Deal A Day (DEEL) 10-Q 19 Nov 13 2013 Q3 Quarterly report Financial data

Document_and_Entity_Informatio

Document and Entity Information	9 Months Ended
	Sep. 30, 2013
Document And Entity Information	'
Entity Registrant Name	'DEAL A DAY GROUP CORP.
Entity Central Index Key	'0001341768
Document Type	'10-Q
Document Period End Date	30-Sep-13
Amendment Flag	'false
Current Fiscal Year End Date	'--12-31
Is Entity a Well-known Seasoned Issuer?	'No
Is Entity a Voluntary Filer?	'No
Is Entity's Reporting Status Current?	'Yes
Entity Filer Category	'Smaller Reporting Company
Entity Common Stock, Shares Outstanding	50,280,372
Document Fiscal Period Focus	'Q3
Document Fiscal Year Focus	'2013

Consolidated_Balance_Sheets_Un

Consolidated Balance Sheets (Unaudited) (USD $)	Sep. 30, 2013	Dec. 31, 2012
Current:	'	'
Cash and cash equivalents	$202	$95
Prepaids and other assets	100	3,700
Total current assets	302	3,795
Total Assets	302	3,795
Current:	'	'
Accounts payable	203,698	192,800
Due to director	24,498	'
Accrued interest	863,492	795,864
Notes payable	999,072	1,005,920
Total Liabilities	2,090,760	1,994,584
Stockholders` Deficit	'	'
Common stock (par value $0.001) - Authorized, 1,800,000,000 common shares; issued and outstanding, 50,280,372 and 49,218,805 shares at September 30, 2013 and December 31, 2012 respectively	50,280	49,219
Additional paid-in capital	7,233,129	7,192,391
Accumulated deficit	-9,373,867	-9,232,399
Total Stockholders' Deficit	-2,090,458	-1,990,789
Total Liabilities and Stockholders' Deficit	$302	$3,795

Consolidated_Balance_Sheets_Un1

Consolidated Balance Sheets (Unaudited) (Parenthetical) (USD $)	Sep. 30, 2013	Dec. 31, 2012
Stockholders` Deficit	'	'
Common stock, par value	$0.00	$0.00
Common stock, Authorized	1,800,000,000	1,800,000,000
Common stock, Issued	50,280,372	49,218,805
Common stock, outstanding	50,280,372	49,218,805

Consolidated_Statements_of_Ope

Consolidated Statements of Operations (Unaudited) (USD $)	3 Months Ended		9 Months Ended		57 Months Ended
	Sep. 30, 2013	Sep. 30, 2012	Sep. 30, 2013	Sep. 30, 2012	Sep. 30, 2013
Operating expense:	'	'	'	'	'
General and administrative	$27,111	$48,681	$63,889	$303,701	$796,383
Stock based compensation	'	47,162	9,951	186,768	1,689,442
Operating loss	-27,111	-95,843	-73,840	-490,469	-2,485,825
Non-operating expenses:	'	'	'	'	'
Interest expense	-22,542	-4,375	-67,628	-91,596	-981,639
Loss from continuing operations	-49,653	-100,218	-141,468	-582,065	-3,467,464
Loss from discontinued operations	'	'	'	'	-147,544
Net loss	-49,653	-100,218	-141,468	-582,065	-3,615,008
Less: net income attributable to non-controlling interests	'	'	'	'	-46,582
Net loss attributable to common stockholders	($49,653)	($100,218)	($141,468)	($582,065)	($3,568,426)
Loss per share, basic and diluted, before discontinued Operations	$0	$0	$0	$0	'
Loss per share, basic and diluted, from discontinued Operations	'	'	'	'	'
Net loss per share, basic and diluted	$0	$0	$0	$0	'
Weighted average shares outstanding	50,280,372	49,218,805	50,089,834	49,218,805	'

