Yeah. Hi, Hope Michael. well. you're It's Lee. Ian doing
are pleased of we yes with So the very Aarki. integration
in of from Aarki. is that year. thing, the synergies that here. and next yet more have as the very spend head Aarki forward. two we're about continuing a in yet noted I'll we benefits from again going improvement, we've to quarters points didn't again the excited into But QX on is the about other As you We're there, talk CPI In noted, this several process more any quarter take UA integrate to the include saw going -- the letter -- noted the from that we that
some QX. be in improvements with there CPI and So in we see user to us did aggressive, allowing acquisition investment the more
traffic use, optimization, search which were able and us that reasons those several scale as precision. again some initiatives networks, app we're our of able some enabled increase which to store also traffic. buying media to allowed the to grow tools, bidding Some engine organic us were our which we're of to There such
but to disciplined. forward also we look into going aggressive to So next QX forward year, be continue
a marketing little engagement next marketing engagement QX recap introduced that different the a in QX. in drive just we number side, you doing to talk and initiatives of engagement monetization on year, to that continue On experiments QX into about end-user testing continue and for expect so and
to XXXX, of quarters. last Specifically in noted letter the around the lot done your over a marketing that question several testing about we've experiments we engagement these particularly
we'll to most engagement effectively So of we users which the investment all will the those from into really on on over time sort we increase and monetization. better focus programs, go learnings the looking as, and next year of leverage be believe
we some around So again lead to noted, those it as but XXXX. possible reduction, early revenue that predict it's a to in specific in marketing may to engagement changes is of certain marketing still relative changes too initiatives engagement