Document_And_Entity_Informatio
Document And Entity Information | 9 Months Ended | |
Sep. 30, 2014 | Nov. 14, 2014 | |
Document Information [Line Items] | ' | ' |
Entity Registrant Name | 'EHOUSE GLOBAL, INC. | ' |
Entity Central Index Key | '0001452580 | ' |
Current Fiscal Year End Date | '--12-31 | ' |
Entity Filer Category | 'Smaller Reporting Company | ' |
Document Type | '10-Q | ' |
Document Period End Date | 30-Sep-14 | ' |
Amendment Flag | 'false | ' |
Document Fiscal Year Focus | '2014 | ' |
Document Fiscal Period Focus | 'Q3 | ' |
Entity Common Stock, Shares Outstanding | ' | 1,195,840,583 |
Balance_Sheets
Balance Sheets (USD $) | Sep. 30, 2014 | Dec. 31, 2013 |
Current Assets : | ' | ' |
Cash | $124,086 | $14,779 |
Prepaid expenses | 0 | 5,664 |
Investment receivable | 27,473 | 0 |
Debt Issuance Costs | 11,020 | 3,122 |
Total Current Assets | 162,579 | 23,565 |
Furniture and Equipment | 935 | 0 |
Total Assets | 163,514 | 23,565 |
Current Liabilities: | ' | ' |
Accounts payable & accrued expenses | 34,930 | 30,600 |
Notes Payable | 0 | 100,000 |
Notes Payable - related party | 75,000 | 75,000 |
Convertible Debt, Net of debt discount of $ 270,972 and $ 46,399 respectively | 327,901 | 6,601 |
Derivative Liability - Warrants | 7,994 | 0 |
Derivatives Liability | 495,858 | 89,372 |
Total current liabilities | 941,683 | 301,573 |
STOCKHOLDERS' DEFICIT | ' | ' |
Preferred Stock: $0.001 par value, 1,000,000 shares authorized, 500,000 and 0 issued and outstanding | 500 | 0 |
Common stock: $ 0.001 par value, 2,500,000,000 shares authorized; 7,238,879 and 998,000 shares issued and outstanding at September 30, 2014 and December 31, 2013 | 7,239 | 998 |
Additional paid- in capital | 1,675,160 | 118,802 |
Accumulated deficit | -2,461,068 | -397,808 |
Total Stockholders' deficit | -778,169 | -278,008 |
Total liabilities and stockholders’ | $163,514 | $23,565 |
Balance_Sheets_Parenthetical
Balance Sheets (Parenthetical) (USD $) | Sep. 30, 2014 | Dec. 31, 2013 |
Debt discount | $270,972 | $46,399 |
Preferred stock, par value (in dollars per share) | $0.00 | $0.00 |
Preferred stock, shares authorized | 1,000,000 | 1,000,000 |
Preferred stock, shares issued | 500,000 | 0 |
Preferred stock, shares outstanding | 500,000 | 0 |
Common stock, par value (in dollars per share) | $0.00 | $0.00 |
Common stock, shares authorized | 2,500,000,000 | 2,500,000,000 |
Common stock, shares issued | 7,238,879 | 998,000 |
Common stock, shares outstanding | 7,238,879 | 998,000 |
Statement_of_Operations
Statement of Operations (USD $) | 3 Months Ended | 9 Months Ended | ||
Sep. 30, 2014 | Sep. 30, 2013 | Sep. 30, 2014 | Sep. 30, 2013 | |
Operating expenses: | ' | ' | ' | ' |
General and administrative expenses | $210,151 | $98,018 | $845,328 | $116,657 |
Other expenses (income) | 0 | 15,000 | -1,620 | -11,632 |
Total operating expenses | 210,151 | 113,018 | 843,708 | 105,025 |
Other (Income) Expense | ' | ' | ' | ' |
Interest expense | 168,775 | 4,333 | 548,292 | 4,333 |
Derivative interest expense | 199,046 | ' | 1,226,180 | 0 |
Change in fair value of derivatives liabilities | 116,092 | 0 | -554,920 | 0 |
Total other (Income) expense | 483,913 | 4,333 | 1,219,552 | 4,333 |
Net loss before taxes | -694,064 | -117,351 | -2,063,260 | -109,358 |
Income taxes | 0 | 0 | 0 | 0 |
Net Income (Loss) | ($694,064) | ($117,351) | ($2,063,260) | ($109,358) |
Net Income (Loss) per common share: | ' | ' | ' | ' |
Basic (in dollars per share) | ($0.19) | ($0.12) | ($0.90) | ($0.11) |
Weighted average number | ' | ' | ' | ' |
Weighted Average Number of Common Shares Outstanding | 3,721,935 | 998,000 | 2,296,322 | 991,333 |
Statement_of_Stockholders_Equi
Statement of Stockholders Equity (USD $) | Total | Preferred Shares [Member] | Common Shares [Member] | Additional Paid-in Capital [Member] | Accumulated (Deficit) [Member] |
Balance at Dec. 31, 2013 | ($278,008) | ' | $998 | $118,802 | ($397,808) |
Balance, shares at Dec. 31, 2013 | ' | ' | 998,000 | ' | ' |
Preferred Stock Issued for services | 191,131 | 500 | ' | 190,631 | 0 |
Preferred Stock Issued for services, shares | ' | 500,000 | ' | ' | ' |
Common stock issued for services ($0.12/share) | 62,500 | ' | 5 | 62,495 | ' |
Common stock issued for services ($0.12/share), shares | ' | ' | 5,000 | ' | ' |
Reclassification of derivative liability associated with convertible debt | 933,153 | ' | ' | 933,153 | ' |
Common stock issued to Investment company | 50,000 | ' | 400 | 49,600 | ' |
Common stock issued to Investment company (in shares) | ' | ' | 400,000 | ' | ' |
Convertible debt and accrued interest converted into common stock | 326,315 | ' | 5,836 | 320,479 | ' |
Convertible debt and accrued interest converted into common stock, shares | ' | ' | 5,835,879 | ' | ' |
Net Loss | -2,063,260 | ' | ' | ' | -2,063,260 |
Balance at Sep. 30, 2014 | ($778,169) | $500 | $7,239 | $1,675,160 | ($2,461,068) |
Balance, shares at Sep. 30, 2014 | ' | 500,000 | 7,238,879 | ' | ' |
Statement_of_Stockholders_Equi1
Statement of Stockholders Equity (Parenthetical) (USD $) | Sep. 30, 2014 |
Common stock issued for services, price per share | $0.12 |
Statements_of_Cash_Flows
Statements of Cash Flows (USD $) | 9 Months Ended | |
Sep. 30, 2014 | Sep. 30, 2013 | |
CASH FLOWS FROM OPERATING ACTIVITIES: | ' | ' |
Net Income (Loss) | ($2,063,260) | ($109,358) |
Settlement of Debt | 0 | ' |
Adjustments to reconcile Net (Loss) to Net Cash used in operating activities: | ' | ' |
Depreciation expense | 245 | ' |
Stock based compensation | 253,631 | ' |
Amortization of debt offering costs and discounts | 505,803 | ' |
Derivative interest expense | 1,226,180 | ' |
Change in fair value of derivatives liabilities | -554,920 | 0 |
Change in operating assets and liabilities : | ' | ' |
Prepaid expenses | 5,664 | 5,985 |
Accounts payable and acrrued expenses | 32,867 | ' |
Net Cash Used in Operating Activities | -593,790 | -103,373 |
CASH FROM INVESTING ACTIVITIES | ' | ' |
Purchase of Equipment | -1,180 | -4,026 |
Net cash provided by investing activities | -1,180 | -4,026 |
CASH FROM FINANCING ACTIVITIES | ' | ' |
Proceeds from sale of common stock | 22,527 | 0 |
Proceeds from Note Payable | 0 | 162,000 |
Direct offerring costs paid | -24,750 | ' |
Issuance of Convertible Notes Payable | 706,500 | ' |
Net Cash provided by Financing Activities | 704,277 | 162,000 |
CHANGE IN CASH | 109,307 | 54,601 |
