U.S. Securities and Exchange Commission Washington, D.C. 20549 FORM 10-QSB [X] QUARTERLY REPORT UNDER SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 for the quarterly period ended September 30, 2004 [ ] TRANSITION REPORT UNDER SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 for the transition period from _______ to _______ HAIRMAX INTERNATIONAL CORP. --------------------------- (Exact name of small business issuer as specified in its charter) NATIONAL BEAUTY CORP. --------------------- (Former name of registrant) Nevada 13-3422912 ------ ---------- (State or other jurisdiction of (IRS Employer Identification No.) incorporation or organization) 9900 West Sample Road, Coral Springs, Florida 33065 --------------------------------------------------- (Address of principal executive offices) (954) 825-0299 -------------- (Issuer's telephone number) Check whether the issuer (1) filed all reports required to be filed by Section 13 or 15(d) of the Exchange Act during the past 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days. Yes [x] No [ ] Number of shares of common stock outstanding as of November 11, 2004: 206,921,001 Number of shares of preferred stock outstanding as of November 11, 2004: 2,850,000 INDEX TO FORM 10-QSB -------------------- Page No. --------- PART I - ------- Item 1. Financial Statements Condensed Consolidated Balance Sheet - September 30, 2004 (unaudited) 3 Condensed Consolidated Statements of Operations - Three and Nine Months Ended September 30, 2004 and 2003 (unaudited) 4 Condensed Consolidated Statements of Cash Flows - Nine Months Ended September 30, 2004 and 2003 (unaudited) 5 Notes to Condensed Consolidated Financial Statements (unaudited) 6-7 Item 2. Management's Discussion and Analysis of Financial Condition And Results of Operations 8-12 Item 3. Quantitative and Qualitative Disclosures About Market Risk 12 Item 4. Controls and Procedures 12 PART II - -------- Item 1. Legal Proceedings 13 Item 2. Changes in Securities 13 Item 3. Defaults Upon Senior Securities 14 Item 4. Submission of Matters to a Vote of Security Holders 14 Item 5. Other Information 14 HAIRMAX INTERNATIONAL CORP. & SUBSIDIARIES CONDENSED CONSOLIDATED BALANCE SHEET AS OF SEPTEMBER 30, 2004 (UNAUDITED) ============================================================================== ASSETS 2004 ------------ CURRENT ASSETS: - ---------------- Cash and cash equivalents $ 9,111 Marketable securities 5,416 Inventory 500 ------------ TOTAL CURRENT ASSETS 15,027 PROPERTY AND EQUIPMENT - ------------------------ Property and equipment 136,791 Accumulated depreciation (79,886) ------------ NET FIXED ASSETS 56,905 OTHER ASSETS: - -------------- Deposits 8,882 ------------ TOTAL OTHER ASSETS 8,882 ------------ TOTAL ASSETS $ 80,814 ============ HAIRMAX INTERNATIONAL CORP. & SUBSIDIARIES CONDENSED CONSOLIDATED BALANCE SHEET (CONTINUED) AS OF SEPTEMBER 30, 2004 (UNAUDITED) ============================================================================== LIABILITIES AND STOCKHOLDERS' DEFICIT CURRENT LIABILITIES - -------------------- Accounts payable and accrued expenses $ 98,977 ------------ TOTAL CURRENT LIABILITIES 98,977 ------------ STOCKHOLDERS' DEFICIT - ---------------------- Series A convertible preferred stock ($.001 par value; 40,000,000 shares authorized, 2,850,000 shares issued and outstanding) 2,850 Series B 2% convertible preferred stock ($.001 par value; 1,000 shares authorized, -0- shares issued and outstanding) - Common stock ($.001 par value, 500,000,000 shares authorized; 203,921,001 issued and outstanding) 203,921 Additional paid in capital 6,762,552 Retained deficit (6,987,486) ------------ TOTAL STOCKHOLDERS' DEFICIT (18,163) ------------ TOTAL LIABILITIES AND STOCKHOLDERS' DEFICIT $ 80,814 ============ See accompanying notes to consolidated financial statements HAIRMAX INTERNATIONAL CORP. & SUBSIDIARIES CONDENSED CONSOLIDATED STATEMENTS OF OPERATIONS (UNAUDITED) FOR THE THREE AND NINE MONTHS ENDED SEPTEMBER 30, 2004 AND 2003 =============================================================================================================== Three Months Ended September 30, Nine Months Ended September 30, 2004 2003 2004 2003 ------------ ------------ ------------ ------------ REVENUES: - --------- Sales $ 113,612 $ 108,684 $ 445,521 $ 337,265 Cost of sales (4,568) (48,248) (18,689) (147,800) ------------ ------------ ------------ ------------ GROSS PROFIT 109,044 60,436 426,832 189,465 EXPENSES: - --------- Common stock issued for consulting services 65,995 - 1,030,390 371,281 Preferred stock issued for consulting services - - 30,000 160,000 Other