then few Andy operational this Thanks highlights year. working things important I’ll few fourth of review morning quarter discuss a I'm everyone. more and the good and on a
We center signs quarter. operations see travel to positive the fourth our in from continue
we improvement environment, is of first This or a headwind by believe to fuel volume million X.X us cars year. increase the than the with business percent Our freight deal more the sales these gallons during experienced we sold our of volume competition, marketing headwinds. and the gallon in X.X the but year industry be X.X heavy we quarters efficiency eight-tens more XXXX million over of and the than increased as fourth did was We we prior XXXX. last strong for quarter our fuel period believe and three same fuel trucks during double helped a efforts continue gallons diesel [ph] diesel million
fourth site our total fuel XXXX one-tenth same For volume travel centers, in quarter of the down was slightly percent. by a XXX
million of as gallon. from but by was and margin growth teams and a headwinds appropriate fuel primarily sharp thereto. growth to site the decline flat the some gross a fuel able gross in same approximately more stronger an during restaurants departments; make nearly environment, per up favorable XX.X%, year. or per mobile amid sustained However, our improvement to increased revenue all $XX.X resulted our and margin increased service, gallon XX%. for by gross by more RoadSquad selling a maintenance the result this services. largely tire work were versus site area, in mostly $X.X Same quarter a In The were the up by by increase hefty work trend sign unit sales a and purchasing fuel and is X.X% due we’re nearly site margin same stores Same orders three nonfuel market. – retail prices increased service quarter up truck last truck saw revenues X.X%, we X% response in of orders
continue to and we revenue refer to a in market have customers and truck We to increase trucking who services long-haul are companies, from XXXX. successfully we to not customers, is nontraditional what our them repair maintenance significant expect see
and ratio demand We For technician which expense on the whey closing was focused In fourth nonfuel our quarter to basis most year. in relationships XX.X%. basis growing this to was than X% One revenue truck ratio labor increasingly increased projects our our restaurants large tax a levels to QSRs year Despite soft as our store sitdown wages the I’ve retail by grew drive increasing property necessary of on expense this labor the same continual revenues basis revenues, increased operation. increase. categories. same optimized for to revenues a just our the and level and site proprietary to site by and adjust regularly increase the helped with fourth brands same remain our then off-site regulatory the X.X% they of revenue attract in incurred from benefits to benchmark site spot over just the prior on a prior and brand when retain hours accommodate sales environment. year and benefits managing maintenance operating talent a staff We our and increased in up expense fourth fluid in we’d quarter the in number or demand, part department, under low travel, expense driven diesel In construction despite results our over and unemployment to restaurants points heavier service conversions other wages pressure of but anticipated, exhaust due in our parking we’re of restaurants, need services ratio The were costly appropriate. quarter, loss XXX and described, prior site adjust invested we on nonfuel a targets.
as sales For nonfuel the percentage basis labor of XXXX. XX a full year versus XXXX, our decreased points by
of TA’s add focused. ahead, six is expanding under agreements Four I'm our signed centers North primarily we in to these in April. the rebranded are footprint operation end Looking areas and which site we which Express converted one locations to Earlier be are expect within travel expected month franchise in of with to the already to be TA this months Dakota South XX of the first expected by network. and
years of the We’re also over plans agreement. as locations new next several build for two part the
is inquiries robust. Our franchise pipeline and and
center regarding centers franchising possible sites with operators in late fueling a can travel in brand various We a or as and location, agreements and of the serious TA other independent associated of they additional increased our of have appreciate strength stages with our in discussions stage for a with process. franchising as five are dozens think trucking travel sales Petro negotiations operators volume. well the leverage We fleet number
truck opening opportunities standalone and or facilities independent operators. other for exploring for franchisees also facilities repair repair We’re truck managing
We there potential far or win, also to and seek we a of out evaluation. targets discussion along while to handful under continue nothing a acquisition opportunities, claim is have enough yet
for done. sites add network and intend noted of XXXX travel for to that see is As earlier, is our our I one to center goals XX
sites the and of through and loyalty Another training initiative the example rollout top A our programs, marketing cost profitability existing our me service, for improved great is new service current attention maximizing to a new focus of and offerings driver customer area control. program. of is our a
fuel. to mentioned, called volume-based in tiers rewards for a incentive subsequent two Andy loyalty points usage As that major time programs But to program let industry program introduced every will unique we up overhaul per they program to introduced UltraONE better that drivers This with other January program. our has gallon four five is program, of changes last structured the GEARS were new similarly our and reasons. our to earn
to points more First, we allow drivers quickly. earn
based month will new last the previous points volume drivers UltraONE from on With on program months. than earn six the fuel rather from volume the
redemptions. more minimum earn two in Under Second, purchases drivers we’re traditional flexibility earn giving will we’ve fuel given their their improved to ways the them to members, rewards and credit. program, reward gallon shower continue
will the want at are higher just previous signed either levels, members In how of drivers credit, gear will drivers reservation. parking members those thousands be into either accounts. to who earn a they shower shower restaurant January, for UltraONE or reactivated purchases However, instead rewarded new their ultra allow to meal or a with credits, choose of we who which or program
volume diesel data XXXX. fueling in into lift early Although expect collected the our it’s very desired behavior changes we’re to-date seeing fuel a us new in of to analysis reason the program in positive gives and
We incremental will our Bill. point margin sales now, and the we’ll lower nonfuel also and loyalty expect the per call And cost additional nonfuel the over hand that our fuel gallon revenues incur increased margin I'll related percentage. to