AllDigital (ADGL) 10-Q 14 Aug 14 2014 Q2 Quarterly report Financial data

Document_and_Entity_Informatio

Document and Entity Information	6 Months Ended
	Jun. 30, 2014	Aug. 14, 2014
Document And Entity Information	'	'
Entity Registrant Name	'ALLDIGITAL HOLDINGS, INC.	'
Entity Central Index Key	'0001389217	'
Document Type	'10-Q	'
Document Period End Date	30-Jun-14	'
Amendment Flag	'false	'
Current Fiscal Year End Date	'--12-31	'
Entity Filer Category	'Smaller Reporting Company	'
Entity Common Stock, Shares Outstanding	'	36,375,567
Document Fiscal Period Focus	'Q2	'
Document Fiscal Year Focus	'2014	'

Consolidated_Balance_Sheets

Consolidated Balance Sheets (USD $)	Jun. 30, 2014	Dec. 31, 2013
Current Assets	'	'
Cash and cash equivalents	$456,045	$1,300,932
Accounts receivable, net of allowance of $-0- and $10,000	216,898	454,733
Prepaid expenses and other current assets	93,004	82,324
Total current assets	765,947	1,837,989
Property and Equipment, net	133,649	86,648
Assets under Capital Lease, net	86,621	'
Deposits	11,164	11,164
Intangibles - domain names	25,763	22,000
Total assets	1,023,144	1,957,801
Current Liabilities	'	'
Accounts payable and accrued expenses	625,717	563,889
Capital lease obligations, current portion	27,568	'
Deferred revenue	85,088	355,770
Total current liabilities	738,373	919,659
Capital Lease Obligations, long-term portion	58,585	'
Total liabilities	796,958	919,659
Stockholders' Equity	'	'
Preferred stock, $0.001 par value, 10,000,000 shares authorized, none and none issued and outstanding, respectively	'	'
Common stock, $0.001 par value, 90,000,000 shares authorized, 36,275,567 and 33,231,977 issued and outstanding as of June 30, 2014 and December 31, 2013, respectively	36,276	33,233
Additional paid-in capital	4,497,583	3,978,462
Accumulated deficit	-4,307,673	-2,973,553
Total stockholders' equity	226,186	1,038,142
Total liabilities and stockholders' equity	$1,023,144	$1,957,801

Consolidated_Balance_Sheets_Pa

Consolidated Balance Sheets (Parenthetical) (USD $)	Jun. 30, 2014	Dec. 31, 2013
Statement of Financial Position [Abstract]	'	'
Accounts receivable, allowances	$0	$10,000
Preferred stock, par value	$0.00	$0.00
Preferred stock, shares authorized	10,000,000	10,000,000
Preferred stock, shares issued	'	'
Preferred stock, shares outstanding	'	'
Common stock, par value	$0.00	$0.00
Common stock, shares authorized	90,000,000	90,000,000
Common stock, shares issued	36,275,567	33,231,977
Common stock, shares outstanding	36,275,567	33,231,977

Consolidated_Statements_of_Ope

Consolidated Statements of Operations (Unaudited) (USD $)	3 Months Ended		6 Months Ended
	Jun. 30, 2014	Jun. 30, 2013	Jun. 30, 2014	Jun. 30, 2013
Income Statement [Abstract]	'	'	'	'
Net sales	$654,213	$1,026,187	$1,812,669	$2,038,294
Cost of sales	909,817	644,516	1,875,423	1,285,538
Gross profit (loss)	-255,604	381,671	-62,754	752,756
Operating expenses	'	'	'	'
Selling, marketing, and advertising	192,616	99,051	414,294	214,501
General and administrative	458,395	404,866	880,705	833,802
Total operating expenses	651,011	503,917	1,294,999	1,048,303
Loss from operations	-906,615	-122,246	-1,357,753	-295,547
Other income (expense)	'	'	'	'
Interest income	211	125	581	284
Interest expense	-518	'	-518	'
Other income (expense)	-21,595	'	25,170	66,653
Total other income (expense)	-21,902	125	25,233	66,937
Loss from operations before provision for income taxes	-928,517	-122,121	-1,332,520	-228,610
Provision for income taxes	'	'	-1,600	-800
Net loss	($928,517)	($122,121)	($1,334,120)	($229,410)
Basic and diluted net loss per share	($0.03)	$0	($0.04)	($0.01)
Basic and diluted weighted-average shares outstanding	35,862,746	25,444,728	35,370,099	25,444,419

Consolidated_Statements_of_Cas

Consolidated Statements of Cash Flows (Unaudited) (USD $)	6 Months Ended
	Jun. 30, 2014	Jun. 30, 2013
Cash Flows From Operating Activities	'	'
Net loss	($1,334,120)	($229,410)
Adjustments to reconcile net loss to net cash provided by (used in) operating activities:	'	'
Depreciation and amortization	37,434	23,944
Provision for doubtful accounts	3,713	'
Stock based compensation	58,165	86,684
Stock issued for services	41,000	'
Loss on disposal of property and equipment	-21,595	'
Changes in operating assets and liabilities:	'	'
Accounts receivable	234,122	14,335
Prepaid expenses and other current assets	21,415	-2,279
Deferred revenue	-270,682	514,018
Accounts payable and accrued expenses	61,827	82,791
Net cash provided by (used in) operating activities	-1,168,721	490,083
Cash Flows From Investing Activities	'	'
Purchase of property and equipment	-81,384	-41,444
Payment for intangible-domain name	-3,763	'
Net cash used in investing activities	-85,147	-41,444
Cash Flows From Financing Activities	'	'
Payments of capital lease obligations	-3,519	'
Issuance of common stock	412,500	'
Proceeds from exercise of stock options	'	1,000
Net cash provided by financing activities	408,981	1,000
Net increase (decrease) in cash and cash equivalents	-844,887	449,639
Cash and cash equivalents - beginning of period	1,300,932	462,761
Cash and cash equivalents - end of period	456,045	912,400
Supplemental disclosures of cash flow information:	'	'
Interest paid	518	'
Income taxes paid	1,600	800
Supplemental schedule of noncash investing and financing activities:	'	'
During the six months ended June 30, 2014 the Company entered into noncash capital lease financing for computer and other equipment in amounts totaling $89,672. During the six months ended June 2013, the Company entered into no noncash transaction.	$89,672	'

Consolidated_Statements_of_Cas1

Consolidated Statements of Cash Flows (Parenthetical) (USD $)	6 Months Ended
	Jun. 30, 2014	Jun. 30, 2013
Statement of Cash Flows [Abstract]	'	'
Noncash investing and financing activities	$89,672	'

Organization_and_Business

Organization and Business	6 Months Ended
	Jun. 30, 2014
Organization, Consolidation and Presentation of Financial Statements [Abstract]	'
Organization and Business	'
	NOTE 1 — ORGANIZATION AND BUSINESS
	AllDigital, Inc. (“AllDigital” or the “Company”) was incorporated in the State of California on August 3, 2009, with the primary purpose of providing digital broadcasting solutions dedicated to managing the complex pairing of cloud-based digital media and digital services with Internet-connected devices.
	Our digital broadcasting solutions consist of the technology and services required to develop, operate and support a variety of complex digital service and digital broadcasting workflow implementations across a diverse market of devices. We accomplish this by enabling, and maximizing the performance of, the cloud-based storage, processing, and transit of digital media and digital services to multiple devices simultaneously. Our business model targets a variety of entities and existing providers of digital services that need to develop, operate and support a cost-effective, high quality and secure digital service, through a digital broadcasting workflow, across a large and diverse market of devices.
	Our ability to successfully generate future revenues is dependent on a number of factors, including: (i) the availability of capital to continue to develop, operate and maintain our proprietary AllDigital Cloud platform and services, (ii) the ability to commercialize our portfolio of digital broadcasting solutions to media and entertainment companies, enterprises, government agencies, and nonprofits, and (iii) our ability to attract and retain key sales, business and product development, and other personnel as our business and offerings continue to mature. We may encounter setbacks related to these activities.