CASH AT BEGINNING OF PERIOD | 14,779 | 1,606 |
CASH AT END OF PERIOD | 124,086 | 56,207 |
Supplementary disclosure of non-cash financing activity: | ' | ' |
Non-cash additions to convertible note balance | 5,000 | ' |
Reclassification of derivative liability to additional paid in capital | 933,153 | ' |
Note Payable reclassified to convertible debt | 100,000 | ' |
Shares issued in conversion of convertible debt and accrued interest | 326,315 | ' |
Debt discount on convertible note accounted for as a derivative liability | 730,040 | ' |
Issuance of shares in connection with loan | ' | $1,000 |
ACCOUNTING_POLICIES_AND_BASIS_
ACCOUNTING POLICIES AND BASIS OF PRESENTATION | 9 Months Ended |
Sep. 30, 2014 | |
Organization, Consolidation and Presentation of Financial Statements [Abstract] | ' |
ACCOUNTING POLICIES AND BASIS OF PRESENTATION | ' |
NOTE 1 - ACCOUNTING POLICIES AND BASIS OF PRESENTATION | |
Ehouse Global, Inc. (“the Company”) prepared these financial statements in accordance with both accounting principles generally accepted in the United States (“U.S. GAAP”) for interim financial information and the instructions to Form 10Q and Rule 10-01 of Regulation S-X. Therefore, the financial statements do not include all disclosures required by generally accepted accounting principles. However, the Company has recorded all transactions and adjustments necessary to present fairly the financial statements included in this Form 10Q. The adjustments made are normal and recurring. The following notes describe only the material changes in accounting policies, account details or financial statement notes during the first nine months of 2014. Therefore, please read these financial statements and notes to the financial statements together with the audited financial statements and notes thereto in our Annual Report on Form 10K for the full year ended December 31, 2013. The income statement for the nine months ended September 30, 2014 cannot necessarily be used to project results for the full year. | |
BUSINESS_OPERATIONS_SUMMARY_OF
BUSINESS OPERATIONS SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES | 9 Months Ended |
Sep. 30, 2014 | |
Accounting Policies [Abstract] | ' |
BUSINESS OPERATIONS SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES | ' |
NOTE 2 – BUSINESS OPERATIONS SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES | |
Basis of presentation | |
The accompanying unaudited condensed financial statements have been prepared with accounting principles generally accepted in the United States of America and the rules and regulations of the Securities and Exchange Commission for interim financial information. Accordingly, they do not include all the information necessary for a comprehensive presentation of financial position and results of operations. | |
It is management’s opinion, however, that all material adjustments (consisting of normal and recurring adjustments) have been made which are necessary for a fair financial statements presentation. The results for the interim period are not necessarily indicative of the results to be expected for the full year. | |
Impact of New Accounting Standards | |
The Company has implemented all new accounting pronouncements that are in effect and that may impact its financial statements and does not believe that there are any other new accounting pronouncements that have been issued that might have a material impact on its financial position or results of operations. | |
Estimates | |
The preparation of financial statements in conformity with GAAP requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities and disclosure of contingent assets and liabilities at the date of the financial statements and the reported amounts of revenues and expenses during the reporting period. Actual results could differ from those estimates. | |
Derivative Liabilities | |
We value derivative liabilities using a multinomial lattice model. The model is based on a probability weighted discounted cash flow model of future projections of various outcomes. Some of the key assumptions include the likelihood of future financing, stock price volatility, and discount rates. | |
Loss per Share | |
Basic earnings per share amounts are calculated based on the weighted average number of shares of common stock outstanding during each period. Diluted earnings per share is based on the weighted average numbers of shares of common stock outstanding for the periods, including dilutive effects of stock options, warrants granted and convertible preferred stock. Dilutive options and warrants that are issued during a period or that expire or are canceled during a period are reflected in the computations for the time they were outstanding during the periods being reported. Since Ehouse has incurred losses for all periods, the impact of the common stock equivalents would be antidilutive and therefore are not included in the calculation | |
On November 6, 2014 the Board of Directors and majority shareholders approved an Amendment to the Articles of Incorporation to increase the total authorized capital from 2,500,000,000 shares of common stock, par value $ 0.001, to 5,000,000,000 shares of common Stock, and effectuate a reverse stock split of the issued and outstanding shares of common stock on a 1 for 100 basis. The EPS calculation based on share number after reverse split. | |
Subsequent Events | |
The Company follows the guidance in FASB ASC 855-10-50 for the disclosure of subsequent events from the date of the balance sheet through the date when the financial statements are issued or available to be issued. | |
GOING_CONCERN
GOING CONCERN | 9 Months Ended |
Sep. 30, 2014 | |
Going Concern [Abstract] | ' |
GOING CONCERN | ' |
NOTE 3 – GOING CONCERN | |
The accompanying financial statements have been prepared assuming that we will continue as a going concern. As reflected in the accompanying financial statements, we have very limited financial resources, with working capital and net shareholder deficits and had generated no revenue through September 30, 2014. | |
