EXHIBIT 10.1


                            BUFFALO WILD WINGS, INC.
                            2007 EXECUTIVE BONUS PLAN


Our Executive Bonus Plan for fiscal 2007 is designed to provide an annual
incentive bonus to executive officers based on the achievement of certain
financial objectives, as well as individual performance. The financial
objectives are set annually by our Board of Directors. Payments under the bonus
plan for achievement of Company financial objectives are based on the following:
revenue, net income, same-store sales increases, and increase in the number of
system-wide locations.

The Chief Executive Officer, Chief Financial Officer, and Executive Vice
President, General Counsel may receive bonuses of up to 108% of their base
salary for the Company achieving financial objectives, and up to an additional
20% of base salary on a discretionary basis for individual performance as
determined in the discretion of our Board of Directors. Other executive officers
may receive bonuses of up to 76% of their base salary for achieving financial
objectives, and up to an additional 15% of their base salary for individual
performance. The level of bonus payable based on Company financial objectives
varies depending upon the percentage of the objective that we achieve. If a
certain minimum percentage for a Company financial objective is not achieved, no
bonus is paid for that objective.