Consolidated_Statement_of_Shar

Consolidated Statement of Shareholders Equity (Unaudited) (USD $)	Common Stock	Additional Paid-In Capital	Non-controlling Interest in Subsidiaries	Accumulated Deficit	Total
Beginning Balance, Amount at Dec. 31, 2008	$47,756	$8,246,425	'	($13,614,996)	($5,320,815)
Beginning Balance, Shares at Dec. 31, 2008	47,756,278	'	'	'	'
Conversion of Notes Payable, Shares	6,575,072	'	'	'	'
Conversion of Notes Payable, Amount	6,575	1,052,757	'	'	1,059,332
Stock based compensation	'	579,028	'	'	579,028
Net Loss	'	'	'	-1,263,181	-1,263,181
Ending Balance, Amount at Dec. 31, 2009	54,331	9,878,210	'	-14,878,177	-4,945,636
Ending Balance, Shares at Dec. 31, 2009	54,331,350	'	'	'	'
Conversion of Notes Payable, Shares	14,493,441	'	'	'	'
Conversion of Notes Payable, Amount	14,493	861,395	'	'	875,888
Stock based compensation	'	903,746	'	'	903,746
Conversion of Accounts Payable, Shares	2,075,087	'	'	'	'
Conversion of Accounts Payable, Amount	2,075	94,561	'	'	96,636
Private Placement in Subsidiaries, Shares	365,021	'	'	'	'
Private Placement in Subsidiaries, Amount	365	6,137	269,892	'	276,394
Private Placement, Shares	312,500	'	'	'	'
Private Placement, Amount	313	24,687	'	'	25,000
Net Loss	'	'	-46,582	-1,199,271	-1,245,853
Ending Balance, Amount at Dec. 31, 2010	71,577	11,768,736	223,310	-16,077,448	-4,013,825
Ending Balance, Shares at Dec. 31, 2010	71,577,399	'	'	'	'
Conversion of Notes Payable, Shares	12,000,000	'	'	'	'
Conversion of Notes Payable, Amount	12,000	1,188,000	'	'	1,200,000
Conversion of notes payable	'	27,285	'	'	27,285
Settlement of notes payable-related party	'	66,933	'	'	66,933
Sale of subsidiaries	'	-6,400,538	-223,310	8,118,955	1,495,107
1 for 2 stock split, Shares	-35,277,281	'	'	'	'
1 for 2 stock split, Amount	-35,277	35,277	'	'	'
Returned shares, Shares	-581,313	'	'	'	'
Returned shares, Amount	-581	581	'	'	'
Purchase of assets, Shares	1,500,000	'	'	'	'
Purchase of assets, Amount	1,500	'	'	'	1,500
Issuance of options	'	309,400	'	'	309,400
Net Loss	'	'	'	-670,002	-670,002
Ending Balance, Amount at Dec. 31, 2011	49,219	6,995,674	'	-8,628,495	-1,583,602
Ending Balance, Shares at Dec. 31, 2011	49,218,805	'	'	'	'
Issuance of options	'	196,717	'	'	196,717
Net Loss	'	'	'	-603,904	-603,904
Ending Balance, Amount at Dec. 31, 2012	49,219	7,192,391	'	-9,232,399	-1,990,789
Ending Balance, Shares at Dec. 31, 2012	49,218,805	'	'	'	'
Issuance of options	'	9,951	'	'	9,951
Shares for debt, Shares	1,061,567	'	'	'	'
Shares for debt, Amount	1,061	30,787	'	'	31,848
Net Loss	'	'	'	-141,468	-141,468
Ending Balance, Amount at Sep. 30, 2013	$50,280	$7,233,129	'	($9,373,867)	($2,090,458)
Ending Balance, Shares at Sep. 30, 2013	50,280,372	'	'	'	'

