Exhibit 3
British American Tobacco p.l.c.
Notification and public disclosure of transactions by persons discharging managerial
responsibilities and persons closely associated with them
The Company has been notified by the trustee of the British American Tobacco Employee Share Ownership Plan that on 15 November 2018 the following Executive Directors and other persons discharging managerial responsibilities acquired the following ordinary shares of 25p each in British American Tobacco p.l.c. as a result of the reinvestment of dividend income.
| 1 | Details of the person discharging managerial responsibilities/person closely associated | ||||
| a) | Name | Nicandro Durante | |||
| 2 | Reason for the notification | ||||
| a) | Position/status | Chief Executive | |||
| b) | Initial notification/Amendment | Initial notification | |||
| 3 | Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor | ||||
| a) | Name | British American Tobacco p.l.c. | |||
| b) | LEI | 213800FKA5MF17RJKT63 | |||
| 4 | Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted | ||||
| a) | Description of the financial instrument, type of instrument Identification code | Ordinary shares of 25p each GB0002875804 | |||
| b) | Nature of the transaction | Acquisition of shares as a result of the reinvestment of dividend income by the Trustee of the British American Tobacco Employee Share Ownership Plan. | |||
| c) | Price(s) and volume(s) | ||||
| Price(s) | Volume(s) | ||||
£28.58478 | 38 | ||||
| d) | Aggregated information - Aggregated volume - Price | 38 £28.58478 | |||
| e) | Date of the transaction | 2018-11-15 | |||
| f) | Place of the transaction | London Stock Exchange (XLON) | |||
| 1 | Details of the person discharging managerial responsibilities/person closely associated | ||||
| a) | Name | John Benedict Stevens | |||
| 2 | Reason for the notification | ||||
| a) | Position/status | Finance Director | |||
| b) | Initial notification/Amendment | Initial notification | |||
| 3 | Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor | ||||
| a) | Name | British American Tobacco p.l.c. | |||
| b) | LEI | 213800FKA5MF17RJKT63 | |||
| 4 | Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted | ||||
| a) | Description of the financial instrument, type of instrument Identification code | Ordinary shares of 25p each GB0002875804 | |||
| b) | Nature of the transaction | Acquisition of shares as a result of the reinvestment of dividend income by the Trustee of the British American Tobacco Employee Share Ownership Plan. | |||
| c) | Price(s) and volume(s) | ||||
| Price(s) | Volume(s) | ||||
£28.58478 | 12 | ||||
| d) | Aggregated information - Aggregated volume - Price | 12 £28.58478 | |||
| e) | Date of the transaction | 2018-11-15 | |||
| f) | Place of the transaction | London Stock Exchange (XLON) | |||
| 1 | Details of the person discharging managerial responsibilities/person closely associated | ||||
| a) | Name | Jerome Abelman | |||
| 2 | Reason for the notification | ||||
| a) | Position/status | Director, Legal & External Affairs and General Counsel | |||
| b) | Initial notification/Amendment | Initial notification | |||
| 3 | Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor | ||||
| a) | Name | British American Tobacco p.l.c. | |||
| b) | LEI | 213800FKA5MF17RJKT63 | |||
| 4 | Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted | ||||
| a) | Description of the financial instrument, type of instrument Identification code | Ordinary shares of 25p each GB0002875804 | |||
| b) | Nature of the transaction | Acquisition of shares as a result of the reinvestment of dividend income by the Trustee of the British American Tobacco Employee Share Ownership Plan. | |||
| c) | Price(s) and volume(s) | ||||
| Price(s) | Volume(s) | ||||
£28.58478 | 8 | ||||
| d) | Aggregated information - Aggregated volume - Price | 8 £28.58478 | |||
| e) | Date of the transaction | 2018-11-15 | |||
| f) | Place of the transaction | London Stock Exchange (XLON) | |||
| 1 | Details of the person discharging managerial responsibilities/person closely associated | ||||
| a) | Name | Jack Bowles | |||
| 2 | Reason for the notification | ||||
| a) | Position/status | Chief Operating Officer | |||
| b) | Initial notification/Amendment | Initial notification | |||
| 3 | Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor | ||||
| a) | Name | British American Tobacco p.l.c. | |||
| b) | LEI | 213800FKA5MF17RJKT63 | |||
| 4 | Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted | ||||
| a) | Description of the financial instrument, type of instrument Identification code | Ordinary shares of 25p each GB0002875804 | |||
| b) | Nature of the transaction | Acquisition of shares as a result of the reinvestment of dividend income by the Trustee of the British American Tobacco Employee Share Ownership Plan. | |||
| c) | Price(s) and volume(s) | ||||
| Price(s) | Volume(s) | ||||
£28.58478 | 6 | ||||
| d) | Aggregated information - Aggregated volume - Price | 6 £28.58478 | |||
| e) | Date of the transaction | 2018-11-15 | |||
| f) | Place of the transaction | London Stock Exchange (XLON) | |||
| 1 | Details of the person discharging managerial responsibilities/person closely associated | ||||
