   trends  in
charge-offs  by  examining  the  various  characteristics  of  the  charge-offs,
including store of origination,  product type, customer credit information, down
payment amounts and other identifying information. We track our charge-offs both
gross,  or before  recoveries,  and net, or after  recoveries.  We  periodically
adjust our credit  granting,  collection and  charge-off  policies based on this
information.

      The following table reflects the performance of our two credit portfolios,
net of unearned interest.



                                                                                                
                                                                 Primary Portfolio (1)            Secondary Portfolio
                                                            -------------------------------   ----------------------------
                                                                Years Ended January 31,         Years Ended January 31,
                                                            -------------------------------   ----------------------------
                                                               2004       2005      2006        2004      2005      2006
                                                            ---------  ---------  ---------   --------  --------  --------
                                                                (dollars in thousands)           (dollars in thousands)
                                                            $293,909   $358,252   $421,649    $55,561   $70,448   $98,072
Average total outstanding balance ..........................$271,659   $323,108   $387,464    $54,988   $64,484   $86,461
Account balances over 60 days old (period end) .............$ 13,484   $ 17,503   $ 26,029    $ 4,783   $ 5,640   $ 9,508
Percent of balances over 60 days old to total
  outstanding (period end) (2) .............................     4.6%       4.9%       6.2%       8.6%      8.0%      9.7%
Allowance for doubtful accounts (period end) ...............$  9,534   $ 10,168   $ 11,464    $ 2,224   $ 2,089   $ 2,348
Percent allowance for doubtful accounts to total
  outstanding (period end) .................................     3.2%       2.8%       2.7%       4.0%      3.0%      2.4%
Bad debt write-offs (net of recoveries) ....................$  7,905   $  7,601   $ 10,225    $ 1,499   $ 1,604   $ 1,915
Percent of write-offs (net) to average outstanding (3) .....     2.9%       2.4%       2.6%       2.7%      2.5%      2.2%


- ------------------------------------------------------
(1)   The Primary Portfolio consists of owned and sold receivables.
(2)   At January 31, 2006, the percent of balances over 60 days old was elevated
      due  to  the  impact  of  Hurricanes  Katrina  and  Rita.  See  additional
      discussion in Management's  Discussion and Analysis of Financial Condition
      and Results of Operations.
(3)   The fiscal  year ended  January  31,  2005,  includes  the  benefit of new
      information  received  during the year,  which impacted the realization of
      sales tax credits on prior year write-offs.

      The  following  table  presents  information  regarding  the growth of our
combined credit portfolios, including unearned interest.



                                                                        
                                                            Years Ended January 31,
                                                    ----------------------------------------
                                                        2004         2005            2006
                                                    -----------   -----------    -----------
                                                            (dollars in thousands)
      Beginning balance ............................$  362,076    $  418,702     $  514,204
      New receivables financed .....................   331,849       423,935        495,553
      Revolving finance charges ....................     4,354         3,926          3,858
      Returns on account ...........................    (6,860)      (10,670)        (5,397)
      Collections on account .......................  (263,313)     (312,484)      (375,342)
      Accounts charged off .........................   (11,934)      (11,825)       (14,392)
      Recoveries of charge-offs ....................     2,530         2,620          2,252
                                                    -----------   -----------    -----------
      Ending balance ...............................   418,702       514,204        620,736
      Less unearned interest at end of period ......   (69,232)      (85,504)      (101,015)
                                                    -----------   -----------    -----------
      Total portfolio, net .........................$  349,470    $  428,700     $  519,721
                                                    ===========   ===========    ===========



Product Support Services

      Credit Insurance.  Acting as agents for unaffiliated  insurance companies,
we sell credit life,  credit  disability,  credit  involuntary  unemployment and
credit property insurance at all of our stores.  These products cover payment of
the customer's credit account in the event of the customer's  death,  disability
or involuntary  unemployment or if the financed property is lost or damaged.  We
receive sales commissions from the unaffiliated insurance company at the time we
sell  the  coverage,  and we  recognize  retrospective  commissions,  which  are
additional  commissions  paid by the insurance  carrier if insurance  claims are
lower than projected, as such commissions are actually earned.

                                       13



      We  require  proof  of  property   insurance  on  all  installment  credit
purchases,  although we do not require that  customers  purchase this  insurance
from  us.  During  fiscal  2006,  approximately  75.2% of our  credit  customers
purchased  one  or  more  of  the  credit  insurance   products  we  offer,  and
approximately 29.1% purchased all of the insurance products we offer. Commission
revenues from the sale of credit insurance contracts  represented  approximately
3.3%,  3.2% and 2.6% of total  revenues  for fiscal  years 2004,  2005 and 2006,
respectively.

      Warranty  Service.  We provide warranty service for all of the products we
sell and only for the products we sell.  Customers purchased service maintenance
agreements  on products  representing  approximately  48.8% of our total  retail
sales for fiscal 2006. These agreements broaden and extend the period of covered
manufacturer  warranty  service for up to five years from the date of  purchase,
depending  on the product,  and cover  certain  items during the  manufacturer's
warranty period. These agreements are sold at the time the product is purchased.
Customers may finance the cost of the  agreements  along with the purchase price
of the  associated  product.  We contact the customer prior to the expiration of
the service  maintenance  period to provide  them the  opportunity  to renew the
period of warranty coverage.

      We have  contracts with  unaffiliated  third party insurers that issue the
service  maintenance  agreements to cover the costs of repairs  performed by our
service  department  under these  agreements.  The initial  service  contract is
between the  customer  and the  independent  insurance  company,  but we are the
insurance  company's  first  choice to provide  service  when it is  needed.  We
receive a  commission  on the sale of the  contract,  and we bill the  insurance
company for the cost of the service work that we perform.  Commissions  on these
third party  contracts  are  recognized  in revenues,  net of the payment to the
third party obligor. Renewal contracts are between the customer and our in-house
service department.  Under renewal contracts we recognize revenues received, and
direct selling expenses  incurred,  over the life of the contracts,  and expense
the cost of the service work performed as products are repaired.

      Of the 15,000 to 20,000 repairs that we perform each month,  approximately
35.4% are covered  under these  service  maintenance  agreements,  approximately
50.5% are covered by  manufacturer  warranties  and the  remainder are "walk-in"
repairs  from  our  customers.  Revenues  from  the  sale of  service  contracts
represented  approximately 4.6%, 4.8%, and 4.9% of net sales during fiscal years
2004, 2005 and 2006, respectively.


Management Information Systems

      We have a fully integrated management  information system that tracks on a
real-time basis point-of-sale  information,  inventory receipt and distribution,
merchandise  movement and  financial  information.  The  management  information
system also includes a local area network that  connects all corporate  users to
e-mail,  scheduling and various  servers.  All of our facilities are linked by a
wide-area network that provides  communication for in-house credit authorization
and real time polling of sales and  merchandise  movement at the store level. In
our  distribution  centers,  we use  radio  frequency  terminals  to  assist  in
receiving,  stock put-away,  stock movement,  order filling,  cycle counting and
inventory  management.  At our stores,  we  currently  use desktop  terminals to
assist in receiving, transferring and maintaining perpetual inventories.

      Our  integrated  management  information  system also  includes  extensive
functionality for management of the complete credit portfolio life cycle as well
as  functionality  for the  management  of product  service.  The credit  system
continues  from our in-house  credit  authorization  through  account set up and
tracking, credit portfolio condition,  collections, credit employee productivity
metrics,  skip-tracing,  bankruptcy and fraud and legal account management.  The
service  system   provides  for  service  order   processing,   warranty  claims
processing,  parts  inventory  management,  technician  scheduling and dispatch,
technician  performance metrics and customer  satisfaction  measurement.  All of
these systems share a common customer and product sold database.

      Our point of sale system  uses an IBM Series i5 hardware  system that runs
on the i5OS operating system. This system enables us to use a variety of readily
available  applications  in conjunction  with software that supports the system.
All of our current  business  application  software,  except our  accounting and
human  resources  systems,   has  been  developed  in-house  by  our  management
information  system  employees.  We believe our management  information  systems
efficiently  support our current  operations and provide a foundation for future
growth.

                                       14



      We employ a Nortel  telephone  switch and state of the art Avaya (formerly
Mosaix)  predictive dialer, as well as a redundant data network and cable plant,
to improve the efficiency of our collection and overall corporate  communication
efforts.

      As  part  of our  ongoing  system  availability  protection  and  disaster
recovery  planning,  we have  implemented a secondary  IBM Series i5 system.  We
installed  and  implemented  a back-up  IBM  Series  i5 system in our  corporate
offices to provide the ability to switch production  processing from the primary
system to the  secondary  system  within  fifteen to thirty  minutes  should the
primary  system  become  disabled  or  unreachable.  The two  machines  are kept
synchronized  utilizing third party software.  This backup system provides "high
availability" of the production processing  environment.  The primary IBM Series
i5 system is  geographically  removed from our corporate  office for purposes of
disaster  recovery and  security.  These systems  worked as designed  during our
recent  evacuation from our corporate  headquarters in Beaumont,  Texas,  due to
Hurricane Rita.  While we were displaced,  our store,  distribution  and service
operations  that were not  impacted by the  hurricane  continued  to have normal
system availability and functionality.

Competition

      According to Twice,  total industry  manufacturer sales of home appliances
and consumer  electronics  products in the United States,  including imports, to
the top 100  dealers  were  estimated  to be $21.3  billion  and $96.4  billion,
respectively,   in  2004.  The  retail  home  appliance   market  is  large  and
concentrated among a few major suppliers. Sears has historically been the leader
in the retail  home  appliance  market,  with a market  share  among the top 100
retailers  of  approximately  39% in 2004,  down from 42% in 2003.  The consumer
electronics  market is  highly  fragmented.  We  estimate  that the two  largest
consumer electronics  superstore chains accounted for less than 35% of the total
electronics sales  attributable to the 100 largest  retailers in 2003.  However,
new entrants in both  industries have been successful in gaining market share by
offering similar product selections at lower prices.

      As reported by Twice, based upon revenue in 2004, we were the 12th largest
retailer of home  appliances.  Our competitors  include  national mass merchants
such as Sears and Wal-Mart,  specialized national retailers such as Circuit City
and Best Buy,  home  improvement  stores  such as  Lowe's  and Home  Depot,  and
locally-owned  regional or independent retail specialty stores. The availability
and convenience of the Internet and other  direct-to-consumer  alternatives  are
increasing as a competitive factor in our industry,  especially for distribution
of computer and entertainment software.

      We compete primarily based on enhanced customer service through our unique
sales  force  training  and  product  knowledge,  same day or next day  delivery
capabilities,  proprietary  in-house credit  program,  guaranteed low prices and
product repair service.

Regulation

      The  extension of credit to consumers  is a highly  regulated  area of our
business.   Numerous  federal  and  state  laws  impose   disclosure  and  other
requirements on the  origination,  servicing and enforcement of credit accounts.
These laws  include,  but are not limited to, the Federal  Truth in Lending Act,
Equal Credit Opportunity Act and Federal Trade Commission Act. State laws impose
limitations on the maximum amount of finance charges that we can charge and also
impose  other  restrictions  on  consumer  creditors,   such  as  us,  including
restrictions on collection and  enforcement.  We routinely  review our contracts
and  procedures  to ensure  compliance  with  applicable  consumer  credit laws.
Failure  on  our  part  to  comply  with  applicable  laws  could  expose  us to
substantial penalties and claims for damages and, in certain circumstances,  may
require us to refund finance  charges already paid and to forego finance charges
not  yet  paid  under  non-complying  contracts.  We  believe  that  we  are  in
substantial compliance with all applicable federal and state consumer credit and
collection laws.

      Our  sale  of  credit  life,   credit   disability,   credit   involuntary
unemployment and credit property  insurance  products is also highly  regulated.
State laws currently impose disclosure  obligations with respect to our sales of
credit and other  insurance  products  similar to those  required by the Federal
Truth in Lending Act, impose  restrictions on the amount of premiums that we may
charge and require licensing of certain of our employees and operating entities.
We  believe  we are in  substantial  compliance  with  all  applicable  laws and
regulations relating to our credit insurance business.

                                       15



Employees

      As of January 31, 2006, we had approximately 2,600 full-time employees and
200 part-time employees,  of which approximately 1,200 were sales personnel.  We
provide a  comprehensive  benefits  package  including  health,  life, long term
disability,  and dental  insurance  coverage as well as a 401(k) plan,  employee
stock  purchase  plan,  paid  vacation,  sick pay and holiday  pay.  None of our
employees are covered by  collective  bargaining  agreements  and we believe our
employee relations are good.

Tradenames and Trademarks

      We have registered the trademarks "Conn's" and our logos.

Available Information

      We are subject to reporting requirements of the Securities Exchange Act of
1934,  or the  Exchange  Act,  and its rules and  regulations.  The Exchange Act
requires us to file reports,  proxy and other  information  statements and other
information with the Securities and Exchange Commission ("SEC"). Copies of these
reports,  proxy statements and other  information can be inspected and copied at
the SEC Public Reference Room, 450 Fifth Street, N.W.,  Washington,  D.C. 20549.
You may obtain  information  on the  operation of the Public  Reference  Room by
calling  the  SEC  at  1-800-SEC-0330.  You  may  also  obtain  these  materials
electronically by accessing the SEC's home page on the internet at www.sec.gov.

      In addition,  we make available,  free of charge on our internet  website,
our Annual Report on Form 10-K,  Quarterly Reports on Form 10-Q, Current Reports
on Form 8-K, and  amendments  to these  reports  filed or furnished  pursuant to
Section  13(a) or 15(d) of the  Exchange Act as soon as  reasonably  practicable
after we electronically  file this material with, or furnish it to, the SEC. You
may review these documents,  under the heading "Conn's  Investor  Relations," by
accessing  our website at  www.conns.com.  Also,  reports and other  information
concerning  us are  available  for  inspection  and  copying  at NASDAQ  Capital
Markets.

                                       16



ITEM 1A. RISK FACTORS.

       An investment in our common stock involves risks and  uncertainties.  You
should  consider  carefully  the  following  information  about  these risks and
uncertainties before buying shares of our common stock. The occurrence of any of
the risks  described  below  could  adversely  affect  our  business,  financial
condition or results of operations. In that case, the trading price of our stock
could decline, and you could lose all or part of the value of your investment.

Our success depends  substantially on our ability to open and operate profitably
new stores in existing, adjacent and new geographic markets.

       We plan to continue our expansion by opening an  additional  six to eight
new stores in fiscal 2007. We anticipate these new stores to include  additional
stores in the Dallas/Fort Worth Metroplex,  South Texas, where we currently have
two stores, and possibly others in areas where we have not operated  previously.
We have not yet selected sites for all of the stores that we plan to open within
the next fiscal year.  We may not be able to open all of these  stores,  and any
new stores that we open may not be  profitable  or meet our goals.  Any of these
circumstances could have a material adverse effect on our financial results.

       There are a number of factors  that could  affect our ability to open and
operate new stores consistent with our business plan, including:

       o      competition in existing, adjacent and new markets;

       o      competitive conditions, consumer tastes and discretionary spending
              patterns in adjacent and new markets that are different from those
              in our existing markets;

       o      a lack of  consumer  demand for our  products  at levels  that can
              support new store growth;

       o      limitations  created by covenants and conditions  under our credit
              facilities and our asset-backed securitization program;

       o      the availability of additional financial resources;

       o      the substantial outlay of financial resources required to open new
              stores  and the  possibility  that we may  recognize  little or no
              related benefit;

       o      an inability or  unwillingness  of vendors to supply  product on a
              timely basis at competitive prices;

       o      the  failure  to open  enough  stores in new  markets to achieve a
              sufficient market presence;

       o      the  inability  to  identify   suitable  sites  and  to  negotiate
              acceptable leases for these sites;

       o      unfamiliarity  with local real estate markets and  demographics in
              adjacent and new markets;

       o      problems in adapting our  distribution  and other  operational and
              management systems to an expanded network of stores;

       o      difficulties associated with the hiring, training and retention of
              additional skilled personnel, including store managers; and

       o      higher costs for print, radio and television advertising.


       These  factors may also affect the ability of any newly opened  stores to
achieve sales and profitability levels comparable with our existing stores or to
become profitable at all.

                                       17



If we are unable to manage our growing  business,  our revenues may not increase
as  anticipated,  our cost of  operations  may rise  and our  profitability  may
decline.

       We face many business risks associated with growing companies,  including
the risk that our management, financial controls and information systems will be
inadequate  to support  our planned  expansion.  Our growth  plans will  require
management to expend  significant  time and effort and  additional  resources to
ensure the continuing adequacy of our financial controls,  operating procedures,
information  systems,  product purchasing,  warehousing and distribution systems
and employee  training  programs.  We cannot predict  whether we will be able to
manage  effectively  these increased demands or respond on a timely basis to the
changing  demands  that our planned  expansion  will  impose on our  management,
financial controls and information  systems.  If we fail to manage  successfully
the  challenges  our growth poses,  do not continue to improve these systems and
controls  or  encounter  unexpected  difficulties  during  our  expansion,   our
business,  financial  condition,  operating  results  or  cash  flows  could  be
materially adversely affected.

The inability to obtain funding for our credit operations through securitization
facilities  or other  sources may  adversely  affect our business and  expansion
plans.

       We  finance  most  of  our  customer   receivables  through  asset-backed
securitization  facilities.  The trust  arrangement  governing these  facilities
currently  provides for two separate series of asset-backed  notes that allow us
to finance up to $450 million in customer  receivables.  Under each note series,
we transfer  customer  receivables  to a qualifying  special  purpose  entity we
formed for this purpose in exchange for cash,  subordinated  securities  and the
right to receive  cash flows  equal to the  interest  rate  spread  between  the
transferred  receivables  and the notes issued to third parties  ("interest only
strip").  This qualifying special purpose entity, in turn, issues notes that are
collateralized  by these  receivables  and  entitle  the holders of the notes to
participate in certain cash flows from these  receivables.  The Series A program
is  a  $250  million  variable  funding  note  held  by  Three  Pillars  Funding
Corporation,  of which  $185.0  million  was drawn as of January 31,  2006.  The
Series B program  consists of $200 million in private bond  placements that will
require scheduled principal payments beginning in October 2006.

       Our ability to raise  additional  capital through further  securitization
transactions,  and to do so on economically  favorable  terms,  depends in large
part on factors that are beyond our control.

       These factors include:

       o      conditions in the securities and finance markets generally;

       o      conditions in the markets for securitized instruments;

       o      the credit quality and performance of our customer receivables;

       o      our  ability  to obtain  financial  support  for  required  credit
              enhancement;

       o      our ability to service adequately our financial instruments;

       o      the absence of any material  downgrading  or withdrawal of ratings
              given to our securities previously issued in securitizations; and

       o      prevailing interest rates.


       Our   ability  to  finance   customer   receivables   under  our  current
asset-backed  securitization facilities depends on our compliance with covenants
relating to our business and our customer  receivables.  If these programs reach
their  capacity or otherwise  become  unavailable,  and we are unable to arrange
substitute  securitization facilities or other sources of financing, we may have
to limit the  amount of  credit  that we make  available  through  our  customer
finance programs.  This may adversely affect revenues and results of operations.
Further,  our inability to obtain funding through  securitization  facilities or
other sources may adversely  affect the  profitability  of outstanding  accounts
under our credit programs if existing customers fail to repay outstanding credit
due to our refusal to grant additional credit. Since our cost of funds under our
bank credit  facility is expected to be greater in future years than our cost of
funds under our current securitization facility,  increased reliance on our bank
credit facility may adversely affect our net income.

                                       18



An increase in interest rates may adversely affect our profitability.

       The interest  rates on our bank credit  facility and the Series A program
under our asset-backed  securitization  facility fluctuate up or down based upon
the LIBO/LIBOR rate, the prime rate of our  administrative  agent or the federal
funds rate in the case of the bank credit facility and the commercial paper rate
in the case of the Series A program. To the extent that such rates increase, the
fair value of the  interest  only strip will  decline and our  interest  expense
could increase which may result in a decrease in our profitability.

We have significant  future capital needs which we may be unable to fund, and we
may need additional funding sooner than currently anticipated.

       We  will  need  substantial  capital  to  finance  our  expansion  plans,
including  funds  for  capital  expenditures,   pre-opening  costs  and  initial
operating  losses  related to new store  openings.  We may not be able to obtain
additional  financing on acceptable  terms. If adequate funds are not available,
we will have to curtail  projected  growth,  which  could  materially  adversely
affect our business, financial condition, operating results or cash flows.

       We  estimate  that  capital  expenditures  during  fiscal  2007  will  be
approximately  $25 million to $30 million and that capital  expenditures  during
future years may exceed this amount.  We expect that cash  provided by operating
activities,  available  borrowings under our credit facility,  and access to the
unfunded portion of our asset-backed  securitization  program will be sufficient
to fund our  operations,  store  expansion and updating  activities  and capital
expenditure programs through at least January 31, 2007. However, this may not be
the case. We may be required to seek additional capital earlier than anticipated
if future cash flows from operations fail to meet our  expectations and costs or
capital expenditures related to new store openings exceed anticipated amounts.

A decrease in our credit sales could lead to a decrease in our product sales and
profitability.

       In the last three years, we financed,  on average,  approximately  57% of
our retail sales through our internal  credit  programs.  Our ability to provide
credit as a financing  alternative  for our  customers  depends on many factors,
including the quality of our accounts receivable portfolio.  Payments on some of
our credit accounts  become  delinquent from time to time, and some accounts end
up in default,  due to several  factors,  including  general and local  economic
conditions.  As we expand into new markets,  we will obtain new credit  accounts
that may  present a higher  risk than our  existing  credit  accounts  since new
credit  customers do not have an  established  credit history with us. A general
decline in the  quality of our  accounts  receivable  portfolio  could lead to a
reduction of available  credit  provided  through our finance  operations.  As a
result, we might sell fewer products, which could adversely affect our earnings.
Further,  because  approximately  58% of our credit  customers make their credit
account  payments  in our stores,  any  decrease  in credit  sales could  reduce
traffic in our stores and lower our revenues. A decline in the credit quality of
our credit  accounts  could also cause an increase in our credit  losses,  which
could  result  in a  decrease  in our  securitization  income  or  increase  the
provision for bad debts on our statement of operations  and result in an adverse
effect on our earnings.  A decline in credit quality could also lead to stricter
underwriting criteria which might have a negative impact on sales.

A downturn in the economy may affect consumer purchases of discretionary  items,
which could reduce our net sales.

       A large  portion of our sales  represent  discretionary  spending  by our
customers.  Many factors affect discretionary spending,  including world events,
war,  conditions in financial  markets,  general business  conditions,  interest
rates,  inflation,  energy  and  gasoline  prices,  consumer  debt  levels,  the
availability of consumer credit, taxation, unemployment trends and other matters
that influence  consumer  confidence and spending.  Our customers'  purchases of
discretionary items,  including our products,  could decline during periods when
disposable  income  is lower or  periods  of  actual  or  perceived  unfavorable
economic  conditions.  If this  occurs,  our net sales and  profitability  could
decline.

                                       19



We face significant  competition from national,  regional and local retailers of
major home appliances and consumer electronics.

       The retail market for major home  appliances and consumer  electronics is
highly  fragmented and intensely  competitive.  We currently  compete  against a
diverse group of retailers,  including  national mass  merchants  such as Sears,
Wal-Mart,  Target, Sam's Club and Costco, specialized national retailers such as
Circuit  City and Best Buy,  home  improvement  stores  such as Lowe's  and Home
Depot, and  locally-owned  regional or independent  retail specialty stores that
sell  major  home  appliances  and  consumer   electronics  similar,  and  often
identical, to those we sell. We also compete with retailers that market products
through store catalogs and the Internet. In addition,  there are few barriers to
entry into our current and contemplated  markets,  and new competitors may enter
our current or future markets at any time.

       We may not be able to compete  successfully  against  existing and future
competitors.   Some  of  our  competitors  have  financial  resources  that  are
substantially  greater than ours and may be able to purchase  inventory at lower
costs and better sustain  economic  downturns.  Our competitors may respond more
quickly to new or emerging technologies and may have greater resources to devote
to  promotion  and sale of products  and  services.  If two or more  competitors
consolidate their businesses or enter into strategic  partnerships,  they may be
able to compete more effectively against us.

       Our  existing  competitors  or new  entrants  into our industry may use a
number of different strategies to compete against us, including:

       o      expansion by our existing  competitors or entry by new competitors
              into markets where we currently operate;

       o      lower pricing;

       o      aggressive advertising and marketing;

       o      extension of credit to customers on terms more  favorable  than we
              offer;

       o      larger  store  size,  which  may  result  in  greater  operational
              efficiencies, or innovative store formats; and

       o      adoption of improved retail sales methods.

       Competition  from  any of these  sources  could  cause us to lose  market
share,  revenues and customers,  increase  expenditures or reduce prices, any of
which could have a material adverse effect on our results of operations.

If new products are not introduced or consumers do not accept new products,  our
sales may decline.

       Our ability to maintain and increase  revenues  depends to a large extent
on the periodic  introduction and availability of new products and technologies.
We believe that the introduction and continued growth in consumer  acceptance of
new  products,  such as digital  video  recorders  and digital,  high-definition
televisions, will have a significant impact on our ability to increase revenues.
These  products  are subject to  significant  technological  changes and pricing
limitations  and are subject to the actions and  cooperation  of third  parties,
such as movie distributors and television and radio  broadcasters,  all of which
could  affect  the  success  of  these  and  other  new   consumer   electronics
technologies.  It is possible that new products  will never  achieve  widespread
consumer acceptance.

If we fail to anticipate changes in consumer preferences, our sales may decline.

       Our products must appeal to a broad range of consumers whose  preferences
cannot be  predicted  with  certainty  and are  subject to change.  Our  success
depends upon our ability to anticipate  and respond in a timely manner to trends
in consumer  preferences  relating to major  household  appliances  and consumer
electronics.  If we fail to identify and respond to these changes,  our sales of
these products may decline.  In addition,  we often make commitments to purchase
products  from our  vendors up to six months in  advance  of  proposed  delivery
dates. Significant deviation from the projected demand for products that we sell
may have a material  adverse  effect on our results of operations  and financial
condition,  either  from lost sales or lower  margins  due to the need to reduce
prices to dispose of excess inventory.

                                       20



A disruption in our relationships  with, or in the operations of, any of our key
suppliers could cause our sales to decline.

       The  success  of  our  business  and  growth  strategies   depends  to  a
significant  degree on our  relationships  with our suppliers,  particularly our
brand name suppliers such as General Electric,  Whirlpool,  Frigidaire,  Maytag,
LG, Mitsubishi,  Sony, Hitachi,  Samsung,  Toshiba,  Serta,  Hewlett Packard and
Compaq.  We do not have long term supply  agreements  or exclusive  arrangements
with the majority of our vendors.  We typically order our inventory  through the
issuance of individual purchase orders to vendors. We also rely on our suppliers
for cooperative advertising support. We may be subject to rationing by suppliers
with respect to a number of limited  distribution  items.  In addition,  we rely
heavily  on a  relatively  small  number  of  suppliers.  Our top six  suppliers
represented  60.6% of our purchases  for fiscal 2006,  and the top two suppliers
represented  approximately 29.2% of our total purchases.  The loss of any one or
more of these key vendors or our failure to establish and maintain relationships
with these and other vendors could have a material adverse effect on our results
of operations and financial condition.

       Our ability to enter new markets  successfully  depends, to a significant
extent,  on the willingness and ability of our vendors to supply  merchandise to
additional  warehouses  or stores.  If vendors are unwilling or unable to supply
some or all of their products to us at acceptable prices in one or more markets,
our results of operations and financial condition could be materially  adversely
affected.

       Furthermore,  we rely on credit from vendors to purchase our products. As
of January 31, 2006, we had $40.9 million in accounts  payable and $74.0 million
in merchandise inventories. A substantial change in credit terms from vendors or
vendors'  willingness  to extend credit to us would reduce our ability to obtain
the merchandise  that we sell, which could have a material adverse effect on our
sales and results of operations.

You should not rely on our comparable store sales as an indication of our future
results of operations because they fluctuate significantly.

       Our  historical   same  store  sales  growth   figures  have   fluctuated
significantly from quarter to quarter. For example,  same store sales growth for
each of the  quarters  of fiscal  2006  were  7.3%,  12.1%,  23.3%,  and  22.6%,
respectively.  Even though we  achieved  double-digit  same store  sales  growth
during fiscal 2006, we may not be able to increase same store sales at this pace
in the future. A number of factors have historically affected, and will continue
to affect, our comparable store sales results, including:

       o      changes in competition;

       o      general economic conditions;

       o      new product introductions;

       o      consumer trends;

       o      changes in our merchandise mix;

       o      changes in the relative  sales price  points of our major  product
              categories;

       o      the impact of our new  stores on our  existing  stores,  including
              potential  decreases  in  existing  stores'  sales as a result  of
              opening new stores;

       o      weather conditions in our markets;

       o      timing of promotional events;

       o      timing and location of major sporting events; and

       o      our ability to execute our business strategy effectively.

                                       21



       Changes in our quarterly and annual  comparable store sales results could
cause the price of our common stock to fluctuate significantly.

Because we experience seasonal  fluctuations in our sales, our quarterly results
will fluctuate, which could adversely affect our common stock price.