Consolidated_Statements_of_Cas

Consolidated Statements of Cash Flows (Unaudited) (USD $)	9 Months Ended		57 Months Ended
	Sep. 30, 2013	Sep. 30, 2012	Sep. 30, 2013
Cash Flows From Operating Activities	'	'	'
Net loss	($141,468)	($582,065)	($3,924,408)
Loss from discontinued operations	'	'	-147,544
Loss from continuing operations	-141,468	-582,065	-3,467,464
Non cash item of stock based compensation	9,951	186,768	1,998,842
Adjustments to reconcile loss from continuing operations to cash flows used in operating activities:	'	'	'
Prepaid and other assets	3,600	-3,500	-100
Accounts payable	10,898	-9,904	-515
Accrued expenses	67,628	100,807	971,637
Net cash used in continuing operations	-49,391	-307,894	-807,000
Net cash used in discontinued operations	'	'	-123,331
Cash used in operating activities	-49,391	-307,894	-930,331
Cash Flows From Financing Activities	'	'	'
Borrowings on note payable	25,000	290,000	603,641
Proceeds on loan from director	24,498	'	24,498
Proceeds from private placement	'	'	302,894
Principal payments on notes payable	'	'	-500
Cash provided by financing activities	49,498	290,000	930,533
Net increase (decrease) in cash and cash equivalents	107	-17,894	202
Cash and cash equivalents, opening	95	22,394	'
Cash and cash equivalents, closing	202	4,500	202
Supplemental cash flow information	'	'	'
Cash paid during the year for: Interest	'	'	'
Cash paid during the year for: Income taxes	'	'	800
Non-cash financing activities	'	'	'
Conversion of notes payable to equity	$31,848	'	$2,282,022

Organization_and_Principal_Act

Organization and Principal Activities	9 Months Ended
	Sep. 30, 2013
Notes to Financial Statements	'
Note 1. ORGANIZATION AND PRINCIPAL ACTIVITIES	'
	Deal a Day Group Corp. (“DADG” or “the Company”) is a corporation organized under the laws of the State of Nevada.
	DADG changed its business direction in the wake of the massive growth and evolution of the multi-billion dollar daily deal market space. We have redirected our company with the vision of creating balance between merchants and their customers and to create platforms that will help merchants grow their businesses through cost effective promotional resources. Our business units will focus on the Daily Deals/Group buying arena, print media, and software and applications development.
	On November 3, 2011, the Company completed a 1-for-2 reverse stock split. As of September 30, 2013, 50,280,372 shares of common stock are outstanding.

