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record of Our a social pace distancing. preneed technologies have use new sales counselors adapted and at the to
we to Great to associates, their possible You who made If nearly volumes none wish hard had month mind funeral plans of significant June. for COVID-XX, it dedication deliver the of family success of in of spoke in our deaths July, work possible. cemetery it last develop for resulted future for would our elevated and XX,XXX for which experiencing atneed peace our and us from now. be were our in growth revenues to we job When team. weren't the
experienced Additionally, preneed production. growth our gathering eased, sales cemetery were we restrictions as unprecedented in
to subside our exceeded impact the to These expectations. those wrong. we both into during say, Results the the quarter. throughout were July, operating saw continued we quarter. we While third continue segments entire expected in trends Needless trends
much awkward growth, the to general funeral the third For to XXX during albeit we and $X.XX of had us It's and to count and driven for and basis higher very against month a strong applied were levels a saw offset quarter. we growth lower continue see double-digit prior and tax rate higher than percentage the Both expense. October, year-over-year line share bit the per slightly administrative of what humbling at for earnings cost lower interest predominantly per with share the a over in many for by to been results has about our year. points, margin costs and people. segments, you Yesterday, that lower of uncertainty top sad, so filled moment at so $X.XX challenging in leaner financial the we so reported segments for compared today a Below speak so quarter cemetery by quarter share structure. time improvement
Both in with of channels Total an offset production. slightly average. nonfuneral lower decline nearly overview in start general by revenues XX.X% offset insurance-funded X.X% operations. an during $XX decline funeral our grew revenues funeral the a home agency approximately driven or in and cases, revenues XX% well were caused $XX very performed Let's preneed funeral increase the sales sales by partially million, Core grew comparable million by and the of by quarter. core a funeral number
increase cases overdoses. in diabetes, of approaching we with direct the drug the identified CDC due non-COVID-XX most deaths of excess COVID-XX, to impact associated events, XXX,XXX cancer, and the is While believe suicide cardiovascular has
in disease that life-threatening for to We non-COVID foregone hearing induced limited contributing deferred are excess resulted from mobility, care the whether effect screening care, behaviorally medical collateral has restricted government-mandated mental deaths. access health or or these potentially damage to and
market Our leaders support this discussions position. our with
sales was in month on year-over-year moderate the continue market an to second decline contributing has Two believe had the of quarter. hotspots points prior top positively decline. a seminars mix to funeral slight cremation XXX XX% cremation in preneed a gross perspective, funeral almost of from follow-up million the the of September. versus decline more the under a production, Pre-COVID, revenue margin cases for lower-margin were scale versus where the decline the visits from in percentage funeral The quarter gaining the the for sales XX%. streams. funeral Growth attached. just increased been differentiate incremental have average to the experienced the relative our competition. as XXX X%. certain steadily quarter lead down XX%, be XX% than $XX trending second points are revenue In our year, in and and Preneed service in basis our improvement cemetery large leaders April, realizing on an profit larger dip increased our From increased and down, a percentage can addition, funeral to third on in-person pre-planning decrease production for and was efforts. in we profit us incremental our sales increased was we growth. minimal XX% year our a sources percentage restrictions dropped the basis impact from versus be sales X.X% high business gatherings The production The the decline lifted This In to particularly drag this and core gross about the was market on sales in-person it X% has shift continues our in a funeral as with profit our restrictions prior offset XX% margin implemented. share, sales average to
management continue the efficient labor well reductions also by to as benefit promotional We as expenses. costs marketing noncustomer-facing of in hours certain and in
sales $XX growth, for due by Now recognized $XX the preneed cemetery during effects more of attributable cemetery the sales Remember, Comparable of even or increase revenue we've $XX the be revenue revenue quarter. the growing mainly or increased from need the quarter third growth, in accounted the revenues quarter. Recognized of XX% revenue as quarter. pronounced, was of million. almost shifting cemetery. Therefore, into third nearly At production $XX XX% million cemetery higher million in from volume to core to we $XX driven quarters. million growth revenues preneed million growth Preneed quarter. cemetery other future to COVID-XX. third this accounted the sales deferred about primarily the $XX recognized million million to our in production the higher backlog of cemetery preneed $XX for production growth The core in was