We have actively developed and plan to introduce sixteen different liquid nutritional products into the market. While we are undertaking our business plan to generate additional revenues, our cash position may not be sufficient to support our basic business plan and product distribution efforts. Management believes that the actions presently underway to introduce our products to the marketplace have a realistic chance of succeeding. While we believe in the viability of our strategy to increase revenues and in our ability to raise additional funds, there can be no assurances to that effect. Our ability to continue as a going concern is dependent upon our ability to achieve profitable operations or obtain adequate financing. | |
The accompanying financial statements have been prepared on a going concern basis, which contemplates the realization of assets and the satisfaction of liabilities in the normal course of business. These financial statements do not include any adjustments relating to the recovery of the recorded assets or the classification of the liabilities that might be necessary should the Company be unable to continue as a going concern. | |
FAIR_VALUE_OF_FINANCIAL_INSTRU
FAIR VALUE OF FINANCIAL INSTRUMENTS | 9 Months Ended | |||||||||
Sep. 30, 2014 | ||||||||||
Fair Value Disclosures [Abstract] | ' | |||||||||
FAIR VALUE OF FINANCIAL INSTRUMENTS | ' | |||||||||
NOTE 4 - FAIR VALUE OF FINANCIAL INSTRUMENTS | ||||||||||
The carrying amounts of the Company’s financial assets and liabilities, such as cash, accounts payable and accrued expenses, approximate their fair values because of the current nature of these instruments. Debt approximates fair value based on interest rates available for similar financial arrangements. Derivative liabilities which have been bifurcated from host convertible debt agreements are presented at fair value. | ||||||||||
The following is the major category of liabilities measured at fair value on a recurring basis as of September 30, 2014 and December 31, 2013 using quoted prices in active markets for identical liabilities ( Level 1 ) ; significant other observable inputs ( Level 2 ); and significant unobservable inputs ( Level 3 ) : | ||||||||||
September 30, 2014 | December 31, 2013 | |||||||||
Derivative Liabilities | Level 3 | $ | 495,858 | $ | 89,372 | |||||
CONVERTIBLE_DEBT
CONVERTIBLE DEBT | 9 Months Ended | |||||||
Sep. 30, 2014 | ||||||||
Convertible Debt [Abstract] | ' | |||||||
CONVERTIBLE DEBT | ' | |||||||
NOTE 5 – CONVERTIBLE DEBT | ||||||||
On January 31, 2014, the debt holder entered into a securities settlement agreement whereby the Note was transferred over to a third party. In connection with the transfer, an additional $ 5,000 was recorded which was treated as debt issuance costs, interest was changed to a guaranteed 10% and the conversion clause was added. The conversion price equals 25% of the lowest traded price during the 20 trading days prior to conversion. | ||||||||
The Company identified conversion features embedded within this convertible debt. The Company has determined that the features associated with the embedded conversion option should be accounted for at fair value as a derivative liability and recorded a derivative liability and expense of $ 518,396 on the day of the amendment – See Note 7. | ||||||||
On November 27, 2013 the Company entered into an agreement whereby the Company will issue up to $ 53,000 in a convertible note. The note matures on August 27, 2014 and bears an interest rate of 8%. The conversion price equals the “Variable Conversion Price “, which is 58% of the “Market Price”, which is the average of the three lowest closing bid prices for the common stock during the fifteen ( 15) trading day period prior to the conversion. The holder converted the principal of the note and most of the accrued interest to common shares during the second quarter of 2014. The Company received $50,000 proceeds, less debt issuance costs of $3,000. As of September 30, 2014 and December 31, 2013, the convertible note balance and accrued interest is $ 307 and $ 53,388 respectively. | ||||||||
On January 28, 2014 the Company entered into an agreement whereby the Company will issue Up to $ 78,500 in a convertible note. The note matures on October 30, 2014 and bears interest at 8%. The conversion price equals the “Variable Conversion Price”, which is 58% of the “Market Price”, which is the average of the three lowest closing bid prices for the common stock during the fifteen (15) trading day period prior to the conversion. The Company received $ 75,000 proceeds, less debt issuance costs of $ 3,500 on February 11, 2014. As of September 30, 2014 the convertible note balance and accrued interest balance is $ 437. | ||||||||
On January 30, 2014, the Company entered into an agreement whereby the Company will issue up to $ 335,000 in a convertible note subject to a $ 35,000 original issue discount (OID). The note matures on January 30, 2016, and bears an interest rate of 0% if the note is repaid on or before 90 days from the effective date. If the note is not repaid within 90 days, a one-time interest charge of 12% will be applied to the principal. The conversion price equals the lesser of $ 0.012 or the “Variable Conversion Price”, which is 60% of the “Market Price”, which is the lowest trading prices for the common stock during the twenty-five (25) trading day period prior to the conversion. The Company received $ 75,000 proceeds through September 30, 2014. On September 30, 2014 the note balance and accrued interest was $ 8,700. | ||||||||
On January 31, 2014, the Company entered into an agreement whereby the Company will issue up to $ 100,000 in a convertible note. The note matures on July 31, 2014 and bears an interest rate of 10%. The conversion price equals the “Variable Conversion Price”, which is 25% of the “Market Price”. Which is the lowest closing price for the common stock during the twenty (20) day trading period prior to the conversion. The Company received $ 50,000 proceeds on January 31, 2014 and the remaining $ 50,000 on February 14, 2014. As of September 30, 2014 the convertible note balance and accrued interest is $ 41,800. | ||||||||
On March 17, 2014, the Company entered into an agreement whereby the Company would issue a note for $ 45,000 at 8% which becomes due on March 17, 2015, at 8% interest. The conversion price equals 55% of the market price, which is the low bid during the 15 trading days prior to the conversion. The Note balance and accrued interest as of September 30, 2014 was $ 39,967. The Company received $ 42,750 on March 17, 2014. | ||||||||
