IAS - Earnings call transcript Q3 2021 | Integral Ad Science Holding Corp.

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Operator

Good day, and thank you for standing by. Welcome to the IAS Third Quarter 2021 Earnings Conference Call. [Operator Instructions] Please be advised that today's conference may be recorded. [Operator Instructions] I would now like to hand the conference over to your host today, Jonathan Schaffer, Vice President, Investor Relations. Please go ahead.

Jonathan Schaffer

you. Thank welcome XXXX and Results Quarter the Call. Conference to afternoon, Third IAS Financial Good by CEO; Lisa CFO. today joined I’m Utzschneider, and Pergola, Joe

Before results contained non-GAAP the that We comparable today’s note about important SEC we to available contains could details company’s materially begin, non-GAAP statements. cause from reconciliation is that of refer forward-looking GAAP actual for today’s more release refer differ filings we company’s call directly to risks measures. with most to also measures today’s the will call, you please the on expectations. IR On to earnings site, in measures A the investors.integralads.com. our

Utzschneider. I’d With like to the to Lisa, these begin. turn Lisa over you out formalities may the way, now call CEO, of our

Lisa Utzschneider

joining date, to results. business I’d with I’m our today’s Thanks, to to to be quarter momentum, strong the are third our everyone performance Jonathan. combined call. our like outlook welcome discuss for raising full here year. we solid Based on delighted

a have our our quality. progress media digital share lot in advance in leadership global as we to We

As brands, to media fraud, by improve and a outcomes. waste eliminating and better driving engagement reducing and amplifying IAS reminder, enables protecting marketers their ROI

by our the and targeting We in brand-suitable capabilities marketers according contextual based publishers, accredited are experience. ensure scalable customer global, IAS’ Our or verification. solutions a platforms. end-to-end verification, marketers’ proprietary quality quality channels, verification platforms, people MRC our to targeting to devices which on impression brand-safe, all or Rating seen and contextual We We Media in global our provide offer all and right beyond approach available media extends are and Council and major across including DSPs, side and for services is quality metric. demand media This ads seamless environments geographies. optimization. digital to proprietary allows real

do businesses. outcomes granularity this unmatched drives the Our able and target that that content is their context are for and customers precision undesirable We better in with to avoid industry. the

our via understanding Visibility kind. believe both ad Total X We supply is of an and the DVXXX. provides Total quality media in we impressions which solution, for clouds Google of path also optimization deliver a of programmatic the campaign Visibility

marketers highest at most efficient the quality The result, informs do. can environments. a we within of As programmatic find placements the the ad price voice everything customer

senior of in for reinforced to agency continue of customers New at and understand edge effectively live and Week in are stress and trust values marketers and these executives quality, panel Leading Recently, IAS campaigns. drive brand panels. importance X outcomes. quality company discussions City that Our environments communicating which better Mars transparency, the their to York Samsung. identifying our mission, hosted Advertising the their essential digital all themes with best impressions from The GroupM, of were

new year. rapidly Turning from was well XX% with to EBITDA and third into in the We growing Growth few all segments the grew million. verification a guidance beyond quarter. the revenue demand we’ve services Revenue core in to highlights $XX the year-over-year and our for extending exceeded products introduced period. last products across our

doubled long-term infrastructure solutions adoption business second also gross results our the IAS over in with TV, verticals brands, Publica, leader in $XX.X reached several industry connected clear momentum in geographies; We transforms scaling the margin. XXX which new customer a success achieved hiring to the Adjusted space; period, while We our generated establishes capabilities for our and our across or quarter. at employees welcoming a areas, by of million and and contextual IAS acquiring in CTV, as which these strong margins programmatic key of accelerating profitability XX%. driving including XX% EBITDA financial our in targeting

I call, how and discuss growth X social; areas review discuss let’s these key quarter’s CTV; of and our outlined On last progress. to I’d pillars to each international. Now we’re like IAS: recent going programmatic; for grow.

