Exhibit 31.1
CHIEF EXECUTIVE OFFICER CERTIFICATION
I, Dwight M. Barns, certify that:
| 1. | I have reviewed this Amendment No. 1 to the Annual Report on Form 10-K/A for the fiscal year ended December 31, 2014 of Nielsen N.V.; and |
| 2. | Based on my knowledge, this report does not contain any untrue statement of a material fact or omit to state a material fact necessary to make the statements made, in light of the circumstances under which such statements were made, not misleading with respect to the period covered by this report. |
Date: April 29, 2015
/s/ Dwight M. Barns |
| Dwight M. Barns |
| Chief Executive Officer |