Summary_of_Significant_Account

Summary of Significant Accounting Policies	6 Months Ended
	Jun. 30, 2014
Accounting Policies [Abstract]	'
Summary of Significant Accounting Policies	'
	NOTE 2 — SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES
	Basis of Presentation
	We have prepared the accompanying consolidated unaudited financial statements in accordance with the accounting principles generally accepted in the United States of America, (“GAAP”), for interim financial statements and with instructions to Form 10-Q pursuant to the rules and regulations of Securities and Exchange Act of 1934, as amended (the “Exchange Act”) and Article 8-03 of Regulation S-X promulgated under the Exchange Act. Accordingly, these financial statements do not include all of the information and footnotes required by GAAP for complete financial statements. In the opinion of our management, we have included all adjustments considered necessary (consisting of normal recurring adjustments) for a fair presentation. Operating results for the three months ended June 30, 2014 are not indicative of the results that may be expected for the fiscal year ending December 31, 2014. You should read these unaudited consolidated financial statements in conjunction with the audited financial statements and the notes thereto included in our Annual Report on Form 10-K for the year ended December 31, 2013.
	Our consolidated financial statements are prepared in accordance with GAAP, which require management to make estimates, judgments and assumptions that affect the reported amounts of assets and liabilities and the disclosure of contingent assets and liabilities at the date of the financial statements. The use of estimates may also affect the reported amounts of revenues and expenses during the reporting periods. Significant estimates made by management include, among others, estimates of costs used in the calculation of percentage of completion contracts, realization of capitalized assets, valuation of equity instruments and other instruments indexed to the Company’s common stock, and deferred income tax valuation allowances. Actual results could differ from those estimates. Following are discussion of the Company’s significant accounting policies.
	Liquidity
	The accompanying financial statements have been prepared assuming that the Company will continue as a going concern. This basis of accounting contemplates the recovery of the Company’s assets and the satisfaction of its liabilities in the normal course of conducting its business. Accordingly, the financial statements do not include any adjustments to reflect the possible future effects on the recoverability or classification of assets and liabilities that may result from the outcome of this uncertainty. The Company has to date incurred recurring losses and has accumulated losses aggregating approximately $3.4 million as of June 30, 2014. The Company’s business strategy includes attempting to increase its revenue through investing further in its product development and sales and marketing efforts, and expanding into certain international markets. The Company intends to finance this portion of its business strategy by using its current working capital resources and cash flows from operations. Management believes its cash flows from operations, together with its liquid assets will be sufficient to fund ongoing operations through at least June 30, 2015. The Company’s business strategy also includes the possibility of engaging in strategic acquisitions or otherwise taking steps to more rapidly increase its growth rates.
	Principles of Consolidation
	The consolidated financial statements include the accounts of AllDigital, Inc. that are consolidated in conformity with GAAP. AllDigital, Inc. is wholly-owned by AllDigital Holdings, Inc. There are no intercompany transactions as all accounts are in the name of AllDigital, Inc.
	Cash and Cash Equivalents
	The Company considers all highly liquid investments with original maturities of three months or less at the date of purchase to be cash equivalents.
	Revenue Recognition
	The Company recognizes recurring and nonrecurring service revenue in accordance with the authoritative guidance for revenue recognition, including guidance on revenue arrangements with multiple deliverables. In general, revenue is recognized only when the price is fixed or determinable, persuasive evidence of an arrangement exists, the service is performed and collectability of the resulting receivable is reasonably assured.
	Revenue from certain design and development contracts, where a solution is designed, developed or modified to a customer’s specifications, is recognized on a percentage of completion basis in accordance with ASC 605-35 based on the cost-to-cost method, provided such costs can be reasonably estimated. The Company’s revenue recognition practices related to such contracts include: developing an approved budget; comparing actual period costs to the budget as a percentage; recognizing revenue for the period based upon the percentage of actual costs incurred compared to total estimated costs, and; performing monthly budget-actual reviews, updates, and adjustments as needed. The impact on revenues as a result of these revisions is included in the periods in which the revisions are made. For contracts for which the Company is unable to reasonably estimate total contract costs, the Company waits until contract completion to recognize the associated revenue.
	Nonrecurring revenues include “on-boarding” professional services that involve the development or integration of a customer’s software application, digital service, system, or Application Programming Interface (“API”) to connect with the AllDigital platform. On-boarding professional services projects are typically of a short duration and smaller revenue amounts. The Company recognizes revenue for on-boarding professional services upon project completion and acceptance.
	Monthly recurring revenues are recognized ratably over the period in which they are delivered and earned. The Company typically charges monthly recurring platform fees, as well as monthly recurring charges for our back-end storage, cloud processing, origin transit, and maintenance and support services. These fees are generally billed based on a minimum commitment plus actual usage basis, and the term of such customer contracts vary typically from 12 to 24 months.
	Rarely, a customer contract will include revenue arrangements that consist of multiple product and service deliverables. Such contracts are accounted for in accordance with the Financial Accounting Standards Board’s (“FASB”) Accounting Standards Codification (“ASC”) 605-25. For the Company’s multiple-element arrangements, deliverables are separated into more than one unit of accounting when (i) the delivered element(s) have value to the customer on a stand-alone basis, and (ii) delivery of the undelivered element(s) are probable and substantially in the control of the Company. Revenue is then allocated to each unit of accounting based on the estimated selling price determined using a hierarchy of evidence based first on Vendor-Specific Objective Evidence (“VSOE”) if it exists, based next on Third-Party Evidence (“TPE”) if VSOE does not exist, and finally, if both VSOE and TPE do not exist, based on the Company’s best estimate of selling price (“BESP”). If deliverables cannot be separated into more than one unit, then the Company does not recognize revenue until all deliverables have been delivered and accepted.
	Accounts Receivable
	Accounts receivable are recorded at their face amount less an allowance for doubtful accounts. The allowance for doubtful accounts reflects management’s best estimate of probable losses in the accounts receivable balance. Management determines the allowance based on known troubled accounts, historical experience, and other currently available evidence. The allowance for doubtful accounts was zero at June 30, 2014 and $10,000 at December 31, 2013. The Company generally requires a deposit or advance services payments from its customers for certain contracts involving upfront capital investment, on-boarding, or development contracts to facilitate its working capital needs.
	Earnings and Loss per Share
	The Company computes net earnings (loss) per share in accordance with ASC 260-10 that establishes standards for computing and presenting net earnings (loss) per share. Basic earnings (loss) per share are computed by dividing net income (loss) by the weighted average number of common shares outstanding during the period. Diluted earnings per share is computed similar to basic earnings per share except that the denominator is increased to include the number of additional common shares that would have been outstanding if the potential common shares had been issued and if the additional common shares were dilutive.
	At June 30, 2014, the Company had warrants to purchase 3,892,274 shares of the Company’s common stock and options to purchase 5,621,769 shares of the Company’s common stock outstanding that could potentially increase the number of shares outstanding. At June 30, 2013, the Company had warrants to purchase 3,892,274 shares of the Company’s common stock and options to purchase 2,547,431 shares of the Company’s common stock outstanding that could potentially increase the number of shares outstanding. These instruments were excluded from the computation of the diluted net loss per share for the three months ended June 30, 2014 and 2013, as their impact is anti-dilutive.
	Fair Value of Measurements
	Fair value is defined as the price that would be received to sell an asset or paid to transfer a liability in an orderly transaction between market participants at the measurement date. Assets and liabilities recorded at fair value in the accompanying consolidated balance sheets are categorized based upon the level of judgment associated with the inputs used to measure their fair value. The fair value hierarchy distinguishes between (1) market participant assumptions developed based on market data obtained from independent sources (observable inputs) and (2) an entity’s own assumptions about market participant assumptions developed based on the best information available in the circumstances (unobservable inputs). The fair value hierarchy consists of three broad levels, which gives the highest priority to unadjusted quoted prices in active markets for identical assets or liabilities (Level 1) and the lowest priority to unobservable inputs (Level 3). The three levels of the fair value hierarchy are described below:
	Level Input:		Input Definition:
	Level 1		Inputs are unadjusted, quoted prices for identical assets or liabilities in active markets at the measurement date.
	Level 2		Inputs, other than quoted prices included in Level I, that are observable for the asset or liability through corroboration with market data at the measurement date.
	Level 3		Unobservable inputs that reflect management’s best estimate of what market participants would use in pricing the asset or liability at the measurement date.
	Assets subject to this classification at June 30, 2014, and December 31, 2013, were cash and cash equivalents and are considered Level 1 assets.
	For certain of the Company’s financial instruments, including accounts receivable, prepaid expenses, and accounts payable, the carrying amounts approximate fair value due to their short maturities. The carrying amount of the Company’s notes payable approximates fair value based on prevailing interest rates.
	Income Taxes
	We account for income taxes in accordance with ASC 740-10, Income Taxes. We recognize deferred tax assets and liabilities to reflect the estimated future tax effects, calculated at the tax rate expected to be in effect at the time of realization. We record a valuation allowance related to a deferred tax asset when it is more likely than not that some portion of the deferred tax asset will not be realized. Deferred tax assets and liabilities are adjusted for the effects of the changes in tax laws and rates at the date of enactment.
	ASC 740-10 prescribes a recognition threshold that a tax position is required to meet before being recognized in the financial statements and provides guidance on recognition, measurement, classification, interest and penalties, accounting in interim periods, disclosure and transition issues. We classify interest and penalties as a component of interest and other expenses. To date, we have not been assessed, nor have we paid, any interest or penalties.
	The Company follows guidance issued by the FASB with regard to its accounting for uncertainty in income taxes recognized in the financial statements. Such guidance prescribes a recognition threshold of more likely than not and a measurement process for financial statement recognition and measurement of a tax position taken or expected to be taken in a tax return. In making this assessment, a company must determine whether it is more likely than not that a tax position will be sustained upon examination, based solely on the technical merits of the position and must assume that the tax position will be examined by taxing authorities.
	Property and Equipment
	Property and equipment are recorded at cost, less accumulated depreciation and amortization. Repairs and maintenance of equipment are charged to expense as incurred. Property and equipment are depreciated using the straight-line method over the estimated useful lives of the assets as follows:
	Furniture and fixtures	5 years
	Computer equipment	3 years
	Software	3 years
	Signs	3 years
	Expenditures for major renewals and betterments that extend the useful lives of property and equipment are capitalized. Gains or losses on dispositions of property and equipment are included in the results of operations when realized.
	Impairment of Long-Lived and Intangible Assets
	The Company accounts for long-lived assets, that include property and equipment and identifiable intangible assets with infinite useful lives, in accordance with FASB ASC 350-30, that requires that the Company review long-lived assets for impairment whenever events or changes in circumstances indicate that the Company may not recover the carrying amount of an asset. The Company measures recoverability by comparing the carrying amount of an asset to the expected future undiscounted net cash flows generated by the asset. If the Company determines that the asset may not be recoverable, the Company recognizes an impairment charge to the extent of the difference between the asset’s fair value and the asset’s carrying amount. The Company had no impairment charges during the three or six months ended June 30, 2014 and 2013.
	Stock-Based Compensation
	The Company accounts for share-based compensation arrangements in accordance with FASB ASC 718, which requires the measurement and recognition of compensation expense for all share-based payment awards to be based on estimated fair values. The Company uses the Black-Scholes option valuation model to estimate the fair value of our stock options at the date of grant. The Black-Scholes option valuation model requires the input of subjective assumptions to calculate the value of stock options. The Company uses historical data among other information to estimate the expected price volatility and the expected forfeiture rate.
	Recent Accounting Pronouncements
	In July 2013, the FASB issued Accounting Standards Updates (“ASU”) 2013-11, Presentation of an Unrecognized Tax Benefit When a Net Operating Loss Carryforward, a Similar Tax Loss, or a Tax Credit Carryforward Exists (Topic 740). ASU 2013-11 requires that unrecognized tax benefits be presented in the financial statements as a reduction to a deferred tax asset for a net operating loss carryforward, a similar tax loss, or a tax credit carryforward, except in certain circumstances. When those circumstances exist, the unrecognized tax benefit should be presented in the financial statements as a liability and should not be combined with deferred tax assets. The Company adopted this guidance effective January 1, 2014. The Company does not believe the adoption of ASU 2013-11 has significant impact on its consolidated financial statements.