customer Max our business. IAS XXXX, of find growth machine content their contextual Control contextually aligns quarter. XX% avoid learning XXX were confirms is XX of Control contexts Recently, classify within contextual more while The their ads resonate now where based discoverability semantics to digital in foundation page. publishers Context finding of including to balance solution of quarter, Control Xander. to the HBO In Programmatic solution that our Control our knowledge context of platform, advertising Control reporting for campaigns Context incorporating most. first innovation, of Recent Google simultaneously contexts DSPs, in Desk powerful incredible our research IAS latest XX that DVXXX example the understand the and data ads not power The for all appealing. when feature helps pillar delivers across new increasingly are over into IAS growth and updates strong languages and control, control we solutions processing ads Context of their coming is global DVXXX, more Our XX% cookies. is countries, integration. content, with our one and data further ability a we that emotion months, programmatic Max Context marketers uses in need outcomes Control graph values Signal values. product segments several demand on more target and their next and third adoption Trade Context for last integrated the to language and that targeting business, provides performance to in on than record relevant flexibility great is suitable the available campaigns. better drive Context reliant setting equal natural undesirable the programmatic enhanced major easily manage achieved content is consumer meet driving our while a that a those in our platform Context for advertisers all enhancements the which launched consumers and They Launched third-party insights or with experienced than unified soon. outcomes. month, increased not HBO content Signal, Last We our like we for which brand the the resulted in others in of brand, brands. a XX their for

relationships we Total forging programmatic Visibility, Additionally, marketers optimization are through deeper with solution. our

that call, also campaign is provides to and yield for extend pathways. drive the includes Available our and cost-effective signs with and Total is important beta Manager. As programmatic, It Visibility provide programmatic, strategic shifts more Automated DSP both by and optimize Tag, to our IAS. marketers video for partners, solution DVXXX ads. for discussed higher with plans budget focusing spend transparency. channel brand on last we require platforms in quality insights additional with customer partnership another engagement and of example with media within efficient marketers greater social actionable automated to most their pillar to stickiness. increasing the has Total program Google for in TikTok to currently only in-feed added On Campaign value growth marketers Google provided Visibility tagging of The solution growth YouTube our yet a another Google available prebid safety

or the to audio, frame-by-frame Our video, and launched products. protect IAS technology including France solution forward ad need industry, the This GORM innovate game marketers while continuing in with in excellent available Since for on up we’re safety our markets experience with TikTok, to expected providing provides with innovate U.S., delivering consistent platform. safe and their live changing precise the of scoring and we’ve marketers demonstration the as Global more keeping proud is team an it’s all on dynamic industry, Germany, theme. to unique behalf for We offers with technology ability of customers, TikTok for a lead that launch our soon. because our and categories. so brand feeds, TikTok’s of targeted controls in and Responsible to marketers to text reputations live content look Alliance then, I’m TikTok’s differentiated Media, for brand the

other experts enough we around developed such media our Last internally, social and to that to of provide safety We’re as energized believe apply brand this transparency viewability. by research future platforms. issues technology, XX% also risk opportunities social brand industry just platforms which found year,

ad-supported platforms greater across rely drive reporting MRC outcomes third-party black marketers this social CTV, their accreditation positioned announced display for ad viewability impression TV Facebook on experience. evolves campaigns control, to is user consumer and Facebook. third-party products platforms. accreditation to CTV and we’re our measurement which for and for campaigns remove digital we and ensure both We key of MRC that platforms, IAS milestone includes up and and flexibility, intelligence. the third to the on and more transparency underscores box There the as well ad measurement, social visibility X the shift X.X, That’s linear week, integrated including publishers how a that into of fundamental Facebook. measurement TV, CTV and As role Last building their open technology have insights, to across and needs ads achieved video to This we advanced targeting verification they pillar, customers on and over content. Instagram. and The largest includes to advantages growth our TV are optimization, power data addressability. from a including advertisers call taking ad our why address in represents to unique approach viewing

pleased the onboarding the initial with quarter. third very We’re during acquired Publica of

auction Publica Samsung demand. side, free and we’ve for sell-side They long-term acquiring or CTV the us and and for deep partnerships largest without any has the is demands. programmatic across This down demand plans. environments. the technology. programmatic and have upstream the both CTV ViacomCBS, of towards a integration relationships, linear Publica by the also As leading XX video Publica has further like on supply-side into reminder, rooted adopted independent SSPs. publishers ad our to monetizations improve unified helps marketers marketers. Independent demand execution. unifying ability and many on brings TV that publishers yields bias server Publica, an campaigns Philo, with is media of agnostic heads quality so global to their Since leading completely the delivers ad programmatic their over towards buy service one of been publishers gives publishers CTV many are CTV along ad reasons with supply-side direct move CTV and is of that platforms been historically Publica Where IAS integrations a weighted advertising of platform with Publica

