Shoe quarter and XXXX you full Thank Carnival's to call. earnings year welcome conference fourth and
is Kerry President Chief the and Mark call President me and Financial Chief Senior Joining Jackson, Administrative Officer. today on Worden, and Executive Officer; Customer Vice
we've initiatives, I'll On will in then fourth the on the overview and XXXX year well fiscal as detail. the results further strategic Kerry financial quarter COVID-XX an today's on progress you pandemic. our Mark ongoing provide update following of will that our call, results made discuss as
open We will the then call for your questions.
COVID-XX. with Let on of business me impact a start the update
temporarily close until our saw in stores press release decision last our you to made X. As we week, April the
customers health primary is the serve safety While communities our not this of our decision, was and employees, our easy and an the concern. we
website. this time pay our customers to as and through will during loyal we scheduled noted, continue As serve our our associates
stores orders where allowing to fulfill in are we our For able. e-commerce from fulfillment are locales order we managers our
as are as social adhering practicing well CDC Organization the the to Health We distancing. World and from guidelines
stores in also when the sure the making of our enhanced feel we employees our safe customers and ensure sanitation to safety have processes today reopen We cleaning implemented our and future.
that of will community spread an implications within communities. about this we on far continued have by our impact rapid this thinking is affected been pandemic virus this has today, reaching for causing virus it the anticipate havoc have our and are operations who those global The we while and deadly our
are store us step closures to Our we virus. part spread necessary do the our of for believe further a to prevent this
been From and working navigate chain the their we of have closely vendors each for situation. as them an we our standpoint, operational to impact with we collaboration to our thank full determine unprecedented this supply
diligently level. our we been to at reducing are are a preserve possible that including financial expenditures capital to control working flexibility. to things maintain costs have teams inventories managing merchant where ensure SG&A best-in-class and keeping controllable Our Furthermore, margin we to
good bad. Carnival Shoe cycles, navigating through history long a has both various and difficult of
able and disciplined change. conditions incredibly is move team Our quickly to as
always have strong we and just very times addition, maintained a like these. financial In position for balance sheets
end of February, ample million liquidity our in the million cash At $XX facility. $XX credit with we had and
While unknowns. are today there many
time. to well closely the during of needs We stakeholders the and difficult we monitoring situation our prepared this very are feel meet
consecutive sales increased to expectations. Sales $X.XX or year $XX.X store growth. our Shoe diluted fiscal the $X.XXX time, for sales results. of rose both per year record marking We Carnival. share, turning X.X% to the year million net Now while XXXX exceeding another XX% comparable increased store billion comparable same our income to XXth reported At
to others a one about brands this ahead most Shoe of enhance Carnival that position talked trends our see at organization in this space tenured buying has well ware distinct time space. proven our the we've year Last with leadership of foot the family in to in has a channel. ability this journey well
competitors. our our with concept our selling and apart advantages unique consumer has assets resonate brand from that addition, setting distinct In us
To all facing, Despite brand focus sales, four have and store times team experience, customer key program, development. have minutes underscores about in tremendous talk CRM like the loyalty fronts, we CRM Shoe success online the of to our program Perks, our but which and we our initiatives; take to and investments membership challenging made the are date, on our a on I made continues few initiative. progress would we our
In This in growth for program growth tier suffice our versus of million compared it [ph] sales over low year Even equates to resulting global have success membership XXXX is far. sales. digit are and a this double-digits the to growth company encouraged our now digits loyalty period. to and growth promising of other XXXX our a exceeds Mark greater members. same in detail in the grew the but program million XX double-digit growth mid-single which we comparable comparable the single for $XX say, on we with posted the very and moment, thus had more of initiatives provide sales will
fourth for year XXXX which strong the results capped Shoe off another to Carnival. for financial of Moving quarter our
XXX six the transaction During and year. fourth single XX transaction, the ended stores grew digits per during quarter conversion, each in the states low stores with we Puerto and units and average quarter Rico, closing
the women's comparable department sales by declines which digits dress boots by were by shoes mild was store mid-single for at impacted driven primarily throughout strong the weather nonathletic by Looking quarter. demand in partially winter women's quarter, up negatively in offset
fourth women's nonathletic boots, the up double-digits was in quarter. Excluding
in single driven well low form drive down Adult digits single digit nonathletic offset digit athletic mid-single-digit by shoes and low continued comparable nonathletic casual, men's was growth. low dress Men's low single Children's sandals, shoes in offset declines. helping growth digits athletic single modestly to shoes. by growth in by and athletic women's declines were dress including boots up overall seasonal by casual supported
by of year. sales BD&O compared fiscal driven margins margins XXXX, we consecutive flat merchandise XXXX up product improvement in fourth delivered XX For of growth the quarter mix for favorable as while the points more of fourth were basis high a importantly categories. prior Even year to merchandise the percentage were expenses
capabilities to our results teams customers. the leveraging demonstrate these the better new merchant and available quite selection identify enhancing as of program trends they encouraged CRM seasonal product our our to We are by
an update I'd on also to like capital allocation strategy. our provide
long-term top the stakeholders capital return Over remained priority. a on to
are this repurchases strategy anticipate engage to stream However, a cash pandemic full share do the any impact not do as we flexibility quarterly plan any we are basis. further to not changes time, With maintaining COVID-XX in reevaluate we and financial to determine of focused but will said, an XXXX, the on Shoe fiscal on working we of continue still during the At on to being Carnival, our that ongoing business. our currently policy. dividend year
Mark, given stated we remind you that release will COVID-XX. to our significant as created by last for press providing the we hand to be I fiscal call I uncertainty XXXX the not want guidance year in Before week,
leading of worth significant bit with our is in to our exceeded and close were brick-and-mortar that a decline increase to comp XX, store a we date. our point Mark remarks. March we through it grown However, discuss see in pleased stores, to From began decision as this our see noting through traffic did that forward expectations year, will that significantly. more sales but up fiscal his store traffic sales have X.X% e-commerce comparable we
an the to to I'd Worden our With call that Mark to turn provide like over on Mark? strategic update overview, initiatives.
