OPTIONS (Details) (USD $) | 0 Months Ended | 3 Months Ended | | 3 Months Ended | 12 Months Ended | 3 Months Ended | 0 Months Ended | 3 Months Ended | 0 Months Ended | 3 Months Ended | 0 Months Ended | 3 Months Ended | 0 Months Ended | 3 Months Ended | 0 Months Ended | 3 Months Ended |
Mar. 28, 2014 | Mar. 31, 2014 | Mar. 31, 2013 | Dec. 31, 2013 | Mar. 31, 2014 | Mar. 31, 2013 | Dec. 31, 2013 | Mar. 31, 2014 | Mar. 31, 2014 | Jan. 27, 2014 | Mar. 31, 2014 | Jan. 27, 2014 | Jan. 27, 2014 | Jan. 27, 2014 | Feb. 17, 2014 | Mar. 31, 2014 | Mar. 03, 2014 | Mar. 31, 2014 | Mar. 03, 2014 | Mar. 03, 2014 | Mar. 24, 2014 | Mar. 31, 2014 | Mar. 24, 2014 | Mar. 31, 2014 |
Options | Options | Options | Options | Options | Options | Options | Options | Options | Options | Options | Options | Options | Options | Options | Options | Options | Options | Options | Options |
| | | Minimum | Maximum | Options issued on January 27, 2014 | Options issued on January 27, 2014 | Options issued on January 27, 2014 | Options issued on January 27, 2014 | Options issued on January 27, 2014 | Options issued on February 17, 2014 | Options issued on February 17, 2014 | Options issued on March 3, 2014 | Options issued on March 3, 2014 | Options issued on March 3, 2014 | Options issued on March 3, 2014 | Options issued on March 24, 2014 | Options issued on March 24, 2014 | Options issued on March 24, 2014 | Options issued prior to January 1, 2014 |
| | | | | | | Immediate vesting | Vesting upon company reporting minimum $10 million in annualized revenue by 2nd anniversary | Vesting upon company reporting minimum $20 million in annualized revenue by 3rd anniversary | | | | | Immediate vesting | Vesting every 90 days | | | One individual | |
Options | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' |
Options issued and outstanding | ' | ' | ' | ' | 8,712,350 | ' | 4,485,250 | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' |
Number of options: | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' |
Outstanding at beginning of the period (in shares) | ' | ' | ' | ' | 4,485,250 | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' |
Granted (in shares) | ' | ' | ' | ' | 4,327,100 | ' | ' | ' | ' | 1,500,000 | ' | ' | ' | ' | 55,000 | ' | 250,000 | ' | ' | ' | 1,522,100 | ' | 200,000 | ' |
Less Exercised (in shares) | 100,000 | ' | ' | ' | 100,000 | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' |
Outstanding at the end of the period (in shares) | ' | ' | ' | ' | 8,712,350 | ' | 4,485,250 | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' |
Wtd Avg. Exercise Price | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' |
Outstanding at beginning of the period (in dollars per share) | ' | ' | ' | ' | $0.38 | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' |
Granted (in dollars per share) | ' | ' | ' | ' | $0.43 | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' |
Less Exercised (in dollars per share) | ' | ' | ' | ' | $0.25 | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' |
Outstanding at end of the period (in dollars per share) | ' | ' | ' | ' | $0.41 | ' | $0.38 | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' |
Wtd Avg. Remaining Term | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' |
Outstanding at beginning of the period, wtd Avg. Remaining Term | ' | ' | ' | ' | '4 years 3 months 22 days | ' | '3 years 11 months 16 days | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' |
Granted, Wtd Avg. Remaining Term | ' | ' | ' | ' | '5 years 2 months 1 day | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' |
Outstanding at end of the period, wtd Avg. Remaining Term | ' | ' | ' | ' | '4 years 3 months 22 days | ' | '3 years 11 months 16 days | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' |
Intrinsic Value | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' |
Outstanding at beginning of the period, Intrinsic Value (in dollars) | ' | ' | ' | ' | $99,070 | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' |
Outstanding at end of the period, Intrinsic Value (in dollars) | ' | ' | ' | ' | 489,225 | ' | 99,070 | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' |
Significant assumptions used in the valuation | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' |
Expected term | ' | ' | ' | ' | ' | ' | ' | '2 years 8 months 1 day | '2 years 10 months 17 days | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' |
Expected volatility (as a percent) | ' | ' | ' | ' | 100.00% | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' |
Risk-free interest rate (as a percent) | ' | ' | ' | ' | ' | ' | ' | 1.54% | 1.76% | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' |
Expected dividend yield (as a percent) | ' | ' | ' | ' | 0.00% | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' |
Grant date fair value of options | ' | ' | ' | ' | ' | ' | ' | ' | ' | 274,463 | ' | ' | ' | ' | 9,752 | ' | 37,805 | ' | ' | ' | 675,775 | ' | ' | ' |
Share based compensation expense | ' | 807,356 | 86,006 | ' | 306,134 | 86,006 | ' | ' | ' | ' | 91,488 | ' | ' | ' | ' | 582 | ' | 7,561 | ' | ' | ' | 60,501 | ' | 146,002 |
Number of options awarded | ' | ' | ' | ' | 4,327,100 | ' | ' | ' | ' | 1,500,000 | ' | ' | ' | ' | 55,000 | ' | 250,000 | ' | ' | ' | 1,522,100 | ' | 200,000 | ' |
Vesting percentage | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | 33.33% | 33.33% | 33.33% | ' | ' | ' | ' | 20.00% | 20.00% | ' | ' | ' | ' |
Minimum annualized revenues reported by 2nd anniversary from the grant date | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | 10,000,000 | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' |
Minimum annualized revenues reported by 3nd anniversary from the grant date | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | 20,000,000 | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' |
Exercise Price (in dollars per share) | ' | ' | ' | ' | $0.43 | ' | ' | ' | ' | $0.40 | ' | ' | ' | ' | $0.31 | ' | $0.40 | ' | ' | ' | $0.45 | ' | ' | ' |
Vesting period | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | '3 years | ' | ' | ' | ' | ' | '3 years | ' | ' | ' |
Common shares for the exercise of options | 100,000 | ' | ' | ' | 100,000 | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' |
Common Stock, shares issued | 49,496 | 55,399,839 | ' | 53,239,369 | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' |
Unamortized Share based compensation expense | ' | $2,402,590 | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' |