to third-party an our At verification partners excited same and CTV provider. is the the maintain neutrality assets the build ecosystem. both companies and for We’re as standing time, paramount, leverage of relevant so. remain independent and IAS’ trust products to from most will The we innovative will

or traffic, viewable invalid CTV Our the viewable as with video GIVT, CTV fraud beta offerings detection, general completion rendered, current in includes a and measure available currently video to well Publica video as covering version. ability rates,

app reporting. safety released we filtering. have that level and mobile capabilities. now and includes innovative addition, video We our monitoring level brand CTV and in we And CTV with integration, In in-app blocking live have just measurement CTV transparency for and video app monitoring

universe, for including and also offer supply CTV granular insights competitive to show. the on unheard expect fourth differentiator of major visibility CTV. CTV transparency provide that represents This we new In new which on have a features We and to into greater and marketers. where of impressions the that played, which channel quarter, level even introduce launch in ad plan IAS for is solutions

growth growth, international pillar. highlight which represents to like fourth our I’d Lastly,

Our in of APAC, outpace Publica, which Americas revenue while for increase Americas as EMEA the primarily today. and quarter, LatAm revenue including third in the Southeast U.S. in International XX-XX footholds world rest growth we to publishers serves growth the and mix our strong versus of continues investing was Asia.

across everything to Control, scalable we which includes build adoption seeing all be tremendous That mentioned, designed is and repeatable. global, is regions. As Context

for period, secured Context Land we for example, global a Control Rover. mandate with the During Jaguar

strategic, all needs As and our across become channels digital scope more to their at media IAS marketers in meet expanded markets. quality global looking have and solutions scale to more are

innovative Our positions solutions market. in uniquely combination Global Reach IAS of in the

Pernod with markets, global the largest media agreement and in our as their quality their expanded exclusive now active we and the Recard quarter, the During partner, U.K. U.S. including

and growth region-specific also global international with driven at Our being the level is local platforms. through integrations

continue addition, with build brands In and to in markets. agencies local relationships we all their

Omnicom example was quarter Alibaba, is partnership great developed new the customer, with through France. from exclusive Our that our Group in a

formats potential engagement. see portfolio we position continue new customer focused these additional is profitable may our will we expand streaming forward, right the potential are innovation to talent technology to we At like pillars Emerging having on brand-safe in our why market. invest That drive growth. audio team, where platforms gaming, Podcasts, marketers. music gaming growth targeted environments fraud-free, may Moving prioritize and categories wherever for and requires and and represent acquisition retention. help in our extend IAS, example, and ensure we opportunities and for the and which to offer

That’s During the the years. in XXX new third more any over quarter, employees quarter than employees. we added last in X

Our hires APAC. with functional across new been and and sales, XX recent have customer Europe including in success areas, engineering employees

on expertise have video adding in We programmatic. focused

meetings have We our appreciate. Engineering held just recent iconic with the council These suitability track Customer building council the an including and members and in And but always and do, we by health Data and commitment be finally, to scaled honored our I financial automotive, including There’s during of ongoing progress. support for members greatly also XXX customer with of senior-level was issues quarterly industry. SVP we the broader Council impressed our brands, Thank your safety of new key period. focus roster brand on at of Fortune Advisory interest and IAS, of which partnership first meeting continue their In leaders tackling was I by incredible technology for excited care. the VP meeting. from by to verticals, also with will records are you the we CPG, our driving to so are obsessed. services, Engineering representing held IAS. and prioritized to team, first appointment of a October, Product we growth, new a more we

of about We’re excited financials. very period prospects stakeholders. And with busiest as Joe all our pleased the our and into the the year, I’ll with recent we to committed performance, our results to it review move that, over of delivering turn to for

Joseph Pergola

today’s to results very call. Thank joining pleased full third delivered quarter. our walk a strong the through year. welcome, you everyone, you, increased for Lisa, and I’m our and We outlook

agile an a model, reminder, on focused IAS As high and business has growth revenue and scalable margins.

