Reed's (REED) 10-Q 12 Aug 14 2014 Q2 Quarterly report Financial data

Document_And_Entity_Informatio

Document And Entity Information	6 Months Ended
	Jun. 30, 2014	Aug. 12, 2014
Document And Entity Information	'	'
Entity Registrant Name	'REED'S, INC.	'
Entity Central Index Key	'0001140215	'
Document Type	'10-Q	'
Document Period End Date	30-Jun-14	'
Amendment Flag	'false	'
Current Fiscal Year End Date	'--12-31	'
Entity Filer Category	'Smaller Reporting Company	'
Entity Common Stock, Shares Outstanding	'	13,051,309
Document Fiscal Period Focus	'Q2	'
Document Fiscal Year Focus	'2014	'

Condensed_Balance_Sheets

Condensed Balance Sheets (USD $)	Jun. 30, 2014	Dec. 31, 2013
Current assets:	'	'
Cash	$1,213,000	$1,104,000
Trade accounts receivable, net of allowance for doubtful accounts, returns and discounts of $310,000 and $324,000, respectively	2,881,000	2,143,000
Inventory, net of reserve for obsolescence of $118,000 and $176,000, respectively	5,499,000	6,293,000
Prepaid inventory	886,000	256,000
Prepaid and other current assets	160,000	178,000
Total Current Assets	10,639,000	9,974,000
Property and equipment, net of accumulated depreciation of $3,099,000 and $2,796,000, respectively	3,537,000	3,686,000
Brand names	1,029,000	1,029,000
Deferred financing fees, net of amortization of $58,000 and $40,000, respectively	34,000	60,000
Total assets	15,239,000	14,749,000
Current liabilities:	'	'
Accounts payable	4,131,000	3,612,000
Accrued expenses	144,000	136,000
Line of credit	3,982,000	4,524,000
Current portion of long term financing obligation	122,000	111,000
Current portion of capital leases payable	45,000	79,000
Current portion of term loan	177,000	165,000
Total current liabilities	8,601,000	8,627,000
Long term financing obligation, less current portion, net of discount of $501,000 and $526,000, respectively	2,109,000	2,147,000
Capital leases payable, less current portion	86,000	106,000
Term loan, less current portion	390,000	482,000
Total Liabilities	11,186,000	11,362,000
Commitments and contingencies	'	'
Stockholders' equity:	'	'
Common stock, $.0001 par value, 19,500,000 shares authorized, 13,050,252 and 12,922,832 shares issued and outstanding, respectively	1,000	1,000
Additional paid in capital	25,529,000	25,276,000
Accumulated deficit	-21,571,000	-21,984,000
Total stockholders' equity	4,053,000	3,387,000
Total liabilities and stockholders' equity	15,239,000	14,749,000
Series A Convertible Preferred Stock [Member]	'	'
Stockholders' equity:	'	'
Series A Convertible Preferred stock, $10 par value, 500,000 shares authorized, 9,411 shares issued and outstanding	$94,000	$94,000

Condensed_Balance_Sheets_Paren

Condensed Balance Sheets (Parenthetical) (USD $)	Jun. 30, 2014	Dec. 31, 2013
Allowance for Doubtful Accounts, returns and discounts for trade accounts receivable	$310,000	$324,000
Reserve for obsolescence, inventory	118,000	176,000
Accumulated Depreciation	3,099,000	2,796,000
Accumulated Amortization, deferred financing fees	58,000	40,000
Discount, long term financing obligation	$501,000	$526,000
Common stock, par value	$0.00	$0.00
Common stock, shares authorized	19,500,000	19,500,000
Common stock, shares issued	13,050,252	12,922,832
Common stock, shares outstanding	13,050,252	12,922,832
Series A Convertible Preferred Stock [Member]	'	'
Preferred stock, par value	$10	$10
Preferred stock, shares authorized	500,000	500,000
Preferred stock, shares issued	9,411	9,411
Preferred stock, shares outstanding	9,411	9,411

Condensed_Statements_of_Operat

Condensed Statements of Operations (Unaudited) (USD $)	3 Months Ended		6 Months Ended
	Jun. 30, 2014	Jun. 30, 2013	Jun. 30, 2014	Jun. 30, 2013
Income Statement [Abstract]	'	'	'	'
Sales, net	$11,187,000	$9,519,000	$20,136,000	$17,645,000
Cost of goods sold	7,483,000	7,062,000	13,530,000	12,653,000
Gross profit	3,704,000	2,457,000	6,606,000	4,992,000
Operating expenses:	'	'	'	'
Delivery and handling expenses	926,000	954,000	1,821,000	1,860,000
Selling and marketing expense	1,049,000	960,000	2,117,000	1,840,000
General and administrative expense	913,000	912,000	1,885,000	1,900,000
Total operating expenses	2,888,000	2,826,000	5,823,000	5,600,000
Income (loss) from operations	816,000	-369,000	783,000	-608,000
Interest expense	-178,000	-125,000	-365,000	-289,000
Net income (loss)	638,000	-494,000	418,000	-897,000
Preferred stock dividends	-5,000	-5,000	-5,000	-5,000
Net income (loss) attributable to common stockholders	$633,000	($499,000)	$413,000	($902,000)
Income (loss) per share available to common stockholders, basic	$0.05	($0.04)	$0.03	($0.07)
Weighted average number of shares outstanding - basic	13,046,631	12,543,983	13,025,195	12,413,958
Income (loss) per share available to common stockholders, diluted	$0.05	($0.04)	$0.03	($0.07)
Weighted average number of shares outstanding - diluted	13,256,624	12,543,983	13,298,114	12,413,958

Condensed_Statement_of_Changes

Condensed Statement of Changes in Stockholders' Equity (Unaudited) (USD $)	Common Stock [Member]	Series A Preferred Stock [Member]	Additional Paid-In Capital [Member]	Accumulated Deficit [Member]	Total
Balance at Dec. 31, 2013	$1,000	$94,000	$25,276,000	($21,984,000)	$3,387,000
Balance, Shares at Dec. 31, 2013	12,922,832	9,411	'	'	'
Common shares issued upon exercise of stock options	'	'	26,000	'	26,000
Common shares issued upon exercise of stock options, shares	125,121	'	'	'	-183,700
Fair value vesting of options issued for bonuses and services	'	'	217,000	'	217,000
Fair value of common shares issued for services	'	'	10,000	'	10,000
Fair value of common shares issued for services, shares	2,299	'	'	'	'
Series A preferred stock dividend	'	'	'	-5,000	-5,000
Net income	'	'	'	418,000	418,000
Balance at Jun. 30, 2014	$1,000	$94,000	$25,529,000	($21,571,000)	$4,053,000
Balance, Shares at Jun. 30, 2014	13,050,252	9,411	'	'	'