Summary_of_Significant_Account

Summary of Significant Accounting Policies	9 Months Ended
	Sep. 30, 2013
Notes to Financial Statements	'
Note 2. SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES	'
	Accounting Principles
	The consolidated balance sheets and related consolidated statements of operations and cash flows contained in this report include the accounts of the Company and its subsidiaries. All significant intercompany balances and transactions have been eliminated in consolidation. In the opinion of management, all entries necessary for a fair presentation of such consolidated financial statements have been included. These entries consisted only of normal recurring items.
	The consolidated financial statements and accompanying notes are prepared in accordance with generally accepted accounting principles in the United States of America (“GAAP”). The preparation of financial statements in conformity with United States generally accepted accounting principles requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities and the disclosure of contingent assets and liabilities at the date of the consolidated financial statements and the reported amounts of revenues and expenses during the reporting period. Actual results may differ from those estimates.
	Discontinued operations
	The Company’s former operations were discontinued in 2008 and were accounted for as discontinued operations. On October 21, 2011, the discontinued operations of QMotions, Inc. and Aptus Games Inc. were sold in a share purchase agreement to an individual. The Company retains ownership of the discontinued subsidiary Diagnostic Nano Applications Corp.
	Cash and cash equivalents
	Cash and cash equivalents consist primarily of cash on deposit.
	Revenue recognition
	The Company recognizes revenue in accordance with the provision of the Securities and Exchange Commission Staff Accounting Bulletin (“SAB”) No. 104 (ASC 605-10) which establishes guidance in applying generally accepted accounting principles to revenue recognition in financial statements. Four basic criteria must be met before we recognize revenue: (1) persuasive evidence of an arrangement exists; (2) delivery has occurred or services rendered; (3) the price to the buyer is fixed and determinable; and (4) collectability is reasonably assured.
	Research and development
	All costs of research and development activities are expensed as incurred.
	Income taxes
	The Company records deferred tax assets and liabilities based on the net tax effects of tax credits, operating loss carryforwards and temporary differences between the carrying amounts of assets and liabilities for financial reporting purposes and the amounts used for income tax purposes. The Company assesses the likelihood that its deferred tax assets will be recovered from future taxable income and the Company establishes a valuation allowance to reduce deferred tax assets to an amount which it believes to be more likely than not realizable. The valuation allowance is based on the Company`s estimates of taxable income by jurisdiction in which it operates and the period over which its deferred tax assets will be recoverable.
	Going concern
	The accompanying consolidated financial statements have been prepared assuming that the company will continue to operate as a going concern. Through September 30, 2013, the Company has not generated significant operating or net profits. As of September 30, 2013, the accumulated deficit is $9,373,867 and the working capital deficiency is $2,090,458.
	Property, plant and equipment
	Property, plant and equipment are stated at original cost less accumulated depreciation and amortization.
	Depreciation is provided to write off the cost of property, plant and equipment using the straight-line method at rates based on their estimated useful lives from the date on which they become fully operational and after taking into account their estimated residual values.
	Accounting for the impairment of long-lived assets
	The long-lived assets held and used by the Company are reviewed for impairment whenever events or changes in circumstances indicate that the carrying amount of assets may not be recoverable. It is reasonably possible that these assets could become impaired as a result of technology or other industry changes. Determination of recoverability of assets to be held and used is by comparing the carrying amount of an asset to future net undiscounted cash flows to be generated by the assets. If such assets are considered to be impaired, the impairment to be recognized is measured by the amount by which the carrying amount of the assets exceeds the fair value of the assets. Assets to be disposed of are reported at the lower of the carrying amount or fair value less costs to sell.
	Operating leases
	Leases where substantially all the rewards and risks of ownership of assets remain with the leasing company are accounted for as operating leases.
	Fair Value of Financial Instruments
	The Company’s financial instruments consist of prepaids and other assets, accounts payable, accrued interest, and notes payable. The carrying amounts of these financial instruments approximates fair value due either to length of maturity or interest rates that approximate prevailing market rates unless otherwise disclosed in these financial statements.
	Related parties
	Parties are considered to be related if one party has the ability, directly or indirectly, to control the other party or exercise significant influence over the other party in making financial and operating decisions. Parties are also considered to be related if they are subject to common control or common significant influence.
	Basic and Diluted Net Loss per Share
	Basic net loss per common share is computed by dividing net loss applicable to common shareholders by the weighted-average number of common shares outstanding during the period. Diluted net loss per common share is determined using the weighted-average number of common shares outstanding during the period, adjusted for the dilutive effect of common stock equivalents, consisting of shares that might be issued upon exercise of common stock options. In periods where losses are reported, the weighted-average number of common shares outstanding excludes common stock equivalents, because their inclusion would be anti-dilutive.
	Recently issued accounting standards
	There are no accounting standards or interpretations issued or recently adopted that are expected to have a material impact on the Company’s consolidated financial position, operations or cash flows.

Notes_Payable

Notes Payable	9 Months Ended
	Sep. 30, 2013
Notes to Financial Statements	'
Note 3. NOTES PAYABLE	'
	On November 4, 2011, the Company entered into a Settlement Agreement and General Mutual Release under which Alma Bailante Real Estate Inc. (a secured creditor) has agreed to release and forever discharge $1,200,000 of debt in exchange for 4,666,929 shares of common stock of DADG beneficially owned by Albanna and 12,000,000 shares of common stock of DADG (new shares) and enter into a new Promissory Note evidencing the remaining $945,962 of debt owned by Alma. In exchange, Alma agreed to release any and all security interest held by Alma in relation to the debt; specifically Alma released and discharged the collateralized interest Alma had, in and to, the remaining shares of DADG held by the Albanna Trust.
	On November 4, 2011, the Company executed an Asset Acquisition Agreement with Rich Media Corp. (RMC”) of Seoul, Korea. RMC owns various online marketing and media websites, including social media accounts operating in the online group buying and marketing sector. Total consideration to RMC shall be an amount equal to $400,000 and restricted stock purchase rights to 1,500,000 shares of DADG for a price of $0.10 per share.
	On February 18, 2013, the Company retired a loan payable of $31,848 by issuing 1,061,567 shares at $0.03 per share.
	Description	30-Sep-13		31-Dec-12
	Note Payable plus interest of $40,646 at 10%, past due	$	60,000	$	60,000
	Note Payable plus interest of $51,668 at 10%, past due		141,632		141,632
	Note Payable plus interest of $713,535 at 10%, due November 3, 2013		300,000		300,000
	Note Payable plus interest of $57,643 at 8%, past due		497,440		472,440
	Bridge Loans, no interest, no due date		-		31,848
		$	999,072	$	1,005,920
	The 5 year repayment terms of the loan are as follows:
	Due Date	Amount
	Past due	$	699,072
	31-Dec-13	$	300,000
	31-Dec-14	$	-
	31-Dec-15	$	-
	31-Dec-16	$	-
	Indefinite	$
	Total	$	999,072

