Discount Coupons 10-Q 24 Nov 14 2014 Q3 Quarterly report Financial data

Document_and_Entity_Informatio

Document and Entity Information	9 Months Ended
	Sep. 30, 2014	Nov. 24, 2014
Document and Entity Information [Abstract]	'	'
Entity Registrant Name	'Discount Coupons Corp	'
Entity Central Index Key	'0001519450	'
Amendment Flag	'false	'
Current Fiscal Year End Date	'--12-31	'
Document Type	'10-Q	'
Document Period End Date	30-Sep-14	'
Document Fiscal Year Focus	'2014	'
Document Fiscal Period Focus	'Q3	'
Entity Filer Category	'Smaller Reporting Company	'
Entity Common Stock, Shares Outstanding	'	31,182,330

Balance_Sheets

Balance Sheets (USD $)	Sep. 30, 2014	Dec. 31, 2013
Current assets	'	'
Cash	$12,893	$5,172
Accounts receivable	11,726	'
Deposits and prepaids	41,505	16,349
Total current assets	66,124	21,521
Property and intangible assets, net of accumulated depreciation	73,936	31,821
Goodwill	421,187	374,241
Total assets	561,247	427,583
Current liabilities	'	'
Accounts payable	237,222	249,773
Accrued expenses	211,530	216,459
Unearned revenue	3,367	'
Convertible bridge loans	116,000	119,000
Convertible notes payable	257,000	190,000
Total current liabilities	825,119	775,232
Stockholders' equity (deficit)	'	'
Preferred stock, $0.00001 par value, 2,000,000 shares authorized; no shares issued and outstanding	'	'
Common stock, $0.00001 par value; 50,000,000 shares authorized, 30,998,997 and 21,586,804 shares issued and outstanding at September 30, 2014 and December 31, 2013, respectively	310	217
Additional paid-in capital	10,759,459	7,588,510
Deficit accumulated during the development stage	-11,023,641	-7,936,376
Total stockholders' equity (deficit)	-263,872	-347,649
Total liabilities and stockholders' equity (deficit)	$561,247	$427,583

Balance_Sheets_Parenthetical

Balance Sheets (Parenthetical) (USD $)	Sep. 30, 2014	Dec. 31, 2013
Balance Sheets [Abstract]	'	'
Preferred stock, par value	$0.00	$0.00
Preferred stock, shares authorized	2,000,000	2,000,000
Preferred stock, shares issued	'	'
Preferred stock, shares outstanding	'	'
Common stock, par value	$0.00	$0.00
Common stock, shares authorized	50,000,000	50,000,000
Common stock, shares issued	30,998,997	21,586,804
Common stock, shares outstanding	30,998,997	21,586,804

Statements_of_Operations_Unaud

Statements of Operations (Unaudited) (USD $)	3 Months Ended		9 Months Ended		49 Months Ended
	Sep. 30, 2014	Sep. 30, 2013	Sep. 30, 2014	Sep. 30, 2013	Sep. 30, 2014
Revenues:	'	'	'	'	'
Coupon revenues	$10,747	$9,025	$20,699	$32,214	$278,863
Service revenues	28,935	'	114,679	'	145,521
Sales refunds	'	'	'	-20,000	-20,000
Total revenue	39,682	9,025	135,378	12,214	404,384
Cost of sales	'	'	-200	'	-28,119
Gross profit	39,682	9,025	135,178	12,214	376,265
Operating expenses:	'	'	'	'	'
Research and development	'	'	'	'	86,356
Professional fees	443,759	2,110,567	1,883,537	2,905,750	6,188,389
Selling	32,674	18,072	105,696	250,898	1,427,288
General and administrative	94,051	59,100	382,668	395,260	1,751,730
Total expenses	570,484	2,187,739	2,371,901	3,551,908	9,453,763
Net operating (loss)	-530,802	-2,178,714	-2,236,723	-3,539,694	-9,077,498
Other income (expense):	'	'	'	'	'
Interest expense	-576,038	-108,236	-807,809	-257,895	-1,316,870
Loss on extinguishment of debt	'	-662,958	'	-662,958	-662,958
Inducement expense	'	'	-49,370	'	-49,370
Forgiveness of accrued interest	120	76,419	6,637	76,419	83,055
Total other income (expense)	-575,918	-694,775	-850,542	-844,434	-1,946,143
Net (loss)	($1,106,720)	($2,873,489)	($3,087,265)	($4,384,128)	($11,023,641)
Net loss per share, basic and fully diluted	($0.04)	($0.16)	($0.12)	($0.33)	'
Weighted average number of common shares outstanding, basic and fully diluted	28,456,192	17,700,408	26,735,729	13,363,563	'

Statements_of_Cash_Flows_Unaud

Statements of Cash Flows (Unaudited) (USD $)	9 Months Ended		49 Months Ended
	Sep. 30, 2014	Sep. 30, 2013	Sep. 30, 2014
Cash flows from operations	'	'	'
Net (loss)	($3,087,265)	($4,384,128)	($11,023,641)
Adjustment to reconcile net loss to net cash used for operating activities:	'	'	'
Depreciation and amortization	17,185	9,910	56,516
Stock-based compensation	'	901,119	2,344,737
Stock, options and warrants issued for services	1,910,500	2,155,304	4,462,781
Stock issued in lieu of refund	'	20,000	20,000
Interest expense	807,809	257,895	1,316,870
Loss on extinguishment of debt	'	662,958	662,958
Inducement expense	49,370	'	49,370
Forgiveness of accrued interest	-6,637	-76,419	-83,055
Changes in operating assets and liabilities:	'	'	'
Accounts receivable	-11,726	'	-11,726
Deposits and prepaid expenses	-25,156	-6,600	-41,505
Deferred revenue	3,367	'	3,367
Accounts payable and accrued expenses	-17,480	90,514	373,696
Net cash used for operating activities	-360,033	-413,837	-1,946,355
Cash flows from investing activities	'	'	'
Net cash received in asset acquisition	2,754	45,233	47,987
Purchases of computer equipment and software	'	'	-37,150
Net cash provided by investing activities	2,754	45,233	10,837
Cash flows from financing activities	'	'	'
Proceeds from sale of treasury and common stock	7,500	196,000	839,111
Proceeds from borrowings on notes payable	363,500	175,750	1,126,500
Proceeds from exercise of stock options	'	'	800
Principal payments on notes payable	-6,000	-10,000	-18,000
Net cash provided by financing activities	365,000	361,750	1,948,411
Net increase (decrease) in cash	7,721	-6,854	12,893
Cash, beginning of period	5,172	84,187	'
Cash, end of period	12,893	77,333	12,893
Cash paid during the period for:	'	'	'
Interest	'	'	'
Income taxes	'	'	'
Non-cash investing and financing transactions:	'	'	'
Common stock issued for asset acquisitions	9,000	'	390,241
Notes payable converted into common stock	$348,500	'	$858,002

Nature_of_Operations

Nature of Operations	9 Months Ended
	Sep. 30, 2014
Nature of Operations [Abstract]	'
Nature of operations	'
	1.	Nature of operations
	Discount Coupons Corporation (the “Company”, “we”, “us” or “our”) provides web-based advertising and promotion services to the business and consumer community through various websites.  Revenue is generated from the sale of discount coupons from its merchant clients to customers registering on the website to receive offers via e-mail.  The Company operates globally via the Internet.  The Company also manages other daily deal websites for a percentage of revenue.
	The Company is a Florida corporation and was organized in August, 2010.  Through September 30, 2014, the Company has been primarily engaged in developing its website and a base of merchant voucher offerings for consumer consumption, recruiting personnel, raising capital, and identifying similar companies for acquisition.
	The Company is a new enterprise in the development stage as defined by Financial Accounting Standards Board (“FASB”) Accounting Standards Codification (“ASC”) Topic 915, Development Stage Entities.  This stage is characterized by significant expenditures for the design and development of the Company’s offerings.  Once the Company’s planned principal operations commence, its focus will be on marketing vouchers to the general public through direct marketing and third-party partnerships and affiliations.