selling, general and administrative 316,099 484,611 666,715 384,752 ------------ ------------ ------------ ------------ TOTAL EXPENSES 382,094 484,611 1,727,105 916,033 ------------ ------------ ------------ ------------ OPERATING LOSS $ (273,050) $ (424,175) $ (1,300,273) $ (726,568) OTHER INCOME (EXPENSE): - ------------------------- Unrealized gain on marketable securities $ - $ - $ 958 $ - Interest - - (2,762) - ------------ ------------ ------------ ------------ NET LOSS $ (273,050) $ (424,175) $ (1,302,077) $ (726,568) ============ ============ ============ ============ Net loss per share - basic and fully diluted $ (0.002) $ (0.65) $ (0.02) $ (1.13) ============ ============ ============ ============ Weighted average shares outstanding 141,281,918 657,191 55,926,927 644,490 ============ ============ ============ ============ See accompanying notes to consolidated financial statements HAIRMAX INTERNATIONAL CORP. & SUBSIDIARIES CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS (UNAUDITED) FOR THE NINE MONTHS ENDED SEPTEMBER 30, 2004 AND 2003 ========================================================================================================== 2004 2003 ------------ ------------ CASH FLOWS FROM OPERATING ACTIVITIES: - ----------------------------------------- Net loss $ (1,302,077) $ (726,568) Adjustments to reconcile net loss to net cash used in operating activities: Depreciation 15,000 7,500 Preferred stock issued for services 30,000 160,000 Common stock issued for services 1,030,390 371,281 Unrealized gain on maretable securities (958) - Increase in operating liabilities: Accrued interest on shareholder loan payable 2,762 - Accounts payable and accrued expenses 204,025 6,605 ------------ ------------ NET CASH (USED IN) OPERATING ACTIVITIES (20,858) (181,182) ------------ ------------ CASH FLOWS FROM INVESTING ACTIVITIES: - ---------------------------------------- Purchases of property and equipment - (3,505) ------------ ------------ NET CASH (USED IN) INVESTING ACTIVITIES - (3,505) ------------ ------------ CASH FLOWS FROM FINANCING ACTIVITIES: - ---------------------------------------- Proceeds from shareholder loan payable - 30,000 Collections on common stock issuances 25,975 95,628 ------------ ------------ NET CASH PROVIDED BY FINANCING ACTIVITIES 25,975 125,628 ------------ ------------ NET INCREASE (DECREASE) IN CASH AND CASH EQUIVALENTS 5,117 (59,059) CASH AND CASH EQUIVALENTS, BEGINNING OF THE PERIOD 3,994 98,837 ------------ ------------ END OF THE PERIOD $ 9,111 $ 39,778 ============ ============ SUPPLEMENTARY CASH FLOW INFORMATION OF NON-CASH FINANCING: - ---------------------------------------------------------------- Common stock issued for services $ 1,031,365 $ 371,281 ============ ============ Preferred stock issued for services $ 30,000 $ 160,000 ============ ============ Interest paid $ - $ - ============ ============ Income taxes paid $ - $ - ============ ============ See accompanying notes to consolidated financial statements NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS HAIRMAX INTERNATIONAL CORP. & SUBSIDIARIES SEPTEMBER 30, 2004 (UNAUDITED) ITEM 1. - -------- NOTE 1 - BASIS OF PRESENTATION The accompanying unaudited condensed consolidated financial statements have been prepared in accordance with accounting principles generally accepted in the United States of America for interim financial information and pursuant to the rules and regulations of the Securities and Exchange Commission. Accordingly, they do not include all of the information and footnotes required by generally accepted accounting principles for complete financial statements. In the opinion of management, the unaudited condensed consolidated financial statements contain all adjustments consisting only of normal recurring accruals considered necessary to present fairly the Company's financial position at September 30, 2004, the results of operations for the three and nine month periods ended September 30, 2004 and 2003, and cash flows for the three and nine months ended September 30, 2004 and 2003. The results for the period ended September 30, 2004 are not necessarily indicative of the results to be expected for the entire fiscal year ending December 31, 2004. These financial statement should be read in conjunction with the financial statements and notes for the year ended December 31, 2003 appearing in the Company's annual report on Form 10-KSB as filed with the Securities and Exchange Commission. Revenue Recognition- Revenue for the residential cleaning operations is - -------------------- recognized when cleaning services are performed. Revenues