| a) | Name | Alan Davy | |||
| 2 | Reason for the notification | ||||
| a) | Position/status | Director, Operations | |||
| b) | Initial notification/Amendment | Initial notification | |||
| 3 | Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor | ||||
| a) | Name | British American Tobacco p.l.c. | |||
| b) | LEI | 213800FKA5MF17RJKT63 | |||
| 4 | Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted | ||||
| a) | Description of the financial instrument, type of instrument Identification code | Ordinary shares of 25p each GB0002875804 | |||
| b) | Nature of the transaction | Acquisition of shares as a result of the reinvestment of dividend income by the Trustee of the British American Tobacco Employee Share Ownership Plan. | |||
| c) | Price(s) and volume(s) | ||||
| Price(s) | Volume(s) | ||||
£28.58478 | 9 | ||||
| d) | Aggregated information - Aggregated volume - Price | 9 £28.58478 | |||
| e) | Date of the transaction | 2018-11-15 | |||
| f) | Place of the transaction | London Stock Exchange (XLON) | |||
| 1 | Details of the person discharging managerial responsibilities/person closely associated | ||||
| a) | Name | Giovanni Giordano | |||
| 2 | Reason for the notification | ||||
| a) | Position/status | Director, Group Human Resources | |||
| b) | Initial notification/Amendment | Initial notification | |||
| 3 | Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor | ||||
| a) | Name | British American Tobacco p.l.c. | |||
| b) | LEI | 213800FKA5MF17RJKT63 | |||
| 4 | Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted | ||||
| a) | Description of the financial instrument, type of instrument Identification code | Ordinary shares of 25p each GB0002875804 | |||
| b) | Nature of the transaction | Acquisition of shares as a result of the reinvestment of dividend income by the Trustee of the British American Tobacco Employee Share Ownership Plan. | |||
| c) | Price(s) and volume(s) | ||||
| Price(s) | Volume(s) | ||||
£28.58478 | 15 | ||||
| d) | Aggregated information - Aggregated volume - Price | 15 £28.58478 | |||
| e) | Date of the transaction | 2018-11-15 | |||
| f) | Place of the transaction | London Stock Exchange (XLON) | |||
| 1 | Details of the person discharging managerial responsibilities/person closely associated | ||||
| a) | Name | Andrew Gray | |||
| 2 | Reason for the notification | ||||
| a) | Position/status | Chief Marketing Officer | |||
| b) | Initial notification/Amendment | Initial notification | |||
| 3 | Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor | ||||
| a) | Name | British American Tobacco p.l.c. | |||
| b) | LEI | 213800FKA5MF17RJKT63 | |||
| 4 | Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted | ||||
| a) | Description of the financial instrument, type of instrument Identification code | Ordinary shares of 25p each GB0002875804 | |||
| b) | Nature of the transaction | Acquisition of shares as a result of the reinvestment of dividend income by the Trustee of the British American Tobacco Employee Share Ownership Plan. | |||
| c) | Price(s) and volume(s) | ||||
| Price(s) | Volume(s) | ||||
£28.58478 | 16 | ||||
| d) | Aggregated information - Aggregated volume - Price | 16 £28.58478 | |||
| e) | Date of the transaction | 2018-11-15 | |||
| f) | Place of the transaction | London Stock Exchange (XLON) | |||
| 1 | Details of the person discharging managerial responsibilities/person closely associated | ||||
| a) | Name | Tadeu Marroco | |||
| 2 | Reason for the notification | ||||
| a) | Position/status | Regional Director, Europe and North Africa | |||
| b) | Initial notification/Amendment | Initial notification | |||
| 3 | Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor | ||||
| a) | Name | British American Tobacco p.l.c. | |||
| b) | LEI | 213800FKA5MF17RJKT63 | |||
| 4 | Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted | ||||
| a) | Description of the financial instrument, type of instrument Identification code | Ordinary shares of 25p each GB0002875804 | |||
| b) | Nature of the transaction | Acquisition of shares as a result of the reinvestment of dividend income by the Trustee of the British American Tobacco Employee Share Ownership Plan. | |||
| c) | Price(s) and volume(s) | ||||
| Price(s) | Volume(s) | ||||
£28.58478 | 10 | ||||
| d) | Aggregated information - Aggregated volume - Price | 10 £28.58478 | |||
| e) | Date of the transaction | 2018-11-15 | |||
| f) | Place of the transaction | London Stock Exchange (XLON) | |||
| 1 | Details of the person discharging managerial responsibilities/person closely associated | ||||
| a) | Name | David O’Reilly | |||
| 2 | Reason for the notification | ||||
| a) | Position/status | Group Scientific Director | |||
| b) | Initial notification/Amendment | Initial notification | |||
| 3 | Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor | ||||
| a) | Name | British American Tobacco p.l.c. | |||
| b) | LEI | 213800FKA5MF17RJKT63 | |||
| 4 | Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted | ||||
| a) | Description of the financial instrument, type of instrument Identification code | Ordinary shares of 25p each GB0002875804 | |||