Subsequent_Events

Subsequent Events	9 Months Ended
	Sep. 30, 2013
Notes to Financial Statements	'
Note 4. SUBSEQUENT EVENTS	'
	The Company has analyzed its operations subsequent to September 30, 2013 through the date these consolidated financial statements were filed with the OTC Disclosure and News Service and has determined that it does not have any additional material subsequent events to disclose.

Summary_of_Significant_Account1

Summary of Significant Accounting Policies (Policies)	9 Months Ended
	Sep. 30, 2013
Summary Of Significant Accounting Policies Policies	'
Accounting Principles	'
	The consolidated balance sheets and related consolidated statements of operations and cash flows contained in this report include the accounts of the Company and its subsidiaries. All significant intercompany balances and transactions have been eliminated in consolidation. In the opinion of management, all entries necessary for a fair presentation of such consolidated financial statements have been included. These entries consisted only of normal recurring items.
	The consolidated financial statements and accompanying notes are prepared in accordance with generally accepted accounting principles in the United States of America (“GAAP”). The preparation of financial statements in conformity with United States generally accepted accounting principles requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities and the disclosure of contingent assets and liabilities at the date of the consolidated financial statements and the reported amounts of revenues and expenses during the reporting period. Actual results may differ from those estimates.
Discontinued operations	'
	The Company’s former operations were discontinued in 2008 and were accounted for as discontinued operations. On October 21, 2011, the discontinued operations of QMotions, Inc. and Aptus Games Inc. were sold in a share purchase agreement to an individual. The Company retains ownership of the discontinued subsidiary Diagnostic Nano Applications Corp.
Cash and cash equivalents	'
	Cash and cash equivalents consist primarily of cash on deposit.
Revenue recognition	'
	The Company recognizes revenue in accordance with the provision of the Securities and Exchange Commission Staff Accounting Bulletin (“SAB”) No. 104 (ASC 605-10) which establishes guidance in applying generally accepted accounting principles to revenue recognition in financial statements. Four basic criteria must be met before we recognize revenue: (1) persuasive evidence of an arrangement exists; (2) delivery has occurred or services rendered; (3) the price to the buyer is fixed and determinable; and (4) collectability is reasonably assured.
Research and development	'
	All costs of research and development activities are expensed as incurred.
Income taxes	'
	The Company records deferred tax assets and liabilities based on the net tax effects of tax credits, operating loss carryforwards and temporary differences between the carrying amounts of assets and liabilities for financial reporting purposes and the amounts used for income tax purposes. The Company assesses the likelihood that its deferred tax assets will be recovered from future taxable income and the Company establishes a valuation allowance to reduce deferred tax assets to an amount which it believes to be more likely than not realizable. The valuation allowance is based on the Company`s estimates of taxable income by jurisdiction in which it operates and the period over which its deferred tax assets will be recoverable.
Going concern	'
	The accompanying consolidated financial statements have been prepared assuming that the company will continue to operate as a going concern. Through September 30, 2013, the Company has not generated significant operating or net profits. As of September 30, 2013, the accumulated deficit is $9,373,867 and the working capital deficiency is $2,090,458.
Property, plant and equipment	'
	Property, plant and equipment are stated at original cost less accumulated depreciation and amortization.
	Depreciation is provided to write off the cost of property, plant and equipment using the straight-line method at rates based on their estimated useful lives from the date on which they become fully operational and after taking into account their estimated residual values.
Accounting for the impairment of long-lived assets	'
	The long-lived assets held and used by the Company are reviewed for impairment whenever events or changes in circumstances indicate that the carrying amount of assets may not be recoverable. It is reasonably possible that these assets could become impaired as a result of technology or other industry changes. Determination of recoverability of assets to be held and used is by comparing the carrying amount of an asset to future net undiscounted cash flows to be generated by the assets. If such assets are considered to be impaired, the impairment to be recognized is measured by the amount by which the carrying amount of the assets exceeds the fair value of the assets. Assets to be disposed of are reported at the lower of the carrying amount or fair value less costs to sell.
Operating leases	'
	Leases where substantially all the rewards and risks of ownership of assets remain with the leasing company are accounted for as operating leases.
Fair Value of Financial Instruments	'
	The Company’s financial instruments consist of prepaids and other assets, accounts payable, accrued interest, and notes payable. The carrying amounts of these financial instruments approximates fair value due either to length of maturity or interest rates that approximate prevailing market rates unless otherwise disclosed in these financial statements.
Related parties	'
	Parties are considered to be related if one party has the ability, directly or indirectly, to control the other party or exercise significant influence over the other party in making financial and operating decisions. Parties are also considered to be related if they are subject to common control or common significant influence.
Basic and Diluted Net Loss per Share	'
	Basic net loss per common share is computed by dividing net loss applicable to common shareholders by the weighted-average number of common shares outstanding during the period. Diluted net loss per common share is determined using the weighted-average number of common shares outstanding during the period, adjusted for the dilutive effect of common stock equivalents, consisting of shares that might be issued upon exercise of common stock options. In periods where losses are reported, the weighted-average number of common shares outstanding excludes common stock equivalents, because their inclusion would be anti-dilutive.
Recently issued accounting standards	'
	There are no accounting standards or interpretations issued or recently adopted that are expected to have a material impact on the Company’s consolidated financial position, operations or cash flows.