for beauty salon services are recognized when the services are rendered. Revenues for beauty products are recognized when the retail products are sold at the beauty salon locations Management's Use of Estimates - The preparation of financial statements in - -------------------------------- conformity with accounting principles generally accepted in the United States requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities and disclosures of contingent assets and liabilities at the date of financial statements and the reported amounts of revenues and expenses during the reporting period. Actual results could differ from those estimates. Loss Per Share - We report loss per share in accordance with Statement of - ---------------- Financial Accounting Standard (SFAS) No.128. This statement requires dual presentation of basic and diluted earnings (loss) with a reconciliation of the numerator and denominator of the loss per share computations. Basic earnings per share amounts are based on the weighted average shares of common outstanding. If applicable, diluted earnings per share would assume the conversion, exercise or issuance of all potential common stock instruments such as options, warrants and convertible securities, unless the effect is to reduce a loss or increase earnings per share. There were no adjustments required to net loss for the period presented in the computation of diluted earnings per share. NOTE 2 - SEGMENT INFORMATION Based on the criteria established by SFAS 131, "Disclosures about Segments of an Enterprise and Related Information," the Company operates in two principal business segments - (1) residential cleaning service and (2) retail beauty salons. In accordance with SFAS 131, the Company is required to describe its reportable segments and provide data that is consistent with the data made available to the Company's management to assess performance and make decisions. Information from the internal management reports may differ from the amounts reported under generally accepted accounting principles. The assets of the discontinued subsidiary are reflected as corporate assets. Summarized revenues and expense information by segment for the three and nine months ended September 30, 2004 and 2003, as excerpted from the internal management reports, is as follows: 2004 2003 ---- ---- 9 Mos. 3 Mos. 9 Mos. 3 Mos. ----------- ----------- ----------- ----------- Revenue: - -------- Residential cleaning $ 129,100 $ 34,197 $ 158,453 $ 51,081 Beauty salons 316,421 79,415 178,812 57,603 ----------- ----------- ----------- ----------- $ 445,521 $ 113,612 $ 337,265 $ 108,684 Net Loss: - ---------- Residential cleaning $ (518,227) $ (108,674) $ (289,231) $ (168,822) Corporate (822,913) (172,568) (459,838) (268,078) Beauty salons 39,062 8,192 22,501 12,725 ----------- ----------- ----------- ----------- $(1,302,077) $ (273,050) $ (726,568) $ (424,175) Identifiable Assets: - --------------------- Residential cleaning $ 2,000 $ 9,050 Corporate 1,363 60,421 Beauty salons 77,451 12,500 ----------- ----------- ----------- ----------- $ 80,814 $ 81,971 NOTE 3 - COMMITMENTS The Company is committed to two employment agreements through April 1, 2007. Pursuant to the agreements, two of the Company's officers and majority shareholders shall receive total combined annual salaries of $325,000 and a combined 300,000 preferred shares per annum. NOTE 4 - COMMON STOCK AND RELATED PARTY TRANSACTIONS During the three months ended September 30, 2004, we issued 175,000,000 shares of our restricted common stock to our President and Chief Executive Officer pursuant to a 200 for 1 conversion of 875,000 of preferred shares owned by our President and Chief Executive Officer into common shares. In addition, we issued 9,333,333 and 97,500 shares of common stock to unrelated outside investors and received cash proceeds from investors of $25,000 and $975, respectively, during the three months ended September 30, 2004. We also issued 1,528,000 common shares for services rendered by outside contractors during the quarter ended September 30, 2004. The shares were valued using the closing Yahoo stock prices at the dates of issuances, yielding an aggregate fair value of $61,120. During the quarter ended September 30, 2004, we did not issue preferred stock. NOTE 5 - SUBSEQUENT EVENTS On October 11, 2004, we entered into a signed Share Purchase Agreement and related Promissory Note and Security Agreement with Barr-John Investments. The purchase price for these common shares was $30,000 in exchange for a promissory note in that amount. The stock was purchased at $.01 per share. The promissory