Condensed_Statements_of_Cash_F

Condensed Statements of Cash Flows (Unaudited) (USD $)	6 Months Ended
	Jun. 30, 2014	Jun. 30, 2013
Cash flows from operating activities:	'	'
Net income (loss)	$418,000	($897,000)
Adjustments to reconcile net income (loss) to net cash provided by (used in) operating activities:	'	'
Depreciation and amortization	361,000	298,000
Fair value of stock options issued to employees	217,000	188,000
Fair value of common stock issued for services and bonus	10,000	5,000
(Decrease) increase in allowance for doubtful accounts	-14,000	-34,000
Changes in assets and liabilities:	'	'
Accounts receivable	-724,000	-1,240,000
Inventory	794,000	-591,000
Prepaid expenses and inventory and other current assets	-612,000	-212,000
Accounts payable	519,000	1,362,000
Accrued expenses	4,000	-79,000
Net cash provided by (used in) operating activities	973,000	-1,200,000
Cash flows from investing activities:	'	'
Purchase of property and equipment	-155,000	-286,000
Net cash used in investing activities	-155,000	-286,000
Cash flows from financing activities:	'	'
Proceeds from stock option exercises	26,000	30,000
Payment of deferred financing fees	-7,000	'
Principal repayments on long term financing obligation	-52,000	-43,000
Principal repayments on capital lease obligation	-56,000	-33,000
Increased borrowing on note payable	'	217,000
Principal repayments on term loan	-79,000	-81,000
Net draw down (repayment) on line of credit	-541,000	1,049,000
Net cash (used in) provided by financing activities	-709,000	1,139,000
Net (decrease) increase in cash	109,000	-347,000
Cash at beginning of period	1,104,000	1,163,000
Cash at end of period	1,213,000	816,000
Cash paid during the period for:	'	'
Interest	365,000	338,000
Non cash investing and financing activities:	'	'
Series B Preferred stock converted to common stock	'	456,000
Dividends payable in common stock	5,000	5,000
Common stock issued in settlement of Series A and B preferred stock dividend	'	74,000
Property and equipment acquired through capital lease obligation	$0	$13,000

Basis_of_Presentation_and_Summ

Basis of Presentation and Summary of Significant Accounting Policies	6 Months Ended
	Jun. 30, 2014
Accounting Policies [Abstract]	'
Basis of Presentation and Summary of Significant Accounting Policies	'
	1. Basis of Presentation and Summary of Significant Accounting Policies
	The accompanying interim condensed financial statements are unaudited, but in the opinion of management of Reed’s, Inc. (the “Company”), contain all adjustments, which include normal recurring adjustments necessary to present fairly the financial position at June 30, 2014 and the results of operations and cash flows for the six months ended June 30, 2014 and 2013. The balance sheet as of December 31, 2013 is derived from the Company’s audited financial statements.
	Certain information and footnote disclosures normally included in financial statements that have been prepared in accordance with accounting principles generally accepted in the United States of America have been condensed or omitted pursuant to the rules and regulations of the Securities and Exchange Commission, although management of the Company believes that the disclosures contained in these condensed financial statements are adequate to make the information presented herein not misleading. For further information, refer to the financial statements and the notes thereto included in the Company’s Annual Report on Form 10-K, as filed with the Securities and Exchange Commission on March 25, 2014.
	The results of operations for the six months ended June 30, 2014 are not necessarily indicative of the results of operations to be expected for the full fiscal year ending December 31, 2014.
	The preparation of financial statements in conformity with generally accepted accounting principles requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities, disclosures of contingent assets and liabilities at the date of the financial statements, and the reported amounts of revenues and expense during the reporting period. Actual results could differ from those estimates. Those estimates and assumptions include estimates for reserves of uncollectible accounts, inventory obsolescence, analysis of impairments of recorded intangibles, accruals for potential liabilities and assumptions made in valuing stock instruments issued for services.
	Income (Loss) per Common Share
	Basic earnings (loss) per share is computed by dividing the net income (loss) applicable to common stock holders by the weighted average number of shares of common stock outstanding during the year. Diluted earnings per share is computed by dividing the net income applicable to common stock holders by the weighted average number of common shares outstanding plus the number of additional common shares that would have been outstanding if all dilutive potential common shares had been issued, using the treasury stock method. Potential common shares are excluded from the computation when their effect is antidilutive.
	For the three and six months ended June 30, 2014 the calculations of diluted earnings per share included stock options and warrants, calculated under the treasury stock method, and excluded preferred stock since the effect was antidilutive. For the three and six months ended June 30, 2013 the calculations of basic and diluted loss per share are the same. The calculation of weighted average shares outstanding – diluted is as follows:
		Three months ended					Six months ended
		June 30,					June 30,
			2014		2013			2014		2013
	Net income (loss) attributable to common stockholders	$	633,000	$	(499,000	)	$	413,000	$	(902,000	)
	Denominator:
	Weighted average shares outstanding - basic		13,046,631		12,543,983			13,025,195		12,413,958
	Effect of dilutive instruments:
	Warrants and options		209,993		–			272,919		–
	Weighted average shares outstanding-diluted		13,256,624		12,543,983			13,298,114		12,413,958
	The Company had potentially dilutive securities that consisted of:
		30-Jun-14		30-Jun-13
	Warrants		101,963		317,253
	Series A Preferred Stock		37,644		41,644
	Options		648,967		839,669
	Total		788,574		1,198,566
	Recent Accounting Pronouncements
	In May 2014, the Financial Accounting Standards Board (FASB) issued Accounting Standards Update No. 2014-09 (ASU 2014-09), Revenue from Contracts with Customers. ASU 2014-09 will eliminate transaction- and industry-specific revenue recognition guidance under current U.S. GAAP and replace it with a principle based approach for determining revenue recognition. ASU 2014-09 will require that companies recognize revenue based on the value of transferred goods or services as they occur in the contract. The ASU also will require additional disclosure about the nature, amount, timing and uncertainty of revenue and cash flows arising from customer contracts, including significant judgments and changes in judgments and assets recognized from costs incurred to obtain or fulfill a contract. ASU 2014-09 is effective for reporting periods beginning after December 15, 2016, and early adoption is not permitted. Entities can transition to the standard either retrospectively or as a cumulative-effect adjustment as of the date of adoption. Management is currently assessing the impact the adoption of ASU 2014-09 and has not determined the effect of the standard on our ongoing financial reporting.
	In April 2014, the FASB issued Accounting Standards Update No. 2014-08 (ASU 2014-08), Presentation of Financial Statements (Topic 205) and Property, Plant and Equipment (Topic 360). ASU 2014-08 amends the requirements for reporting discontinued operations and requires additional disclosures about discontinued operations. Under the new guidance, only disposals representing a strategic shift in operations or that have a major effect on the Company’s operations and financial results should be presented as discontinued operations. This new accounting guidance is effective for annual periods beginning after December 15, 2014. The Company is currently evaluating the impact of adopting ASU 2014-08 on the Company’s results of operations or financial condition.
	Other recent accounting pronouncements issued by the FASB, including its Emerging Issues Task Force, the American Institute of Certified Public Accountants, and the Securities and Exchange Commission did not or are not believed by management to have a material impact on the Company’s present or future consolidated financial statements.
	Concentrations
	The Company’s cash balances on deposit with banks are guaranteed by the Federal Deposit Insurance Corporation up to $250,000. The Company may be exposed to risk for the amounts of funds held in one bank in excess of the insurance limit. In assessing the risk, the Company’s policy is to maintain cash balances with high quality financial institutions. The Company had cash balances in excess of the guarantee during the six months ended June 30, 2014.
	During the three months ended June 30, 2014 and 2013, the Company had two customers which accounted for approximately 39.4% and 10% of sales in 2014, and 34% and 9% of sales in 2013, respectively. During the six months ended June 30, 2014 and 2013, the Company had two customers which accounted for approximately 37% and 11% of sales in 2014, and 34% and 10% of sales in 2013, respectively. No other customers accounted for more than 10% of sales in either year. As of June 30, 2014, the Company had accounts receivable due from a customer who comprised $1,182,000 (37%) of its total accounts receivable and as of December 31, 2013 the Company had accounts receivable due from two customers who comprised $571,000 (23%), and $424,000 (17%), respectively, of its total accounts receivable.
	During the six months ended June 30, 2014, the Company had one vendor which accounted for approximately 26% of purchases, and in the six months ended June 30, 2013 one vendor who accounted for approximately 28% of purchases. No other vendor accounted for more than 10% of purchases in either period. As of June 30, 2014, the Company had two vendors which accounted for approximately 29% and 11% of total accounts payable and as of December 31, 2013 the Company had accounts payable due to one vendor who comprised 23% of its total. No other account was in excess of 10% of the balance of accounts payable as of June 30, 2014 and December 31, 2013.
	Advertising
	Advertising costs are expensed as incurred. For the three months ended June 30, 2014 and 2013, advertising costs were $41,000 and $19,000, respectively and for the six months ended June 30, 2014 and 2013, advertising costs were $111,000 and $40,000 respectively.
	Comprehensive Income
	For the three months and six months ended June 30, 2014 and 2013, the Company had no items of comprehensive income.
	Fair Value of Financial Instruments
	The Company uses various inputs in determining the fair value of its investments and measures these assets on a recurring basis. Financial assets recorded at fair value in the balance sheets are categorized by the level of objectivity associated with the inputs used to measure their fair value. Authoritative guidance provided by the FASB defines the following levels directly related to the amount of subjectivity associated with the inputs to fair valuation of these financial assets:
	Level 1—Quoted prices in active markets for identical assets or liabilities.
	Level 2—Inputs, other than the quoted prices in active markets, that are observable either directly or indirectly.
	Level 3—Unobservable inputs based on the Company’s assumptions.
	The Company had no such assets or liabilities recorded to be valued on the basis above at June 30, 2014 or December 31, 2013.