Property_and_Equipment

Property and Equipment	6 Months Ended
	Jun. 30, 2014
Property, Plant and Equipment [Abstract]	'
Property and Equipment	'
	NOTE 3 — PROPERTY AND EQUIPMENT
	Property and equipment as of June 30, 2014 and December 31, 2013 consisted of the following:
		30-Jun-14			31-Dec-13
		(unaudited)
	Furniture and fixtures	$	13,567		$	13,568
	Computer equipment		170,519			139,584
	Software		96,283			45,833
	Signs		2,050			2,050
	Less accumulated depreciation and amortization		(148,770	)		(114,387	)
		$	133,649		$	86,648

Accounts_Payable_and_Accrued_E

Accounts Payable and Accrued Expenses	6 Months Ended
	Jun. 30, 2014
Payables and Accruals [Abstract]	'
Accounts Payable and Accrued Expenses	'
	NOTE 4 — ACCOUNTS PAYABLE AND ACCRUED EXPENSES
	Accounts payable and accrued expenses as of June 30, 2014 and December 31, 2013 consisted of the following:
		30-Jun-14		31-Dec-13
		(unaudited)
	Accounts payable	$	347,805	$	236,246
	Accrued personnel costs		212,605		188,867
	Accrued professional fees		144,521		85,430
	Other		58,507		53,346
		$	625,717	$	563,889

Lease_Obligations

Lease Obligations	6 Months Ended
	Jun. 30, 2014
Leases [Abstract]	'
Lease Obligations	'
	NOTE 5 — LEASE OBLIGATIONS
	Capital Leases
	The following is an analysis of property under capital leases by major classes at June 30, 2014. As of December 31, 2013, the Company held no assets under capital leases.
	Classes of Property
	Leasehold improvements	20,182
	Computer equipment	69,490
	Total assets under capital leases	89,672
	Less: Accumulated amortization	(3,051	)
	Capital leased assets, net of depreciation	86,621
	The following is a schedule by years of future minimum lease payments under capital leases, together with the present value of the net minimum lease payments as of June 30, 2014.
		Year ended
		June 30,
	2015		32,616
	2016		32,616
	2017		30,088
	Total minimum lease payments		95,320
	Less: Amount representing interest		(9,167	)
	Present value of net minimum lease payments		86,153
	The present value of net minimum lease payments is reflected in the balance sheet as current and noncurrent obligations under capital leases of $27,568 and $58,585, respectively.
	Operating Leases
	In 2011, the Company entered into a Lease Agreement for office space at 220 Technology Drive, Suite 100, Irvine, California, 92618, which is used as its corporate office. The initial three-year term expires December 31, 2014, and lease renewal is possible upon mutual agreement of the parties. Rent for the remaining lease term is $10,717 per month. Rent expense for the six months ended June 30, 2014 and 2013 was $123,923 and $96,296, respectively.
	The Company has entered into various non-cancelable operating leases for computer servers and phone equipment. At June 30, 2014, future minimum rental commitments under these operating leases are:
	Year ended June 30,
	2015	$	151,469
	2016		60,751
	2017		24,757
	Total	$	236,977

