EXHIBIT 24
                               POWER OF ATTORNEY
                  FOR SEC FILINGS ON FORMS ID, 3, 4, 5 AND 144
                          IN RESPECT OF SECURITIES OF
                             BOOKING HOLDINGS INC.

      The  undersigned  hereby  constitutes and appoints Christopher M. Bartoli,
Caitlin  Kobialka,  Geri  Jackson  and  Louisa  Boetius  as  his true and lawful
attorney-in-fact  and  agent, with full power of substitution and resubstitution
for  his  in  his name and stead in any and all capacities, to sign and file for
and on his behalf, in respect of any acquisition, disposition or other change in
ownership  of  any  shares of Booking Holdings Inc., a Delaware corporation (the
"Company"), the following:

      (i)   any  Form ID to be filed with the Securities and Exchange Commission
            (the  "SEC");

      (ii)  any  Initial Statement of Beneficial Ownership of Securities on Form
            3 to be filed with the SEC;

      (iii) any  Statement  of  Changes of Beneficial Ownership of Securities on
            Form 4 to be filed with the SEC;

      (iv)  any Annual Statement of Beneficial Ownership of Securities on Form 5
            to be filed with the SEC;

      (v)   any  Notice  of  Proposed Sale of Securities on Form 144 to be filed
            with the SEC; and

      (vi)  any  and  all agreements, certificates, receipts, or other documents
            in connection therewith. The undersigned hereby gives full power and
            authority  to  the  attorney-in-fact  to  seek  and  obtain  as  the
            undersigned's   representative  and  on  the  undersigned's  behalf,
            information  on  transactions  in  the Company's securities from any
            third party, including brokers, employee benefit plan administrators
            and  trustees, and the undersigned hereby authorizes any such person
            to  release  such  information  to  the undersigned and approves and
            ratifies  any  such  release  of information. The undersigned hereby
            grants unto such attorney-in-fact and agent full power and authority
            to  do  and  perform  each  and  every  act  and thing requisite and
            necessary  in  connection  with such matters and hereby ratifies and
            confirms  all that any such attorney-in-fact and agent or substitute
            may do or cause to be done by virtue hereof.

      The undersigned acknowledges that:

            (i)   neither  the Company nor such attorney-in-fact assumes (i) any
                  liability  for the undersigned's responsibility to comply with
                  the  requirement  of  the  Securities Exchange Act of 1934, as
                  amended  (the  "Exchange  Act"),  (ii)  any  liability  of the
                  undersigned  for  any failure to comply with such requirements
                  or  (iii)  any  obligation or liability of the undersigned for
                  profit  disgorgement  under Section 16(b) of the Exchange Act;
                  and

            (ii)  this  Power  of Attorney does not relieve the undersigned from
                  responsibility   for   compliance   with   the   undersigned's
                  obligations   under   the   Exchange  Act,  including  without
                  limitation  the reporting requirements under Section 16 of the
                  Exchange  Act.  This  Power  of  Attorney shall remain in full
                  force  and effect until revoked by the undersigned in a signed
                  writing delivered to such attorney-in-fact.

      IN WITNESS WHEREOF, the undersigned has executed this Power of Attorney.

Date: 27 June, 2021                       /s/ Paulo Pisano
                                          ----------------------------
                                          Paulo Pisano