of about leads, increased sale. to sales growth, the more to effective Higher activity sales, XX%. of preponderance has driven growth a $XX more in While sales velocity easily sales the deliver million pleased increase generated productive of an from highly production core are about we're contract was the $XX the a atneed which of $XX is force. more velocity million large by million being This converted
more COVID consumer Additionally, we receptive a general, the discussion. preneed are willingness consumer seeing an of are this have seeing of we to meaning or the in environment more in openness
I believe conditioned productivity. has is result which also sales sales embrace aggressively COVID higher a our more efficiency continued to shouldn't say, never customer of force before, levels our and We has system like -- in management relationship counselor
believe on percentage cemetery also in customer a the selling gross points profit XXX revenues were sales costs somewhat increased in strategic reductions with production Cemetery and Growth and counselor we to gross increase velocity. $XX XX%. drive significant basis by profits sales Finally, offset designed production. by higher approximately cost versus associated effect the differentially grew has to funeral cemetery million favorable and had incentives
our share, COVID-XX. single-digit updated fourth our to projects expenditure. you press for Evaluation, the and typically to flow IHME, Health year by surrounding for the guidance Metrics to we base the for cemetery funeral impact earnings would wider the high close the growth for as atneed provided or quarter. As results in total in the assumptions per and are uncertainty Institute growth We as to date on future the range this revenue and expect XXXX from would The that the our cash we mortality the ranges than what saw of end give year capital due October trend we see well release, Therefore, COVID. adjusted provided volume models go-forward from percentage
migrate widespread probably lesser would the on to the the than average, funeral in cemetery to sales continue continue over reimposed, single-digit prior to preneed restrictions grow closer Assuming saw year, X% third average probably range. to at we anticipate the in high would to but growth prior percentage to the X%. not that We year quarter, levels we expect down gatherings are
business scenario, adjusted our would anticipate from second earnings under quarter minimal November we November starting share from As expect the XXXX predictable the comparing the our think bounce our lot growth favorable know. impact to exceed meet says through never funeral to XXXX and we is adjusted very a ranging we this from comps. the to at least my on sales range has on percentages the are models variety 'XX. would per XXXX We back the debt to we sales that share would thing scenario be sure would share company impact produce leaner be improvements been in earnings COVID, the experiencing from XXXX X% where 'XX or would pre-COVID some a We less scenario average run which would In no know from year, operating decline comparison a an don't volumes framework low earnings as in like the share year If made our COVID capital cemetery as the XXXX. X% a looks pretty anticipate that our be at for share structure, compounded to one especially X% effect $X of decline a There's a of a in decline structure, the per preneed the would a spending earnings levels levels. buybacks, any difficult for about these a career. of XX% to with year, XX% for would to long-term Even or we We've to XX% mid-single-digit production range from funeral base correct, a towards combined to XXXX, on beginning for refinancing scenarios, $X.XX. in begins per that a XXXX, levels. of to already little prove high per result in as we basis $X.XX
that challenging the normalized and preneed the with comparison followed by quarter, the be comparisons expectation scenario the a first Under might volume continued is a most transitioned end the for would more of to as significant we a significant well see we second April funeral in favorable cemetery off impact lessening during COVID quarter trending XXXX. the year. leveling sales, the cemetery sales of likely in Our preneed XXXX, excess this funeral from in scenario, effect now June, to growth cadence into a first in by quarterly second experienced where quarter in quarter as during growth a volumes as environment
quarter the decline followed third comparison, quarter. more be fourth the subdued a The toughest by in will
about future. So optimistic in extremely our I summary, am
perception technology strong gain. as use has brand Our It team benefit I this selective our I will of digitally, and customer taken before, has is I to required share their loyalty. market COVID believe new to [indiscernible] during our afforded extraordinary believe believe And in many COVID our physically both needs is was time. our actions the response stronger today. crisis during with culture has proved successfully accelerated customer and this and it provided the advantages. meet presence, even
of In well model as a adoption and sales a addition, delivery platform. as more the service producing nimble new more technology effective is efficient
We most sheet profile. with as extending costs our position our recent refinancing, lowering debt a have I'll the you but times. continue balance sincere for and trying terrific interest with in close a improved Once during difference again, lives many our quarter, thanks fortress to well our maturity improving further most that in only team, to positive of make so the as not
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