UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
Form 13F
Form 13F COVER PAGE
Report for the Calendar Year or Quarter Ended: March 31,2013
Check here if Amendment [ ]; Amendment Number:
This Amendment (Check only one.): [ ] is a restatement.
[ ] adds new holdings entries.
Institutional Investment Manager Filing this Report:
Name: Puplava Financial Services, Inc.
Address: 10809 Thornmint Road
2nd Floor
San Diego, CA 92127
13F File Number: 028-11894
The institutional investment manager filing this report and the person by whom
it is signed hereby represent that the person signing the report is authorized
to submit it, that all information contained herein is true, correct and
complete, and that it is understood that all required items, statements,
schedules, lists, and tables, are considered integral parts of this form.
Person Signing this Report on Behalf of Reporting Manager:
Name: James J. Puplava
Title: President
Phone: 858-487-3939
Signature, Place, and Date of Signing:
/s/James J. Puplava San Diego, CA May 13, 2013
Report Type (Check only one.):
[ X] 13F HOLDINGS REPORT.
[ ] 13F NOTICE.
[ ] 13F COMBINATION REPORT.
FORM 13F SUMMARY PAGE
Report Summary:
Number of Other Included Managers: 0
Form 13F Information Table Entry Total: 108
Form 13F Information Table Value Total: $194,002 (thousands)
List of Other Included Managers:
Provide a numbered list of the name(s) and Form 13F file number(s) of all
institutional managers with respect to which this report is filed, other
than the manager filing this report.
NONE
FORM 13F INFORMATION TABLE
VALUE SHARES/ SH/ PUT/ INVSTMT OTHER VOTING AUTHORITY
NAME OF ISSUER TITLE OF CLASS CUSIP (x$1000) PRN AMT PRN CALL DSCRETN MANAGERS SOLE SHARED NONE
------------------------------ ---------------- --------- -------- -------- --- ---- ------- ------------ -------- -------- --------
3M CO COM 88579y101 4731 44507 SH SOLE 44507
ABERDEEN ASIA PACIFIC INCOM COM 003009107 201 25900 SH SOLE 25900
AGNICO EAGLE MINES LTD COM 008474108 2469 60175 SH SOLE 60175
ALLIED NEVADA GOLD CORP COM 019344100 473 28784 SH SOLE 28784
AMERICAN ELEC PWR INC COM 025537101 4907 100925 SH SOLE 100925
AMERICAN TOWER CORP NEW COM 03027x100 4037 52491 SH SOLE 52491
AMERICAN WTR WKS CO INC NEW COM 030420103 1415 34167 SH SOLE 34167
ANALOG DEVICES INC COM 032654105 813 17507 SH SOLE 17507
APPLE INC COM 037833100 1855 4191 SH SOLE 4191
ASANKO GOLD INC COM 04341y105 71 21850 SH SOLE 21850
AT&T INC COM 00206r102 5628 153402 SH SOLE 153402
BANK OF AMERICA CORPORATION COM 060505104 5582 458309 SH SOLE 458309
BCE INC COM NEW 05534b760 471 10100 SH SOLE 10100
BUCKEYE PARTNERS L P UNIT LTD PARTN 118230101 490 8026 SH SOLE 8026
CAMPBELL SOUP CO COM 134429109 577 12741 SH SOLE 12741
