Hanesbrands (HBI) 8-K Hanesbrands Inc. Confirms 2010 Sales Growth Expectations of 5% and Reports Fourth-quarter and Full-year 2009 Results

Exhibit 99.1

Hanesbrands Inc
1000 East Hanes Mill Road
Winston-Salem, NC 27105
(336) 519-8080

news release

FOR IMMEDIATE RELEASE
News Media, contact:	Matt Hall, (336) 519-3386
Analysts and Investors, contact:	Brian Lantz, (336) 519-7130

HANESBRANDS INC. CONFIRMS 2010 SALES GROWTH EXPECTATIONS OF 5% AND REPORTS FOURTH-QUARTER AND FULL-YEAR 2009 RESULTS

WINSTON-SALEM, N.C. (Jan. 27, 2010) — Hanesbrands Inc. (NYSE: HBI), one of the world’s largest apparel essentials companies, today reported results for the fourth-quarter and full-year 2009, a year in which the company managed through the recession and created strong momentum for growth in 2010.

The company reaffirmed that it expects sales growth of approximately 5 percent in 2010, led by significant shelf-space and distribution gains, and expects free cash flow generation of $300 million or more.

In the 2009 fourth quarter, Hanesbrands’ net sales run rate was consistent with the company’s stated expectations, and the company generated strong free cash flow. Also in the quarter, the company refinanced its capital structure to provide better flexibility for growth.

Key fourth-quarter and full-year 2009 performance measures include:

• Q4 EPS loss of $(0.01) but Q4 non-GAAP EPS excluding actions up 12 percent to $0.56.

• Q4 net sales of $988.7 million up 1 percent after adjusting for the company’s 53^rd week last year.

• Full-year free cash flow generation of $326 million, with proceeds used to reduce debt by $284 million and fund $75 million in cash fees and costs associated with debt refinancing during the year.

“We successfully navigated the recession of 2009 and emerged with momentum for growth in 2010,” Hanesbrands Chairman and Chief Executive Officer Richard A. Noll said. “We are fully focused on leveraging the growth platform that we have built. With our strong brands and our low-cost global supply chain, we are in a great position to expand market share in all of our key geographies.”

Hanesbrands Inc. Confirms 2010 Sales Growth Expectations of 5% and
Reports Fourth-Quarter and Full-Year 2009 Results — Page 2

2009 Noteworthy Financial Highlights

Selected highlights for the full year and quarter ended Jan. 2, 2010, compared with the year-ago periods ended Jan. 3, 2009, include:

•	Excluding last year’s 53rd week, net sales were $988.7 million in the fourth quarter, up 1 percent, and were $3.9 billion for the full year, down 7 percent.
	Fourth-quarter sales for the company’s largest segment, Innerwear, increased by 5 percent, excluding last year’s extra week, with strong shipments for male underwear.
•	Operating profit was $270.9 million in 2009, down from $317.5 million a year ago. Excluding actions, the operating profit margin for the year was 8.8 percent, compared with 9.7 percent a year ago.
	The company opportunistically invested an incremental $17 million in trade spending, media and other items in the fourth quarter to support its 2010 space gains.
	“We took advantage of investment opportunities to support the strong growth prospects we have for 2010,” Noll said. “With these investments, our full-year operating profit margin slipped below 9 percent.”
	The company believes its ongoing operating profit margin improvement goal of 50 to 100 basis points annually is reasonable for 2010, even with the current commodity cost levels.
•	Diluted earnings per share for the year were $0.54 compared with $1.34 a year ago, and diluted EPS for the fourth quarter decreased to a loss of $(0.01) from earnings of $0.19.
	The effective income tax rate decreased to 12 percent for the full year, reflecting a higher mix of foreign profit due in part to domestic restructuring charges and debt refinancing costs.
	In 2010, the company expects interest expense to decrease by $20 million to $25 million due to deleveraging.
	“We have potential for significant earnings growth in 2010,” Noll said. “When you combine the benefits of expected sales growth, operating margin improvement, and lower interest expense, we could see EPS growth of at least 25 percent and possibly up to 35 percent or more in 2010. To reach the higher levels of growth, we may need a slight increase in overall consumer-spending levels, potential price increases to offset any systemic inflation, or additional effective use of free cash flow.”

