executive Thank and we being discussed morning, Since you, the team priorities operating my last on April three last everyone. Julie, attention in on as call. month, officially joining and CEO President the Interim CEO good and appointed has quarter's centered
customer marketing through product, First, selling improved and engagement driving sales stronger with enhanced tools.
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the business. term. critical over term necessary in long discipline performance the ensuring these It to have the we on the short Executing sustainable also financial drive essential is profitable to stabilize priorities to is
will shortly. in this While making greater progress, period I are of indeed we which review a is detail turnaround,
is an team that work both execution. establishing our accountability organizational and drives Key to and structure
performance, We leaders to have world-class our business recruited who of in proven now track directly related records have place.
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we one Market, our our Company's and and a the for Soma Intimates Chico's under as Black consolidated White TellTale, brand, We brands group. with manage leader, House Apparel separate continuing reorganized how responsibility brands, and
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change this market on efficiencies. structure a have our cost impact will And in positive our and to time increased
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see and planning expectations extremely in already. buying, with development needed record identify contributions me her that with of has Molly started as role successful levels pleased Interim and President X, the Molly fashion operations brand industry clarity marketing. brands. August of CEO with has merchant retail are is My her accountability injected we the merchant and as retailer skills on veteran XX-year Apparel I Group. solid She and vertical expertise and experience, of we She redefined new a is needed. Company the to well Langenstein our in and organizations. multiple enabled Molly joined as a and proven role as and into deeper building am track pleased us
brands. Soma Mary and continue to President TellTale lead of our Group, Van Intimates will Praag,
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me let our you performance financial and priorities. operating Now update review on briefly our
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year. comp brand's the four QX in best this one Soma's in the industry the fact, thus we performance of is In is believe far years and performers XX.X% of top
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the assortments, holiday in anticipate Fall and and for to August, Sales We X comps early better. improve set our seasons. continue trending will throughout fall which are stores trend online in that
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through one, our sales in Number progress to operating now executing driving product three improved marketing. stronger Turning and priorities.
my trend first stronger Chico's months product and comp more challenging categories this the are we largely improving key in been and where the forward. was mentioned, presentation three promotions. has by driven effective where focus moving is I here ourselves of At a my brand, As
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quarter the forward XXXX. finalize that confident look are the are we vision drive spring as top We We improvements sharing making will we to next Molly's line.
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and and momentum across in with the reflect positions These quarter DCOM comps the intensified significant growth double-digit second stores. strength Soma, launches, of At results marketing product stretch exceeded in-stock targets and programs. enhanced positive results new
quarter, well in much the our products outstanding innovative solution performed of While based performance. drove all categories the
top special We and two-day Excuse the also Soma's with recently in new event event. and celebrated greater XXth online drove traffic-driving very XX,XXX brand. than successful the This resulted to anniversary me. in-store line a customers
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our the customer focus area, Next, second optimizing journey.
thinking. customer the As the our CEO, center of at I be am must emphasizing that
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scenarios have network. to for set vetting distribution of result work, of currently are this efficient we a our most the option As we best that determine identified a
to cost. is efficiency strengthen product goal drive to lower better and ability new at deliver a our Our and higher quality frequency,
strategy, chain supply progress. our quickly to vendor base are support working our consolidate making are we To very good and
reviewed key set all the base months, vendors. our have top next of over And we'll a We reduce of significantly XX to current our relationships.
of XX%. additional will supplement a we we base where have of vendors subset reduction of that XXXX, XX% needs. we We of top to niche as anticipate vendor support an smaller decrease exit unique year's us last on And our with in a
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fast to on track reduce continue China. exposure We also our a in
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value are FAS do Chico's the are at summary, so. we In enhancing committed creation taking we necessary to to and steps
optimize product We structural turnaround are changes of a to talent product, and architecture, in aesthetic improvements this in our and ensure in world-class business. to attracting making important successful learnings,
morning's Todd. I'd call our like this over turn to to CFO, now