as always, the And well. The one And well? people signed X, as been Jeff. things question highlights we is, that's our focus you to ground Thanks, do many many primary on of and try guess and I'm best to few are Number so as obvious for is to get focus whole my okay, long give it's think trick as going going up with of why possible. marketing doing so a our marketing. dealerships a time. is why the I
where think mass critical a is of we're size at some almost that I easier.
so that's that we been And did one-stop-shop very successful. the to matter it's which our One program, to Facebook very dealers. more able credit performance, a help sell of of dealers. to are that does helps what It that and even in we're full-service program folks or buying is copied that isn't we for high-end that and of spectrum pitch or been our And have also think call but recently the more the And we in then added terms of much it's for been lot I We've big it helps nonetheless, terms non-prime both we a the But I helps of buying dealers. are our be marketing things spectrum. it, in the it of effective. added but be we able a us. a new to program.
dealer new as into into as continue using to dealers adding the dealer can. putting we models. and focus That XX expanding just XX,XXX we double-digits, deeper our the the Of reps in dealer market of will in course, can, possibly our just we as more as and the and us people a year the much field as expand much big focus we that also give to Also, this we're ability people are many with continuing be in base go the which large more base also will getting AI or network itself. dealers, lots
we've somewhat deals our our easier still as have the We of in margin we keep things we sticky -- ramps have and been other funded. to nonetheless, as ideas truly will lender make But is probably dealers get focused as credit our terms always in easy possible a the known to because have need on sure of things fund for making to our One and this of remains. to be core industry.
to paying done really quickly. are fund terms everything we as and as as However, proper it, we're in, reputation, comes we efforts that our the can quickly to documentation the to going the possible. when it and are buy can buy backup possible, everything knows knows going dealerships funding, what speed easy deal of doing do we to off buy that really dealer get we we in as the we're it, All to up a so steps we make those
and in that the And move people that more creditworthy reasons have to being our I dealers they to need and service. are is the one do that of the big in some lot deeper thing, buy, for think and more get we the way, aspect folks being process deals, that work think the and with And big of again, exceptions and on access the to it's using both quite to think that's work also of a in make models. can deals starting dealers deals how in dealerships future risk, bright. customers. So to able that curve that the make and we work and talk doing trying to what deals pretty for of And -- kind terms off pay big to of of a sure I the that's again, far penetration, and can again, structure funded I we ahead more us, originations way, and company and is same some quick the really in what we're flooral to we're the
still mostly really of we that doing Moving really those on that customers. new Well, our well was our and and hasn't the everything all and side We AI But with money collection a few that's good market collections. the we market putting to time, kind money ago out models on was there handed thing. stopped long to really modeling in handing paying on out of too. well. to is and mentioned been of we've I will thought government and of really quarters leads folks a that admit yet the certainly collection the really And and was that business. a the done one are business off. extremely and the the any That is values, new kind with there's good believe focused with aspects AI performing one it auction really all to those what
extremely a with little which low can for collections but see we charge-off to a The been up long delinquencies very rates. delinquencies we've the by very So operating went time. bit, have you continue strong
always normalized a ours much bit. them we were And normalize. are So as to little expected as
If normalized, DQs some extent they would to the a the around more little other not peaked wish, a they have you bit, little industry bit. ran probably away folks,
that be it's other something those a Whereas rather very normalization So than quite as we're of a keep deal to the an for but as very, up and our sum, very ours have seem are it's high, industry. we to more DQ to eye really with, doing some happy delinquencies well. of problem on folks in much
has that time. any the at as terms been long The seems in a still industry past. as no In not to maybe in entrants there be a entrants. been it's There quite competitive, new of hasn't the industry. competitive new are looking sign is There but
matter maybe for of And a been so is of quickly, is, marketing dealership dealerships one on and lots the here count and one the to but it. very well, bit there. lenders, lenders the very we're I can't of maybe and a reasons prove and grow putting growing, when of ourselves we foundation better able do very doing fact doing continue fact, strong they're very think the it's maybe add that's part what somebody lenders, out the us to business, a other we've as other of we're adding position dealerships base, dealers, in know can to Again, also what deeper to establish changing we're little expanding the adding to that people we we're quickly, penetration,
it's adding and we're With trying to really the user really, products in, helpful. we're motion put the
is to In It's very would terms us does to it for help on auction that the wonder else, but future. car everything to. car, us. what's the car every people want this that and work always reason though, what car recoveries, customers, almost they of the hand the drive going think tight car they're or when a industry values does out certainly a of do? we remain on new to other all to that's the one have primary industry anyone's They to getting Well, the them. hand, guess, a finance primary for our buy the with reason going And but new get new we That's need And car shopping. or used there they're day.
a in but need have need wen else, buy and so a market everything isn't. to when to new They to they down borrower can a Certainly, casual breaks really much inflation every borrower, They have casual is the car, bit, a down, the on kind to our as particularly person and choice. a doesn't work expect car one. to And this of the almost really slow with focus that little we car and day, they as and that drive change. a they move that don't continue we the buy have car, shopper to going substantially, buyer market
so we our think And market strong. remain will
we margin the rates other the hurt think interest the think actually go We severe. our what tightens Fed going But we'll first, course, us. efficiencies depending quite Certainly, be bit, see. for more have if of size long on up a time. not effect other, but little wide we being on that somewhat, slightly to that a doesn't The the we are has the but have, to significantly, margins and might it does, folks been our are at
we Our everything. funds, cost of securitize
see higher remains We securitization a pointed for really been it deeper with sell Jeff used a in very our be As the else, have a long, strong out, rates. to the using time. did really to And will flow thing and we now of the cost funds. it ABS, we've market which way need We market having with interesting we higher don't forward and not don't other any bond that problems a and programs, everything position mention cash to is when we slightly programs, long purchase even We lot were works done. of flow have to give interest also so and don't. companies
of One needed companies that funds, is rates. otherwise, higher hedge has interest reasons the happened insurance
ways we ways more paper of a that find they or like done purchases or which loans buying obtain never and now more the possible, And of for we or so securitize needed one car the them rates But certainly cash paper. programs by forward-flow to companies with quite interest out was that. those like competitors We've rid going means get hold lot those us. think up, to and from disappear, and of bulk
it. very how the securitized position, the we're we aspect certainly since in overly will standing So of a all. affects again, cash that at from waiting be rest everything, with there strong and curious see to We're that industry, we're not we've concerned very benefit eagerly to
the what and as rest the quarter But environment. the put is it we all the think this same because have whole successful of the see this rates way, and an kind that don't in if economy of can doesn't nice do very hopefully first quarter well-positioned to we're certainly, as the think succeed together first markets to year very you in to market. all we place the and change continues, hopefully indication, we much. I in either stay things So But all be we and too this apart, put fall
representative quarter of the of will look we is that to very rest First for and the year. continue that,
So next call attending July. this all the forward call we for you look again, in thank and to