On April 7, 2014, the Company entered into an agreement whereby the Company will issue up to $ 112,000 in a convertible note. The note matures on October 7, 2014 and bears interest at an annual rate of 12%. The conversion price equals 50% of the market price, which is the lowest Trading price over the previous 20 trading days. The note balance and accrued interest at September 30, 2014 is $ 118,481. The Company received $ 100,000 on April 7, 2014. | ||||||||
On April 8, 2014, the Company entered into an agreement whereby the Company will issue up to $ 53,000 in a convertible note. The note bears interest of 8% per year, and is due on January 14, 2015. The conversion price equals 58% of the market price, which is the average of the three lowest trading prices over the previous 15 trading days. The Company received $ 50,000 on April 8, 2014. On September 30, 2014 the note balance and accrued interest was $ 55,033. | ||||||||
On April 11, 2014, the Company entered into an agreement whereby the Company will issue up to $ 57,836 in a convertible note. The note matures on April 11, 2016 and bears interest at an annual rate of 12%. The conversion price equals 60% of the market price, which is the lowest trading price over the previous 25 trading days or $ 0.012. The Company received $ 44,776 in cash on April 11, 2014. The note balance and accrued interest at September 30, 2014 was $ 61,106. | ||||||||
On May 21, 2014, the Company entered into an agreement whereby the Company will issue up to $ 26,500 in a convertible note. The note matures on May 21, 2015 and bears interest at an annual rate of 8%. The conversion price equals 55% of the market price, which is the lowest bid over the previous 15 trading days. The note and accrued interest balance at September 30, 2014 was $ 27,266. The Company received $ 25,000 in cash on May 21, 2014. | ||||||||
On May 23, 2014, the Company entered into an agreement whereby the Company will issue up to $ 37,500 in a convertible note. The note bears interest at 0% and matures on November 3, 2014. The conversion price equals 58% of the market price, which is the average of the three Lowest trading prices over the previous 15 trading days. At September 30, 2014 the note and Accrued interest balance was $ 37,500. The Company received $ 30,000 cash on May 23, 2014. | ||||||||
On June 27, 2014, the Company entered into an agreement whereby the Company will issue up to $ 25,000 in a convertible note. The note bears interest of 8% per year. The Company received $ 22,500 on June 27, 2014. The conversion price equals 58% of the market price, which is the average of the three lowest trading prices over the previous 15 trading days. On September 30, 2014 the note and accrued interest balance was $ 25,520. | ||||||||
On July 3, 2014, the Company entered into an agreement whereby the Company will issue a note for $ 37,500 with interest at 0% that is due on January 3, 2015. The conversion price is 40% of the lowest trading prices during the 20 days prior to conversion. The Company received $ 25,000 cash on July 9, 2014. This note includes Warrants, and the note balance at September 30, 2014 was $ 37,500. | ||||||||
On August 5, 2014, the Company entered into an agreement whereby the Company will issue a convertible note for 32,500 with 8% interest per year that is due on May 7, 2015. The conversion price equals 58% of the market price, which is the average of the three lowest trading prices over the previous fifteen days before the conversion. The Company received $ 25,000 on August 1, 2014, and the Note and accrued interest balance at September 30, 2014 was $ 32,899. | ||||||||
On September 3, 2014, the Company entered into an agreement whereby the Company will issue a convertible note for $28,831 with 12% interest due on August 5, 2016. The conversion price is 60% of the lowest trading price over the 25 days prior to the conversion, or .012. The note balance and accrued interest at September 30, 2014 was $ 29,361. | ||||||||
On September 2, 2014, the Company entered into an agreement whereby the Company will issue a convertible note withat 0% interest due on March 30, 2015 plus Warrants. The conversion price is 55% of the lowest trading prices during the 25 days prior to conversion. The note balance at September 30, 2014 was $ 58,500. | ||||||||
On September 3, 2014, the Company entered into an agreement whereby the Company will issue a convertible note for $50,000 with 12% interest due on March 3, 2015. The conversion price is 48% of the lowest trading price in the 15 days preceding the trade. On September 30, 2014 the note balance and accrued interest was $50,444. | ||||||||
DEBT ISSUE COSTS | ||||||||
During the nine months ended September 30, 2014, and the year ended December 31, 2013. the Company paid debt issue costs totaling $ 24,750 and $ 4,000, which includes non-cash additions of $ 5,000 during the nine months ended September 30, 2014 and fees paid through the issuance of common stock in the amount of $ 1,000 during the year ended December 31, 2013, respectively. | ||||||||
The following is a summary of the Company’s debt issue costs: | ||||||||
Nine months | Year ended | |||||||
ended | December 31, | |||||||
September 30, 2014 | 2013 | |||||||
Debt issue costs | $ | 28,750 | $ | 4,000 | ||||
Accumulated amortization of debt issue costs | -17,730 | -878 | ||||||
Debt issue costs, net | 11,020 | 3,122 | ||||||
DEBT DISCOUNT | ||||||||
During the nine months ended September 30, 2014 and the year ended December 31, 2013 the Company recorded debt discounts totaling $ 730,040 and $ 53,000, respectively. | ||||||||
The debt discount recorded pertains to convertible debt that contains embedded conversion options that are required to be bifurcated and reported at fair value and original issue discounts. | ||||||||
The Company amortized $ 488,951 and $ 6,601 during nine months ended September 30, 2014 and 2013, respectively, to amortization of debt discount expense and relieved $ 16,514 during the nine months ended September 30, 2014 due to conversions. | ||||||||
As of | As of | |||||||
September 30, 2014 | December 31, 2013 | |||||||
Debt discount | $ | 783,040 | $ | 53,000 | ||||
Accumulated amortization of debt discount | 495,552 | -6,601 | ||||||
Elimination of debt discount due to conversions | -16,514 | 0 | ||||||
Debt discount – net | $ | 270,972 | $ | 46,399 | ||||
DERIVATIVE_LIABILITIES
DERIVATIVE LIABILITIES | 9 Months Ended | |||||