       We  experience  seasonal  fluctuations  in our net  sales  and  operating
results.  In fiscal 2006,  we generated  29.4% of our net sales and 31.4% of our
net income in the fiscal  quarter ended  January 31 (which  included the holiday
selling  season).  We also incur  significant  additional  expenses  during this
fiscal  quarter due to higher  purchase  volumes and increased  staffing.  If we
miscalculate the demand for our products generally or for our product mix during
the fiscal quarter ending January 31, our net sales could decline,  resulting in
excess  inventory,  which could harm our financial  performance.  A shortfall in
expected net sales,  combined with our  significant  additional  expenses during
this fiscal quarter, could cause a significant decline in our operating results.
This could adversely affect our common stock price.

Our business could be adversely affected by changes in consumer  protection laws
and regulations.

       Federal and state consumer  protection laws and regulations,  such as the
Fair  Credit  Reporting  Act,  limit the manner in which we may offer and extend
credit.  Since we finance a substantial portion of our sales, any adverse change
in the regulation of consumer credit could  adversely  affect our total revenues
and gross margins.  For example,  new laws or regulations could limit the amount
of interest or fees that may be charged on  consumer  loan  accounts or restrict
our ability to collect on account balances,  which would have a material adverse
effect on our earnings.  Compliance with existing and future laws or regulations
could require us to make material expenditures, in particular personnel training
costs, or otherwise adversely affect our business or financial results.  Failure
to comply with these laws or regulations,  even if inadvertent,  could result in
negative publicity,  fines or additional licensing expenses,  any of which could
have an adverse effect on our results of operations and stock price.

Pending  litigation  relating  to the sale of credit  insurance  and the sale of
service maintenance agreements in the retail industry,  including one lawsuit in
which we were the defendant, could adversely affect our business.

       We understand that states' attorneys general and private  plaintiffs have
filed lawsuits against other retailers relating to improper practices  conducted
in connection with the sale of credit insurance in several  jurisdictions around
the  country.  We offer  credit  insurance  in all of our stores and require the
purchase  of  property  credit  insurance  products  from us or from third party
providers  in  connection  with  sales of  merchandise  on  installment  credit;
therefore,  similar  litigation  could be brought against us. We were previously
named as a defendant in a purported  class  action  lawsuit  alleging  breach of
contract and violations of state and federal  consumer  protection  laws arising
from the terms of our  service  maintenance  agreements.  A final  judgment  was
entered dismissing that lawsuit. While we believe we are in full compliance with
applicable  laws and  regulations,  if we are found liable in any future lawsuit
regarding  credit  insurance  or  service  maintenance  agreements,  we could be
required to pay  substantial  damages or incur  substantial  costs as part of an
out-of-court settlement, either of which could have a material adverse effect on
our results of operations and stock price.  An adverse  judgment or any negative
publicity  associated with our service  maintenance  agreements or any potential
credit insurance litigation could also affect our reputation, which could have a
negative impact on sales.

If we lose key  management  or are  unable to  attract  and  retain  the  highly
qualified sales personnel required for our business, our operating results could
suffer.

       Our  future  success  depends  to a  significant  degree  on the  skills,
experience  and continued  service of Thomas J. Frank,  Sr., our Chairman of the
Board and Chief  Executive  Officer,  William C. Nylin,  Jr., our  President and
Chief Operating Officer,  David L. Rogers, our Chief Financial Officer, David R.
Atnip,  our Senior Vice President and Treasurer,  Sydney K. Boone, our Secretary
and General Counsel, and other key personnel.  If we lose the services of any of
these  individuals,  or if one or more of them or other key personnel  decide to
join a  competitor  or otherwise  compete  directly or  indirectly  with us, our
business  and  operations  could be  harmed,  and we could  have  difficulty  in

                                       22



implementing  our strategy In addition,  as our business  grows, we will need to
locate, hire and retain additional  qualified sales personnel in a timely manner
and develop,  train and manage an increasing  number of  management  level sales
associates  and other  employees.  Competition  for  qualified  employees  could
require us to pay higher wages to attract a sufficient number of employees,  and
increases in the federal  minimum wage or other  employee  benefits  costs could
increase  our  operating  expenses.  If we are  unable  to  attract  and  retain
personnel as needed in the future,  our net sales growth and  operating  results
could suffer.

Because  our  stores  are  located  in Texas and  Louisiana,  we are  subject to
regional risks.

       Our 56  stores  are  located  exclusively  in Texas and  Louisiana.  This
subjects  us to  regional  risks,  such  as  the  economy,  weather  conditions,
hurricanes  and other  natural  disasters.  If the region  suffered  an economic
downturn or other adverse  regional  event,  there could be an adverse impact on
our net sales  and  profitability  and our  ability  to  implement  our  planned
expansion program.  Several of our competitors  operate stores across the United
States and thus are not as vulnerable to the risks of operating in one region.

Our  information  technology  infrastructure  is vulnerable to damage that could
harm our business.

       Our ability to operate our business  from day to day, in  particular  our
ability to manage our credit operations and inventory levels, largely depends on
the efficient  operation of our computer hardware and software  systems.  We use
management  information  systems  to track  inventory  information  at the store
level,  communicate customer information,  aggregate daily sales information and
manage our credit portfolio.  These systems and our operations are vulnerable to
damage or interruption from:

       o      power   loss,    computer    systems    failures   and   Internet,
              telecommunications or data network failures;

       o      operator  negligence or improper  operation by, or supervision of,
              employees;

       o      physical  and  electronic  loss  of  data  or  security  breaches,
              misappropriation and similar events;

       o      computer viruses;

       o      intentional acts of vandalism and similar events; and

       o      hurricanes, fires, floods and other natural disasters.

       The software that we have developed to use in granting credit may contain
undetected  errors  that  could  cause our  network to fail or our  expenses  to
increase.  Any failure due to any of these causes, if it is not supported by our
disaster recovery plan, could cause an interruption in our operations and result
in reduced net sales and profitability.

If we are unable to maintain  our  current  insurance  coverage  for our service
maintenance  agreements,  our  customers  could incur  additional  costs and our
repair  expenses  could  increase,  which could  adversely  affect our financial
condition and results of operations.

       There are a limited  number of insurance  carriers that provide  coverage
for our service  maintenance  agreements.  If insurance becomes unavailable from
our current  carriers  for any reason,  we may be unable to provide  replacement
coverage on the same terms, if at all. Even if we are able to obtain replacement
coverage,  higher premiums could have an adverse impact on our  profitability if
we are  unable  to  pass  along  the  increased  cost of  such  coverage  to our
customers.  Inability to obtain insurance  coverage for our service  maintenance
agreements  could  cause   fluctuations  in  our  repair  expenses  and  greater
volatility of earnings.

                                       23



If we are unable to maintain  group credit  insurance  policies  from  insurance
carriers,  which  allow us to  offer  their  credit  insurance  products  to our
customers  purchasing  on credit,  our  revenues  could be reduced and bad debts
might increase.

       There are a limited  number of insurance  carriers  that  provide  credit
insurance  coverage  for sale to our  customers.  If  credit  insurance  becomes
unavailable for any reason we may be unable to offer replacement coverage on the
same terms, if at all. Even if we are able to obtain  replacement  coverage,  it
may be at higher  rates or reduced  coverage,  which could  affect the  customer
acceptance of these products, reduce our revenues or increase our credit losses.

Changes in trade regulations, currency fluctuations and other factors beyond our
control could affect our business.

       A significant  portion of our inventory is  manufactured  overseas and in
Mexico.  Changes in trade  regulations,  currency  fluctuations or other factors
beyond  our  control  may  increase  the  cost of items we  purchase  or  create
shortages of these items,  which in turn could have a material adverse effect on
our results of  operations  and  financial  condition.  Conversely,  significant
reductions  in the cost of these items in U.S.  dollars may cause a  significant
reduction  in the  retail  prices of those  products,  resulting  in a  material
adverse  effect on our sales,  margins or  competitive  position.  In  addition,
commissions  earned  on  both  our  credit  insurance  and  service  maintenance
agreement  products could be adversely  affected by changes in statutory premium
rates, commission rates, adverse claims experience and other factors.

We may be unable to protect our intellectual property rights, which could impair
our name and reputation.

       We believe  that our success  and  ability to compete  depends in part on
consumer  identification of the name "Conn's." We have registered the trademarks
"Conn's" and our logo. We intend to protect  vigorously  our  trademark  against
infringement  or  misappropriation  by others.  A third  party,  however,  could
attempt  to  misappropriate  our  intellectual   property  in  the  future.  The
enforcement  of our  proprietary  rights  through  litigation  could  result  in
substantial  costs  to us that  could  have a  material  adverse  effect  on our
financial condition or results of operations.

Any changes in the tax laws of the states of Texas and  Louisiana  could  affect
our state tax liabilities.

       From  time  to  time,  legislation  has  been  introduced  in  the  Texas
legislature that would,  among other things,  remove the current  exemption from
franchise tax liability that limited  partnerships enjoy.  Currently,  the Texas
Legislature is not in session and its next regular session is scheduled to begin
in January  2007;  however,  the Texas  Governor  has  announced  he will call a
special  session of the Texas  Legislature  beginning  April 17, 2006 to address
school finance reform mandated by the Texas Supreme Court.  Legislation could be
introduced  that,  among  other  things,  could  change  the  way  that  limited
partnerships  are taxed in the  state of  Texas;  however,  the  outcome  of any
particular proposal cannot be predicted with any certainty.

A  further  rise  in  oil  and  gasoline  prices  could  affect  our  customers'
determination  to drive to our  stores,  and  cause  us to  raise  our  delivery
charges.

       A further significant increase in oil and gasoline prices could adversely
affect our customers'  shopping  decisions and patterns.  We rely heavily on our
internal distribution system and our same or next day delivery policy to satisfy
our  customers'  needs and desires,  and any such  significant  increases  could
result in increased  distribution  charges. Such increases may not significantly
affect our competitors.

ITEM 1B. UNRESOLVED STAFF COMMENTS.

       None.

                                       24



ITEM 2. PROPERTIES.

       The following summarizes the geographic location of our stores, warehouse
and distribution centers and corporate facilities by major market area:



                                                                  
                                                                               Leases
                                                                                With
                                                                               Options
                                                         Total     Warehouse   Expiring
                               No. of       Leased       Square     Square      Beyond
    Geographic Location       Locations   Facilities      Feet       Feet      10 Years
- ---------------------------- ----------  -----------  ----------- ----------- ---------

Golden Triangle District (1)        5            5       153,568      32,169        5
Louisiana District ..........       5            5       129,890      27,200        5
Houston District ............      18           14       394,240      90,070       13
San Antonio/Austin District .      13           13       379,330      83,982       12
Corpus Christi ..............       1            1        51,670      14,300        1
South Texas .................       2            2        55,660       8,435        2
Dallas District .............      12           10       351,243      79,245       10
                             ----------  -----------  ----------  ----------  ---------
   Store Totals .............      56           50     1,515,601     335,401       48
Warehouse/Distribution
 Centers ....................       6            3       703,453     703,453        1
Service Centers .............       5            3       191,932     133,636        1
Corporate Offices ...........       1            1       106,783      25,000        1
                             ----------  -----------  ----------  ----------  ---------
   Total ....................      68           57     2,517,769   1,197,490       51
                             ==========  ===========  ==========  ==========  =========



- -----------------
       (1)    Includes one store in Lake Charles, Louisiana.


ITEM 3. LEGAL PROCEEDINGS.

       We are involved in routine  litigation  incidental  to our business  from
time to time. We do not expect the outcome of any of this routine  litigation to
have a material  effect on our  financial  condition  or  results of  operation.
However,  the results of their  proceedings  cannot be predicted with certainty,
and changes in facts and circumstances could impact our estimate of reserves for
litigation.

ITEM 4. SUBMISSION OF MATTERS TO A VOTE OF SECURITY HOLDERS.

       There were no matters  submitted to a vote of security holders during the
fourth quarter of fiscal 2006.

                                       25



                                     PART II

ITEM 5. MARKET FOR REGISTRANT'S  COMMON EQUITY, AND RELATED  STOCKHOLDER MATTERS
AND ISSUER PURCHASES OF EQUITY SECURITIES.

What is the principal market for our common stock?

       The principal  market for our common stock is the NASDAQ National Market.
Our  common  stock is listed on the  NASDAQ  National  Market  under the  symbol
"CONN." Information regarding the high and low sales prices for our common stock
for each  quarterly  period  since our  initial  public  offering as reported on
NASDAQ is summarized as follows:

                                                            High         Low
                                                          ---------   ---------
         Quarter ended April 30, 2004 .................... $ 18.08     $ 14.50
         Quarter ended July 31, 2004 ..................... $ 19.18     $ 15.35
         Quarter ended October 31, 2004 .................. $ 16.82     $ 13.79
         Quarter ending January 31, 2005 ................. $ 18.33     $ 14.37
         Quarter ended April 30, 2005 .................... $ 19.70     $ 15.29
         Quarter ended July 31, 2005 ..................... $ 27.51     $ 16.69
         Quarter ended October 31, 2005 .................. $ 29.80     $ 23.20
         Quarter ended January 31, 2006 .................. $ 44.93     $ 28.68



How many common stockholders do we have?

       As of March 27, 2006,  we had  approximately  57 common  stockholders  of
record and an estimated 6,400 beneficial owners of our common stock.

Did we declare any cash dividends in fiscal 2005 or fiscal 2006?

       No cash  dividends were paid in fiscal 2005 or 2006. We do not anticipate
paying dividends in the foreseeable future. Any future payment of dividends will
be at the  discretion of the Board of Directors and will depend upon our results
of operations,  financial condition,  cash requirements and other factors deemed
relevant by the Board of  Directors,  including  the terms of our  indebtedness.
Provisions in  agreements  governing  our  long-term  indebtedness  restrict the
amount  of  dividends  that  we may  pay  to  our  stockholders.  See  "Item  7.
Management's  Discussion  and  Analysis of  Financial  Condition  and Results of
Operations - Liquidity and Capital Resources."

Has the Company had any sales of unregistered securities during the last year?

       The Company has had no sales of  unregistered  securities  during  fiscal
2006.

                                       26



ITEM 6. SELECTED FINANCIAL DATA



                                                                                                  
                                                                        Twelve
                                                Year      Six Months    Months
                                                Ended       Ended        Ended               Years Ended January 31,
                                               July 31,   January 31,  January 31, ---------------------------------------------
                                                 2001        2002        2002        2003        2004        2005        2006
                                               ---------   ---------   ---------   ---------   ---------   ---------   ---------
                                                                            (unaudited)
Statement of Operations (1):                              (dollars and shares in thousands, except per share amounts)

Total revenues ................................$327,257    $206,896    $378,525    $445,973    $499,310    $567,092    $702,422
Operating expense:
Cost of goods sold, including ware-
housing and occupancy cost .................... 201,963     127,543     233,226     276,956     317,712     359,710     453,374
Selling, general and
administrative expense ........................  92,194      58,630     106,949     125,712     135,174     152,900     181,631
   Provision for bad debts ....................   1,734       1,286       2,406       4,125       4,657       5,637       3,769
                                               ---------   ---------   ---------   ---------   ---------   ---------   ---------
Total operating expense ....................... 295,891     187,459     342,581     406,793     457,543     518,247     638,774
                                               ---------   ---------   ---------   ---------   ---------   ---------   ---------
Operating income ..............................  31,366      19,437      35,944      39,180      41,767      48,845      63,648
Interest expense, net and minority interest ...   3,754       2,940       4,855       7,237       4,577       2,477         400
                                               ---------   ---------   ---------   ---------   ---------   ---------   ---------
Earnings before income taxes ..................  27,612      16,497      31,089      31,943      37,190      46,368      63,248
Provision for income taxes ....................   9,879       5,944      11,130      11,342      12,850      16,243      22,067
                                               ---------   ---------   ---------   ---------   ---------   ---------   ---------
Net income from continuing operations .........  17,733      10,553      19,959      20,601      24,340      30,125      41,181
Discontinued operations, net of tax ...........    (546)           -       (389)           -          -           -           -
                                               ---------   ---------   ---------   ---------   ---------   ---------   ---------
Net income ....................................  17,187      10,553      19,570      20,601      24,340      30,125      41,181
Less preferred stock dividends (2) ............  (2,173)     (1,025)     (1,939)     (2,133)     (1,954)          -           -
                                               ---------   ---------   ---------   ---------   ---------   ---------   ---------
Net income available for
     common stockholders ......................$ 15,014    $  9,528    $ 17,631    $ 18,468    $ 22,386    $ 30,125    $ 41,181
                                               =========   =========   =========   =========   =========   =========   =========
Earnings per common share:
       Basic ..................................$   0.87    $   0.56    $   1.03    $   1.10    $   1.26    $   1.30    $   1.76
       Diluted ................................$   0.87    $   0.55    $   1.01    $   1.10    $   1.22    $   1.27    $   1.70
Average common shares  outstanding:
       Basic ..................................  17,169      17,025      17,060      16,724      17,726      23,192      23,412
       Diluted ................................  17,194      17,327      17,383      16,724      18,335      23,754      24,192

Other Financial Data:
Stores open at end of period ..................      32          36          36          42          45          50          56
Same store sales growth (3) ...................    10.3%       16.7%       15.6%        1.3%        2.6%        3.6%       16.9%
Inventory turns (4) ...........................     5.9         7.5         6.8         6.6         6.5         6.0         6.6
Gross margin percentage (5) ...................    38.3%       38.4%       38.4%       37.9%       36.4%       36.6%       35.5%
Operating margin (6) ..........................     9.6%        9.4%        9.5%        8.8%        8.4%        8.6%        9.1%
Return on average equity (7) ..................    36.7%       35.9%       34.9%       28.3%       19.5%       16.4%       18.5%
Capital expenditures ..........................$ 14,833    $ 10,551    $ 15,547    $ 15,070    $  9,401    $ 19,619    $ 18,490

Balance Sheet Data:
Working capital ...............................$ 40,752    $ 45,546    $ 45,546    $ 69,984    $115,366    $148,074    $179,496
Total assets .................................. 134,425     145,644     145,644     181,798     234,760     268,792     341,995
Total debt ....................................  31,445      38,750      38,750      51,992      14,512      10,532         136
Preferred stock ...............................  15,400      15,226      15,226      15,226           -           -           -
Total stockholders' equity ....................  54,879      62,860      62,860      82,669     166,590     200,802     245,284


- --------------------------------------------------
(1)    Information  excludes the operations of the rent-to-own division that was
       sold in February, 2001.
(2)    Dividends  were  not  actually  declared  or  paid  until  2004,  but are
       presented for purposes of earnings per share calculations.
(3)    Same store sales growth is calculated by comparing the reported  sales by
       store for all stores that were open throughout a period to reported sales
       by store for all stores that were open throughout the prior period. Sales
       from  closed  stores  have been  removed  from each  period.  Sales  from
       relocated  stores have been  included in each  period  because  each such
       store was relocated within the same general geographic market. Sales from
       expanded stores have been included in each period.
(4)    Inventory  turns  are  defined  as the  cost  of  goods  sold,  excluding
       warehousing and occupancy  cost,  divided by the average of the beginning
       and ending product inventory,  excluding consigned goods; information for
       the six months ended January 31, 2002 has been  annualized for comparison
       purposes.
(5)    Gross margin  percentage is defined as total  revenues less cost of goods
       and parts sold,  including  warehousing  and occupancy  cost,  divided by
       total revenues.
(6)    Operating  margin  is  defined  as  operating  income  divided  by  total
       revenues.
(7)    Return on average  equity is calculated as current period net income from
       continuing  operations divided by the average of the beginning and ending
       equity;  information  for the six months ended  January 31, 2002 has been
       annualized for comparison purposes.

                                       27



ITEM 7. MANAGEMENT'S  DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS
OF OPERATIONS.

Forward-Looking Statements

       This report contains forward-looking  statements.  We sometimes use words
such  as  "believe,"  "may,"  "will,"  "estimate,"   "continue,"   "anticipate,"
"intend," "expect," "project" and similar expressions, as they relate to us, our
management   and  our   industry,   to  identify   forward-looking   statements.
Forward-looking   statements  relate  to  our  expectations,   beliefs,   plans,
strategies,  prospects, future performance,  anticipated trends and other future
events.  We have based our  forward-looking  statements  largely on our  current
expectations and projections  about future events and financial trends affecting
our  business.  Actual  results  may  differ  materially.  Some  of  the  risks,
uncertainties  and assumptions  about us that may cause actual results to differ
from these forward-looking statements include, but are not limited to:

       o      the success of our growth strategy and plans regarding opening new
              stores and entering adjacent and new markets,  including our plans
              to continue  expanding into the Dallas/Fort  Worth Metroplex,  and
              South Texas;

       o      our intention to update or expand existing stores;

       o      our ability to obtain  capital for required  capital  expenditures
              and costs  related  to the  opening  of new stores or to update or
              expand existing stores;

       o      our cash flows from operations, borrowings from our revolving line
              of  credit  and  proceeds   from   securitizations   to  fund  our
              operations, debt repayment and expansion;

       o      rising  interest  rates may  increase  our cost of  borrowings  or
              reduce securitization income;

       o      technological and market developments, growth trends and projected
              sales in the home  appliance  and consumer  electronics  industry,
              including with respect to digital products like DVD players, HDTV,
              digital radio, home networking devices and other new products, and
              our ability to capitalize on such growth;

       o      the  potential  for price  erosion or lower unit sales points that
              could result in declines in revenues;

       o      increasing  oil and gas  prices  that could  adversely  affect our
              customers' shopping decisions and patterns;

       o      both short-term and long-term impact of adverse weather conditions
              (e.g.  hurricanes) that could result in volatility in our revenues
              and increased expenses and casualty losses;

       o      changes  in laws and  regulations  and/or  interest,  premium  and
              commission  rates  allowed by  regulators  on our  credit,  credit
              insurance and service  maintenance  agreements as allowed by those
              laws and regulations;

       o      our relationships with key suppliers;

       o      the  adequacy  of our  distribution  and  information  systems and
              management experience to support our expansion plans;

       o      the accuracy of our  expectations  regarding  competition  and our
              competitive advantages;

       o      the  potential  for market  share  erosion  that  could  result in
              reduced revenues;

       o      the  accuracy of our  expectations  regarding  the  similarity  or
              dissimilarity  of our existing  markets as compared to new markets
              we enter; and

       o      the outcome of litigation affecting our business.

                                       28



       Additional  important  factors  that could  cause our  actual  results to
differ  materially from our  expectations  are discussed under "Risk Factors" in
this Form 10-K.  In light of these risks,  uncertainties  and  assumptions,  the
forward-looking  events and  circumstances  discussed  in this report  might not
happen.

       The  forward-looking  statements  in this  report  reflect  our views and
assumptions  only as of the date of this report.  We undertake no  obligation to
update publicly or revise any forward-looking statements, whether as a result of
new information, future events or otherwise, except as required by law.

       All forward-looking  statements  attributable to us, or to persons acting
on our behalf,  are expressly  qualified in their  entirety by these  cautionary
statements.

General

       We intend the  following  discussion  and  analysis to provide you with a
better understanding of our financial condition and performance in the indicated
periods,  including  an analysis of those key factors  that  contributed  to our
financial condition and performance and that are, or are expected to be, the key
"drivers" of our business.

       Through our 56 retail  stores,  we provide  products  and services to our
customers in six primary market areas,  including Houston,  San  Antonio/Austin,
Dallas/Fort  Worth,  southern  Louisiana,  Southeast  Texas,  and  South  Texas.
Products and services  offered  through retail sales outlets  include major home
appliances,  consumer  electronics,  home  office  equipment,  lawn  and  garden
products, mattresses, furniture, service maintenance agreements, customer credit
programs,  including  installment  and revolving  credit account  services,  and
various credit insurance  products.  These activities are supported  through our
extensive  service,  warehouse  and  distribution  system.  Our stores  bear the
"Conn's"  name,  after our founder's  family,  and deliver the same products and
services to our  customers.  All of our stores  follow the same  procedures  and
methods  in  managing  their  operations.  The  Company's  management  evaluates
performance and allocates resources based on the operating results of the retail
stores and considers the credit  programs,  service  contracts and  distribution
system to be an integral part of the Company's retail operations.

      Presented  below is a diagram  setting forth our five  cornerstones  which
represent,  in our  view,  the  five  components  of  our  sales  goal -  strong
merchandising  systems,  state of the art credit options for our  customers,  an
extensive  warehousing and distribution  system, a service system to support our
customers  needs  beyond  the  product  warranty  periods,   and  our  uniquely,
well-trained  employees in each area.  Each of these systems combine to create a
"nuts and bolts"  support  system for our customers  needs and desires.  Each of
these systems is discussed at length in the Business section of this report.


BUSINESS
CORNERSTONES:
- ---------------  => DRIVE => SALES
Merchandising
Credit
Distribution
Service
Training


We, of  course,  derive a large  part of our  revenue  from our  product  sales.
However, unlike many of our competitors,  we provide in-house credit options for
our customers' product purchases.  In the last three years, we have financed, on
average,  approximately 57% of our retail sales through these programs. In turn,
we finance (convert to cash) substantially all of our customer  receivables from
these  credit  options  through an  asset-backed  securitization  facility.  See

                                       29



"Business - Finance Operations" for a detailed discussion of our in-house credit
programs. As part of our asset-backed securitization facility, we have created a
qualifying special purpose entity,  which we refer to as the QSPE or the issuer,
to purchase customer  receivables from us and to issue asset-backed and variable
funding  notes  to  third  parties  to fund  such  purchases.  We  transfer  our
receivables,  consisting of retail installment  contracts and revolving accounts
extended to our customers,  to the issuer in exchange for cash and  subordinated
securities.

       While our warehouse and  distribution  system does not directly  generate
revenues,   other  than  the  fees  paid  by  our  customers  for  delivery  and
installation  of the  products to their  homes,  it is our extra,  "value-added"
program that our existing  customers have come to rely on, and our new customers
are hopefully sufficiently impressed with to become repeat customers.  We derive
revenues from our repair services on the products we sell. Additionally,  acting
as an agent for unaffiliated  companies, we sell credit insurance to protect our
customers from credit losses due to death, disability,  involuntary unemployment
and  damage to the  products  they have  purchased;  to the  extent  they do not
already have it.

Executive Overview

       This overview is intended to provide an executive  level  overview of our
operations for our fiscal year ended January 31, 2006. A detailed explanation of
the  changes in our  operations  for the fiscal  year ended  January 31, 2006 as
compared  to the prior year is  included  beginning  on page 36.  Following  are
significant financial items in managements view:

       o      Our revenues for the fiscal year ended January 31, 2006  increased
              by 23.9  percent,  or $135.3  million,  from  fiscal  year 2005 to
              $702.4  million  due to  sales  growth,  primarily  from  existing
              stores, and increased  securitization income. Our same store sales
              product growth rate for the fiscal year ended January 31, 2006 was
              16.9%,  versus 3.6% for fiscal 2005. The improvement in same store
              sales growth was due primarily to improved  execution at the store
              level and  effective  sales  promotions.  (Also  see  "Operational
              Changes and Outlook.")

       o      During the last half of fiscal year 2006, two hurricanes,  Katrina
              and Rita, hit the Gulf Coast. These storms significantly  impacted
              our operations by:

              o      temporary  closing  of our  Louisiana,  South  East  Texas,
                     Corpus Christi and Houston stores and related  distribution
                     operations for limited periods of time,
              o      positively impacting Net sales as customers in the affected
                     areas  replaced  appliances  and other  household  products
                     damaged as a result of the storms,
              o      disrupting   credit   collection   efforts  while  we  were
                     displaced  from our corporate  headquarters  as a result of
                     Hurricane Rita, causing a short-term increase in the credit
                     portfolio's  delinquency  statistics  and  resulting  in  a
                     reduction  of Finance  charges and other and an increase in
                     Bad debt expense, and
              o      causing us to incur  expenses  related to the relocation of
                     our  corporate  office  functions  and  losses  related  to
                     damaged  merchandise  and  facilities,   net  of  insurance
                     proceeds.

       o      Same store sales  benefited  from the  effects of the  hurricanes.
              Appliance  sales  accounted  for the  majority of the  increase in
              total  same  stores  sales  during  the  period due in part to our
              customers' need to replace items damaged by the storms. We believe
              same store  sales,  adjusted for our estimate of the impact of the
              hurricanes,  grew approximately 12% for the year ended January 31,
              2006.

       o      Our entry into the  Dallas/Fort  Worth and the South Texas markets
              had a positive impact on our revenues. Approximately $75.9 million
              of our product  sales for the year ended  January 31,  2006,  came
              from the  opening  of twelve new  stores in these  markets,  since
              February  2004.  Our plans  provide for the opening of  additional
              stores in existing markets during the balance of fiscal 2007 as we
              focus on  opportunities  in  markets  in  which  we have  existing
              infrastructure.

       o      While deferred interest and "same as cash" plans continue to be an
              important  part  of  our  sales  promotion   plans,  our  improved
              execution  and  effective  use of a variety  of sales  promotions,
              enabled us to reduce the level of deferred  interest  and "same as
              cash" plans that extend beyond one year, relative to gross product
              sales  volume.  For the fiscal  years  ended  January 31, 2005 and
              2006,  $29.0  million and $33.9  million,  respectively,  in gross
              product  sales were  financed by extended  deferred  interest  and
              "same as cash" plans.  These  extended term  promotional  programs
              were not offered broadly until April,  2004. We expect to continue
              to offer  this type of  extended  term  promotional  credit in the
              future.