Mark Worden
Thank you, Cliff.
We and long-term advancing footwear and initiatives; in business, family CRM, will initiatives these development. customer great and channel. expand experience, Carnival made four Shoe leadership XXXX customer-centric growth for our strengthen key online sales the store our brand the four our profitable believe strides During drive position organization,
customers' response by encouraged very CRM to the are initiative. We our XXXX
of customer us analytics, shopping to marketing valuable strategic ultimately behaviors, continue a through with holistic We see teams strengthened resources our value tomorrow's toward customers view building to loyalty and merchandising, shareholders. and marketing, identify captured in by helping our impact estate that our lasting customer programs, for our long Information deploy analytics collected customer most support creation with CRM provides real turn coupled the loyalty. and
membership Gold members, $XX transaction loyalty finer put year. our was roughly year nonmembers million To over this, higher with year the a member and average sales most transaction whose encouraged than by with this grew for I for the achieved growth loyalty sales value count of on nonmembers. value rapid over grew than the and members both the higher am $XX point $XX double-digit
term, effective customer most remained over centered to priority of channels. sales driving had highest Over as as this strategic XX% the member well the on and reach the our total our long company marketing amongst revenue ROI
up During XXXX year revenue a the the first prior in sales our CRM XX% percentage member from total expectations. implementation, as year exceeding of XX% and reached of corporate the
and touch brand I'll experience on customer overall Next, initiative. our
comparable and key This, our very drivers to are coupled the proud achieve continued have customer-centric to families, assortment year with experience and we growth of excellent consecutive of conversion every operators XXth by merchants. for store the We were Rico Puerto deliver. our Store effectiveness underscoring growth. broad XX across sales product of store achieved store XXXX our of states quarter operators our was our
traffic growth fourth and through of quarter, from stores during double-digit trend bricks-and-mortar shopping customers within both for fourth omnichannel. expectations the our Continuing full during the Shoe delivered the e-commerce our Customer the increase exceeding year customer the our platform and quarter the with at a annual prior traffic quarter. Carnival increased
our days sales. well results omnichannel engagements shopping strong we More during saw expectations marketing specifically, the to holiday customer above response traffic as core was and
initiative. our Online revenues online consumer shopping to grew sales time. over of see the company continuing and XX% We third for first experience demand which year are also the exceeded of our total annual rapid X% during is for acceleration
multiple Our key milestones throughout throughout XXXX. online platforms surpassed shopping setting records engagement days
shifting marketing our initiatives trends. current the are to growth macroenvironment light further In our of and to sourcing closed, from resources online temporarily we brick-and-mortar and accelerate e-commerce
are I'm acceleration expectations respond are exceeded external to driving have customer encouraged the seen online, over steep to these a triple-digits While past week facing order over early year, has the effort exceptional today. days, our but the Online the challenges engagement increases. by team past we we very of traffic
and to we six closed our fourth XXXX. store initiative, development, opened in store one Turning
While exists and growth footprint, the our strategy we operate remains store a long-term our to in maximize strategic XX-state reevaluating stores existing and within our today. creation that that With of customer store us, to plans light for priority loyalty. said, XXXX remains XXXX and open consistent are new value uncertainty
stores. in again the store to person clients our are corporate and positioning working ensure over can to our term. safety deepening we our success team We as Shoe serve executing strengthening from to across the customer the our brand, are Carnival organization operators soon we once closely initiatives relationships, Finally, our believe our we we reopen are as are for long and able employees
cognizant near we term. are are heightened of taking uncertainty today, the that necessary mitigate the steps we exists very to we While impact believe
Jackson call Kerry let our provide that, more performance. over With insight to me turn into to now the financial