Sep. 30, 2014 | ||||||
Derivative Instruments and Hedging Activities Disclosure [Abstract] | ' | |||||
DERIVATIVE LIABILITIES | ' | |||||
NOTE 6 - DERIVATIVE LIABILITIES | ||||||
The Company identified conversion features embedded within this convertible debt. The Company has determined that the features associated with the embedded conversion option should be accounted for at fair value as a derivative liability. | ||||||
As a result of the application of ASC No. 815, the fair value of the conversion feature is Summarized as follows: | ||||||
Derivative liability – December 31, 2012 | $ | - | ||||
Fair value at the commitment date for convertible instruments | 144,346 | |||||
Change in fair value of embedded derivative liability | -54,974 | |||||
Derivative liability – December 31, 2013 | $ | 89,372 | ||||
Fair value at the commitment date for convertible notes | $ | 2,018,342 | ||||
Reclassification of derivative liability associated with convertible debt that ceased being a derivative liability to additional paid in capital | -933,153 | |||||
Fair value mark to market adjustment for convertible debt | -589,332 | |||||
Derivative liability – September 30, 2014 | $ | 495,857 | ||||
The Company recorded the debt discount to the extent of the gross proceeds raised, and expensed immediately the remaining value of the derivative liability as it exceeded the gross proceeds of the note. The Company recorded a derivative interest expense for the nine months ended September 30, 2014 and 2013 of $ 1,226,180 and $ 91,346, respectively. | ||||||
The fair value at the commitment and re-measurement dates for the Company’s derivative liabilities were based upon the following management assumptions as of September 30, 2014: | ||||||
Assumption | Commitment Date | September 30, 2014 | ||||
Expected dividends: | 0% | 0% | ||||
Expected volatility: | 192% -415% | 264% | ||||
Expected term (years) | 0.5 – 2 years | 0.12 – 1.75 years | ||||
Risk free interest rate: | 0.1% - .13% | 0.12 – 1.75 years | ||||
STOCKHOLDERS_EQUITY
STOCKHOLDER'S EQUITY | 9 Months Ended |
Sep. 30, 2014 | |
Stockholders' Equity Note [Abstract] | ' |
STOCKHOLDER'S EQUITY | ' |
NOTE 7– STOCKHOLDER’S EQUITY | |
Common Stock | |
On March 19, 2014, the Company entered into a consulting agreement for the consultant to provide the Company general consulting services which would include financing introductions, business development opportunities and general marketing activities. In connection with this agreement, during the nine months ended September 30, 2014, the Company issued 5000 shares values at $62,500. The fair value of the stock issuance was based upon the quoted closing price on the date of issuance. | |
On June 25, 2014, the Company filed an amendment to the Company’s Articles of Incorporation with the Secretary of State of Nevada, to increase the Company’s authorized common stock from seven hundred fifty million ( 750,000,000) shares of common stock, par value $ 0.001, to two billion five hundred million (2,500,000,000) shares of commons stock, par value $ 0.001 per share. | |
During the first nine months of 2014, the Company issued common stock for conversions of debt and accrued interest as noted earlier. The total number of shares issued during the first nine months of 2014 totaled 5,835,879 in exchange for $326,315 in convertible debt and accrued interest. | |
Series A Preferred Stock | |
In 2013, the Company determined that it was in their best interests to file a Certificate of Designation that authorized the issuance of up to one million (1,000,000) shares of a new series of preferred stock, par value $0.001 per share, designated as “Series A Preferred Stock”. | |
Each holder of outstanding shares of Series A Preferred Stock shall be entitled to five hundred ( 500) votes for each share of Series A Preferred Stock held on the record date for the determination of stockholders entitled to vote at each meeting of stockholders of the Company; No liquidation value and no rights or dividends. | |
On March 18, 2014, the Company issued an aggregate of 500,000 shares of Series A Preferred Stock to the Company’s President, Chief Executive officer, Secretary and Treasurer, in consideration for services rendered to the Company, including for an as an incentive to continue To assist and provide services to the Company. Based upon the voting control obtained, the Company recorded stock compensation of $191,131. | |
SUBSEQUENT_EVENTS
SUBSEQUENT EVENTS | 9 Months Ended |
Sep. 30, 2014 | |
Subsequent Events [Abstract] | ' |
SUBSEQUENT EVENTS | ' |
NOTE 8 – SUBSEQUENT EVENTS | |
On November 6, 2014 the Board of Directors and majority shareholders approved an Amendment to the Articles of Incorporation to increase the total authorized capital from 2,500,000,000 shares of common stock, par value $ 0.001, to 5,000,000,000 shares of common Stock, and effectuate a reverse stock split of the issued and outstanding shares of common stock on a 1 for 100 basis. These actions were approved by written consent in accordance with Nevada Revised Statutes. Pursuant to Rule 14 (c)-2 of the Securities Exchange Act of 1934,these proposals will not be adopted until a date ten days after the Information Statement was mailed to shareholders about November 6, 2014. | |
On November 6, 2014, a Schedule 14c was filed with the SEC reporting that the actual number of common shares outstanding was 1,195,840,583 and that after the Reverse Split, the number of common shares would be 11,958,406. The Series A Preferred Stock would remain the same at 500,000 and the Series B Preferred stock would remain at 100,000 shares outstanding. | |
The Company has evaluated all events that occurred after the balance sheet date of September 30, 2014, through November 11, 2014, the date that these financial statements were available to be issued. | |
BUSINESS_OPERATIONS_SUMMARY_OF1
BUSINESS OPERATIONS SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (Policies) | 9 Months Ended |
Sep. 30, 2014 | |
Accounting Policies [Abstract] | ' |
Basis of Presentation | ' |
Basis of presentation | |
The accompanying unaudited condensed financial statements have been prepared with accounting principles generally accepted in the United States of America and the rules and regulations of the Securities and Exchange Commission for interim financial information. Accordingly, they do not include all the information necessary for a comprehensive presentation of financial position and results of operations. | |