                                       30



       o      During the year ended January 31, 2006,  pretax income was reduced
              by $1.0 million to reflect our estimate of expected  losses due to
              increased  delinquencies  from  Hurricane  Rita  and  a  temporary
              increase in bankruptcy filings. The increase in bankruptcy filings
              is as a result of the new  bankruptcy law that took effect October
              17, 2005,  prompting  consumers to file for bankruptcy  protection
              before the new law went into effect.  The $1.0  million  charge to
              earnings  reduced  Finance  charges  and  other  by  $895,000  and
              increased Bad debt expense by $105,000.

       o      Our gross  product  margin  was  35.5% for  fiscal  year  2006,  a
              decrease  from 36.6% in fiscal  2005,  primarily  as a result of a
              change in our  revenue  mix as  Product  sales  grew  faster  than
              Service  revenues  and Finance  charges and other.  Also,  reduced
              insurance sales penetration negatively impacted our gross margin.

       o      Our operating  margin  increased to 9.1% from 8.6% in fiscal 2005.
              In fiscal year 2006,  we  decreased  SG&A  expense as a percent of
              revenues  to 25.8%  from 27.0% when  compared  to the prior  year,
              primarily from decreases in payroll and payroll  related  expenses
              and net  advertising  expense as a percent of revenues.  Partially
              offsetting  these  reductions  were  increased  general  liability
              insurance  expense and expenses  incurred due to Hurricane Rita of
              approximately  $907,000,  net  of  estimated  insurance  proceeds.
              Additionally,  our operating  margin  benefited from a decrease in
              the  Provision for bad debts as a percent of revenues from 1.0% to
              0.5%.

       o      Operating  cash flows  were $64.3  million  for fiscal  2006.  Our
              operating  cash  flows  increased  as a result  of  increased  net
              income, improved funding under our asset-backed securitization and
              vendor and federal  employment  and income tax  payment  deferrals
              granted because of the hurricanes.  Most of the payments  deferred
              will be paid during the three month period ended April 30, 2006.

       o      Our  pretax   income  for  fiscal  2006   increased  by  36.4%  or
              approximately  $16.8  million,  from fiscal 2005 to $63.2 million.
              The  increase  was driven  largely by the  increase  in sales with
              additional  benefit from improved  expense  leverage,  as Selling,
              general  and  administrative  expenses  did  not  grow  as fast as
              revenues.

 Operational Changes and Outlook

       We have  implemented,  continued  increased focus on or modified  several
initiatives  in fiscal 2006 that we believe  will  positively  impact our future
operating results, including:

       o      A  reorganization  of  our  retail   management  team,   including
              strengthening  the  district  management  team in the  Dallas/Fort
              Worth market;

       o      Successfully  increasing  the sales force by adding  approximately
              13% more sales  associates  per store,  resulting  in  incremental
              sales volume;

       o      Implementation of call centers in the stores, emphasizing regular,
              consistent contact with our customers;

       o      Increased  emphasis  on the  sales of  furniture,  and  additional
              product lines added to this category; and

       o      Promoting  flat panel  technology in our stores as the price point
              becomes more affordable for our customers.

                                       31



      Our sales  during the last five months of fiscal 2006  benefited  from the
impact of  Hurricanes  Katrina and Rita.  This impact could  affect  future same
store sales due to:

      o     The acceleration of the sale of essential appliances in the affected
            markets  disrupting the normal  replacement o cycle for these items;
            and

      o     The  same  store  sales  reported  for the  impacted  markets  being
            elevated to a level that might not be duplicated. o


      While our credit  portfolio  delinquency  statistics were still negatively
impacted by the effects of the hurricanes at January 31, 2006, we anticipate the
portfolio performance returning to historical levels as we continue to work with
the customers impacted by these events.

      During  the year,  we opened  four new  stores  in the  Dallas/Fort  Worth
market, one in Harlingen, Texas and one in San Antonio, Texas. We continue to be
satisfied with the results in the Dallas/Fort  Worth market and will continue to
expand the number of stores in that  market.  We added  additional  distribution
capability  during the year by opening  our  140,000  square  foot  distribution
center in Dallas,  and increased our service  center  capabilities  in Dallas by
converting our previous  distribution  center to a full-time service center. Our
new  Harlingen  store  now  joins a store in  McAllen,  Texas,  opened  in early
September 2004,  forming our South Texas market,  We believe that this market is
substantially  underserved and provides great growth  potential for our company.
We have  several  other  locations  in Texas and  Louisiana  that we believe are
promising and, along with new stores in existing markets,  are in various stages
of  development  for  opening in fiscal year 2007.  We also  continue to look at
other markets, including neighboring states for opportunities.

      The consumer  electronics  industry  depends on new products to drive same
store  sales  increases.   Typically,   these  new  products,  such  as  digital
televisions,  DVD players,  digital  cameras and MP3 players are  introduced  at
relatively  high price  points  that are then  gradually  reduced as the product
becomes more mainstream. To sustain positive same store sales growth, unit sales
must  increase  at a rate  greater  than the  decline  in  product  prices.  The
affordability  of the product helps drive the unit sales growth.  However,  as a
result of  relatively  short  product  life cycles in the  consumer  electronics
industry, which limit the amount of time available for sales volume to increase,
combined with rapid price erosion in the industry,  retailers are  challenged to
maintain  overall gross margin  levels and positive  same store sales.  This has
historically  been our  experience,  and we  continue  to adjust  our  marketing
strategies to address this  challenge  through the  introduction  of new product
categories and new products within our existing categories.

Application of Critical Accounting Policies

      In  applying  the   accounting   policies  that  we  use  to  prepare  our
consolidated financial statements, we necessarily make accounting estimates that
affect our reported amounts of assets, liabilities,  revenues and expenses. Some
of these accounting  estimates require us to make assumptions about matters that
are highly uncertain at the time we make the accounting estimates. We base these
assumptions  and  the  resulting  estimates  on  authoritative   pronouncements,
historical  information and other factors that we believe to be reasonable under
the circumstances, and we evaluate these assumptions and estimates on an ongoing
basis. We could reasonably use different  accounting  estimates,  and changes in
our accounting  estimates could occur from period to period,  with the result in
each case being a material change in the financial statement presentation of our
financial condition or results of operations.  We refer to accounting  estimates
of this type as "critical  accounting  estimates."  We believe that the critical
accounting  estimates  discussed  below are among  those  most  important  to an
understanding of our consolidated financial statements as of January 31, 2006.

      Transfers of Financial  Assets.  We transfer  customer  receivables to the
QSPE that issues  asset-backed  securities  to third party  lenders  using these
accounts as  collateral,  and we continue to service  these  accounts  after the
transfer.  We recognize the sale of these accounts when we relinquish control of
the  transferred  financial  asset in  accordance  with  Statement  of Financial
Accounting Standards ("SFAS") No. 140, Accounting for Transfers and Servicing of
Financial Assets and Extinguishment of Liabilities. As we transfer the accounts,
we record an asset  representing the "interest only strip",  which is cash flows
resulting  entirely  from  the  interest  on the  security.  The  gain  or  loss
recognized  on  these  transactions  is  based  on  our  best  estimates  of key
assumptions,  including  forecasted credit losses,  payment rates, forward yield
curves,  costs of servicing the accounts and appropriate discount rates. The use

                                       32



of different estimates or assumptions could produce different financial results.
For example,  if we had assumed a 10.0%  reduction in net interest spread (which
might be caused by rising interest  rates),  our interest in securitized  assets
would have been reduced by $4.7  million as of January 31, 2006,  which may have
an adverse  effect on earnings.  We recognize  income from our interest in these
transferred  accounts  based on the  difference  between the interest  earned on
customer  accounts and the costs  associated  with  financing  and servicing the
transferred  accounts,  less a  provision  for bad  debts  associated  with  the
transferred  assets.  This income is recorded as "Finance  charges and other" in
our  consolidated  statement of operations.  If we had assumed a 10% increase in
the  assumption  used for  developing  the reserve for doubtful  accounts on the
books of the QSPE, the impact to recorded "Finance charges and other" would have
been a reduction in revenues and pretax income of $1.2 million.

      Deferred  Tax  Assets.   We  have  significant  net  deferred  tax  assets
(approximately  $5.5  million  as of January  31,  2006),  which are  subject to
periodic recoverability assessments.  Realization of our net deferred tax assets
may be dependent upon whether we achieve  projected  future taxable income.  Our
estimates  regarding  future  profitability  may  change  due to  future  market
conditions,  our  ability to continue  to execute at  historical  levels and our
ability to  continue  our growth  plans.  These  changes,  if any,  may  require
material  adjustments to these deferred tax asset balances.  For example,  if we
had assumed that the future tax rate at which these deferred items would reverse
was 34.1%  rather than 35.1%,  we would have  reduced the net deferred tax asset
and net income by approximately $94,000.

      Intangible Assets. We have significant intangible assets related primarily
to goodwill.  The determination of related estimated useful lives and whether or
not these assets are impaired involves significant judgments. Effective with the
implementation  of SFAS 142, we ceased  amortizing  goodwill  and began  testing
potential impairment of this asset annually based on judgments regarding ongoing
profitability  and cash flow of the  underlying  assets.  Changes in strategy or
market  conditions  could  significantly  impact  these  judgments  and  require
adjustments to recorded asset balances. For example, if we had reason to believe
that our  recorded  goodwill  had become  impaired  due to decreases in the fair
market  value of the  underlying  business,  we would  have to take a charge  to
income for that portion of goodwill  that we believe is  impaired.  Our goodwill
balance at January 31, 2005 and 2006 was $9.6 million

      Property,  Plant and Equipment.  Our accounting  policies  regarding land,
buildings,  and equipment include judgments regarding the estimated useful lives
of  such  assets,  the  estimated  residual  values  to  which  the  assets  are
depreciated, and the determination as to what constitutes increasing the life of
existing assets.  These judgments and estimates may produce materially different
amounts of  depreciation  and  amortization  expense  than would be  reported if
different  assumptions  were used.  These  judgments may also impact the need to
recognize an  impairment  charge on the  carrying  amount of these assets if the
anticipated cash flows associated with the assets are not realized. In addition,
the  actual  life of the asset and  residual  value  may be  different  from the
estimates used to prepare financial statements in prior periods.

      Revenue  Recognition.  Revenues  from  the  sale of  retail  products  are
recognized at the time the product is delivered to the  customer.  Such revenues
are  recognized  net of any  adjustments  for  sales  incentive  offers  such as
discounts, coupons, rebates, or other free products or services. We sell service
maintenance  agreements  and credit  insurance  contracts on behalf of unrelated
third  parties.  For  contracts  where the third  parties are the obligor on the
contract, commissions are recognized in revenues at the time of sale, and in the
case of retrospective commissions,  based on claims experience, at the time that
they are earned.  When we sell service  maintenance  agreements  in which we are
deemed  to be the  obligor  on the  contract  at the  time of sale,  revenue  is
recognized  ratably,  on a  straight-line  basis,  over the term of the  service
maintenance  agreement.  These direct obligor service maintenance agreements are
renewal contracts that provide our customers  protection  against product repair
costs arising after the expiration of the manufacturer's  warranty and the third
party obligor  contracts and typically range from 12 months to 36 months.  These
agreements are separate units of accounting under Emerging Issues Task Force No.
00-21, Revenue Arrangements with Multiple  Deliverables.  The amounts of service
maintenance  agreement  revenue  deferred at January 31, 2005 and 2006 were $3.9
million and $3.6 million,  respectively,  and are included in "Deferred revenue"
in the accompanying balance sheets. The amounts of service maintenance agreement
revenue  recognized  for the fiscal years ended January 31, 2004,  2005 and 2006
were $4.5 million, $5.0 million and $5.0 million, respectively.


                                       33



      Vendor  Allowances.  We receive  funds from vendors for price  protection,
product  rebates,  marketing  and  training  and  promotion  programs  which are
recorded on the  accrual  basis as a reduction  to the related  product  cost or
advertising  expense  according to the nature of the program.  We accrue rebates
based on the  satisfaction  of  terms of the  program  and  sales of  qualifying
products  even though  funds may not be  received  until the end of a quarter or
year. If the programs are related to product purchases, the allowances,  credits
or payments  are recorded as a reduction  of product  cost;  if the programs are
related to promotion or marketing of the product,  the allowances,  credits,  or
payments  are recorded as a reduction  of  advertising  expense in the period in
which the expense is incurred.

      Recent Accounting Pronouncements. In December 2004, Statement of Financial
Accounting  Standards No. 123R,  Share-Based Payment, was issued. This statement
establishes  standards  for  accounting  for  transactions  in which  an  entity
exchanges its equity  instruments for goods or services,  focusing  primarily on
accounting for  transactions in which an entity obtains an employee's  services.
The statement  requires a public entity to measure the cost of employee services
received in exchange for an award of equity instruments, based on the grant-date
fair value of the award,  and record that cost over the period  during which the
employee is required to provide service in exchange for the award. Additionally,
the statement  provides  multiple  options for adopting the  requirements of the
standard.  We are  required  to  implement  the  provisions  of  this  statement
effective February 1, 2006, and intend to elect to retrospectively  adjust prior
year results for comparison purposes.  We are required under existing accounting
standards to provide  supplemental  disclosure in the footnotes to our financial
statements as if our financial statements had been prepared using the fair value
method of accounting for stock based  compensation.  See Note 1 to our financial
statements for additional information.

      Accounting for Leases.  The accounting for leases is governed primarily by
SFAS No. 13, Accounting for Leases. As required by the standard, we analyze each
lease, at its inception,  to determine  whether it should be accounted for as an
operating lease or a capital lease. Additionally, monthly lease expense for each
operating lease is calculated as the average of all payments  required under the
minimum lease term,  including rent  escalations.  The minimum lease term begins
with the date we take possession of the property and ends on the last day of the
minimum lease term, and includes all rent holidays,  but excludes  renewal terms
that are at our option. Any tenant improvement  allowances received are deferred
and  amortized  into income as a reduction of lease  expense on a straight  line
basis over the minimum lease term. The amortization of leasehold improvements is
computed on a straight line basis over the shorter of the  remaining  lease term
or the estimated useful life of the improvements.

                                       34



      Results of Operations

      The following table sets forth certain statement of operations information
as a percentage of total revenues for the periods indicated.

                                                   Years ended January 31,
                                                ----------------------------
                                                  2004      2005      2006
                                                --------  --------  --------

Revenues:
Product sales ..................................   80.6%     79.6%     81.1%
Service maintenance agreement
  commissions (net) ............................    4.0       4.2       4.4
Service revenues ...............................    3.7       3.3       2.9
                                                --------  --------  --------
Total net sales ................................   88.3      87.1      88.4
Finance charges and other ......................   11.7      12.9      11.6
                                                --------  --------  --------
Total revenues .................................  100.0     100.0     100.0
Cost and expenses:
Cost of goods sold, including
  warehousing and occupancy costs ..............   62.8      62.6      63.8
Cost of parts sold, including
  warehousing and occupancy costs ..............    0.8       0.8       0.8
Selling, general and administrative expense ....   27.1      27.0      25.8
Provision for bad debts ........................    0.9       1.0       0.5
                                                --------  --------  --------
    Total costs and expenses ...................   91.6      91.4      90.9
                                                --------  --------  --------
Operating income ...............................    8.4       8.6       9.1
Interest expense (including minority interest) .    0.9       0.4       0.1
                                                --------  --------  --------
Earnings before income taxes ...................    7.5       8.2       9.0
Provision for income taxes
    Current ....................................    2.6       2.9       3.3
    Deferred ...................................      -         -      (0.2)
                                                --------  --------  --------
Total provision for income taxes ...............    2.6       2.9       3.1
                                                --------  --------  --------
Net income .....................................    4.9%      5.3%      5.9%
                                                ========  ========  ========




      In reviewing the  percentages  reflected in the above table, we noted that
the following trends in our operations developed within the last twelve months.

            o     The  increase in cost of goods sold as a  percentage  of total
                  revenues  reflects  the shift in revenue mix as product  sales
                  grew  faster than  service  revenues  and finance  charges and
                  other. Cost of products sold was 78.7% of net product sales in
                  the 2005 period and 78.6% in the 2006 period.

            o     The decline in selling,  general and administrative expense as
                  a  percentage  of  total  revenues  resulted   primarily  from
                  decreased   payroll  and  payroll  related  expenses  and  net
                  advertising  expense,  as a  percent  of  revenues,  that were
                  partially  offset by  increased  general  liability  insurance
                  expense and higher expenses incurred due to Hurricane Rita.

            o     The  declining  trend in interest  expense as a percentage  of
                  total  revenues  is  a  function  of  continuing  to  generate
                  positive cash flow,  the pay-off of debt with our IPO proceeds
                  in fiscal year 2004 and the impact of expiring  interest  rate
                  swap agreements.

      The  presentation  of our gross  margins  may not be  comparable  to other
retailers since we include the cost of our in-home  delivery  service as part of
selling,  general and administrative expense.  Similarly, we include the cost of
merchandising our products,  including amounts related to purchasing the product
and a portion of our advertising  cost, in selling,  general and  administrative
expense.  It is our understanding that other retailers may include such costs as
part of cost of goods sold.

                                       35



      The following table presents certain operations information in dollars and
percentage changes from year to year:



                                                                                
Analysis of Consolidated Statements of Operations
(in thousands except percentages)                                    2005 vs. 2004        2006 vs. 2005
                                      Years Ended January 31,         Incr/(Decr)          Incr/(Decr)
                                  -------------------------------   -----------------  -------------------
                                     2004       2005       2006      Amount     Pct     Amount      Pct
                                  ---------  ---------  ---------   --------  -------  ---------  --------
Revenues
Product sales ....................$402,579   $451,560   $569,877    $48,981     12.2%  $118,317      26.2%
Service maintenance agreement
commissions (net) ................  20,074     23,950     30,583      3,876     19.3      6,633      27.7
Service revenues .................  18,265     18,725     20,278        460      2.5      1,553       8.3
                                  ---------  ---------  ---------   --------  -------  ---------  --------
Total net sales .................. 440,918    494,235    620,738     53,317     12.1    126,503      25.6
Finance charges and other ........  58,392     72,857     81,684     14,465     24.8      8,827      12.1
                                  ---------  ---------  ---------   --------  -------  ---------  --------
Total revenues ................... 499,310    567,092    702,422     67,782     13.6    135,330      23.9
Cost of goods and parts sold ..... 317,712    359,710    453,374     41,998     13.2     93,664      26.0
                                  ---------  ---------  ---------   --------  -------  ---------  --------
Gross Profit ..................... 181,598    207,382    249,048     25,784     14.2     41,666      20.1
Gross Margin .....................    36.4%      36.6%      35.5%
Selling, general and
 administrative expense .......... 135,174    152,900    181,631     17,726     13.1     28,731      18.8
Provision for bad debts ..........   4,657      5,637      3,769        980     21.0     (1,868)    (33.1)
                                  ---------  ---------  ---------   --------  -------  ---------  --------
Operating income .................  41,767     48,845     63,648      7,078     16.9     14,803      30.3
Operating Margin .................     8.4%       8.6%       9.1%
Interest expense .................   4,577      2,359        400     (2,218)   (48.5)    (1,959)    (83.0)
Minority interest in limited
 partnership .....................       -        118          -        118                (118)
                                  ---------  ---------  ---------   --------  -------  ---------  --------
Pretax Income ....................  37,190     46,368     63,248      9,178     24.7     16,880      36.4
Income taxes .....................  12,850     16,243     22,067      3,393     26.4      5,824      35.9
                                  ---------  ---------  ---------   --------  -------  ---------  --------
Net Income .......................  24,340     30,125     41,181      5,785     23.8     11,056      36.7
Less preferred dividends .........   1,954          -          -     (1,954)  (100.0)         -         -
                                  ---------  ---------  ---------   --------  -------  ---------  --------
Net income available
for common stockholders ..........$ 22,386   $ 30,125     41,181    $ 7,739     34.6%  $ 11,056      36.7%
                                  =========  =========  =========   ========  =======  =========  ========



      Refer to the above  Analysis of  Consolidated  Statements of Operations in
condensed form while reading the operations review on a year by year basis.

Year Ended January 31, 2005 Compared to the Year Ended January 31, 2006

      Revenues.  Total  revenues  increased by $135.3  million,  or 23.9%,  from
$567.1  million for the year ended  January  31, 2005 to $702.4  million for the
year ended January 31, 2006. The increase was  attributable  to increases in net
sales of $126.5  million,  or 25.6%,  and $8.8  million,  or 12.1%,  in  finance
charges and other revenue.

      The $126.5 million increase in net sales was made up of the following:

      o     a $75.8 million  increase  resulted from a same store sales increase
            of 16.9%. Appliance sales accounted for the majority of the increase
            and were  significantly  impacted by our customers'  need to replace
            items  damaged as a result of  Hurricanes  Katrina  and Rita.  After
            adjusting  for our estimate of the impact of the storms,  we believe
            same  store  sales  increased  approximately  12%,  with  appliance,
            electronics,   track  and   furniture   sales   being  the   biggest
            contributors.  As a result of changes in the commission structure on
            our  third-party  service  maintenance  agreement  (SMA)  contracts,
            beginning  July 2005,  we began  realizing  the benefit of increased
            front-end  commissions on SMA sales,  which increased net sales $1.4
            million,  (offsetting  this increase is a decrease in  retrospective
            commissions which is reflected in Finance charges and other),

      o     a $49.8 million  increase  generated by twelve retail locations that
            were not open for twelve  consecutive  months in each period, net of
            reductions related to the closing of one location,

      o     a $644,000  decrease  resulted  from an  increase  in  discounts  on
            promotional credit sales, and

      o     a $1.6  million  increase  resulted  from  an  increase  in  service
            revenues.

                                       36



     The  components of the $126.5  million  increase in net sales were a $118.3
million  increase in product  sales and an $8.2  million net increase in service
maintenance  agreement  commissions  and service  revenues.  The $118.3  million
increase in product sales resulted from the following:

     o    approximately  $82.6  million was  attributable  to  increases in unit
          sales, due to increased  appliances,  track,  furniture,  and consumer
          electronics sales, and

     o    approximately  $35.7  million was  attributable  to  increases in unit
          price points. The price point impact was driven primarily by:

          o    consumers selecting higher priced consumer electronics  products,
               as the new technology becomes more affordable;
          o    consumers selecting higher priced appliance  products,  including
               high-efficiency washers and dryers and stainless kitchen
          o    appliances, and higher prices on appliances in general.

     The following table presents the makeup of net sales by product category in
each period,  including service  maintenance  agreement  commissions and service
revenues,  expressed both in dollar amounts and as a percent of total net sales.
Classification  of sales  has been  adjusted  from  previous  filings  to ensure
comparability between the categories.



                                                                                        
                                                     Years Ended January 31,
                                      -----------------------------------------------------
                                                2005                      2006
                                      -----------------------   ---------------------------    Percent
                 Category               Amount       Percent      Amount         Percent       Increase
                                      -----------   ---------   -----------   -------------   -----------
                                                    (dollars in thoursands)
     Major home appliances ...........$  168,962        34.2%   $  223,651            36.0%         32.4% (1)
     Consumer electronics ............   154,880        31.3       186,679            30.1          20.5  (2)
     Track ...........................    85,644        17.3       100,154            16.1          16.9  (2)
     Delivery ........................     7,605         1.5         9,870             1.6          29.8  (2)
     Lawn and garden .................    13,710         2.8        17,083             2.8          24.6  (2)
     Bedding .........................    10,262         2.1        13,126             2.1          27.9  (2)
     Furniture .......................     7,182         1.5        15,313             2.5         113.2  (3)
     Other ...........................     3,315         0.7         4,001             0.6          20.7  (2)
                                      -----------   ---------   -----------   -------------
          Total product sales ........   451,560        91.4       569,877            91.8          26.2
     Service maintenance agreement
        commissions ..................    23,950         4.8        30,583             4.9          27.7  (2)
     Service revenues ................    18,725         3.8        20,278             3.3           8.3
                                      -----------   ---------   -----------   -------------
          Total net sales ............$  494,235       100.0%   $  620,738           100.0%         25.6%
                                      ===========   =========   ===========   =============


     (1)  In addition to strong overall sales growth,  appliance sales benefited
          from our customers' needs after the hurricanes.
     (2)  These increases are consistent with overall  increase in product sales
          and improved unit prices.
     (3)  This  increase  is due to  the  increased  emphasis  on the  sales  of
          furniture,  primarily sofas,  recliners and entertainment centers, and
          new product lines added to this category.

     Revenue from Finance  charges and other  increased  by  approximately  $8.8
million,  or 12.1%,  from $72.9  million for the year ended  January 31. 2005 to
$81.7  million for the year ended  January 31,  2006.  This  increase in revenue
resulted  primarily from increases in securitization  income of $9.6 million,  a
$1.0 million decrease in service maintenance agreement retrospective commissions
and a net increase in insurance commissions and other revenues of $210,000.  The
increase in  securitization  income is  attributable to higher product sales and
increases  in our  retained  interest  in assets  transferred  to the QSPE,  due
primarily to increases in the  transferred  balances.  Partially  offsetting the
securitization income increases was a reduction of $895,000 for estimated losses
resulting from increased  bankruptcy  filings by our customers  prior to October
17,  2005,  the  effective  date of the new  bankruptcy  law and our estimate of
expected additional loan losses due to the impact of Hurricane Rita.

                                       37



     Cost of Goods Sold. Cost of goods sold, including warehousing and occupancy
cost,  increased by $92.9  million,  or 26.2%,  from $355.2 million for the year
ended  January 31, 2005 to $448.1  million for the year ended  January 31, 2006.
This increase was consistent with the 26.2% increase in net product sales during
the year ended January 31, 2006.  Cost of products sold was 78.7% of net product
sales in the 2005 period and 78.6% in the 2006 period.

     Cost  of  Service  Parts  Sold.  Cost  of  service  parts  sold,  including
warehousing and occupancy cost, increased  approximately $758,000, or 16.7%, for
the year ended  January 31, 2006 as compared to the year ended January 31, 2005,
due to increases in parts sales.

     Selling,  General and Administrative  Expense.  While Selling,  general and
administrative expense increased by $28.7 million, or 18.8%, from $152.9 million
for the year ended January 31, 2005 to $181.6 million for the year ended January
31, 2006, it decreased as a percentage of total revenue from 27.0% to 25.8%. The
decrease in expense as a percentage of total  revenues  resulted  primarily from
decreased payroll and payroll related expenses and net advertising expense, as a
percent of revenues,  that were partially offset by increased  general liability
insurance  expense  and  higher  expenses  incurred  due to  Hurricane  Rita  of
approximately $907,000, net of estimated insurance proceeds,  including expenses
related to relocation of the corporate  office  functions and losses  related to
damaged merchandise and facility damage.

     Provision  for Bad  Debts.  The  provision  for bad  debts  on  receivables
retained  by the Company and not  transferred  to the QSPE and other  non-credit
portfolio receivables decreased by $1.9 million, or 33.1%, during the year ended
January 31, 2006 as compared to the year ended January 31, 2005,  primarily as a
result  of  changes  in the loss  history  and  provision  adjustments  based on
favorable  loss  experience  during the last twelve  months,  and  revised  loss
allocations  between  receivables  retained by us and those  transferred  to the
QSPE, which were offset in Finance charges and other.  Partially  offsetting the
bad debt  expense  decrease  was a  charge  of  $105,000  for  estimated  losses
resulting from increased  bankruptcy  filings by our customers  prior to October
17, 2005, the effective  date of the new bankruptcy law and expected  additional
loan losses due to the impact of Hurricane Rita on our customers.  See Note 2 to
the financial statements for information regarding the performance of the credit
portfolio.

     Interest Expense,  net. Net interest expense decreased by $2.0 million,  or
83.0%, from $2.4 million for the year ended January 31, 2005 to $400,000 for the
year  ended  January  31,  2006.  The  net  decrease  in  interest  expense  was
attributable to the following factors:

     o    expiration  of $20.0  million  in our  interest  rate  hedges  and the
          discontinuation of hedge accounting for derivatives  resulted in a net
          decrease in interest expense of approximately $856,000; and

     o    the  deconsolidation  of  SRDS  (previously   consolidated  as  a  VIE
          according  to FIN 46)  resulted in a decrease  of interest  expense of
          $759,000,

     The remaining  decrease in interest expense of $385,000 resulted from lower
average  outstanding  debt  balances and higher  interest  income from  invested
funds.

     Minority  Interest.  As a result of FIN 46, for the year ended  January 31,
2005,  we  eliminated  the  pretax   operating   profit   contributed  from  the
consolidation   of  SRDS  through  the  minority   interest  line  item  in  our
consolidated  statement  of  operations  (see  Note 1 of Notes to the  Financial
Statements).

     Provision  for Income Taxes.  The  provision for income taxes  increased by
$5.9 million,  or 36.0%,  from $16.2 million for the year ended January 31, 2005
to $22.1  million  for the year ended  January  31,  2006,  consistent  with the
increase in pretax income of 36.1%.

     Net Income.  As a result of the above factors,  Net income  increased $11.1
million,  or 36.7%,  from $30.1  million for the year ended  January 31, 2005 to
$41.2 million for the year ended January 31, 2006.

