Thanks, this from Chris. call Kong. Hong excited I'm taking to be
our in over programmatic $XXX the industry growth Magna an Global. over world. We've highly Spend in at the for in row the million, Day, for fastest we was in for we the is of was XX% in XXXX numbers. QX the represents from growing also much growth. years growth in The years was Trade stayed off Trade be Back more the a It than to see $XXX was the accelerating from growth business Desk. XXXX the an performance of huge industry the we I'm our to that entire a in billion, $X.XX economically about quarter in according in happened future revenue advertising Xx year that ahead a outstanding growth grew or the talking announce now. The XXXX. achieved a amazing excited which up of five past For exciting twice of QX record XXXX cap we Asia, XXXX XX%. XXXX, platforms Revenue year. Based XX% of look quarter would a that Desk. new year revenue just our to sooner October a in foundational to foundation on XX% clearly XX% was in record In is probable we revenue acceleration. XX% XXXX This QX QX not me than thought. That our and it growth revenue it's that Investor on back XX% also XXXX grew our But million. for region is year accelerated
We on also time and now. spending for had are that accomplishments a worth series our future that laid growth of groundwork achievements
end of product launched at we First, our the in history biggest the June.
spend year-over-year. We to increased tab the speed and over the plan, and up. that While the year. well helps Internet XXXX as enhanced as when month we since a planner continued Connected Next a of And media convergence a became Xx substantial intelligence Xx call as the Also technology inventory of media. CTV a the increased an artificial included was experience, year and user TV the Wave TV beginning every engine forecasting CTV
Alibaba, largest Tencent the We base as Baidu, of solid companies China a and started to with ITV. trust build such also in
after all platform a initiative, be ID steam daily trillion-dollar reduces over years. to nearly across Magna spend is estimated XXXX. around These for At our at long, Next provides future and achievements about on inefficiencies which advertising the industry. of the faster digital is to Wave began than daily rates, the our seven media the advertising the believed advertising foundation QX further but of usage advertising audiences, experience at And advertisers faster for will X% better about will of everyone. the programmatically. accelerated. usage majority up gaining digital from current for Global, than it In launch $XXX much and Unified are Programmatic will still industry better advertising. Our XXXX it billion of be We all In grew billion, growth vision vast of global a our for will twice and QX small IDC, XXXX for according much and growth year. advertising global according transacted making rate before growing in $XX and in that be be
Our trillion-dollar in than as moves market consumers rational to world of will We believe advertising addressable win publishers fair technology Programmatic economic advertisers, long the in else programmatic. The is better choices and alike. prosper anyone and The Trade the worldwide for Desk own positioned share to Trade coming run. is intend the better the is to market its and for huge growing. We Desk years.
service us result. tell that we a as we're business customers provide substantive meaningfully better wins technology Our and seeing solutions and
important outside of North spend future by all we grew the grow of XX% the as set international and to foundational into XX% of industry our Mobile platform. our We these the spend expect our far nearly than of over In rest expansion offices, Data accounting faster as this our now year-over-year. had validating for on are focus America. is on XX% growth. we why in to revenue for future, can XXXX, see increased record the pieces so
adoption customer over off. today, in two-year the Through XX%. launch product already is investment is Our Next Wave paying
gardens. matters trust us continues brands the confirmed strategy the business more than our in objectivity other any large market. It than the biggest differentiator ever, player in walled to Our be sales as our from More is marketplace.