Going_Concern

Going Concern	9 Months Ended
	Sep. 30, 2014
Going Concern [Abstract]	'
Going concern	'
	2.	Going concern
	The accompanying financial statements have been prepared on the basis that the Company will continue as a going concern, which contemplates the realization of assets and the satisfaction of liabilities in the normal course of business.  Since inception, the Company has primarily devoted its efforts to the development and implementation of its web-based business.  Operations have been funded through the private placement of equity securities and debt financing.  These successful funding efforts have allowed the Company to reach its current state of development despite incurring losses typical with an emerging technology company.  At September 30, 2014, the Company had $12,893 in cash and $758,995 in negative working capital.  Additionally, for the nine months ended September 30, 2014, the Company incurred a net loss of $3,087,265 and has an accumulated deficit of $11,023,641 at September 30, 2014.
	Management anticipates incurring additional losses prior to reaching a positive operating cash flow and intends to finance its operations through additional notes payable and equity funding.  Significant additional funding is needed. The Company is in the process of raising capital but there are no assurances such funding will be available.
	If adequate funding cannot be obtained, the Company may be unable to continue as a going concern.  The financial statements do not include any adjustments that might result from the outcome of this uncertainty.

Basis_of_Presentation

Basis of Presentation	9 Months Ended
	Sep. 30, 2014
Basis of Presentation [Abstract]	'
Basis of presentation	'
	3.	Basis of presentation
	The accompanying unaudited condensed financial statements have been prepared in accordance with accounting principles generally accepted in the United States of America ("GAAP") for interim financial information and Rule 8.03 of Regulation S-X. The accompanying condensed financial statements do not include all of the information and notes required by GAAP. However, except as disclosed herein, there has been no material change in the information disclosed in the notes to the financial statements included in the Company’s Annual Report on Form 10-K for the year ended December 31, 2013. In the opinion of management, all adjustments (including normal recurring adjustments) considered necessary for a fair presentation have been included. Operating results for the nine-months ended September 30, 2014 are not necessarily indicative of the results to be expected for the year ending December 31, 2014.
	Use of Estimates
	The preparation of financial statements in conformity with GAAP requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities at the date of the financial statements, as well as the related disclosures.  Such estimates and assumptions also affect the reported amounts of revenues and expenses during the reporting period.  Actual results could differ from those estimates. The Company’s significant accounting estimates include accounting for stock based compensation and the valuation and impairment of intangible assets and goodwill.
	Restatement
	The Company has restated its financial statements for the three and nine months ended September 30, 2013 (see Note 12).
	Loss Per Common Share
	The Company complies with the accounting and disclosure requirements of FASB ASC 260, “Earnings Per Share.” Basic earnings per common share ("EPS") calculations are determined by dividing net income (loss) by the weighted average number of shares of common stock outstanding during the period.  Diluted earnings per common share calculations are determined by dividing net income (loss) by the weighted average number of common shares and dilutive common share equivalents outstanding.  During periods when common stock equivalents, if any, are anti-dilutive they are not considered in the computation. The Company’s common stock equivalents are as follows:
			For The Nine Months Ended
			September 30,
			2014		2013
	Common shares indexed to stock options			13,191,641		6,083,746
	Common shares indexed to warrants			6,031,801		2,441,840
	Common shares indexed to convertible instruments			741,000		766,000
				19,964,442		9,291,586
	Recently issued Accounting Pronouncements
	The Company does not believe that any recently issued or proposed accounting pronouncements not yet adopted will have a material impact on the financial statements.

Equipment_and_Software

Equipment and Software	9 Months Ended
	Sep. 30, 2014
Equipment and software [Abstract]	'
Equipment and software	'
	4.	Equipment and software
	Computer equipment and intangible assets, net, consisted of the following:
			September 30,			December 31,
			2014			2013
	Office equipment		$	896		$	896
	Purchased mailing lists and trademarks			93,300			34,000
	Software			36,254			36,254
				130,450			71,150
	Less:  accumulated depreciation and amortization			(56,514	)		(39,329	)
			$	73,936		$	31,821
	Depreciation and amortization expense was $17,185 and $9,910 for the nine months ended September 30, 2014 and 2013, respectively.

Business_Combinations

Business Combinations	9 Months Ended
	Sep. 30, 2014
Business Combinations [Abstract]	'
Business Combinations	'
	5.	Business Combinations
	Go Charleston Deals, LLC
	On March 31, 2014, the Company completed its acquisition of the operations of Go Charleston Deals, LLC (“GCD”), which operates a Daily Deal site focusing on merchants and clients in the Charleston, South Carolina market. The Company issued a $50,000 convertible note in exchange for GCD’s assets, which include mailing lists and other intangibles. In addition to the note, the company is contingently required to issue the following common stock consideration:
	·         25,000 shares if GCD’s gross billings exceed $100,000 in the first 12 months after closing; plus
	·         25,000 shares if GCD’s gross billings exceed $150,000 for the same 12 month period; plus
	·         25,000 shares if GCD’s gross billings exceed $200,000 for the same 12 month period; plus
	·         25,000 shares if GCD’s gross billings exceed $250,000 for the same 12 month period
	The Company does not believe that it will be required to issue the additional shares. The gross billings for GCD for the six months since the date of acquisition amounted to $26,299.
	All Deals Local, LLC
	On March 31, 2014, the Company completed its acquisition of the operations of All Deals Local, LLC (“ADL”), a Daily Deal site focusing on merchants and clients in the Three Village/Port Jefferson area of Long Island, New York. The Company issued a $50,000 convertible note and 50,000 shares of common stock in exchange for ADL’s assets, which include cash, mailing lists and other intangibles. In addition to the note, the company is contingently required to issue the following common stock consideration:
	·         25,000 shares if GCD’s gross billings exceed $75,000 in the first 12 months after closing; plus
	·         25,000 shares if GCD’s gross billings exceed $100,000 for the same 12 month period;
	The Company does not believe that it will be required to issue the additional shares. The gross billings for ADL for the six months since the date of acquisition amounted to $20,000.
	The results of operations for GCD and ADL are included in the Statements of Operations from the date of acquisition. In connection with these transactions, the consideration paid, the assets acquired, and the liabilities assumed were recorded at fair value on the date of acquisition, as summarized in the following table.
			GCD			ADL
	Fair value of total consideration paid:
	Common stock issued upon closing (1)		$	-		$	9,000
	Convertible note			50,000			50,000
				50,000			59,000
	Fair value of identifiable assets acquired:
	Intangible assets (mailing lists)			32,600			26,700
	Cash			-			2,754
	Total assets acquired			32,600			29,454
	Fair value of net identifiable assets (liabilities) acquired			32,600			29,454
	Goodwill resulting from transaction		$	17,400		$	29,546
	(1) The common stock issued to ADL was valued at $0.18 per share, which was the quoted market price on the date of acquisition.
	Goodwill of $17,400 and $29,546 for GCD and ADL, respectively, was recorded after adjusting for the fair value of net identifiable assets acquired.  The goodwill from the acquisition represents the inherent long-term value anticipated from the synergies and business opportunities expected to be achieved as a result of the transaction. The intangible assets are being amortized over their estimated life, currently expected to be three years.
	Our unaudited pro forma results of operations for the nine months ended September 30, 2014 as if the above acquisitions had occurred on January 1, 2014 are as follows. The pro forma information is not indicative of results that would have occurred or which may occur in the future:
	REVENUE		$	146,812
	NET LOSS		$	(3,075,832	)
	NET LOSS PER SHARE		$	(0.12	)

