Business Segments, Geographic Data, Sales by Product Group and Major Customers | Note 2 — Business Segments, Geographic Data, Sales by Product Group and Major Customers The Company is a worldwide producer and marketer of children’s toys and other consumer products, principally engaged in the design, development, production, marketing and distribution of its diverse portfolio of products. The Company’s reportable segments are Traditional Toys and Electronics, and Role Play, Novelty and Seasonal Toys, each of which includes worldwide sales. The Traditional Toys and Electronics segment includes action figures, vehicles, playsets, plush products, dolls, accessories, electronic products, construction toys, infant and pre-school toys, foot to floor ride-on vehicles, wagons and pet treats and related products. The Role Play, Novelty and Seasonal Toys segment includes role play and dress-up products, Halloween and everyday costume play, novelty toys, seasonal and outdoor products and indoor and outdoor kids’ furniture. Segment performance is measured at the operating income level. All sales are made to external customers and general corporate expenses have been attributed to the various segments based upon sales volumes. Segment assets are comprised of accounts receivable and inventories, net of applicable reserves and allowances, goodwill and other assets. Results are not necessarily those that would be achieved were each segment an unaffiliated business enterprise. Information by segment and a reconciliation to reported amounts for the three and nine months ended September 30, 2014 and 2015 and as of December 31, 2014 and September 30, 2015 are as follows (in thousands): Three Months Ended September 30, Nine Months Ended September 30, 2014 2015 2014 2015 Net Sales Traditional Toys and Electronics $ 173,785 $ 204,332 $ 258,872 $ 332,737 Role Play, Novelty and Seasonal Toys 175,577 132,695 297,172 249,597 $ 349,362 $ 337,027 $ 556,044 $ 582,334 Three Months Ended September 30, Nine Months Ended September 30, 2014 2015 2014 2015 Operating Income Traditional Toys and Electronics $ 21,322 $ 20,431 $ 6,208 $ 9,547 Role Play, Novelty and Seasonal Toys 22,490 24,197 17,861 27,874 $ 43,812 $ 44,628 $ 24,069 $ 37,421 Three Months Ended September 30, Nine Months Ended September 30, 2014 2015 2014 2015 Depreciation and Amortization Expense Traditional Toys and Electronics $ 4,773 $ 4,546 $ 9,062 $ 8,825 Role Play, Novelty and Seasonal Toys 3,859 2,833 7,072 5,395 $ 8,632 $ 7,379 $ 16,134 $ 14,220 December 31, September 30, 2014 2015 Assets Traditional Toys and Electronics $ 313,380 $ 397,082 Role Play, Novelty and Seasonal Toys 248,402 242,475 $ 561,782 $ 639,557 The following tables present information about the Company by geographic area as of December 31, 2014 and September 30, 2015 and for the three and nine months ended September 30, 2014 and 2015 (in thousands): December 31, 2014 September 30, 2015 Long-lived Assets China $ 8,816 $ 10,201 United States 1,689 7,827 Hong Kong 591 576 $ 11,096 $ 18,604 Three Months Ended September 30, Nine Months Ended September 30, 2014 2015 2014 2015 Net Sales by Customer Area United States $ 281,989 $ 242,467 $ 448,842 $ 416,690 Europe 28,018 55,389 41,410 92,948 Canada 14,434 16,441 22,948 27,255 Hong Kong 1,354 414 2,095 1,210 Other 23,567 22,316 40,749 44,231 $ 349,362 $ 337,027 $ 556,044 $ 582,334 Major Customers Net sales to major customers for the three and nine months ended September 30, 2014 and 2015 were as follows (in thousands, except for percentages): Three Months Ended September 30, Nine Months Ended September 30, 2014 2015 2014 2015 Amount Percentage of Net Sales Amount Percentage of Net Sales Amount Percentage of Net Sales Amount Percentage of Net Sales Wal-Mart $ 81,731 23.4 % $ 77,240 22.9 % $ 115,295 20.7 % $ 126,743 21.7 % Target 55,849 16.0 40,647 12.1 79,954 14.4 66,292 11.4 Toys ‘R’ Us 33,770 9.7 27,292 8.1 61,063 11.0 50,620 8.7 $ 171,350 49.1 % $ 145,179 43.1 % $ 256,312 46.1 % $ 243,655 41.8 % No other customer accounted for more than 10% of the Company’s total net sales. At December 31, 2014 and September 30, 2015, the Company’s three largest customers accounted for approximately 29.8% and 33.0% respectively, of net accounts receivable. The concentration of the Company’s business with a relatively small number of customers may expose the Company to material adverse effects if one or more of its large customers were to experience financial difficulty. The Company performs ongoing credit evaluations of its top customers and maintains an allowance for potential credit losses. |