Stockholders_Equity

Stockholders' Equity	6 Months Ended
	Jun. 30, 2014
Equity [Abstract]	'
Stockholders' Equity	'
	NOTE 6 — STOCKHOLDERS’ EQUITY
	Preferred Stock
	The Company’s Board of Directors has the authority to issue Preferred Stock in one or more series and to, within the limits set forth by Nevada law and without shareholder action:
		●	designate in whole or in part, the powers, preferences, limitations, and relative rights, of any class of shares before the issuance of any shares of that class;
		●	create one or more series within a class of shares, fix the number of shares of each such series, and designate, in whole or part, the powers, preferences, limitations, and relative rights of the series, all before the issuance of any shares of that series;
		●	alter or revoke the powers, preferences, limitations, and relative rights granted to or imposed upon any wholly unissued class of shares or any wholly unissued series of any class of shares; or
		●	increase or decrease the number of shares constituting any series, the number of shares of which was originally fixed by the Board of Directors, either before or after the issuance of shares of the series; provided that, the number may not be decreased below the number of shares of the series then outstanding, or increased above the total number of authorized shares of the applicable class of shares available for designation as a part of the series.
	The issuance of Preferred Stock by the Company’s Board of Directors could adversely affect the rights of holders of our common stock. The potential issuance of Preferred Stock may:
		●	have the effect of delaying or preventing a change in control of the Company;
		●	discourage bids for the common stock at a premium over the market price of the common stock; and
		●	adversely affect the market price of, and the voting and other rights of the holders of our common stock.
	As of June 30, 2014, there were no shares of preferred stock issued or outstanding.
	Common Stock
	2,250,000 shares of the Company’s common stock were sold in January 2014 at a price of $0.15 per share to a newly appointed member of the Company’s Board of Directors and executive officer. 150,000 shares of common stock were issued in February 2014 as compensation to a service provider. In May, 2014, the Company sold 400,000 shares and 100,000 shares of its common stock, respectively, to two of its officers who are also members of its board of directors, at a purchase price of $0.15 per share. In May and June 2014, respectively, 66,667 shares and 76,923 shares of the Company’s common stock were issued to a service provider.
	Stock Options
	In 2011 the Company established the 2011 Stock Option and Incentive Plan (the “Plan”) for directors, employees, consultants and other persons acting on behalf of the Company, under which 8,500,000 shares of common stock are authorized for issuance. Options granted under the Plan vest on the date of grant, over a fixed period of time, or upon the occurrence of certain events and have a contractual term of up to ten years.
	A summary of the status of the options granted is as follows:
				Number of Shares Underlying Options				Weighted		Weighted Average remaining contractual
								average		term - years
								exercise price
	Outstanding, December 31, 2013				6,649,500			$	0.22		8.21
	Granted				4,110,500			$	0.16		9.22
	Forfeited/Expired				(5,138,231	)		$	0.22		—
	Outstanding, June 30, 2014				5,621,769			$	0.18		9.31
	Exercisable, June 30, 2014				958,575			$	0.25		7.69
	Expected to vest, June 30, 2014(*)				4,004,923			$	0.16		9.64
	(*) In addition to the vested options, the Company expects a portion of the unvested options to vest at some point in the future. Options expected to vest is calculated by applying an estimated forfeiture rate of 14% to the unvested options.
	At June 30, 2014, 5,621,769 shares of common stock were reserved for issuance under outstanding options under the Plan and 2,878,231 shares of common stock were available for grant under the Plan.
	As of June 30, 2014, there was $588,774 of total unrecognized compensation cost related to non-vested share-based compensation arrangements granted under the Plan. The cost is expected to be recognized over a weighted average period of 3.6 years. The aggregate intrinsic value of the options outstanding at June 30, 2014 was $45,610, and the aggregate intrinsic value of the options exercisable or expected to vest in the future was $39,304.
	Stock-based compensation expense for the six months ended June 30, 2014 and 2013 was $58,165 and $86,684 respectively.
	The fair value of the options granted by AllDigital Holdings, Inc., for the six months ended June 30, 2014 and 2013 is estimated at $663,153 and $241,370 respectively.
	The fair value of each stock option award is estimated on the date of grant using the Black-Scholes option pricing model. The Black-Scholes option valuation model was developed for use in estimating the fair value of traded options, which do not have vesting restrictions and are fully transferable. The determination of the fair value of each stock option is affected by our stock price on the date of grant, as well as assumptions regarding a number of highly complex and subjective variables. Because the Company’s employee stock options have characteristics significantly different from those of traded options, and because changes in the subjective input assumptions can materially affect the fair value estimate, in management’s opinion, the existing models do not necessarily provide a reliable single measure of the fair value of its employee stock options. The assumptions used to value stock options are as follows:
			Period Ended
			30-Jun-14				31-Dec-13
	Dividend yield			—				—
	Risk-free interest rate			1.69	%			1.66% to 3.04	%
	Volatility			196	%			196	%
	Expected life (in years)			7				6.5
	Weighted average grant date fair value per share of options granted		$	0.16			$	0.15
	The dividend yield is zero as the Company has not paid and currently does not anticipate paying dividends.
	The risk-free interest rate is based on the U.S. Treasury bond.
	Volatility is estimated based on comparable companies in the industry.
	Warrants
	A summary of the status of the warrants granted is as follows:
				Shares issuable				Weighted-
				upon exercising				average
				of outstanding				exercise price
				warrants
	Outstanding – December 31, 2013				3,892,274			$	0.49
	Granted				—				—
	Forfeited				—				—
	Exercised				—				—
	Outstanding – June 30, 2014				3,892,274			$	0.49
	Exercisable – June 30, 2014				3,892,274			$	0.49
	The following table summarizes information about warrants outstanding at June 30, 2014:
	Outstanding											Exercisable
	Range of exercise prices			Number of shares issuable upon exercise of outstanding warrants				Weighted-average remaining contractual life (in years)		Weighted-		Number of warrants exercisable		Weighted-
										average				average
										exercise price				exercise price
	$0.25				150,000				2.17	$	0.25		150,000	$	0.25
	$0.28				60,000				2.08	$	0.275		60,000	$	0.275
	$0.50				3,682,274				0.18	$	0.5		3,682,274	$	0.5
	$0.25 — $0.50				3,892,274				0.28	$	0.49		3,892,274	$	0.49

Income_Taxes

Income Taxes	6 Months Ended
	Jun. 30, 2014
Income Tax Disclosure [Abstract]	'
Income Taxes	'
	NOTE 7 — INCOME TAXES
	The Company establishes a valuation allowance when it is more likely than not, that the Company’s recorded net deferred tax asset will not be realized. In determining whether a valuation allowance is required, the Company must take into account all positive and negative evidence with regard to the utilization of a deferred tax asset. As of June 30, 2014 and December 31, 2013, the valuation allowance for deferred tax assets totaled approximately $1.2 million and $0.7 million, respectively. For the six months ended June 30, 2014, the increase in the valuation allowance was $0.5 million.
	The Company plans to continue to provide a full valuation allowance on future tax benefits until it can sustain an appropriate level of profitability and until such time, the Company would not expect to recognize any significant tax benefits in its future results of operations.
	The utilization of net operating loss carryforwards may be limited under the provisions of Internal Revenue Code Section 382 and similar state provisions due to a change in ownership.
	The Company has not recognized any liability for unrecognized tax benefits. The Company expects any resolution of unrecognized tax benefits, if created, would occur while the full valuation allowance of deferred tax assets is maintained; therefore the Company does not expect to have any unrecognized tax benefits that, if recognized, would affect the effective tax rate.
	The Company’s continuing practice is to recognize interest and/or penalties related to income tax matters in income tax expense. As of June 30, 2014 and December 31, 2013, the Company had no accrual for the payment of interest or penalties. For Federal purposes, the years subject to examination are 2010-2014. For California purposes, the years subject to examination are 2009-2014.

Commitments_Contingencies_and_

Commitments, Contingencies and Concentrations	6 Months Ended
	Jun. 30, 2014
Commitments and Contingencies Disclosure [Abstract]	'
Commitments, Contingencies and Concentrations	'
	NOTE 8 — COMMITMENTS, CONTINGENCIES AND CONCENTRATIONS
	Major Customers
	At June 30, 2014 and December 31, 2013, three and two customers accounted for 72% and 71% of the outstanding accounts receivable, respectively.
	For the three months ended June 30, 2014 and 2013, three and four customers accounted for 50% and 90% of total revenue, respectively.
	For the six months ended June 30, 2014 and 2013, three and four customers accounted for 61% and 81% of total revenue, respectively.
	Major Vendors
	At June 30, 2014 and December 31, 2013, three and three vendors accounted for 49% and 85% of the outstanding accounts payable, respectively.
	For the three months ended June 30, 2014 and 2013, two and four vendors accounted for 36% and 73% of total purchases, respectively.
	For the six months ended June 30, 2014 and 2013, two and four vendors accounted for 24% and 73% of total purchases, respectively.
	Concentrations of Credit Risk
	Financial instruments that may subject the Company to credit risk include uninsured cash-in-bank balances. The Company places its cash with high quality financial institutions located in Southern California. From time to time, such balances exceed amounts insured by the Federal Deposit Insurance Corporation. The Company has not experienced any losses in such accounts and believes it is not exposed to any significant credit risk related to its cash balances. As of June 30, 2014, the Company’s uninsured cash balance was $206,045.