note is due on November 3, 2004 and carries interest of 8% per annum. In October 2004, we began development of DATEMAX USA.COM, an Internet dating portal. The licensing and development is being outsourced to a software developer. The portal is expected to be launched initially during October 2004, with continued technical developments and upgrades planned through fourth quarter. NOTE 6 - GOING CONCERN We have suffered recurring losses from operations, have a negative working capital and have a stockholders' deficit as of September 30, 2004. In addition, we have yet to generate an internal cash flow from its business operations. These factors raise substantial doubt as to our ability to continue as a going concern. Management's plans with regard to these matters encompass the following actions: 1) obtain funding from new investors to alleviate our capital deficiency, 2) implement a plan focusing on developing and expanding our subsidiaries through increased sales and marketing efforts, and 3) develop a new acquisition strategy to acquire small, privately held hair salons. Our continued existence is dependent upon its ability to resolve it liquidity problems and increase profitability in its current business operations. However, the outcome of management's plans cannot be ascertained with any degree of certainty. The accompanying consolidated financial statements do not include any adjustments that might result from the outcome of these risks and uncertainties. ITEM 2. MANAGEMENT'S DISCUSSION AND ANALYSIS OR PLAN OF OPERATION - -------- HairMax International, Inc. is hereby providing cautionary statements identifying important factors that could cause our actual results to differ materially from those projected in forward looking statements made in this quarterly report on Form 10-QSB. Any statements that express, or involve discussions as to, expectations, beliefs, plans, objectives, assumptions or future events or performance (often, but not always, through the use of words or phrases such as "likely will result," "are expected to," "will continue," "is anticipated," "estimated," "intends," "plans" and "projection") are not historical facts and may be forward-looking statements and involve estimates and uncertainties which could cause actual results to differ materially from those expressed in the forward-looking statements. Accordingly, any such statements are qualified in their entirety by reference to, and are accompanied by, the following key factors that have a direct bearing on our results of operations: the absence of contracts with customers or suppliers; our ability to maintain and develop relationships with customers and suppliers; our ability to successfully integrate acquired businesses or new brands; the impact of competitive products and pricing; supply constraints or difficulties; changes in the retail and beauty industries; the retention and availability of key personnel; and general economic and business conditions. We caution that the factors described herein could cause actual results to differ materially from those expressed in any forward-looking statements and that the investors should not place undue reliance on any such forward-looking statements. Further, any forward-looking statement speaks only as of the date on which such statement is made, and we undertake no obligation to update any forward-looking statement to reflect events or circumstances after the date on which such statement is made or to reflect the occurrence of unanticipated events or circumstances. Consequently, no forward-looking statement can be guaranteed. New factors emerge from time to time, and it is not possible for us to predict all such factors. Further, we cannot assess the impact of each such factor on our results of operations or the extent to which any factor, or combination of factors, may cause actual results to differ materially from those contained in any forward-looking statements. Overview - -------- Hairmax International Corp., formerly known as National Beauty Corp, Inc., was incorporated in Nevada in 1987. We have primarily operated through our wholly owned subsidiaries, Cleaning Express USA, Hair Max of Florida, Inc. f/k/a Beauty Works USA, Inc. and Cleaning Express USA, Inc. is a full service cleaning company offering daily residential cleaning services, carpet cleaning and other related services in the South Florida area. During April 2000, the company began operations as an e-commerce distributor of beauty products under its Beauty Merchant, Inc. subsidiary and ceased these operations in 2001. Hairmax International currently offers hairstyling