It is management’s opinion, however, that all material adjustments (consisting of normal and recurring adjustments) have been made which are necessary for a fair financial statements presentation. The results for the interim period are not necessarily indicative of the results to be expected for the full year. | |
Impact of New Accounting Standards | ' |
Impact of New Accounting Standards | |
The Company has implemented all new accounting pronouncements that are in effect and that may impact its financial statements and does not believe that there are any other new accounting pronouncements that have been issued that might have a material impact on its financial position or results of operations. | |
Estimates | ' |
Estimates | |
The preparation of financial statements in conformity with GAAP requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities and disclosure of contingent assets and liabilities at the date of the financial statements and the reported amounts of revenues and expenses during the reporting period. Actual results could differ from those estimates. | |
Derivative Liabilities | ' |
Derivative Liabilities | |
We value derivative liabilities using a multinomial lattice model. The model is based on a probability weighted discounted cash flow model of future projections of various outcomes. Some of the key assumptions include the likelihood of future financing, stock price volatility, and discount rates. | |
Loss Per Share | ' |
Loss per Share | |
Basic earnings per share amounts are calculated based on the weighted average number of shares of common stock outstanding during each period. Diluted earnings per share is based on the weighted average numbers of shares of common stock outstanding for the periods, including dilutive effects of stock options, warrants granted and convertible preferred stock. Dilutive options and warrants that are issued during a period or that expire or are canceled during a period are reflected in the computations for the time they were outstanding during the periods being reported. Since Ehouse has incurred losses for all periods, the impact of the common stock equivalents would be antidilutive and therefore are not included in the calculation | |
On November 6, 2014 the Board of Directors and majority shareholders approved an Amendment to the Articles of Incorporation to increase the total authorized capital from 2,500,000,000 shares of common stock, par value $ 0.001, to 5,000,000,000 shares of common Stock, and effectuate a reverse stock split of the issued and outstanding shares of common stock on a 1 for 100 basis. The EPS calculation based on share number after reverse split. | |
Subsequent Events | ' |
Subsequent Events | |
The Company follows the guidance in FASB ASC 855-10-50 for the disclosure of subsequent events from the date of the balance sheet through the date when the financial statements are issued or available to be issued. | |
FAIR_VALUE_OF_FINANCIAL_INSTRU1
FAIR VALUE OF FINANCIAL INSTRUMENTS (Tables) | 9 Months Ended | |||||||||
Sep. 30, 2014 | ||||||||||
Fair Value Disclosures [Abstract] | ' | |||||||||
Hierarchy for Assets and Liabilities Measured at Fair Value on Recurring Basis | ' | |||||||||
The following is the major category of liabilities measured at fair value on a recurring basis as of September 30, 2014 and December 31, 2013 using quoted prices in active markets for identical liabilities ( Level 1 ) ; significant other observable inputs ( Level 2 ); and significant unobservable inputs ( Level 3 ) : | ||||||||||
September 30, 2014 | December 31, 2013 | |||||||||
Derivative Liabilities | Level 3 | $ | 495,858 | $ | 89,372 | |||||
CONVERTIBLE_DEBT_Tables
CONVERTIBLE DEBT (Tables) | 9 Months Ended | |||||||
Sep. 30, 2014 | ||||||||
Debt Instrument [Line Items] | ' | |||||||
Schedule of Debt Issue Costs | ' | |||||||
The following is a summary of the Company’s debt issue costs: | ||||||||
Nine months | Year ended | |||||||
ended | December 31, | |||||||
September 30, 2014 | 2013 | |||||||
Debt issue costs | $ | 28,750 | $ | 4,000 | ||||
Accumulated amortization of debt issue costs | -17,730 | -878 | ||||||
Debt issue costs, net | 11,020 | 3,122 | ||||||
Schedule of Debt Discount | ' | |||||||
The Company amortized $ 488,951 and $ 6,601 during nine months ended September 30, 2014 and 2013, respectively, to amortization of debt discount expense and relieved $ 16,514 during the nine months ended September 30, 2014 due to conversions. | ||||||||
As of | As of | |||||||
September 30, 2014 | December 31, 2013 | |||||||
Debt discount | $ | 783,040 | $ | 53,000 | ||||
Accumulated amortization of debt discount | 495,552 | -6,601 | ||||||
Elimination of debt discount due to conversions | -16,514 | 0 | ||||||
Debt discount – net | $ | 270,972 | $ | 46,399 | ||||
DERIVATIVE_LIABILITIES_Tables
DERIVATIVE LIABILITIES (Tables) | 9 Months Ended | |||||
Sep. 30, 2014 | ||||||
Derivative [Line Items] | ' | |||||
Fair Value of Conversion Feature | ' | |||||
As a result of the application of ASC No. 815, the fair value of the conversion feature is Summarized as follows: | ||||||
Derivative liability – December 31, 2012 | $ | - | ||||
Fair value at the commitment date for convertible instruments | 144,346 | |||||
Change in fair value of embedded derivative liability | -54,974 | |||||
Derivative liability – December 31, 2013 | $ | 89,372 | ||||
Fair value at the commitment date for convertible notes | $ | 2,018,342 | ||||
Reclassification of derivative liability associated with convertible debt that ceased being a derivative liability to additional paid in capital | -933,153 | |||||
Fair value mark to market adjustment for convertible debt | -589,332 | |||||
Derivative liability – September 30, 2014 | $ | 495,857 | ||||
Schedule of Fair Value Assumptions | ' | |||||
The fair value at the commitment and re-measurement dates for the Company’s derivative liabilities were based upon the following management assumptions as of September 30, 2014: | ||||||
Assumption | Commitment Date | September 30, 2014 | ||||
Expected dividends: | 0% | 0% | ||||
Expected volatility: | 192% -415% | 264% | ||||
Expected term (years) | 0.5 – 2 years | 0.12 – 1.75 years | ||||
Risk free interest rate: | 0.1% - .13% | 0.12 – 1.75 years | ||||