CARBO CERAMICS INC COM 140781105 561 6165 SH SOLE 6165
CBL & ASSOC PPTYS INC COM 124830100 3217 136350 SH SOLE 136350
CENTRAL FD CDA LTD CL A 153501101 1005 51930 SH SOLE 51930
CHEVRON CORP NEW COM 166764100 1040 8753 SH SOLE 8753
CINCINNATI FINL CORP COM 172062101 581 12319 SH SOLE 12319
CLOROX CO DEL COM 189054109 412 4655 SH SOLE 4655
COCA COLA ENTERPRISES INC NE COM 19122t109 432 11710 SH SOLE 11710
COLGATE PALMOLIVE CO COM 194162103 1003 8500 SH SOLE 8500
CONOCOPHILLIPS COM 20825c104 1399 23287 SH SOLE 23287
CONSOL ENERGY INC COM 20854p109 391 11625 SH SOLE 11625
COSTCO WHSL CORP NEW COM 22160k105 7013 66098 SH SOLE 66098
DENISON MINES CORP COM 248356107 15 11079 SH SOLE 11079
DISNEY WALT CO COM DISNEY 254687106 7233 127356 SH SOLE 127356
DRESSER-RAND GROUP INC COM 261608103 513 8325 SH SOLE 8325
DTE ENERGY CO COM 233331107 786 11502 SH SOLE 11502
EBAY INC COM 278642103 5795 106888 SH SOLE 106888
ELDORADO GOLD CORP NEW COM 284902103 196 20650 SH SOLE 20650
ENDEAVOUR SILVER CORP COM 29258y103 307 49410 SH SOLE 49410
EXXON MOBIL CORP COM 30231g102 6863 76168 SH SOLE 76168
FEDEX CORP COM 31428x106 4186 42630 SH SOLE 42630
FIRST MAJESTIC SILVER CORP COM 32076v103 1255 77670 SH SOLE 77670
FORTUNA SILVER MINES INC COM 349915108 112 26050 SH SOLE 26050
FRANCO NEVADA CORP COM 351858105 1052 23081 SH SOLE 23081
FREEPORT-MCMORAN COPPER & GO COM 35671d857 2727 82397 SH SOLE 82397
GAMCO GLOBAL GOLD NAT RES & COM SH BEN INT 36465a109 378 30050 SH SOLE 30050
GENERAL ELECTRIC CO COM 369604103 5245 226893 SH SOLE 226893
GOLD RESOURCE CORP COM 38068t105 473 36344 SH SOLE 36344
GOLDCORP INC NEW COM 380956409 1846 54910 SH SOLE 54910
GREAT PANTHER SILVER LTD COM 39115v101 533 410201 SH SOLE 410201
HALLIBURTON CO COM 406216101 553 13702 SH SOLE 13702
HCP INC COM 40414l109 870 17450 SH SOLE 17450
HEADWATERS INC COM 42210p102 476 43700 SH SOLE 43700
HECLA MNG CO COM 422704106 247 62625 SH SOLE 62625
HOLLY ENERGY PARTNERS L P COM UT LTD PTN 435763107 264 6600 SH SOLE 6600
HOME DEPOT INC COM 437076102 1054 15108 SH SOLE 15108
HONEYWELL INTL INC COM 438516106 676 8975 SH SOLE 8975
IAMGOLD CORP COM 450913108 88 12262 SH SOLE 12262
ILLINOIS TOOL WKS INC COM 452308109 3696 60656 SH SOLE 60656
INERGY L P UNIT LTD PTNR 456615103 667 32659 SH SOLE 32659
INTUIT COM 461202103 448 6825 SH SOLE 6825
ISHARES SILVER TRUST ISHARES 46428q109 1261 45975 SH SOLE 45975
ISHARES TR CORE TOTUSBD ETF 464287226 3016 27240 SH SOLE 27240
ISHARES TR HIGH YLD CORP 464288513 547 5801 SH SOLE 5801
JOHNSON & JOHNSON COM 478160104 6142 75345 SH SOLE 75345
KIMBER RES INC COM 49435n101 345 1772821 SH SOLE 1772821
KIMBERLY CLARK CORP COM 494368103 1202 12274 SH SOLE 12274