Convertible_Bridge_Loans

Convertible Bridge Loans	9 Months Ended
	Sep. 30, 2014
Convertible Bridge Loans [Abstract]	'
Convertible bridge loans	'
	6.	Convertible bridge loans
	During the years ended December 31, 2013 and 2012, the Company issued $176,750 and $206,250, respectively, face value convertible bridge loans to investors (“Bridge Loans”). Of the aggregate $383,000 in Bridge Loans, $11,250 were loans from related parties. The Bridge Loans accrue interest at the rate of 10% per annum and had a maturity date of August 31, 2013.  The debt holders have the option to convert the Bridge Loans into common stock at a fixed conversion price of $0.50 per share. In connection with the Bridge Loans, the Company issued 771,600 common stock purchase warrants to acquire shares of its $0.00001 par value common stock at an exercise price of $0.50 per share.
	The Company evaluated the terms and conditions of the Bridge Loans and warrants under the guidance of ASC 815, Derivatives and Hedging. The conversion feature met the definition of conventional convertible for purposes of applying the conventional convertible exemption. The definition of conventional contemplates a fixed number of shares being issuable under the arrangement. The instruments are convertible into a fixed number of shares and there are no down round anti-dilution protection features contained in the contracts. Additionally, the warrants did not contain any provisions or features that would preclude equity classification and may be settled with unregistered shares. The Company also evaluated if a beneficial conversion feature existed and determined that it was immaterial.
	The following tables reflect the allocation of the proceeds of the Bridge Loans:
	Convertible Bridge Loans		Face Value			Face Value			Totals
	Proceeds		$	206,250		$	176,750		$	383,000
	Paid-in capital (warrants)			(90,893	)		(77,149	)		(168,042	)
	Initial Carrying value		$	115,357		$	99,601		$	214,958
	Conversion of Bridge Loans
	On August 31, 2013 (the maturity date), Bridge Loan holders with an aggregate principal balance of $262,000 converted their notes into 602,596 shares of common stock.
	Extension of Bridge Loans
	The remaining principal balance of $121,000 was still outstanding as of the maturity date. The holders of these Bridge Loans agreed to extend the maturity date of their Bridge Loans to June 30, 2014 and reduce the conversion price of the Bridge Loans. These amendments gave rise to an extinguishment because the difference in cash flows was greater than 10%. As a result, the Company recorded a loss on extinguishment of debt in the amount of $111,209 in 2013. In addition, during December 2013, $2,000 of the principal was repaid.
	During the nine months ended September 30, 2014, $3,000 of the principal was repaid. As of September 30, 2014 and December 31, 2013 the outstanding principal balance of the remaining convertible Bridge Loans amounted to $116,000 and $119,000, respectively. As of September 30, 2014 the outstanding Bridge Loans are in default. Interest expense on the Bridge Loans for the nine months ended September 30, 2014 amounted to $8,750. Accrued interest related to these loans amounted to $20,162 and $11,412 as of September 30, 2014 and December 31, 2013, respectively. As of September 30, 2014 and December 31, 2013, $10,000 of the outstanding loans was from a related party.