Year Ended January 31, 2004 Compared to the Year Ended January 31, 2005

     Revenues.  Total revenues increased by $67.8 million, or 13.6%, from $499.3
million for the year ended January 31, 2004 to $567.1 million for the year ended
January 31, 2005.  The increase  was  attributable  to increases in net sales of
$53.3 million,  or 12.1%,  and $14.5 million,  or 24.8%,  in finance charges and
other revenue.

                                       38



     The $53.3 million increase in net sales was made up of the following:

     o    a $14.8 million increase  resulted from a same store sales increase of
          3.6%.

     o    a $40.5 million increase  generated by nine retail locations that were
          not open for twelve consecutive months in each period.

     o    a $2.4  million  decrease  resulted  from an increase in  discounts on
          promotional credit sales, and

     o    a $460,000 increase resulted from an increase in service revenues.

     The  components  of the $53.3  million  increase  in net sales were a $49.0
million  increase in product  sales and a $4.3  million net  increase in service
maintenance  agreement  commissions  and  service  revenues.  The $49.0  million
increase in product sales resulted from the following:

     o    approximately  $18.0  million was  attributable  to  increases in unit
          sales, due to increased appliances, mattresses and track sales, and

     o    approximately  $31.0  million was  attributable  to  increases in unit
          price points. The price point impact was driven primarily by consumers
          selecting  higher priced  products as new  technology  prices fall and
          become more affordable.

     The following table presents the makeup of net sales by product category in
each period,  including service  maintenance  agreement  commissions and service
revenues,  expressed both in dollar amounts and as a percent of total net sales.
Classification  of sales  has been  adjusted  from  previous  filings  to ensure
comparability between the categories.



                                                                                      
                                                     Years Ended January 31,
                                      -----------------------------------------------------
                                                2004                      2005
                                      -----------------------   ---------------------------    Percent
                 Category               Amount       Percent      Amount         Percent       Increase
                                      -----------   ---------   -----------   -------------   -----------
                                                     (dollars in thousands)
     Major home appliances ...........$  159,401        36.1%   $  168,962            34.2%          6.0%
     Consumer electronics ............   139,417        31.6       154,880            31.3          11.1
     Track ...........................    70,031        15.9        85,644            17.3          22.3  (1)
     Delivery ........................     6,726         1.5         7,605             1.5          13.1
     Lawn and garden .................    11,505         2.6        13,710             2.8          19.2  (2)
     Bedding .........................     6,441         1.5        10,262             2.1          59.3  (2)
     Furniture .......................     5,712         1.3         7,182             1.5          25.7  (3)
     Other ...........................     3,346         0.8         3,315             0.7          (0.9)
                                      -----------   ---------   -----------   -------------
          Total product sales ........   402,579        91.3       451,560            91.4          12.2
     Service maintenance agreement
        commissions ..................    20,074         4.6        23,950             4.8          19.3
     Service revenues ................    18,265         4.1        18,725             3.8           2.5
                                      -----------   ---------   -----------   -------------
          Total net sales ............$  440,918       100.0%   $  494,235           100.0%         12.1%
                                      ===========   =========   ===========   =============


     (1)  Emphasis  continues  to be given to  promotion of sales in the "track"
          area of computers,  computer  peripherals,  portable  electronics  and
          small appliances.
     (2)  The  increases  in lawn and  garden  and  mattresses  result  from our
          increased  emphasis placed on these relatively new product  categories
          and the  introduction  of the Serta  brand  mattresses  to our product
          line.
     (3)  There has been significant growth in the sales of furniture, primarily
          recliners and other  seating  products.  More square  footage is being
          devoted to  furniture  in certain  store  locations  as we continue to
          "test the market" for this product category.

     Revenue from Finance  charges and other  increased by  approximately  $14.5
million,  or 24.8%,  from $58.4  million for the year ended  January 31. 2004 to
$72.9  million for the year ended  January 31,  2005.  This  increase in revenue
resulted primarily from increases in securitization income of $11.7 million, and
increases in  insurance  commissions  and other  revenues of $2.8  million.  The
increase in  securitization  income is  attributable to higher product sales and
increases  in our  retained  interest  in assets  transferred  to the QSPE,  due
primarily to increases in the transferred balances.

                                       39



     Cost of Goods Sold. Cost of goods sold, including warehousing and occupancy
cost,  increased by $41.5  million,  or 13.2%,  from $313.6 million for the year
ended  January 31, 2004 to $355.1  million for the year ended  January 31, 2005.
This increase primarily resulted from the 12.2% increase in net product sales as
well as an increase in cost of products sold. Cost of products sold was 77.9% of
net product  sales in the 2004 period and 78.7% in the 2005 period.  The overall
increase in cost of goods sold as a percentage  of product  sales was  primarily
caused by the  continued  deterioration  of  retail  price  points  and sales of
relatively  lower  margin  computer  products  growing at a more rapid rate than
sales of higher margin products.

     Cost  of  Service  Parts  Sold.  Cost  of  service  parts  sold,  including
warehousing and occupancy cost, increased  approximately $500,000, or 11.7%, for
the year ended  January 31, 2005 as compared to the year ended January 31, 2004,
due to increases in parts sales.

     Selling,  General and Administrative  Expense.  While Selling,  general and
administrative expense increased by $17.7 million, or 13.1%, from $135.2 million
for the year ended January 31, 2004 to $152.9 million for the year ended January
31, 2005, it decreased as a percentage of total revenue from 27.1% to 27.0%. The
increase in total expense was primarily the result of increased  sales  salaries
and commissions (and other  payroll-related  expense),  delivery,  occupancy and
depreciation  expense due to the addition of new stores and all in line with the
12.1% increase in net sales.  Professional services was up 41.2% which partially
reflects the effect of complying  with  Sarbanes/Oxley  Section 404 by expending
approximately  $600,000  on direct  implementation,  including  our  independent
accounting firms cost incurred in testing and preparation necessary to issue its
initial  report,  but not including our employee man hours.  General  liability,
property  and health  insurance  costs were up 24.3% due to  additional  stores,
additional  employees  (primarily  sales)  and the  higher  exposure  of being a
publicly-traded company. These cost increases were partially offset by decreases
in telephone, amortization, advertising and equipment lease expense.

     Provision  for Bad  Debts.  The  provision  for bad  debts  on  receivables
retained  by the Company and not  transferred  to the QSPE and other  non-credit
portfolio receivables increased by $1.0 million, or 21.1%, during the year ended
January 31, 2005 as compared to the year ended  January 31, 2004,  primarily due
to the  21.2%  increase  in  our  average  outstanding  balance  of  our  credit
portfolio.

     Interest Expense,  net. Net interest expense decreased by $2.2 million,  or
48.5%, from $4.6 million for the year ended January 31, 2004 to $2.4 million for
the year ended  January 31,  2005.  The net  decrease  in  interest  expense was
attributable to the following factors:

     o    the  expiration  of $30.0 million of our interest rate hedges in April
          2003 and the  expiration  of $50.0 million of our interest rate hedges
          in  November  2003 and the  discontinuation  of hedge  accounting  for
          derivatives  resulted in a net  decrease  of $1.4  million in interest
          expense from the prior period; and

     o    the  decrease in our average  outstanding  debt from $39.9  million to
          $2.6  million  (when  ignoring the impact of FIN 46  consolidation  of
          $14.8  million,  see  below) as a result of our  public  offering  and
          payoff of substantially  all of our outstanding debt with the proceeds
          resulted  in a decrease  in  interest  expense of  approximately  $1.9
          million;

these decreases were offset by the following:

     o    the  increase  in  interest  rates in our  continuing  revolving  debt
          facilities and related commitment fees of $361,000; and

     o    the implementation of FIN 46 resulted in  reclassification of $759,000
          in expenses previously reflected as occupancy cost in Selling, general
          and    administrative    expense   to    Interest    expense;    these
          reclassifications  should not be  necessary in the future since we are
          no longer subject to the provisions of FIN 46.

     Minority  Interest.  As a result of FIN 46, beginning  February 1, 2004, we
eliminate the pretax operating profit contributed from the consolidation of SRDS
through  the  minority  interest  line  item in our  consolidated  statement  of
operations.

                                       40



      Provision  for Income Taxes.  The provision for income taxes  increased by
$3.4 million,  or 26.4%,  from $12.8 million for the year ended January 31, 2004
to $16.2  million for the year ended  January 31, 2005.  The increase in the tax
provision  was  directly  related  to the  increase  in pretax  profits  of $9.2
million, or 24.7%. The effective tax rate attributable to continuing  operations
for the year ended January 31, 2005 was 35.0%, compared with 34.6% for the prior
year.  Taxes were  comprised of federal and state rates  totaling  35.5% in both
periods  offset by cash refunds due to return amounts being lower than estimates
and adjustments of previous tax provisions in both periods.

      Net Income.  As a result of the above factors,  Net income  increased $5.8
million,  or 23.8%,  from $24.3  million for the year ended  January 31, 2004 to
$30.1 million for the year ended January 31, 2005.

Impact of Inflation

      We do not believe that inflation has a material effect on our net sales or
results of operations.  However,  a continuing  significant  increase in oil and
gasoline prices could  adversely  affect our customers'  shopping  decisions and
patterns.  We rely heavily on our internal  distribution  system and our same or
next day delivery  policy to satisfy our customers'  needs and desires,  and any
such significant increases could result in increased  distribution charges. Such
increases may not affect our competitors in the same manner as it affects us.

Seasonality and Quarterly Results of Operations

      Our  business is  somewhat  seasonal,  with a higher  portion of sales and
operating  profit  realized  during the quarter that ends January 31. The fiscal
quarter  ending  January 31  reflects  the  holiday  selling  season,  the major
collegiate  bowl season,  the National  Football  League  playoffs and the Super
Bowl.  Over the four quarters of fiscal 2006,  gross margins were 35.4%,  36.2%,
35.7% and 34.6%. During the same period, operating margins were 9.7%, 8.8%, 8.2%
and 9.5%. A portion of the fluctuation in gross margins and operating margins is
due to planned infrastructure cost additions,  such as increased warehouse space
and larger  stores,  additional  personnel  and  systems  required to absorb the
significant  increase in revenues that we have experienced over the last several
years.

      Additionally,  quarterly  results may  fluctuate  materially  depending on
factors such as the following:

      o     timing of new product  introductions,  new store  openings and store
            relocations;

      o     sales contributed by new stores;

      o     increases or decreases in comparable store sales;

      o     adverse weather conditions;

      o     shifts in the timing of certain holidays or promotions; and

      o     changes in our merchandise mix.

      Results for any quarter are not necessarily indicative of the results that
may be achieved for a full year.

                                       41



      The following table sets forth certain  unaudited  quarterly  statement of
operations  information  for the eight  quarters  ended  January 31,  2006.  The
unaudited  quarterly  information  has been  prepared on a consistent  basis and
includes all normal recurring  adjustments that management  considers  necessary
for a fair presentation of the information shown.



                                                                                        
                                                2005                                            2006
                            ---------------------------------------------   ---------------------------------------------
                                            Quarter Ended                                   Quarter Ended
                            ---------------------------------------------   ---------------------------------------------
                             Apr. 30     Jul. 31     Oct. 31     Jan. 31     Apr. 30     Jul. 31     Oct. 31     Jan. 31
                            ---------   ---------   ---------   ---------   ---------   ---------   ---------   ---------
                                             (dollars and shares in thousands, except per share amounts)
Total revenues .............$134,877    $136,601    $132,910    $162,704    $158,163    $164,375    $173,305    $206,579

Percent of total revenues ..    23.8%       24.1%       23.4%       28.7%       22.5%       23.4%       24.7%       29.4%

Gross profit ...............$ 48,999    $ 49,805    $ 49,228    $ 59,350    $ 56,021    $ 59,560    $ 61,947    $ 71,520

Gross profit
as a % of total revenues ...    36.3%       36.5%       37.0%       36.5%       35.4%       36.2%       35.7%       34.6%

Operating profit ...........$ 12,715    $ 11,057    $ 10,117    $ 14,956    $ 15,387    $ 14,417    $ 14,137    $ 19,707

Operating profit
as a % total revenues ......     9.4%        8.1%        7.6%        9.2%        9.7%        8.8%        8.2%        9.5%

Net income available
for common stockholder .....$  7,773    $  6,790    $  6,315    $  9,247    $  9,802    $  9,324    $  9,131    $ 12,924

Net income available
for common stockholder
as a % of revenue ..........     5.8%        5.0%        4.8%        5.7%        6.2%        5.7%        5.3%        6.3%

Outstanding shares:
      Basic ................  23,145      23,179      23,206      23,230      23,307      23,366      23,458      23,523
      Diluted ..............  23,749      23,801      23,681      23,764      23,856      24,114      24,286      24,512

Earnings per share:
      Basic ................$   0.34    $   0.29    $   0.27    $   0.40    $   0.42    $   0.40    $   0.39    $   0.55
      Diluted ..............$   0.32    $   0.29    $   0.27    $   0.39    $   0.41    $   0.39    $   0.38    $   0.53



Liquidity and Capital Resources

      We require  capital to finance our growth as we add new stores and markets
to our  operations,  which  in turn  requires  additional  working  capital  for
increased   receivables  and  inventory.   We  have  historically  financed  our
operations  through a combination  of cash flow  generated  from  operations and
external  borrowings,  including primarily bank debt, extended terms provided by
our vendors for inventory purchases,  acquisition of inventory under consignment
arrangements  and transfers of  receivables to our  asset-backed  securitization
facilities. At January 31, 2006, we had a revolving line of credit facility with
a  group  of  lenders  in the  amount  of $50  million,  under  which  we had no
borrowings  outstanding  but  utilized  $3.0  million of  availability  to issue
letters of credit.  We expect  that our cash  requirements  for the  foreseeable
future,  including those for our capital expenditure  requirements,  will be met
with our  available  line of credit and our existing  $45.2  million in cash and
cash  equivalents  at  January  31,  2006,  together  with cash  generated  from
operations.  Our current plans are to grow our store base by approximately 10% a
year.  We expect we will  invest in real  estate  and  customer  receivables  to
support the additional  stores and same store sales growth.  Depending on market
conditions we may, at times, enter into  sale-leaseback  transactions to finance
our real estate or seek alternative  financing  sources for new store expansions
and customer receivables growth.

      The  following  is a  comparison  of our  statement  of cash flows for our
fiscal years 2005 and 2006:

      The increase in cash flow from  operating  activities for fiscal year 2006
from fiscal year 2005 of $64.1  million,  resulted  primarily from increased net
income,  a  smaller  increase  in the  retained  interest  in the  asset  backed
securitization  program  and the timing of  payments  of  accounts  payable  and
federal income and employment  taxes.  Operating cash flows have been positively
impacted  in the amount of  approximately  $18.9  million by federal  income and
employment  tax payment  deadlines  being deferred until February 28, 2006 after
Hurricane Rita.

      Our promotional  credit programs offered to certain  customers provide for
"same as cash" interest free periods of varying  terms,  generally  three,  six,
twelve,  eighteen,  twenty-four or thirty-six months. These promotional accounts
are eligible for securitization up to 30.0% of eligible securitized receivables.
The percentage of eligible  securitized  receivables  represented by promotional
receivables  was 15.0%,  23.5% and 19.4% as  January  31,  2004,  2005 and 2006,
respectively.  To the extent we exceed the 30.0% limit, or to the extent we have
such  promotional  credit  receivables  that do not qualify for inclusion in the

                                       42



programs,  we are required to use our other capital resources to fund the unpaid
balance of the  receivables  for the promotional  period.  The weighted  average
promotional  period  was  12.5  and  11.8  months  for  promotional  receivables
outstanding  as of January  31, 2005 and January  31,  2006,  respectively.  The
weighted average  remaining term on those same  promotional  receivables was 9.0
and 7.3 months, respectively. While overall these promotional receivables have a
much shorter average weighted life than non-promotional  receivables, we receive
less income as a result of a reduced net interest margin used in the calculation
of the gain on the sale of the  receivables.  As a result,  the existence of the
interest free extended payment terms  negatively  impacts the gains or losses as
compared to the other  receivables,  and results in a decrease in our  available
cash.

      Net cash used in investing  activities  was $18.5  million for both fiscal
year 2005 and fiscal year 2006. Offsetting the $1.1 million decline in purchases
of property and equipment  was a $1.1 million  decline in proceeds from sales of
property  and  equipment.  Included  in fiscal 2005  purchase  of  property  and
equipment was $1.7 million of purchases by SRDS,  which was  consolidated in our
fiscal  2005  Statement  of Cash  Flows.  The cash  expended  for  property  and
equipment was used primarily for construction of new stores and the reformatting
of existing  stores to better support our current  product mix. We estimate that
capital  expenditures  for the 2007 fiscal year will  approximate $25 million to
$30 million.

      We lease 50 of our 56  stores,  and our plans for future  store  locations
include  primarily  leases,  but does not exclude store  ownership.  Our capital
expenditures  for  future  store  projects  should  primarily  be for our tenant
improvements to the property leased (including any new distribution  centers and
warehouses),  the cost of which is approximately $1.5 million per store, and for
our  existing  store  remodels,  in the range of  $220,000  per  store  remodel,
depending  on store size.  In the event we  purchase  existing  properties,  our
capital  expenditures  will depend on the particular  property and whether it is
improved when purchased.  We are  continuously  reviewing new  relationship  and
funding   sources  and   alternatives   for  new   stores,   which  may  include
"sale-leaseback" or direct  "purchase-lease"  programs, as well as other funding
sources  for  our  purchase  and  construction  of  those  projects.  If we  are
successful  in these  relationship  developments,  our direct cash needs  should
include  only  our  capital  expenditures  for  tenant  improvements  to  leased
properties and our remodel programs for existing stores,  but could include full
ownership if it meets our cash investment strategy.

      Net cash from  financing  activities  decreased  $19.6  million from $11.9
million for the year ended  January 31,  2005,  to a use of cash of $7.7 million
for the year ended  January  31,  2006.  This  change  resulted  primarily  from
increases in payments on various debt  instruments of $10.5 million,  as opposed
to borrowings in the prior year of $10.4 million.  Partially  offsetting the use
of cash was increased  proceeds from stock issued under employee  benefit plans.
We do not expect to incur significant net borrowing or repayments under our bank
credit facilities in fiscal 2007.

      On October 31, 2005, we entered into a new,  expanded bank credit facility
with the same group of banks that had provided the previous credit  arrangement.
The new agreement  expands the line of credit to $50 million,  from $35 million,
provides an accordion  feature to allow further expansion of the facility to $90
million, under certain conditions,  and extends the maturity date to November 1,
2010.  Additionally,  the  facility  provides  sublimits  of  $8  million  for a
swingline  line of credit for faster  advances  on  borrowing  requests,  and $5
million for standby letters of credit. Loans under our revolving credit facility
may, at our option,  bear interest at either the alternate  base rate,  which is
the greater of the administrative  agent's prime rate or the federal funds rate,
or the adjusted LIBO/LIBOR rate for the applicable interest period, in each case
plus an applicable  interest  margin.  The interest  margin is between 0.00% and
0.50% for base rate loans and between 0.75% and 1.75% for LIBO/LIBOR alternative
rate loans.  The interest margin will vary depending on our debt coverage ratio.
We  additionally  pay commitment  fees for the undrawn  portion of our revolving
credit facility. At January 31, 2006 the interest rate on the revolving facility
was 7.25%.

                                       43



      A summary of the  significant  financial  covenants  that  govern our bank
credit facility compared to our actual compliance status at January 31, 2006, is
presented below:



                                                                                        
                                                                                              Required
                                                                                              Minimum/
                                                                              Actual          Maximum
                                                                         ---------------- ----------------
Debt service coverage ratio must exceed required minimum ................  4.44 to 1.00     2.00 to 1.00
Total adjusted leverage ratio must be lower than required maximum .......  1.53 to 1.00     3.00 to 1.00
Adjusted consolidated net worth must exceed required minimum ............ $ 237,280,000    $ 143,240,000
Charge-off ratio must be lower than required maximum ....................  0.02 to 1.00     0.06 to 1.00
Extension ratio must be lower than required maximum .....................  0.03 to 1.00     0.05 to 1.00
30-day delinquency ratio must be lower than required maximum ............  0.09 to 1.00     0.13 to 1.00


      Note: All terms in the above table are defined by the bank credit facility
      and may or may not agree directly to the financial  statement  captions in
      this document.


      Events of default  under the  credit  facility  include,  subject to grace
periods  and  notice  provisions  in  certain   circumstances,   non-payment  of
principal,  interest or fees; violation of covenants; material inaccuracy of any
representation  or warranty;  default  under or  acceleration  of certain  other
indebtedness;  bankruptcy and  insolvency  events;  certain  judgments and other
liabilities;  certain environmental claims; and a change of control. If an event
of default  occurs,  the lenders under the credit  facility are entitled to take
various actions,  including  accelerating  amounts due under the credit facility
and requiring that all such amounts be immediately paid in full. Our obligations
under  the  credit  facility  are  secured  by all of our and our  subsidiaries'
assets,  excluding customer  receivables owned by the QSPE and certain inventory
subject to vendor floor plan arrangements.

      The following  table reflects  outstanding  commitments for borrowings and
letters of credit,  and the  amounts  utilized  under those  commitments,  as of
January 31, 2006:



                                                                               
                                                                                              Balance     Available
                                     Commitment Expires in Fiscal Year Ending January 31,        at           at
                               ------------------------------------------------------------   January 31, January 31,
                                  2007     2008  2009     2010     2011  Thereafter   Total      2006        2006
                                  ----     ----  ----     ----     ----  ----------   -----      ----        ----
                                                     (in thousands)

Revolving Bank Facility (1) ...$      -                $ 50,000                     $ 50,000  $  3,015    $ 46,985
Unsecured Line of Credit ......   8,000                                                8,000         -       8,000
Inventory Financing (2) .......  30,000                                               30,000    12,626      17,374
Letters of Credit .............   1,500                                                1,500         -       1,500
                               ------------------------------------------------------------------------------------
            Total .............$ 39,500   $  -   $  -  $ 50,000   $  -       $   -  $ 89,500  $ 15,641    $ 73,859
                               ====================================================================================



(1)   Includes letter of credit  sublimit.  There was $3.0 million of letters of
      credit issued at January 31, 2006.
(2)   Included  in  accounts  payable on the  consolidated  balance  sheet as of
      January 31, 2006.

      Since we extend credit in  connection  with a large portion of our retail,
service  maintenance  and credit  insurance  sales, we created a QSPE in 2002 to
purchase  customer  receivables  from us and to issue  asset-backed and variable
funding notes to third parties to finance its purchase of these receivables.  We
transfer  receivables,  consisting of retail installment contracts and revolving
accounts  extended  to our  customers,  to the  issuer  in  exchange  for  cash,
subordinated securities and the right to receive the interest spread between the
assets held by the QSPE and the notes issued to third  parties and our servicing
fees. The  subordinated  securities  issued to us accrue interest based on prime
rates and are subordinate to these third party notes

      Both the bank credit facility and the asset-backed  securitization program
are  significant  factors  relative to our ongoing  liquidity and our ability to
meet the cash needs associated with the growth of our business. Our inability to
use either of these programs because of a failure to comply with their covenants
would  adversely  affect our  continued  growth.  Funding of current  and future
receivables  under the  asset-backed  securitization  program  can be  adversely
affected if we exceed  certain  predetermined  levels of  re-aging  receivables,
write-offs,  bankruptcies or other ineligible receivable amounts. If the funding
under the  asset-backed  securitization  program were reduced or terminated,  we
would  have to draw down our bank  credit  facility  more  quickly  than we have
estimated.

                                       44



      A summary of the total  receivables  managed  under the credit  portfolio,
including  quantitative  information about delinquencies,  net credit losses and
components of  securitized  assets,  is presented in note 2 to our  consolidated
financial statements.

      Based on  current  operating  plans,  we  believe  that cash  provided  by
operating activities,  available borrowings under our credit facility, access to
the  unfunded  portion of the  variable  funding  portion  of our asset-  backed
securitization  program  and our  current  cash  and  cash  equivalents  will be
sufficient to fund our operations,  store expansion and updating  activities and
capital expenditure  programs through at least January 31, 2007. However,  there
are several  factors that could decrease cash provided by operating  activities,
including:

      o     reduced demand for our products;

      o     more stringent vendor terms on our inventory purchases;

      o     loss of ability to acquire inventory on consignment;

      o     increases  in product cost that we may not be able to pass on to our
            customers;

      o     reductions  in  product   pricing  due  to  competitor   promotional
            activities;

      o     changes in inventory  requirements based on longer delivery times of
            the  manufacturers  or other  requirements  which  would  negatively
            impact our delivery and distribution capabilities;

      o     increases in the retained portion of our receivables portfolio under
            our current QSPE's asset-backed o securitization program as a result
            of  changes  in  performance  or  types of  receivables  transferred
            (promotional versus non-promotional);

      o     inability  to expand our  capacity  for  financing  our  receivables
            portfolio   under   new   or   replacement   QSPE   o   asset-backed
            securitization  programs  or a  requirement  that we retain a higher
            percentage of the credit portfolio under such programs;

      o     increases in the program  costs  (interest and  administrative  fees
            relative to our receivables  portfolio)  associated with the funding
            of our receivables;

      o     increases in personnel costs required for us to stay  competitive in
            our markets; and

      o     our  inability to obtain a  relationship  to provide the purchase of
            and financing of our capital expenditures for our new stores.

      If cash provided by operating  activities  during this period is less than
we expect or if we need additional  financing for future growth,  we may need to
increase our revolving  credit facility or undertake  additional  equity or debt
offerings. We may not be able to obtain such financing on favorable terms, if at
all.


      Off-Balance Sheet Financing Arrangements

      At January 31, 2006, the issuer has issued two series of notes: a Series A
variable  funding  note with a capacity  of $250.0  million  purchased  by Three
Pillars Funding Corporation and three classes of Series B notes in the aggregate
amount of $200.0 million.  The commercial paper underlying the Series A variable
funding  note is rated A1/P1 by Standard  and Poors and  Moody's,  respectively.
These ratings  represent the highest rating  ("highest  quality") of each rating
agency's three  short-term  investment  grade ratings,  except that Standard and
Poors could add a "+" which would  convert the  "highest  quality"  rating to an
"extremely  strong" rating.  The Series B notes consist of: Class A notes in the
amount $120.0  million,  rated Aaa by Moody's  representing  the highest  rating
("highest  quality") of the four long term investment  grade ratings provided by
this  organization;  Class B notes  in the  amount  $57.8  million,  rated A2 by
Moody's  representing the middle of the third rating ("upper medium quality") of
the four long term investment grade ratings provided by this  organization;  and

                                       45



Class C notes in the amount of $22.2  million,  rated  Baa2/BBB  by Moody's  and
Fitch,  respectively.  These ratings represent the lowest of the four investment
grades ("medium quality") provided by these organizations. The ratings disclosed
are not  recommendations  to buy, sell or hold securities.  These ratings may be
changed or withdrawn at any time without notice,  and each of the ratings should
be evaluated  independently of any other rating. We are not aware of a rating by
any other rating organization and are not aware of any changes in these ratings.
Private institutional  investors,  primarily insurance companies,  purchased the
Series B notes.  The issuer  used the  proceeds of these  issuances,  along with
funds  provided  by us in fiscal  2003  from  borrowings  under our bank  credit
facility, to initially purchase eligible accounts receivable from us and to fund
a required $8.0 million  restricted  cash account for credit  enhancement of the
Series B notes.

      We are entitled to a monthly servicing fee, so long as we act as servicer,
in an amount equal to .25% multiplied by the average aggregate  principal amount
of receivables plus the amount of average aggregate defaulted  receivables.  The
issuer  records  revenues  equal to the interest  charged to the customer on the
receivables less losses, the cost of funds, the program administration fees paid
to either Three Pillars  Funding  Corporation or the Series B note holders,  and
the servicing fee.  SunTrust Capital Markets,  Inc. serves as an  administrative
agent for Three Pillars  Funding  Corporation  in  connection  with the Series A
variable funding note.

      The Series A variable  funding  note permits the issuer to borrow funds up
to $250.0  million to purchase  receivables  from us,  thereby  functioning as a
credit facility to accumulate  receivables.  When borrowings  under the Series A
variable  funding note approach $250.0 million,  the issuer intends to refinance
the  receivables  by issuing a new series of notes and use the  proceeds  to pay
down the outstanding  balance of the Series A variable funding note, so that the
credit facility will once again become  available to accumulate new receivables.
As of January 31, 2006, borrowings under the Series A variable funding note were
$185.0 million.

      The Series A variable  funding  note  matures on  September  1, 2007.  The
issuer will repay the Series A variable  funding note and any  refinancing  note
with amounts received from customers pursuant to receivables that we transferred
to the  issuer.  Beginning  on October 20,  2006,  the issuer will begin to make
scheduled  principal  payments on the Series B notes with amounts  received from
customers  pursuant to receivables  that we  transferred  to the issuer.  To the
extent that the issuer has not otherwise repaid the Series B notes,  they mature
on September 1, 2010.  We are currently in  negotiations  to increase the amount
and extend the term of the Series A variable funding note and issue a new series
of fixed-rate  notes to provide funding for additional  purchases of receivables
and the paydown of the Series B notes.

      The Series A variable  funding note bears interest at the commercial paper
rate plus an  applicable  margin,  in most  instances of 0.8%,  and the Series B
notes  have fixed  rates of  4.469%,  5.769% and 8.180% for the Class A, B and C
notes,  respectively.  In addition,  there is an annual administrative fee and a
non-use fee associated with the unused portion of the committed facility.

