Exhibit 23.1

            CONSENT OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM

We  hereby  consent  to the use of our  report  dated  March  15,  2011,  on the
financial  statements of Datamill Media Corp.  (f/k/a Smitten Press:  Local Lore
and Legends,  Inc.) (a  development  stage company) as of December 31, 2010, for
each of the two years in the period  ended  December 31, 2010 and for the period
from June 1, 2003  (Inception)  to December  31,  2010,  included  herein to the
registration  statement  (Reg.  No.  333-172010)  of  Datamill  Media  Corp.  on
Amendment  No. 1 to Form S-1, and to the reference to our firm under the heading
"Experts" in the prospectus.


/s/ Salberg & Company, P.A.
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SALBERG & COMPANY, P.A.
Boca Raton, Florida
March 16, 2011