Segment_Information

Segment Information	6 Months Ended
	Jun. 30, 2014
Segment Reporting [Abstract]	'
Segment Information	'
	NOTE 9 — SEGMENT INFORMATION
	The Company currently operates in one business segment, digital media services. All fixed assets are located at the Company’s headquarters and data centers are located in the United States. All sales for the three months ended June 30, 2014 were in the United States and Canada.

Summary_of_Significant_Account1

Summary of Significant Accounting Policies (Policies)	6 Months Ended
	Jun. 30, 2014
Accounting Policies [Abstract]	'
Basis of Presentation	'
	Basis of Presentation
	We have prepared the accompanying consolidated unaudited financial statements in accordance with the accounting principles generally accepted in the United States of America, (“GAAP”), for interim financial statements and with instructions to Form 10-Q pursuant to the rules and regulations of Securities and Exchange Act of 1934, as amended (the “Exchange Act”) and Article 8-03 of Regulation S-X promulgated under the Exchange Act. Accordingly, these financial statements do not include all of the information and footnotes required by GAAP for complete financial statements. In the opinion of our management, we have included all adjustments considered necessary (consisting of normal recurring adjustments) for a fair presentation. Operating results for the three months ended June 30, 2014 are not indicative of the results that may be expected for the fiscal year ending December 31, 2014. You should read these unaudited consolidated financial statements in conjunction with the audited financial statements and the notes thereto included in our Annual Report on Form 10-K for the year ended December 31, 2013.
	Our consolidated financial statements are prepared in accordance with GAAP, which require management to make estimates, judgments and assumptions that affect the reported amounts of assets and liabilities and the disclosure of contingent assets and liabilities at the date of the financial statements. The use of estimates may also affect the reported amounts of revenues and expenses during the reporting periods. Significant estimates made by management include, among others, estimates of costs used in the calculation of percentage of completion contracts, realization of capitalized assets, valuation of equity instruments and other instruments indexed to the Company’s common stock, and deferred income tax valuation allowances. Actual results could differ from those estimates. Following are discussion of the Company’s significant accounting policies.
Liquidity	'
	Liquidity
	The accompanying financial statements have been prepared assuming that the Company will continue as a going concern. This basis of accounting contemplates the recovery of the Company’s assets and the satisfaction of its liabilities in the normal course of conducting its business. Accordingly, the financial statements do not include any adjustments to reflect the possible future effects on the recoverability or classification of assets and liabilities that may result from the outcome of this uncertainty. The Company has to date incurred recurring losses and has accumulated losses aggregating approximately $3.4 million as of June 30, 2014. The Company’s business strategy includes attempting to increase its revenue through investing further in its product development and sales and marketing efforts, and expanding into certain international markets. The Company intends to finance this portion of its business strategy by using its current working capital resources and cash flows from operations. Management believes its cash flows from operations, together with its liquid assets will be sufficient to fund ongoing operations through at least June 30, 2015. The Company’s business strategy also includes the possibility of engaging in strategic acquisitions or otherwise taking steps to more rapidly increase its growth rates.
Principles of Consolidation	'
	Principles of Consolidation
	The consolidated financial statements include the accounts of AllDigital, Inc. that are consolidated in conformity with GAAP. AllDigital, Inc. is wholly-owned by AllDigital Holdings, Inc. There are no intercompany transactions as all accounts are in the name of AllDigital, Inc.
Cash and Cash Equivalents	'
	Cash and Cash Equivalents
	The Company considers all highly liquid investments with original maturities of three months or less at the date of purchase to be cash equivalents.
Revenue Recognition	'
	Revenue Recognition
	The Company recognizes recurring and nonrecurring service revenue in accordance with the authoritative guidance for revenue recognition, including guidance on revenue arrangements with multiple deliverables. In general, revenue is recognized only when the price is fixed or determinable, persuasive evidence of an arrangement exists, the service is performed and collectability of the resulting receivable is reasonably assured.
	Revenue from certain design and development contracts, where a solution is designed, developed or modified to a customer’s specifications, is recognized on a percentage of completion basis in accordance with ASC 605-35 based on the cost-to-cost method, provided such costs can be reasonably estimated. The Company’s revenue recognition practices related to such contracts include: developing an approved budget; comparing actual period costs to the budget as a percentage; recognizing revenue for the period based upon the percentage of actual costs incurred compared to total estimated costs, and; performing monthly budget-actual reviews, updates, and adjustments as needed. The impact on revenues as a result of these revisions is included in the periods in which the revisions are made. For contracts for which the Company is unable to reasonably estimate total contract costs, the Company waits until contract completion to recognize the associated revenue.
	Nonrecurring revenues include “on-boarding” professional services that involve the development or integration of a customer’s software application, digital service, system, or Application Programming Interface (“API”) to connect with the AllDigital platform. On-boarding professional services projects are typically of a short duration and smaller revenue amounts. The Company recognizes revenue for on-boarding professional services upon project completion and acceptance.
	Monthly recurring revenues are recognized ratably over the period in which they are delivered and earned. The Company typically charges monthly recurring platform fees, as well as monthly recurring charges for our back-end storage, cloud processing, origin transit, and maintenance and support services. These fees are generally billed based on a minimum commitment plus actual usage basis, and the term of such customer contracts vary typically from 12 to 24 months.
	Rarely, a customer contract will include revenue arrangements that consist of multiple product and service deliverables. Such contracts are accounted for in accordance with the Financial Accounting Standards Board’s (“FASB”) Accounting Standards Codification (“ASC”) 605-25. For the Company’s multiple-element arrangements, deliverables are separated into more than one unit of accounting when (i) the delivered element(s) have value to the customer on a stand-alone basis, and (ii) delivery of the undelivered element(s) are probable and substantially in the control of the Company. Revenue is then allocated to each unit of accounting based on the estimated selling price determined using a hierarchy of evidence based first on Vendor-Specific Objective Evidence (“VSOE”) if it exists, based next on Third-Party Evidence (“TPE”) if VSOE does not exist, and finally, if both VSOE and TPE do not exist, based on the Company’s best estimate of selling price (“BESP”). If deliverables cannot be separated into more than one unit, then the Company does not recognize revenue until all deliverables have been delivered and accepted.
Accounts Receivable	'
	Accounts Receivable
	Accounts receivable are recorded at their face amount less an allowance for doubtful accounts. The allowance for doubtful accounts reflects management’s best estimate of probable losses in the accounts receivable balance. Management determines the allowance based on known troubled accounts, historical experience, and other currently available evidence. The allowance for doubtful accounts was zero at June 30, 2014 and $10,000 at December 31, 2013. The Company generally requires a deposit or advance services payments from its customers for certain contracts involving upfront capital investment, on-boarding, or development contracts to facilitate its working capital needs.
Earnings and Loss per Share	'
	Earnings and Loss per Share
	The Company computes net earnings (loss) per share in accordance with ASC 260-10 that establishes standards for computing and presenting net earnings (loss) per share. Basic earnings (loss) per share are computed by dividing net income (loss) by the weighted average number of common shares outstanding during the period. Diluted earnings per share is computed similar to basic earnings per share except that the denominator is increased to include the number of additional common shares that would have been outstanding if the potential common shares had been issued and if the additional common shares were dilutive.
	At June 30, 2014, the Company had warrants to purchase 3,892,274 shares of the Company’s common stock and options to purchase 5,621,769 shares of the Company’s common stock outstanding that could potentially increase the number of shares outstanding. At June 30, 2013, the Company had warrants to purchase 3,892,274 shares of the Company’s common stock and options to purchase 2,547,431 shares of the Company’s common stock outstanding that could potentially increase the number of shares outstanding. These instruments were excluded from the computation of the diluted net loss per share for the three months ended June 30, 2014 and 2013, as their impact is anti-dilutive.
Fair Value of Measurements	'
	Fair Value of Measurements
	Fair value is defined as the price that would be received to sell an asset or paid to transfer a liability in an orderly transaction between market participants at the measurement date. Assets and liabilities recorded at fair value in the accompanying consolidated balance sheets are categorized based upon the level of judgment associated with the inputs used to measure their fair value. The fair value hierarchy distinguishes between (1) market participant assumptions developed based on market data obtained from independent sources (observable inputs) and (2) an entity’s own assumptions about market participant assumptions developed based on the best information available in the circumstances (unobservable inputs). The fair value hierarchy consists of three broad levels, which gives the highest priority to unadjusted quoted prices in active markets for identical assets or liabilities (Level 1) and the lowest priority to unobservable inputs (Level 3). The three levels of the fair value hierarchy are described below:
	Level Input:		Input Definition:
	Level 1		Inputs are unadjusted, quoted prices for identical assets or liabilities in active markets at the measurement date.
	Level 2		Inputs, other than quoted prices included in Level I, that are observable for the asset or liability through corroboration with market data at the measurement date.
	Level 3		Unobservable inputs that reflect management’s best estimate of what market participants would use in pricing the asset or liability at the measurement date.
	Assets subject to this classification at June 30, 2014, and December 31, 2013, were cash and cash equivalents and are considered Level 1 assets.
	For certain of the Company’s financial instruments, including accounts receivable, prepaid expenses, and accounts payable, the carrying amounts approximate fair value due to their short maturities. The carrying amount of the Company’s notes payable approximates fair value based on prevailing interest rates.
Income Taxes	'
	Income Taxes
	We account for income taxes in accordance with ASC 740-10, Income Taxes. We recognize deferred tax assets and liabilities to reflect the estimated future tax effects, calculated at the tax rate expected to be in effect at the time of realization. We record a valuation allowance related to a deferred tax asset when it is more likely than not that some portion of the deferred tax asset will not be realized. Deferred tax assets and liabilities are adjusted for the effects of the changes in tax laws and rates at the date of enactment.
	ASC 740-10 prescribes a recognition threshold that a tax position is required to meet before being recognized in the financial statements and provides guidance on recognition, measurement, classification, interest and penalties, accounting in interim periods, disclosure and transition issues. We classify interest and penalties as a component of interest and other expenses. To date, we have not been assessed, nor have we paid, any interest or penalties.
	The Company follows guidance issued by the FASB with regard to its accounting for uncertainty in income taxes recognized in the financial statements. Such guidance prescribes a recognition threshold of more likely than not and a measurement process for financial statement recognition and measurement of a tax position taken or expected to be taken in a tax return. In making this assessment, a company must determine whether it is more likely than not that a tax position will be sustained upon examination, based solely on the technical merits of the position and must assume that the tax position will be examined by taxing authorities.
Property and Equipment	'
	Property and Equipment
	Property and equipment are recorded at cost, less accumulated depreciation and amortization. Repairs and maintenance of equipment are charged to expense as incurred. Property and equipment are depreciated using the straight-line method over the estimated useful lives of the assets as follows:
	Furniture and fixtures	5 years
	Computer equipment	3 years
	Software	3 years
	Signs	3 years
	Expenditures for major renewals and betterments that extend the useful lives of property and equipment are capitalized. Gains or losses on dispositions of property and equipment are included in the results of operations when realized.
Impairment of Long-Lived and Intangible Assets	'
	Impairment of Long-Lived and Intangible Assets
	The Company accounts for long-lived assets, that include property and equipment and identifiable intangible assets with infinite useful lives, in accordance with FASB ASC 350-30, that requires that the Company review long-lived assets for impairment whenever events or changes in circumstances indicate that the Company may not recover the carrying amount of an asset. The Company measures recoverability by comparing the carrying amount of an asset to the expected future undiscounted net cash flows generated by the asset. If the Company determines that the asset may not be recoverable, the Company recognizes an impairment charge to the extent of the difference between the asset’s fair value and the asset’s carrying amount. The Company had no impairment charges during the three or six months ended June 30, 2014 and 2013.
Stock-Based Compensation	'
	Stock-Based Compensation
	The Company accounts for share-based compensation arrangements in accordance with FASB ASC 718, which requires the measurement and recognition of compensation expense for all share-based payment awards to be based on estimated fair values. The Company uses the Black-Scholes option valuation model to estimate the fair value of our stock options at the date of grant. The Black-Scholes option valuation model requires the input of subjective assumptions to calculate the value of stock options. The Company uses historical data among other information to estimate the expected price volatility and the expected forfeiture rate.
Recent Accounting Pronouncements	'
	Recent Accounting Pronouncements
	In July 2013, the FASB issued Accounting Standards Updates (“ASU”) 2013-11, Presentation of an Unrecognized Tax Benefit When a Net Operating Loss Carryforward, a Similar Tax Loss, or a Tax Credit Carryforward Exists (Topic 740). ASU 2013-11 requires that unrecognized tax benefits be presented in the financial statements as a reduction to a deferred tax asset for a net operating loss carryforward, a similar tax loss, or a tax credit carryforward, except in certain circumstances. When those circumstances exist, the unrecognized tax benefit should be presented in the financial statements as a liability and should not be combined with deferred tax assets. The Company adopted this guidance effective January 1, 2014. The Company does not believe the adoption of ASU 2013-11 has significant impact on its consolidated financial statements.

