Exhibit 99.1
CIRALIGHT SHAREHOLDER END OF YEAR REPORT
1/2011
Dear Shareholders and other Interested Parties,
I hope you had a wonderful 2011, filled with good health, much joy and
tremendous prosperity. Ciralight Global had a good year in 2011. Ciralight
Global expanded our SunTracker(TM) product line, enhanced our products better
than ever, developed key industry relationships, grew our international
distribution network, and completed the process of having our common stock
quoted on the Over-the-Counter Bulletin Board. Great things are happening for
Ciralight Global and we believe 2012 will be our best year yet.
As we close out 2011 and begin 2012, we would like to take this opportunity
to thank all our Shareholders for your continued support and confidence, review
our recent progress and update you on our plans for the new year.
At the beginning of 2011, we expanded our product line with our new 4'x8'
SunTracker(TM). This larger SunTracker(TM) has proven to be very popular, as we
expected. The larger 4'x8' skylight size is the most common skylight size for
large applications (i.e. warehouses, factories and big box stores) and this
larger model allows buildings to upgrade or retrofit their existing passive
skylights with our energy saving SunTrackers(TM). In 2012, we intend to release
additional sizes including a smaller SunTracker(TM) for homes and classrooms.
Since taking over the technology, a primary focus of Ciralight Global has
been to update and enhance the SunTracker(TM) product line to make our products
the most advanced, durable and energy saving daylighting skylights available in
the market and 2011 was no exception. During 2011, we released our new and most
advanced GPS Controller ever. Our new solar powered GPS Controller incorporates
the latest in advanced GPS technology, more robust storage capacitors and an
updated motherboard, all in a new UV protected, bright, sunny yellow plastic
case. Additionally, we now offer all our SunTrackers(TM) with both polycarbonate
or acrylic domes and diffuser lenses to better meet the needs of our customers.
These changes reflect Ciralight's commitment to making products that last and
keeping our SunTrackers(TM) at the forefront of green technology and energy
efficiency.
During 2011, we took Ciralight Global to a new level by obtaining FINRA
approval to start the public trading of our stock. Our ticker symbol is CHGA. By
now, all Shareholders should have returned their initial stock certificates to
Transfer Online which exchanged them for new certificates. While our common
stock is tradable on the Over-the-Counter Bulletin and a few shareholders have
sold their stock, there is one more step that we expect to receive approval for
within the next two weeks. This next approval will make it easier for
Shareholders to deposit and trade their stock. The approval we are expecting is
from The Depository Trust Company ("DTC"). The DTC is a member of the U.S.
Federal Reserve System and was established in 1973 to provide clearing and
settlement services for stock trades by allowing "book-entry" changes to
ownership of the stock, rather than having to actually transfer your physical
stock certificates. This will make it easier to place your stock with your
broker and when you decide the time is right to sell or buy more stock. We will
alert our shareholders the moment we receive DTC approval.
The procedure for taking a company all the way through the "going public"
process is challenging and one requiring extreme endurance. We thank each and
every one of you for your dedication and patience. Some shareholders have asked
about our capitalization. At this time, there are approximately 14,300,000
shares of Ciralight Global common stock issued and outstanding, held by 159
shareholders.
Although our common stock is quoted on the Over-the-Counter Bulletin Board,
there have been only a few shares traded. We expect trading volume to pick as
the investing public becomes more aware of Ciralight Global and our prospects
for future growth. Any increased interest in our common stock will be a product
of investor awareness about Ciralight Global and the law of supply and demand.
Throughout the year, Ciralight continued to grow our influential network of
distributors and dealers who independently push the marketing and sales of our
Ciralight SunTrackers(TM) around the world. During 2011, Ciralight surpassed a
significant milestone as we reached the signing of one hundred (100) Dealers
worldwide. The number of dealers is even larger today. Our approach is
systematic and methodical, as we build the infrastructure necessary to achieve
our significant long term growth and sales goals.
One of our most significant contracts signed during 2011 was with ABM
Industries. ABM Industries is one of the largest facility management companies
in the United States. ABM is currently training their nationwide team of 14,600
+ facility engineers on the details of our SunTracker(TM) skylights and will
begin recommending our SunTrackers(TM) as an energy saving solution for the
buildings they manage and maintain. In addition to ABM Industries, Ciralight is
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in the process of establishing strategic relationships with several additional
large Building Industry companies, which will be announced very soon.
In just two years, Ciralight Global has established distribution through
Europe, South America, Central America, North America and portions of Asia. In
2012, we will continue our efforts to build a broad infrastructure of
international distribution as well as strategic relationships that in time,
prove its value with significant sales. Our goals involve having distribution on
every continent and in every country. Ciralight has spent this time to train,
educate, and assist our new dealers and distributors in marketing our products
in their territories.
Our SunTrackers(TM) are an exceptional energy saving product, but, as with
any product, they require time to be specified into a building and ultimately
installed. The building industry sales cycle is often 9-12 months or more. As we
introduce our product to new dealers in new markets, it requires time to educate
and train their teams about our products and how to market our SunTrackersTM
effectively. Once a customer decides they want to purchase our SunTrackersTM,
their architect will draw up their plans; the plans must be approved by the
local agencies, and then construction begins. Often, we find that a new customer
will install a few SunTrackersTM as a test before eventually committing to a
full order. So it is a lengthy sales process, yet we are seeing the rewards.
