We are a retailer of distinctive modern design products to both residential and commercial customers. Our clients purchase through three integrated sales points, consisting of our studios, website and phone. Approximately 59% of our orders occur in our studios generating approximately 76% of product sales. The remaining 41% of our orders are transacted via our website and phone center. We have developed a presence in modern design furnishings and a brand recognized for design excellence among our customers and the design community. In the process we have created a business model that enables us to provide products to our customers in a more convenient, efficient and economical manner than was previously available to them. Our policy of maintaining core products in stock represents a departure from the approach taken by many other modern design furnishings retailers. In 2007, we introduced an extended lead-time program, allowing our clients to personalize their product to meet their unique needs. In addition, we launched an expanded offering in accessories in the fourth quarter 2007, which we call “DWR:Tools for Living.” We believe this new product line will increase our presence in providing modern design solutions for our customers. In this category we feature approximately 700 products, ranging in price from under $10 to over $2,000. The products all share good design and functionality. In 2008 we opened two DWR:Tools for Living stores, one in Manhattan and one in Santa Monica, California.
Company profile
Ticker
DWRI
Exchange
Employees
Incorporated
Location
Industry (SIC)
Sleepaid Holding • ZHRH ...
SEC CIK
Corporate docs
IRS number
943314374
Latest filings (excl ownership)
D
$2.5M in equity, sold $1.8M, 4 investors
2 Aug 12
UPLOAD
Letter from SEC
20 Nov 09
CORRESP
Correspondence with SEC
19 Nov 09
CORRESP
Correspondence with SEC
2 Nov 09
UPLOAD
Letter from SEC
19 Oct 09
15-12G
Securities registration termination
16 Oct 09
PRE 14A
Preliminary proxy
22 Sep 09
8-K
Entry into a Material Definitive Agreement
15 Sep 09
D
Exempt offering of security
14 Aug 09
10-Q
2009 Q2
Quarterly report
11 Aug 09
Latest ownership filings
No filings