Hanesbrands Inc. Confirms 2010 Sales Growth Expectations of 5% and
Reports Fourth-Quarter and Full-Year 2009 Results — Page 3

•	In 2009, the company generated $326 million in free cash flow. The company used $53 million in cash in the fourth quarter to complete its debt refinancing that created a growth-focused capital structure. For the year, the company reduced debt by $284 million and reduced its year-end inventory by $241 million, beating its inventory-reduction goal of $150 million.
	Hanesbrands’ new strategic capital structure enables the company to simultaneously reduce leverage and consider acquisition opportunities. In addition to giving the company much more flexibility in its use of cash flow, the refinancing provides a stable long-term capital structure with extended debt maturities and comparable rates.
	“We are in a good position for 2010 with our capital structure solidly aligned with our efforts to drive growth by taking advantage of our strong brands and our low-cost global supply chain,” Hanesbrands Executive Vice President and Chief Financial Officer E. Lee Wyatt said.

(Free cash flow is defined as net cash provided by operating activities, which was $415 million in 2009, less net capital expenditures, which totaled $89 million in 2009. Also, see Table 4 for details and reconciliation with reported operating results consistent with generally accepted accounting principles. Diluted EPS excluding actions, operating profit excluding actions, gross profit excluding actions, SG&A excluding actions, net income excluding actions, EBITDA, or earnings before interest, taxes, depreciation and amortization, and the margins on sales of these measures are non-GAAP measures used to better assess underlying business performance because they exclude the effect of unusual actions that are not directly related to operations. The unusual actions in the current or year-ago periods were restructuring and related charges, nonrecurring spinoff-related and other expenses, other expense (income), and the tax effect on these items.)

Other Comments

Sales and Brand Building. The company solidified significant net shelf-space and distribution gains, starting primarily in early 2010. Program gains significantly outnumber program losses, and the company expects the net space gains to generate approximately 5 percent incremental sales growth in 2010, or approximately $200 million, independent of a consumer spending rebound. If consumer spending does rebound, the company has potential for additional upside sales growth in the second half of 2010.

The company’s brands continue to dominate in Retailing Today magazine’s “Top Brands Study,” withHanesranked as the consumer preferred apparel brand in 2009 for men’s, children’s and intimate apparel.

Supply Chain Globalization. Hanesbrands has substantially completed its global supply chain realignment with the October start-up of its Nanjing, China, fabric production plant, which is ramping up on schedule. The company is focused on leveraging and optimizing its supply chain organized around three clusters of fabric and finished-goods production in the Caribbean Basin, Central America and Asia.

Hanesbrands Inc. Confirms 2010 Sales Growth Expectations of 5% and
Reports Fourth-Quarter and Full-Year 2009 Results — Page 4

Segment Reporting.Beginning with the reporting of fourth quarter 2009 financial results, the company has added Direct to Consumer retail operations as a reporting segment. In the company’s upcoming 10-K annual report, the past three years of financial performance will be restated to reflect the new segment. Direct to Consumer sales, which were previously reported within the Innerwear segment, are increasingly composed of Outerwear product sales and therefore are most appropriately represented as a separate segment.

Update on Haiti Contract Operations

Production has resumed and is ramping up at the company’s contract T-shirt sewing operations that were affected by the Jan. 12 earthquake in Haiti. With resumption of production, the addition of new contract suppliers, and added production at company-owned plants, Hanesbrands expects full pre-earthquake levels of T-shirt production as soon as mid-February. The temporary production suspension in Haiti should not have a material impact on sales of the company’s T-shirts.

The company has three primary contract sewing operations in Haiti, two of which were affected by the earthquake. The company is supplying humanitarian aid to the contract workers and to relief agencies working throughout Haiti.

Webcast Conference Call

Hanesbrands will host a live Internet audio webcast of its quarterly investor conference call at 5 p.m. EST today to review full-year and fourth-quarter results. The live Internet broadcast may be accessed on the home page of the Hanesbrands corporate Web site, www.hanesbrands.com. The call is expected to conclude by 6 p.m. EST.

An archived replay of the conference call webcast will be available in the investors section of the Hanesbrands corporate Web site. A telephone playback will be available from approximately 7 p.m. EST today until midnight EST on Feb. 3, 2010. The replay will be available by calling toll-free (800) 642-1687, or via toll call at (706) 645-9291. The replay pass code is 50975568.

