Segment Data | NOTE 17. SEGMENT DATA FASB ASC Topic 280, “ Segment Reporting We measure and evaluate our operating segments based on operating income and operating expenses that do not include allocations of costs related to corporate functions, such as accounting and finance, human resources, legal, tax and treasury, which are reported as unallocated corporate expenses in our condensed consolidated statements of operations included in this quarterly report on Form 10-Q. Segment performance, as defined by Salem, is not necessarily comparable to other similarly titled captions of other companies. Broadcasting Our foundational business is radio broadcasting, which includes the ownership and operation of radio stations in large metropolitan markets. Our broadcasting segment includes our national networks and national sales firms. National companies often prefer to advertise across the United States as an efficient and cost-effective way to reach their target audiences. Our national platform under which we offer radio airtime, digital campaigns and print advertisements can benefit national companies by reaching audiences throughout the United States. Salem Radio Network TM TM TM TM TM TM TM TM Salem Media Representatives (“SMR”) is our national advertising sales firm with offices in 12 U.S. cities. SMR specializes in placing national advertising on Christian and talk formatted radio stations as well as other commercial radio station formats. SMR sells commercial airtime to national advertisers on our radio stations and through our networks, as well as for independent radio station affiliates. SMR also contracts with independent radio stations to create custom advertising campaigns for national advertisers to reach multiple markets. Salem Surround, our multimedia advertising agency with locations in 33 markets across the United States, offers a comprehensive suite of digital marketing services to develop and execute audience-based marketing strategies for clients on both the national and local level. Salem Surround specializes in digital marketing services for each of our radio stations and websites as well as provides a full-service digital marketing strategy for each of our clients. Digital Media Our digital media-based businesses provide Christian, conservative, investing content, e-commerce, ® ® ™ ™ ® ® ™ ® ® non-individualized Our church e-commerce ™ ™ Our web content is accessible through all of our radio station websites that feature content of interest to local audiences throughout the United States. Publishing Our publishing operating segment includes three businesses: (1) Regnery ® The table below presents financial information for each operating segment as of September 30, 2021 and 2020 based on the composition of our operating segments: Broadcast Digital Publishing Unallocated Consolidated (Dollars in thousands) Three Months Ended September 30, 2021 Net revenue $ 49,591 $ 10,645 $ 5,747 $ — $ 65,983 Operating expenses 37,463 8,269 5,213 4,284 55,229 Net operating income (loss) before depreciation, amortization, and net (gain) loss $ 12,128 $ 2,376 $ 534 $ (4,284 ) $ 10,754 Debt modification costs — — — 2,347 2,347 Depreciation 1,539 965 43 241 2,788 Amortization 4 375 48 — 427 Net (gain) loss on the disposition of assets (10,505 ) (148 ) 22 24 (10,607 ) Net operating income (loss) $ 21,090 $ 1,184 $ 421 $ (6,896 ) $ 15,799 Three Months Ended September 30, 2020 Net revenue $ 45,391 $ 9,808 $ 5,442 $ — $ 60,641 Operating expenses 34,283 7,144 5,814 3,849 51,090 Net operating income (loss) before depreciation, amortization, change in the earn-out $ 11,108 $ 2,664 $ (372 ) $ (3,849 ) $ 9,551 Depreciation 1,626 746 70 235 2,677 Amortization 4 537 210 — 751 Change in the estimated fair value of contingent earn-out — (10 ) — — (10 ) Net (gain) loss on the disposition of assets 1,380 — 1 — 1,381 Net operating income (loss) $ 8,098 $ 1,391 $ (653 ) $ (4,084 ) $ 4,752 Broadcast Digital Publishing Unallocated Consolidated (Dollars in thousands) Nine Months Ended September 30, 2021 Net revenue $ 140,422 $ 30,603 $ 18,093 $ — $ 189,118 Operating expenses 106,968 25,280 16,844 12,764 161,856 Net operating income (loss) before depreciation, amortization, change in the earn-out $ 33,454 $ 5,323 $ 1,249 $ (12,764 ) $ 27,262 Debt modification costs — — — 2,347 2,347 Depreciation 4,667 2,606 134 711 8,118 Amortization 12 1,204 337 — 1,553 Net (gain) loss on the disposition of assets (10,187 ) (83 ) (306 ) 24 (10,552 ) Net operating income (loss) $ 38,962 $ 1,596 $ 1,084 $ (15,846 ) $ 25,796 Nine Months Ended September 30, 2020 Net revenue $ 130,041 $ 28,355 $ 13,366 $ — $ 171,762 Operating expenses 104,704 23,123 16,443 11,909 156,179 Net operating income (loss) before depreciation, amortization, change in the earn-out $ 25,337 $ 5,232 $ (3,077 ) $ (11,909 ) $ 15,583 Depreciation 4,912 2,284 212 700 8,108 Amortization 18 1,928 631 1 2,578 Change in the estimated fair value of contingent earn-out — (12 ) — — (12 ) Impairment of indefinite-lived long-term assets other than goodwill 16,994 — 260 — 17,254 Impairment of goodwill 184 10 105 8 307 Net (gain) loss on the disposition of assets 1,489 — 1 4 1,494 Net operating income (loss) $ 1,740 $ 1,022 $ (4,286 ) $ (12,622 ) $ (14,146 ) Broadcast Digital Publishing Unallocated Consolidated (Dollars in thousands) As of September 30, 2021 Inventories, net $ — $ — $ 907 $ — $ 907 Property and equipment, net 60,502 8,619 723 8,581 78,425 Broadcast licenses 320,008 — — — 320,008 Goodwill 2,750 19,790 1,446 — 23,986 Amortizable intangible assets, net 233 2,552 — — 2,785 As of December 31, 2020 Inventories, net $ — $ — $ 495 $ — $ 495 Property and equipment, net 64,231 6,221 741 7,929 79,122 Broadcast licenses 319,773 — — — 319,773 Goodwill 2,746 19,565 1,446 — 23,757 Amortizable intangible assets, net 246 3,434 337 — 4,017 |