beauty services and products through its retail beauty salons in the South Florida area through its Hair Max of Florida, Inc. subsidiary. Hairmax International intends to operate a chain of haircutting stores, located inside or next to major retailers, through Hair Max subsidiaries. Hairmax International's business plan entails developing hairstyling salons and marketing the company's services, through a niche concept, "WE STYLE FOR LESS", including marketing our own private label beauty products through these operations. Hairmax International is also pursuing the development of its "HAIRMAX" franchise concept, which it expects to launch and market in 2005, we expect to have five operating salons, in place, and a training center in South Florida. We are presently working with several business development consultants, and plan to pursue celebrity affiliation with the Hairmax concept, and the franchise development program. There are currently three HairMax stores in South Florida. During the quarter ending September 30, 2004, we terminated and discontinued any further investment in HairMax of Nevada, Inc. The operations did not meet corporate standards due to poor locations. Overall we plan on acquiring existing salon operations, from private owners. In our opinion, we will be able to increase sales significantly, by purchasing successful salon operations, and add them to our portfolio of developing companies. We recently targeted several potential salons, and expect aggressively to seek to purchase them, if we are successful in negotiating for acquisition plans to expand internationally. In October 2004, we began development of DATEMAX USA.COM, an Internet dating portal. The licensing and development is being outsourced to a software developer. The portal is expected to be launched initially during October 2004, with continued technical developments and upgrades planned through fourth quarter. The Internet dating portal is majority owned by Max Internet Brands Inc. a Florida corporation, which presently owns several proprietary rights to the following domains: Datemax Seniors.com, Partymax USA.com, Companions USA. Com and Datemax USA.com. We are seeking a programmer/developer partner to further develop Internet business interests, by development and acquisition. As a Business Development Company we are focused on growth, and plan on continuing existing business operations. We expect to add at least 8 employees, through our subsidiary companies during the next 12 months to our retail operations. We are unable to determine how many additional employees will be required for support operations. The corporate staff of four office employees and various consultants that are presently on staff will manage new employees. We plan on managing our Internet operations by outsourced contract labor, and do not expect to add new employees. In June 2002, we made application with the U.S. Patent and Trademark office, to gain exclusive rights to the name and logo for "Hair Max". The registration is still pending. In July 2004, we signed a Letter of Intent with Xibiabang Corporation, in the Peoples Republic of China, for expanded development and partnership. Negotiations are still ongoing. RESULTS OF OPERATIONS - ----------------------- Net Loss We had net losses of $(273,050) and $(424,175), or $(.002) and $(.65) per common share for the three months ended September 30, 2004 and 2003, respectively. We had net losses of $(1,302,077) and $(726,568) or $(.02) and $(1.13), for the nine months ended September 30, 2004 and 2003, respectively. The change in net loss was primarily due to an increase in common shares issued for professional services rendered and compensation for officers. In addition, we experienced losses of business in our salon and cleaning segments for the quarter ended September 30, 2004 due to the multiple hurricanes in Florida during that period. These losses occurred before and after the hurricanes. Sales Cleaning revenues decreased $16,884 or 33% to $34,197 for the three months ended September 30, 2004, from $51,081 for the three months ended September 30, 2003. Cleaning revenues decreased $29,353 or 19% to $129,100 for the nine months ended September 30, 2004, from $158,453 for the nine months ended September 30, 2003. The decrease was primarily due to a decline in cleaning division demand in the first through third quarters of 2004 compared to the comparable periods in 2003. The Company is also concentrating more on its beauty salon segment. Average selling prices and gross margins remained fairly constant. In addition, we experienced sales losses in our salon