Recovered_Sheet1

Summary Of Significant Accounting Policies (Tables)	6 Months Ended
	Jun. 30, 2014
Accounting Policies [Abstract]	'
Schedule of Property and Equipment Estimated Useful Life	'
	Property and equipment are depreciated using the straight-line method over the estimated useful lives of the assets as follows:
	Furniture and fixtures	5 years
	Computer equipment	3 years
	Software	3 years
	Signs	3 years

Property_and_Equipment_Tables

Property and Equipment (Tables)	6 Months Ended
	Jun. 30, 2014
Property, Plant and Equipment [Abstract]	'
Schedule of Property and Equipment	'
	Property and equipment as of June 30, 2014 and December 31, 2013 consisted of the following:
		30-Jun-14			31-Dec-13
		(unaudited)
	Furniture and fixtures	$	13,567		$	13,568
	Computer equipment		170,519			139,584
	Software		96,283			45,833
	Signs		2,050			2,050
	Less accumulated depreciation and amortization		(148,770	)		(114,387	)
		$	133,649		$	86,648

Accounts_Payable_and_Accrued_E1

Accounts Payable and Accrued Expenses (Tables)	6 Months Ended
	Jun. 30, 2014
Payables and Accruals [Abstract]	'
Schedule of Accounts Payable and Accrued Liabilities	'
	Accounts payable and accrued expenses as of June 30, 2014 and December 31, 2013 consisted of the following:
		30-Jun-14		31-Dec-13
		(unaudited)
	Accounts payable	$	347,805	$	236,246
	Accrued personnel costs		212,605		188,867
	Accrued professional fees		144,521		85,430
	Other		58,507		53,346
		$	625,717	$	563,889