BUSINESS_OPERATIONS_SUMMARY_OF2
BUSINESS OPERATIONS SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (Narrative) (Details) (USD $) | Sep. 30, 2014 | Jun. 24, 2014 | Mar. 31, 2014 | Dec. 31, 2013 | Nov. 06, 2014 |
Subsequent Event [Member] | |||||
Common Stock, Shares Authorized | 2,500,000,000 | 750,000,000 | ' | 2,500,000,000 | 5,000,000,000 |
Stockholders' Equity, Reverse Stock Split | ' | ' | ' | ' | 'reverse stock split of the issued and outstanding shares of common stock on a 1 for 100 basis. |
Common Stock, Par or Stated Value Per Share | $0.00 | ' | $0.00 | $0.00 | ' |
FAIR_VALUE_OF_FINANCIAL_INSTRU2
FAIR VALUE OF FINANCIAL INSTRUMENTS (Details) (USD $) | Sep. 30, 2014 | Dec. 31, 2013 | Dec. 31, 2012 |
Fair Value, Assets and Liabilities Measured on Recurring and Nonrecurring Basis [Line Items] | ' | ' | ' |
Derivative Liabilities | $495,857 | $89,372 | $0 |
Recurring [Member] | Significant Unobservable Inputs (Level 3) | ' | ' | ' |
Fair Value, Assets and Liabilities Measured on Recurring and Nonrecurring Basis [Line Items] | ' | ' | ' |
Derivative Liabilities | $495,858 | $89,372 | ' |
CONVERTIBLE_DEBT_Narrative_Det
CONVERTIBLE DEBT (Narrative) (Details) (USD $) | 3 Months Ended | 9 Months Ended | 12 Months Ended | 9 Months Ended | 9 Months Ended | 0 Months Ended | 1 Months Ended | 9 Months Ended | 9 Months Ended | 9 Months Ended | 9 Months Ended | ||||||||||||||||||||||
Sep. 30, 2014 | Sep. 30, 2014 | Sep. 30, 2013 | Dec. 31, 2013 | Sep. 30, 2014 | Sep. 30, 2014 | Sep. 30, 2014 | Sep. 30, 2014 | Dec. 31, 2013 | Sep. 30, 2014 | Jan. 28, 2014 | Feb. 14, 2014 | Jan. 31, 2014 | Sep. 30, 2014 | Sep. 30, 2014 | Mar. 17, 2014 | Sep. 30, 2014 | Apr. 07, 2014 | Sep. 30, 2014 | Sep. 30, 2014 | Sep. 30, 2014 | Sep. 30, 2014 | Sep. 30, 2014 | Sep. 30, 2014 | Sep. 30, 2014 | Sep. 30, 2014 | Sep. 30, 2014 | Sep. 30, 2014 | Sep. 30, 2014 | Sep. 30, 2014 | Sep. 30, 2014 | Sep. 30, 2014 | Sep. 30, 2014 | |
Convertible note issued on April 8, 2014 [Member] | Convertible note issued On September 2, 2014 [Member] | Convertible note issued On September 3, 2014 [Member] | Convertible note issued on November 27, 2013 [Member] | Convertible note issued on November 27, 2013 [Member] | Convertible note issued on January 28, 2014 [Member] | Convertible note issued on January 28, 2014 [Member] | Convertible note issued on January 31, 2014 [Member] | Convertible note issued on January 31, 2014 [Member] | Convertible note issued on January 31, 2014 [Member] | Convertible note issued on March 17, 2014 [Member] | Convertible note issued on March 17, 2014 [Member] | Convertible note issued on April 7, 2014 [Member] | Convertible note issued on April 7, 2014 [Member] | Convertible note issued on April 8, 2014 [Member] | Convertible note issued on April 11, 2014 [Member] | Convertible note issued on May 21, 2014 [Member] | Convertible note issued on April 11, 2014 [Member] | Convertible note issued on June 27, 2014 [Member] | Convertible note issued on July 3, 2014 [Member] | Convertible note issued On August 5, 2014 [Member] | Convertible note issued On August 5, 2014 [Member] | Convertible note issued On May 21, 2014 [Member] | Convertible note issued On May 23, 2014 [Member] | Convertible note issued On May 23, 2014 [Member] | Convertible note issued On September 3, 2014 [Member] | Convertible note issued on January 30, 2014 [Member] | Paid within 90 days of issuance date [Member] | Paid after 90 days of issuance date [Member] | |||||
Convertible note issued on January 30, 2014 [Member] | Convertible note issued on January 30, 2014 [Member] | ||||||||||||||||||||||||||||||||
Debt Instrument [Line Items] | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' |
Debt discount | $270,972 | $270,972 | ' | $46,399 | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | $35,000 | ' | ' |
Issuance of Convertible Notes Payable | ' | 706,500 | ' | ' | 50,000 | ' | ' | 50,000 | ' | 75,000 | ' | 50,000 | 50,000 | ' | 42,750 | ' | 100,000 | ' | ' | ' | ' | 44,776 | 22,500 | 25,000 | 25,000 | ' | 25,000 | 30,000 | ' | ' | ' | ' | ' |
Debt Issuance Cost | ' | 25,750 | ' | 4,000 | ' | ' | ' | 3,000 | ' | 3,500 | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | 75,000 | ' | ' |
Non-cash additions to convertible notes | ' | 5,000 | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' |
Debt Instrument, Issuance Date | ' | ' | ' | ' | 8-Apr-14 | 2-Sep-14 | 3-Sep-14 | 27-Nov-13 | ' | 28-Jan-14 | ' | ' | ' | 31-Jan-14 | 17-Mar-14 | ' | 7-Apr-14 | ' | ' | ' | ' | 11-Apr-14 | 27-Jun-14 | 3-Jul-14 | 5-Aug-14 | 3-Sep-14 | 21-May-14 | 23-May-14 | ' | ' | 30-Jan-14 | ' | ' |
Principal amount | 28,831 | 28,831 | ' | ' | 53,000 | 28,831 | 58,500 | 53,000 | ' | 78,500 | 78,500 | ' | 100,000 | 100,000 | 35,000 | 45,000 | 118,481 | 112,000 | ' | 57,836 | 26,500 | ' | 25,000 | 37,500 | 32,500 | ' | ' | 37,500 | ' | 50,000 | 335,000 | ' | ' |
Debt Instrument, Maturity Date | ' | ' | ' | ' | 14-Jan-15 | 30-Mar-15 | 3-Mar-15 | 27-Aug-14 | ' | 30-Oct-14 | ' | ' | ' | 31-Jul-14 | 17-Mar-15 | ' | 7-Oct-14 | ' | ' | ' | ' | 11-Apr-16 | 27-Jun-14 | 3-Jan-15 | 7-May-15 | 5-Aug-16 | 21-May-15 | 3-Nov-14 | ' | ' | 30-Jan-16 | ' | ' |
Debt instrument, stated interest rate | ' | ' | ' | ' | 8.00% | 0.00% | 12.00% | 8.00% | ' | 8.00% | ' | ' | ' | 10.00% | 8.00% | ' | 12.00% | ' | ' | ' | ' | 12.00% | 8.00% | 0.00% | 8.00% | 12.00% | 8.00% | 0.00% | ' | ' | 0.00% | 0.00% | 12.00% |
Exercise price | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | $0.01 | ' | ' | ' | $0.01 | ' | ' | ' | ' | $0.01 | ' | ' |
Debt instrument, convertible, variable conversion price, percentage of market price | ' | ' | ' | ' | 58.00% | 55.00% | 48.00% | 58.00% | ' | 58.00% | ' | ' | ' | 25.00% | 55.00% | ' | 50.00% | ' | ' | ' | ' | 60.00% | 58.00% | 40.00% | 58.00% | 60.00% | 55.00% | 58.00% | ' | ' | 60.00% | ' | ' |
Debt instrument, number of days prior to conversion | ' | ' | ' | ' | ' | ' | ' | '15 days | ' | '15 days | ' | ' | ' | '20 days | '15 days | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | '25 days | ' | ' |
Convertible Debt, Current | 327,901 | 327,901 | ' | 6,601 | 112,000 | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | 25,520 | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' |
Convertible Debt, Noncurrent | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | 29,361 | ' | ' | ' | ' | ' | ' | ' |