KINROSS GOLD CORP COM NO PAR 496902404 1301 164093 SH SOLE 164093
LAKE SHORE GOLD CORP COM 510728108 234 378199 SH SOLE 378199
LENNAR CORP CL A 526057104 4231 102001 SH SOLE 102001
LILLY ELI & CO COM 532457108 1437 25319 SH SOLE 25319
MARATHON PETE CORP COM 56585a102 3760 41964 SH SOLE 41964
MARKET VECTORS ETF TR GOLD MINER ETF 57060u100 212 5607 SH SOLE 5607
MCEWEN MNG INC COM 58039p107 198 69566 SH SOLE 69566
NATIONAL PENN BANCSHARES INC COM 637138108 611 57200 SH SOLE 57200
NEW GOLD INC CDA COM 644535106 2882 316785 SH SOLE 316785
NEWMONT MINING CORP COM 651639106 1870 44650 SH SOLE 44650
NEXTERA ENERGY INC COM 65339f101 1354 17441 SH SOLE 17441
OCCIDENTAL PETE CORP DEL COM 674599105 234 2993 SH SOLE 2993
PENN WEST PETE LTD NEW COM 707887105 184 17188 SH SOLE 17188
PEPCO HOLDINGS INC COM 713291102 900 42100 SH SOLE 42100
PEPSICO INC COM 713448108 787 9951 SH SOLE 9951
PFIZER INC COM 717081103 7356 254892 SH SOLE 254892
PHILLIPS 66 COM 718546104 4075 58240 SH SOLE 58240
PIMCO ETF TR 25YR+ ZERO U S 72201r882 600 5825 SH SOLE 5825
PINNACLE WEST CAP CORP COM 723484101 745 12878 SH SOLE 12878
POWERSHARES ETF TRUST II GLOB GLD&P ETF 73936q876 235 7700 SH SOLE 7700
PROCTER & GAMBLE CO COM 742718109 1167 15151 SH SOLE 15151
QIAGEN NV REG SHS n72482107 574 27275 SH SOLE 27275
ROGERS COMMUNICATIONS INC CL B 775109200 1150 22532 SH SOLE 22532
ROYAL GOLD INC COM 780287108 4234 59619 SH SOLE 59619
RUBICON MINERALS CORP COM 780911103 441 183360 SH SOLE 183360
SILVER STD RES INC COM 82823l106 759 72000 SH SOLE 72000
SILVER WHEATON CORP COM 828336107 4128 131690 SH SOLE 131690
SILVERCREST MINES INC COM 828365106 24 10000 SH SOLE 10000
SKYWEST INC COM 830879102 590 36775 SH SOLE 36775
SOLITARIO EXPL & RTY CORP COM 8342ep107 97 61000 SH SOLE 61000
SPDR GOLD TRUST GOLD SHS 78463v107 3910 25315 SH SOLE 25315
SPDR S&P 500 ETF TR TR UNIT 78462f103 9636 61510 SH SOLE 61510
SPROTT RESOURCE LENDING CORP COM 85207j100 14 10900 SH SOLE 10900
STAR SCIENTIFIC INC COM 85517p101 38 23000 SH SOLE 23000
STERICYCLE INC COM 858912108 645 6075 SH SOLE 6075
TAHOE RES INC COM 873868103 601 34200 SH SOLE 34200
TARGET CORP COM 87612e106 814 11905 SH SOLE 11905
TELUS CORP COM 87971m103 1214 17575 SH SOLE 17575
TEMPLETON GLOBAL INCOME FD COM 880198106 113 12150 SH SOLE 12150
TJX COS INC NEW COM 872540109 538 11525 SH SOLE 11525
TRAVELERS COMPANIES INC COM 89417e109 1379 16385 SH SOLE 16385
UNION PAC CORP COM 907818108 4440 31181 SH SOLE 31181
US BANCORP DEL COM NEW 902973304 1177 34703 SH SOLE 34703
VISA INC COM CL A 92826c839 5700 33566 SH SOLE 33566
WAL-MART STORES INC COM 931142103 1196 15984 SH SOLE 15984
XILINX INC COM 983919101 1046 27425 SH SOLE 27425
YAMANA GOLD INC COM 98462y100 3330 216997 SH SOLE 216997