Lease_Obligations_Tables

Lease Obligations (Tables)	6 Months Ended
	Jun. 30, 2014
Leases [Abstract]	'
Schedule of Assets Under Capital Leases	'
	The following is an analysis of property under capital leases by major classes at June 30, 2014. As of December 31, 2013, the Company held no assets under capital leases.
	Classes of Property
	Leasehold improvements	20,182
	Computer equipment	69,490
	Total assets under capital leases	89,672
	Less: Accumulated amortization	(3,051	)
	Capital leased assets, net of depreciation	86,621
Schedule of Future Minimum Lease Payments Under Capital Leases	'
	The following is a schedule by years of future minimum lease payments under capital leases, together with the present value of the net minimum lease payments as of June 30, 2014.
		Year ended
		June 30,
	2015		32,616
	2016		32,616
	2017		30,088
	Total minimum lease payments		95,320
	Less: Amount representing interest		(9,167	)
	Present value of net minimum lease payments		86,153
Schedule of Future Minimum Rental Payments for Operating Leases	'
	The Company has entered into various non-cancelable operating leases for computer servers and phone equipment. At June 30, 2014, future minimum rental commitments under these operating leases are:
	Year ended June 30,
	2015	$	151,469
	2016		60,751
	2017		24,757
	Total	$	236,977

Stockholders_Equity_Tables

Stockholders' Equity (Tables)	6 Months Ended
	Jun. 30, 2014
Equity [Abstract]	'
Schedule of Stock Options Granted	'
	A summary of the status of the options granted is as follows:
			Number of Shares Underlying Options				Weighted		Weighted Average remaining contractual
							average		term - years
							exercise price
	Outstanding, December 31, 2013			6,649,500			$	0.22		8.21
	Granted			4,110,500			$	0.16		9.22
	Forfeited/Expired			(5,138,231	)		$	0.22		—
	Outstanding, June 30, 2014			5,621,769			$	0.18		9.31
	Exercisable, June 30, 2014			958,575			$	0.25		7.69
	Expected to vest, June 30, 2014(*)			4,004,923			$	0.16		9.64
	(*) In addition to the vested options, the Company expects a portion of the unvested options to vest at some point in the future. Options expected to vest is calculated by applying an estimated forfeiture rate of 14% to the unvested options.
Fair Value of Stock-Based Compensation Award Granted Assumptions	'
	The assumptions used to value stock options are as follows:
		Period Ended
		30-Jun-14				31-Dec-13
	Dividend yield		—				—
	Risk-free interest rate		1.69	%			1.66% to 3.04	%
	Volatility		196	%			196	%
	Expected life (in years)		7				6.5
	Weighted average grant date fair value per share of options granted	$	0.16			$	0.15
Schedule of Warrants Granted	'
	A summary of the status of the warrants granted is as follows:
			Shares issuable				Weighted-
			upon exercising				average
			of outstanding				exercise price
			warrants
	Outstanding – December 31, 2013			3,892,274			$	0.49
	Granted			—				—
	Forfeited			—				—
	Exercised			—				—
	Outstanding – June 30, 2014			3,892,274			$	0.49
	Exercisable – June 30, 2014			3,892,274			$	0.49
Schedule of Warrants Outstanding	'
	The following table summarizes information about warrants outstanding at June 30, 2014:
	Outstanding										Exercisable
	Range of exercise prices		Number of shares issuable upon exercise of outstanding warrants				Weighted-average remaining contractual life (in years)		Weighted-		Number of warrants exercisable		Weighted-
									average				average
									exercise price				exercise price
	$0.25			150,000				2.17	$	0.25		150,000	$	0.25
	$0.28			60,000				2.08	$	0.275		60,000	$	0.275
	$0.50			3,682,274				0.18	$	0.5		3,682,274	$	0.5
	$0.25 — $0.50			3,892,274				0.28	$	0.49		3,892,274	$	0.49

Summary_of_Significant_Account2

Summary of Significant Accounting Policies (Details Narrative) (USD $)	6 Months Ended
	Jun. 30, 2014	Jun. 30, 2013	Dec. 31, 2013
Accounting Policies [Abstract]	'	'	'
Accumulated losses	$4,307,673	'	$2,973,553
Allowance for doubtful accounts	0	'	10,000
Warrants outstanding	3,892,274	3,892,274	'
Stock options, outstanding	5,621,769	2,547,431	6,649,500
Impairment charges	$0	$0	'

Summary_of_Significant_Account3

Summary of Significant Accounting Policies - Schedule of Property and Equipment Useful Life (Details)	6 Months Ended
	Jun. 30, 2014
Furniture And Fixtures [Member]	'
Property and equipment, estimated useful lives	'5 years
Computer Equipment [Member]	'
Property and equipment, estimated useful lives	'3 years
Software [Member]	'
Property and equipment, estimated useful lives	'3 years
Signs [Member]	'
Property and equipment, estimated useful lives	'3 years

Property_and_Equipment_Schedul

Property and Equipment - Schedule of Property and Equipment (Details) (USD $)	Jun. 30, 2014	Dec. 31, 2013
Property, Plant and Equipment [Abstract]	'	'
Furniture and fixtures	$13,567	$13,568
Computer equipment	170,519	139,584
Software	96,283	45,833
Signs	2,050	2,050
Less accumulated depreciation and amortization	-148,770	-114,387
Property and Equipment, net	$133,649	$86,648

Recovered_Sheet2

Accounts Payable And Accrued Expeneses - Schedule of Accounts Payable and Accrued Liabilities (Details) (USD $)	Jun. 30, 2014	Dec. 31, 2013
Payables and Accruals [Abstract]	'	'
Accounts payable	$347,805	$236,246
Accrued personnel costs	212,605	188,867
Accrued professional fees	144,521	85,430
Other	58,507	53,346
Accounts payable and accrued expenses, total	$625,717	$563,889

Lease_Obligations_Details_Narr

Lease Obligations (Details Narrative) (USD $)	6 Months Ended
	Jun. 30, 2014	Jun. 30, 2013	Dec. 31, 2013
Leases [Abstract]	'	'	'
Minimum lease payments net, Current obligation	$27,568	'	'
Minimum lease payments net, Current obligation	58,585	'	'
Monthly rent paid	10,717	'	'
Rent expenses	$123,923	$96,296	'

Lease_Obligations_Schedule_of_

Lease Obligations - Schedule of Property Under Capital Leases (Details) (USD $)	Jun. 30, 2014	Dec. 31, 2013
Total assets under capital leases	$89,672	'
Less: Accumulated amortization	-3,051	'
Capital leased assets, net of depreciation	86,621	'
Leasehold Improvements [Member]	'	'
Total assets under capital leases	20,182	'
Computer Equipment [Member]	'	'
Total assets under capital leases	$69,490	'

Lease_Obligations_Schedule_by_

Lease Obligations - Schedule by Future Minimum Lease Payments Under Capital Leases (Details) (USD $)	Jun. 30, 2014
Leases [Abstract]	'
2015	$32,616
2016	32,616
2017	30,088
Total minimum lease payments	95,320
Less: Amount representing interest	-9,167
Present value of net minimum lease payments	$86,153

Lease_Obligations_Lease_Obliga

Lease Obligations - Lease Obligations - Schedule of Future Minimum Rental Payments for Operating Leases (Details) (USD $)	Jun. 30, 2014
Leases [Abstract]	'
2015	$151,469
2016	60,751
2017	24,757
Total	$236,977

Stockholders_Equity_Details_Na

Stockholders' Equity (Details Narrative) (USD $)	1 Months Ended				6 Months Ended				1 Months Ended
	Jun. 30, 2014	31-May-14	Feb. 28, 2014	Jan. 31, 2014	Jun. 30, 2014	Jun. 30, 2013	Dec. 31, 2013	Dec. 31, 2011	31-May-14
								2011 Stock Option and Incentive Plan [Member]	Two Officers [Member]
Preferred stock, shares issued	'	'	'	'	'	'	'	'	'
Preferred stock, shares outstanding	'	'	'	'	'	'	'	'	'
Number of stock shares issued during period	'	'	'	2,250,000	'	'	'	'	'
Equity issuance price per share	'	'	'	$0.15	'	'	'	'	$0.15
Number of stock shares issued for service provider compensation	'	'	150,000	'	'	'	'	'	'
Number stock shares sold to related parties	'	'	'	'	'	'	'	'	400,000
Number stock shares sold amount to related parties	'	'	'	'	'	'	'	'	$100,000
Stock issued to service providers	76,923	66,667	'	'	'	'	'	'	'
Number of shares authorized to be issued under share based payment award	'	'	'	'	'	'	'	8,500,000	'
Stock options, outstanding	5,621,769	'	'	'	5,621,769	'	'	'	'
Common stock available for grant under the Plan	2,878,231	'	'	'	2,878,231	'	'	'	'
Total unrecognized compensation cost related to nonvested share-based compensation arrangements	588,774	'	'	'	588,774	'	'	'	'
Cost expected to be recognized over the weighted average vesting period	'	'	'	'	'3 years 7 months 6 days	'	'	'	'
Intrinsic value of option outstanding	45,610	'	'	'	45,610	'	'	'	'
Intrinsic value of the options exercisable	39,304	'	'	'	39,304	'	'	'	'
Stock-based compensation	'	'	'	'	58,165	86,684	'	'	'
Fair value of options granted	'	'	'	'	$663,153	$241,370	'	'	'