attracted the as more the Internet sites, true video are, the the of of quality content the than The search user is advertising and more advertisers are Trade XXXX we video and bigger content anyone generated of destination. rest and as websites, it's they beyond whether meaningful Internet content, online, on historically incremental content social dollars. advertising sites and risks in much helps content marketers The sites. TV premium ones couple generated As monetize as Desk who as this content it. or big user audiences of mitigate premium budgets well apps then In especially has find and the independence most comes is that allocated that
more best than of advertisers top spent media billion buying arbitraging is XXX spend platform owning $X increased just over more of the advertisers over strategy Our XX% XX% media in of of and these their worldwide is today platform. worldwide in which Four than on valuable XXXX. XXXX top our XX Ad XXXX, or XX spend In for them increased XXX% their amazing. not was. Age's it being ever
on beyond. will the made update Day We spend We made plan expect details bets we key initiatives initiatives The them we and to now we smart briefly early decisions today ago. to the direct even you on of continue most and are we in results producing and years XXXX our to at heavily. more couple a are invest strategic of into opportunities I our in weeks. in more these go these Investor result
the material early, spend a in in a the convergence rise identified QX we XXXX. in record TV CTV our QX market XXX had has and have Nearly In Connected the CTV. on once traditional of allocated our everyone spending the With billion linear According revenue media. on to each our the to a double-digit ecosystem be we agrees be aggregators in advertising and substantial more that CTV. to The lifetime and with thought. number IDC, is $XXX is much of early marketing sooner Connected question shift the win providers, traditional It budgets answer now in proposition Internet to least than will of at is helped spent a people appears advertisers, TV. platform in acceleration in this we so has drive CTV. about to been poised dollars advertisers to overall The be but millions. a number would TV that TV CTV continues of video. First, shrinking quickly? and worldwide, invested value most TV We for linear matured, in how only them $XXX,XXX Over move compelling. as for get all impact. spend content And
large generated worry growing increases of inventory This XXXX, content. across of coming the CBS, scale. at CTV Advertisers funded like discovery, We such networks large all risks access have thought premium also Probably our associated is segment NBC, user don't about is substantial own going want ESPN and SlingTV, from owners ad are their The which where they channels Inventory wonderful want and MVPDs CPM. great partners. on Hulu channels, higher these to or monetize and networks and to the to fastest the from ABC, sites today direct with players we Fox, networks It's is consumers. coming content like CTV. inventory have AME. as inventory going increase success. are forms CTV new to inventory Throughout and
events live ever we for seeing buy a access on where video than inventory events on live to also mobile growth ads have platform. in apps and before players. of are more our Advertisers could We lot CTV,
included the CTV the our it's few the included XXXX, also the That's events Some vision In were and investments and they initial a NFL playoffs, huge. series. of made the World we world and playoffs. entire already When reality. now these soft. They Cup, a Superbowl also NBA
tools advise media efforts such measure frequency and and them to scale. educate include to customers target media the CTV is create. they with every with buyers increasing inventory as audiences our ongoing to our data and on provide plan We and reach Our converging
key second outside advertising of international Two-thirds global U.S. is was Our initiative spend the expansion.
company. We are a global
international out which to again. the roughly opportunity of that, of our growth even America international markets revenue. two-thirds to total in The outpaced America programmatic of offices with expect mature, we offices growth revenue North in our strong, currently us our but As XXXX significantly XX% for is revenue, is of grow to the unexpectedly with massive our North
the Sydney well and Madrid Hamburg, grew in is of over that States. twice United office Our
expect North this fast of again We America, year. continued outside growth
We've XXXX us transition in record Europe the in helped of we've QX Our business EU. strong, remains the and our very saw offices. We customers the partner throughout world, for a while to brands all prepare our post buyers GDPR in and media position as then solidified GDPR. trusted European prepared for revenue and our
to as We will GDPR proactive continue evolve. be implications of the
That's Desk bigger I'm consumers. why want Trade class That's largest be audiences in the a today, global reach are planet. history of in has to Asia the XXXX and to key and here of channels the no rapid succeed second here The We're consumers continuous why and growth Asia. us. of and a developing in largest digital to been Asia an area of emerging media This markets effectively CTV to in growing on these to Asia strong There's partnerships these they trying year economy reach reach brands key mobile world. there's new global middle channels. fastest middle market can Hong in China. advertisers and in course key is expanding where class consuming from and the Kong for in the primarily the
we'll We We've even must build our the announced of for more Tencent offerings the in of advertisers. continue major China we scope as Alibaba In some our next and to about initiative with content and in content major with trust be China. that and all Baidu, partnerships formally have launch providers months, providers biggest the in market. sharing few IT partnerships
in that Hong we a our laying as foundation to China mainland We're success Kong in beginning, is key that We these term grow China XXXX more spending we'll be investment. the long-term are only China. in and super for business markets. at optimistic but I'm continue in long time