Cautionary Statement Concerning Forward-Looking Statements

Statements in this press release that are not statements of historical fact are forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934, including those regarding our long-term goals and trends associated with our business. These forward-looking statements are made only as of the date of this press release and are based on our current intent, beliefs, plans and expectations. They involve risks and uncertainties that could cause actual future results, performance or developments to differ materially from those described in or implied by such forward-looking statements. These risks and uncertainties include the following: our ability to successfully manage social, political, economic, legal and other conditions affecting our foreign operations and supply chain sources; the impact of natural disasters; the impact of dramatic changes in the volatile market price of cotton and increases in price of other materials used in our products; the

Hanesbrands Inc. Confirms 2010 Sales Growth Expectations of 5% and
Reports Fourth-Quarter and Full-Year 2009 Results — Page 5

impact of increases in prices of oil-related materials and other costs such as energy and utility costs; our ability to effectively manage our inventory and reduce inventory reserves; our ability to continue to effectively distribute our products through our distribution network as we continue to consolidate our distribution network; current economic conditions; consumer spending levels; the risk of inflation or deflation; financial difficulties experienced by, or loss of or reduction in sales to, any of our top customers or groups of customers; gains and losses in the shelf space that our customers devote to our products; the highly competitive and evolving nature of the industry in which we compete; our ability to keep pace with changing consumer preferences; our debt and debt service requirements that restrict our operating and financial flexibility and impose interest and financing costs; the financial ratios that our debt instruments require us to maintain; our ability to complete the execution of our consolidation and globalization strategy, including migrating our production and manufacturing operations to lower-cost locations around the world; costs and adverse publicity from violations of labor or environmental laws by us or our suppliers; and other risks identified from time to time in our most recent Securities and Exchange Commission reports, including our annual report on Form 10-K, quarterly reports on Form 10-Q and current reports on Form 8-K, registration statements, press releases and other communications. The company undertakes no obligation to update or revise forward-looking statements to reflect changed assumptions, the occurrence of unanticipated events or changes to future operating results over time.

Hanesbrands Inc.

Hanesbrands Inc. is a leading marketer of everyday apparel essentials under some of the world’s strongest apparel brands, includingHanes, Champion, Playtex, Bali, JMS/Just My Size, barely there andWonderbra. The company sells T-shirts, bras, panties, men’s underwear, children’s underwear, socks, hosiery, casualwear and activewear produced in the company’s low-cost global supply chain. Hanesbrands has approximately 45,000 employees in more than 25 countries. More information about the company may be found on the Hanesbrands Internet Web site at www.hanesbrands.com.

# # #

TABLE 1

HANESBRANDS INC.
Condensed Consolidated Statements of Income
(Amounts in thousands, except per-share amounts)
(Unaudited)

	Quarter Ended									Year Ended
	January 2, 2010			January 3, 2009			% Change			January 2, 2010			January 3, 2009			% Change
Net sales:
Innerwear	$	439,712		$	444,783					$	1,833,616		$	1,947,167
Outerwear		279,050			312,036						1,051,735			1,196,155
Hosiery		54,384			59,063						185,710			217,391
Direct to Consumer		94,681			97,305						369,739			370,163
International		120,263			120,270						437,804			496,170
Other		649			1,660						12,671			21,724
Total net sales		988,739			1,035,117			-4.5	%		3,891,275			4,248,770			-8.4	%
Cost of sales		665,412			725,471						2,626,001			2,871,420
Gross profit		323,327			309,646			4.4	%		1,265,274			1,377,350			-8.1	%
As a % of net sales		32.7	%		29.9	%					32.5	%		32.4	%
Selling, general and administrative expenses		238,326			233,340						940,530			1,009,607
As a % of net sales		24.1	%		22.5	%					24.2	%		23.8	%
Restructuring		7,569			17,908						53,888			50,263
Operating profit		77,432			58,398			32.6	%		270,856			317,480			-14.7	%
As a % of net sales		7.8	%		5.6	%					7.0	%		7.5	%
Other expense (income)		42,764			(634	)					49,301			(634	)
Interest expense, net		38,731			39,795						163,279			155,077
Income (loss) before income tax expense (benefit)		(4,063	)		19,237						58,276			163,037
Income tax expense (benefit)		(2,981	)		1,356						6,993			35,868
Net income (loss)	$	(1,082	)	$	17,881			-106.1	%	$	51,283		$	127,169			-59.7	%
Earnings (loss) per share:
Basic	$	(0.01	)	$	0.19					$	0.54		$	1.35
Diluted	$	(0.01	)	$	0.19			-105.3	%	$	0.54		$	1.34			-59.7	%
Weighted average shares outstanding:
Basic		96,054			93,872						95,158			94,171
Diluted		96,054			94,752						95,668			95,164

TABLE 2

HANESBRANDS INC.
Condensed Consolidated Balance Sheets
(Dollars in thousands)
(Unaudited)