Stockholders_Equity_Schedule_o

Stockholders' Equity - Schedule of Stock Options Granted (Details) (USD $)	6 Months Ended		12 Months Ended
	Jun. 30, 2014		Dec. 31, 2013	Jun. 30, 2013
Equity [Abstract]	'		'	'
Number of Shares Underlying Options, Outstanding, beginning balance	6,649,500		'	2,547,431
Number of Shares Underlying Options, Granted	4,110,500		'	'
Number of Shares Underlying Options, Forfeited/Expired	-5,138,231		'	'
Number of Shares Underlying Options, Outstanding, ending balance	5,621,769		6,649,500	2,547,431
Number of Shares Underlying Options, Exercisable, ending balance	958,575		'	'
Number of Shares Underlying Options, Expected to vest, ending balance	4,004,923	[1]	'	'
Weighted average exercise price, Outstanding, beginning balance	$0.22		'	'
Weighted average exercise price, Granted	$0.16		'	'
Weighted average exercise price, Forfeited/Expired	$0.22		'	'
Weighted average exercise price, Outstanding, ending balance	$0.18		$0.22	'
Weighted average exercise price, Exercisable	$0.25		'	'
Weighted average exercise price, Expected to vest	$0.16	[1]	'	'
Weighted average remaining contractual term - years	'9 years 3 months 22 days		'8 years 2 months 16 days	'
Weighted average remaining contractual term - years, Granted	'9 years 2 months 19 days		'	'
Weighted average remaining contractual term - years, Exercisable	'7 years 8 months 9 days		'	'
Weighted average remaining contractual term - years, Expected to vest	'9 years 7 months 21 days	[2]	'	'
[1]	(*) In addition to the vested options, the Company expects a portion of the unvested options to vest at some point in the future. Options expected to vest is calculated by applying an estimated forfeiture rate of 14% to the unvested options.
[2]	In addition to the vested options, the Company expects a portion of the unvested options to vest at some point in the future. Options expected to vest is calculated by applying an estimated forfeiture rate to the unvested options.

Stockholders_Equity_Fair_Value

Stockholders' Equity - Fair Value of Stock-Based Compensation Award Granted Assumptions (Details) (USD $)	6 Months Ended	12 Months Ended
	Jun. 30, 2014	Dec. 31, 2013
Equity [Abstract]	'	'
Dividend yield	0.00%	0.00%
Risk-free interest rate	1.69%	'
Risk-free interest rate, minimum	'	1.66%
Risk-free interest rate, maximum	'	3.04%
Volatility	196.00%	196.00%
Expected life (in years)	'7 years	'6 years 6 months
Weighted average grant date fair value per share of options granted	$0.16	$0.15

Stockholders_Equity_Schedule_o1

Stockholders' Equity - Schedule of Warrants Granted (Details) (Warrant [Member], USD $)	6 Months Ended
	Jun. 30, 2014
Warrant [Member]	'
Shares issuable upon exercising of outstanding warrants, Outstanding, beginning balance	3,892,274
Shares issuable upon exercising of outstanding warrants, Granted	'
Shares issuable upon exercising of outstanding warrants, Forfeited	'
Shares issuable upon exercising of outstanding warrants, Exercised	'
Shares issuable upon exercising of outstanding warrants, Outstanding, ending balance	3,892,274
Shares issuable upon exercising of outstanding warrants, Exercisable	3,892,274
Weighted-average exercise price, Outstanding, beginning balance	$0.49
Weighted-average exercise price, Granted	'
Weighted-average exercise price, Forfeited	'
Weighted-average exercise price, Exercised	'
Weighted-average exercise price, Outstanding, ending balance	$0.49
Weighted-average exercise price, Exercisable	$0.49

Stockholders_Equity_Schedule_o2

Stockholders' Equity - Schedule of Warrants Outstanding (Details) (Warrant [Member], USD $)	6 Months Ended
	Jun. 30, 2014	Dec. 31, 2013
Range of exercise prices, lower limit	$0.25	'
Range of exercise prices, upper limit	$0.50	'
Number of shares issuable upon exercise of warrants outstanding	3,892,274	3,892,274
Warrants outstanding, Weighted-average remaining contractual life ( in years)	'3 months 11 days	'
Weighted average exercise price, Warrants outstanding	$0.49	$0.49
Number of warrants exercisable	3,892,274	'
Weighted-average exercise price, Warrants exercisable	$0.49	$0.49
Range 1 [Member]	'	'
Range of exercise prices, upper limit	$0.25	'
Number of shares issuable upon exercise of warrants outstanding	150,000	'
Warrants outstanding, Weighted-average remaining contractual life ( in years)	'2 years 2 months 1 day	'
Weighted average exercise price, Warrants outstanding	$0.25	'
Number of warrants exercisable	150,000	'
Weighted-average exercise price, Warrants exercisable	$0.25	'
Range 2 [Member]	'	'
Range of exercise prices, upper limit	$0.28	'
Number of shares issuable upon exercise of warrants outstanding	60,000	'
Warrants outstanding, Weighted-average remaining contractual life ( in years)	'2 years 29 days	'
Weighted average exercise price, Warrants outstanding	$0.28	'
Number of warrants exercisable	60,000	'
Weighted-average exercise price, Warrants exercisable	$0.28	'
Range 3 [Member]	'	'
Range of exercise prices, upper limit	$0.50	'
Number of shares issuable upon exercise of warrants outstanding	3,682,274	'
Warrants outstanding, Weighted-average remaining contractual life ( in years)	'2 months 5 days	'
Weighted average exercise price, Warrants outstanding	$0.50	'
Number of warrants exercisable	3,682,274	'
Weighted-average exercise price, Warrants exercisable	$0.50	'

Income_Taxes_Details_Narrative

Income Taxes (Details Narrative) (USD $)	6 Months Ended
	Jun. 30, 2014	Dec. 31, 2013
Income Tax Disclosure [Abstract]	'	'
Valuation allowance for deferred tax assets	$1,200,000	$700,000
Increase in valuation allowance	500,000	'
Accrual payment for penalties of interest or penalties	'	$0

Commitments_Contingencies_and_1

Commitments, Contingencies and Concentrations (Details Narrative) (USD $)	3 Months Ended		6 Months Ended
	Jun. 30, 2014	Jun. 30, 2013	Jun. 30, 2014	Jun. 30, 2013	Dec. 31, 2013
	Customer	Customer	Customer	Customer	Customer
Uninsured cash	206,045	'	206,045	'	'
Major Vendors [Member]	'	'	'	'	'
Number of customers accounted for outstanding accounts payable	3	'	3	'	3
Percentage of outstanding accounts payable	49.00%	'	49.00%	'	85.00%
Number of customers accounted for total purchases	2	4	2	4	'
Percentage of total purchases	36.00%	73.00%	24.00%	73.00%	'
Major Customers [Member]	'	'	'	'	'
Number of customers accounted for outstanding accounts receivable	'	'	'	'	2
Percentage of outstanding accounts receivable	72.00%	'	72.00%	'	71.00%
Number of customers accounted for total revenue	3	4	3	4	'
Percentage of total revenue	50.00%	90.00%	61.00%	81.00%	'