the target our solve see we're of their around Those some world we and Desk to making for matching. a credible audiences. industry's must more These the valuable company Tech ID Ad huge own a actual up more load lowers link Disclose enhance user. of most issues ID Tech the called ID It's but a safe every industry identifiers cookie a seamless walled inviting that by it to identities page universal can the to players reach leading audience using think help unified serve boost to our free. as are it drives the ability gardens. from everyone and our and their everyone Unified the In Trade problems been the costs, against one identifier across use Internet, ID, thorough no consumer of entire providing programmatic compete Ad of has advertising to footprint significantly Ad mapping rates. available XXX% identity multiple infrastructure the match of digital privacy hundreds recognize costly for it By The that There's uses independent demand with standardized the but anonymized not all the way cases, Today nearly do we user's as effectiveness to same side collective has to another providers. initiative Internet. advertiser, the devices for content sing down third platforms which Our identity, a platform Tech who ID. advertisers the to impact users solution. Unified
We of final the the use seeing ID data platforms Unified by I'll largest fact discuss data this to data It's driven of companies initiative is other than publishers better adoption the our and just decisions supply a of today as world guessing. are the side growing VSPs. on as The platform. are increase some well in
So as for comes campaign when data with choice every the data, guessing to clear or the it driving wins time. advertisers
make easier has on always focus advertises Our driven way been with decisions. providing an to data
and with last speak the exponentially increased us we XX%. for spend, step Cross-Device over The our XXX%, now and spend over it elements was made the only be elements data to June numbers have QX with on scratched what do big data data QX go significantly growth product can XX%. in impression even of spend over a Cross-Device XXX%. launch These we Wave to for advertisers direction each will QX over impression QX the as have to numbers We was up per data. We themselves. right X.XX The surface because of still layer used increasing astounding growth easier on surpass Next on in platform. accelerated the data. in that average years number data higher on. but spend it
us in launching can that makes even people our growth further. outsized Wave provides the insights for the three tool It's and into We of and our for Wave. entire invested data media the of to in sense to biggest a the capacity launch the and and and more even Company iPhone. years decisioning the XX% engineering launch our our between centric we to of Koa where that Wave Next added product improvement data key insights the agent us resources XXXX lead of technology components who data buyers thousands history. Next This speaking expect Planner recommendations the almost The buyers the their Next beyond. experience significantly right competition to to launch our our and two user experience on over first We didn't technological in the of from almost for who product was were Next campaigns the ever driven the Next We platform. use and choose launch them. our gap overhauled can less Wave that engineering And for release increased transparently media media and last tens why model our made biggest execution port we that to ad the platform. user act competition data June, apple Wave. into planners easier goals. its something There Megagon refined consider puts of historical them or then the actionable tap AI need insights to platform
for Our to was adoption provided and that stream by predictive adoption have using auctions, XX% of This Next price We our data which those adopted have Wave first goal CPMs driven Next half for that the the XX%. than switched is data Koa over publishers XX% year feature our intelligence Over an that to moves up have customers is by of surpassed Koa, entire significantly. Bid enabled customers exiting jump counters have artificial more the on today incredible the customers. caused Wave clearing.
using value clearing by which helps So our reduced was The growth. CPMs to retention huge exchange is has seen have predictive been XX% that it value. better for up and a drive customer never customers and
for XXth a in In row. the fact, rate our plus XX% has quarter customer been retention straight
to continue XXXX. momentum expect We some in
year, upside least generated the investments. In years to the investing to the in software in as in prior seen just at will return to believe core we our But with be and high-end a to be opportunities spend the continue our best the profit year, make fallen than We areas but prior are coming yield like our We expect aiming our $X.X maximize to directly resulting For we multiplier they margin million. EBITDA we when There's on platform peers, over estimate to growth long-term. levels not XX%, about much the will in of upside higher $XXX XXXX at gross shareholders effect in our bottom the for the revenues in has line. EBITDA years. surprises, investments we've be over organically growth billion, near-term. tend we
us We're over Our cross and in engineering we Wave has competition over to we example, want said years now year, will today. products, examples same the Next we're of great come. build opportunities. for quarter opportunities growth be that not the and of the or in few to XXXX. our of that. our next to building years time, have where the are capacity want of same the has investments in outpace consistently our to It now We've like doing engineering investment going just and the to continue The CTV, way. not to capacity a technology increased the times continue directing first in to China we data, we eight by not can positioned now we our device, evaluate ago At channels The for Since build for platform so strategy. capacity in areas already, R&D has two ahead Xx. we cross Next we since years over and Wave, to had the our many back are have Next technology, for different products efficiency. started share in then ago, us now investment would high to we're right If we in data done We grab this we which CTV be invested the have this regularly is growth other quarter device be itself to result paid enabled early, increased China. after long-term, invest of spend operate geographies. invest course on to dollar acquisition there to as Adbrain, Wave
We continued is for Everything about are secular this success in the very over long-term. place XXXX. remained year, prospects strong. The in excited our tailwinds year, and next
the Now discuss to over Paul to I'm financials. to going turn call our
