Exhibit 99

              Dillard's, Inc. Reports March Sales Results

    LITTLE ROCK, Ark.--(BUSINESS WIRE)--April 6, 2006--Dillard's, Inc.
(NYSE: DDS) ("Dillard's" or the "Company") announced today that sales
for the five weeks ended April 1, 2006 were $632,608,000 compared to
sales for the five weeks ended April 2, 2005 of $636,579,000. Total
sales decreased 1% for the five-week period. Sales in comparable
stores were unchanged on a percentage basis.
    Sales for the nine weeks ended April 1, 2006 were $1,276,956,000
compared to sales for the nine weeks ended April 2, 2005 of
$1,290,070,000. Sales decreased 1% for the nine-week period in both
total and comparable stores.
    During the five weeks ended April 1, 2006, sales were
significantly above the average company trend in the Western region.
Sales were slightly below trend in the Eastern region and below trend
in the Central region.
    During the five weeks ended April 1, 2006, sales of lingerie and
accessories, shoes, decorative home merchandise and furniture
significantly exceeded the Company's average sales performance for the
period. Sales of children's and juniors' apparel were significantly
below trend.

    Dillard's, Inc. is one of the nation's largest fashion apparel and
home furnishing retailers. The Company's stores operate with one name,
Dillard's, and span 29 states. Dillard's stores offer a broad
selection of merchandise, including products sourced and marketed
under Dillard's exclusive brand names.



    CONTACT: Dillard's, Inc.
             Julie J. Bull, 501-376-5965