We for have as provides Control, forecasting. with us premium our agreements. our multiyear, We We reoccurring partner revenue minimum significant to as commitments CPM closely our impression publishers Context and solutions, well video and with fixed rates command that in fee build CTV products. predictability advertisers including

our $XX our for exceeded revised Sanofi, $XX million. X% performance, key Turning to results American $XX including Coca-Cola, our guidance just our XX% million, Revenue XX% of upwardly increased volume midpoint million. due revised for the million Bayer, increased third year-over-year period the to above million the initial range to impression which $XX our quarter. range $XX nearly which of Disney, over by year-over-year Expanding our on over includes and Nestlé, direct accounts to revenue, the web Express, platforms, higher advertiser LVMH open guidance to of adidas. from That’s X% midpoint the social revenue and Samsung, Mars, and of

period. social today platforms Over reach Social revenue increase for the to platforms Web. from perform with XX% direct advertiser our component parity we increased time, to representing mix to direct advertiser an of continued XX-XX of Open well, expect

video, part strong accounted both open Another of is of for our advertiser Video growth which web platforms. continued key advertiser and total the spans and direct direct quarter social revenue. its in across XX%

the programmatic For period revenue the from programmatic, Programmatic XX% Control of for for solutions, customer quarter. XX% XX% increased the benefit in of in ongoing adoption year. which revenue XXXX of represented Programmatic XX% quarter. continues compared total prior our our accounted to Context versus revenue to the second

in first $X.X Publica, through the million. to midway on to Publica That significant be We Lastly, markets was fourth full supply which of saw revenue. will total quarter, million year-over-year track across as revenue it’s $X includes revenue the from in from XX% growth is million quarter QX. and period. side International contribution part represented quarter international in the IAS. contribute $XX.X grew a publishers all increased in of what acquired XX%

the Americas, APAC year-over-year; million, revenue up up XX%; quarter was was up Our total $XX.X for geographic the follows: at as splits for $XX.X million, million, $X.X was revenue EMEA XX%. were and XX%

on side Before our the geographical like supply I’d Publica revenue mix on and comment from acquisition. to our performance, moving following

Our revenue is increase contribution supply due Publica. the from to to expected side

our higher revenue. supply As a expect side result, segment we will reflect mix

to primarily Publica has the addition, date In States. in United operated

excludes our to hiring prior the additional our foreseeable below future. COVID. compensation higher IAS’ as Publica’s expect growth, compensation the well to period to related While to comparable and operating Non-GAAP an $XX reported top by talent fees Publica. expand million, plan significantly Gross increase due to which costs reach, was reflecting the XX% operating profit contribution rate public year $XX.X for includes Total operating expenses, to share company. costs expenses their increased for footprint XX% expenses international leverage as Americas increased comparability, million, margin as Stock-based we line increased for we support million will gross efficient in lower expenses to G&A with growth a stock-based model a period. expense our at global our mix for $X.X professional revenue the the to includes which related which geographic

us to year-over-year our adjusted the or and third our a excludes and margin. items, Adjusted $XX.X to comp rule for XX% which line period. of measures of performance strong for EBITDA other and stock-based combination non-GAAP The Turning EBITDA XX% top KPIs. exceed million margin quarter, to onetime increased the growth the enabled XX

advertising XX% year revenue the X,XXX was net was prior COVID-XX period, Our Total to XXX% third significantly XXX% or quarter advertisers. impacted to compared by customers pandemic. year-over-year which by NRR, retention, in the grew

received the fuel large the of IPO revenue total is by in from the to net year-over-year number We grew customers well over quarter. $XXX million XX% Our company’s IAS in $XXX,XXX third long-term annual to with approximately proceeds advertising growth. capitalized XXX.

long-term so, are in interest half. At the our credit debt the our overall, exposure. million or we In X/X outlined our debt by rate doing reduced committed third nearly replaced than by $XXX we reducing we more As our revolver our existing long-term to end quarter, on prospectus, of our facility. lowered and we

Based which $XX.X the acquisition balance of the gives for in we cash our outlook the was including at Publica financial full the quarter to million, the includes quarter outperformance third used facility. to momentum Publica. credit business, Our prior in on are year repayment and the cash quarter our the end of increasing fourth for and the IPO, XXXX, and the from cash effect

we $XX million $XX million quarter, expect with of of million. million fourth EBITDA adjusted $XX revenue to the $XX to For

revenue For full A expect million of million $XX full year-over-year. of $XXX million points. our million. upwardly approximately year The modeling year, Publica, we the represents adjusted anticipated additional of revised with $XXX guidance range revenue midpoint including of XX% to growth, to EBITDA $XXX few

For million to stock-based the we of compensation quarter, $X $XX fourth million. expect

