UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 10-QSB (Mark One) [X] QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15 (d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the quarterly period ended June 30, 2004 OR [_] TRANSITION REPORT PURSUANT TO SECTION 13 OR 15 (d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the transition period from ________ to ________ Commission File No. 000-50366 Conscious Intention, Inc. (Exact name of Registrant as specified in its charter) Nevada 94-3409449 (State or other jurisdiction of (I.R.S. Employer incorporation or organization) Identification Number) 210 Mountain Park Blvd. SW, Ste F204 Issaquah, WA 98027 (Address of principal executive offices) (Zip/Postal Code) (425) 557-6622 (Telephone Number) ------------------- Check whether the issuer (1) filed all reports required to be filed by Section 13 or 15(d) of the Exchange Act during the past 12 months (or for such period that the registrant was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days. [X] YES [ ] NO State the number of shares outstanding of each of the Issuer's classes of common equity, as of the latest practicable date. There were 4,020,000 common stock shares, par value $0.001, as of June 30, 2004. 2 TABLE OF CONTENTS PART I. FINANCIAL INFORMATION................................... 4 Item 1 Financial Statements.................................... 4 Condensed Balance Sheets (Unaudited) - June 30, 2004 and December 31, 2003................................. 4 Condensed Statements of Operations for the Three and Six Months Ended June 30, 2004 and 2003 and for the Period from October 12, 2001 (Date of Inception) through June 30, 2004 (Unaudited)..................... 5 Condensed Statements of Cash Flows for the Six Months Ended June 30, 2004 and 2003 and for the Period from October 12, 2001 (Date of Inception) through June 30, 2004 (Unaudited).................................. 6 Notes to Condensed Financial Statements (Unaudited)..... 7 Item 2 Plan of Operation....................................... 7 Item 3 Controls and Procedures................................. 11 PART II OTHER INFORMATION....................................... 11 Item 1 Legal Proceedings....................................... 11 Item 2 Changes in Securities and Small Business Issuer Purchases of Equity Security........................ 11 Item 3 Defaults Upon Senior Securities........................ 12 Item 4 Submission of Matters to a Vote of Security Holders.... 12 Item 5 Other Information...................................... 12 Item 6 Exhibits and Reports on Form 8-K....................... 12 Signature............................................................. 13 3 FORWARD-LOOKING STATEMENTS In addition to historical information, this Report contains forward-looking statements. Such forward-looking statements are generally accompanied by words such as "intends," "projects," "strategies," "believes," "anticipates," "plans," and similar terms that convey the uncertainty of future events or outcomes. The forward-looking statements contained herein are subject to certain risks and uncertainties that could cause actual results to differ materially from those reflected in the forward-looking statements. Factors that might cause such a difference include, but are not limited to, those discussed in ITEM 2 of this Report, the section entitled "MANAGEMENT'S DISCUSSION AND ANALYSIS OR PLAN OF OPERATION." Readers are cautioned not to place undue reliance on these forward-looking statements, which reflect management's analysis only as of the date hereof and are in all cases subject to the Company's ability to cure its current liquidity problems. There is no assurance that the Company will be able to generate sufficient revenues from its current business activities to meet day-to-day operation liabilities or to pursue the business objectives discussed herein. The forward-looking statements contained in this Report also may be impacted by future economic conditions. Any adverse effect on general economic conditions and consumer confidence may adversely affect the business of the Company. Conscious Intention, Inc. undertakes no obligation to publicly revise these forward-looking statements to reflect events or circumstances that arise after the date hereof. Readers should carefully review the risk factors described in other documents the Company files from time to time with the Securities and Exchange Commission, including without limitation those identified in the "Risk Factors" section of the Company's Registration Statement filed with the Securities and Exchange Commission (the "SEC") on May 14, 2003 on Form SB-2/A. 4 Part I - Financial Information Item 1. Financial Statements CONSCIOUS INTENTION, INC. (A Development Stage Enterprises) CONDENSED BALANCE SHEETS (UNAUDITED) June 30, December 31, 2004 2003 ---------- ----------- ASSETS Current assets: Cash.......................................................... $ 40 $ 88 --------- --------- Total current assets..................................... 40 88 Total assets.................................................... $ 40 $ 88 ========= ========= LIABILITIES AND STOCKHOLDERS' DEFICIT Current liabilities: Accounts payable.............................................. $ 26,383 $ 28,724 Note payable to related party................................. 7,810 810 --------- --------- Total current liabilities................................ 34,193 29,534 --------- --------- Stockholders' deficit: Common stock, $0.001 par value, 10,000,000 shares authorized, 4,020,000 and 4,000,000 shares issued and outstanding .................................................. 4,020 4,020 Additional paid-in capital...................................... 9,980 9,980 Deficit accumulated during the development stage................ (48,153) (43,446) --------- --------- Total Stockholder's deficit (34,153) (29,446) --------- --------- Total liabilities and stockholders' deficit ............. $ 40 $ 88 ========= ========= 5 CONSCIOUS INTENTION, INC. (A Development Stage Enterprise) CONDENSED STATEMENTS OF OPERATIONS (UNAUDITED) For the Cumulative Period from October 12, 2001 For the three months ended For the six months ended (Date of Inception) June 30, June 30, through -------------------------- ---------------------- June 30, 2004 2003 2004 2003 2004 -------- --------- -------- -------- ------------------ Revenue............................................ $ - $ - $ - $ - $ - General and administrative......................... (2,320) (25,343) (4,707) (30,597) (48,183) Interest income.................................... - - - 30 30 ------- ------- ------- ------- -------- Net Loss........................................... $ (2,320) $(25,343) $ (4,707) $(30,567) (48,153) ========= ========== ======== ======== ======== Basic Loss Per Share............................... $ (0.00) $ (0.01) $ (0.00) $ (0.01) ========= ========== ======== ======== Weighted Average Number of Shares Outstanding...... 4,020,000 4,000,000 4,020,000 4,000,000 6 CONSCIOUS INTENTION, INC. (A Development Stage Enterprise) CONDENSED STATEMENTS OF CASH FLOWS (UNAUDITED) For the Cumulative Period from October 12, 2001 For the six months ended (Date of inception) June 30, through --------------------------------- June 30, 2004 2003 2004 --------------------------------- ------------------- Cash Flows from Operating Activities Net Loss $ ( 4,707) $ (30,567) $ (48,153) Adjustments to reconcile net loss to net cash provided by operating activities: Change in assets and liabilities: Deferred offering costs - 23,844 23,844 Accounts payable (2,341) 4,500 2,539 ----------- ---------- ---------- Net Cash Used In Operating Activities (7,048) (2,223) (21,770) ----------- ---------- ---------- Cash Flows from Financing Activities Increase in receivable from related party - - (1,690) Proceeds from receivable from related party - 1,690 1,690 Proceeds from payable to related party 7,000 520 12,510 Payments on payable to related party - - (4,700) Proceeds from issuance of common stock - - 14,000 ------------ ---------- ---------- Net Cash Provided By (Used in) Financing Activities 7,000 2,210 21,810 ------------ ---------- ---------- Net Increase (Decrease) In Cash (48) (13) 40 Cash at Beginning of period 88 13 - ------------ ---------- ---------- Cash at End of period 40 - 40 ------------ ---------- ---------- Supplemental disclosure of noncash investing and financing activities: Cash paid for income taxes $ - $ - $ - Cash paid for interest - - - 7 NOTE 1 - SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES Interim Financial Statements -- The accompanying unaudited financial statements have been condensed and, therefore, do not include all disclosures normally required by accounting principles generally accepted in the United States of America. These statements should be read in conjunction with the Company's annual financial statements included in the Company's December 31, 2003 Annual Report on Form 10-KSB. In the opinion of management, all adjustments necessary to present fairly the financial position, results of operations and cash flows for the periods presented have been included in the accompanying condensed financial statements and consist of only normal recurring adjustments. The results of operations for the six months ended June 30, 2004 are not necessarily indicative of the results that may be expected for the full year ending December 31, 2004. Use of Estimates -- The preparation of financial statements in conformity with accounting principles generally accepted in the United States of America requires management to make estimates and assumptions that affect the reported amounts in the financial statements and accompanying notes. Actual results could differ from those estimates. Business Condition -- The Company has not yet been able to execute its business plan. As a result, the Company has negative working capital, negative equity, and recurring operating losses and negative cash flows from operations since inception. This situation raises substantial doubt about its ability to continue as a going concern. The Company plans to fund its operations by any of the following: issue debt securities, issue equity securities, or loans from related parties. Success in these efforts is not assured. The financial statements do not include any adjustments relating to the recoverability and classification of asset carrying amounts or the amount and classification of liabilities that might result should the Company be unable to continue as a going concern. NOTE 2 - RELATED PARTY TRANSACTIONS During April 2004, a shareholder of the Company advanced the Company $7,000. The advance is non-interest bearing and due on demand. Item 2. Plan of Operation The following discussion and analysis of our financial condition and results of our operations should be read in conjunction with our financial statements and related notes appearing elsewhere in this report. This discussion and analysis contains forward-looking statements that involve risks, uncertainties and assumptions. The actual results may differ materially from those anticipated in these forward-looking statements. Overview We currently have no full-time employees, one part time employee, less than $100 in cash, no customers, no completed product offering, no completed website and have received only $10,000 in financing proceeds from our offering of common stock which we commenced on May 15, 2003. Conscious Intention is a development stage company, which desires to provide services to executive coaches, small business owners and professionals. Our initial plan had been to design services for executive coaches and then grow gradually to provide such services to other small business owners and professionals. In June 2003, we began to expand our planned product offering accordingly. 