Convertible_Notes_Payable

Convertible Notes Payable	9 Months Ended
	Sep. 30, 2014
Convertible Notes Payable [Abstract]	'
Convertible notes payable	'
	7.	Convertible notes payable
	The following table illustrates the carrying values for the convertible notes payable as of September 30, 2014 and December 31, 2013:
			September 30,			December 31,
	Convertible Notes Payable		2014			2013
	Investor Loans issued in 2010 and 2011		$	142,000		$	190,000
	Loans issued with business combinations			100,000			-
	Investor Loans issued in 2014			15,000			-
	Carrying value		$	257,000		$	190,000
	Accrued interest related to convertible notes payable amounted to $34,266 and $26,943 as of September 30, 2014 and December 31, 2013, respectively.
	Investor loans issued in 2010 and 2011
	Between September 27, 2010 and July 21, 2011, the Company issued notes payable to third party investors with an aggregate face value of $447,500 (“Investor Loans”). In connection with the financing, the Company issued 1,062,375 shares of common stock. Of the aggregate $447,500 in Investor Loans, $88,333 were loans from related parties. The notes have a common maturity date of August 31, 2013, payable at face value plus accrued interest at maturity.  The notes accrue interest at the rate of 7% per annum.
	The common stock issued in connection with financing was valued based on a relative fair value basis generating a debt discount in the amount of $224,063. Interest expense on the Investor Loans for the nine months ended September 30, 2014 and 2013 amounted to $7,832 and $80,192, respectively, including amortization of the discount of $0 and $59,337, respectively. As of August 31, 2013  the debt discount was fully amortized. During 2013, $10,000 of the principal was repaid.
	Modification and conversion of investor loans in 2013
	On August 31, 2013 (the maturity date), holders of investor loans with an aggregate principal balance of $247,500 agreed to add a conversion option to the contracts which provided that the principal balance of $247,500 would be convertible into 569,252 shares of common stock. This amounted to a conversion price of approximately $0.43 per share. Additionally, the holders agreed to forgive accrued interest amounting to $60,252. Under ASC 470-50-40-10, when a modification or an exchange of debt instruments adds a substantive conversion option, extinguishment accounting is required. As a result, the Company recorded a loss on extinguishment of debt amounting to $116,176 (the difference between the reacquisition price of $423,928 and the net carrying amount of $307,752 ). The $247,500 in principal was converted into 569,252 shares of common stock on August 31, 2013.
	Extension of investor loans in 2013
	The remaining principal balance of $200,000 was still outstanding as of the maturity date. The holders of these Investor Loans agreed to extend the maturity date  of their notes to June 30, 2014 and added a conversion option to the notes. These amendments gave rise to an extinguishment because of the addition of a conversion option. As a result, the Company recorded a loss on extinguishment of debt in the amount of $435,574 in 2013.
	Modification and conversion of investor loans in 2014
	On January 1, 2014, an Investor Loan holder with a principal balance of $5,000 agreed to an amendment that modified the conversion option as an inducement from $0.50 per share to a conversion option in which the principal balance of $5,000 would be convertible into 26,250 shares of common stock. This amounted to a conversion price of approximately $0.19 per share. As a result the Company recorded an inducement charge of in the amount of $1,194. The $5,000 in principal was converted into 26,250 shares of common stock on January 1, 2014
	On February 18, 2014, an Investor Loan holder with a principal balance of $5,000 converted their note into 11,956 shares of common stock.
	On March 31, 2014, an Investor Loan holder with a principal balance of $15,000 agreed to modified the conversion option as an inducement from $0.50 per share to a conversion option in which the principal balance of $15,000 would be convertible into 192,575 shares of common stock. This amounted to a conversion price of approximately $0.08 per share. As a result, the Company recorded an inducement charge in the amount of $17,019. The $15,000 in principal was converted into 192,575 shares of common stock on March 31, 2014.
	On April 25, 2014, a Bridge Loan holder with a principal balance of $20,000 agreed to an amendment that modified the conversion option as an inducement from $0.15 per share to a conversion option in which the principal balance of $20,000 would be convertible into 297,331 shares of common stock. This amounted to a conversion price of approximately $0.07 per share. As a result, the Company recorded an inducement charge of $31,157. The $20,000 in principal was converted into 297,331 shares of common stock on April 25, 2014.
	In addition to the conversions mentioned above, a principal payment in the amount of $3,000 was made during the nine months ended September 30, 2014. As of September 30, 2014 and December 31, 2013, the outstanding principal balance of the Investor Loans issued in 2010 and 2011 amounted to $142,000  and $190,000, respectively.
	Loans issued in 2014 in connection with Business Combination
	During the nine months ended September 30, 2014, the Company issued (i) a $50,000 face value convertible note as part of the consideration for the ADL business acquisition (“ADL Note”) and (ii) a $50,000 face value convertible note as part of the consideration for the GCD business acquisition (“GCD Note”). Both notes bear an interest rate of 10% and mature in September 2014. The note holders have the option to convert the notes into common stock at a fixed conversion price. The ADL Note has a conversion price of $0.50 per share whereas the GCD Note has a conversion price of $1.00 per share.
	The Company evaluated the terms and conditions of the convertible notes under the guidance of ASC 815, Derivatives and Hedging. The conversion features met the definition of conventional convertible for purposes of applying the conventional convertible exemption. The definition of conventional contemplates a fixed number of shares issuable under the arrangement. The instruments were convertible into a fixed number of shares and there were no down round anti-dilution protection features contained in the contracts. The Company was required to consider whether the new hybrid contracts embodied a beneficial conversion feature (“BCF”). Neither of the notes resulted in a BCF because the conversion prices were not in the money on the inception dates.
	As of September 30, 2014, the outstanding balance of the ADL Note and GCD Note was $100,000. Interest expense on the ADL Note and GCD Note for the nine months ended September 30, 2014 was $5,260. As of September 30, 2014, these notes are considered in default.
	Investor Loans issued in 2014
	The following table summarizes the activity related to the investor loans issued in 2014:
	Investor Loans issued in 2014
	Issued		$	363,500
	Converted			(348,500	)
	Outstanding as of September 30, 2014		$	15,000
	During the nine months ended September 30, 2014, the Company issued various convertible notes for an aggregate face value of $363,500.  Each of the notes bear interest at 10% and mature two months after the date of issuance. The note holders have the option to convert the notes into common stock at a fixed conversion price. The Company also issued common stock, and in connection with some of the notes, common stock warrants, as prepaid interest expense. Of the $363,500 in convertible notes issued, holders of $348,500 in principal immediately converted their notes into common stock.
	The Company evaluated the terms and conditions of the convertible notes under the guidance of ASC 815, Derivatives and Hedging. The conversion features met the definition of conventional convertible for purposes of applying the conventional convertible exemption. The definition of conventional contemplates a fixed number of shares issuable under the arrangement. The instruments were convertible into a fixed number of shares and there were no down round anti-dilution protection features contained in the contracts. The instruments issued in connection with the $363,500 convertible note financing are detailed in the following table:
									Prepaid Interest
	Issue Date			Face Value (Proceeds)			Shares		Shares Issued		Warrants Issued
							Indexed to
							Conversion
							Option
	1-Feb-14		$	50,000			500,000		100,000		-
	1-Apr-14			15,000			75,000		200,000		-
	1-Apr-14			6,000			74,000		12,000		-
	11-Apr-14			7,000			86,000		14,000		-
	15-Apr-14			7,000			111,000		14,000		-
	22-Apr-14			10,000			80,000		20,000		-
	24-Apr-14			2,000			25,000		4,000		-
	28-Apr-14			10,000			123,000		20,000		-
	29-Apr-14			5,000			61,428		10,000		-
	21-May-14			1,500			22,000		3,000		-
	17-Jun-14			10,000			122,857		20,000		-
	30-Jun-14			50,000			614,286		100,000		714,285
	1-Jul-14			10,000			122,857		20,000		142,857
	3-Jul-14			5,000			61,428		10,000		71,429
	3-Jul-14			1,000			12,500		2,000		14,286
	9-Jul-14			50,000			614,286		100,000		714,286
	9-Jul-14			5,000			61,428		10,000		71,428
	14-Jul-14			10,000			122,857		20,000		142,857
	30-Jul-14			24,000			252,000		48,000		300,000
	14-Aug-14			25,000			307,142		50,000		357,142
	18-Aug-14			50,000			614,286		100,000		714,286
	21-Aug-14			3,000			24,000		6,000		15,000
	18-Sep-14			7,000			102,667		14,000		50
			$	363,500			4,190,022		897,000		3,307,856
The Company was required to consider whether notes embodied a beneficial conversion feature (“BCF”). Certainof the notes resulted in a BCF because the conversion price was in the money on the inception date.
The allocation of proceeds related to the $363,500 convertible note financing is detailed in the following table:
					Prepaid Interest
Issue Date		Face Value (Proceeds)			Shares Issued		Warrants Issued		Total		Beneficial Conversion Feature		Convertible Notes
1-Feb-14		$	50,000		$	11,000		-	$	11,000	$	16,000	$	34,000
1-Apr-14			15,000			40,000		-		40,000		-		15,000
1-Apr-14			6,000			2,400		-		2,400		6,000		-
11-Apr-14			7,000			3,220		-		3,220		7,000		-
15-Apr-14			7,000			2,800		-		2,800		7,000		-
22-Apr-14			10,000			3,800		-		3,800		5,200		4,800
24-Apr-14			2,000			800		-		800		2,000		-
28-Apr-14			10,000			4,000		-		4,000		10,000		-
29-Apr-14			5,000			2,000		-		2,000		5,000		-
21-May-14			1,500			600		-		600		1,500		-
17-Jun-14			10,000			2,800		-		2,800		7,200		2,800
30-Jun-14			50,000			8,000	$	94,177		102,177		-		50,000
1-Jul-14			10,000			1,600		10,382		11,982		-		10,000
3-Jul-14			5,000			800		5,191		5,991		-		5,000
3-Jul-14			1,000			160		1,038		1,198		-		1,000
9-Jul-14			50,000			13,000		115,429		128,429		29,857		20,143
9-Jul-14			5,000			1,300		8,710		10,010		2,986		2,014
14-Jul-14			10,000			2,600		10,382		12,982		5,971		4,029
30-Jul-14			24,000			8,160		39,554		47,714		18,840		5,160
14-Aug-14			25,000			9,500		54,898		64,398		25,000		-
18-Aug-14			50,000			19,000		95,653		114,653		50,000		-
21-Aug-14			3,000			1,020		2,752		3,772		1,080		1,920
18-Sep-14			7,000			980		4,721		5,701		187		6,813
		$	363,500		$	139,540	$	442,887	$	582,427	$	200,821	$	162,679
The 897,000 shares of common stock and the 3,307,856 warrants issued to investors in connection with the above notes were accounted for as prepaid interest expense under the guidance of ASC 820-15-20. For the $348,500 in principal that was converted immediately after being issued, the $542,427 in related prepaid interest was charged to interest expense upon conversion. The $40,000 in prepaid interest related to the $15,000 note that was not converted was amortized over the life of the note, which matured on June 1, 2014. As of September 30, 2014, all prepaid interest was fully amortized.
The warrants issued in connection with the convertible notes were valued using a binomial model using the following inputs:
		Inputs
Linked common shares			3,307,856
Range of quoted market prices on valuation dates			$0.08 - $0.19
Contractual exercise price			$0.01
Expected term (years)			3.5
Market volatility			128.46%
Risk free rates using zero coupon US Treasury Security rates			0.87% - 1.06%
Interest expense on the Investor Loans issued in 2014 for the nine months ended September 30, 2014 was $784,117, of which $582,427 related to the amortization of prepaid interest, $200,821 related to the amortization of the beneficial conversion feature and $869 related to interest accrued on the note that was not immediately converted.