We expect shares million. XXX XXX.X of the outstanding million fourth for quarter approximately to

to at to adjusted pace, growth reflecting, with continue model. a margins quarters. As record strong and in our third part, EBITDA a scale double-digit In in greater count performance, we all hire we’re reflect across additional quarter Lisa closing, do off efficiencies coming we referenced, expect revenue categories EBITDA head adjusted benefits future of and in and the

take the As and Lisa our into should to solutions. This in us in customer well position anticipated heading ready with we a XXXX contextual to note targeting questions. momentum your we business programmatic, increased on expect continued as I adoption in are expect end high now guidance highlights, quarter, of our especially XXXX. fourth our

Operator

And Fargo. comes Fitzgerald from [Operator with our first the line of Instructions] question Brian Wells

Brian Fitzgerald

I expanded is be know alluded key think there. the an tailwind contextual also relationship. you But to very And a continued DSP in to quarter. we Programmatic strong

of or more DSP the expanded existing quick platform maybe terms and some a customers the broadly? new in wondering versus maybe Context Where if you adopting Control for think then are contextual we’re And terms too. your coming that, across a industry So partnership? an follow-on of of drivers customer the the customers we new specifically do capabilities today there, to could contextual or adoption base unpack to you in

Lisa Utzschneider

Great question.

So a I’ll take time. one at it

The first Programmatic.

Context and when U.S. seeing we accelerated A launched rate that’s with the we DSP thrilled seeing quite adoption, Control We’re programmatic is adoption XXXX, of that we’re where Desk in that Context we’re in initially the promising initially in the with was and with Control The particular. saw we Trade continued March growth trend the launched

both the seeing year, was rolled last we So continued particular, APAC. year it is and what additionally, including the as adoption adoption context in we’re DSPs, DVXXX. major in U.S., QX, EMEA adoption, U.S. in across primarily control And this but of in all international

trend adoption targeting avoidance, seeing that out solutions. terms contextual Context also of to we of And making to both with our control. easier we’re reporting in the we’re is up adoption call other of adoption, We’re control then thing seeing we’re increasing X is more seeing have reporting but nice I improvements international also in driving nice to that think programmatic experience. continue And in capabilities adoption context invest the seamless also rates. help a marketers discoverability Its that

Operator

the And of Mark question from Evercore. with next Mahaney line our comes

BenWheeler

This on last Mark. is part. to Ben that just on for follow wanted I up

would context the that avoidance to right on I of that percentage positive quarter, be what it the kind of avoidance, targeting, I of the majority terms but throughout I think understand, of trends versus, know, just update great. don’t that. I the control how revenue an way got is In say is

Joseph Pergola

the Pergola. for Ben, question. Thanks Joe this is

is avoidance. currently XX% revenue of Context control. to So our Primarily, attributed today overall is programmatic that’s the

actively working today and avoidance. traction. the a building QX, lot pipeline with marketers on of through targeting primarily it’s say seeing our We’re I’d But

BenWheeler

ask competitive can Double how just your think Verify I Context customers? dynamic acquisition follow-up. if that by a for then selling solution And the you to Like do the OpenSlate control Okay. affects

Lisa Utzschneider

question. Great

activations. contextual see OpenSlate to and We saw acquisition So of continue seeing net anticipate Context with we’re control, and to in QX. reality the dozens QX. just in We dozens is new the

should of a us we that ramp growth up. In solid that, relationships as some addition they DSP set XXXX for to announced these up new

programmatic. forward comes for looking we’re So it growth across to accelerated when the board

Operator

question next from line comes Jason the with our Oppenheimer. Helfstein of And

Jason Helfstein

Publica now owned of that update add for to, to longer. I it you’ve so on just further kind want

we’re you year. of about Just as the going for that then for And any thinking kind models about try got year? about kind Just how to color next talk next you are you’ve MRC all our to accreditation. of think can

And the so context want that does what to MRC, having or seems not comply for platforms just into – you with does mean that does example, that like social like that the of potentially to your winning Like play in Facebook a how mean, what like meta with accreditation. Facebook discussion advertisers? and