Notes_Payable_Tables

Notes Payable (Tables)	9 Months Ended
	Sep. 30, 2013
Notes Payable Tables	'
Summary of notes payable	'
	On February 18, 2013, the Company retired a loan payable of $31,848 by issuing 1,061,567 shares at $0.03 per share.
	Description	30-Sep-13		31-Dec-12
	Note Payable plus interest of $40,646 at 10%, past due	$	60,000	$	60,000
	Note Payable plus interest of $51,668 at 10%, past due		141,632		141,632
	Note Payable plus interest of $713,535 at 10%, due November 3, 2013		300,000		300,000
	Note Payable plus interest of $57,643 at 8%, past due		497,440		472,440
	Bridge Loans, no interest, no due date		-		31,848
		$	999,072	$	1,005,920
Principal maturities	'
	The 5 year repayment terms of the loan are as follows:
	Due Date	Amount
	Past due	$	699,072
	31-Dec-13	$	300,000
	31-Dec-14	$	-
	31-Dec-15	$	-
	31-Dec-16	$	-
	Indefinite	$
	Total	$	999,072

Organization_and_Principal_Act1

Organization and Principal Activities (Details Narrative)	9 Months Ended
	Sep. 30, 2013
Organization And Principal Activities Details Narrative	'
Incorporation state	'Nevada
Common shares outstanding	50,280,372

Summary_of_Significant_Account2

Summary of Significant Accounting Policies (Details Narrative) (USD $)	Sep. 30, 2013
Summary Of Significant Accounting Policies Details Narrative	'
Accumulated deficit	$9,373,867
Working capital deficiency	$2,090,458

Notes_Payable_Details

Notes Payable (Details) (USD $)	Sep. 30, 2013	Dec. 31, 2012
Notes Payable	$999,072	$1,005,920
NotePayableMember	'	'
Notes Payable	60,000	60,000
NotePayableOneMember	'	'
Notes Payable	141,632	141,632
NotePayableTwoMember	'	'
Notes Payable	300,000	300,000
NotePayableThreeMember	'	'
Notes Payable	497,440	472,440
BridgeLoanMember	'	'
Notes Payable	$0	$31,848

Notes_Payable_Details_1

Notes Payable (Details 1) (USD $)	Sep. 30, 2013	Dec. 31, 2012
Notes Payable Details 1	'	'
Past due	$699,072	'
31-Dec-13	300,000	'
31-Dec-14	'	'
31-Dec-15	'	'
31-Dec-16	'	'
Indefinite	'	'
Notes Payable	$999,072	$1,005,920