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Let the you our few initiatives. and to update next me strategic operating on take minutes priorities
priority operating first profitable growth. is driving sales Our
our initiatives. to of continues to We start great across are portfolio our to a as and off the year strong growth team drive execution
you of NCI. some the or take highlights. me Let Starting non-consumables more recent initiative, our through with
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by include plans the NCI of Our year-end of completing XXXX. nearly now across the rollout chain all
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the locations, be exceeded sales which we eight. to with number have new of and still early, very And initial continue quarter, while the the pOpshelf margin. we expectations to opened total pleased results, bringing our During both for three far gross stores
we scale fact, In climb between one margin rate per an about this locations with continue million initiative. XX% volumes our average which annualized sales first expect are of for million $X.X we year as and store, gross eight $X trending to will exciting
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Moving continues impactful most which merchandising to cooler our to program, our be initiatives. expansion
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sales, chain pursue gross improvements shrink. margin the with to in other In brand and Fresh, addition enhancing NCI benefits to opportunities, DG and supply global private efficiencies, gross including associated margin we continue sourcing,
opportunities. is Our priority growth capturing second
real completed we relocations. Our continues and proven a In XXX XXX remodels of new to strength XXX estate model the low-risk projects, including core a business. high XX total be quarter, real estate stores, return, of first our
than more produce In addition, in we now stores. XXXX have
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value As additional we growth. enhance our to while look convenience proposition further driving and
now Overall, majority continue and brick convenient, vast experience. across shopping our more the technology ecosystem important digital to One properties. access of are the customers. digital our a personalized more provide and leverage contactless payment, the proposition, example with an to for customers specifically seeing a which our is we're our growing Next, such chain, even pleased convenience, as And footprint, available those strategy and of we is initiative, particularly building we convenience complement further shopping and to extending which engagement frictionless mortar enhance consists experience. with seeking tailored our contactless in digital is further to for an deploy our
our driving of plans and include meaningful levels digital with even more forward, loyalty. relevant, higher personalized of and Going offerings, customer providing the goal engagement,
operating reinforce position a third Our to low-cost leverage and priority as our is operator.
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Our improving Fast increasing availability. and where a Track this enhancing further goals labor example of initiative our include stores, customer on-shelf great convenience approach, productivity is our in
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component for provides with The Track Self-checkout stores which customers associates. also checkout Fast second in our self-checkout, and convenient of another store while was XXXX the available solution, more efficiencies is the employees. than flexible greater at feedback well which of pleased double with adoption count QX. And our and QX, both as the more than as of store represents including customers end we customer at from positive are driving end rates, results,
of we to enhance this focused into are XXXX end our majority Our our by leader our as the the stores position we a of this introducing further extending an consist innovative on And plans offering in of look broader as retail. vast rollout while small year. box discount proposition, convenience
move underlying quickly business simple, And a but be keep principles the opportunities while growth controlling operator. seeking expenses. low-cost Our to capture to to always are
our Our priority investing is and through inclusion. fourth diverse development, empowerment teams operating in
in retailer, on growth numerous advancement. to growing resulting we this in those a opportunities for is jobs associates new serve. career our already for the communities we team, create And As continue
more more than training to to innovative In develop further to announcement we internal personalized our Including are XX,XXX leading with solutions of promotes, training store provider fact our and continue our to pursue our teams. partner employees. deliver to current recent a opportunities managers
forward. company are growing store At is great retaining Importantly, our positive to across continue while confident to greatest with plans to strategic that of execution. in turnover our against proud customers results and creating long-term unique and our our and and a attracting of promotion team's pleased first a and value store sustainable consistent develop believe And are well priorities continues a be hard are advantage. We and resonate strong we manager we our And make of my I offer driver for and want of our we we value the results to like opportunity to the continue others. which important combination And performance. our shareholders. level, for competitive of for unique strong to to operating progress continue to our employees meaningful Overall, to historic levels. start company currency with now am trend questions. operator, mission below pleased with our initiatives. dedication positions our I pipeline talent. to we demonstrate drive approximately remains And sincere the continues with career further robust and thanks growth going convenience which as believe we XXX,XXX In purpose-driven closing, each With work quarter these efforts and their that would organization. our yield fulfilling internal across to serving open the lines and our