Capital_and_Treasury_Stock

Capital and Treasury Stock	9 Months Ended
	Sep. 30, 2014
Capital and Treasury Stock [Abstract]	'
Capital and treasury stock	'
	8	Capital and treasury stock:
	2014 stock transactions
	During the nine months ended September 30, 2014:
		·	the Company sold 12,500 shares of common stock for $0.60 per share;
		·	the Company issued 3,810,772 shares of common stock in exchange for services of which 1,625,000 shares were issued to employees and 2,185,772 shares were issued to consultants.  The shares issued to employees for services were valued based on the market price on the date of grant and are being expensed over the service periods. The shares issued to consultants were initially valued at the market price on the date of the grant with the value adjusted periodically if material and are being expensed over the service periods. The aggregate value of the shares issued for services was $1,109,720 of which $676,000 was issued for future services.
		·	the Company issued 50,000 shares of stock for asset acquisitions, which were valued at the market price of $0.18 per share or $9,000.
		·	the Company issued 897,000 shares of stock in connection with multiple note purchase agreements as describe in Note 7, which were valued at $139,540 based on the market prices on the inception dates of the notes.
		·	the Company issued 4,641,921 shares of common stock in exchange for the conversion of loans with a face value of $393,500.

Stock_Options

Stock Options	9 Months Ended
	Sep. 30, 2014
Stock Options and Warrants [Abstract]	'
Stock options	'
	9.	Stock options
	At September 30, 2014 and December 31, 2013, 14,533,746 and 6,083,746 options were exercisable at a weighted average price of approximately $0.11 and $0.27, respectively.
	The following is a summary of all option activity through September 30, 2014:
											Average
			Number of				Weighted				Remaining
			Options				Average				Term
			Outstanding				Price				(in years)
	Options outstanding at December 31, 2013			6,083,746				0.27				8
	Granted in 2014			7,107,895				0.01				7
	Exercised			-				-
	Options outstanding at September 30, 2014			13,191,641			$	0.11				7.5
	Exercisable at September 30, 2014			13,191,641			$	0.11				7.5
	Options Outstanding and Exercisable
					Number				Weighted
					Outstanding				Average				Weighted
					at				Remaining				Average
	Exercise				September 30,				Contractual				Exercise
	Price				2014				Life				Price
	$	0.01				7,107,895				7				0.01
	$	0.08				1,125,746				7.8				0.08
	$	0.2				1,993,000				6.9				0.2
	$	0.38				2,965,000				8.8				0.38
						13,191,641				7.4			$	0.11
	During the nine months ended September 30, 2014, the Company issued 7,107,895 options in lieu of payment for accrued payroll amounting to $226,506. All the options have an exercise price of $0.01, vest immediately and have a seven year term. No stock options were exercised during the nine months ended September 30, 2014 or the year ended December 31, 2013.  Cash flows resulting from excess tax benefits are classified as part of cash flows from financing activities.  Excess tax benefits are realized tax benefits from tax deductions for exercised options in excess of the deferred tax asset attributable to the compensation cost for such options.

Warrants

Warrants	9 Months Ended
	Sep. 30, 2014
Stock Options and Warrants [Abstract]	'
Warrants	'
	10.	Warrants
	During the year ended December 31, 2013, the Company issued 359,100 warrants in conjunction with short-term notes described in Note 6 and 30,000 warrants for consulting services  during the year ended December 31, 2013. In addition, we have 992,740 warrants outstanding that were issued in 2012 and prior years. During the nine months ended September 30, 2014, 3,307,856 warrants were issued in connection with a note purchase agreement, which is described in Note 7. Additionally, during the nine months ended September 30, 2014, the Company issued 1,342,105 warrants to consultants in lieu of $51,000 in future services. The $51,000 in future services is recorded in prepaid expenses. No warrants were exercised during the nine months ended September 30, 2014 or the year ended December 31, 2013. All of the warrants are currently exercisable and are accounted for as equity instruments. The following table summarizes the warrants outstanding at September 30, 2014:
	Warrants Outstanding and Exercisable
			Number
			Outstanding
			at
	Exercise		September 30,
	Price		2014		Expiration
	$	0.5		801,600		31-Aug-19
	$	0.38		580,240		20-Jan-20
	$	0.01		4,649,961		20-Jul-21
				6,031,801

RelatedParty_Transactions

Related-Party Transactions	9 Months Ended
	Sep. 30, 2014
Related-party Transactions [Abstract]	'
Related-party transactions	'
	11.	Related-party transactions
	During the nine months ended September 30, 2014, the Company issued a $50,000 face value convertible note to its Chief Operating Officer. The note was converted into 500,000 shares of common stock during the period. Additionally, during the nine months ended September 30, 2014, the Company issued a $2,000 face value convertible note to a relative of the President. The note was converted into 25,000 shares of common stock during the period. (See Note 7).