Inventory

Inventory	6 Months Ended
	Jun. 30, 2014
Inventory Disclosure [Abstract]	'
Inventory	'
	2. Inventory
	Inventory is valued at the lower of cost (first-in, first-out or market) and, net of reserves, is comprised of the following as of:
		30-Jun-14		31-Dec-13
	Raw Materials and packaging	$	2,976,000	$	3,118,000
	Finished Goods		2,523,000		3,175,000
		$	5,499,000	$	6,293,000

Property_and_Equipment

Property and Equipment	6 Months Ended
	Jun. 30, 2014
Property, Plant and Equipment [Abstract]	'
Property and Equipment	'
	3. Property and Equipment
	Property and equipment are comprised of the following as of:
		30-Jun-14			31-Dec-13
	Land	$	1,108,000		$	1,108,000
	Building		1,858,000			1,829,000
	Vehicles		337,000			338,000
	Machinery and equipment		2,885,000			2,763,000
	Office equipment		448,000			444,000
			6,636,000			6,482,000
	Accumulated depreciation		(3,099,000	)		(2,796,000	)
		$	3,537,000		$	3,686,000
	Depreciation expense for the six months ended June 30, 2014 and 2013 was $303,000 and $249,000, respectively.
	Depreciation expense for the three months ended June 30, 2014 and 2013 was $152,000 and $128,000, respectively.
	Machinery and equipment at June 30, 2014 and December 31, 2013 includes equipment held under capital leases of $415,000. Accumulated depreciation on equipment held under capital leases was $274,000 on June 30, 2014 and $231,000 on December 31, 2013.

Line_of_Credit

Line of Credit	6 Months Ended
	Jun. 30, 2014
Debt Disclosure [Abstract]	'
Line of Credit	'
	4. Line of Credit
	On November 9, 2011, the Company entered into a Loan and Security Agreement with PMC Financial Services Group, LLC (PMC) which provides a $4,500,000 revolving line of credit and a $750,000 term loan (see Note 5). On September 20, 2013, the line of credit was increased to $4,800,000 effective September 1, 2013 to September 30, 2014, after which it will be $4,500,000.
	At June 30, 2014 and December 31, 2013, the aggregate amount outstanding under the line of credit was $3,982,000 and $4,524,000 respectively. The line of credit is based on 85% of eligible accounts receivable and 50% of eligible inventory, expires on November 7, 2014, and is secured by substantially all of the Company’s assets. The interest rate is at the prime rate plus 3.75% (7% at December 31, 2013). There is an early termination fee of 1% of the maximum revolver amount during 2014. Also on September 20, 2013, the Company was granted an over-advance on its revolving line of credit calculation of $500,000 effective September 1, 2013 to September 30, 2014, after which it will be $200,000.
	The revolving line of credit agreement includes a financial covenant debt service coverage ratio that is effective only if the credit availability under the revolving line of credit falls below $100,000 and a financial covenant that the Company will not make capital expenditures in excess of $500,000 in any fiscal year. At June 30, 2014, the credit availability under the revolving line of credit was above $100,000. This revolving line of credit matures on November 8, 2014.

Term_Loan

Term Loan	6 Months Ended
	Jun. 30, 2014
Debt Disclosure [Abstract]	'
Term Loan	'
	5. Term Loan
	On May 1, 2013 the term loan was increased to $750,000. Other terms of the term loan remain the same. The term loan bears interest at the prime rate plus 11.6%, which shall not be below 14.85%, is secured by all of the unencumbered assets of the Company, and is to be repaid in 48 equal installments of principal and interest of $21,000.
	Term loan is Comprised of the following as of:
		30-Jun-14			31-Dec-13
	Term loan	$	567,000		$	647,000
	Less current portion		(177,000	)		(165,000	)
	Long term debt	$	390,000		$	482,000

Longterm_Financing_Obligation

Long-term Financing Obligation	6 Months Ended
	Jun. 30, 2014
Debt Disclosure [Abstract]	'
Long-term Financing Obligation	'
	6. Long-term Financing Obligation
	In 2009 the Company sold two buildings and its brewery equipment and concurrently entered into a long-term lease agreement for the same property and equipment. In connection with the lease the Company has the option to repurchase the buildings and brewery equipment from 12 months after the commencement date to the end of the lease term at the greater of the fair market value or an agreed upon amount. Since the lease contains a buyback provision and other related terms, the Company determined it had continuing involvement that did not warrant the recognition of a sale; therefore, the transaction has been accounted for as a long-term financing. The proceeds from the sale, net of transaction costs, have been recorded as a financing obligation in the amount of $3,056,000. Monthly payments under the financing agreement are recorded as interest expense and a reduction in the financing obligation at an implicit rate of 9.9%. The financing obligation is personally guaranteed up to a limit of $150,000 by the principal shareholder and Chief Executive Officer.
	In connection with the financing obligation, the Company issued an aggregate of 400,000 warrants to purchase its common stock at $1.20 per share for five years. The 400,000 warrants were valued at $752,000 and reflected as a debt discount, using the Black Scholes option pricing model. The following assumptions were utilized in valuing the 400,000 warrants: strike price of $2.10 to $2.25; term of 5 years; volatility of 91.36% to 110.9%; expected dividends 0%; and discount rate of 2.15% to 2.20%. The 400,000 warrants were recorded as valuation discount and are being amortized over 15 years, the term of the purchase option.
	Long term financing obligation is comprised of the following as of:
		30-Jun-14			31-Dec-13
	Financing obligation	$	2,732,000		$	2,784,000
	Valuation discount		(501,000	)		(526,000	)
			2,231,000			2,258,000
	Less current portion		(122,000	)		(111,000	)
	Long term financing obligation	$	2,109,000		$	2,147,000