      We  are  not  directly  liable  to  the  lenders  under  the  asset-backed
securitization  facility.  If the  issuer is  unable  to repay the  Series A and
Series  B  notes  due to its  inability  to  collect  the  transferred  customer
accounts, the issuer could not pay the subordinated notes it has issued to us in
partial  payment for  transferred  customer  accounts,  and the Series B lenders
could claim the balance in the restricted cash account. We are also contingently
liable under a $10.0 million  letter of credit that secures our  performance  of
our  obligations or services under the servicing  agreement as it relates to the
transferred assets that are part of the asset-backed securitization facility.

      The  issuer is  subject  to certain  affirmative  and  negative  covenants
contained in the transaction  documents  governing the Series A variable funding
note and the  Series B notes,  including  covenants  that  restrict,  subject to
specified  exceptions:  the  incurrence  of  additional  indebtedness  and other
obligations  and  the  granting  of  additional  liens;  mergers,  acquisitions,
investments and  disposition of assets;  and the use of proceeds of the program.
The issuer  also makes  covenants  relating to  compliance  with  certain  laws,
payment of taxes, maintenance of its separate legal entity,  preservation of its
existence,  protection of collateral and financial reporting.  In addition,  the
program requires the issuer to maintain a minimum net worth.

      Events of default under the Series A variable  funding note and the Series
B notes,  subject to grace periods and notice provisions in some  circumstances,
include, among others: failure of the issuer to pay principal, interest or fees;
violation by the issuer of any of its covenants or agreements; inaccuracy of any
representation  or  warranty  made by the  issuer;  certain  servicer  defaults;
failure of the trustee to have a valid and  perfected  first  priority  security
interest in the  collateral;  default  under or  acceleration  of certain  other
indebtedness; bankruptcy and insolvency events; failure to maintain certain loss
ratios and portfolio  yield;  change of control  provisions  and certain  events
pertaining to us. The issuer's  obligations under the program are secured by the
receivables and proceeds.

                                       46



                               [GRAPHIC OMITTED]

           [SEE SUPPLEMENTAL PDF OF SECURITIZATION FACILITIES CHART]


      Certain Transactions

      Since 1996, we have leased a retail store location of approximately 19,150
square feet in Houston,  Texas from Thomas J. Frank,  Sr.,  our  Chairman of the
Board and Chief  Executive  Officer.  The lease provides for base monthly rental
payments  of  $17,235  plus  escrows  for  taxes,   insurance  and  common  area
maintenance  expenses of increasing monthly amounts based on expenditures by the
management  company  operating the shopping center of which this store is a part
through  January  31,  2011.  We also  have an option to renew the lease for two
additional  five-year  terms. Mr. Frank received total payments under this lease
of $281,000 in fiscal 2004, 2005 and 2006,  respectively.  Based on market lease
rates for comparable retail space in the area, we believe that the terms of this
lease are no less favorable to us than we could have obtained in an arms' length
transaction at the date of the lease commencement.

      We  leased  six  store  locations  from  Specialized   Realty  Development
Services,  LP ("SRDS"), a real estate development company that was created prior
to our becoming publicly held and was owned by various members of management and
individual  investors of Stephens Group, Inc., a significant  shareholder of the
company.  Based on  independent  appraisals  that were performed on each project
that was  completed,  we  believe  that the  terms of the  leases  were at least
comparable  to those that could be obtained in an arms' length  transaction.  As
part of the ongoing  operation of SRDS, we received  management  fees associated
with the administrative functions that were provided to SRDS of $5,000, $100,000
and $6,500 for the years ended January 31, 2004, 2005 and 2006, respectively. As
of January  31,  2005,  we no longer  leased any  properties  from SRDS since it
divested  itself of the  leased  properties.  As part of the  divestiture,  SRDS
reimbursed us $75,000 for costs related to lease modifications.

      We engage the services of Direct Marketing Solutions,  Inc., or DMS, for a
substantial portion of its direct mail advertising.  Direct Marketing Solutions,
Inc. is partially  owned (less than 50%) by the Stephens Group Inc.,  members of
the Stephens family,  Jon Jacoby,  and Doug Martin.  The Stephens Group Inc. and
the members of the Stephens family are significant  shareholders of the Company,
and Jon Jacoby and Doug Martin are members of our Board of  Directors.  The fees
we paid to DMS during fiscal years ended 2005 and 2006 amounted to approximately
$1.8  million  and $4.3  million,  respectively.  Thomas  J.  Frank,  the  Chief
Executive  Officer  and  Chairman  of the  Board  of  Directors  owned  a  small
percentage  (0.7%) at the end of fiscal year 2005,  but  divested  his  interest
during the first half of fiscal year 2006.

                                       47



      Contractual Obligations

      The  following   table  presents  a  summary  of  our  known   contractual
obligations  as of January 31, 2005,  with respect to the specified  categories,
classified by payments due per period.




                                                                    
                                                           Payments due by period
                                                   --------------------------------------
                                                      Less                         More
                                                      Than     1-3       3-5      Than 5
                                          Total      1 Year   Years     Years     Years
                                        ---------  --------  --------  --------  --------
                                                          (in thousands)
Long term debt .........................$     136  $    136  $      -  $      -  $      -
Operating leases:
Real estate ............................  112,262    14,348    27,448    24,933    45,533
Equipment ..............................    3,795     1,217     1,439       831       308
Purchase obligations (1) ...............    2,789     1,664     1,125         -         -
                                        ---------  --------  --------  --------  --------
Total contractual cash obligations .....$ 118,982  $ 17,365  $ 30,012  $ 25,764  $ 45,841
                                        =========  ========  ========  ========  ========


      ---------------------
      (1) Includes  contracts for  long-term  communication  services.  Does not
      include outstanding purchase orders for merchandise,  services or supplies
      which are ordered in the normal course of operations  and which  generally
      are received and recorded within 30 days.

ITEM 7A. QUANTITATIVE AND QUALITATIVE DISCLOSURES ABOUT MARKET RISK.

      Interest  rates  under  our bank  credit  facility  are  variable  and are
determined,  at our option, as the base rate, which is the greater of prime rate
or federal  funds rate plus 0.50% plus the base rate  margin,  which ranges from
0.00% to 0.50%,  or LIBO/LIBOR  plus the  LIBO/LIBOR  margin,  which ranges from
0.75% to 1.75%.  Accordingly,  changes in the prime rate, the federal funds rate
or LIBO/LIBOR,  which are affected by changes in interest rates generally,  will
affect the interest  rate on, and  therefore  our costs  under,  our bank credit
facility. We are also exposed to interest rate risk associated with our interest
only  strip  and the  subordinated  securities  we  receive  from  our  sales of
receivables to the QSPE. See footnote 2 to the audited financial  statements for
disclosures related to the sensitivity of the current fair value of the interest
only strip and the subordinated securities to 10% and 20% adverse changes in the
factors that affect these assets, including interest rates.

      We held  interest rate swaps and collars with  notional  amounts  totaling
$20.0 million as of January 31, 2004, with terms  extending  through April 2005.
Those  instruments were held for the purpose of hedging  variable  interest rate
risk,  primarily related to cash flows from our  interest-only  strip as well as
our variable rate debt. In fiscal 2004,  hedge  accounting was  discontinued for
the remaining  $20.0 million.  At the time the cash flow hedge  designation  was
discontinued,  we began to  recognize  changes in the fair value of the swaps as
interest  expense and to  amortize  the  accumulated  other  comprehensive  loss
related  to  those  derivates  as  interest  expense  over the  period  that the
forecasted  transactions  effected the  statement of  operations.  During fiscal
2004, we reclassified $0.2 million of losses previously  recorded in accumulated
other  comprehensive  losses into the statement of operations  and recorded $1.7
million of income into the statement of operations because of the change in fair
value of the swaps.  During fiscal 2005, we reclassified  $1.1 million of losses
previously recorded in accumulated other comprehensive losses into the statement
of  operations  and  recorded  $1.1  million  of income  into the  statement  of
operations because of the change in fair value of the swaps. During fiscal 2006,
we reclassified $0.2 million of losses previously  recorded in accumulated other
comprehensive  losses into the statement of operations and recorded $0.2 million
of income into the statement of  operations  because of the change in fair value
of the swaps.

      Prior to  discontinuing  these  hedges,  each  period  we  recorded  hedge
ineffectiveness,  which arose from differences  between the interest rate stated
in the  derivative  instrument  and the interest rate upon which the  underlying
hedged transaction is based.  Ineffectiveness totaled $0.4 million, for the year
ended  January  31,  2004,  and  is  reflected  in  "Interest  Expense"  in  our
consolidated statement of operations.  Since all hedge accounting has ceased, no
ineffectiveness was recognized in fiscal 2005 or 2006.

                                       48



ITEM 8. FINANCIAL STATEMENTS AND SUPPLEMENTARY DATA.

                   INDEX TO CONSOLIDATED FINANCIAL STATEMENTS
                                                                            Page
                                                                            ----

Management's Report on Internal Control Over Financial Reporting..............50

Report of Independent Registered Public Accounting Firm
  on Internal Control Over Financial Reporting................................51

Report of Independent Auditors................................................52

Consolidated Balance Sheets...................................................53

Consolidated Statements of Operations.........................................54

Consolidated Statements of Stockholders' Equity...............................55

Consolidated Statements of Cash Flows.........................................56

Notes to Consolidated Financial Statements....................................57

                                       49



        Management's Report on Internal Control Over Financial Reporting

Our management is responsible for establishing and maintaining adequate internal
control  over  financial   reporting  as  defined  in  Rule  13a-15(f)  or  Rule
15(d)-15(f)  under  the  Exchange  Act.  Our  internal  control  over  financial
reporting is designed to provide reasonable  assurance regarding the reliability
of financial reporting and the preparation of financial  statements for external
purposes in accordance with generally accepted accounting principles.

Because of its inherent  limitations,  internal control over financial reporting
may  not  prevent  or  detect  misstatements.   Therefore,  even  those  systems
determined to be effective can provide only reasonable assurance with respect to
financial statement preparation and presentation.

Our management (with the  participation of our principal  executive  officer and
our principal  financial  officer)  assessed the  effectiveness  of our internal
control  over  financial  reporting  as of  January  31,  2006.  In making  this
assessment,  management  used  the  criteria  set  forth  by  the  Committee  of
Sponsoring Organizations of the Treadway Commission (COSO) in Internal Control -
Integrated  Framework.  Based on our assessment and those  criteria,  management
believes  that,  as of January 31,  2006,  our internal  control over  financial
reporting is effective.

Management's  assessment  of the  effectiveness  of our  internal  control  over
financial  reporting  as of January 31,  2006 has been  audited by Ernst & Young
LLP, an independent registered public accounting firm, as stated in their report
which is included elsewhere herein.

Conn's, Inc.
Beaumont, Texas
March 30, 2006



        /s/ David L. Rogers
      -----------------------

         David L. Rogers
      Chief Financial Officer



        /s/ Thomas J. Frank
      -----------------------

         Thomas J. Frank
      Chief Executive  Officer

                                       50



             Report of Independent Registered Public Accounting Firm


The Board of Directors and Shareholders of Conn's, Inc.

We  have  audited   management's   assessment,   included  in  the  accompanying
Management's Report on Internal Control Over Financial  Reporting,  that Conn's,
Inc.  maintained  effective  internal  control  over  financial  reporting as of
January 31, 2006, based on criteria established in Internal  Control--Integrated
Framework  issued by the Committee of Sponsoring  Organizations  of the Treadway
Commission (the COSO  criteria).  Conn's,  Inc.'s  management is responsible for
maintaining  effective  internal  control over  financial  reporting and for its
assessment of the  effectiveness of internal  control over financial  reporting.
Our  responsibility  is to express an opinion on management's  assessment and an
opinion on the  effectiveness  of the company's  internal control over financial
reporting based on our audit.

We conducted  our audit in accordance  with the standards of the Public  Company
Accounting Oversight Board (United States). Those standards require that we plan
and perform the audit to obtain  reasonable  assurance  about whether  effective
internal  control  over  financial  reporting  was  maintained  in all  material
respects. Our audit included obtaining an understanding of internal control over
financial reporting,  evaluating management's assessment, testing and evaluating
the design and operating  effectiveness of internal control, and performing such
other  procedures as we considered  necessary in the  circumstances.  We believe
that our audit provides a reasonable basis for our opinion.

A company's  internal control over financial  reporting is a process designed to
provide reasonable  assurance  regarding the reliability of financial  reporting
and the preparation of financial  statements for external purposes in accordance
with generally accepted accounting principles. A company's internal control over
financial  reporting  includes those policies and procedures that (1) pertain to
the  maintenance  of records that, in reasonable  detail,  accurately and fairly
reflect the  transactions  and  dispositions  of the assets of the company;  (2)
provide  reasonable  assurance  that  transactions  are recorded as necessary to
permit preparation of financial statements in accordance with generally accepted
accounting  principles,  and that receipts and  expenditures  of the company are
being made only in accordance with authorizations of management and directors of
the company; and (3) provide reasonable assurance regarding prevention or timely
detection of  unauthorized  acquisition,  use, or  disposition  of the company's
assets that could have a material effect on the financial statements.

Because of its inherent  limitations,  internal control over financial reporting
may not prevent or detect misstatements.  Also, projections of any evaluation of
effectiveness to future periods are subject to the risk that controls may become
inadequate  because of changes in  conditions,  or that the degree of compliance
with the policies or procedures may deteriorate.

In our opinion,  management's  assessment that Conn's, Inc. maintained effective
internal  control over  financial  reporting  as of January 31, 2006,  is fairly
stated,  in all material  respects,  based on the COSO  criteria.  Also,  in our
opinion, Conn's, Inc. maintained,  in all material respects,  effective internal
control  over  financial  reporting  as of January 31,  2006,  based on the COSO
criteria.

We also have  audited,  in accordance  with the standards of the Public  Company
Accounting  Oversight Board (United States),  the consolidated balance sheets of
Conn's,  Inc.  as of January 31,  2006 and 2005,  and the  related  consolidated
statements of operations,  stockholders'  equity, and cash flows for each of the
three years in the period ended January 31, 2006 of Conn's,  Inc. and our report
dated March 29, 2006 expressed an unqualified opinion thereon.

                                        Ernst & Young LLP

Houston, Texas
March 29, 2006

                                       51



             Report of Independent Registered Public Accounting Firm

The Board of Directors and Shareholders of Conn's, Inc.

We have audited the accompanying  consolidated balance sheets of Conn's, Inc. as
of  January  31,  2006 and 2005,  and the  related  consolidated  statements  of
operations,  stockholders' equity, and cash flows for each of the three years in
the period  ended  January 31,  2006.  Our audits also  included  the  financial
statement schedule listed in the Index at Item 15(a). These financial statements
and  schedules  are  the  responsibility  of  the  Company's   management.   Our
responsibility  is to  express  an opinion  on these  financial  statements  and
schedule based on our audits.

We conducted our audits in accordance  with the standards of the Public  Company
Accounting Oversight Board (United States). Those standards require that we plan
and perform the audit to obtain reasonable assurance about whether the financial
statements are free of material misstatement.  An audit includes examining, on a
test basis,  evidence  supporting  the amounts and  disclosures in the financial
statements.  An audit also includes assessing the accounting principles used and
significant  estimates  made by  management,  as well as evaluating  the overall
financial  statement  presentation.   We  believe  that  our  audits  provide  a
reasonable basis for our opinion.

In our opinion,  the financial  statements  referred to above present fairly, in
all material respects,  the consolidated  financial position of Conn's,  Inc. at
January 31, 2006 and 2005,  and the  consolidated  results of its operations and
its cash flows for each of the three years in the period ended January 31, 2006,
in conformity with U.S. generally accepted accounting  principles.  Also, in our
opinion,  the related financial statement schedule,  when considered in relation
to the  basic  financial  statements  taken as a whole,  presents  fairly in all
material respects the information set forth therein.

As  discussed  in Note 1 to the  consolidated  financial  statements,  effective
January 31, 2005 the Company adopted  Financial  Standards Board  Interpretation
No. 46, "Consolidation of Variable Interest Entities".

We also have  audited,  in accordance  with the standards of the Public  Company
Accounting  Oversight Board (United States),  the effectiveness of the Company's
internal  control over  financial  reporting  as of January 31,  2006,  based on
criteria  established  in Internal  Control-Integrated  Framework  issued by the
Committee of Sponsoring  Organizations of the Treadway Commission and our report
dated March 29, 2006 expressed an unqualified opinion thereon.


                                        Ernst & Young LLP

Houston, Texas
March 29, 2006

                                       52



                                  Conn's, Inc.
                           CONSOLIDATED BALANCE SHEETS
                        (in thousands, except share data)

                                                              January 31,
                                                         ---------------------
                                Assets                      2005        2006
                                                         ---------   ---------
Current Assets
Cash and cash equivalents ...............................$  7,027    $ 45,176
Accounts receivable, net of allowance for
  doubtful accounts of $2,211 and $914, respectively ....  26,728      23,542
Interest in securitized assets .......................... 105,159     123,449
Inventories .............................................  62,346      73,987
Deferred income taxes ...................................   4,901       4,670
Prepaid expenses and other assets .......................   3,552       4,004
                                                         ---------   ---------
Total current assets .................................... 209,713     274,828
Non-current deferred income tax asset                       1,523       2,464
Property and equipment
Land ....................................................   2,919       6,671
Buildings ...............................................   8,068       7,084
Equipment and fixtures ..................................  10,036       9,612
Transportation equipment ................................   4,419       3,284
Leasehold improvements ..................................  56,926      65,507
                                                         ---------   ---------
Subtotal ................................................  82,368      92,158
Less accumulated depreciation ........................... (34,658)    (37,332)
                                                         ---------   ---------
Total property and equipment, net .......................  47,710      54,826
Goodwill, net ...........................................   9,617       9,617
Other assets, net .......................................     229         260
                                                         ---------   ---------
Total assets ............................................$268,792    $341,995
                                                         =========   =========

                       Liabilities and Stockholders' Equity

Current Liabilities
Notes payable ...........................................$  5,500    $      -
Current portion of long-term debt .......................      29         136
Accounts payable ........................................  27,108      40,920
Accrued compensation and related expenses ...............   8,548      18,847
Accrued expenses ........................................  11,928      17,380
Income taxes payable ....................................       -       8,794
Deferred income taxes ...................................     966         757
Deferred revenues and allowances ........................   7,383       8,498
Fair value of derivatives ...............................     177           -
                                                         ---------   ---------
Total current liabilities ...............................  61,639      95,332
Long-term debt ..........................................   5,003           -
Non-current deferred tax liability ......................     704         903
Deferred gain on sale of property .......................     644         476
Stockholders' equity
Preferred stock ($0.01 par value, 1,000,000
  shares authorized; none issued or outstanding) ........       -           -
Common stock ($0.01 par value, 40,000,000
  shares authorized; 23,267,596 and 23,571,564
    shares issued and outstanding
      at January 31, 2005 and 2006, respectively) .......     233         236
Accumulated other comprehensive income ..................   7,516       8,004
Additional paid in capital ..............................  84,257      87,067
Retained earnings ....................................... 108,796     149,977
                                                         ---------   ---------
Total stockholders' equity .............................. 200,802     245,284
                                                         ---------   ---------
Total liabilities and stockholders' equity ..............$268,792    $341,995
                                                         =========   =========

See notes to consolidated financial statements.

                                       53



                                  Conn's, Inc.
                      CONSOLIDATED STATEMENTS OF OPERATIONS
                    (in thousands, except earnings per share)



                                                                  
                                                        Years Ended January 31,
                                                   ---------------------------------
                                                     2004        2005        2006
                                                   ---------   ---------   ---------
Revenues
Product sales .....................................$402,579    $451,560    $569,877
Service maintenance agreement
  commissions (net) ...............................  20,074      23,950      30,583
Service revenues ..................................  18,265      18,725      20,278
                                                   ---------   ---------   ---------
  Total net sales ................................. 440,918     494,235     620,738
Finance charges and other .........................  58,392      72,857      81,684
                                                   ---------   ---------   ---------
Total revenues .................................... 499,310     567,092     702,422
Cost and expenses
Cost of goods sold, including
  warehousing and occupancy costs ................. 313,637     355,159     448,064
Cost of service parts sold, including
  warehousing and occupancy cost ..................   4,075       4,551       5,310
Selling, general and administrative expense ....... 135,174     152,900     181,631
Provision for bad debts ...........................   4,657       5,637       3,769
                                                   ---------   ---------   ---------
    Total cost and expenses ....................... 457,543     518,247     638,774
                                                   ---------   ---------   ---------
Operating income ..................................  41,767      48,845      63,648
Interest expense ..................................   4,577       2,359         400
                                                   ---------   ---------   ---------
Income before minority interest and income taxes ..  37,190      46,486      63,248
Minority interest in limited partnership ..........       -         118           -
                                                   ---------   ---------   ---------
Income before income taxes ........................  37,190      46,368      63,248
Provision for income taxes
  Current .........................................  12,980      16,147      23,048
  Deferred ........................................    (130)         96        (981)
                                                   ---------   ---------   ---------
  Total provision for income taxes ................  12,850      16,243      22,067
                                                   ---------   ---------   ---------
Net Income ........................................  24,340      30,125      41,181
Less preferred dividends ..........................   1,954           -           -
                                                   ---------   ---------   ---------
Net income available for common stockholders ......$ 22,386    $ 30,125    $ 41,181
                                                   =========   =========   =========
Earnings per share
  Basic ...........................................$   1.26    $   1.30    $   1.76
  Diluted .........................................$   1.22    $   1.27    $   1.70
Average common shares outstanding
  Basic ...........................................  17,726      23,192      23,412
  Diluted .........................................  18,335      23,754      24,192


See notes to consolidated financial statements.

                                       54



                                  Conn's, Inc.
                 CONSOLIDATED STATEMENTS OF STOCKHOLDERS' EQUITY
                    (in thousands, except per share amounts)




                                                                                     
                                                                         Accum.
                                                                         Other
                                      Preferred Stock    Common Stock    Compre-                        Treasury Stock
                                      ----------------  ---------------  hensive  Paid in   Retained   ----------------
                                      Shares   Amount   Shares   Amount  Income    Capital  Earnings   Shares   Amount     Total
                                      ------  --------  -------  ------  -------  --------  ---------  ------  --------  ---------
Balance January 31, 2003 .............  175    15,226   17,175   $ 172   $2,751   $     -    $68,131   $ 455   $(3,611)  $ 82,669
                                                                                                                                -
Preferred dividends declared .........         10,194                                        (10,194)
Preferred stock redeemed:
   For cash ..........................  (10)   (1,454)                                                                     (1,454)
   For common stock .................. (165)  (23,966)   1,712      17             23,949                                       -
Additional common
  stock issued at IPO ................                   4,623      46             58,311                                  58,357
Exercise of options ..................                      47       1                396                                     397
Cancellation of treasury stock .......                    (455)     (5)                       (3,606)   (455)    3,611          -
Net income                                                                                    24,340                       24,340
Unrealized gain on derivative
  instruments (net of tax of $794),
  net of reclassification
  adjustments of $158
  (net of tax of $ 89) ...............                                    1,411                                             1,411
Adjustment of fair value of securitized
  assets (net of tax of $489),
  net of reclassification adjustments
  of $ 239 (net of tax of $ 134) .....                                      870                                               870
                                                                                                                         ---------
Total comprehensive income ...........                                                                                     26,621
                                      ------  --------  -------  ------  -------  --------  ---------  ------  --------  ---------
Balance January 31, 2004 .............    -         -   23,102     231    5,032    82,656     78,671       -         -    166,590

Exercise of options,
  including tax benefit ..............                     162       2              1,492                                   1,494
Issuance of common stock under
  Employee Stock Purchase Plan .......                       9                        109                                     109
Forfeiture of 5,181 restricted shares                       (5)                                                                 -
Net income ...........................                                                        30,125                       30,125
Reclassification adjustments
   on derivative instruments
   (net of tax of $ 399) .............                                      732                                               732
Adjustment of fair value of
   securitized assets (net of
   tax of $955), net of reclass-
   ification adjustments of
   $9,643 (net of tax of $5,249) .....                                    1,752                                             1,752
                                                                                                                         ---------
Total comprehensive income ...........                                                                                     32,609
                                      ------  --------  -------  ------  -------  --------  ---------  ------  --------  ---------
Balance January 31, 2005 .............    -         -   23,268     233    7,516    84,257    108,796       -         -    200,802

Exercise of options,
including tax benefit ................                     293       3              2,618                                   2,621
Issuance of common stock under
Employee Stock Purchase Plan .........                      11                        192                                     192
Net income ...........................                                                        41,181                       41,181
Reclassification adjustments
   on derivative instruments
   (net of tax of $ 86) ..............                                      160                                               160
Adjustment of fair value of
   securitized assets (net of
   tax of $164), net of reclass-
   ification adjustments of
   $9,175 (net of tax of $4,963) .....                                      328                                               328
                                                                                                                         ---------
Total comprehensive income ...........                                                                                     41,669
                                      ------  --------  -------  ------  -------  --------  ---------  ------  --------  ---------
Balance January 31, 2006 .............    -   $     -   23,572   $ 236   $8,004   $87,067   $149,977       -   $     -   $245,284
                                      ======  ========  =======  ======  =======  ========  =========  ======  ========  =========


See notes to consolidated financial statements.

                                       55



                                  Conn's, Inc.
                      CONSOLIDATED STATEMENTS OF CASH FLOWS
                                 (in thousands)



                                                                                    
                                                                          Years Ended January 31,
                                                                     ---------------------------------
                                                                        2004        2005        2006
                                                                     ---------   ---------   ---------

Cash flows from operating activities
Net income ..........................................................$ 24,340    $ 30,125    $ 41,181
Adjustments to reconcile net income to
net cash provided by operating activities:
  Depreciation ......................................................   6,654       8,777      11,271
  Amortization ......................................................     592          18        (318)
  Provision for bad debts ...........................................   4,657       5,637       3,769
  Accretion from interests in securitized assets .................... (12,529)    (14,892)    (14,138)
  Provision for deferred income taxes ...............................    (130)         96        (981)
  Loss (gain) from sale of property and equipment....................      64         126          69
  Discounts on promotional credit, net ..............................       -       1,571         691
  Losses (gains) from derivatives ...................................  (1,010)        (15)         69
Change in operating assets and liabilities:
  Accounts receivable ............................................... (11,412)    (29,339)     (4,889)
  Inventory .........................................................  (7,624)     (8,604)    (11,641)
  Prepaid expenses and other assets .................................     900        (515)       (452)
  Accounts payable ..................................................   1,910         696      13,812
  Accrued expenses ..................................................   4,200       7,697      15,751
  Income taxes payable ..............................................   2,429      (2,430)      8,794
  Deferred revenues and allowances ..................................    (648)      1,222       1,330
                                                                     ---------   ---------   ---------
Net cash provided by operating activities ...........................  12,393         170      64,318
                                                                     ---------   ---------   ---------
Cash flows from investing activities
  Purchase of property and equipment ................................  (9,401)    (19,619)    (18,490)
  Proceeds from sales of property ...................................   1,291       1,131          34
                                                                     ---------   ---------   ---------
Net cash used in investing activities ...............................  (8,110)    (18,488)    (18,456)
                                                                     ---------   ---------   ---------
Cash flows from financing activities
  Net proceeds from the sale of common stock ........................  58,357           -           -
  Net proceeds from stock issued under employee benefit plans,
      including tax benefit .........................................     397       1,603       2,813
  Redemption of preferred stock .....................................  (1,454)          -           -
  Net borrowings (payments) under line of credit .................... (31,999)     10,500     (10,500)
  Payments on term note ............................................. (15,000)          -           -
  Increase in debt issuance costs ...................................    (213)       (118)       (130)
  Borrowings on promissory notes ....................................       -           -         136
  Payment of promissory notes .......................................  (4,901)        (60)        (32)
                                                                     ---------   ---------   ---------
Net cash provided by (used in) financing activities .................   5,187      11,925      (7,713)
                                                                     ---------   ---------   ---------
Impact on cash of consolidation of SRDS .............................   1,024         478           -
                                                                     ---------   ---------   ---------
Net change in cash ..................................................  10,494      (5,915)     38,149
Cash and cash equivalents
  Beginning of the year .............................................   2,448      12,942       7,027
                                                                     ---------   ---------   ---------
  End of the year ...................................................$ 12,942    $  7,027    $ 45,176
                                                                     =========   =========   =========
Supplemental disclosure of cash flow information
  Cash interest paid ................................................$  5,718    $  2,387    $    635
  Cash income taxes paid, net of refunds ............................  10,162      19,372      13,179
  Cash interest received from interests in securitized assets .......  12,801      19,630      26,996
  Cash proceeds from new securitizations ............................ 213,741     256,139     285,529
  Cash flows from servicing fees ....................................  11,963      14,496      17,542
Supplemental disclosure of non-cash activity
  Customer receivables exchanged for interests in securitized assets   41,123      58,342      58,835
  Amounts reinvested in interests in securitized assets ............. (56,478)    (81,652)    (76,133)


 See notes to consolidated financial statements.