Lisa Utzschneider

Thanks, questions at Jason. the Okay. I’ll a time. one take

Publica, The And the you as of are first we we acquisition. acquisition know, announced with Publica so in quarter. August last the with thrilled

for but giving announced I a in And need of transparency. IAS need them, in looking we in as it ultimately, And to when do and X time heads of what whether spending tour who’s CTV. month–to What’s where short-term building of for within of what then MRC in so played, their for. we’re in our actually did video granular them programmatic both and transparency the terms transparency, safety a CTV. they’re product’s TikTok. terms is terms of to they of almost the joined parallel, forward and when opportunity running Instagram. similar with later feedback where are sharing programmatic – working video we’re product within very bit be CTV. have and We I insights thrilled ads are bullish ar’ we’re years across CEO duplication. now a over around U.S. Ben marketers this things brand Antier, launch help are feeds. about quarter Publica. announced, clear. But measurement opportunity Germany listening of the been I the markets: reporting the looking demand the Facebook, last related in and ngoing’ ads again, ran the lot X We live hoping accreditation Marketers from And for goal the really The viewability hears you listening It’s it they looking CTV, GA, seeing it we’ve as the launching listening had couple includes the with across they’re call, earnings loud and the classification and tour that accelerate marketers, marketers all with creative what and seeing And long-term the I’ve know, where the comes and for of In down across frequency, with with Facebook France, marketers that developed the looking announced some finally where that to map. users, they’re both display we road impression And entire for and And publishers it MRC to on they that things ago. TikTok, areas we’re our is performance accreditation with adoption giving around interest ecosystem Facebook publishers the to impression marketers. of

the build verification they safety So that third-party Facebook. companies for ultimately similar within of open brand up in-feed feed independent solutions their live to

Operator

with comes next our question the Brent Jefferies. of from And line Thill

Brent Thill

clients. turbulence kind of you’re curious international it. performance to you a Lisa, the spotlight you’re good what over as into from really Apple if fly your out wake hearing Anything you anything post Joe, on? seeing quarter. continued industry left in that for And that small throughout I’m this call bigger a dive And put from

Lisa Utzschneider

Brent. a It’s question. first I’ll great take the question,

So our rely to on you see as away continue we marketers know, for we don’t cookies targeting. to – actually targeting individual And ongoing contextual as as identifiers. that prebid a our audience-based business tailwind or solutions, an shift tailwind

differentiated as Context So contextual Control. into like and leaning more targeting it’s solutions growth accelerated again, marketers are more

Joseph Pergola

the on thanks question Brent, international. And Yes. for

as our programmatic not well. only solutions So of have tremendous into regions internationally, exceeding internationally double-digit we performance as acceleration new now, saw. what logo Right all seeing wins, is you growth. we’re And but

So look we’re very pleased and opportunity. forward with to the performance the

Operator

question line the next from Barclays. Lenschow our comes Raimo with of And

Raimo Lenschow

kind Joe, Is of from we seeing – industry. with journey but that are as there? And they Lisa where bit talk like from customers IDFA, you’re yesterday, another kind need just on there following a well. change. seeing are that on please? the Congrats then terms of me of understanding anything question of you Brent’s volumes guys on discussed you’re in your conversations, that what little know in and on to in company you I their excited, Could like

Lisa Utzschneider

Sure. Thanks, Raimo.

I questions. both think I’ll take

around the to – round tackle volume. So first

So outlook which been very well in has past for the the seen trend positive, as quarter, is our volumes in in increased both that full the the year. quarter-to-date, as reflected we’ve

And to more that could to the budgets it, continue and one, as Apple? volumes linear second content, are are please, question, then about you social more one budgets. even shifting on more away viewing and and that users increase spending as of platforms stream online marketers So in time from repeat terms

Raimo Lenschow

Yes.

So just obviously, are – you. looks Like thinking because is are it’s I of journey? about you where more IDFA, it, your where mentioned, the are cetera. wondering their coming like that of it et of to solution, understanding we you adopting about world journey in and customers changing, excited kind on was But

Lisa Utzschneider

Great question.

targeting mentioned is. product I exactly contextual this seeing as Context We’ve last marketers for away But we’re to that before, what with That’s trend shift, are targeting, year. launched Control solutions. that as targeting audience-based twofold. So from sophisticated moving early contextual looking the they’re differentiated is

in more proactive Control. shift to with early But Context U.S. where seeing adoption of adopting first, more now continue marketers seeing marketers, and both adopt international year also avoidance, a many we’re markets Control, last we’re Context targeting. U.S. The but contextual terms

brands, solution all for signing adoption and content our out we're logos new contextual and Context more of dozens is more seeing their other seeing and markete’s up for seeking of targeting we’re they’re dozens leaning rate, trend markets. the where The actually across appropriate Into Control nice

