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products demand GQ, to related including Columbia's continue receive lower the awards While weather media Journal, pandemic Men's the newest season. sales, and covering call-outs to for and innovations and Shape impacted our
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collection and our to we our On collection for loves consumers of to Guide stories anyone be website front, marketing How the launched delivers outdoor. articles the custom To Outdoor about and of technologies can down innovative This prepare earth outdoors who new our and advice and Instagram. products on learn
time. working favorite provides interact community and during events, channels, for connect with the some community our our outdoor their the outdoor #effort quickly adventures each and educate to or tell other campaign, the As Instagram us including share platform Consumers team pandemic about with can unfolded, sponsored with outdoor athletes help brand of inspire plans our their social the together to future. our a marketing through responded live outdoor to which our We're this also and enthusiasts. featuring unprecedented
X% winter products growth SOREL's In U.S., the robust SOREL. coming momentum quarter in brand's are home in with to out Europe. from sales was down consumers e-commerce online. the as stuck sales Moving sought SOREL's Net clearly at of the evident lower were styles decline in brand who first the primarily utility
volumes significant clothing growth e-commerce the prior SOREL sales we where growth. business hold. XXXX, setting generated declined of April, change took line. conference in wholesale lower actually the in focus, product its the growth. continued We and first and when April, net confident last positive refreshed wholesale into several weeks call had closures. early that quarter including We discussed nearly e-commerce encouraged first sales sales prAna for year-over-year XX% Through robust remain prAna's offset more pandemic were than the in message sales across as In store were sorel.com XXX% of the records weeks brand's year-over-year, up sorel.com the has despite unit to
sales healthy net as way X% a first start progressed. the Mountain to in to lower Hardwear to demand the due gave quarter the quarter the year as declined pandemic
sufficient uncertainty previously to we crisis. believe through have surrounding announced, to access capital number have manage modeling the XXXX withdrawn outlook. pandemic, and given As that ongoing downside and We're the financial and we disruption business we a of the our liquidity scenarios
trying for we're this crowds in nature avoid as to this the and change to permanently when I'm it will is solution. convinced seems outdoors consumer looking hard result say how like going of grow participation to pandemic. see is and enjoying from behavior, certainly working an home, It's getting a outdoor everyone pandemic escape, an era but perfect
their connect and Our apparel. people enthusiasts mission is and outdoor footwear we're with to passions, active to ready equip with innovative
strategy, In summary, a in confident to we while storm. our originally weather XXXX and different this will take we're path expected, than ability
sustainable driving profitable growth has not to changed. commitment long-term Our and
Our strategic experience our portfolio geographies; global investments, in processes sales expand in optimize creation of operations systems, capabilities with across improve digital channels the increased supporting and demand of drive and people through consumer direct-to-consumer priorities remain awareness global organization our and all invest brands. our and enhanced focused to and growth and brand and
the remarks. concludes welcome questions We for That my prepared of hour. your the remainder