                                       56



                                  CONN'S , INC.
                   NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

                                January 31, 2006

1.    Summary of Significant Accounting Policies

      Principles of Consolidation. The consolidated financial statements include
the accounts of Conn's,  Inc. and its subsidiaries,  limited liability companies
and limited  partnerships,  all of which are wholly-owned  (the "Company").  All
material  intercompany   transactions  and  balances  have  been  eliminated  in
consolidation.

      The Company  enters into  securitization  transactions  to sell its retail
installment   and   revolving   customer   receivables.   These   securitization
transactions  are  accounted  for as  sales  in  accordance  with  Statement  of
Financial  Accounting  Standards ("SFAS") No. 140,  Accounting for Transfers and
Servicing of Financial  Assets and  Extinguishment  of  Liabilities  because the
Company has relinquished control of the receivables.  Additionally,  the Company
has  transferred  such  receivables  to  a  qualifying  special  purpose  entity
("QSPE").  Accordingly,  neither the transferred receivables nor the accounts of
the QSPE are included in the consolidated  financial  statements of the Company.
See Note 2 for further discussion.

      Application of FIN 46. In January 2003, the Financial Accounting Standards
Board issued Interpretation No. 46, Consolidation of Variable Interest Entities,
An  Interpretation  of  Accounting  Research  Bulletin No. 51, or FIN 46. FIN 46
requires  entities,  generally,  to be  consolidated  by a company when it has a
controlling  financial  interest  through  ownership,  direct or indirect,  of a
majority  voting  interest  in an entity with which it  conducts  business.  The
Company  evaluated the effects of the issuance of FIN 46 on the  accounting  for
its leases  with  Specialized  Realty  Development  Services,  LP  ("SRDS")  and
determined that it was appropriate to consolidate the balance sheet of SRDS with
the  Company as of January 31,  2004.  As of January  31,  2005,  the Company no
longer  leased any of its  facilities  from SRDS and  therefore FIN 46 no longer
applies and the Company no longer consolidates SRDS's balance sheet or statement
of operations.  However,  the operations of SRDS are consolidated  with those of
the Company  commencing on February 1, 2004 through the last  effective  date of
the  Company's  leases  with  SRDS of  January  30,  2005.  The  effect  of such
consolidation  on the  Company's  Statement  of  Operations  for the year  ended
January 31, 2005 was to reduce "Selling,  general and administrative expense" by
$0.9 million,  increase  "Interest  expense" by $0.8 million and reduce  "Income
before  income  taxes"  by  $0.1  million  for  "Minority  interest  in  limited
partnership". The Company had no exposure to losses incurred by SRDS.

      Business  Activities.  The Company,  through its retail  stores,  provides
products  and  services  to its  customer  base  in six  primary  market  areas,
including  southern  Louisiana,  southeast  Texas,  Houston,  South  Texas,  San
Antonio/Austin,  and Dallas, Texas. Products and services offered through retail
sales outlets include major home appliances,  consumer electronics,  home office
equipment, lawn and garden products, mattresses,  furniture, service maintenance
agreements,  installment  and revolving  credit  account  services,  and various
credit insurance  products.  These activities are supported through an extensive
service, warehouse and distribution system. For the reasons discussed below, the
aggregation of operating  companies  represent one reportable segment under SFAS
No. 131,  Disclosures  About Segments of an Enterprise and Related  Information.
Accordingly,  the accompanying  consolidated  financial  statements  reflect the
operating  results of the Company's  single  reportable  segment.  The Company's
retail stores bear the "Conn's" name, and deliver the same products and services
to a common customer group.  The Company's  customers  generally are individuals
rather  than  commercial  accounts.  All of the  retail  stores  follow the same
procedures and methods in managing their  operations.  The Company's  management
evaluates  performance and allocates resources based on the operating results of
the retail  stores and  considers  the credit  programs,  service  contracts and
distribution system to be an integral part of the Company's retail operations.

      Use of Estimates.  The  preparation of financial  statements in conformity
with  generally  accepted  accounting  principles  requires  management  to make
estimates  and  assumptions  that affect the amounts  reported in the  financial
statements  and  accompanying  notes.  Actual  results  could  differ from those
estimates.

                                       57



      Vendor  Programs.  The  Company  receives  funds  from  vendors  for price
protection,  product and volume  rebates,  marketing,  training and  promotional
programs  which are  recorded on as the amounts are earned as a reduction to the
related  product  cost or  advertising  expense,  according to the nature of the
program.  The Company accrues rebates based on the  satisfaction of terms of the
program and sales of  qualifying  products even though funds may not be received
until the end of a quarter  or year.  If the  programs  are  related  to product
purchases, which would include price protection, product and volume rebates, the
allowances, credits, or payments are recorded as a reduction of product cost and
are  reflected  in cost of goods sold when the related  product is sold.  If the
programs  relate  to  marketing,  training  and  promotions  that  are  not  for
reimbursement of specific incremental costs, the allowances, credits or payments
are  reflected as a reduction of cost of goods sold. If the programs are related
to promotion or marketing of the product,  the allowances,  credits, or payments
for reimbursement of specific,  incremental,  identifiable,  advertising-related
costs  incurred in selling the vendors'  products are recorded as a reduction of
advertising  expense and are  reflected in selling,  general and  administrative
expenses in the period in which the expense is  incurred.  The  credits/payments
received from vendors that were netted against advertising expense for the years
ended January 31, 2004,  2005 and 2006 were $2.8 million,  $4.8 million and $5.8
million, respectively.

      Earnings Per Share. In accordance  with SFAS No. 128,  Earnings per Share,
the Company  calculates  basic  earnings per share by dividing net income by the
weighted average number of common shares outstanding. Diluted earnings per share
include the dilutive  effects of any stock options granted  calculated under the
treasury method.  The following table sets forth the shares  outstanding for the
earnings per share calculations (shares in thousands):



                                                                         
                                                                  Year Ended January 31,
                                                             ----------------------------
                                                               2004      2005      2006
                                                             --------  --------  --------
Common stock outstanding, beginning of period ..............  17,175    23,102    23,268
Weighted average common stock issued in initial
  public offering ..........................................     719                   -
Weighted average common stock issued in preferred
  stock redemption .........................................     285                   -
Weighted average common stock issued in stock
  option exercises .........................................       2        89       142
Weighted average common stock issued to employee
  stock purchase plan ......................................       -         3         2
Weighted average number of restricted shares forfeited .....       -        (2)
Less: Weighted average treasury shares purchased and
  weighted average shares purchased and cancelled ..........    (455)                  -
                                                             --------  --------  --------
Shares used in computing basic earnings per share ..........  17,726    23,192    23,412
Dilutive effect of stock options, net of assumed repurchase
  of treasury stock ........................................     609       562       780
                                                             --------  --------  --------
Shares used in computing diluted earnings per share ........  18,335    23,754    24,192
                                                             ========  ========  ========





      During the periods presented,  options with an exercise price in excess of
the average  market price of the  Company's  common stock are excluded  from the
calculation  of the dilutive  effect of stock  options for diluted  earnings per
share  calculations.  The weighted average number of options not included in the
calculation of the dilutive  effect of stock options was 0.1 million for each of
the years ended  January 31, 2005 and 2006,  and none for the year ended January
31, 2004.

      Cash and Cash  Equivalents.  The Company  considers all highly liquid debt
instruments  purchased  with a  maturity  of  three  months  or  less to be cash
equivalents.

      Inventories. Inventories consist of finished goods or parts and are valued
at the lower of cost (moving weighted average method) or market.

                                       58



      Property and Equipment. Property and equipment are recorded at cost. Costs
associated  with major  additions  and  betterments  that  increase the value or
extend the lives of assets are capitalized and  depreciated.  Normal repairs and
maintenance that do not materially improve or extend the lives of the respective
assets are charged to operating  expenses as incurred.  Depreciation is computed
on the straight-line method over the estimated useful lives of the assets, or in
the case or leasehold  improvements,  over the shorter of the  estimated  useful
lives or the remaining terms of the respective  leases. The estimated lives used
to compute depreciation expense are summarized as follows:

          Buildings .............................     30 years
          Equipment and fixtures ................  3 - 5 years
          Transportation equipment ..............      3 years
          Leasehold improvements ................ 5 - 10 years

      Property and equipment  are  evaluated for  impairment at the retail store
level.  The Company  performs a periodic  assessment of assets for impairment in
the absence of such  information  or  indicators.  Additionally,  an  impairment
evaluation is performed  whenever  events or changes in  circumstances  indicate
that the carrying amount of the assets might not be recoverable. The most likely
condition  that would  necessitate  an assessment  would be an adverse change in
historical and estimated  future results of a retail  store's  performance.  For
property and equipment to be held and used, the Company recognizes an impairment
loss if its carrying amount is not  recoverable  through its  undiscounted  cash
flows and  measures  the  impairment  loss based on the  difference  between the
carrying amount and fair value.

      All gains and losses on sale of assets are included in  "Selling,  general
and administrative expense" in the consolidated statements of operations.

                                           Years Ended January 31,
                                        ------------------------------
(in thousands of dollars)                   2004      2005       2006
- ----------------------------------      --------- --------- ----------
Gain (loss) on sale of assets ..........     (64)     (126)       (69)

      Receivable  Sales and Interests in  Securitized  Receivables.  The Company
enters into securitization  transactions to sell customer retail installment and
revolving  receivable  accounts.  In these  transactions,  the  Company  retains
interest-only  strips and  subordinated  securities,  all of which are  retained
interests  in the  securitized  receivables.  Gain or loss on the  sales  of the
receivables  depends in part on the previous  carrying  amount of the  financial
assets  involved  in the  transfer,  allocated  between  the assets sold and the
retained interests,  based on their relative fair value at the date of transfer.
Retained  interests are carried at fair value on the Company's  balance sheet as
available-for-sale  securities in accordance  with SFAS No. 115,  Accounting for
Certain  Investments  in Debt and Equity  Securities.  Impairment  and  interest
income are recognized in accordance with Emerging Issues Task Force ("EITF") No.
99-20,  Recognition of Interest  Income and Impairment on Purchased and Retained
Beneficial  Interests  in  Securitized  Financial  Assets.  Servicing  fees  are
recognized monthly as they are earned. Gains on sales of receivables, impairment
on retained  interests,  interest  income from retained  interests and servicing
fees are included in "Finance charges and other" in the  consolidated  statement
of operations.

      The  Company  estimates  fair value of its  retained  interest in both the
initial  securitization  and  thereafter  based on the  present  value of future
expected   cash   flows   using   management's   best   estimates   of  the  key
assumptions--credit losses, prepayment rates, forward yield curves, and discount
rates  commensurate with the risks involved.  The Company's retained interest in
the transferred receivables are valued on a revolving pool basis.

      Receivables Not Sold.  Certain  receivables are not eligible for inclusion
in the  securitization  transactions and are therefore  carried on the Company's
balance sheet in "Accounts receivable".  Such receivables are recorded net of an
allowance for doubtful accounts, which is calculated based on historical losses.
Generally,  a  receivable  is  considered  delinquent  if a payment has not been
received on the  scheduled  due date.  Generally,  an account that is delinquent
more than 120 days and for which no payment has been  received in the past seven
months will be charged-off against the allowance and interest accrued subsequent
to the last payment will be reversed.  The Company has a secured interest in the
merchandise  financed by these  receivables and therefore has the opportunity to
recover a portion of the charged-off value. (See also Note 2.)

                                       59



      Goodwill.  Goodwill  represents the excess of purchase price over the fair
market value of net assets  acquired.  The Company assesses the potential future
impairment of goodwill on an annual basis,  or at any other time when impairment
indicators  exist.  In fiscal 2004,  2005 and 2006,  the Company  concluded that
goodwill was not impaired based on its annual impairment testing.

      Income Taxes.  The Company follows the liability  method of accounting for
income  taxes.  Under this  method,  deferred  tax assets  and  liabilities  are
determined  based on differences  between  financial  reporting and tax bases of
assets and  liabilities  and are measured  using the tax rates and laws that are
expected be in effect when the differences are expected to reverse.

      Revenue  Recognition.  Revenues  from  the  sale of  retail  products  are
recognized at the time the product is delivered to the  customer.  Such revenues
are  recognized  net of any  adjustments  for  sales  incentive  offers  such as
discounts,  coupons,  rebates or other free  products or  services.  The Company
sells service maintenance agreements and credit insurance contracts on behalf of
unrelated  third parties.  For contracts where the third parties are the obligor
on the contract, commissions are recognized in revenues at the time of sale, and
in the case of retrospective commissions,  at the time that they are earned. The
Company records a receivable for earned but unremitted retrospective commissions
and reserves for future  cancellations  of service  maintenance  agreements  and
credit insurance contracts estimated based on historical  experience.  Where the
Company  sells  service  maintenance  agreements in which it is deemed to be the
obligor on the contract at the time of sale, revenue is recognized ratably, on a
straight-line basis, over the term of the service maintenance  agreement.  These
Company-obligor  service  maintenance  agreements  are renewal  contracts  which
provide our customers  protection against product repair costs arising after the
expiration of the manufacturer's warranty and the third-party obligor contracts.
These agreements  typically range from 12 months to 36 months.  These agreements
are separate units of accounting under EITF No. 00-21, Revenue Arrangements with
Multiple  Deliverables  and are valued  based on the agreed upon retail  selling
price. The amounts of service maintenance  agreement revenue deferred at January
31, 2005 and 2006 were $3.9  million  and $3.6  million,  respectively,  and are
included  in  "Deferred  revenue and  allowances"  in the  accompanying  balance
sheets. Under the renewal contracts, the Company defers and amortizes its direct
selling expenses over the contract term and records the cost of the service work
performed as products are repaired.

      The  classification of the amounts included as "Finance charges and other"
is summarized as follows (in thousands):



                                                                           
                                                                 Years Ended January 31,
                                                           -----------------------------------
                                                             2004        2005        2006
                                                           ---------   ---------   ---------

          Securitization income:
            Servicing fees received ....................... $11,963     $14,496     $17,542
            Accretion of gains on sale of receivables .....  12,529      14,892      14,138
            Interest earned on retained interests .........  12,801      19,630      26,996
                                                           ---------   ---------   ---------
              Total securitization income .................  37,293      49,018      58,676
          Interest Income from receivables not sold .......     888       1,224       1,181
          Insurance commissions ...........................  16,498      17,992      18,305
          Other ...........................................   3,713       4,623       3,522
                                                           ---------   ---------   ---------
              Finance charges and other ................... $58,392     $72,857     $81,684
                                                           =========   =========   =========

          Gains on sale of receivables .................... $13,510     $17,604     $14,692
                                                           =========   =========   =========



                                       60



      Securitization income includes accretion of gains on sales of receivables,
impairment of retained  interests,  interest income from retained  interests and
servicing fees. No significant impairments related to the interest only strip of
retained interests have been recorded in the years ended January 31, 2004, 2005,
or 2006.  Gains on sale of  receivables  will be  recognized  as  securitization
income as accretion over the lives of the related  receivables.  See "Receivable
Sales and Interest in Securitized  Receivables" for revenue recognition policies
related to these components.

      The  Company  offers  interest  free  promotional  programs  for three- to
24-month contracts and has recorded interest income only on those contracts that
are not expected to make  payments  within the time period  specified to satisfy
the  promotional  requirements.   The  Company  also  offers  24-  and  36-month
no-interest contracts on which no interest is owed for the term of the contract,
unless the terms of the  contract  related to periodic  payments are not met, in
which case interest accrues at the normal contract rate from that point forward.
Other than these  promotional  programs,  the Company does not extend  credit at
interest rates other than market rates.

      The  following  table sets forth the sales  made under the  interest  free
programs (in thousands):

                                                   Years Ended January 31,
                                              ----------------------------------
                                                 2004       2005         2006
                                              ---------- ---------- ------------

         Sales under interest-free programs ..  $66,986   $126,575     $159,767


      These sales are  recognized  at the time the product is  delivered  to the
customer,  which is consistent  with the above stated  policy.  Considering  the
short-term  nature of interest free programs for terms less than one year, sales
are recorded at full value and are not discounted. Sales financed by longer-term
(18-, 24- and 36-month) interest free programs are recorded at their net present
value (see  "Application  of APB 21 to Cash Option Programs that Exceed One Year
in Duration"  below).  Receivables  arising out of the  Company's  interest-free
programs are securitized with other qualifying customer receivables.

      The Company  classifies  amounts billed to customers  relating to shipping
and  handling  as  revenues.  Costs of $15.1  million,  $16.7  million and $21.0
million associated with shipping and handling revenues are included in "Selling,
general and  administrative  expense" for the years ended January 31, 2004, 2005
and 2006, respectively.

      Fair  Value of  Financial  Instruments.  The  fair  value of cash and cash
equivalents,  receivables,  and notes and  accounts  payable  approximate  their
carrying  amounts because of the short maturity of these  instruments.  The fair
value of the Company's  interests in  securitized  receivables  is determined by
estimating  the present value of future  expected cash flows using  management's
best  estimates of the key  assumptions,  including  credit  losses,  prepayment
rates,  forward  yield curves and  discount  rates  commensurate  with the risks
involved.  See  Note 2.  The  carrying  value of the  Company's  long-term  debt
approximates  fair value due to either the time to maturity or the  existence of
variable interest rates that approximate current market rate.

      The fair value of interest  rate swap  agreements  are recorded in current
liabilities based on the settlement value obtained from the counter-party in the
transaction.  The Company  does not use  derivative  financial  instruments  for
trading  purposes.  The  Company  uses  derivatives  to hedge a  portion  of the
variable  interest  rate risk related to the cash flows from its  interest  only
strip and its variable rate debt.

       We held interest rate swaps and collars with  notional  amounts  totaling
$20  million at both  January 31, 2004 and 2005,  with terms  extending  through
April 2005. Those  instruments were held for the purpose of hedging a portion of
the  variable  interest  rate  risk,  primarily  related  to cash flows from our
interest-only  strip as well as our variable  rate debt.  Hedge  accounting  was
discontinued  for the rate swaps in fiscal 2004. At the time the cash flow hedge
designation was discontinued, we began to recognize changes in the fair value of
the swaps as interest expense and amortize the accumulated  other  comprehensive
loss  related to those  derivates  as interest  expense over the period that the
forecasted  transactions  effected the  statement of  operations.  During fiscal
2004, we reclassified $0.2 million of losses previously  recorded in accumulated
other  comprehensive  losses into the statement of operations  and recorded $1.7
million of income into the statement of operations because of the change in fair
value of the swaps.  During fiscal 2005, we reclassified  $1.1 million of losses
previously recorded in accumulated other comprehensive losses into the statement
of  operations  and  recorded  $1.1  million  of income  into the  statement  of
operations because of the change in fair value of the swaps. During fiscal 2006,
we reclassified $0.2 million of losses previously  recorded in accumulated other
comprehensive  losses into the statement of operations and recorded $0.2 million
of income into the statement of  operations  because of the change in fair value
of the swaps.

                                       61



      Prior to  discontinuing  these  hedges,  each  period  we  recorded  hedge
ineffectiveness,  which arose from differences  between the interest rate stated
in the  derivative  instrument  and the interest rate upon which the  underlying
hedged transaction is based.  Ineffectiveness  totaled $0.4 million for the year
ended  January  31,  2004,  and  is  reflected  in  "Interest  Expense"  in  our
consolidated statement of operations.  Since all hedge accounting has ceased, no
ineffectiveness was recognized in fiscal 2005 or 2006.

      Stock-Based  Compensation.  As permitted by SFAS No. 123,  Accounting  for
Stock-Based  Compensation,  the Company  follows the  intrinsic  value method of
accounting for stock-based  compensation  issued to employees,  as prescribed by
Accounting  Principles  Board  Opinion No. 25,  Accounting  for Stock  Issued to
Employees, and related interpretations. Since all options have been issued at or
above  fair  value,  no  compensation  expense  has been  recognized  under  the
Company's stock option plan for any of the periods presented.  Additionally,  no
compensation  expense is recorded  for shares  issued  pursuant to the  employee
stock purchase plan as it is a qualified plan.

      If  compensation  expense for the Company's stock option plan and employee
stock  purchase  plan  had  been  recognized  using  the fair  value  method  of
accounting  under  SFAS 123,  net  income  and  earnings  per share  would  have
decreased by the percentages  reflected in the tables below.  The  straight-line
attribution  method was used to allocate  compensation  expense over the vesting
period  for the stock  option  plan.  The fair value of the  options  issued was
estimated on the date of grant,  with the weighted average  assumptions used for
grants as reflected in the table.  For post-IPO  grants the Company has used the
Black-Scholes model to determine fair value. Prior to the IPO, the fair value of
the options  issued was  estimated  using the minimum  valuation  option-pricing
model. Fair value compensation  expense for the employee stock purchase plan was
computed as the 15% discount  from fair market value the employee  receives when
purchasing the shares.  The following  presents the impact to earnings per share
if the Company had adopted  the fair value  recognition  provisions  of SFAS 123
(dollars in thousands except per share data):



                                                                             
                                                                   Years Ended January 31,
                                                              ----------------------------------
                                                                 2004        2005         2006
                                                              ----------  ----------  ----------

      Net income available for common stockholders as
       reported ..............................................$  22,386   $  30,125   $  41,181
      Stock-based compensation, net of tax, that would have
        been reported under SFAS 123 .........................     (530)     (1,017)     (1,313)
                                                              ----------  ----------  ----------
      Pro forma net income ...................................$  21,856   $  29,108   $  39,868
                                                              ==========  ==========  ==========

      Earnings per share-as reported:
        Basic ................................................$    1.26   $    1.30   $    1.76
        Diluted ..............................................$    1.22   $    1.27   $    1.70
      Pro forma earnings per share:
        Basic ................................................$    1.23   $    1.26   $    1.70
        Diluted ..............................................$    1.20   $    1.23   $    1.66
      Percent change:
        Net income ...........................................     (2.4)%      (3.4)%      (3.2)%
      Assumptions used in pricing model:
        Weighted average risk free interest rates ............      0.9%        1.8%        3.9%
        Weighted average expected lives in years .............      4.3         4.4         4.6
        Weighted average volatility ..........................     37.5%       30.0%       32.0%
        Expected dividends ...................................        -           -           -



                                       62



      Self insurance. The Company is self-insured for certain losses relating to
group health, workers' compensation,  automobile,  general and product liability
claims.  The Company has stop loss  coverage to limit the exposure  arising from
these claims.  Self-insurance  losses for claims filed and claims incurred,  but
not reported,  are accrued  based upon the Company's  estimates of the aggregate
liability for  uninsured  claims  incurred  using  development  factors based on
historical experience.

      Expense  Classifications.  The Company records "Cost of goods sold" as the
direct cost of products sold, any related  in-bound freight costs, and receiving
costs,  inspection  costs,  internal  transfer costs, and other costs associated
with the operations of its distribution  system. Also included in "Cost of goods
sold" is an allocation of advertising  expense  computed at  approximately 6% of
the product direct cost. The offset for this allocation is in "Selling,  general
and  administrative  expense"  and is netted with  advertising  costs along with
vendor rebates (see "Vendor  Programs" above).  Advertising  expense included in
Selling,  general and  administrative  expense  for the years ended  January 31,
2004, 2005 and 2006, was:



                                                                             
                                                                   Years Ended January 31,
                                                            ------------------------------------
                                                               2004         2005         2006
                                                            ----------   ----------  -----------
                                                                        (in thousands)
      Gross advertising expense ............................$  24,686    $  28,564    $  32,107
      Less:
      Vendor rebates .......................................   (2,812)      (4,752)      (5,793)
      Allocation to Cost of goods sold .....................  (17,517)     (20,635)     (26,621)
                                                            ----------   ----------   ----------
      Net advertising expense in
          Selling, general and adminstrative expense .......$   4,357    $   3,177     $   (307)
                                                            ==========   ==========   ==========



      In  addition,  the  Company  records as "Cost of service  parts  sold" the
direct  cost of parts used in its  service  operation  and the  related  inbound
freight  costs,  purchasing  and receiving  costs,  inspection  costs,  internal
transfer  costs,  and other  costs  associated  with the  warranty  and  service
distribution operation.

      The costs associated with the Company's merchandising function,  including
product  purchasing,  advertising,  sales  commissions,  and all store occupancy
costs are included in "Selling, general and administrative expense."

      Application  of APB 21 to Cash  Option  Programs  that  Exceed One Year in
Duration.  In February  2004,  the Company  began  offering  promotional  credit
payment  plans on certain  products  that extend  beyond one year. In accordance
with APB 21, Interest on Receivables and Payables,  such sales are discounted to
their fair value  resulting  in a  reduction  in sales and  receivables  and the
amortization  of the  discount  amount  over the term of the  deferred  interest
payment plan. The difference between the gross sale and the discounted amount is
reflected  as a reduction of Product  sales in the  consolidated  statements  of
operations and the amount of the discount being  amortized in the current period
is recorded in Finance  charges and other.  For the years ended January 31, 2005
and 2006,  "Product  sales"  were  reduced  by $2.4  million  and $3.1  million,
respectively,  and "Finance charges and other" was increased by $0.9 million and
$2.4  million,  respectively,  to effect  the  adjustment  to fair  value and to
reflect the appropriate amortization of the discount.

      Reclassifications.  Certain  reclassifications have been made in the prior
years' financial statements to conform to the current year's presentation.

      Accumulated Other  Comprehensive  Income. The balance of accumulated other
comprehensive  income  (net of tax) at January 31,  2005 was  comprised  of $7.7
million of unrealized gains on interests in securitized assets less $0.2 million
of  unrealized   losses  on  derivatives.   The  balance  of  accumulated  other
comprehensive  income  (net of tax) at January 31,  2006 was  comprised  of $8.0
million of unrealized gains on interests in securitized assets.

                                       63



      Recent  Accounting  Pronouncements.  In  December  2004,  SFAS  No.  123R,
Share-Based Payment, was issued. The statement is a revision of SFAS No. 123 and
supersedes APB Opinion No. 25,  Accounting  for Stock Issued to Employees.  This
statement  establishes  standards for  accounting for  transactions  in which an
entity exchanges its equity instruments for goods or services. It also addresses
transactions  in which an entity  incurs  liabilities  in exchange  for goods or
services that are based on the fair value of the entity's equity  instruments or
that may be settled by the issuance of those equity  instruments.  The statement
focuses  primarily on accounting  for  transactions  in which an entity  obtains
employee services in share-based payment  transactions,  and does not change the
previous accounting  guidance for share-based payment  transactions with parties
other than  employees.  This  statement  requires a public entity to measure the
cost  of  employee  services  received  in  exchange  for  an  award  of  equity
instruments based on the grant-date fair value of the award and record that cost
over the period  during  which the  employee is  required to provide  service in
exchange for the award. Additionally, employee services received in exchange for
liability  awards  will  be  measured  at fair  value  and  re-measured  at each
reporting  date,  with changes in the fair value recorded as  compensation  cost
over that period.

      This statement applies to all awards granted after the required  effective
date and to awards  modified,  repurchased  or  cancelled  after that date.  The
cumulative effect of initially applying this statement, if any, is recognized as
of the required  effective  date. As of the required  effective date, all public
entities  will apply this  statement  using a  modified  version of  prospective
application,  which requires  recognition of  compensation  cost on or after the
required  effective  date for the  portion of  outstanding  awards for which the
requisite  service has not yet been  rendered.  For periods  before the required
effective date,  entities may elect to apply a modified version of retrospective
application under which financial statements for prior periods are adjusted on a
basis  consistent with the pro forma  disclosures  required for those periods by
SFAS No. 123.  The Company is  required to adopt this  statement  on February 1,
2006,  and  intends to elect the  modified  retrospective  application  and will
adjust  the  financial  statements  for  prior  periods  to give  effect  to the
fair-value-based  method of accounting for  share-based  payments.  See Note 1 -
Stock-Based Compensation for the expected impact on prior year "Net income".

      In February 2006,  SFAS No. 155,  Accounting for Certain Hybrid  Financial
Instruments,  was  issued.  This  statements  is an  amendment  of SFAS No. 133,
Accounting for Derivative Instruments and Hedging Activities,  and SFAS No. 140,
Accounting for Transfers and Servicing of Financial  Assets and  Extinguishments
of Liabilities-a  replacement of FASB Statement No. 125. This statement  permits
fair value  remeasurement  for any hybrid financial  instrument that contains an
embedded  derivative that would otherwise require  bifurcation,  clarifies which
interest-only   strips  and  principal-only   strips  are  not  subject  to  the
requirements of SFAS No. 133, establishes a requirement to evaluate interests in
securitized  financial  assets  to  identify  interests  that  are  freestanding
derivatives or that are hybrid  financial  instruments  that contain an embedded
derivative requiring  bifurcation,  clarifies that concentrations of credit risk
in the form of  subordination  are not embedded  derivatives and amends SFAS No.
140 to eliminate the  prohibition  on a qualifying  special-purpose  entity from
holding a derivative financial instrument that pertains to a beneficial interest
other than another derivative financial instrument.  This statement is effective
for all  financial  instruments  acquired or issued  after the  beginning  of an
entity's first fiscal year that begins after  September 15, 2006. The Company is
currently  analyzing  the impact this  statement  will have on its  consolidated
results of operations and its financial position.