Restatement_of_Financial_State

Restatement of Financial Statements	9 Months Ended
	Sep. 30, 2014
Restatement of Previously Issued Financial Statements [Abstract]	'
Restatement of Financial Statements	'
	12	Restatement of Financial Statements
	The Company has made adjustments to its financial statements for the nine and three months ended September 30, 2013 due to adjustments arising from the re-audit of the Company’s financial statements from inception (August 16, 2010) through December 31, 2012. The re-audit of the Company’s financial statements from inception (August 16, 2010) through December 31, 2012 is detailed in the annual report on Form 10-K filed on August 8, 2014. The re-audit of the financial statements from inception (August 16, 2010) through December 31, 2012 resulted in adjustments made the financial statements for the nine and three months ended September 30, 2013. The adjustments related to the valuation of common stock, stock-based compensation and warrants.
	The comparative periods presented in the current quarterly report on Form 10-Q are the (i) the statement of operations for the nine and three months ended September 30, 2013 and (iii) the statement of cash flows for the nine months ended September 30, 2013. The affects of the restatement for these periods are summarized below. The following table presents the statement of operations as previously reported, restatement adjustments and the statement of operations as restated for the nine months ended September 30, 2013:
			Previously Reported			Restatement Adjustments			Restated
	Revenues:
	Coupon revenue		$	32,214		$	-		$	32,214
	Sales refunds			(20,000	)		-			(20,000	)
	Gross profit			12,214			-			12,214
	Operating expenses:
	Professional fees (1)			2,073,600			832,150			2,905,750
	Selling (2)			252,486			(1,588	)		250,898
	General and administrative (2)			397,717			(2,457	)		395,260
	Total expenses			2,723,803			828,105			3,551,908
	Net operating (loss)			(2,711,589	)		(828,105	)		(3,539,694	)
	Other income (expense):
	Interest expense (3)			(79,075	)		(178,820	)		(257,895	)
	Loss on extinguishment of debt (4)			-			(662,958	)		(662,958	)
	Forgiveness of accrued interest (4)			-			76,419			76,419
	Total other income (expense)			(79,075	)		(765,359	)		(844,434	)
	Net (loss)		$	(2,790,664	)	$	(1,593,464	)	$	(4,384,128	)
	Net loss per weighted share, basic and fully diluted		$	(0.21	)				$	(0.33	)
	Weighted average number of common shares outstanding, basic and fully diluted			13,363,563						13,363,563
	-1	The restatement adjustment to professional fees relates to the issuance of warrants for services which was not previously valued, which amounted to $15,000. Additionally, $750 which was originally recorded as warrants issued for services in error was reclassified. The remaining $817,900 of adjustments related to stock issued for services which was originally misclassified in prepaid expenses as well as improperly valued
	-2	The adjustments to selling and general and administrative expenses related to misclassifications.
	-3	The restatement adjustment to interest expense relates to the amortization of debt discount arising from warrants issued in connection with a bridge loan financing and common stock issued in connection with a note purchase agreement. The warrants and common stock were revalued.
	-4	The restatement adjustments to loss on extinguishment of debt and forgiveness of accrued interest related to loans that were modified that were not previously accounted for properly. These modifications are described in Note 7.
	The following table presents the statement of operations as previously reported, restatement adjustments and the statement of operations as restated for the three months ended September 30, 2013:
			Previously Reported			Restatement Adjustments			Restated
	Revenues:
	Coupon revenue		$	9,025		$	-		$	9,025
	Sales refunds			-			-			-
	Gross profit			9,025			-			9,025
	Operating expenses:
	Professional fees (1)			1,292,668			817,899			2,110,567
	Selling			19,660			(1,588	)		18,072
	General and administrative			61,557			(2,457	)		59,100
	Total expenses			1,373,885			813,854			2,187,739
	Net operating (loss)			(1,364,860	)		(813,854	)		(2,178,714	)
	Other income (expense):
	Interest expense (2)			(23,630	)		(84,606	)		(108,236	)
	Loss on extinguishment of debt			-			(662,958	)		(662,958	)
	Forgiveness of accrued interest			-			76,419			76,419
	Total other income (expense)			(23,630	)		(671,145	)		(694,775	)
	Net (loss)		$	(1,388,490	)	$	(1,484,999	)	$	(2,873,489	)
	Net loss per weighted share, basic and fully diluted		$	(0.08	)				$	(0.16	)
	Weighted average number of common shares outstanding, basic and fully diluted			17,700,408						17,700,408
	-1	The restatement adjustment to professional fees related to stock issued for services which was originally misclassified in prepaid expenses as well as improperly valued.
	-2	The adjustments to selling and general and administrative expenses related to misclassifications.
	-3	The restatement adjustment to interest expense relates to the amortization of debt discount arising from warrants issued in connection with a bridge loan financing and common stock issued in connection with a note purchase agreement. The warrants and common stock were revalued.
	-4	The restatement adjustments to loss on extinguishment of debt and forgiveness of accrued interest related to loans that were modified that were not previously accounted for properly. These modifications are described in Note 7.
	The following table presents the statement of cash flows as previously reported, restatement adjustments and the statement of cash flows as restated for the nine months ended September 30, 2013:
			Previously			Restatement			Restated
			Reported			Adjustments
	Cash flows from operating activities:
	Net loss		$	(2,790,664	)	$	(1,593, 464	)	$	(4,384,128	)
	Adjustment to reconcile net loss to net cash used for operating activities:
	Depreciation and amortization			9,285			625			9,910
	Stock based compensation			817,550			83,569			901,119
	Stock, options and warrants issued for services			2,497,750			(342,446	)		2,155,304
	Stock issued in lieu of refund			20,000			-			20,000
	Interest expense			34,619			178,886			213,505
	Loss on extinguishment of debt			-			662,958			662,958
	Forgiveness of accrued interest			-			(76,419	)		(76,419	)
Changes in operating assets and liabilities:
Deposits and prepaid expenses			(1,162,847	)		1,156,247			(6,600	)
Accounts payable and accrued expenses			90,514			-			90,514
Net cash used for operating activities			(483,793	)		69,956			(413,837	)
Cash flows from investing activities:
Net cash received in asset acquisition			45,233			-			45,233
Purchases of computer equipment and software			(6,474	)		6,474
Net cash provided by investing activities			38,759			6,474			45,233
Cash flows from financing activities:
Proceeds from sale of common stock			196,000			-			196,000
Payments of accrued interest with common stock			76,430			(76,430	)		-
Net proceeds from borrowings on notes payable			175,750			-			175,750
Principal payments on notes payable			(10,000	)		-			(10,000	)
Net cash used for financing activities			438,180			(76,430	)		361,750
Net increase (decrease) in cash			(6,854	)					(6,854	)
Cash, beginning of period			84,187			-			84,187
Cash, end of period		$	77,333		$	-		$	77,333

Subsequent_Events

Subsequent Events	9 Months Ended
	Sep. 30, 2014
Subsequent Events [Abstract]	'
Subsequent events	'
	13.       Subsequent events
	Termination of acquisition agreement of Conejo Deals Inc.
	On July 1, 2014, the Company entered into a Purchase Agreement to acquire the operational assets of Conejo Deals Inc., a daily deal site focusing on merchants and clients in the Los Angeles, California market. The Company is required to pay the following consideration to Conejo Deals Inc.; (a) $750,000, (b) $500,000 convertible note; (c) 100,000 common stock shares and (d) other common stock consideration based on certain gross billing levels. The closing date of the purchase agreement was expected to occur no later than October 20, 2014, and was contingent on the Company having sufficient funds to close. However, since the Company was unable to obtain sufficient funds to close, the agreement was cancelled.
	Termination of acquisition agreement of Half Price San Diego, Inc
	On July 7, 2014, the Company entered into a Purchase Agreement to acquire the operational assets of Half Price San Diego, LLC, a daily deal site focusing on merchants and clients in the San Diego, California market. Upon closing, the Company is required to pay (a) $40,000 and (b)75,000 shares of common stock. The closing date of the purchase agreement is expected to occur no later than September 30, 2014, and was contingent on the Company having sufficient funds to close. However, since the Company was unable to obtain sufficient funds to close, the agreement was cancelled.
	Shares issued subsequent to balance sheet date
	Subsequent to September 30, 2014, 50,000 warrants were exercised. Additionally, 44,444 shares of common stock were given to an investor as prepaid interest expense for the issuance of a $14,000 convertible note on October 2, 2014. The $14,000 note was converted on October 2, 2014 and 88,889 shares of common stock were issued.