Stockholders_Equity

Stockholders' Equity	6 Months Ended
	Jun. 30, 2014
Equity [Abstract]	'
Stockholders' Equity	'
	7. Stockholders’ Equity
	Preferred Stock
	Series A Preferred stock consists of 500,000 shares $10.00 par value, 5% non-cumulative, participating, preferred stock. As of June 30, 2014 and December 31, 2013, there were 9,411 shares outstanding with a liquidation preference of $10.00 per share.
	The Series A Preferred shares have a 5% pro-rata annual non-cumulative dividend. The dividend can be paid in cash or, in the sole and absolute discretion of our board of directors, in shares of common stock based on its then fair market value. We cannot declare or pay any dividend on shares of our securities ranking junior to the preferred stock until the holders of our preferred stock have received the full non-cumulative dividend to which they are entitled. In addition, the holders of our preferred stock are entitled to receive pro rata distributions of dividends on an “as converted” basis with the holders of our common stock. On June 30, 2014, dividends were accrued on the Series A Preferred stock in the amount of $5,000 and the dividends were paid July 25, 2014 by issuing 1,057 shares of common stock.
	In the event of any liquidation, dissolution or winding up of the Company, or if there is a change of control event, then, subject to the rights of the holders of our more senior securities, if any, the holders of our Series A preferred stock are entitled to receive, prior to the holders of any of our junior securities, $10.00 per share plus all accrued and unpaid dividends. Thereafter, all remaining assets shall be distributed pro rata among all of our security holders. Since June 30, 2008, we have the right, but not the obligation, to redeem all or any portion of the Series A preferred stock by paying the holders thereof the sum of the original purchase price per share, which was $10.00, plus all accrued and unpaid dividends.
	The Series A preferred stock may be converted, at the option of the holder, at any time after issuance and prior to the date such stock is redeemed, into four shares of common stock, subject to adjustment in the event of stock splits, reverse stock splits, stock dividends, recapitalization, reclassification and similar transactions. We are obligated to reserve out of our authorized but unissued shares of common stock a sufficient number of such shares to effect the conversion of all outstanding shares of Series A preferred stock.
	Except as provided by law, the holders of our Series A preferred stock do not have the right to vote on any matters, including, without limitation, the election of directors. However, so long as any shares of Series A preferred stock are outstanding, we shall not, without first obtaining the approval of at least a majority of the holders of the Series A preferred stock, authorize or issue any equity security having a preference over the Series A preferred stock with respect to dividends, liquidation, redemption or voting, including any other security convertible into or exercisable for any equity security other than any senior preferred stock.
	Common Stock
	Common stock consists of $.0001 par value, 19,500,000 shares authorized, 13,050,252 shares issued and outstanding as of June 30, 2014 and 12,922,832 shares issued and outstanding as of December 31, 2013. During the six months ended June 30, 2014, the company issued 2,299 shares valued at $4.35 per share for ($10,000) for consulting services.

Stock_Based_Compensation

Stock Based Compensation	6 Months Ended
	Jun. 30, 2014
Stock Based Compensation	'
Stock Based Compensation	'
	8. Stock Based Compensation
	Stock Options
	During the six months ended June 30, 2014, the Company granted 357,500 stock options to various employees at the market price of $4.60 per share. The fair value of each option award is estimated on the date of grant using the Black-Scholes option pricing model.  Assumptions used in valuing stock options granted during the six months ended June 30, 2014 are as follows: (i) volatility rate of between 59.43% and 66.3%, (ii) discount rate of 0.73%, (iii) zero expected dividend yield, and (iv) expected term of 3.5 to 4.5 years based upon the average of the term of the option and the vesting period. The aggregate fair value of the options granted during the six months ended June 30, 2014, was approximately $580,000.
	On June 5, 2014, the Company repriced 103,000 employee options to an exercise price of $4.60 per share, which were previously $4.74 per share and $6.40 per share. The total increase in stock compensation expense, as a result of the repricing was approximately $2,000.
	Total stock-based compensation recognized on the Company’s statement of operations for the six months ended June 30, 2014 and 2013 was $217,000 and $188,000, respectively. Stock based compensation expense for the three months ended June 30, 2014 and 2013 was $118,000 and $69,000 respectively. As of June 30, 2014, the aggregate value of unvested options was $924,000 which will vest over an average period of three to four years. There were 183,700 stock options exercised in the six months ended June 30, 2014 at exercise prices between $1.14 and $4.00 per share. The Company received $25,700 for 10,000 of such exercises and allowed cash-less exercise of 173,700 of such options, issuing 115,121 shares of common stock for a total of 125,121 shares issued relative to stock options in the six months ended June 30, 2014.
	Stock options granted under our equity incentive plans generally vest over 3 – 4 years from the date of grant, at 33% or 25% per year respectively and expire 5 years from the date of grant. The following table summarizes stock option activity for the six months ended June 30, 2014:
		Shares			Weighted-			Weighted-			Aggregate
					Average			Average			Intrinsic
					Exercise			Remaining			Value
					Price			Contractual
								Terms
								(Years)
	Outstanding at January 1, 2014		639,334		$	3.18
	Granted		357,500			-
	Exercised		(183,700	)		2.66
	Forfeited or expired		(164,167	)		4.39
	Outstanding at June 30, 2014		648,967		$	3.72			3.83		$	980,000
	Exercisable at June 30, 2014		225,227		$	2.68			2.89		$	732,000
	The aggregate intrinsic value was calculated as the difference between the market price, which was $5.23 per share, and the exercise price of the Company’s stock options as of June 30, 2014.
	The following table summarizes information about stock options at June 30, 2014:
			Options Outstanding at June 30, 2014									Options Exercisable at June 30, 2014
	Range		Number of			Weighted			Weighted			Number		Weighted
	of Exercise		Shares			Average			Average			of Shares		Average
	Price		Outstanding			Remaining			Exercise			Exercisable		Exercise
						Contractual			Price					Price
						Life
						(years)
	$0.01 - $1.99			112,833			2.4		$	1.27			92,483	$	1.26
	$2.00 - $4.99			536,134			4.1		$	4.24			132,774	$	3.67
				648,967									225,257
	Stock Warrants
	During the three months ended June 30, 2014, no warrants were either granted or exercised. The following table summarizes stock warrant activity for the six months ended June 30, 2014:
		Shares			Weighted-			Weighted-			Aggregate
					Average			Average			Intrinsic
					Exercise			Remaining			Value
					Price			Contractual
								Terms
								(Years)
	Outstanding at December 31, 2013		101,963		$	2.3
	Granted		-			-
	Exercised		-			-
	Forfeited or expired		-			-
	Outstanding at June 30, 2014		101,963		$	2.3			0.87		$	298,514
	Exercisable at June 30, 2014		101,963		$	2.3			0.87		$	298,514
	The intrinsic value was calculated as the difference between the market price, which was $5.23, and the exercise price of the Company’s stock warrants as of June 30, 2014.

Income_Taxes

Income Taxes	6 Months Ended
	Jun. 30, 2014
Income Tax Disclosure [Abstract]	'
Income Taxes	'
	9. Income Taxes
	For the three and six months ended June 30, 2014, net income was $638,000 and $418,000, respectively, and our provision for income taxes was zero. We made no provision for income taxes due to our utilization of federal net operating loss carry forwards to offset both regular taxable income and alternative minimum taxable income. For the three and six months ended June 30, 2013, net loss was $494,000 and $897,000, respectively and no income tax provision was recorded.
	In accordance with Accounting Standards Codification (“ASC”) 740-10, Income Taxes, the Company evaluates its deferred tax assets to determine if a valuation allowance is required based on the consideration of all available evidence using a “more likely than not” standard, with significant weight being given to evidence that can be objectively verified. This assessment considers, among other matters, the nature, frequency and severity of current and cumulative losses, forecasts of future profitability; the length of statutory carryover periods for operating losses and tax credit carryovers; and available tax planning alternatives. Our deferred tax assets are composed primarily of U.S. federal net operating loss carryforwards. Based on available objective evidence, management believes it is more likely than not that these deferred tax assets are not recognizable and will not be recognizable until its determined that we have sufficient taxable income. Under ASC 740-10, we may recognize the tax benefit from an uncertain tax position only if it is more likely than not that the tax position will be sustained on examination by the taxing authorities, based on the technical merits of the position. The tax benefits recognized in the financial statements from such a position should be measured based on the largest benefit that has a greater than fifty percent likelihood of being realized upon ultimate settlement. ASC 740-10 also provides guidance on de-recognition, classification, interest and penalties on income taxes, accounting in interim periods, and disclosures. As of June 30, 2014 or 2013 the Company did not have a liability for unrecognized tax uncertainties.