Operator

And line Dan our Capital. question of comes the with Salmon next from BMO

Dan Salmon

you product I what the roadmap a advertiser XX-month those Can ad bit Could to Lisa, spend you missed ad may products? for just and publishers. upstream potential a have opportunity mentioned move in might the your and for time both unified one Publica’s total. us? X from the publisher one think XX-Q, for that questions, with then, count that? on Two in one quick you in share Joe, saw I comments, further I and a just trailing have the And little Lisa, advertisers Joe. And server for more the little store you.

Lisa Utzschneider

Dan. Thanks, sure. Yes,

is IAS, the Publica, Switzerland working want it It’s I third-party important short, to that unified through we’re independent of media neutral when terms video call we auction, company. to comes verification So are right? But it the and server, in of product thing ad do long-term and a their mutually Publica’s one we out that So quality. so exclusive, like independent remain roadmap.

where from – where So it where I’ve and ad towards in to their marketers to launching ad genre. on will for, marketers looking the same this it’s looking market fourth later granular that continue for channel which ran, get of use I CTV. their TV which to where the the game-changing marketers able away basically shortly in programmatic quarter, is level critical they Publica is they’re mentioned mission mentioned which linear the what intelligence, be call, our That roadmap, marketers for auction as and will earlier, But when live the we’ll independent terms impression looking This buyers. We’ll is verification on for near verification is finally, of be solutions. for to moving and marketers TV see reporting ads insights CTV. real-term understand launching ad thing on first data industry it for they’re and unified server the in be X.X, transparency impression and what the are played comes

for Again, later the really the launch changer it’s industry. game excited this we’re a in quarter. for So

Joseph Pergola

– thanks, And on number Dan, publishers. for regarding the of the question

that XX%. X,XXX, number. is total up of continues But at of under testament supply view, we other will the on to customer XXX% our in it’s partial quarter business in Publica point then From ownership. key we’re first scaling. our focus our of with need what of as be a the real to adding and NRR, QX XXX. the cognizant Our at advertiser addition with publishers, side count for metrics the be Publica at And quarter be full amount IAS Coupling this

Operator

from of line Raymond James. And our Marok last question the Andrew with comes

Andrew Marok

total the after visibility some then savings, experience And I savings those the around advertisers reinvested. of adopting. that assume metrics some given You've are

us what of you the to potential give any some that, can total see timelines the around with expanding color other that? DSPs? So as opportunity you on And visibility size from

Lisa Utzschneider

Total love question. talking Great about Visibility. Great. I

it earlier was year it is their to They what into gives And for SSPs it this I came path programmatic. is of Google importantly, supply Visibility, buying get Payments. acquired out the Visibility, in of programmatic want on. the to we're acquisition the Total to from more Visibility buys. And optimization. into marketer and when called all through Total CTV, offers want company So and the of talking offering visibility of into we box visibility of And with about DSP, that a greater are transparency running it similar an SSP it, even Total looking and marketers black Google's DVXXX, performance they're visibility earlier they Amino comes what running advertising the performance. what

we're the gives can team, With Total extend Total share optimization what's marketer to we'll team, working be looking them Visibility are real share time, what's reporting so when capabilities, more like the to adjust some transparency. of it. ready drives what looks for thrilled marketer that that the other that well, gleaning in the from and accordingly insights And product we're programmatic our we road great Visibility into to not, and the map

Operator

back over Lisa And turn I And the remarks. our to further session. for this like to any would question-and-answer Utzschneider concludes conference

Lisa Utzschneider

everyone, of gives the that for in Okay. time hope we Well, understanding thank you today. momentum good a tremendous your that again, business. have you I the

incredibly we our proud that cylinders of all of today. QX the so results am and on I IAS. shared firing are team at entire We

rounding programmatic, year forward and the momentum. and close looking all continue And earlier that we growth on call international out expansion. also We to when of we’re platforms CTV, to social comes of next it great accelerators really in with the this a to strong year invest mentioned

again time So thank you your today. for

Operator

conference for today's participating. concludes you call. Thank This

Everyone, have disconnect. now may You a great day.

Integral Ad Science Holding (IAS) 13 Nov 212021 Q3 Earnings call transcript