Basis_of_Presentation_Policies

Basis of Presentation (Policies)	9 Months Ended
	Sep. 30, 2014
Basis of Presentation [Abstract]	'
Use of Estimates	'
	Use of Estimates
	The preparation of financial statements in conformity with GAAP requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities at the date of the financial statements, as well as the related disclosures.  Such estimates and assumptions also affect the reported amounts of revenues and expenses during the reporting period.  Actual results could differ from those estimates. The Company’s significant accounting estimates include accounting for stock based compensation and the valuation and impairment of intangible assets and goodwill.
Restatement	'
	Restatement
	The Company has restated its financial statements for the three and nine months ended September 30, 2013 (see Note 12).
Loss Per Common Share	'
	Loss Per Common Share
	The Company complies with the accounting and disclosure requirements of FASB ASC 260, “Earnings Per Share.” Basic earnings per common share ("EPS") calculations are determined by dividing net income (loss) by the weighted average number of shares of common stock outstanding during the period.  Diluted earnings per common share calculations are determined by dividing net income (loss) by the weighted average number of common shares and dilutive common share equivalents outstanding.  During periods when common stock equivalents, if any, are anti-dilutive they are not considered in the computation. The Company’s common stock equivalents are as follows:
		For The Nine Months Ended
		September 30,
		2014		2013
	Common shares indexed to stock options		13,191,641		6,083,746
	Common shares indexed to warrants		6,031,801		2,441,840
	Common shares indexed to convertible instruments		741,000		766,000
			19,964,442		9,291,586
Recently issued Accounting Pronouncements	'
	Recently issued Accounting Pronouncements
	The Company does not believe that any recently issued or proposed accounting pronouncements not yet adopted will have a material impact on the financial statements.

Basis_of_Presentation_Tables

Basis of Presentation (Tables)	9 Months Ended
	Sep. 30, 2014
Basis of Presentation [Abstract]	'
Summary of common stock equivalents	'
		For The Nine Months Ended
		September 30,
		2014		2013
	Common shares indexed to stock options		13,191,641		6,083,746
	Common shares indexed to warrants		6,031,801		2,441,840
	Common shares indexed to convertible instruments		741,000		766,000
			19,964,442		9,291,586

Equipment_and_Software_Tables

Equipment and Software (Tables)	9 Months Ended
	Sep. 30, 2014
Equipment and software [Abstract]	'
Summary of computer equipment and software	'
		September 30,			December 31,
		2014			2013
	Office equipment	$	896		$	896
	Purchased mailing lists and trademarks		93,300			34,000
	Software		36,254			36,254
			130,450			71,150
	Less:  accumulated depreciation and amortization		(56,514	)		(39,329	)
		$	73,936		$	31,821

Business_Combinations_Tables

Business Combinations (Tables)	9 Months Ended
	Sep. 30, 2014
Business Combinations [Abstract]	'
Summary of the fair value of total consideration paid	'
		GCD			ADL
	Fair value of total consideration paid:
	Common stock issued upon closing (1)	$	-		$	9,000
	Convertible note		50,000			50,000
			50,000			59,000
	Fair value of identifiable assets acquired:
	Intangible assets (mailing lists)		32,600			26,700
	Cash		-			2,754
	Total assets acquired		32,600			29,454
	Fair value of net identifiable assets (liabilities) acquired		32,600			29,454
	Goodwill resulting from transaction	$	17,400		$	29,546
	(1) The common stock issued to ADL was valued at $0.18 per share, which was the quoted market price on the date of acquisition.
Schedule of proforma information	'
	REVENUE	$	146,812
	NET LOSS	$	(3,075,832	)
	NET LOSS PER SHARE	$	(0.12	)

Convertible_Bridge_Loans_Table

Convertible Bridge Loans (Tables)	9 Months Ended
	Sep. 30, 2014
Convertible Bridge Loans [Abstract]	'
Schedule of purchase prices allocation	'
	Convertible Bridge Loans	Face Value			Face Value			Totals
	Proceeds	$	206,250		$	176,750		$	383,000
	Paid-in capital (warrants)		(90,893	)		(77,149	)		(168,042	)
	Initial Carrying value	$	115,357		$	99,601		$	214,958

Convertible_Notes_Payable_Tabl

Convertible Notes Payable (Tables)	9 Months Ended
	Sep. 30, 2014
Convertible Notes Payable [Abstract]	'
Summary of convertible notes payable	'
		September 30,			December 31,
	Convertible Notes Payable	2014			2013
	Investor Loans issued in 2010 and 2011	$	142,000		$	190,000
	Loans issued with business combinations		100,000			-
	Investor Loans issued in 2014		15,000			-
	Carrying value	$	257,000		$	190,000
Schedule of carrying values and estimated fair values of investor loan	'
	Investor Loans issued in 2014
	Issued	$	363,500
	Converted		(348,500	)
	Outstanding as of September 30, 2014	$	15,000
Summary of debt financing	'
								Prepaid Interest
	Issue Date		Face Value (Proceeds)			Shares		Shares Issued		Warrants Issued
						Indexed to
						Conversion
						Option
	1-Feb-14	$	50,000			500,000		100,000		-
	1-Apr-14		15,000			75,000		200,000		-
	1-Apr-14		6,000			74,000		12,000		-
	11-Apr-14		7,000			86,000		14,000		-
	15-Apr-14		7,000			111,000		14,000		-
	22-Apr-14		10,000			80,000		20,000		-
	24-Apr-14		2,000			25,000		4,000		-
	28-Apr-14		10,000			123,000		20,000		-
	29-Apr-14		5,000			61,428		10,000		-
	21-May-14		1,500			22,000		3,000		-
	17-Jun-14		10,000			122,857		20,000		-
	30-Jun-14		50,000			614,286		100,000		714,285
	1-Jul-14		10,000			122,857		20,000		142,857
	3-Jul-14		5,000			61,428		10,000		71,429
	3-Jul-14		1,000			12,500		2,000		14,286
	9-Jul-14		50,000			614,286		100,000		714,286
	9-Jul-14		5,000			61,428		10,000		71,428
	14-Jul-14		10,000			122,857		20,000		142,857
	30-Jul-14		24,000			252,000		48,000		300,000
	14-Aug-14		25,000			307,142		50,000		357,142
	18-Aug-14		50,000			614,286		100,000		714,286
	21-Aug-14		3,000			24,000		6,000		15,000
	18-Sep-14		7,000			102,667		14,000		50
		$	363,500			4,190,022		897,000		3,307,856
Summary of allocation of proceeds from convertible debt	'
					Prepaid Interest
	Issue Date	Face Value (Proceeds)			Shares Issued		Warrants Issued		Total		Beneficial Conversion Feature		Convertible Notes
	1-Feb-14	$	50,000		$	11,000		-	$	11,000	$	16,000	$	34,000
	1-Apr-14		15,000			40,000		-		40,000		-		15,000
	1-Apr-14		6,000			2,400		-		2,400		6,000		-
	11-Apr-14		7,000			3,220		-		3,220		7,000		-
	15-Apr-14		7,000			2,800		-		2,800		7,000		-
	22-Apr-14		10,000			3,800		-		3,800		5,200		4,800
	24-Apr-14		2,000			800		-		800		2,000		-
	28-Apr-14		10,000			4,000		-		4,000		10,000		-
	29-Apr-14		5,000			2,000		-		2,000		5,000		-
	21-May-14		1,500			600		-		600		1,500		-
	17-Jun-14		10,000			2,800		-		2,800		7,200		2,800
	30-Jun-14		50,000			8,000	$	94,177		102,177		-		50,000
	1-Jul-14		10,000			1,600		10,382		11,982		-		10,000
	3-Jul-14		5,000			800		5,191		5,991		-		5,000
	3-Jul-14		1,000			160		1,038		1,198		-		1,000
	9-Jul-14		50,000			13,000		115,429		128,429		29,857		20,143
	9-Jul-14		5,000			1,300		8,710		10,010		2,986		2,014
	14-Jul-14		10,000			2,600		10,382		12,982		5,971		4,029
	30-Jul-14		24,000			8,160		39,554		47,714		18,840		5,160
	14-Aug-14		25,000			9,500		54,898		64,398		25,000		-
	18-Aug-14		50,000			19,000		95,653		114,653		50,000		-
	21-Aug-14		3,000			1,020		2,752		3,772		1,080		1,920
	18-Sep-14		7,000			980		4,721		5,701		187		6,813
		$	363,500		$	139,540	$	442,887	$	582,427	$	200,821	$	162,679
Schedule of warrants issued convertible notes	'
		Inputs
	Linked common shares		3,307,856
	Range of quoted market prices on valuation dates		$0.08 - $0.19
	Contractual exercise price		$0.01
	Expected term (years)		3.5
	Market volatility		128.46%
	Risk free rates using zero coupon US Treasury Security rates		0.87% - 1.06%