Subsequent_Events

Subsequent Events	6 Months Ended
	Jun. 30, 2014
Subsequent Events [Abstract]	'
Subsequent Events	'
	10. Subsequent Events
	On July 1, 2014, the Company signed a $300,000 Letter of Credit through City National Bank for the benefit of an advertising company as security for invoices for a national advertising campaign. The letter of credit expires December 31, 2014.
	On July 25, 2014, the Company granted 110,000 stock options to employees. These options vest over three and four years and have a strike price of $5.08 per share. The options were valued at $269,000 using the Black-Scholes pricing model and will be expensed to the Company’s statement of operations as they vest.

Basis_of_Presentation_and_Summ1

Basis of Presentation and Summary of Significant Accounting Policies (Policies)	6 Months Ended
	Jun. 30, 2014
Accounting Policies [Abstract]	'
Income (Loss) per Common Share	'
	Income (Loss) per Common Share
	Basic earnings (loss) per share is computed by dividing the net income (loss) applicable to common stock holders by the weighted average number of shares of common stock outstanding during the year. Diluted earnings per share is computed by dividing the net income applicable to common stock holders by the weighted average number of common shares outstanding plus the number of additional common shares that would have been outstanding if all dilutive potential common shares had been issued, using the treasury stock method. Potential common shares are excluded from the computation when their effect is antidilutive.
	For the three and six months ended June 30, 2014 the calculations of diluted earnings per share included stock options and warrants, calculated under the treasury stock method, and excluded preferred stock since the effect was antidilutive. For the three and six months ended June 30, 2013 the calculations of basic and diluted loss per share are the same. The calculation of weighted average shares outstanding – diluted is as follows:
		Three months ended					Six months ended
		June 30,					June 30,
			2014		2013			2014		2013
	Net income (loss) attributable to common stockholders	$	633,000	$	(499,000	)	$	413,000	$	(902,000	)
	Denominator:
	Weighted average shares outstanding - basic		13,046,631		12,543,983			13,025,195		12,413,958
	Effect of dilutive instruments:
	Warrants and options		209,993		–			272,919		–
	Weighted average shares outstanding-diluted		13,256,624		12,543,983			13,298,114		12,413,958
	The Company had potentially dilutive securities that consisted of:
		30-Jun-14		30-Jun-13
	Warrants		101,963		317,253
	Series A Preferred Stock		37,644		41,644
	Options		648,967		839,669
	Total		788,574		1,198,566
Recent Accounting Pronouncements	'
	Recent Accounting Pronouncements
	In May 2014, the Financial Accounting Standards Board (FASB) issued Accounting Standards Update No. 2014-09 (ASU 2014-09), Revenue from Contracts with Customers. ASU 2014-09 will eliminate transaction- and industry-specific revenue recognition guidance under current U.S. GAAP and replace it with a principle based approach for determining revenue recognition. ASU 2014-09 will require that companies recognize revenue based on the value of transferred goods or services as they occur in the contract. The ASU also will require additional disclosure about the nature, amount, timing and uncertainty of revenue and cash flows arising from customer contracts, including significant judgments and changes in judgments and assets recognized from costs incurred to obtain or fulfill a contract. ASU 2014-09 is effective for reporting periods beginning after December 15, 2016, and early adoption is not permitted. Entities can transition to the standard either retrospectively or as a cumulative-effect adjustment as of the date of adoption. Management is currently assessing the impact the adoption of ASU 2014-09 and has not determined the effect of the standard on our ongoing financial reporting.
	In April 2014, the FASB issued Accounting Standards Update No. 2014-08 (ASU 2014-08), Presentation of Financial Statements (Topic 205) and Property, Plant and Equipment (Topic 360). ASU 2014-08 amends the requirements for reporting discontinued operations and requires additional disclosures about discontinued operations. Under the new guidance, only disposals representing a strategic shift in operations or that have a major effect on the Company’s operations and financial results should be presented as discontinued operations. This new accounting guidance is effective for annual periods beginning after December 15, 2014. The Company is currently evaluating the impact of adopting ASU 2014-08 on the Company’s results of operations or financial condition.
	Other recent accounting pronouncements issued by the FASB, including its Emerging Issues Task Force, the American Institute of Certified Public Accountants, and the Securities and Exchange Commission did not or are not believed by management to have a material impact on the Company’s present or future consolidated financial statements.
Concentrations	'
	Concentrations
	The Company’s cash balances on deposit with banks are guaranteed by the Federal Deposit Insurance Corporation up to $250,000. The Company may be exposed to risk for the amounts of funds held in one bank in excess of the insurance limit. In assessing the risk, the Company’s policy is to maintain cash balances with high quality financial institutions. The Company had cash balances in excess of the guarantee during the six months ended June 30, 2014.
	During the three months ended June 30, 2014 and 2013, the Company had two customers which accounted for approximately 39.4% and 10% of sales in 2014, and 34% and 9% of sales in 2013, respectively. During the six months ended June 30, 2014 and 2013, the Company had two customers which accounted for approximately 37% and 11% of sales in 2014, and 34% and 10% of sales in 2013, respectively. No other customers accounted for more than 10% of sales in either year. As of June 30, 2014, the Company had accounts receivable due from a customer who comprised $1,182,000 (37%) of its total accounts receivable and as of December 31, 2013 the Company had accounts receivable due from two customers who comprised $571,000 (23%), and $424,000 (17%), respectively, of its total accounts receivable.
	During the six months ended June 30, 2014, the Company had one vendor which accounted for approximately 26% of purchases, and in the six months ended June 30, 2013 one vendor who accounted for approximately 28% of purchases. No other vendor accounted for more than 10% of purchases in either period. As of June 30, 2014, the Company had two vendors which accounted for approximately 29% and 11% of total accounts payable and as of December 31, 2013 the Company had accounts payable due to one vendor who comprised 23% of its total. No other account was in excess of 10% of the balance of accounts payable as of June 30, 2014 and December 31, 2013.
Advertising	'
	Advertising
	Advertising costs are expensed as incurred. For the three months ended June 30, 2014 and 2013, advertising costs were $41,000 and $19,000, respectively and for the six months ended June 30, 2014 and 2013, advertising costs were $111,000 and $40,000 respectively.
Comprehensive Income	'
	Comprehensive Income
	For the three months and six months ended June 30, 2014 and 2013, the Company had no items of comprehensive income.
Fair Value of Financial Instruments	'
	Fair Value of Financial Instruments
	The Company uses various inputs in determining the fair value of its investments and measures these assets on a recurring basis. Financial assets recorded at fair value in the balance sheets are categorized by the level of objectivity associated with the inputs used to measure their fair value. Authoritative guidance provided by the FASB defines the following levels directly related to the amount of subjectivity associated with the inputs to fair valuation of these financial assets:
	Level 1—Quoted prices in active markets for identical assets or liabilities.
	Level 2—Inputs, other than the quoted prices in active markets, that are observable either directly or indirectly.
	Level 3—Unobservable inputs based on the Company’s assumptions.
	The Company had no such assets or liabilities recorded to be valued on the basis above at June 30, 2014 or December 31, 2013.