8 Executive coaching consists of rendering professional development advice, guidance, leadership, organizational development, communication and human resources advice to individual professionals, groups and organizations. Conscious Intention plans to offer support services to small businesses, executive coaches, and professionals which consist of: o a series of texts and on-line materials providing aspiring small business owners, professionals and executive coaches with resources to assist in business productivity, marketing and revenue improvement; o an on-line business, professional and coaching club which provides community, interaction and client referrals; o a software product which helps business owners to manage their business and clients; o other technology and internet based products which can improve small business productivity. We intend to develop these texts, materials, communities, referral systems and software products ourselves, through the efforts of our Chief Executive Officer, Sylva Leduc, through materials that she has already prepared and via the use of consultants. These services will be offered to coaches directly through the Internet. We intend to charge a monthly or yearly subscription fee payable by business owners for unlimited use of the basic site resources. We intend to derive additional revenue by eventually adding premium services to our basic product offering. We plan to advertise our products at industry trade shows, in trade publications and on-line at various existing websites for small business owners, professionals and executive coaches. We have not yet begun work on our on-line small business content. We estimate that it will cost $250,000 to complete and will include within it all of the functional elements of our website, including the ability to secure membership transactions on-line, accept credit card payments and provide software products, services and materials for download over the Internet. Most of the elements that compose the website an on-line small business content are available from multiple third party providers. This item could be complete within 30 days of funds being available for this purpose. We have no present source for these funds. It is our hope that the website and community be completed no later than November of 2004. We believe that we will be able to offer for sale or use on-line a software product that helps small businesses to manage their customers. Our chief executive officer, Sylva Leduc has already developed such a product, which is currently being sold by Turning Point NW LLC under the trade name Client Compass. We do not believe that we will have to pay Ms. Leduc any upfront fees for the use of this product. We expect that we will spend about $5,000 on outside consultants to integrate the software into our website presence. It should take no more than 30 days from the time our website is completed to integrate the Client Compass software. We have not yet reached an understanding with Ms. Leduc regarding the terms and conditions of licensing Client Compass for use on our site. We believe that an arrangement with Ms. Leduc, or a similar provider of third party client management software will be achievable under which such a product would be sold by us on a revenue share basis, without the need for significant up front expenditures, except for the $5,000 in technical integration. We have no present source for these funds. It is our hope that software product or a similar software product be available for sale on our website no later than November of 2004. Sales and marketing will be critical to the success of our business. Our business model relies heavily on our ability to cause executive coaches to visit our website and become subscribing members at a very low per subscriber acquisition cost. We intend to accomplish this goal through a combination of methods. We intend to hire a full-time sales and marketing director as soon as funding permits. We believe that we can obtain a suitable candidate for an annual salary of $50,000, without having to offer insurance or other benefits. We would need to support this individual with a marketing budget of approximately $35,000. This budget would be used for travel to and attendance at industry trade shows and for advertisements in trade publications and websites. We believe that this combination of efforts together with the efforts of our chief executive officer, Sylva Leduc, in approaching colleagues and leaders in the field of executive coaching will be sufficient to attract as paying subscribers, whom we intend to charge an average of $40 per month each for use of our website and materials. We intend to commence hiring the marketing director and beginning sales and marketing activities as soon as funds are available. We have no present source for these funds. 9 We believe it will take 3 months from the date of our obtaining funding for us to identify and hire such an individual. We believe it will take another 3 to 8 months for the sales and marketing efforts to yield paying subscribers. We hope to have hired this individual by November of 2004 and to have paying subscribers by February of 2005. As we do not yet have a product, sales force or subscribers, it is difficult for us to project how many subscribers we might realize from these efforts. In order to fund our operations as currently contemplated, we will seek alternative sources of funding, products, and customers, including: loans from our chief executive officer or other stockholders; credit from consultants, suppliers, vendors and advertisers; and a business combination with an organization that has financing and customers and would like to enter the field of executive coaching. We believe that we could successfully deploy a product offering on our website and begin to attract customers with $37,500 in additional cash. If we were able to spend an additional $10,000 on sales and marketing and $25,000 on the website and