year-ago quarter, $XX.X to the XX.X%, compared from ending XX.X% Gross a sequentially the members. $X.X XX% decrease second but in the quarter in compared up profit the quarter, with Revenues slight from million third with million in million XXXX. increased year-ago of to paying in quarter in third quarter, year-ago $XX.X quarter the to in to $XX.X% Thanks. XXX,XXX gross the to margins increased
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to significantly this XXXX. the to the value for on quarter CPA both from of quarter We lifetime the and $XX have lifetime increasing in been year-ago ratio the value improving CPA by down reducing third CPA. year focused in Average $XX quarter was
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be expectations. meaningfully impact member base revenues, the pricing us including forward. trials have will Effective XX, we consistent eliminated those trial not This in but October the returned for line count This with a will quarter, we fourth two-week reported from is as content member to model the charge. services subscription consumer going free in will impact $X.XX with and the XXXX, and not the brings
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