Basis_of_Presentation_and_Summ2

Basis of Presentation and Summary of Significant Accounting Policies (Tables)	6 Months Ended
	Jun. 30, 2014
Accounting Policies [Abstract]	'
Schedule of Weighted Average Shares Outstanding Diluted	'
	The calculation of weighted average shares outstanding – diluted is as follows:
	Three months ended					Six months ended
		June 30,					June 30,
			2014		2013			2014		2013
	Net income (loss) attributable to common stockholders	$	633,000	$	(499,000	)	$	413,000	$	(902,000	)
	Denominator:
	Weighted average shares outstanding - basic		13,046,631		12,543,983			13,025,195		12,413,958
	Effect of dilutive instruments:
	Warrants and options		209,993		–			272,919		–
	Weighted average shares outstanding-diluted		13,256,624		12,543,983			13,298,114		12,413,958
Schedule of Potentially Dilutive Securities	'
	The Company had potentially dilutive securities that consisted of:
		30-Jun-14		30-Jun-13
	Warrants		101,963		317,253
	Series A Preferred Stock		37,644		41,644
	Options		648,967		839,669
	Total		788,574		1,198,566

Inventory_Tables

Inventory (Tables)	6 Months Ended
	Jun. 30, 2014
Inventory Disclosure [Abstract]	'
Schedule of Inventory	'
	Inventory is valued at the lower of cost (first-in, first-out or market) and, net of reserves, is comprised of the following as of:
		30-Jun-14		31-Dec-13
	Raw Materials and packaging	$	2,976,000	$	3,118,000
	Finished Goods		2,523,000		3,175,000
		$	5,499,000	$	6,293,000

Property_and_Equipment_Tables

Property and Equipment (Tables)	6 Months Ended
	Jun. 30, 2014
Property, Plant and Equipment [Abstract]	'
Schedule of Property and equipment	'
	Property and equipment are comprised of the following as of:
		June 30,  2014			31-Dec-13
	Land	$	1,108,000		$	1,108,000
	Building		1,858,000			1,829,000
	Vehicles		337,000			338,000
	Machinery and equipment		2,885,000			2,763,000
	Office equipment		448,000			444,000
			6,636,000			6,482,000
	Accumulated depreciation		(3,099,000	)		(2,796,000	)
		$	3,537,000		$	3,686,000

Term_Loan_Tables

Term Loan (Tables)	6 Months Ended
	Jun. 30, 2014
Debt Disclosure [Abstract]	'
Schedule of Term Loan	'
	Term loan is Comprised of the following as of:
		30-Jun-14			31-Dec-13
	Term loan	$	567,000		$	647,000
	Less current portion		(177,000	)		(165,000	)
	Long term debt	$	390,000		$	482,000

Longterm_Financing_Obligation_

Long-term Financing Obligation (Tables)	6 Months Ended
	Jun. 30, 2014
Debt Disclosure [Abstract]	'
Schedule of Long-term Financing Obligation	'
	Long term financing obligation is comprised of the following as of:
		30-Jun-14			31-Dec-13
	Financing obligation	$	2,732,000		$	2,784,000
	Valuation discount		(501,000	)		(526,000	)
			2,231,000			2,258,000
	Less current portion		(122,000	)		(111,000	)
	Long term financing obligation	$	2,109,000		$	2,147,000

Stock_Based_Compensation_Table

Stock Based Compensation (Tables)	6 Months Ended
	Jun. 30, 2014
Stock Based Compensation Tables	'
Schedule of Stock Option Activity	'
	The following table summarizes stock option activity for the six months ended June 30, 2014:
		Shares			Weighted-			Weighted-			Aggregate
					Average			Average			Intrinsic
					Exercise			Remaining			Value
					Price			Contractual
								Terms
								(Years)
	Outstanding at January 1, 2014		639,334		$	3.18
	Granted		357,500			-
	Exercised		(183,700	)		2.66
	Forfeited or expired		(164,167	)		4.39
	Outstanding at June 30, 2014		648,967		$	3.72			3.83		$	980,000
	Exercisable at June 30, 2014		225,227		$	2.68			2.89		$	732,000
Schedule of Information Regarding Stock Options	'
	The following table summarizes information about stock options at June 30, 2014:
			Options Outstanding at June 30, 2014									Options Exercisable at June 30, 2014
	Range		Number of			Weighted			Weighted			Number		Weighted
	of Exercise		Shares			Average			Average			of Shares		Average
	Price		Outstanding			Remaining			Exercise			Exercisable		Exercise
						Contractual			Price					Price
						Life
						(years)
	$0.01 - $1.99			112,833			2.4		$	1.27			92,483	$	1.26
	$2.00 - $4.99			536,134			4.1		$	4.24			132,774	$	3.67
				648,967									225,257
Schedule of Stock Warrants Activity	'
	The following table summarizes stock warrant activity for the six months ended June 30, 2014:
		Shares			Weighted-			Weighted-			Aggregate
					Average			Average			Intrinsic
					Exercise			Remaining			Value
					Price			Contractual
								Terms
								(Years)
	Outstanding at December 31, 2013		101,963		$	2.3
	Granted		-			-
	Exercised		-			-
	Forfeited or expired		-			-
	Outstanding at June 30, 2014		101,963		$	2.3			0.87		$	298,514
	Exercisable at June 30, 2014		101,963		$	2.3			0.87		$	298,514

Basis_of_Presentation_and_Summ3

Basis of Presentation and Summary of Significant Accounting Policies (Details Narrative) (USD $)	3 Months Ended		6 Months Ended
	Jun. 30, 2014	Jun. 30, 2013	Jun. 30, 2014	Jun. 30, 2013	Dec. 31, 2013
Maximum cash deposit guaranteed by federal deposit insurance corporation	$250,000	'	$250,000	'	'
Maximum percentage of sales incurred by each customer	'	'	10.00%	'	'
Percentage of amount due to vendor for purchase	'	'	26.00%	28.00%	'
Maximum percentage of purchase incurred by each vendor	'	'	10.00%	'	'
Percentage of account excess for accounts payable during period	10.00%	'	10.00%	'	10.00%
Advertising costs	41,000	19,000	111,000	40,000	'
Vendor One [Member]	'	'	'	'	'
Percentage of accounts payable due to vendor	29.00%	'	29.00%	'	23.00%
Vendor Two [Member]	'	'	'	'	'
Percentage of accounts payable due to vendor	11.00%	'	11.00%	'	'
Customer One	'	'	'	'	'
Percentage of sale accounted to customer	39.40%	34.00%	37.00%	34.00%	'
Account receivables from customer	1,182,000	'	1,182,000	'	571,000
Percentage of receivables from customer to net receivables	37.00%	'	37.00%	'	23.00%
Customer Two	'	'	'	'	'
Percentage of sale accounted to customer	10.00%	9.00%	11.00%	10.00%	'
Account receivables from customer	'	'	'	'	424,000
Percentage of receivables from customer to net receivables	'	'	'	'	17.00%

Basis_of_Presentation_and_Summ4

Basis of Presentation and Summary of Significant Accounting Policies - Schedule of Weighted Average Shares Outstanding Diluted (Details) (USD $)	3 Months Ended		6 Months Ended
	Jun. 30, 2014	Jun. 30, 2013	Jun. 30, 2014	Jun. 30, 2013
Accounting Policies [Abstract]	'	'	'	'
Net income (loss) attributable to common stockholders	$633,000	($499,000)	$413,000	($902,000)
Weighted average shares outstanding - basic	13,046,631	12,543,983	13,025,195	12,413,958
Warrants and options	209,993	'	272,919	'
Weighted average shares outstanding-diluted	13,256,624	12,543,983	13,298,114	12,413,958

