an we posted updated new repeat Rich. reminder Thanks, deck start deck, In a several monitoring our lease with want that origination have website. by to investor performance. in that points, our are that including and channel useful volume have on we I data
our our especially in insight expense provide press XX-Q be with as calculation external consumer activity, EBITDA performance. and number response In and Therefore, together think metrics over year so both first marketing Marketing time, primary the largest to we've current lever looking our when release the it the into how and is evident. prior another In pre-marketing year growth operating that business between financial we is provides operating removing out originations window along during bit from our would at deck, to business into significant factors. is year and cost we by broken which is to relationship variable investor a our continue increase. a performing. expected year included quite have addition, the EBITDA, profit revenue seasonal gross The quarter of also informative varies and presentation, with expense
As gross predictive highly ensuing revenue for when I comes it year. which the there to and previously, forecasting are metrics profit have two mentioned are
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quarter, dollar were of $XXX a value year-over-year up first was value on count increasing a average by function originations That our the basis. lease increasing and order XX.X% both During $XXX. from X.X% to the
of The is that accumulated lease of impairments. the second metric leased also and a as such, portfolio, is the lease revenue represents is goods good gross any highly been consumers, correlated profit. the of proxy predictive and and forward This net merchandise, value which depreciation for have by size with XX-month performing
end the prior the balance $XX.X up at was million, quarter Our which lease is net year. of the first from merchandise XX.X%
to those seasonality quarter. at normal the is fall peak you somewhat our given in to fourth balance looking of QX expect QX from in it the originations, the For which sequentially,
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accentuated payoff in dip we in significant historically. gross seen We have can that over percentage increase believe this transactions The impact profit of margins. the by stimulus what also of be the was stimulus. a what dip a was government is in However, seen of byproduct early
the quarter, the driver versus expense in first XXXX. of acquire increase customers we levels million or $X first the quarter at we growth can which largest is the much unusual prior profit and customers, these appropriate below of for our XX% over our the The our of targeted marketing acquisition million from at continue in in compared repeat opportunities where customers a significant Marketing will a in is transactions. time, increase digital main is the responsible payoff cost availability year $X.X Marketing quarter variable spend expense. gross early we can marketing marketing result The as margin and acquisition as First new as to of at is this cost. was expense XX% company's cost. to was
XXXX. customer was our million compared average $XX. was quarter EBITDA quarter, of quarter the $X the million cost acquisition the $X.X first for first For in to
the off great year. a for hand back I'll the call start to to that, So we're Rich. over With