and cleaning segments for the quarter ended September 30, 2004 due to the multiple hurricanes in Florida during that period. These sales losses occurred before and after the hurricanes. Beauty salon revenues increased $21,812 or 38% to $79,415 for the three months ended September 30, 2004 as compared with $57,603 for the three months ended September 30, 2003. Beauty salon revenues increased $137,609 or 77% to $316,421 for the nine months ended September 30, 2004 as compared with $178,812 for the nine months ended September 30, 2003. The increase in the first through third second quarters of 2004 was primarily due increased demand due to stores being matured in the areas opened and the opening of new stores, less the affects of the Florida hurricanes in the third quarter. Expenses Selling, general, and administrative expenses for the three months ended September 30, 2004 decreased $102,517 or 21% to $382,094. In comparison with the three month period ended September 30, 2003, consulting and payroll increased $65,995 due to common stock issuances for professional services rendered and salaries for officers in the third quarter of 2004. Selling, general, and administrative expenses for the nine months ended September 30, 2004 increased $811,072 or 73% to $1,727,105. In comparison with the nine month period ended September 30, 2003 amount of $916,033, consulting and payroll increased due to common stock issuances for professional services rendered and salaries for officers in the first three quarters and mainly second quarter of 2004. The increase is directly attributable to the increase in common stock issued for consulting services in 2004 compared to 2003. Liquidity and Capital Resources On September 30, 2004, we had cash of $9,111 and a working capital deficit of $83,950. This compares with cash of $3,994 and a working capital deficit of $139,712 at December 31, 2003. The increase in cash and decrease in working capital deficit was due to an increase in revenue from beauty salon and residential cleaning for 2004. Operating activities had a net usage of cash in the amount of $19,883 during the nine months ended September 30, 2004 reflecting an excess of expenditures over revenues with common stock issued for services added back. Net cash used in operating activities was $20,858 for the nine months ended September 30, 2004 as compared with net cash used in operating activities of $181,182 for the same period ended September 30, 2003. The decrease in cash used was primarily attributable to an increase in stock issued for services in operations for the 2004 period. Net cash used in investing activities for the nine months ended September 30, 2004 was $-0- as compared with net cash used in investing activities of $3,505 for the nine months ended September 30, 2003. The decrease in net cash used in investing activities is attributable to no purchases of fixed assets during the nine months ended September 30, 2004 compared to the comparable period in 2003. Net cash provided by financing activities for the nine months ended September 30, 2004 was $25,975 as compared with net cash provided by financing activities of $125,628 for the nine months ended September 30, 2003. The decrease in net cash provided by financing activities is attributable to no proceeds from shareholder loan payable and a cash decrease from common stock issuances in the nine months ended September 30, 2004 compared to the comparable period in 2003. ITEM 3. QUANTITATIVE AND QUALITATIVE DISCLOSURES ABOUT MARKET RISK - -------- We do not have any material risk with respect to changes in foreign currency exchange rates, commodities prices or interest rates. We do not believe that we have any other relevant market risk with respect to the categories intended to be discussed in this item of this report. ITEM 4. CONTROLS AND PROCEDURES - -------- Quarterly Evaluation of Controls As of the end of the period covered by this quarterly report on Form 10-QSB, we evaluated the effectiveness of the design and operation of (i) our disclosure controls and procedures ("Disclosure Controls"), and (ii) our internal control over financial reporting ("Internal Controls"). This evaluation ("Evaluation") was performed by our President and Chief Executive Officer, Edward A. Roth ("CEO") and Michael J. Bongiovanni, our Chief Financial Officer. In this section, we present the conclusions of our CEO and CFO based on and as of the date of the Evaluation, (i) with respect to the effectiveness of our Disclosure Controls, and (ii) with respect to any change in our Internal Controls that occurred during the most recent fiscal