| b) | Nature of the transaction | Acquisition of shares as a result of the reinvestment of dividend income by the Trustee of the British American Tobacco Employee Share Ownership Plan. | |||
| c) | Price(s) and volume(s) | ||||
| Price(s) | Volume(s) | ||||
£28.58478 | 29 | ||||
| d) | Aggregated information - Aggregated volume - Price | 29 £28.58478 | |||
| e) | Date of the transaction | 2018-11-15 | |||
| f) | Place of the transaction | London Stock Exchange (XLON) | |||
| 1 | Details of the person discharging managerial responsibilities/person closely associated | ||||
| a) | Name | Ricardo Oberlander | |||
| 2 | Reason for the notification | ||||
| a) | Position/status | President and CEO, Reynolds American Inc. | |||
| b) | Initial notification/Amendment | Initial notification | |||
| 3 | Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor | ||||
| a) | Name | British American Tobacco p.l.c. | |||
| b) | LEI | 213800FKA5MF17RJKT63 | |||
| 4 | Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted | ||||
| a) | Description of the financial instrument, type of instrument Identification code | Ordinary shares of 25p each GB0002875804 | |||
| b) | Nature of the transaction | Acquisition of shares as a result of the reinvestment of dividend income by the Trustee of the British American Tobacco Employee Share Ownership Plan. | |||
| c) | Price(s) and volume(s) | ||||
| Price(s) | Volume(s) | ||||
£28.58478 | 7 | ||||
| d) | Aggregated information - Aggregated volume - Price | 7 £28.58478 | |||
| e) | Date of the transaction | 2018-11-15 | |||
| f) | Place of the transaction | London Stock Exchange (XLON) | |||
| 1 | Details of the person discharging managerial responsibilities/person closely associated | ||||
| a) | Name | Naresh Sethi | |||
| 2 | Reason for the notification | ||||
| a) | Position/status | Director, Business Development | |||
| b) | Initial notification/Amendment | Initial notification | |||
| 3 | Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor | ||||
| a) | Name | British American Tobacco p.l.c. | |||
| b) | LEI | 213800FKA5MF17RJKT63 | |||
| 4 | Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted | ||||
| a) | Description of the financial instrument, type of instrument Identification code | Ordinary shares of 25p each GB0002875804 | |||
| b) | Nature of the transaction | Acquisition of shares as a result of the reinvestment of dividend income by the Trustee of the British American Tobacco Employee Share Ownership Plan. | |||
| c) | Price(s) and volume(s) | ||||
| Price(s) | Volume(s) | ||||
£28.58478 | 24 | ||||
| d) | Aggregated information - Aggregated volume - Price | 24 £28.58478 | |||
| e) | Date of the transaction | 2018-11-15 | |||
| f) | Place of the transaction | London Stock Exchange (XLON) | |||
| 1 | Details of the person discharging managerial responsibilities/person closely associated | ||||
| a) | Name | Johan Vandermeulen | |||
| 2 | Reason for the notification | ||||
| a) | Position/status | Regional Director, Asia-Pacific and Middle East | |||
| b) | Initial notification/Amendment | Initial notification | |||
| 3 | Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor | ||||
| a) | Name | British American Tobacco p.l.c. | |||
| b) | LEI | 213800FKA5MF17RJKT63 | |||
| 4 | Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted | ||||
| a) | Description of the financial instrument, type of instrument Identification code | Ordinary shares of 25p each GB0002875804 | |||
| b) | Nature of the transaction | Acquisition of shares as a result of the reinvestment of dividend income by the Trustee of the British American Tobacco Employee Share Ownership Plan. | |||
| c) | Price(s) and volume(s) | ||||
| Price(s) | Volume(s) | ||||
£28.58478 | 7 | ||||
| d) | Aggregated information - Aggregated volume - Price | 7 £28.58478 | |||
| e) | Date of the transaction | 2018-11-15 | |||
| f) | Place of the transaction | London Stock Exchange (XLON) | |||
| 1 | Details of the person discharging managerial responsibilities/person closely associated | ||||
| a) | Name | Kingsley Wheaton | |||
| 2 | Reason for the notification | ||||
| a) | Position/status | Regional Director, Americas and Sub-Saharan Africa | |||
| b) | Initial notification/Amendment | Initial notification | |||
| 3 | Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor | ||||
| a) | Name | British American Tobacco p.l.c. | |||
| b) | LEI | 213800FKA5MF17RJKT63 | |||
| 4 | Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted | ||||
| a) | Description of the financial instrument, type of instrument Identification code | Ordinary shares of 25p each GB0002875804 | |||
| b) | Nature of the transaction | Acquisition of shares as a result of the reinvestment of dividend income by the Trustee of the British American Tobacco Employee Share Ownership Plan. | |||
| c) | Price(s) and volume(s) | ||||
| Price(s) | Volume(s) | ||||
£28.58478 | 13 | ||||
| d) | Aggregated information - Aggregated volume - Price | 13 £28.58478 | |||
| e) | Date of the transaction | 2018-11-15 | |||
| f) | Place of the transaction | London Stock Exchange (XLON) | |||
Name of officer of issuer responsible for making notification: Sophie Kerr Date of notification: 19 November 2018 |