SEGMENT INFORMATION AND GEOGRAPHIC DATA | 3. SEGMENT INFORMATION AND GEOGRAPHIC DATA The Company reports segment information based on the “management” approach. The management approach designates the internal reporting used by management for making operating decisions and assessing performance as the source of the Company’s operating and reportable segments. Previously, the Company managed its business through two operating and reportable segments: wholesale distribution transacted through the parent entity, and the direct-to-consumer distribution channel transacted through the Company’s wholly owned operating subsidiary, charlesandcolvard.com, LLC (formerly Moissanite.com, LLC). During the three months ended March 31, 2017, the Company T The Company allocates certain general and administrative expenses from its Traditional segment to its Online Channels segment primarily based on net sales and number of employees to arrive at segment operating loss. Unallocated expenses, which also include interest and taxes, remain in its Traditional segment. Summary financial information by reportable segment is as follows: Three Months Ended June 30, 2017 Traditional Online Channels Total Net sales Loose jewels $ 3,887,147 $ 855,496 $ 4,742,643 Finished jewelry 508,549 1,390,600 1,899,149 Total $ 4,395,696 $ 2,246,096 $ 6,641,792 Product line cost of goods sold Loose jewels $ 1,995,745 $ 417,399 $ 2,413,144 Finished jewelry 265,249 537,306 802,555 Total $ 2,260,994 $ 954,705 $ 3,215,699 Product line gross profit Loose jewels $ 1,891,402 $ 438,097 $ 2,329,499 Finished jewelry 243,300 853,294 1,096,594 Total $ 2,134,702 $ 1,291,391 $ 3,426,093 Operating loss $ (136,840 ) $ (261,342 ) $ (398,182 ) Depreciation and amortization $ 75,551 $ 30,957 $ 106,508 Capital expenditures $ 28,680 $ - $ 28,680 Three Months Ended June 30, 2016 Traditional Online Channels Total Net sales Loose jewels $ 4,323,417 $ 633,408 $ 4,956,825 Finished jewelry 166,263 1,403,916 1,570,179 Total $ 4,489,680 $ 2,037,324 $ 6,527,004 Product line cost of goods sold Loose jewels $ 2,164,477 $ 205,346 $ 2,369,823 Finished jewelry 601,475 594,199 1,195,674 Total $ 2,765,952 $ 799,545 $ 3,565,497 Product line gross profit Loose jewels $ 2,158,940 $ 428,062 $ 2,587,002 Finished jewelry (435,212 ) 809,717 374,505 Total $ 1,723,728 $ 1,237,779 $ 2,961,507 Operating loss $ (681,580 ) $ (298,171 ) $ (979,751 ) Depreciation and amortization $ 167,553 $ 16,103 $ 183,656 Capital expenditures $ 51,648 $ 28,280 $ 79,928 Six Months Ended June 30, 2017 Traditional Online Channels Total Net sales Loose jewels $ 7,099,363 $ 1,573,000 $ 8,672,363 Finished jewelry 785,326 2,829,485 3,614,811 Total $ 7,884,689 $ 4,402,485 $ 12,287,174 Product line cost of goods sold Loose jewels $ 3,669,406 $ 733,868 $ 4,403,274 Finished jewelry 514,801 1,101,966 1,616,767 Total $ 4,184,207 $ 1,835,834 $ 6,020,041 Product line gross profit Loose jewels $ 3,429,957 $ 839,132 $ 4,269,089 Finished jewelry 270,525 1,727,519 1,998,044 Total $ 3,700,482 $ 2,566,651 $ 6,267,133 Operating loss $ (585,838 ) $ (357,902 ) $ (943,740 ) Depreciation and amortization $ 151,625 $ 62,539 $ 214,164 Capital expenditures $ 223,012 $ 3,621 $ 226,633 Six Months Ended June 30, 2016 Traditional Online Channels Total Net sales Loose jewels $ 13,406,919 $ 1,190,723 $ 14,597,642 Finished jewelry 420,893 2,901,740 3,322,633 Total $ 13,827,812 $ 4,092,463 $ 17,920,275 Product line cost of goods sold Loose jewels $ 9,789,972 $ 393,911 $ 10,183,883 Finished jewelry 693,387 1,267,394 1,960,781 Total $ 10,483,359 $ 1,661,305 $ 12,144,664 Product line gross profit Loose jewels $ 3,616,947 $ 796,812 $ 4,413,759 Finished jewelry (272,494 ) 1,634,346 1,361,852 Total $ 3,344,453 $ 2,431,158 $ 5,775,611 Operating loss $ (1,498,578 ) $ (224,938 ) $ (1,723,516 ) Depreciation and amortization $ 299,601 $ 30,546 $ 330,147 Capital expenditures $ 88,551 $ 29,882 $ 118,433 The Company does not allocate any assets to the reportable segments, and, therefore, no asset information is reported to the chief operating decision maker or disclosed in the financial information for each segment. A reconciliation of the Company’s product line cost of goods sold to cost of goods sold as reported in the condensed consolidated financial statements is as follows: Three Months Ended June 30, Six Months Ended June 30, 2017 2016 2017 2016 Product line cost of goods sold $ 3,215,699 $ 3,565,497 $ 6,020,041 $ 12,144,664 Non-capitalized manufacturing and production control expenses 355,069 331,533 722,818 742,299 Freight out 102,274 91,031 173,071 163,089 Inventory valuation allowances 313,000 - 47,000 55,000 Other inventory adjustments (145,956 ) (93,967 ) 97,771 (47,070 ) Cost of goods sold $ 3,840,086 $ 3,894,094 $ 7,060,701 $ 13,057,982 The Company recognizes sales by geographic area based on the country in which the customer is based. A portion of the Company’s Traditional segment sales made to international wholesale distributors represents products sold internationally that may be re-imported to U.S. retailers. Sales to international end consumers made by the Company’s Online Channels segment are included in U.S. sales because products are shipped and invoiced to a U.S.-based intermediary party that assumes all international shipping and credit risks. All intangible assets and property and equipment as of June 30, 2017 and December 31, 2016 are held and located in the United States. The following presents net sales by geographic area: Three Months Ended June 30, Six Months Ended June 30, 2017 2016 2017 2016 Net sales United States $ 6,213,319 $ 5,450,060 $ 11,455,660 $ 16,092,042 International 428,473 1,076,944 831,514 1,828,233 Total $ 6,641,792 $ 6,527,004 $ 12,287,174 $ 17,920,275 |