quarter that has materially affected, or is reasonably likely to materially affect our Internal Controls. CEO and CFO Certifications Attached to this annual report, as Exhibits 31.1 and 31.2, are certain certifications of the CEO and CFO, which are required in accordance with the Exchange Act and the Commission's rules implementing such section (the "Rule 13a-14(a)/15d-14(a) Certifications"). This section of the annual report contains the information concerning the Evaluation referred to in the Rule 13a-14(a)/15d-14(a) Certifications. This information should be read in conjunction with the Rule 13a-14(a)/15d-14(a) Certifications for a more complete understanding of the topic presented. Disclosure Controls and Internal Controls Disclosure Controls are procedures designed with the objective of ensuring that information required to be disclosed in our reports filed with the Commission under the Exchange Act, such as this annual report, is recorded, processed, summarized and reported within the time period specified in the Commission's rules and forms. Disclosure Controls are also designed with the objective of ensuring that material information relating to the Company is made known to the CEO and the CFO by others, particularly during the period in which the applicable report is being prepared. Internal Controls, on the other hand, are procedures which are designed with the objective of providing reasonable assurance that (i) our transactions are properly authorized, (ii) the Company's assets are safeguarded against unauthorized or improper use, and (iii) our transactions are properly recorded and reported, all to permit the preparation of complete and accurate financial statements in conformity with accounting principals generally accepted in the United States. Limitations on the Effectiveness of Controls Our management does not expect that our Disclosure Controls or our Internal Controls will prevent all error and all fraud. A control system, no matter how well developed and operated, can provide only reasonable, but not absolute assurance that the objectives of the control system are met. Further, the design of the control system must reflect the fact that there are resource constraints, and the benefits of controls must be considered relative to their costs. Because of the inherent limitations in all control systems, no evaluation of controls can provide absolute assurance that all control issues and instances so of fraud, if any, within the Company have been detected. These inherent limitations include the realities that judgments in decision -making can be faulty, and that breakdowns can occur because of simple error or mistake. Additionally, controls can be circumvented by the individual acts of some persons, by collusion of two or more people, or by management override of the control. The design of a system of controls also is based in part upon certain assumptions about the likelihood of future events, and there can be no assurance that any design will succeed in achieving its stated objectives under all potential future conditions. Over time, control may become inadequate because of changes in conditions, or because the degree of compliance with the policies or procedures may deteriorate. Because of the inherent limitations in a cost-effective control system, misstatements due to error or fraud may occur and not be detected. Scope of the Evaluation The CEO and CFO's evaluation of our Disclosure Controls and Internal Controls included a review of the controls' (i) objectives, (ii) design, (iii) implementation, and (iv) the effect of the controls on the information generated for use in this annual report. In the course of the Evaluation, the CEO and CFO sought to identify data errors, control problems, acts of fraud, and they sought to confirm that appropriate corrective action, including process improvements, was being undertaken. This type of evaluation is done on a quarterly basis so that the conclusions concerning the effectiveness of our controls can be reported in our quarterly reports on Form 10-QSB and annual reports on Form 10-KSB. The overall goals of these various evaluation activities are to monitor our Disclosure Controls and our Internal Controls, and to make modifications if and as necessary. Our external auditors also review Internal Controls in connection with their audit and review activities. Our intent in this regard is that the Disclosure Controls and the Internal Controls will be maintained as dynamic systems that change (including improvements and corrections) as conditions warrant. Among other matters, we sought in our Evaluation to