      In March 2006, SFAS No. 156,  Accounting for Servicing of Financial Assets
an amendment of FASB Statement No. 140, was issued.  This statement  requires an
entity to recognize a servicing  asset or liability  each time it  undertakes an
obligation to service a financial  asset by entering into a servicing  contract,
requires all separately recognized servicing assets and servicing liabilities to
be  initially  measured  at fair value,  permits an entity to choose  either the
amortization method or fair value measurement method for subsequent  measurement
of each class of separately recognized servicing assets, permits, at its initial
adoption,  a  one-time  reclassification  of  available-for-sale  securities  to
trading  securities by entities with recognized  servicing rights and,  requires
separate  presentation of and additional  disclosures  for servicing  assets and
servicing  liabilities  subsequently  measured at fair value.  This statement is
effective for all financial  instruments  acquired or issued after the beginning
of an entity's  first fiscal year that begins  after  September  15,  2006.  The
Company is  currently  analyzing  the  impact  this  statement  will have on its
consolidated results of operations and its financial position.

                                       64



2.    Interests in Securitized Receivables

         The Company has an agreement to sell customer  receivables.  As part of
this  agreement,  the Company sells eligible  retail  installment  and revolving
receivable accounts to a QSPE that pledges the transferred accounts to a trustee
for the benefit of investors. The following table summarizes the availability of
funding  under the  Company's  securitization  program at January  31,  2006 (in
thousands):

                                  Capacity     Utilized    Available
                                 ----------   ----------   ----------
Series A ........................$ 250,000    $ 185,000     $ 65,000
Series B - Class A ..............  120,000      120,000           --
Series B - Class B ..............   57,778       57,778           --
Series B - Class C ..............   22,222       22,222           --
                                 ----------   ----------    ---------
  Total .........................$ 450,000    $ 385,000     $ 65,000
                                 ==========   ==========    =========


      The Series A program  functions  as a credit  facility to fund the initial
transfer of eligible  receivables.  When the facility approaches  capacity,  the
QSPE ("Issuer") intends to seek financing to pay down the outstanding balance in
the Series A variable  funding note; at that point, the facility will once again
become  available  to  accumulate  the  transfer of new  receivables  or to meet
required  principal  payments  on other  series  as they  become  due.  This new
financing could be in the form of additional  notes,  bonds or other instruments
as the market might allow.  The Series A program matures  September 1, 2007. The
Series B program  (which is  non-amortizing  for the first four  years)  matures
officially  on September  1, 2010,  although it is expected  that the  principal
payments,  which are  required to begin in October  2006,  will retire the bonds
prior to that date.

      The agreement  contains  certain  covenants  requiring the  maintenance of
various financial ratios and receivables performance standards.  The Company was
in compliance with the  requirements of the agreement as of January 31, 2006. As
part of the new securitization  program, the Company and Issuer arranged for the
issuance  of a  stand-by  letter  of credit in the  amount of $10.0  million  to
provide  assurance  to the  trustee  on behalf  of the  bondholders  that  funds
collected  monthly by the  Company,  as  servicer,  will be remitted as required
under the base indenture and other related documents. The letter of credit has a
term of one year,  and the maximum  potential  amount of future  payments is the
face amount of the letter of credit.  The letter of credit is  callable,  at the
option of trustee,  if the  Company,  as  servicer,  fails to make the  required
monthly payments of the cash collected to the trustee.

      Through its retail sales activities, the Company generates customer retail
installment  and  revolving  receivable   accounts.   The  Company  enters  into
securitization  transactions  to sell  these  accounts  to the  QSPE.  In  these
securitizations, the Company retains servicing responsibilities and subordinated
interests.  The  Company  receives  annual  servicing  fees and  other  benefits
approximating  3.9% of the  outstanding  balance and rights to future cash flows
arising after the investors in the securities issued by or on behalf of the QSPE
have received from the trustee all contractually required principal and interest
amounts.  The  Company  does not  record an asset or  liability  related  to any
servicing  obligations because the servicing benefits received are determined to
be just adequate to compensate  the Company for its servicing  responsibilities.
The investors and the  securitization  trustee have no recourse to the Company's
other assets for failure of the individual customers of the Company and the QSPE
to pay when  due.  The  Company's  retained  interests  are  subordinate  to the
investors' interests. Their value is subject to credit, prepayment, and interest
rate risks on the transferred financial assets.

                                       65



      The fair values of the Company's  interest in  securitized  assets were as
follows (in thousands):

                                                         January 31,
                                                -----------------------------
                                                     2005            2006
                                                -------------   -------------
Interest-only strip ............................$     16,365    $     18,853
Subordinated securities ........................      88,794         104,596
                                                -------------   -------------
Total fair value of interests in securitized
 assets ........................................$    105,159    $    123,449
                                                =============   =============


      The table  below  summarizes  valuation  assumptions  used for each period
presented:

                                                  Years Ended January 31,
                                            --------------------------------
                                                2004      2005         2006
                                            ------------------- ------------
      Prepayment rates
        Primary installment ................     1.5%      1.5%         1.5%
        Primary revolving ..................     3.0%      3.0%         3.0%
        Secondary installment ..............     1.5%      1.5%         1.5%
      Net interest spread
        Primary installment ................    12.2%     12.0%        11.1%
        Primary revolving ..................    12.2%     12.0%        11.1%
        Secondary installment ..............    13.0%     13.6%        13.5%
      Expected losses
        Primary installment ................     3.5%      3.4%         3.0%
        Primary revolving ..................     3.5%      3.4%         3.0%
        Secondary installment ..............     3.5%      3.4%         3.0%
      Projected expense
        Primary installment ................     3.9%      3.9%         3.9%
        Primary revolving ..................     3.9%      3.9%         3.9%
        Secondary installment ..............     3.9%      3.8%         3.9%
      Discount rates
        Primary installment ................    10.0%     10.0%        13.0%
        Primary revolving ..................    10.0%     10.0%        13.0%
        Secondary installment ..............    14.0%     14.0%        17.0%
      Delinquency and deferral rates
        Primary installment ................     9.4%     10.1%         9.3%
        Primary revolving ..................    11.3%      8.9%         7.3%
        Secondary installment ..............    16.5%     15.3%        14.0%

                                       66



      At January 31, 2006, key economic  assumptions  and the sensitivity of the
current fair value of the interests in  securitized  assets to immediate 10% and
20% adverse changes in those assumptions are as follows (dollars in thousands):



                                                                                  
                                                         Primary       Primary      Secondary
                                                        Portfolio     Portfolio     Portfolio
                                                       Installment    Revolving    Installment
                                                      ------------- -------------- ------------
Fair value of interest in securitized assets .........    $87,491         $9,691       $26,267

Expected weighted average life .......................  1.2 years     1.4 years      1.6 years

Annual prepayment rate assumption ....................        1.5%           3.0%          1.5%
  Impact on fair value of 10% adverse change .........    $   122         $   14       $   108
  Impact on fair value of 20% adverse change .........    $   240         $   27       $   210
Net interest spread assumption .......................       11.1%          11.1%         13.5%
  Impact on fair value of 10% adverse change .........    $ 2,845         $  315       $ 1,545
  Impact on fair value of 20% adverse change .........    $ 5,630         $  624       $ 3,019
Expected losses assumptions ..........................        3.0%           3.0%          3.0%
  Impact on fair value of 10% adverse change .........    $   775         $   86       $   349
  Impact on fair value of 20% adverse change .........    $ 1,546         $  171       $   695
Projected expense assumption .........................        3.9%           3.9%          3.9%
  Impact on fair value of 10% adverse change .........    $   983         $  109       $   421
  Impact on fair value of 20% adverse change .........    $ 1,966         $  217       $   841
Discount rate assumption .............................       13.0%          13.0%         17.0%
  Impact on fair value of 10% adverse change .........    $   821         $   91       $   482
  Impact on fair value of 20% adverse change .........    $ 1,630         $  181       $   951
Delinquency and deferral .............................        9.3%           7.3%         14.0%
  Impact on fair value of 10% adverse change (1) .....    $    73         $    8       $    96
  Impact on fair value of 20% adverse change (1) .....    $   146         $   16       $   186
- ---------------------------------------------------------------

(1) For purposes of this analysis, an adverse change is assumed to be a decrease
in the delinquency and deferral rate. A decrease  results in a faster  repayment
of the loans, which reduces the fair value of the interest-only  strip a greater
amount  than  the  resulting  increase  in the fair  value  of the  subordinated
securities. Since it is assumed that none of the other assumptions would change,
an increase in the  delinquency  and deferral rate results in an increase in the
fair value, (i.e. losses are not assumed to increase as a result).

      These  sensitivities are hypothetical and should be used with caution.  As
the  figures  indicate,  changes  in fair  value  based  on a 10%  variation  in
assumptions  generally  cannot be extrapolated  because the  relationship of the
change in  assumption to the change in fair value may not be linear.  Also,  the
effect of the  variation  in a  particular  assumption  on the fair value of the
interest-only  strip is calculated  without  changing any other  assumption;  in
reality,  changes in one factor may result in changes in another (i.e. increases
in market interest rates may result in lower  prepayments  and increased  credit
losses), which might magnify or counteract the sensitivities.

                                       67



      The following  illustration  presents  quantitative  information about the
receivables portfolios managed by the Company (in thousands):



                                                             
                                    Total Principal Amount
                                               of             Principal Amount Over
                                          Receivables          60 Days Past Due (1)
                                          January 31,              January 31,
                                    -----------------------  -----------------------
                                         2005         2006        2005         2006
                                    ----------  -----------  ----------  -----------
      Primary portfolio:
                 Installment .......$ 328,042   $  380,603   $  16,636   $   24,934
                 Revolving .........   30,210       41,046         867        1,095
                                    ----------  -----------  ----------  -----------
      Subtotal .....................  358,252      421,649      17,503       26,029
      Secondary portfolio:
                 Installment .......   70,448       98,072       5,640        9,508
                                    ----------  -----------  ----------  -----------
      Total receivables managed ....  428,700      519,721      23,143       35,537
      Less receivables sold ........  419,172      509,681      21,540       33,483
                                    ----------  -----------  ----------  -----------
      Receivables not sold .........    9,528       10,040   $   1,603   $    2,054
                                                             ==========  ===========
      Non-customer receivables .....   17,200       13,502
                                    ----------  -----------
                Total accounts
                 receivable, net ...$  26,728   $   23,542
                                    ==========  ===========





                                                            
                                       Average Balances         Net Credit Losses
                                        January 31, (1)          January 31, (2)
                                    -----------------------  -----------------------
                                         2005         2006       2005          2006
                                    ----------  -----------  ---------  ------------
      Primary portfolio:
                 Installment .......$ 297,187   $  352,315
                 Revolving .........   25,921       35,149
                                    ----------  -----------
      Subtotal .....................  323,108      387,464   $  8,829   $    11,303
      Secondary portfolio:
                 Installment .......   64,484       83,461      2,394         2,421
                                    ----------  -----------  ---------  ------------
      Total receivables managed ....  387,592      470,925     11,223        13,724
      Less receivables sold ........  378,178      461,215      9,760        13,165
                                    ----------  -----------  ---------  ------------
      Receivables not sold .........$   9,414   $    9,710   $  1,463   $       559
                                    ==========  ===========  =========  ============



      --------------
      (1)   Amounts are based on end of period balances.

      (2)   Amounts represent total loan loss provision,  net of recoveries,  on
            total receivables.

3.    Notes Payable and Long-Term Debt

      At January 31,  2006,  the  Company  had $47.0  million of its $50 million
revolving credit facility  available for borrowings.  The amounts utilized under
the  revolving  credit  facility  reflected  $3.0 million  related to letters of
credit issued.  The letters of credit were issued under a $5.0 million  sublimit
provided under the facility for standby letters of credit.  Additionally,  there
were no amounts  outstanding  under a short-term  revolving  bank agreement that
provides  up to  $8.0  million  of  availability  on an  unsecured  basis.  This
unsecured  facility  matures  in May 2006 and has a floating  rate of  interest,
based on Prime, which equaled 7.00% at January 31, 2006.

                                       68



      Long-term debt consists of the following (in thousands,  except  repayment
explanations):

                                                              January 31,
                                                          --------------------
                                                             2005      2006
                                                          --------- ----------
Revolving credit facility with interest at variable
  rates (7.25% at January 31, 2006) ......................$  5,000  $       -
Promissory notes, due in monthly installments ............      32        136
                                                          --------- ----------
Total long-term debt .....................................   5,032        136
Less amounts due within one year .........................     (29)      (136)
                                                          --------- ----------
Amounts classified as long-term ..........................$  5,003  $       -
                                                          ========= ==========

      The  revolving  facility  is subject to the  Company  maintaining  various
financial and non-financial  covenants.  In addition, the provisions of the bank
credit facility limit the payment of dividends on the Company's common stock. As
of January 31, 2005 and January 31, 2006, the Company was in compliance with all
financial and non-financial covenants.

      The current  agreement  provides for a revolving  facility capacity of $50
million,  with a $5  million  letter  of  credit  sublimit  and an $8.0  million
sublimit  for a  swingline  of  credit.  Interest  rates  are  variable  and are
determined,  at the  option of the  Company,  at the Base Rate (the  greater  of
Agent's  prime rate or federal  funds rate plus 0.50%) plus the Base Rate Margin
(which ranges from 0.00% to 0.50%) or LIBO/LIBOR Rate plus the LIBO/LIBOR Margin
(which ranges from 0.75% to 1.75%). Both the Base Rate Margin and the LIBO/LIBOR
Margin are  determined  quarterly  based on a debt  coverage  ratio equal to the
rolling four-quarter relationship of total debt (including lease obligations) to
earnings  before  interest,  taxes,  depreciation,  amortization  and rent.  The
Company  is  obligated  to  pay a  non-use  fee  on a  quarterly  basis  on  the
non-utilized  portion of the  revolving  facility at rates  ranging from .20% to
..375%.  The  revolving  facility  is secured by the  assets of the  Company  not
otherwise  encumbered  and a pledge  of  substantially  all of the  stock of the
Company's present and future subsidiaries and matures in November 2010.

      Interest  expense  incurred on notes  payable and  long-term  debt totaled
$2.2, $1.1 and $0.2 million for the years ended January 31, 2004, 2005 and 2006,
respectively.  Interest  expense  included  interest related to SRDS debt, which
totaled $0.8 million for the year ended January 31, 2005.  Aggregate  maturities
of  long-term  debt as of January 31 in the year  indicated  are as follows  (in
thousands):

               2007 .................................  $     136
               2008 .................................          -
               2009 .................................          -
                                                      -----------
               Total ................................  $     136
                                                      ===========


4.    Letters of Credit

      The Company  utilizes  unsecured  letters of credit to secure a portion of
the QSPE's asset-backed securitization program,  deductibles under the Company's
insurance programs and international product purchases.  At January 31, 2005 and
January 31, 2006,  the Company had  outstanding  unsecured  letters of credit of
$12.1  million and $13.0  million,  respectively.  These  letters of credit were
issued under the three following facilities:

      o     The Company has a $5.0 million sublimit provided under its revolving
            line of credit for stand-by and import letters of credit. At January
            31,  2006,  $3.0 million of letters of credit were  outstanding  and
            callable  at the option of the  Company's  insurance  carrier if the
            Company does not honor its requirement to fund deductible amounts as
            billed under its insurance program.

      o     The Company has  arranged  for a $10.0  million  stand-by  letter of
            credit to  provide  assurance  to the  trustee  of the  asset-backed
            securitization  program that funds collected by the Company,  as the
            servicer, would be remitted as required under the base indenture and
            other related documents. The letter of credit has a term of one year
            and expires in August 2006.

      o     The Company obtained a $1.5 million  commitment for trade letters of
            credit  to  secure   product   purchases   under  an   international
            arrangement.  At January 31,  2006,  there were no letters of credit
            outstanding  under this commitment.  The letter of credit commitment
            has a term of one year and expires in May 2006.

                                       69



      The maximum  potential  amount of future  payments  under these  letter of
credit  facilities is considered to be the aggregate  face amount of each letter
of credit commitment, which total $16.5 million as of January 31, 2006.

5.    Income Taxes

      Deferred  income  taxes  reflect  the  net  effects  of  temporary  timing
differences between the carrying amounts of assets and liabilities for financial
reporting  purposes  and the amounts used for income tax  purposes.  Significant
components  of the  Company's  net deferred  tax assets  result  primarily  from
differences   between  financial  and  tax  methods  of  accounting  for  income
recognition on service contracts and residual interests, capitalization of costs
in inventory,  and deductions for  depreciation and doubtful  accounts,  and the
fair  value  of  derivatives.  The  deferred  tax  assets  and  liabilities  are
summarized as follows (in thousands):

                                                              January 31,
                                                          --------------------
                                                            2005         2006
                                                          -------      -------
      Deferred Tax Assets
      Allowance for doubtful accounts
        and warranty and insurance cancellations ........$   763      $ 1,844
      Deferred revenue ..................................  2,204          597
      Fair value of derivatives .........................     62            -
      Interest in securitized assets ....................    479          982
      Property and equipment ............................  1,297        2,297
      Inventories .......................................    952          772
      Accrued vacation and other ........................    667        1,268
                                                         --------    --------
      Total deferred tax assets .........................  6,424        7,760
      Deferred Tax Liabilities
      Sales tax receivable ..............................   (919)        (768)
      Goodwill ..........................................   (672)        (903)
      Other .............................................    (79)        (615)
                                                         --------    --------
      Total deferred tax liabilities .................... (1,670)      (2,286)
                                                         --------    --------
      Net Deferred Tax Asset ............................$ 4,754      $ 5,474
                                                         ========     ========

      Significant components of income taxes were as follows (in thousands):

                                      Years Ended January 31,
                                ------------------------------------
                                   2004        2005         2006
                                ----------  ----------  ------------

Current:
   Federal .....................$  13,095   $  16,100   $    23,023
   State .......................     (115)         47            25
                                ----------  ----------  ------------
     Total current .............   12,980      16,147        23,048
Deferred:
   Federal .....................     (339)         96          (975)
   State .......................      209           -            (6)
                                ----------  ----------  ------------
     Total deferred ............     (130)         96          (981)
                                ----------  ----------  ------------
Total tax provision ............$  12,850   $  16,243   $    22,067
                                ==========  ==========  ============

                                       70



      A reconciliation  of the statutory tax rate and the effective tax rate for
each of the periods presented in the statements of operations is as follows:



                                                                           
                                                            Years Ended January 31,
                                                      -----------------------------------
                                                         2004        2005        2006
                                                      ----------  ---------  ------------

      U.S. Federal statutory rate ...................      35.0%      35.0%         35.0%
      State and local income taxes ..................       0.3        0.1           0.1
      Non-deductible entertainment,
        tax-free interest income and other ..........       0.2        0.4          (0.1)
                                                      ----------  ---------  ------------
      Effective tax rate attributable
       to continuing operations .....................      35.5%      35.5%         35.0%
      Other .........................................      (0.9)      (0.5)         (0.1)
                                                      ----------  ---------  ------------
      Effective tax rate ............................      34.6%      35.0%         34.9%
                                                      ==========  =========  ============




6.    Leases

      The Company leases certain of its facilities and operating  equipment from
outside parties and from a stockholder/officer. The real estate leases generally
have initial  lease  periods of from 5 to 15 years with  renewal  options at the
discretion of the Company;  the equipment leases  generally  provide for initial
lease  terms of three to seven  years and  provide  for a purchase  right by the
Company at the end of the lease term at the fair market value of the equipment.

      The  following  is a  schedule  of future  minimum  base  rental  payments
required under the operating leases that have initial non-cancelable lease terms
in excess of one year (in thousands):

                                          Third      Related
         Years Ended January 31,          Party       Party       Total
         ---------------------------- ------------- ---------- -----------
         2007 ........................ $    15,358   $    207   $  15,565
         2008 ........................      14,764        207      14,971
         2009 ........................      13,709        207      13,916
         2010 ........................      13,077        207      13,284
         2011 ........................      12,273        207      12,480
         Thereafter ..................      45,841          -      45,841
                                      ------------- ---------- -----------
         Total ....................... $   115,022   $  1,035   $ 116,057
                                      ============= ========== ===========



      Total lease expense was  approximately  $14.0  million,  $15.0 million and
$15.7 million for the years ended January 31, 2004, 2005 and 2006, respectively,
including  approximately  $1.6  million,  $0.2  million and $0.2 million paid to
related  parties,  respectively.  During the year ended  January 31,  2005,  the
Company paid $1.4 million  under leases with SRDS. As SRDS was  consolidated  in
the statement of operations for the year ended January 31, 2005,  these payments
were characterized as selling, general and administrative expenses, depreciation
expense, interest expense and minority interest in limited partnership. See Note
1.

      Certain of our leases are subject to scheduled  minimum rent  increases or
escalation provisions,  the cost of which is recognized on a straight-line basis
over the minimum  lease term.  Tenant  improvement  allowances,  when granted by
lessor, are deferred and amortized as contra-lease  expense over the term of the
lease.

7.    Stock-Based Compensation

      The Company  approved an Incentive  Stock Option Plan that  provides for a
pool of up to 3.5 million  options to purchase  shares of the  Company's  common
stock.  Such  options are to be granted to various  officers  and  employees  at
prices equal to the market value on the date of the grant. The options vest over
three or five year periods  (depending  on the grant) and expire ten years after
the date of grant. As part of the completion of the IPO, the Company amended the
Incentive  Stock Option Plan to provide for a total  available pool of 2,559,767
options, adopted a Non-Employee Director Stock Option Plan that included 300,000
options,  and  adopted an  Employee  Stock  Purchase  Plan that  reserved  up to
1,267,085  shares of the  Company's  common stock to be issued.  On November 24,
2003, the Company  issued six  non-employee  directors  240,000 total options to
acquire the Company's  stock at $14.00 per share.  On June 3, 2004,  the Company
issued 40,000  options to acquire the  Company's  stock at $17.34 per share to a
seventh  non-employee  director.  At January  31,  2006,  the Company had 20,000
options remaining in the Non-Employee Director Stock Option Plan.

                                       71


      The  Employee  Stock  Purchase  Plan is  available  to a  majority  of the
employees  of the Company and its  subsidiaries,  subject to minimum  employment
conditions  and maximum  compensation  limitations.  At the end of each calendar
quarter,  employee  contributions  are used to acquire shares of common stock at
85% of the lower of the fair  market  value of the common  stock on the first or
last day of the  calendar  quarter.  During the year ended  January 31, 2005 and
2006, the Company issued 8,664 and 10,496 shares of common stock,  respectively,
to employees  participating  in the plan,  leaving  1,247,925  shares  remaining
reserved for future issuance under the plan as of January 31, 2006.

      A summary of the status of the Company's  Incentive  Stock Option Plan and
the activity during the years ended January 31, 2004, 2005 and 2006 is presented
below (shares in thousands):


                                                                    
                                                   Years Ended January 31,
                                -------------------------------------------------------------
                                       2004                2005                2006
                                --------------------- ------------------ --------------------
                                            Weighted           Weighted            Weighted
                                            Average             Average             Average
                                            Exercise           Exercise            Exercise
                                  Shares     Price     Shares    Price    Shares     Price
                                ---------- ---------- -------- --------- -------- -----------
Outstanding, beginning of year      1,241      $8.34    1,531     $9.68    1,666      $11.50
Granted                               369      14.00      387     17.43      343       33.88
Exercised                             (47)     (8.36)    (162)    (8.72)    (271)      (8.34)
Canceled                              (32)     (9.15)     (90)   (11.07)    (112)     (17.78)
                                ---------- ---------- -------- --------- -------- -----------
Outstanding, end of year            1,531      $9.68    1,666    $11.50    1,626      $16.31
                                ========== ========== ======== ========= ======== ===========
Weighted average grant date
 fair value of options granted
 during period                                 $4.77              $4.97               $11.09
                                           ==========          =========          ===========
Options exercisable at end of
 year                                 551                 712                743
Options available for grant           981                 684                453


                                      Options Outstanding        Options Exercisable
                                -------------------------------- --------------------
                                             Weighted
                                  Shares      Average   Weighted   Shares    Weighted
                                Outstanding  Remaining   Average Exercisable Average
                                 January    Contractual Exercise January 31, Exercise
                                 31, 2006    Life in      Price    2006       Price
    Range of Exercise Prices                  Years
- ------------------------------------------- ----------- -------- ----------- --------
$4.29-$4.29                              9         3.9    $4.29           9    $4.29
$8.21-$10.83                           696         5.3     8.51         569     8.38
$14.00 -$16.49                         306         7.9    14.33         108    14.17
$17.73-$17.73                          288         8.9    17.73          57    17.73
$33.88-$33.88                          327         9.8    33.88           -        -
                                ----------- ----------- -------- ----------- --------
   Total                             1,626         7.3   $16.31         743    $9.88
                                =========== =========== ======== =========== ========




                                       72


8.    Significant Vendors

         As shown in the table below, a significant portion of the Company's
merchandise  purchases for years ended January 31, 2004, 2005 and 2006 were made
from six vendors:

                                Years Ended January 31,
                            --------------------------------
         Vendor                2004       2005       2006
         ---------------    ---------- ---------- ----------
         A                      15.5 %     14.2 %     17.0 %
         B                      11.2       13.8       12.2
         C                      12.5       13.2       11.4
         D                       5.7        8.0        7.8
         E                       4.0        6.7        6.8
         F                       4.7        5.8        5.4
                            ---------- ---------- ----------
         Totals                 53.6 %     61.7 %     60.6 %
                            ========== ========== ==========


         As part  of a  program  to  purchase  product  inventory  from  vendors
overseas,  the  Company  was not  obligated  at January  31,  2006 for under any
stand-by letters of credit.

9.    Related Party Transactions

         The Company leases one of its stores from its Chief  Executive  Officer
and Chairman of Board, under the terms of a lease it entered prior to becoming a
publicly  held  company.  It also leased six store  locations  from  Specialized
Realty Development Services, LP ("SRDS"), a real estate development company that
was  created  prior to the  Company's  becoming  publicly  held and was owned by
various members of management and individual  investors of Stephens Group,  Inc.
The Stephens Group, Inc. is a significant  shareholder of the Company.  Based on
independent  appraisals  that were performed on each project that was completed,
the Company  believes  that the terms of the leases were at least  comparable to
those that could be  obtained  in an arms'  length  transaction.  As part of the
ongoing operation of SRDS, the Company received a management fee associated with
the administrative  functions that were provided to SRDS of $5,000, $100,000 and
$6,500 for the years ended January 31, 2004, 2005 and 2006, respectively.  As of
January 31, 2005, the Company no longer leased any properties from SRDS since it
divested  itself of the  leased  properties.  As part of the  divestiture,  SRDS
reimbursed the Company  $75,000 for costs related to lease  modifications.  As a
result of the divestiture,  the Company's  consolidated balance sheet at January
31, 2005 does not include  accounts  of SRDS that were  previously  consolidated
with our financial  statements at January 31, 2004.  However,  the  consolidated
statements of operations  and cash flows for fiscal 2005 include the  operations
and cash flows of SRDS through the dates the sales were completed.

       The Company engaged the services of Direct Marketing Solutions,  Inc., or
DMS, for a substantial portion of its direct mail advertising.  Direct Marketing
Solutions,  Inc. is partially  owned (less than 50%) by the Stephens Group Inc.,
members of the Stephens family,  Jon Jacoby, and Doug Martin. The Stephens Group
Inc. and the members of the Stephens family are significant  shareholders of the
Company,  and Jon Jacoby and Doug Martin are members of the  Company's  Board of
Directors.  The fees the Company paid to DMS during  fiscal years ended 2005 and
2006  amounted to  approximately  $1.8 million and $4.3  million,  respectively.
Thomas J.  Frank,  the Chief  Executive  Officer  and  Chairman  of the Board of
Directors  owned a small  percentage  (0.7%) at the end of fiscal year 2005, but
divested his interest during the first half of fiscal year 2006.


10.    Benefit Plans

         The  Company has  established  a defined  contribution  401(k) plan for
eligible  employees  who are at least 21 years old and have  completed  at least
one-year of service. Employees may contribute up to 20% of their eligible pretax
compensation  to the plan.  The  Company  will match 100% of the first 3% of the
employees' contributions and 50% of the next 2% of the employees' contributions.
Employees at least 50 years of age may make  supplemental  contributions  to the
Plan as defined by current regulations. At its option, the Company may also make
supplemental  contributions to the Plan, but has not made such  contributions in
the past three years.  The matching  contributions  made by the company  totaled
$1.2,  $1.4 and $1.6 million  during the years ended January 31, 2004,  2005 and
2006, respectively.

                                       73


11.    Common and Preferred Stock

          The  Company  has  outstanding  23,571,564  shares of common  stock at
January 31, 2006,  of which 7,000 shares are  restricted  as to various  vesting
rights until July 2006.

      As part of the Company's  recapitalization  and  reorganization  that took
place in 1998,  a total of 213,720  shares of  preferred  stock  were  issued in
exchange for existing common stock of the Company; such shares were valued as of
the date of the  transaction at $87.18 per share and bore a cumulative  dividend
of 10% that was not payable until declared by the Company's  board of directors.
Such cumulative  dividends must be paid before dividends on the common stock can
be distributed. On January 24, 2003, the board of directors declared a preferred
stock  dividend as of April 30, 2003 in the amount of $8.8  million  ($50.53 per
share) contingent upon the completion of a proposed initial public offering.  On
December  1, 2003 when the  initial  public  offering  was  closed,  the Company
redeemed all preferred stock and accumulated  dividends for 1,711,832  shares of
common stock and $1.5 million in cash.

