Exhibit 23.1
CONSENT OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM
We hereby consent to the use in this Registration Statement on Form S-1 of Annie’s, Inc. of our report dated June 7, 2012 relating to the financial statements of Annie’s Inc., which appears in such Registration Statement. We also consent to the reference to us under the heading “Experts” in such Registration Statement.
/s/ PricewaterhouseCoopers LLP
San Francisco, California
July 16, 2012
PricewaterhouseCoopers LLP, Three Embarcadero Center, San Francisco, CA 94111 | ||
T: (415) 498 5000, F: (415) 498 7100, www.pwc.com/us |