Exhibit 99.3 RED ROCK PICTURES HOLDINGS, INC AND STUDIO STORE DIRECT, INC. PRO FORMA COMBINED CONDENSED BALANCE SHEETS 6 JUNE 2008 (Unaudited) The unaudited pro forma combined condensed balance sheet as of 6 June 2008 is based on the individual balance sheet of Red Rock Pictures Holdings, Inc and Subsidiaries and the acquired company Studio Store Direct, Inc. and is prepared as if the acquisition of the company had occurred on 6 June 2008. The unaudited pro forma adjustments are based upon available information and assumptions that Red Rock Pictures Holdings, Inc believes are reasonable. The unaudited pro forma combined condensed financial statements and related notes thereto should be read in conjunction with Red Rock Pictures Holdings, Inc's historical financial statements as previously filed on the Company's Annual Audit Report on Form 10-K for the period ended 31 August 2008, filed with the Securities and Exchange Commission and the transactions occurred for the period 5 June, 2008 to 31 August, 2008. 20 These unaudited pro forma combined condensed financial statements are prepared for informational purposes only and are not necessarily indicative of future results. - -------------------------------------------------------------------------------------------------------------------- Red Rock Studio Adjustments Proforma Pictures Store Holdings, Inc. Direct Consolidated Inc. - -------------------------------------------------------------------------------------------------------------------- ASSETS Current Assets Cash $ 650 $ 47,788 48,438 Accounts receivable 105,825 4,500 110,325 Loans and notes receivable 185,000 76,798 261,798 Advances to related party Capitalized production costs 86,546 86.546 Prepaid expenses and deposits 2,137 2,842 4,979 Production loans and accrued interest 3,986,023 3,986,023 - -------------------------------------------------------------------------------------------------------------------- Total Current Assets 4,279,635 218,474 4,498,109 - -------------------------------------------------------------------------------------------------------------------- Long Term Assets Production loans and accrued interest Property and equipment 28,113 28,113 Intangibles 446.611 446,611 Goodwill 450,338 450,338 - -------------------------------------------------------------------------------------------------------------------- Total Long Term Assets 28,113 896,949 925,062 - -------------------------------------------------------------------------------------------------------------------- Total Assets $ 4,279,635 $ 246,587 896,949 $ 5,423,171 - -------------------------------------------------------------------------------------------------------------------- LIABILITIES AND STOCKHOLDERS' EQUITY Current Liabilities Accounts payable and accrued liabilities $ 43,480 $ 88,615 $ 132,095 Convertible notes payable 402,225 402,225 Advances from shareholders 5,000 58,921 63,921 Deferred production revenue 296,000 296,000 Advances from related parties 1,923,862 40,000 1,963,862 - -------------------------------------------------------------------------------------------------------------------- Total Liabilities 2,374,567 483,536 2,858,103 - -------------------------------------------------------------------------------------------------------------------- Going concern, Commitments and Contingency Stockholders' Equity Common stock 84,351 3,270 7,730 95,351 Additional paid-in capital 8,012,594 536,830 112,170 8,661,594 Deficit accumulated during the development stage (6,191,877) (777,049) 777,049 (6,191,877) - -------------------------------------------------------------------------------------------------------------------- Total Stockholders' Equity 1,905,068 (236,949) 896,949 2,565,068 - -------------------------------------------------------------------------------------------------------------------- Total Liabilities and Stockholders' Equity $ 4,279,635 $ 246,587 896,949 $ 5,423,171 21 RED ROCK PICTURES HOLDINGS, INC CONSOLIDATED AND STUDIO STORE DIRECT, INC. NOTES TO PRO FORMA COMBINED CONDENSED FINANCIAL STATEMENTS 1. Basis of Pro Forma Presentation On 6 June 2008, the Company entered into a stock for stock exchange agreement (the "Agreement") with Studio Store Direct, Inc. ("SSD") and all of its current shareholders. Pursuant to the Agreement, the Company issued 11,000,000 restricted common shares in exchange for all the issued and outstanding shares of SSD. These common shares were issued in reliance on the exemption available under Section 4(2) of the Securities Act of 1933, as amended and qualify for exemption since the issuance of shares did not involve a public offering. The acquisition was accounted for using the purchase method of accounting whereby the total purchase price, including transaction expenses, was allocated to tangible and intangible assets acquired based on estimated fair market values. 2. Pro Forma Adjustments Adjustments have been made to the unaudited pro forma combined condensed financial information to reflect the following: (a) Based on the provisions of the Agreement between the two companies and valuations of the fair market value of the assets and liabilities of SSD, the allocation of the purchase price was as follows for the undernoted consideration: At 6 June 2008 - -------------------------------------------------------------------------------- Consideration exchanged: Issuance of 11,000,000 common shares at $0.06 per share (valued at the average price two days before and after the measurement date) $ 660,000 ========= Net Assets Acquired $ Cash and cash equivalents 47,788 Accounts receivable, no allowances 4,500 Loan form related party 76,798 Property and Equipment 28,113 Capitalized production costs 86,546 Other assets 2,842 Book value of net liabilities acquired (483,536) --------- (236,949) --------- Goodwill 450,338 Estimated fair value of identifiable intangible assets acquired-- completed technology 446,611 --------- Total Assets Acquired $ 660,000 ========= 22