UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 Form 13F Form 13F COVER PAGE Report for the Calendar Year or Quarter Ended: March 31,2013 Check here if Amendment [ ]; Amendment Number: This Amendment (Check only one): [ ] is a restatement. [ ] adds new holdings entries. Institutional Investment Manager Filing this Report: Name: The Financial Advisory Group, Inc. Address: 5599 San Felipe, Suite 900 Houston, Texas 77056 Form 13F File Number: The institutional investment manager filing this report and the person by whom it is signed hereby represent that the person signing the report is authorized to submit it, that all information contained herein is true, correct and complete, and that it is understood that all required items, statements, schedules, lists and tables, are considered integral parts of this form. Person Signing this Report on Behalf of Reporting Manager: Name: Curtis Holden Title: Director of Investment Research Phone: 713-627-7660 Signature, Place, and Date of Signing: Curtis Holden Houston, Texas May 13, 2013 --------------------- --------------------- ------------------- [Signature] [City, State] [Date] Report Type (Check only one): [X] 13F HOLDINGS REPORT. (Check here if all holdings of this reporting manager are reported in this report. [ ] 13F NOTICE. (Check here if no holdings reported are in this report, and all holdings are reported by other reporting manager(s).) [ ] 13F COMBINATION REPORT. (Check here if a portion of the holdings for this reporting manager are reported in this report and a portion are reported by other reporting manager(s).) List of Other Managers Reporting for this Manager: none Form 13F SUMMARY PAGE Report Summary: Number of Other Included Managers: 0 ----------------------- Form 13F Information Table Entry Total: 47 ----------------------- Form 13F Information Table Value Total: $ 153806.345X1000 (x thousand) ----------------------- List of Other Included Managers: Name of Reporting Manager Form 13F Information Table FORM 13F INFORMATION TABLE 	COLUMN 1			COLUMN 2	 COLUMN 3	COLUMN 4	 COLUMN 5	 COLUMN 6 COLUMN 7	COLUMN 8 					TITLE OF			 VALUE		SHRS OR	SH/ PUT/ INVESTMENT OTHER	VOTING AUTHORITY NAME OF ISSUER		 		CLASS		 CUSIP		(X$1000)	PRN AMT	PRN CALL DISCRETION MANAGERS	SOLE	SHARED	NONE --------------------------------------------------------------------------------------------------- 3M COMPANY 				COM		 88579Y101	 398.237	 3746SH	 SOLE					 3746 AMERICAN ELECTRIC TECHS			COM		 025576109	 151.639	 29107SH	 SOLE					 29107 APPLE INC 				COM		 037833100	 536.061	 1211SH	 SOLE					 1211 BAXTER INTERNATIONAL INC 		COM		 071813109	 413.612	 5694SH	 SOLE					 5694 BOEING CO 				COM		 097023105	 573.650	 6682SH	 SOLE					 6682 CHEVRON CORPORATION 			COM		 166764100	 453.774	 3819SH	 SOLE					 3819 EMERSON ELECTRIC CO 			COM		 291011104	 330.471	 5915SH	 SOLE					 5915 ENTERPRISE PRODS PARTNERS L		COM		 293792107	 407.199	 6754SH	 SOLE					 6754 EXXON MOBIL CORPORATION 		COM		 30231G102	3200.887	 