As awareness of the SunTracker(TM) has spread, so has the diversity of our
installation sites. SunTrackers(TM) were recently installed at the Amsterdam
International Airport, at Supermarkets in Turkey, at Hawker Centers in
Singapore, at two Colleges in Canada, and at a warehouse in Indonesia. This past
year our SunTrackers(TM) were also installed at three different Google sites, a
General Electric facility in Georgia, a Walgreens in Arizona, a West Marine in
Hawaii, and at numerous Eaton Corporation facilities. The New Year will start
strong with our first installation of 80 4'x8' SunTrackers(TM) for Caterpillar
at their Belgium Headquarters. You can see a visual map of our domestic
Installations, if you check out our "Installation Sites Map" on our website.
In our second full year of operations, with a poor economy and limited new
construction, Ciralight Global achieved $1,200,000 in sales. This figure is just
shy of the highest sales figure the former company ever reached and that was in
their sixth year of operating under of So-Luminaire and the old Ciralight. With
our growing and maturing distribution network and the marketing efforts
described below, we expect to see a substantial growth in sales in 2012.
Every year, Ciralight Global promotes our SunTrackers(TM) at trade shows
and conventions to potential new customers. In 2011 we exhibited at numerous
conventions and energy shows including; The NASA Energy show at the Davidson
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Space Center in Huntsville, Alabama (February 2011); Green California in
Sacramento, California (April 2011); Go-Green Expo in Los Angeles (April 2011);
Cal Tech Energy Efficiency Expo in Pasadena, California (May 2011); Lightfair
International in Philadelphia (May 2011); BEX-Asia in Singapore (September
2011); and USGBC's Greenbuild 2011 in Toronto, Canada (October 2011). These
trade shows give Ciralight the opportunity to meet decision makers in the
sustainable and green building industry. As we continue exhibiting at these
shows, it's evident that people are looking for new energy efficiency solutions
and are enthusiastic about our SunTracker(TM) products.
During 2011, Ciralight established a strong internet and social media
presence to promote our SunTracker(TM) products. This included the completion of
our newly refurbished Website that is better organized to provide important
information about our products. Our Ciralight Facebook and Twitter accounts are
growing in influence with groups of new followers every week, and we are
developing new ways to reach audiences through media using YouTube and our own
Daylighting Blog. Our latest videos, press releases, and recent installation
photos are posted regularly, with more videos and social media on our agenda for
2012. A search of "Ciralight SunTrackers(TM)" or the word "Skylights" on the web
is likely to bring up our products on the first page even for the most novice
internet user.
As we begin 2012, Ciralight Global is introducing a new brand strategy and
refined corporate philosophy and image. Ciralight is ultimately about
"illumination. " When people think of Ciralight we want them to think of
illumination: Natural, abundant illumination. Illumination = to brighten with
light; to make understandable; to enlighten intellectually or spiritually.
Ciralight will do for dreary building lighting what Starbucks has done for
the ugly little coffee bean. We will stand for the environment and human
well-being. Our internal practices from top to bottom will adhere to the highest
of green standards. We will continue to innovate daylighting in greener more
efficient ways, ensuring brightness from sun up to sun down. We will not
repurpose energy, but capture it and redirect it, naturally.
Ciralight's Corporate Mission is to "Provide the most innovative,
brilliant, human-centric, cost efficient daylighting solution on the Market."
Ciralight Global as a company will become "Natural Lighting's" greatest
advocates and biggest fans. Ciralight's future growth will be based on four key
values;
1. We are committed to the environment
2. We build things that last
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3. We save energy and increase bottom lines
4. We help people thrive.
Ciralight's new corporate slogan is "We speak Sun."
As part of our commitment to being a green company, Ciralight Global has
moved the hosting of our website to AISO.net, a fully solar powered website
hosting company.
Additionally, we are renaming our products. As of January 1st, our products
are no longer referred to as SunTrackerOne, SunTrackerTwo, and SunTrackerThree.
Instead, our 4'x4' SunTracker is now called the SunTracker 400, (with an option
of a single or triple mirror), and our 4'x8' SunTracker is now called the
SunTracker 800. When our smaller model for homes and classrooms is released, it
will be called the SunTracker 200. These new model names are simple, intuitive,
and reinforce the brand name and image.
Over the coming weeks and months, you will start to see Ciralight Global's
new branding messages and themes communicated in our advertising, marketing
materials, media activities, and website presence.
Ciralight Global is now in the midst of our year-end audit. As a public
company, every calendar quarter, our financial statements are reviewed by the
auditing firm of HJ & Associates. Our financial statements for the first three
quarterly periods of our fiscal year are included in our Quarterly reports on
Form 10-Q and are filed with the SEC and posted on our website. At the end of
each calendar year, HJ & Associates completes a full financial audit of our
company. Upon completion of the audit, our audited year end financials will be
included in our Annual Report on Form 10-K and filed with the SEC and posted on
our website.
Ciralight Global is planning an upcoming shareholder meeting sometime in
the next 60 days. We will be notifying shareholders of the date and location as
soon as it is set.
2011 was a good year for Ciralight Global, Inc. From increased product
sales to heightened brand awareness, to enhanced SunTracker(TM) technology and
improved market standing, Ciralight Global has made big strides in establishing
our Company as a Daylighting force with the best Daylighting products available.
The future looks bright for our SunTracker(TM) products and we are pleased to be
sharing it with you. Thank you again for your continued support. If you have any
questions or input, please feel free to contact us.
We hope you enjoy a terrific new year with us.
Very Truly,
Jeff Brain
CEO, Ciralight Global, Inc.
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