Basis_of_Presentation_and_Summ5

Basis of Presentation and Summary of Significant Accounting Policies - Schedule of Potentially Dilutive Securities (Details)	6 Months Ended
	Jun. 30, 2014	Jun. 30, 2013
Potentially dilutive securities	788,574	1,198,566
Warrants [Member]	'	'
Potentially dilutive securities	101,963	317,253
Series A Preferred Stock [Member]	'	'
Potentially dilutive securities	37,644	41,644
Options [Member]	'	'
Potentially dilutive securities	648,967	839,669

Inventory_Schedule_of_Inventor

Inventory - Schedule of Inventory (Details) (USD $)	Jun. 30, 2014	Dec. 31, 2013
Inventory Disclosure [Abstract]	'	'
Raw Materials and packaging	$2,976,000	$3,118,000
Finished Goods	2,523,000	3,175,000
Inventory, total	$5,499,000	$6,293,000

Property_and_Equipment_Details

Property and Equipment (Details Narrative) (USD $)	3 Months Ended		6 Months Ended
	Jun. 30, 2014	Jun. 30, 2013	Jun. 30, 2014	Jun. 30, 2013	Dec. 31, 2013
Property, Plant and Equipment [Abstract]	'	'	'	'	'
Depreciation expense	$152,000	$128,000	$303,000	$249,000	'
Equipment held under capital leases	415,000	'	415,000	'	415,000
Accumulated depreciation for assets held under capital lease	$274,000	'	$274,000	'	$231,000

Property_and_Equipment_Schedul

Property and Equipment - Schedule of Property and Equipment (Details) (USD $)	Jun. 30, 2014	Dec. 31, 2013
Property, Plant and Equipment [Abstract]	'	'
Land	$1,108,000	$1,108,000
Building	1,858,000	1,829,000
Vehicles	337,000	338,000
Machinery and equipment	2,885,000	2,763,000
Office equipment	448,000	444,000
Property and equipment, gross	6,636,000	6,482,000
Accumulated depreciation	-3,099,000	-2,796,000
Property and equipment, net	$3,537,000	$3,686,000

Line_of_Credit_Details_Narrati

Line of Credit (Details Narrative) (USD $)	0 Months Ended	6 Months Ended	12 Months Ended	6 Months Ended	0 Months Ended		6 Months Ended
	Sep. 20, 2013	Jun. 30, 2014	Dec. 31, 2013	Jun. 30, 2014	1-May-13	Nov. 09, 2011	Jun. 30, 2014	Sep. 20, 2013
				Maximum [Member]	PMC Financial Services Group, LLC [Member]	PMC Financial Services Group, LLC [Member]	PMC Financial Services Group, LLC [Member]	PMC Financial Services Group, LLC [Member]
Line of credit current	'	$3,982,000	$4,524,000	'	'	$4,500,000	'	$4,800,000
Term loan amount	'	'	'	'	750,000	750,000	'	'
Revolving Line of credit facility outstanding	200,000	'	'	'	'	'	'	4,500,000
Percentage of line of credit facility eligible to accounts receivable	'	85.00%	'	'	'	'	'	'
Percentage of line of credit facility eligible to inventory	'	50.00%	'	'	'	'	'	'
Line of credit expiration date	'	7-Nov-14	'	'	'	'	8-Nov-14	'
Line of credit interest rate	'	3.75%	7.00%	'	11.60%	'	'	'
Percentage of termination fee for revolving amount	'	'	'	1.00%	'	'	'	'
Revolving line of credit granted over advance	500,000	'	'	'	'	'	'	'
Debt service coverage ratio under credit availability amount	'	100,000	'	'	'	'	'	'
Revolving line of credit capital expenditure excess amount	'	500,000	'	'	'	'	'	'
Maximum credit availability under revolving line of credit	'	$100,000	'	'	'	'	'	'

Term_Loan_Details_Narrative

Term Loan (Details Narrative) (USD $)	6 Months Ended	12 Months Ended	0 Months Ended
	Jun. 30, 2014	Dec. 31, 2013	1-May-13	Nov. 09, 2011
			PMC Financial Services Group, LLC [Member]	PMC Financial Services Group, LLC [Member]
Term loan amount	'	'	$750,000	$750,000
Loan bears interest, description	'	'	'	'
			The term loan bears interest at the prime rate plus 11.6%, which shall not be below 14.85%, is secured by all of the unencumbered assets of the Company, and is to be repaid in 48 equal installments of principal and interest of $21,000.
Line of credit interest rate	3.75%	7.00%	11.60%	'
Maximum limit of line of credit interest rate	'	'	14.85%	'
Payment of principle and interest amount for loan	'	'	$21,000	'

Term_Loan_Schedule_of_Term_Loa

Term Loan - Schedule of Term Loan (Details) (USD $)	Jun. 30, 2014	Dec. 31, 2013
Debt Disclosure [Abstract]	'	'
Term loan	$567,000	$647,000
Less current portion	177,000	165,000
Long term debt	$390,000	$482,000

Longterm_Financing_Obligation_1

Long-term Financing Obligation (Details Narrative) (USD $)	6 Months Ended
	Jun. 30, 2014
Proceeds from sale of transaction cost	$3,056,000
Percentage of interest expense and reduction in the financing obligation at implicit rate	9.90%
Number of warrants issued to purchase of common stock	400,000
Issuance of warrants price per share	$1.20
Warrants term	'5 years
Warrants issued during period value	752,000
Warrants expected dividends	0.00%
Valuation discount amortized term	'15 years
Minimum [Member]	'
Warrants strike price	$2.10
Warrants volatility rate	91.36%
Warrants discount rate	2.15%
Maximum [Member]	'
Warrants strike price	$2.25
Warrants volatility rate	110.90%
Warrants discount rate	2.20%
Chief Executive Officer [Member]	'
Proceeds financial obligation limit guaranteed by related party	$150,000

Longterm_Financing_Obligation_2

Long-term Financing Obligation - Schedule of Long-term Financing Obligation (Details) (USD $)	Jun. 30, 2014	Dec. 31, 2013
Debt Disclosure [Abstract]	'	'
Financing obligation	$2,732,000	$2,784,000
Valuation discount	-501,000	-526,000
Financing obligation, net of discount	2,231,000	2,258,000
Less current portion	-122,000	-111,000
Long term financing obligation	$2,109,000	$2,147,000

Stockholders_Equity_Details_Na

Stockholders' Equity (Details Narrative) (USD $)	6 Months Ended
	Jun. 30, 2014	Dec. 31, 2013
Common stock, authorized	19,500,000	19,500,000
Common stock, par value	$0.00	$0.00
Common stock, issued	13,050,252	12,922,832
Common stock, outstanding	13,050,252	12,922,832
Fair value of common stock per share, value	$4.35	'
Fair value of common shares issued for services	$10,000	'
Series A Preferred Stock [Member]	'	'
Preferred stock, shares authorized	500,000	500,000
Preferred stock, par value	$10	$10
Percentage of non cumulative preferred stock	5.00%	5.00%
Preferred stock, shares outstanding	9,411	9,411
Preferred stock shares, liquidation preference	$10	$10
Percentage of prorate annual non cumulative dividend	5.00%	'
Dividends accrued Preferred stock, Amount	$5,000	'
Dividends accrued Preferred stock, Shares	1,057	'
Preferred stock holders rights to receive at price per share	$10	'
Common Stock [Member]	'	'
Fair value of common shares issued for services, shares	2,299	'