product, we believe that this less robust version of our product and limited marketing plan could allow us to commence operations. If we cannot raise at least $37,500, we believe that we could still produce a limited version of our product and attract some customers, but our plan in this case would be to rely on uncompensated labor from our chief executive officer and a low cost commercial web-hosting provider to maintain the limited product on the Internet. We would rely in this case on direct marketing by our chief executive officer for new customers. There can be no assurance that any of the above alternative strategies will achieve our intended goals. If we are unsuccessful in securing any resources by any of the above outlined means, then our organization will cease to be able to carry out any alternative plan of operation and we will cease operations, resulting in a total loss of investment for all shareholders. We have no revenues to date. Our product offering is not complete and we have not yet begun to have customers or revenue. We do not anticipate having revenues until at least November 2004. Currently Conscious Intention has no complete product offering, no revenue, no customers and we do not believe we will have such a product offering completed until November of 2004. Conscious Intention anticipates that its future revenue will come from the direct sales efforts of chief executive officer Sylva Leduc until sufficient money is available to hire a salesperson to assist in securing customers for Conscious Intention's planned offering of customer services to executive coaches, professionals and small businesses. Sales and marketing. We expect sales and marketing expenses to increase sharply to $50,000 by February of 2005, assuming that we receive sufficient funding to complete our product offering and to commence sales. General and administrative. General and administrative expenses were $2,320 during the three months ending June 30, 2004 and $25,343 during the three months ending June 30, 2003. General and administrative expenses decreased during the period ended June 30, 2004 as compared to the comparable fiscal 2003 period due mainly to a decrease in offering expenses. Financial Condition For the three-month period ended June 30, 2004, Conscious Intention had a net loss of $2,320 while for the period ended June 30, 2003, the Company had a net loss of $25,343. Also, for the period ended June 30, 2004, the Company had a working capital deficit of $34,153 while for the period ended June 30, 2003, the Company had a working capital deficit of $29,446. Conscious Intention's current financial condition makes it difficult to commence product offering or derive revenue until additional funding is received. Although our chief executive officer is willing to continue product development and marketing without a salary until additional funding is received, we will not have the resources to begin our product offering until we receive such proceeds. 10 Liquidity and capital resources Net cash used in operating activities for the three-month period ended June 30, 2004 and 2003 was $7,048 and $2,223 respectively. As of June 30, 2004, we had $40 cash. Net cash used in operating activities for the period ended June 30, 2004 was primarily the result of a net loss and a decrease in accounts payable. Net cash used in operating activities for the period ended June 30, 2003 was primarily the result of a net loss offset by an increase in accounts payable and deferred offering cost. Net cash provided by financing activities was $7,000 for the three-month period ended June 30, 2004. Net cash provided by financing activities was $2,210 for the period ended June 30, 2003. Net cash provided by financing activities for the period ended June 30, 2003 was attributable to proceeds received from payable to a related party. As of June 30, 2004 our principal commitments consisted of our obligations outstanding under accounts payable and our notes payable to related parties. We have no material commitments for capital expenditures. We expect no significant capital expenditures or lease commitments during the next fiscal quarter. We believe that our current cash balances, including cash and cash equivalents, are insufficient to meet our working capital and capital expenditure requirements. We have exhausted all of our working capital. We will need to receive an infusion of capital from our chief executive officer or receive funding from another source in order to continue operations. We need to secure additional cash as soon as possible. We may seek to sell additional equity or debt securities or to obtain a credit facility; however, at the present time, we have not entered into any arrangements or understandings with respect to any such financings. The sale of additional equity or convertible debt securities could result in additional dilution to our stockholders. The incurrence of indebtedness would result in an increase in our fixed obligations and could result in operating covenants that would restrict its operations. There can be no assurance that financing will be available in amounts or on terms acceptable to us, if at all. If financing is not available when required or is not available on acceptable terms, we may be unable to develop or enhance our products or services. In addition, we may be unable to take advantage of business opportunities or respond to competitive pressures. Any of these events could have a material and adverse effect on our business, results of operations and financial condition. Conscious Intention's short-term prospects are challenging considering our lack of financial resources. Management has substantial doubt about its ability to maintain even the presently minimal level of operations should the liquidity situation not improve. Without raising any additional cash or being approached by a strategic partner willing to finance further product development, Conscious