      The table  below  reflects  the number of  preferred  shares  the  Company
redeemed  during the  periods  covered  and the total  costs of the  redemptions
including accumulated dividends (dollars in thousands):

         Year ended January 31,          Redeemed     Costs      Dividends
         ----------------------         ----------- ---------- -------------
         2004                             174,648    $25,420       $10,194
         2005                                   -          -             -
         2006                                   -          -             -


12.    Contingencies

      Legal   Proceedings.   The  Company  is  involved  in  routine  litigation
incidental  to our business from time to time.  Currently,  the Company does not
expect the outcome of any of this routine  litigation to have a material  effect
on its financial  condition or results of  operations.  However,  the results of
these proceedings  cannot be predicted with certainty,  and changes in facts and
circumstances could impact the Company's estimate of reserves for litigation.

      Insurance. Because of its inventory, vehicle fleet and general operations,
the Company has purchased insurance covering a broad variety of potential risks.
The Company  purchases  insurance  polices covering general  liability,  workers
compensation, real property, inventory and employment practices liability, among
others. Additionally,  the Company has umbrella policies with an aggregate limit
of $50.0  million.  The Company  has  retained a portion of the risk under these
policies and its group health insurance program. See additional discussion under
Note 1. The Company has a $3.0 million letter of credit  outstanding  supporting
its  obligations  under the  property  and  casualty  portion  of its  insurance
program.

      Service  Maintenance  Agreement  Obligations.  The Company  sells  service
maintenance  agreements  under which it is the obligor for payment of qualifying
claims.  The Company is responsible  for  administering  the program,  including
setting the pricing of the agreements sold and paying the claims. The pricing is
set based on historical claims experience and expectations  about future claims.
While the Company is unable to estimate maximum potential claim exposure, it has
a history of overall  profitability  upon the ultimate  resolution of agreements
sold. The revenues  related to the  agreements  sold are deferred at the time of
sales and recorded in revenues in the statement of  operations  over the life of
the  agreements.  The amounts  deferred are reflected on the face of the balance
sheet in "Deferred  revenues  and  allowances,"  see also Note 1 for  additional
discussion.


                                       74


ITEM 9.  CHANGES IN AND DISAGREEMENTS WITH ACCOUNTANTS ON ACCOUNTING AND
FINANCIAL DISCLOSURE.

         None

ITEM 9A. CONTROLS AND PROCEDURES

     Evaluation of Disclosure Controls and Procedures

     In accordance  with Rules 13a-15 and 15d-15 under the  Securities  Exchange
Act of 1934, we have evaluated, under the supervision and with the participation
of management,  including our Chief  Executive  Officer and our Chief  Financial
Officer,  the  effectiveness  of the  design  and  operation  of our  disclosure
controls and procedures (as defined in Rules  13a-15(e) and 15d-15(e)  under the
Exchange Act) as of the end of the period covered by this annual  report.  Based
on that evaluation,  our Chief Executive Officer and our Chief Financial Officer
concluded  that, as of the end of the period covered by this annual report,  our
disclosure  controls and procedures  were  effective in timely  alerting them to
material  information  relating  to our  business  (including  our  consolidated
subsidiaries) required to be included in our Exchange Act filings.

     Management's Report on Internal Control over Financial Reporting

     Please refer to  Management's  Report on Internal  Control  over  Financial
Reporting on page 49 of this report.

     Changes in Internal Controls Over Financial Reporting

     There  have  been  no  changes  in our  internal  controls  over  financial
reporting  that  occurred in the quarter  ended  January  31,  2006,  which have
materially affected,  or are reasonably likely to materially affect our internal
controls over financial reporting.

ITEM 9B.   OTHER INFORMATION

         None


                                       75


                                    PART III

         The  information  required  by Items 10 through 14 is  included  in our
definitive Proxy Statement  relating to our 2006 Annual Meeting of Stockholders,
and is incorporated herein by reference.

CROSS REFERENCE TO ITEMS 10-14 LOCATED IN THE PROXY STATEMENT


  
                                                                          Caption in the Conn's, Inc.
                        Item                                                 2006 Proxy Statement
               ------------------------------------------    -------------------------------------------------------

ITEM 10.       DIRECTORS AND EXECUTIVE                       BOARD OF DIRECTORS, EXECUTIVE OFFICERS
               OFFICERS OF THE REGISTRANT
ITEM 11.       EXECUTIVE COMPENSATION                        EXECUTIVE COMPENSATION
ITEM 12.       SECURITY OWNERSHIP OF CERTAIN BENEFICIAL      STOCK OWNERSHIP OF DIRECTORS, EXECUTIVE OFFICERS AND
               OWNERS AND MANAGEMENT                         PRINCIPAL STOCKHOLDERS
ITEM 13.       CERTAIN RELATIONSHIPS AND RELATED             CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS
               TRANSACTION
ITEM 14.       PRINCIPAL ACCOUNTANT FEES AND SERVICES        INDEPENDENT PUBLIC ACCOUNTANTS



                                       76


                                     PART IV

ITEM 15. EXHIBITS AND FINANCIAL STATEMENT SCHEDULES.

      (a)   The following documents are filed as a part of this report:

            (1)   The financial  statements listed in response to Item 8 of this
                  report are as follows:

                  Consolidated Balance Sheets as of January 31, 2005 and 2006

                  Consolidated  Statements  of  Operations  for the Years  Ended
                  January 31, 2004, 2005 and 2006

                  Consolidated  Statements of Stockholders' Equity for the Years
                  Ended January 31, 2004, 2005 and 2006

                  Consolidated  Statements  of Cash  Flows for the  Years  Ended
                  January 31, 2005 and 2006

            (2)   Financial Statement Schedule:  Report of Independent  Auditors
                  on  Financial  Statement  Schedule  for the three years in the
                  period ended  January 31, 2006;  Schedule II -- Valuation  and
                  Qualifying  Accounts.  The financial statement schedule should
                  be  read  in  conjunction  with  the  consolidated   financial
                  statements  in  our  2006  Annual   Report  to   Stockholders.
                  Financial statement schedules not included in this report have
                  been omitted  because they are not  applicable or the required
                  information is shown in the consolidated  financial statements
                  or notes thereto.

            (3)   Exhibits:  A list of the exhibits filed as part of this report
                  is set  forth in the  Index  to  Exhibits,  which  immediately
                  precedes   such  exhibits  and  is   incorporated   herein  by
                  reference.


                                       77


                                   SIGNATURES

         Pursuant to the  requirements  of Section 13 or 15(d) of the Securities
Exchange Act of l934, the registrant has duly caused this report to be signed on
its behalf by the undersigned, thereunto duly authorized.

                                  CONN'S, INC.
                                  (Registrant)

                                  /s/ Thomas J. Frank, Sr.
                                  ----------------------------------------------
Date:  March 30, 2006             Thomas J. Frank, Sr.
                                  Chairman of the Board and Chief Executive
                                  Officer

          Pursuant to the  requirements  of the Securities  Exchange Act of 934,
this  report has been  signed  below by the  following  persons on behalf of the
registrant and in the capacities and on the dates indicated.


                                                                                                       

                         Signature                                          Title                         Date
                        ---------                                          -----                          ----

                 /s/ Thomas J. Frank. Sr.                    Chairman of the Board and             March 30, 2006
- ------------------------------------------------------------ Chief Executive Officer
                 Thomas J. Frank, Sr.                        (Principal Executive Officer)


                 /s/ David L. Rogers                         Chief Financial Officer               March 30, 2006
- ------------------------------------------------------------ (Principal Financial and Accounting
                 David L. Rogers                             Officer)


                 /s/ Marvin D. Brailsford
- ------------------------------------------------------------ Director                              March 30, 2006
                 Marvin D. Brailsford


                  /s/ Jon E.M.Jacoby
- ------------------------------------------------------------ Director                              March 30, 2006
                 Jon E.M. Jacoby


                 /s/ Bob L. Martin
- ------------------------------------------------------------ Director                              March 30, 2006
                 Bob L. Martin


                 /s/ Douglas H. Martin
- ------------------------------------------------------------ Director                              March 30, 2006
                 Douglas H. Martin


                 /s/ Scott L. Thompson                       Director                              March 30, 2006
- ------------------------------------------------------------
                 Scott L. Thompson


                 /s/ William T. Trawick
- ------------------------------------------------------------ Director                              March 30, 2006
                 William T. Trawick


                 /s/ Theodore M. Wright
- ------------------------------------------------------------ Director                              March 30, 2006
                 Theodore M. Wright



                                       78


                                  EXHIBIT INDEX

Exhibit
Number                                    Description
- -------                                   -----------

2         Agreement  and Plan of Merger  dated  January 15,  2003,  by and among
          Conn's,  Inc.,  Conn  Appliances,  Inc.  and Conn's  Merger Sub,  Inc.
          (incorporated  herein  by  reference  to  Exhibit  2 to  Conn's,  Inc.
          registration statement on Form S-1 (file no. 333-109046) as filed with
          the Securities and Exchange Commission on September 23, 2003).

3.1       Certificate of Incorporation of Conn's, Inc.  (incorporated  herein by
          reference  to Exhibit 3.1 to Conn's,  Inc.  registration  statement on
          Form S-1  (file  no.  333-109046)  as filed  with the  Securities  and
          Exchange Commission on September 23, 2003).

3.1.1     Certificate  of  Amendment  to the  Certificate  of  Incorporation  of
          Conn's,  Inc. dated June 3, 2004 (incorporated  herein by reference to
          Exhibit 3.1.1 to Conn's, Inc. Form 10-Q for the quarterly period ended
          April 30, 2004 (File No.  000-50421)  as filed with the  Commission on
          June 7, 2004).

3.2       Bylaws of Conn's,  Inc.  (incorporated  herein by reference to Exhibit
          3.2 to  Conn's,  Inc.  registration  statement  on Form S-1  (file no.
          333-109046) as filed with the  Securities  and Exchange  Commission on
          September 23, 2003).

3.2.1     Amendment  to the  Bylaws  of  Conn's,  Inc.  (incorporated  herein by
          reference  to  Exhibit  3.2.1 to Conn's  Form  10-Q for the  quarterly
          period  ended  April 30, 2004 (File No.  000-50421)  as filed with the
          Commission on June 7, 2004).

4.1       Specimen of  certificate  for shares of Conn's,  Inc.'s  common  stock
          (incorporated  herein by  reference  to Exhibit  4.1 to  Conn's,  Inc.
          registration statement on Form S-1 (file no. 333-109046) as filed with
          the Securities and Exchange Commission on October 29, 2003).

10.1      Amended and Restated 2003  Incentive  Stock Option Plan  (incorporated
          herein by  reference  to  Exhibit  10.1 to Conn's,  Inc.  registration
          statement  on Form  S-1  (file  no.  333-109046)  as  filed  with  the
          Securities and Exchange Commission on September 23, 2003).t

10.1.1    Amendment  to the Conn's,  Inc.  Amended and Restated  2003  Incentive
          Stock Option Plan (incorporated  herein by reference to Exhibit 10.1.1
          to Conn's  Form 10-Q for the  quarterly  period  ended  April 30, 2004
          (File No. 000-50421) as filed with the Commission on June 7, 2004).t

10.1.2    Form of Stock Option  Agreement  (incorporated  herein by reference to
          Exhibit  10.1.2 to Conn's,  Inc. Form 10-K for the annual period ended
          January 31, 2005 (File No. 000-50421) as filed with the Securities and
          Exchange Commission on April 5, 2005).t

10.2      2003 Non-Employee  Director Stock Option Plan (incorporated  herein by
          reference to Exhibit 10.2 to Conn's,  Inc.  registration  statement on
          Form  S-1  (file  no.  333-109046)as  filed  with the  Securities  and
          Exchange Commission on September 23, 2003).t

10.2.1    Form of Stock Option  Agreement  (incorporated  herein by reference to
          Exhibit  10.2.1 to Conn's,  Inc. Form 10-K for the annual period ended
          January 31, 2005 (File No. 000-50421) as filed with the Securities and
          Exchange Commission on April 5, 2005).t

10.3      Employee  Stock  Purchase  Plan  (incorporated  herein by reference to
          Exhibit 10.3 to Conn's, Inc. registration  statement on Form S-1 (file
          no.  333-109046) as filed with the Securities and Exchange  Commission
          on September 23, 2003).t

10.4      Conn's  401(k)  Retirement  Savings  Plan   (incorporated   herein  by
          reference to Exhibit 10.4 to Conn's,  Inc.  registration  statement on
          Form S-1  (file  no.  333-109046)  as filed  with the  Securities  and
          Exchange Commission on September 23, 2003).t


                                       79


10.5      Shopping  Center  Lease  Agreement  dated May 3, 2000,  by and between
          Beaumont  Development Group, L.P., f/k/a Fiesta Mart, Inc., as Lessor,
          and CAI,  L.P.,  as Lessee,  for the property  located at 3295 College
          Street, Suite A, Beaumont,  Texas (incorporated herein by reference to
          Exhibit 10.5 to Conn's, Inc. registration  statement on Form S-1 (file
          no.  333-109046) as filed with the Securities and Exchange  Commission
          on September 23, 2003).

10.5.1    First Amendment to Shopping Center Lease Agreement dated September 11,
          2001, by and among  Beaumont  Development  Group,  L.P.,  f/k/a Fiesta
          Mart,  Inc., as Lessor,  and CAI,  L.P.,  as Lessee,  for the property
          located at 3295 College Street, Suite A, Beaumont, Texas (incorporated
          herein by reference  to Exhibit  10.5.1 to Conn's,  Inc.  registration
          statement  on Form  S-1  (file  no.  333-109046)  as  filed  with  the
          Securities and Exchange Commission on September 23, 2003).

10.6      Industrial  Real  Estate  Lease  dated June 16,  2000,  by and between
          American  National  Insurance  Company,  as Lessor,  and CAI, L.P., as
          Lessee,  for the property  located at 8550-A Market  Street,  Houston,
          Texas  (incorporated  herein by  reference  to Exhibit 10.6 to Conn's,
          Inc. registration statement on Form S-1 (file no. 333-109046) as filed
          with the Securities and Exchange Commission on September 23, 2003).

10.6.1    First  Renewal  of Lease  dated  November  24,  2004,  by and  between
          American  National  Insurance  Company,  as Lessor,  and CAI, L.P., as
          Lessee,  for the property  located at 8550-A Market  Street,  Houston,
          Texas  (incorporated  herein by reference to Exhibit 10.6.1 to Conn's,
          Inc.  Form 10-K for the annual period ended January 31, 2005 (File No.
          000-50421)  as filed with the  Securities  and Exchange  Commission on
          April 5, 2005).

10.7      Lease  Agreement  dated  December  5, 2000,  by and  between  Prologis
          Development  Services,   Inc.,  f/k/a  The  Northwestern  Mutual  Life
          Insurance  Company,  as Lessor,  and CAI,  L.P.,  as  Lessee,  for the
          property  located at 4810  Eisenhauer  Road,  Suite 240,  San Antonio,
          Texas  (incorporated  herein by  reference  to Exhibit 10.7 to Conn's,
          Inc. registration statement on Form S-1 (file no. 333-109046) as filed
          with the Securities and Exchange Commission on September 23, 2003).

10.7.1    Lease Amendment No. 1 dated November 2, 2001, by and between  Prologis
          Development  Services,   Inc.,  f/k/a  The  Northwestern  Mutual  Life
          Insurance  Company,  as Lessor,  and CAI,  L.P.,  as  Lessee,  for the
          property  located at 4810  Eisenhauer  Road,  Suite 240,  San Antonio,
          Texas  (incorporated  herein by reference to Exhibit 10.7.1 to Conn's,
          Inc. registration statement on Form S-1 (file no. 333-109046) as filed
          with the Securities and Exchange Commission on September 23, 2003).

10.8      Lease Agreement dated June 24, 2005, by and between Cabot  Properties,
          Inc. as Lessor,  and CAI, L.P., as Lessee, for the property located at
          1132  Valwood  Parkway,  Carrollton,  Texas  (incorporated  herein  by
          reference to Exhibit 99.1 to Conn's,  Inc.  Current Report on Form 8-K
          (file  no.  000-50421)  as filed  with  the  Securities  and  Exchange
          Commission on June 29, 2005).

10.9      Credit Agreement dated October 31, 2005, by and among Conn Appliances,
          Inc. and the Borrowers thereunder, the Lenders party thereto, JPMorgan
          Chase Bank,  National  Association,  as Administrative  Agent, Bank of
          America,   N.A.,  as   Syndication   Agent,   and  SunTrust  Bank,  as
          Documentation Agent (incorporated  herein by reference to Exhibit 10.9
          to Conn's,  Inc. Quarterly Report on Form 10-Q (file no. 000-50421) as
          filed with the  Securities  and  Exchange  Commission  on  December 1,
          2005).

10.9.1    Letter of Credit Agreement dated November 12, 2004 by and between Conn
          Appliances,  Inc. and CAI Credit 10.9.1  Insurance  Agency,  Inc., the
          financial  institutions  listed on the signature  pages  thereto,  and
          JPMorgan Chase Bank, as Administrative  Agent (incorporated  herein by
          reference  to Exhibit 99.2 to Conn's Inc.  Current  Report on Form 8-K
          (File No.  000-50421)  as filed with the  Commission  on November  17,
          2004).


                                       80


10.10     Receivables  Purchase  Agreement dated September 1, 2002, by and among
          Conn Funding II, L.P., as Purchaser,  Conn  Appliances,  Inc. and CAI,
          L.P., collectively as Originator and Seller, and Conn Funding I, L.P.,
          as Initial Seller  (incorporated  herein by reference to Exhibit 10.10
          to  Conn's,  Inc.  registration   statement  on  Form  S-1  (file  no.
          333-109046) as filed with the  Securities  and Exchange  Commission on
          September 23, 2003).

10.11     Base  Indenture  dated  September 1, 2002, by and between Conn Funding
          II,  L.P.,  as  Issuer,  and  Wells  Fargo  Bank  Minnesota,  National
          Association,  as Trustee  (incorporated herein by reference to Exhibit
          10.11 to Conn's,  Inc.  registration  statement  on Form S-1 (file no.
          333-109046) as filed with the  Securities  and Exchange  Commission on
          September 23, 2003).

10.11.1   First  Supplemental  Indenture  dated  October 29, 2004 by and between
          Conn  Funding II,  L.P.,  as Issuer,  and Wells  Fargo Bank,  National
          Association,  as Trustee  (incorporated herein by reference to Exhibit
          99.1 to Conn's,  Inc. Current Report on Form 8-K (File No.  000-50421)
          as filed with the Commission on November 4, 2004).

10.12     Series 2002-A Supplement to Base Indenture dated September 1, 2002, by
          and between  Conn Funding II,  L.P.,  as Issuer,  and Wells Fargo Bank
          Minnesota,  National  Association,  as Trustee (incorporated herein by
          reference to Exhibit 10.12 to Conn's, Inc.  registration  statement on
          Form S-1  (file  no.  333-109046)  as filed  with the  Securities  and
          Exchange Commission on September 23, 2003).

10.12.1   Amendment to Series  2002-A  Supplement  dated March 28, 2003,  by and
          between  Conn  Funding  II,  L.P.  as  Issuer,  and Wells  Fargo  Bank
          Minnesota,  National  Association,  as Trustee (incorporated herein by
          reference to Exhibit 10.12.1 to Conn's,  Inc. Form 10-K for the annual
          period ended  January 31, 2005 (File No.  000-50421) as filed with the
          Securities and Exchange Commission on April 5, 2005).

10.12.2   Amendment No. 2 to Series 2002-A Supplement dated July 1, 2004, by and
          between  Conn  Funding  II,  L.P.,  as  Issuer,  and Wells  Fargo Bank
          Minnesota,  National  Association,  as Trustee (incorporated herein by
          reference to Exhibit 10.12.2 to Conn's,  Inc. Form 10-K for the annual
          period ended  January 31, 2005 (File No.  000-50421) as filed with the
          Securities and Exchange Commission on April 5, 2005).

10.13     Series 2002-B Supplement to Base Indenture dated September 1, 2002, by
          and between  Conn Funding II,  L.P.,  as Issuer,  and Wells Fargo Bank
          Minnesota,  National  Association,  as Trustee (incorporated herein by
          reference to Exhibit 10.13 to Conn's, Inc.  registration  statement on
          Form S-1  (file  no.  333-109046)  as filed  with the  Securities  and
          Exchange Commission on September 23, 2003).

10.13.1   Amendment to Series  2002-B  Supplement  dated March 28, 2003,  by and
          between  Conn  Funding  II,  L.P.,  as  Issuer,  and Wells  Fargo Bank
          Minnesota,  National  Association,  as Trustee (incorporated herein by
          reference to Exhibit 10.13.1 to Conn's,  Inc. Form 10-K for the annual
          period ended  January 31, 2005 (File No.  000-50421) as filed with the
          Securities and Exchange Commission on April 5, 2005).

10.14     Servicing Agreement dated September 1, 2002, by and among Conn Funding
          II, L.P.,  as Issuer,  CAI,  L.P.,  as Servicer,  and Wells Fargo Bank
          Minnesota,  National  Association,  as Trustee (incorporated herein by
          reference to Exhibit 10.14 to Conn's, Inc.  registration  statement on
          Form S-1  (file  no.  333-109046)  as filed  with the  Securities  and
          Exchange Commission on September 23, 2003).

10.14.1   First  Amendment to Servicing  Agreement  dated June 24, 2005,  by and
          among Conn Funding II, L.P., as Issuer,  CAI,  L.P., as Servicer,  and
          Wells  Fargo  Bank,  National  Association,  as Trustee  (incorporated
          herein by reference to Exhibit  10.14.1 to Conn's,  Inc. Form 10-Q for
          the quarterly period ended July 31, 2005 (File No. 000-50421) as filed
          with the Securities and Exchange Commission on August 30, 2005).


                                       81


10.14.2   Second  Amendment to Servicing  Agreement  dated November 28, 2005, by
          and among Conn Funding II, L.P.,  as 10.14.2  Issuer,  CAI,  L.P.,  as
          Servicer,  and Wells  Fargo  Bank,  National  Association,  as Trustee
          (incorporated  herein by reference to Exhibit 10.14.2 to Conn's,  Inc.
          Form 10-Q for the  quarterly  period  ended  July 31,  2005  (File No.
          000-50421)  as filed with the  Securities  and Exchange  Commission on
          August 30, 2005).

10.15     Form  of  Executive  Employment  Agreement   (incorporated  herein  by
          reference to Exhibit 10.15 to Conn's, Inc.  registration  statement on
          Form S-1  (file  no.  333-109046)  as filed  with the  Securities  and
          Exchange Commission on October 29, 2003).t

10.15.1   First Amendment to Executive Employment Agreement between Conn's, Inc.
          and Thomas J. Frank,  Sr.,  Approved by the  stockholders May 26, 2005
          (incorporated  herein by reference to Exhibit 10.15.1 to Conn's,  Inc.
          Form 10-Q for the  quarterly  period  ended  July 31,  2005  (file No.
          000-50421)  as filed with the  Securities  and Exchange  Commission on
          August 30, 2005).t

10.16     Form of Indemnification Agreement (incorporated herein by reference to
          Exhibit 10.16 to Conn's, Inc. registration statement on Form S-1 (file
          no.  333-109046) as filed with the Securities and Exchange  Commission
          on September 23, 2003).t

10.17     2007 Bonus Program (incorporated herein by reference to Form 8-K (file
          no.  000-50421)  filed with the Securities and Exchange  Commission on
          March 30, 2006).t

10.18     Description  of  Compensation   Payable  to   Non-Employee   Directors
          (incorporated  herein by  reference  to Form 8-K (file no.  000-50421)
          filed with the Securities and Exchange Commission on June 2, 2005).t

10.19     Dealer  Agreement  between Conn  Appliances,  Inc. and Voyager Service
          Programs, Inc. effective as of January 1, 1998 (filed herewith).

10.19.1   Amendment #1 to Dealer Agreement by and among Conn  Appliances,  Inc.,
          CAI, L.P.,  Federal Warranty  Service  Corporation and Voyager Service
          Programs, Inc. effective as of July 1, 2005 (filed herewith).

10.19.2   Amendment #2 to Dealer Agreement by and among Conn  Appliances,  Inc.,
          CAI, L.P.,  Federal Warranty  Service  Corporation and Voyager Service
          Programs, Inc. effective as of July 1, 2005 (filed herewith).

10.19.3   Amendment #3 to Dealer Agreement by and among Conn  Appliances,  Inc.,
          CAI, L.P.,  Federal Warranty  Service  Corporation and Voyager Service
          Programs, Inc. effective as of July 1, 2005 (filed herewith).

10.19.4   Amendment #4 to Dealer Agreement by and among Conn  Appliances,  Inc.,
          CAI, L.P.,  Federal Warranty  Service  Corporation and Voyager Service
          Programs, Inc. effective as of July 1, 2005 (filed herewith).

10.20     Service Expense  Reimbursement  Agreement between Affiliates Insurance
          Agency,  Inc. and American Bankers Life Assurance  Company of Florida,
          American  Bankers  Insurance  Company Ranchers & Farmers County Mutual
          Insurance Company, Voyager Life Insurance Company and Voyager Property
          and  Casualty   Insurance   Company  effective  July  1,  1998  (filed
          herewith).

10.20.1   First  Amendment  to Service  Expense  Reimbursement  Agreement by and
          among CAI, L.P.,  Affiliates  Insurance Agency, Inc., American Bankers
          Life  Assurance  Company  of  Florida,  Voyager  Property  &  Casualty
          Insurance Company, American Bankers Life Assurance Company of Florida,
          American  Bankers  Insurance  Company of Florida and American  Bankers
          General Agency, Inc. effective July 1, 2005 (filed herewith).


                                       82


10.21     Service Expense  Reimbursement  Agreement between CAI Credit Insurance
          Agency,  Inc. and American Bankers Life Assurance  Company of Florida,
          American  Bankers  Insurance  Company Ranchers & Farmers County Mutual
          Insurance Company, Voyager Life Insurance Company and Voyager Property
          and  Casualty   Insurance   Company  effective  July  1,  1998  (filed
          herewith).

10.21.1   First  Amendment  to Service  Expense  Reimbursement  Agreement by and
          among  CAI  Credit  Insurance  Agency,  Inc.,  American  Bankers  Life
          Assurance  Company of Florida,  Voyager Property & Casualty  Insurance
          Company,  American Bankers Life Assurance Company of Florida, American
          Bankers  Insurance  Company of Florida,  American  Reliable  Insurance
          Company,  and American Bankers General Agency,  Inc. effective July 1,
          2005 (filed herewith).

10.22     Consolidated  Addendum and Amendment to Service Expense  Reimbursement
          Agreements  by  and  among  Certain   Member   Companies  of  Assurant
          Solutions,  CAI Credit Insurance Agency, Inc. and Affiliates Insurance
          Agency, Inc. effective April 1, 2004 (filed herewith).

11.1      Statement re: computation of earnings per share is included under Note
          1 to the financial statements.

21        Subsidiaries  of Conn's,  Inc.  (incorporated  herein by  reference to
          Exhibit 21 to Conn's,  Inc.  registration  statement on Form S-1 (file
          no.  333-109046) as filed with the Securities and Exchange  Commission
          on September 23, 2003).

23.1      Consent of Ernst & Young LLP (filed herewith).

31.1      Rule  13a-14(a)/15d-14(a)   Certification  (Chief  Executive  Officer)
          (filed herewith).

31.2      Rule  13a-14(a)/15d-14(a)   Certification  (Chief  Financial  Officer)
          (filed herewith).

32.1      Section  1350   Certification   (Chief  Executive  Officer  and  Chief
          Financial Officer) (furnished herewith).

99.1      Subcertification  by  Chief  Operating  Officer  in  support  of  Rule
          13a-14(a)/15d-14(a)  Certification  (Chief  Executive  Officer) (filed
          herewith).

99.2      Subcertification  by Treasurer in support of Rule  13a-14(a)/15d-14(a)
          Certification (Chief Financial Officer) (filed herewith).

99.3      Subcertification  by Secretary in support of Rule  13a-14(a)/15d-14(a)
          Certification (Chief Financial Officer) (filed herewith).

99.4      Subcertification  of Chief Operating Officer,  Treasurer and Secretary
          in support of Section 1350 Certifications (Chief Executive Officer and
          Chief Financial Officer) (furnished herewith).

t     Management contract or compensatory plan or arrangement.


                                       83




                                                                                                          

                                       Schedule II-Valuation and Qualifying Accounts
                                                        Conn's, Inc.
- -----------------------------------------------------------------------------------------------------------------------------
                      Col A                              Col B                  Col C                Col D         Col E
- -----------------------------------------------------------------------------------------------------------------------------
                                                                              Additions
- -----------------------------------------------------------------------------------------------------------------------------
                                                  Balance at            Charged to   Charged to
                                                  Beginning of          Costs and   Other Accounts  Deductions    Balance at
                   Description                    Period                Expenses     Describe        Describe(1)  End of Period
- -----------------------------------------------------------------------------------------------------------------------------

Year ended January 31, 2004
Reserves and allowances from asset accounts:
Allowance for doubtful accounts                           117            4,657          -              (2,855)        1,919

Year ended January 31, 2005
Reserves and allowances from asset accounts:
Allowance for doubtful accounts                         1,919            5,637          -              (5,345)        2,211

Year ended January 31, 2006
Reserves and allowances from asset accounts:
Allowance for doubtful accounts                         2,211            3,769          -              (5,066)          914



(1) Uncollectible accounts written off, net of recoveries