Stock_Based_Compensation_Detai

Stock Based Compensation (Details Narrative) (USD $)	0 Months Ended	3 Months Ended		6 Months Ended
	Jun. 05, 2014	Jun. 30, 2014	Jun. 30, 2013	Jun. 30, 2014	Jun. 30, 2013
Stock options granted to employees	'	'	'	357,500	'
Stock options at market price per share	'	'	'	$4.60	'
Volatility rate, minimum	'	'	'	59.43%	'
Volatility rate, maximum	'	'	'	66.30%	'
Discount rate	'	'	'	0.00%	'
Expected dividend yield	'	'	'	0.00%	'
Expected term	'	'	'	'3 years 6 months	'
Fair value of options granted	'	'	'	$580,000	'
Number of employee options repriced	103,000	'	'	'	'
Increase in stock compensation expense	2,000	'	'	'	'
Stock based compensation	'	118,000	69,000	217,000	188,000
Aggregate value of unvested options	'	'	'	424,000	'
Stock options exercise shares	'	'	'	183,700	'
Stock option, exercise price	$4.60	'	'	$2.66	'
Proceeds From Stock Options Exercised	'	'	'	26,000	'
Exercise of stock options issued during the period	'	'	'	357,500	10,000
Option exercise price per share	'	'	'	$5.23	'
Minimum [Member]	'	'	'	'	'
Stock option, exercise price	$4.74	'	'	$1.14	'
Share based compensation cost amortized option vest period	'	'	'	'3 years	'
Percentage of stock options granted under equity incentive plan	'	'	'	25.00%	'
Warrant expiration year	'	'	'	'5 years	'
Maximum [Member]	'	'	'	'	'
Stock option, exercise price	$6.40	'	'	$4	'
Share based compensation cost amortized option vest period	'	'	'	'4 years	'
Percentage of stock options granted under equity incentive plan	'	'	'	33.00%	'
Warrant expiration year	'	'	'	'5 years	'
Exercises Stock Option Plan One [Member]	'	'	'	'	'
Stock options exercise shares	'	'	'	10,000	'
Proceeds From Stock Options Exercised	'	'	'	$25,700	'
Exercises Stock Option Plan Two [Member]	'	'	'	'	'
Stock options exercise shares	'	'	'	173,700	'
Options [Member]	'	'	'	'	'
Stock options exercise shares	'	'	'	125,121	'
Exercise of stock options issued during the period	'	'	'	115,121	'
Warrants [Member]	'	'	'	'	'
Warrant exercise price per share	'	'	'	$5.23	'

Stock_Based_Compensation_Sched

Stock Based Compensation - Schedule of Stock Option Activity (Details) (USD $)	0 Months Ended	6 Months Ended
	Jun. 05, 2014	Jun. 30, 2014	Jun. 30, 2013
Stock Based Compensation - Schedule Of Stock Option Activity Details	'	'	'
Shares Outstanding, Beginning balance	'	639,334	'
Shares, Granted	'	357,500	10,000
Shares, Exercised	'	-183,700	'
Shares, Forfeited or expired	'	-164,167	'
Shares Outstanding, Ending balance	'	648,967	'
Shares Exercisable	'	225,227	'
Weighted Average Exercise Price, Outstanding, Beginning	'	$3.18	'
Weighted Average Exercise Price, Granted	'	'	'
Weighted Average Exercise Price, Exercised	$4.60	$2.66	'
Weighted Average Exercise Price, Forfeited or expired	'	$4.39	'
Weighted Average Exercise Price, Outstanding, Ending	'	$3.72	'
Weighted Average Exercise Price, Exercisable	'	$2.68	'
Weighted Average Remaining Contractual Terms (Years), Outstanding	'	'3 years 9 months 29 days	'
Weighted Average Remaining Contractual Terms (Years), Exercisable	'	'2 years 10 months 21 days	'
Aggregate Intrinsic Value, Share Outstanding	'	$980,000	'
Aggregate Intrinsic Value, Share Exercisable	'	$732,000	'

Stock_Based_Compensation_Sched1

Stock Based Compensation - Schedule of Information Regarding Stock Options (Details) (USD $)	6 Months Ended
	Jun. 30, 2014
Number of Shares Outstanding	648,967
Weighted Average Remaining Contractual Life (years)	'3 years 9 months 29 days
Number of Shares Exercisable	225,257
Range One [Member]	'
Range of Exercise Price Lower Limit	0.01
Range of Exercise Price Upper limit	1.99
Number of Shares Outstanding	112,833
Weighted Average Remaining Contractual Life (years)	'2 years 4 months 24 days
Weighted Average Exercise Price	1.27
Number of Shares Exercisable	92,483
Weighted Average Exercise Price	1.26
Range Two [Member]	'
Range of Exercise Price Lower Limit	2
Range of Exercise Price Upper limit	4.99
Number of Shares Outstanding	536,134
Weighted Average Remaining Contractual Life (years)	'4 years 1 month 6 days
Weighted Average Exercise Price	4.24
Number of Shares Exercisable	132,774
Weighted Average Exercise Price	3.67

Stock_Based_Compensation_Sched2

Stock Based Compensation - Schedule of Stock Warrants Activity (Details) (Warrants [Member], USD $)	6 Months Ended
	Jun. 30, 2014
Warrants [Member]	'
Shares Outstanding, Beginning Balance	101,963
Shares Granted	'
Shares Exercised	'
Shares Forfeited or expired	'
Shares Outstanding, Ending Balance	101,963
Warrants Exercisable	101,963
Weighted Average Exercise Price, Outstanding, Beginning	$2.30
Weighted Average Exercise Price, Granted	'
Weighted Average Exercise Price, Exercised	'
Weighted Average Exercise Price, Forfeited or expired	'
Weighted Average Exercise Price, Outstanding, Ending	$2.30
Weighted Average Exercise Price, Exercisable	$2.30
Weighted Average Remaining Contractual Terms (Years), Outstanding	'10 months 13 days
Weighted Average Remaining Contractual Terms (Years), Exercisable	'10 months 13 days
Aggregate Intrinsic Value, Outstanding	$298,514
Aggregate Intrinsic Value, Exercisable	$298,514

Income_Taxes_Details_Narrative

Income Taxes (Details Narrative) (USD $)	3 Months Ended		6 Months Ended
	Jun. 30, 2014	Jun. 30, 2013	Jun. 30, 2014	Jun. 30, 2013
Income Tax Disclosure [Abstract]	'	'	'	'
Net income (loss)	$638,000	($494,000)	$418,000	($897,000)
Provision of income taxes	'	'	$0	'

Subsequent_Events_Details_Narr

Subsequent Events (Details Narrative) (USD $)	6 Months Ended		0 Months Ended
	Jun. 30, 2014	Jun. 30, 2013	Jul. 25, 2014	Jul. 25, 2014	Jul. 25, 2014	Jul. 01, 2014
			Subsequent Event [Member]	Subsequent Event [Member]	Subsequent Event [Member]	Subsequent Event [Member]
				Minimum [Member]	Maximum [Member]	City National Bank [Member]
Letter of credit	'	'	'	'	'	$300,000
Letter of credit expires date	7-Nov-14	'	'	'	'	31-Dec-14
Number of option granted for employees and consultants	357,500	10,000	110,000	'	'	'
Option vesting expected term	'3 years 6 months	'	'	'3 years	'4 years	'
Number of option exercised price per share	'	'	$5.08	'	'	'
Option granted for employees, value	'	'	$269,000	'	'	'