ComparableCompanyTradingMultiples Source: Capital IQ Trading Data and Size (in € million, except share information) Diversified Audiovisual Publishing >> Additional Prisa Materials>>Transaction Materials>>Trading Comparables>> (€mm, unless stated) Stock Price Market Enterprise Revenue EBITDA EPS Trading Data and Size 3/5/10 Cap Value 2010E 2011E 2010E 2011E 2010E 2011E Walt Disney Co. 24.39 47,302 55,961 27,747 30,512 6,530 7,163 1.48 1.73 Time Warner Inc. 22.42 25,789 33,436 19,502 20,233 4,473 4,772 1.57 1.79 News Corp. 10.59 27,779 33,921 23,861 24,469 4,182 4,572 0.73 0.81 Viacom, Inc. 22.28 13,532 18,031 10,284 10,191 2,396 2,631 1.83 2.08 Max 24.39 47,302 55,961 27,747 30,512 6,530 7,163 1.83 2.08 Median 22.35 26,784 33,679 21,681 22,351 4,327 4,672 1.52 1.76 Min 10.59 13,532 18,031 10,284 10,191 2,396 2,631 0.73 0.81 Mean 19.92 28,601 35,337 20,348 21,351 4,395 4,785 1.40 1.60 British Sky Broadcasting Group plc 6.24 10,945 13,005 6,884 7,433 1,465 1,805 0.40 0.55 Cyfrowy Polsat S.A. 3.87 1,038 1,018 385 412 103 117 0.28 0.32 ITV plc 0.58 2,265 3,489 2,106 2,178 331 452 0.03 0.05 TF1 Group 12.34 2,632 2,670 2,413 2,500 207 324 0.40 0.76 Metropole Television M6 18.94 2,436 2,074 1,425 1,482 279 297 1.06 1.15 Gestevision Telecinco, S.A. 10.57 2,569 2,784 813 929 174 243 0.44 0.61 Antena 3 de Television SA 7.47 1,498 1,678 779 835 139 176 0.44 0.56 RTL Group SA 53.50 8,219 8,729 5,465 5,647 909 1,004 3.25 3.78 Mediaset SpA 5.84 6,637 8,472 4,186 4,477 1,236 1,382 0.32 0.39 ProSiebenSat.1 Media AG 11.31 2,406 5,947 2,780 2,869 688 724 1.12 1.25 Max 53.50 10,945 13,005 6,884 7,433 1,465 1,805 3.25 3.78 Median 9.02 2,503 3,136 2,259 2,339 305 388 0.42 0.59 Min 0.58 1,038 1,018 385 412 103 117 0.03 0.05 Mean 13.07 4,065 4,987 2,724 2,876 553 653 0.77 0.94 Reed Elsevier plc 5.69 13,202 19,170 7,343 7,493 2,133 2,277 0.62 0.67 RCS MediaGroup S.p.A 1.21 917 2,177 2,223 2,269 201 240 0.03 0.07 Lagardere SCA 28.70 3,640 5,882 7,889 8,070 694 756 2.79 3.13 Arnoldo Mondadori Editore SpA 2.90 694 1,113 1,503 1,519 148 171 0.23 0.28 John Wiley & Sons Inc. 31.79 1,866 2,405 1,237 na 251 na 2.07 na The McGraw-Hill Companies, Inc. 25.92 8,184 8,400 4,591 4,871 1,216 1,379 1.93 2.16 Pearson plc 10.99 8,913 11,530 6,301 6,512 1,106 1,169 0.75 0.80 Max 31.79 13,202 19,170 7,889 8,070 2,133 2,277 2.79 3.13 Median 10.99 3,640 5,882 4,591 5,692 694 962 0.75 0.73 Min 1.21 694 1,113 1,237 1,519 148 171 0.03 0.07 Mean 15.31 5,345 7,240 4,441 5,123 821 999 1.20 1.18 Grupo Prisa SA 1 3.30 722 5,697 3,286 3,395 648 727 0.77 1.07 Note: 1 Projections based on consensus as of March 5, 2010 |