Intention's short-term and long-term prospects for growth are minimal. Cash requirements Presently, without additional cash, we will not be able to continue operations. We have exhausted all of our working capital. Our continued operation is therefore dependent upon our ability to secure additional cash. We need to raise additional funds as soon as practicable, through the sale of equity or debt securities in the company. We presently have no arrangements or understandings with any investors or potential investors with respect to an investment in Conscious Intention. We have not decided at what price or under what terms we will raise such additional funds. The factors that we will utilize in making such a decision include: our success in developing strategic partners for Conscious Intention, the market valuation of our competitors, the availability of investments generally for development stage start-up companies, and the feedback that we receive from potential investors. We intend to target potential customers and potential strategic partners as possible investors in Conscious Intention, though we have not received any indications of interest so far. Conscious Intention has identified acquaintances of our officers and directors who are interested in providing debt or equity financing for Conscious Intention. Conscious Intention has not reached any terms with such prospective investors in which such financing would be forthcoming. 11 Research and development We have a present intention to spend substantial resources on research or development over the next 12 months. We believe it is critical for us to complete at least the first phase of our planned product offering, which we believe we could do with an additional $50,000 in cash. Although this product offering would not be as robust as what we could offer were we to receive the full funding, we believe it would be sufficient to begin revenue development. Plant and equipment We currently have an office in Issaquah, Washington. We believe our currently available space should be sufficient for our needs for the next twelve months. Employees We have no current plans to hire any additional employees, other than a sales and marketing person whom we would hire on a consultant/independent contractor basis. We believe our revenue and growth will be derived primarily through strategic partners, the efforts of our chief executive officer and a salesperson, should we be able to afford, identify and retain such an individual. If such growth materializes, we would need to increase our customer service capability in proportion to the amount of product sales supplied by our strategic partners or solicited by the company directly in direct sales. ITEM 3. Controls and Procedures (a) The Company maintains controls and procedures designed to ensure that information required to be disclosed in the reports that the Company files or submits under the Securities Exchange Act of 1934 is recorded, processed, summarized and reported within the time periods specified in the rules and forms of the Securities and Exchange Commission. Based upon their evaluation of those controls and procedures performed within 90 days of the filing date of this report, the chief executive officer and the principal financial officer of the Company concluded that the Company's disclosure controls and procedures were adequate. (b) Changes in internal controls. The Company made no significant changes in its internal controls or in other factors that could significantly affect these controls subsequent to the date of the evaluation of those controls by the chief executive officer and principal financial officer. Part II OTHER INFORMATION Item 1. Legal Proceedings Not Applicable Item 2. Changes in Securities and Small Business Issuer Purchases of Equity Securities Recent Sales of Unregistered Securities In September 2003 we issued registered common stock with a deemed value of $.50 per share to four investors, James Price, Tim Rieu, Aero Financial, Inc., and Nixel Holdings LLC. We received $10,000 in gross proceeds. 10,000 shares were issued, and 10,000 shares have been paid for but not yet issued. The proceeds received were used to pay outstanding offering costs. The shares were issued to accredited investors pursuant to exemptions from registration as set out in Rule 506 of Regulation D under the Securities Act. 12 Item 3. Defaults Upon Senior Securities Not Applicable Item 4. Submission of Matters to a Vote of Security Holders Not Applicable Item 5. Other Information Not Applicable Item 6. Exhibits and Reports on Form 8-K (a) LIST OF EXHIBITS List of Exhibits 3.1 Articles of Incorporation of registrant as filed previously with the Commission on Form SB-2, dated April 12, 2002. 3.2 Bylaws of registrant as filed previously with the Commission on Form SB-2, dated April 12, 2002. 31.1 Certification of Chief Executive Officer pursuant to Section 302 of Sarbanes-Oxley Act of 2002 32.1 Certification of the Company's Chief Executive Officer pursuant to 18 U.S.C. Section 1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002 (b) REPORTS ON FORM 8-K The following reports on Form 8-K were filed by the Company during the fiscal quarter ended June 30, 2004: None 13 SIGNATURE In accordance with the requirements of the Exchange Act, the registrant caused this report to be signed on its behalf by the undersigned, thereunto duly authorized. Conscious Intention, Inc. /s/ Sylva Leduc - ----------------------------- Sylva Leduc Chief Executive Officer (Duly Authorized Officer and Principal Financial and Accounting Officer) In accordance with the Exchange Act, this report has been signed below by the following persons on behalf of the registrant and in the capacities and on the dates indicated. /s/ Sylva Leduc - ----------------------------- Sylva Leduc Chief Executive Officer (Duly Authorized Officer and Principal Financial and Accounting Officer) Dated: August 16, 2004