	January 2, 2010		January 3, 2009
Assets
Cash and cash equivalents	$	38,943	$	67,342
Trade accounts receivable, net		450,541		404,930
Inventories		1,049,204		1,290,530
Other current assets		283,869		347,523
Total current assets		1,822,557		2,110,325
Property, net		602,826		588,189
Intangible assets and goodwill		458,216		469,445
Other noncurrent assets		442,965		366,090
Total assets	$	3,326,564	$	3,534,049
Liabilities
Accounts payable and accrued liabilities	$	647,606	$	640,910
Notes payable		66,681		61,734
Current portion of debt		107,500		45,640
Total current liabilities		821,787		748,284
Long-term debt		1,784,735		2,130,907
Other noncurrent liabilities		385,323		469,703
Total liabilities		2,991,845		3,348,894
Equity		334,719		185,155
Total liabilities and equity	$	3,326,564	$	3,534,049

TABLE 3

HANESBRANDS INC.
Condensed Consolidated Statements of Cash Flows
(Dollars in thousands)
(Unaudited)

	Year Ended
	January 2, 2010			January 3, 2009
Operating Activities:
Net income	$	51,283		$	127,169
Depreciation and amortization		96,755			115,145
Other noncash items		86,396			`38,919
Changes in assets and liabilities, net		180,070			(103,836	)
Net cash provided by operating activities		414,504			177,397
Investing Activities:
Purchases of property and equipment, net, and other		(88,844	)		(177,248	)
Financing Activities:
Net repayments of notes payable, debt, stock repurchases and other		(354,174	)		(104,738	)
Effect of changes in foreign currency exchange rates on cash		115			(2,305	)
Decrease in cash and cash equivalents		(28,399	)		(106,894	)
Cash and cash equivalents at beginning of year		67,342			174,236
Cash and cash equivalents at end of year	$	38,943		$	67,342

TABLE 4

HANESBRANDS INC.
Supplemental Financial Information
(Amounts in thousands, except per-share amounts)
(Unaudited)

Reconciliation of Reported Operating Results with
Certain Information Excluding Actions

	Quarter Ended						Year Ended
	January 2, 2010			January 3, 2009			January 2, 2010			January 3, 2009
A. Excluding actions data
Gross profit	$	330,195		$	326,975		$	1,278,050		$	1,419,908
SG&A	$	235,465		$	232,088		$	934,614		$	1,009,621
Operating profit	$	94,730		$	94,887		$	343,436		$	410,287
Net income	$	54,245		$	46,974		$	158,538		$	199,064
Earnings per diluted share	$	0.56		$	0.50		$	1.66		$	2.09
Weighted average diluted shares outstanding		97,156			94,752			95,668			95,164
As a % of net sales
Gross profit		33.4	%		31.6	%		32.8	%		33.4	%
SG&A		23.8	%		22.4	%		24.0	%		23.8	%
Operating profit		9.6	%		9.2	%		8.8	%		9.7	%
Net income		5.5	%		4.5	%		4.1	%		4.7	%
B. Operating results excluding actions
Gross profit as reported	$	323,327		$	309,646		$	1,265,274		$	1,377,350
Accelerated depreciation included in Cost of sales		6,249			12,660			8,641			23,862
Inventory write-off included in Cost of sales		619			4,669			4,135			18,696
Gross profit excluding actions	$	330,195		$	326,975		$	1,278,050		$	1,419,908
SG&A as reported	$	238,326		$	233,340		$	940,530		$	1,009,607
Spinoff-related and other expenses included in SG&A		(315	)		—			(2,832	)		—
Accelerated depreciation included in SG&A		(2,546	)		(1,252	)		(3,084	)		14
SG&A excluding actions	$	235,465		$	232,088		$	934,614		$	1,009,621
Operating profit as reported	$	77,432		$	58,398		$	270,856		$	317,480
Gross profit actions		6,868			17,329			12,776			42,558
SG&A actions		2,861			1,252			5,916			(14	)
Restructuring		7,569			17,908			53,888			50,263
Operating profit excluding actions	$	94,730		$	94,887		$	343,436		$	410,287
C. Net income excluding actions
Net income (loss) as reported	$	(1,082	)	$	17,881		$	51,283		$	127,169
Gross profit actions		6,868			17,329			12,776			42,558
SG&A actions		2,861			1,252			5,916			(14	)
Restructuring		7,569			17,908			53,888			50,263
Other expense (income)		42,764			(634	)		49,301			(634	)
Tax effect on actions		(4,735	)		(6,762	)		(14,626	)		(20,278	)
Net income excluding actions	$	54,245		$	46,974		$	158,538		$	199,064
D. EBITDA
Net income (loss)	$	(1,082	)	$	17,881		$	51,283		$	127,169
Interest expense, net		38,731			39,795			163,279			155,077
Income tax expense (benefit)		(2,981	)		1,356			6,993			35,868
Depreciation and amortization		29,986			37,532			96,755			115,145
Total EBITDA	$	64,654		$	96,564		$	318,310		$	433,259