Exhibit 99.1

                             JCPenney News Release
<table>
<c>                     <c>                     <c>             <c>
CONTACT
Rita Trevino Flynn    Tim Lyons            Eli Akresh           Bob Johnson
Public Relations      Public Relations     Investor Relations   Investor Relations
(972) 431-4753        (972) 431-4834       (972) 431-2207       (972) 431-2217
rflynn@jcpenney.com   tmlyons@jcpenney.com eakresh@jcpenney.com rvjohnso@jcpenney.com
</table>

                     JCPENNEY REPORTS FIRST QUARTER EARNINGS



     PLANO, Texas, May 13, 2003 -- J. C. Penney Company,  Inc. (NYSE: JCP) today
reported  first  quarter net income of $0.20 per share  compared  with $0.29 per
share in last year's quarter.

     Allen Questrom,  Chairman and Chief Executive Officer said, "The past three
months have  represented  one of the most difficult  retailing  environments  in
recent memory. Although I am disappointed with the Company's execution,  results
for the first quarter should not detract from the  significant  progress that we
have made in improving the fundamentals of our business over the past two years.
We know that we have many opportunities for further improvement,  and our strong
financial condition supports our business initiatives."

     Questrom  added,  "We are beginning to see some signs that the  environment
may be  improving,  and are  maintaining  our  earnings  guidance for the second
quarter  as well as the back half of the year.  If the retail  environment  does
improve, we believe that we could still achieve our previously communicated full
year earnings guidance."

Department Stores and Catalog

     First quarter  operating  profit was $83 million compared with $157 million
last year,  a  decrease  of 170 basis  points as a percent of sales.  Comparable
department  store sales decreased 4.9 percent compared with a strong 7.9 percent
increase last year.  The best  merchandise  categories for the quarter were Fine
Jewelry and Children's.  Catalog sales  decreased 11.1 percent.  Internet sales,
which are included in Catalog,  continued their strong growth trend,  increasing
in excess of 25 percent during the quarter.

     Department Stores and Catalog gross margin increased by 140 basis points as
a percent  of sales,  and  reflects  additional  benefits  from our  growth as a
centralized  organization.  SG&A expenses were well  controlled and increased by
1.5 percent.  The increase  results from planned  investments in advertising and
transition  costs for the new distribution  network,  as well as higher non-cash
pension expense. Spending in these areas was partially offset by expense savings
in store labor,  as a result of  centralized  checkouts and progress made toward
eliminating in-store receiving and lower Catalog expenses.

Eckerd Drugstores

     LIFO  operating  profit  was $118  million  in this  year's  first  quarter
compared with $100 million last year.  Operating  profit margin  increased by 40
basis  points to 3.1  percent  of sales as a result of gross  margin  expansion.
Total drugstore sales  increased 1.3 percent.  Comparable  store sales decreased
1.1 percent during the quarter  compared to a 7.6 percent increase last year. On
a comparable store basis, pharmacy sales increased 1.6 percent and non-pharmacy,
or  front-end,  sales  decreased  6.5 percent.  Pharmacy  sales were  negatively
impacted by  approximately  450 basis points from the effects of higher  generic
dispensing  rates and other  changes  in  branded  drugs.  Front-end  sales were
primarily  impacted by a weak consumer  environment as well as competitor  store
openings and a soft tourist market. The best performing front-end categories for
the quarter were over-the-counter products, beverages, and seasonal items.

     Gross  margin for the quarter  increased by 40 basis points as a percent of
sales  compared to last year,  principally  as a result of a lower LIFO  charge,
higher generic  utilization and improved shrinkage trends.  Gross margin for the
quarter  includes  a LIFO  charge of $7  million  compared  with a charge of $15
million  last year.  SG&A  expenses  were well managed and as a percent of sales
were flat with last year.

Other Unallocated

     Other  unallocated in this year's first quarter was a credit of $7 million.
The credit  reflects  $21  million of real  estate  gains on the sale of several
closed  stores  that more than  offset the $14  million  of charges  principally
associated with the previously announced Catalog restructuring.

Financial Condition

     The  Company's  financial  condition  continues  to be  strong.  During the
quarter,  the Company issued $600 million of long-term  debt and  securitized an
additional $50 million of Eckerd  receivables.  At the end of the quarter,  cash
investments  were  approximately  $2.6 billion and  represented  in excess of 40
percent of long-term debt. The Company's  financial  condition will enable it to
continue  to  invest  in  future  growth,  improve  technology,   enhance  store
environment and provide better customer service.


     Senior management will host a live conference call and real-time webcast on
Tuesday, May 13, 2003, beginning at 9:30 a.m. EDT. Access to the conference call
is open to the press and  general  public in a listen  only mode.  To access the
conference call, please dial  416-695-5261 and reference the JCPenney  Quarterly
Earnings  Conference Call. The telephone playback will be available for two days
beginning  approximately  two hours after the  conclusion of the call by dialing
416-695-6030 and entering the ID code 6308. The live webcast may be accessed via
JCPenney's Investor Relations website (at JCPenney.net),  or on StreetEvents.com
(for members) and  companyboardroom.com  (for media and  individual  investors).
Replays of the webcast will be available for up to 90 days after the event.

     J. C. Penney Corporation,  Inc., the wholly-owned  operating  subsidiary of
the Company, is one of America's largest department store,  drugstore,  catalog,
and e-commerce  retailers,  employing  approximately  230,000 associates.  As of
April 26, 2003, the Company operated 1,045 JCPenney department stores throughout
the United States,  Puerto Rico, and Mexico,  and 54 Renner department stores in
Brazil.  Eckerd Corporation operated 2,689 drugstores  throughout the Southeast,
Sunbelt,  and  Northeast  regions  of  the  U.S.  JCPenney  Catalog,   including
e-commerce, is the nation's largest catalog merchant of general merchandise.  J.
C. Penney  Corporation,  Inc. is a contributor  to  JCPenneyAfterschool  Fund, a
charitable  organization committed to providing children with high quality after
school programs to help them reach their full potential.

     This release may contain  forward-looking  statements within the meaning of
the  Private  Securities  Litigation  Reform Act of 1995.  Such  forward-looking
statements,  which  reflect the  Company's  current  views of future  events and
financial  performance,  involve known and unknown risks and uncertainties  that
may cause the Company's  actual results to be materially  different from planned
or expected results.  Those risks and uncertainties include, but are not limited
to,  competition,   consumer  demand,  seasonality,   economic  conditions,  and
government  activity.  Investors should take such risks into account when making
investment decisions.