SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (Policy) | 6 Months Ended |
Jun. 30, 2015 |
SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES [Abstract] | |
Basis of Presentation | Basis of Presentation |
Principles of Consolidation | Principles of Consolidation |
Use of Estimates | Use of Estimates We make our estimate of the ultimate outcome for these items based on historical trends and other information available when our condensed consolidated financial statements are prepared. We recognize changes in estimates in accordance with the accounting rules for the estimate, which is typically in the period when new information becomes available. We believe that our significant estimates, assumptions and judgments are reasonable, based upon information available at the time they were made. Our actual results could differ from these estimates, making it possible that a change in these estimates could occur in the near term. |
Financial Instruments | Financial Instruments Financial Instruments The carrying amounts of our short-term financial instruments, including accounts receivable, prepaid expenses, accounts payable, accrued expenses and deferred revenue approximates fair value due to the relatively short period to maturity for these instruments. Investments in non-marketable equity securities are carried at cost. The carrying amount of our notes payable at June 30, 2015, approximates their fair values based on our incremental borrowing rates. |
Cash and Cash Equivalents | Cash and Cash Equivalents |
Accounts Receivable | Accounts Receivable We determine our allowance for doubtful accounts by regularly evaluating individual customer receivables and considering the customer's financial condition and credit history, and current economic conditions. Our allowance for doubtful accounts was $ 16,625 0 16,625 |
Inventory | Inventory |
Prepaid Expenses | Prepaid Expenses - |
Property and Equipment | Property and Equipment three five |
Intangible Assets | Intangible Assets 10 20 |
Investments in Non-Marketable Equity Securities | Investments in Non-Marketable Equity Securities |
Long-Lived Assets | Long-Lived Assets one We have not recorded any impairment charges related to long-lived assets as of June 30, 2015 or December 31, 2014. |
Equity Method Investments | Equity Method Investments |
Deferred Revenue | Deferred Revenue no |
Revenue Recognition | Revenue Recognition - Revenue Recognition Revenue for services with a payment in form of stock, warrants or other financial assets is recognized when the services are performed. The value of revenue paid for with warrants is measured using the Black-Scholes model. Revenue from product sales, including delivery fees, is recognized when an order has been obtained, the price is fixed and determinable, the product is shipped, title has transferred and collectability is reasonably assured. Generally, our suppliers drop-ship orders to our clients with origin terms. For any shipments with destination terms, we defer revenue until delivery is made to the customer. During 2014 and during the six months ended June 30, 2015, sales returns were not significant and as such, no sales return allowance had been recorded as of June 30, 2015 and December 31, 2014. Reimbursable expenses, including those relating to travel, other out-of-pocket expenses and any third-party costs, are included as a component of revenues. Typically, an equivalent amount of reimbursable expenses are included in total direct client service costs. Reimbursable expenses related to time and materials and fixed-fee engagements are recognized as revenue in the period in which the expense is incurred and collectability is reasonably assured. Taxes collected from customers and remitted to governmental authorities are presented in the condensed consolidated statement of operations on a net basis. |
Cost of Revenues | Cost of Revenues |
Shipping and Handling Costs | Shipping and Handling Costs - 1,013 0 |
Advertising Costs | Advertising Costs - 1,500 0 |
Research and Development Expenses | Research and Development Expenses - |
Sales and Marketing Expenses and General and Administrative Expenses | Sales and Marketing Expenses General and Administrative Expenses - |
Share-Based Compensation | Share-Based Compensation 505 Equity We account for stock option grants issued and vesting to employees based on ASC 718, Compensation Stock Compensation |
Income Taxes | Income Taxes We follow the provisions of ASC 740, Income Taxes When tax returns are filed, it is highly certain that some positions taken would be sustained upon examination by the taxing authorities, while others are subject to uncertainty about the merits of the position taken or the amount of the position that would be ultimately sustained. The benefit of a tax position is recognized in our condensed consolidated financial statements in the period during which, based on all available evidence, we believe it is more likely than not that the position will be sustained upon examination, including the resolution of appeals or litigation processes, if any. Tax positions taken are not offset or aggregated with other positions. Tax positions that meet the more-likely-than-not recognition threshold are measured as the largest amount of tax benefit that is more than 50 percent likely of being realized upon settlement with the applicable taxing authority. The portion of the benefits associated with tax positions taken that exceeds the amount measured as described above is reflected as a liability for unrecognized tax benefits in the accompanying condensed consolidated balance sheets along with any associated interest and penalties that would be payable to the taxing authorities upon examination. Interest and penalties associated with unrecognized tax benefits, if any, are classified as interest expense and penalties and are included in selling, general and administrative expenses in our condensed consolidated statements of operations. |
Commitments and Contingencies | Commitments and Contingencies one If the assessment of a contingency indicates that it is probable that a material loss has been incurred and the amount of the liability can be estimated, then the estimated liability would be accrued in our condensed consolidated financial statements. If the assessment indicates that a potentially material loss contingency is not probable, but is reasonably possible, or is probable but cannot be estimated, then the nature of the contingent liability, together with an estimate of the range of possible loss if determinable and material, would be disclosed. Loss contingencies considered remote are generally not disclosed unless they involve guarantees, in which case the nature of the guarantee would be disclosed. |
Net Loss Per Share | Net Loss Per Share Earnings per Share Potentially dilutive securities outlined in the table below have been excluded from the computation of diluted net loss per share, because the effect of their inclusion would have been anti-dilutive. Three Months Ended June 30, Six Months Ended June 30, 2015 2014 2015 2014 Warrants to purchase common stock 3,000,000 3,000,000 3,000,000 3,000,000 Stock options 600,000 600,000 Total potentially dilutive securities 3,600,000 3,000,000 3,600,000 3,000,000 |
Other Comprehensive Income (Loss) | Other Comprehensive Income (Loss) |
Segment Reporting | Segment Reporting one |
Concentration of Credit Risk | Concentration of Credit Risk The following tables show significant concentrations in our revenues and accounts receivable (net of allowances for doubtful accounts) for the periods indicated: Percentage of Revenue: Three Months Ended June 30, 2015 2014 Customer A 64 % % Customer B 14 % % Customer C 12 % % Six Months Ended June 30, 2015 2014 Customer A 50 % % Customer B 22 % % Customer C 15 % % Percentage of Accounts Receivable: June 30, 2015 December 31, 2014 Customer C 100 % % |
Recently Issued Accounting Pronouncements | Recently Issued Accounting Pronouncements In May 2014 the FASB issued guidance on revenue from contracts with customers, which implements a five step process of how an entity should recognize revenue in order to depict the transfer of promised goods or services to customers in an amount that reflects the consideration to which the entity expects to be entitled in exchange for those goods or services. This guidance will be effective for us at the beginning of fiscal year 2018, and early application is permitted. The standard permits the use of either the retrospective or cumulative effect transition method. We are currently evaluating the impact that the adoption will have on our condensed consolidated financial statements and related disclosures. We have not yet selected a transition method nor have we determined the effect of the standard on our ongoing reporting. |