Long-term Debt, Gross | ' | ' | ' | ' | ' | ' | ' | 307 | 53,388 | 437 | ' | ' | ' | 41,800 | 39,967 | ' | 118,481 | ' | 55,033 | ' | ' | 61,106 | ' | ' | 32,899 | 29,361 | 27,266 | 37,500 | 25,520 | ' | 8,700 | ' | ' |
Debt Instrument, Convertible, Threshold Trading Days | ' | ' | ' | ' | 15 | 25 | 15 | ' | ' | ' | ' | ' | ' | ' | ' | ' | 20 | ' | ' | ' | ' | 25 | 15 | 20 | 15 | 15 | 15 | 15 | ' | ' | ' | ' | ' |
Convertible Notes Payable, Current | ' | ' | ' | ' | ' | ' | ' | ' | ' | 0 | ' | ' | ' | 5,700 | 35,705 | ' | 38,300 | ' | ' | ' | ' | ' | ' | 37,500 | 32,899 | ' | ' | 26,500 | ' | ' | 0 | ' | ' |
Issuance of common stock in connection with note payable | ' | ' | 1,000 | 1,000 | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' |
Accumulated amortization of debt discount | ' | 495,552 | 6,601 | -6,601 | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' |
Debt Instrument Discount Recorded During Period | ' | 730,040 | ' | 53,000 | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' |
Derivative interest expense | 199,046 | 1,226,180 | 0 | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' |
Debt Instrument, Unamortized Discount (Premium), Net | $16,514 | $16,514 | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' | ' |
CONVERTIBLE_DEBT_Debt_Issue_Co
CONVERTIBLE DEBT (Debt Issue Costs) (Details) (USD $) | Sep. 30, 2014 | Dec. 31, 2013 |
Debt Instrument [Line Items] | ' | ' |
Debt issue costs | $28,750 | $4,000 |
Accumulated amortization of debt issue costs | -17,730 | -878 |
Debt issue costs, net | $11,020 | $3,122 |
CONVERTIBLE_DEBT_Debt_Discount
CONVERTIBLE DEBT (Debt Discount) (Details) (USD $) | 9 Months Ended | 12 Months Ended | |
Sep. 30, 2014 | Sep. 30, 2013 | Dec. 31, 2013 | |
Debt Instrument [Line Items] | ' | ' | ' |
Debt discount | $783,040 | ' | $53,000 |
Accumulated amortization of debt discount | 495,552 | 6,601 | -6,601 |
Elimination of debt discount due to conversions | -16,514 | ' | 0 |
Debt discount - net | $270,972 | ' | $46,399 |
DERIVATIVE_LIABILITIES_Fair_Va
DERIVATIVE LIABILITIES (Fair Value of Conversion Feature) (Details) (USD $) | 3 Months Ended | 9 Months Ended | 12 Months Ended | ||
Sep. 30, 2014 | Sep. 30, 2013 | Sep. 30, 2014 | Sep. 30, 2013 | Dec. 31, 2013 | |
Debt Instrument [Line Items] | ' | ' | ' | ' | ' |
Derivative liability | ' | ' | $89,372 | $0 | $0 |
Fair value at the commitment date for convertible instruments | 2,018,342 | ' | 2,018,342 | ' | 144,346 |
Change in fair value of embedded derivative liability | 116,092 | 0 | -554,920 | 0 | -54,974 |
Reclassification of derivative liability associated with convertible debt that ceased being a derivative liability to additional paid in capital | ' | ' | -933,153 | ' | ' |
Fair value mark to market adjustment for convertible debt | ' | ' | -589,332 | ' | ' |
Derivative liability | $495,857 | ' | $495,857 | ' | $89,372 |
DERIVATIVE_LIABILITIES_Fair_Va1
DERIVATIVE LIABILITIES (Fair Value Measurement Assumptions) (Details) | 9 Months Ended |
Sep. 30, 2014 | |
Commitment Date [Member] | ' |
Debt Instrument [Line Items] | ' |
Expected dividends: | 0.00% |
Expected volatility: minimum | 192.00% |
Expected volatility: maximum | 415.00% |
Risk free interest rate: minimum | 0.10% |
Risk free interest rate: maximum | 0.13% |
Remeasurement Date [Member] | ' |
Debt Instrument [Line Items] | ' |
Expected dividends: | 0.00% |
Expected volatility: | 264.00% |
Maximum [Member] | Commitment Date [Member] | ' |
Debt Instrument [Line Items] | ' |
Expected term (years): | '2 years |
Maximum [Member] | Remeasurement Date [Member] | ' |
Debt Instrument [Line Items] | ' |
Expected term (years): | '1 year 9 months |
Risk free interest rate: maximum | 1.75% |
Minimum [Member] | Commitment Date [Member] | ' |
Debt Instrument [Line Items] | ' |
Expected term (years): | '6 months |
Risk free interest rate: | 0.10% |
Minimum [Member] | Remeasurement Date [Member] | ' |
Debt Instrument [Line Items] | ' |
Expected term (years): | '1 month 13 days |
Risk free interest rate: minimum | 0.12% |
DERIVATIVE_LIABILITIES_Narrati
DERIVATIVE LIABILITIES (Narrative) (Details) (USD $) | 3 Months Ended | 9 Months Ended | |
Sep. 30, 2014 | Sep. 30, 2014 | Sep. 30, 2013 | |
Derivative Instruments and Hedging Activities Disclosures [Line Items] | ' | ' | ' |
Interest Expense, Debt, Excluding Amortization | $199,046 | $1,226,180 | $0 |
STOCKHOLDERS_EQUITY_Narrative_
STOCKHOLDER'S EQUITY (Narrative) (Details) (USD $) | 9 Months Ended | |||
Sep. 30, 2014 | Jun. 24, 2014 | Mar. 31, 2014 | Dec. 31, 2013 | |
Class of Stock [Line Items] | ' | ' | ' | ' |
Preferred Stock, number of votes per share | 500 | ' | ' | ' |
Preferred stock issued for services | $191,131 | ' | ' | ' |
Common Stock, Shares Authorized | 2,500,000,000 | 750,000,000 | ' | 2,500,000,000 |
Common stock, par value (in dollars per share) | $0.00 | ' | $0.00 | $0.00 |
Issuance of common stock in exchange for services rendered, value | 62,500 | ' | ' | ' |
Preferred Stock, Shares Authorized | 1,000,000 | ' | ' | 1,000,000 |
Preferred stock, par value per share | $0.00 | ' | ' | $0.00 |
Preferred Stock, Shares Issued | 500,000 | ' | ' | 0 |
Debt Conversion, Converted Instrument, Amount | 326,315 | ' | ' | ' |
Debt Conversion, Converted Instrument, Shares Issued | 326,315 | ' | ' | ' |
Common Shares [Member] | ' | ' | ' | ' |
Class of Stock [Line Items] | ' | ' | ' | ' |
Issuance of common stock in exchange for services, shares | 5,000 | ' | ' | ' |
Issuance of common stock in exchange for services rendered, value | $5 | ' | ' | ' |
SUBSEQUENT_EVENTS_Narrative_De
SUBSEQUENT EVENTS (Narrative) (Details) (USD $) | Sep. 30, 2014 | Jun. 24, 2014 | Mar. 31, 2014 | Dec. 31, 2013 | Nov. 06, 2014 | Sep. 30, 2014 | Nov. 06, 2014 | Nov. 06, 2014 |
Subsequent Event [Member] | Subsequent Event [Member] | Series B Preferred Stock [Member] | Series A Preferred Stock [Member] | |||||
Subsequent Event [Member] | Subsequent Event [Member] | |||||||
Subsequent Event [Line Items] | ' | ' | ' | ' | ' | ' | ' | ' |
Common Stock, Shares, Outstanding | 7,238,879 | ' | ' | 998,000 | 1,195,840,583 | 11,958,406 | ' | ' |
Common Stock, Shares Authorized | 2,500,000,000 | 750,000,000 | ' | 2,500,000,000 | 5,000,000,000 | ' | ' | ' |
Common Stock, Par or Stated Value Per Share | $0.00 | ' | $0.00 | $0.00 | ' | ' | ' | ' |
Preferred Stock, Shares Outstanding | 500,000 | ' | ' | 0 | ' | ' | 100,000 | 500,000 |