determine whether there were any significant deficiencies or material weaknesses in our Internal Controls, which are reasonably likely to adversely affect our ability to record, process, summarize and report financial information, or whether we had identified any acts of fraud, whether or not material, involving management or other employees who have a significant role in our Internal Controls. This information was important for both the Evaluation, generally, and because the Rule 13a-14(a)/15d-14(a) Certifications, Item 5, require that the CEO and CFO disclose that information to our Board (audit committee), and to our independent auditors, and to report on related matters in this section of the annual report. In the professional auditing literature, "significant deficiencies" are referred to as "reportable conditions". These are control issues that could have significant adverse affect on the ability to record, process, summarize and report financial data in the financial statements. A "material weakness" is defined in the auditing literature as a particularly serious reportable condition where the internal control does not reduce, to a relatively low level, the risk that misstatement cause by error or fraud may occur in amounts that would be material in relation to the financial statements and not be detected within a timely period by employee in the normal course of performing their assigned functions. We also sought to deal with other controls matters in the Evaluation, and in each case, if a problem was identified; we considered what revisions, improvements and/or corrections to make in accordance with our ongoing procedures. Conclusions Based upon the Evaluation, the Company's CEO and CFO have concluded that, subject to the limitations noted above, our Disclosure Controls are effective to ensure that material information relating to the Company is made known to management, including the CEO and CFO, particularly during the period when our periodic reports are being prepared, and that our Internal Controls are effective to provide reasonable assurance that our financial statements are fairly presented inconformity with accounting principals generally accepted in the United States. Additionally, there has been no change in our Internal Controls that occurred during our most recent fiscal quarter that has materially affected, or is reasonably likely to affect, our Internal Controls. PART II. OTHER INFORMATION - --------- Item 1. Legal Proceedings None. Item 2. Changes in Securities During the three months ended September 30, 2004, we issued 175,000,000 shares of our restricted common stock to our President and Chief Executive Officer pursuant to a 200 for 1 conversion of 875,000 of preferred shares owned by our President and Chief Executive Officer into common shares. In addition, we issued 9,333,333 and 97,500 shares of common stock to unrelated outside investors and we issued 1,528,000 common shares for services rendered by outside contractors during the three months ended September 30, 2004. Item 3. Defaults Upon Senior Securities None. Item 4. Submission of Matters to a Vote of Security Holders A majority of the security holders voted to issue common stock to various investors and consultants during the three months ended September 30, 2004. A majority of the security holders voted to rescind and terminate the Share Purchase Agreement and related Promissory Notes and Security Agreements with southern Securities, Inc. A majority of the security holders voted to enter into a signed Share Purchase Agreement and related Promissory Note and Security Agreement with Barr-John Investments. Item 5. Other Information In July of 2004, we signed a Letter of Intent with Xibiabang Corporation, in the Peoples Republic of China, for expanded development and partnership. Negotiations are still ongoing. Item 6. Exhibits and Reports on Form 8-K (a) Exhibits are incorporated by reference. (b) On July 2, 2004, we filed an 8-K regarding the filing of an election with the Commission pursuant to Section 54(a) of the Investment Company Act of 1940, to be subject to the provisions of sections 55 through 65 of the Act and be regulated as a Business Development Company. (c) --Signature page follows- SIGNATURES ---------- Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned, thereunto duly authorized. HAIRMAX INTERNATIONAL, INC., (Registrant) /S/ Michael J. Bongiovanni Date: November 11, 2004 ----------------------------- Michael J. Bongiovanni Chief Financial Officer /S/ Edward A. Roth Date: November 11, 2004 ----------------------------- Edward A. Roth Chief Executive Officer