Reassurance focus and Management/Operations focus Chris Richards | | All of you are what makes EdR the company it is today. Every day you are: taking care of our residents (and sometimes their parents); taking care of our communities and taking care of our universities, all the while staying focused on sales. You are growing the company with new development opportunities and making sure our active developments are completed. You are closing the books, keeping track of the business and analysis our results. All of you do whatever it takes and We simply wouldn’t be where we are today without you and your tireless effort and dedication to EdR. Many of you have been with us a long time and whether our name was Allen & O’Hara, Education Realty Trust or EdR, one thing remained. The focus on taking care of our residents, partners and each other. That focus does not change. But I know what you are asking yourself… “what does this really mean?” You have our commitment that we will be as transparent with you as possible. Of course, details are still being discussed and we will share those with you when we know more. But for now, we want you to remain focused on doing what you do best: taking care of our residents and living up to our vision of being the best provider of collegiate housing. In order to do that, we’ve all got to keep doing great work. On the operations side of things, we have a lot of work going on this summer: Turn, summer conference housing, leasing, capital projects, you name it. It’s always a busy summer preparing for the upcoming school year. And no one does it better than all of you. | |
Reputation and Leadership Focus Tom Trubiana | | And, we are opening 10 new communities, both on- and off-campus this year, with more developments set to deliver in 2019, 2020 and beyond. And of course, there are the robust on-campus development opportunities where we are actively involved in EdR awards that have not yet closed as well as numerous new and exciting RFPs. We’ve got a lot going on and we need everyone pulling together to keep the positive momentum going. We are EdR. And we will continue to be EdR. This news doesn’t change that. We still have residents of our communities and “Raving Fan” University partners to serve in addition to all the new community deliveries to complete. Our future opportunities for growth are exceptional and that creates personal opportunities for each of us. EdR has over 50 years of history being a pioneer in student housing with a reputation of high integrity and for providing exceptional customer service. We fully expect that our stellar reputation will continue for many decades to come. | |