35522SH	 SOLE					 35522 FREEPORT MCMORAN COPPER 		COM		 35671D857	 238.254	 7198SH	 SOLE					 7198 GENERAL ELECTRIC COMPANY 		COM		 369604103	 220.981	 9558SH	 SOLE					 9558 GOOGLE INC				CL A		 38259P508	 482.868	 608SH	 SOLE					 608 RYDEX ETF TRUST				GUG S&P500 EQ WT 78355W106	3909.641	 65554SH	 SOLE					 65554 HOME DEPOT INC 				COM		 437076102	 346.248	 4962SH	 SOLE					 4962 ISHARES TR				BARCLYS 1-3YR CR 464288646	 606.855	 5750SH	 SOLE					 5750 ISHARES TR 				MSCI ACJPN IDX	 464288182	 442.686	 7493SH	 SOLE					 7493 ISHARES TR 				RUSSELL MIDCAP	 464287499	1124.225	 8832SH	 SOLE					 8832 JOHNSON & JOHNSON			COM		 478160104	 235.703	 2891SH	 SOLE					 2891 JP MORGAN CHASE & CO			ALERIAN ML ETN	 46625H365 14588.938	 320777SH	 SOLE					320777 MARKET VECTORS ETF TR			AGRIBUS ETF	 57060U605	7967.902 	 147145SH	 SOLE					147145 MC DONALDS CORP 			COM		 580135101	 442.923	 4443SH	 SOLE					 4443 NAVIDEA BIOPHARMA 			COM		 63937X103	 56.056	 20685SH	 SOLE					 20685 NORFOLK SOUTHERN CORP 			COM		 655844108	 308.320	 4000SH	 SOLE					 4000 PEPSICO INCORPORATED 			COM		 713448108	1006.437	 12722SH	 SOLE					 12722 PIMCO ETF TR				0-5 HIGH YIELD	 72201R783	 259.334	 2480SH	 SOLE					 2480 POWERSHARES ETF TR II			S&P500 LOW VOL	 73937B779	6800.988	 218822SH	 SOLE					218822 POWERSHS QQQ TRUST SER 1 		UNIT SER 1	 73935A104	3128.548	 45361SH	 SOLE					 45361 PRECISION CASTPARTS CORP		COM		 740189105	 284.430	 1500SH	 SOLE					 1500 PROCTER & GAMBLE 			COM		 742718109	 420.054	 5451SH	 SOLE					 5451 S P D R S&P 500 ETF TR EXPIRING 01/22/21TR UNIT		 78462F103 15106.591	 96423SH	 SOLE					 96423 SCHLUMBERGER LTD F 		COM		 806857108	 349.212	 4663SH	 SOLE					 4663 SELECT SECTOR SPDR TR			SBI INT-ENERGY	 81369Y506	4683.652	 59055SH	 SOLE					 59055 SELECT SECTOR SPDR TR			SBI INT-INDS	 71369Y704 208.800	 5000SH	 SOLE					 5000 SPDR DOW JONES INDL AVRG ETF		UT SER 1	 78467X109 37723.183	 259587SH	 SOLE					259587 SPDR GOLD TRUST				GOLD SHS	 78463V107	1477.075	 9368SH	 SOLE					 9368 SPDR SERIES TRUST			S&P DIVID ETF	 78464A763 8211.862	 124441SH	 SOLE					124441 SPDR S&P MIDCAP 400 ETF TR		UTSER1 S&PDCRP	 78467Y107 13764.762	 65634SH	 SOLE					 65634 TRANSOCEAN LTD				REG SHS		 H8817H100	 211.893	 4078SH	 SOLE					 4078 UNION PACIFIC CORP 			COM		 907818108 407.577	 2862SH	 SOLE					 2862 UNITED TECHNOLOGIES CORP 		COM		 913017109	 865.349	 9262SH	 SOLE					 9262 VANGUARD SPECIALIZED PORTFOL		DIV APP ETF	 921908844 617.580	 9400SH	 SOLE					 9400 VANGUARD INDEX FDS			GROWTH ETF	 922908736	8901.171	 114839SH	 SOLE					114839 VANGUARD INDEX FDS			LARGE CAP ETF	 922908637	9332.298 	 130085SH	 SOLE					130085 VANGUARD INTL EQUITY INDEX F		MSCI EMR MKT ETF 922042858	 815.100	 19000SH	 SOLE					 19000 VANGUARD SCOTTSDALE FDS			SHRT-TERM CORP	 92206C409	 514.176 6400SH	 SOLE					 6400 VANGUARD WORLD FDS			UTILITIES ETF	 92204A876	 491.550	 5800SH	 SOLE					 5800 WAL-MART STORES INC 			COM		 931142103	 817.293	 10922SH	 SOLE					 10922 TOTAL	$153806.345X1000