Stock_Options_Tables

Stock Options (Tables) (Stock Option [Member])	9 Months Ended
	Sep. 30, 2014
Stock Option [Member]	'
Share-based Compensation, Shares Authorized under Stock Option Plans, Exercise Price Range [Line Items]	'
Summary of options activity	'
											Average
			Number of				Weighted				Remaining
			Options				Average				Term
			Outstanding				Price				(in years)
	Options outstanding at December 31, 2013			6,083,746				0.27				8
	Granted in 2014			7,107,895				0.01				7
	Exercised			-				-
	Options outstanding at September 30, 2014			13,191,641			$	0.11				7.5
	Exercisable at September 30, 2014			13,191,641			$	0.11				7.5
Summary of changes in options/warrants outstanding and exercisable	'
	Options Outstanding and Exercisable
					Number				Weighted
					Outstanding				Average				Weighted
					at				Remaining				Average
	Exercise				September 30,				Contractual				Exercise
	Price				2014				Life				Price
	$	0.01				7,107,895				7				0.01
	$	0.08				1,125,746				7.8				0.08
	$	0.2				1,993,000				6.9				0.2
	$	0.38				2,965,000				8.8				0.38
						13,191,641				7.4			$	0.11

Warrants_Tables

Warrants (Tables) (Warrant [Member])	9 Months Ended
	Sep. 30, 2014
Warrant [Member]	'
Share-based Compensation, Shares Authorized under Stock Option Plans, Exercise Price Range [Line Items]	'
Summary of changes in options/warrants outstanding and exercisable	'
	Warrants Outstanding and Exercisable
			Number
			Outstanding
			at
	Exercise		September 30,
	Price		2014		Expiration
	$	0.5		801,600		31-Aug-19
	$	0.38		580,240		20-Jan-20
	$	0.01		4,649,961		20-Jul-21
				6,031,801

Restatement_of_Financial_State1

Restatement of Financial Statements (Tables)	9 Months Ended
	Sep. 30, 2014
Restatement of Previously Issued Financial Statements [Abstract]	'
Schedule of restatement of financial statements	'
			Previously Reported			Restatement Adjustments			Restated
	Revenues:
	Coupon revenue		$	32,214		$	-		$	32,214
	Sales refunds			(20,000	)		-			(20,000	)
	Gross profit			12,214			-			12,214
	Operating expenses:
	Professional fees (1)			2,073,600			832,150			2,905,750
	Selling (2)			252,486			(1,588	)		250,898
	General and administrative (2)			397,717			(2,457	)		395,260
	Total expenses			2,723,803			828,105			3,551,908
	Net operating (loss)			(2,711,589	)		(828,105	)		(3,539,694	)
	Other income (expense):
	Interest expense (3)			(79,075	)		(178,820	)		(257,895	)
	Loss on extinguishment of debt (4)			-			(662,958	)		(662,958	)
	Forgiveness of accrued interest (4)			-			76,419			76,419
	Total other income (expense)			(79,075	)		(765,359	)		(844,434	)
	Net (loss)		$	(2,790,664	)	$	(1,593,464	)	$	(4,384,128	)
	Net loss per weighted share, basic and fully diluted		$	(0.21	)				$	(0.33	)
	Weighted average number of common shares outstanding, basic and fully diluted			13,363,563						13,363,563
	-1	The restatement adjustment to professional fees relates to the issuance of warrants for services which was not previously valued, which amounted to $15,000. Additionally, $750 which was originally recorded as warrants issued for services in error was reclassified. The remaining $817,900 of adjustments related to stock issued for services which was originally misclassified in prepaid expenses as well as improperly valued
	-2	The adjustments to selling and general and administrative expenses related to misclassifications.
	-3	The restatement adjustment to interest expense relates to the amortization of debt discount arising from warrants issued in connection with a bridge loan financing and common stock issued in connection with a note purchase agreement. The warrants and common stock were revalued.
	-4	The restatement adjustments to loss on extinguishment of debt and forgiveness of accrued interest related to loans that were modified that were not previously accounted for properly. These modifications are described in Note 7.
	The following table presents the statement of operations as previously reported, restatement adjustments and the statement of operations as restated for the three months ended September 30, 2013:
			Previously Reported			Restatement Adjustments			Restated
	Revenues:
	Coupon revenue		$	9,025		$	-		$	9,025
	Sales refunds			-			-			-
	Gross profit			9,025			-			9,025
	Operating expenses:
	Professional fees (1)			1,292,668			817,899			2,110,567
	Selling			19,660			(1,588	)		18,072
	General and administrative			61,557			(2,457	)		59,100
	Total expenses			1,373,885			813,854			2,187,739
	Net operating (loss)			(1,364,860	)		(813,854	)		(2,178,714	)
	Other income (expense):
	Interest expense (2)			(23,630	)		(84,606	)		(108,236	)
	Loss on extinguishment of debt			-			(662,958	)		(662,958	)
	Forgiveness of accrued interest			-			76,419			76,419
	Total other income (expense)			(23,630	)		(671,145	)		(694,775	)
	Net (loss)		$	(1,388,490	)	$	(1,484,999	)	$	(2,873,489	)
	Net loss per weighted share, basic and fully diluted		$	(0.08	)				$	(0.16	)
	Weighted average number of common shares outstanding, basic and fully diluted			17,700,408						17,700,408
	-1	The restatement adjustment to professional fees related to stock issued for services which was originally misclassified in prepaid expenses as well as improperly valued.
	-2	The adjustments to selling and general and administrative expenses related to misclassifications.
	-3	The restatement adjustment to interest expense relates to the amortization of debt discount arising from warrants issued in connection with a bridge loan financing and common stock issued in connection with a note purchase agreement. The warrants and common stock were revalued.
	-4	The restatement adjustments to loss on extinguishment of debt and forgiveness of accrued interest related to loans that were modified that were not previously accounted for properly. These modifications are described in Note 7.
	The following table presents the statement of cash flows as previously reported, restatement adjustments and the statement of cash flows as restated for the nine months ended September 30, 2013:
			Previously			Restatement			Restated
			Reported			Adjustments
	Cash flows from operating activities:
	Net loss		$	(2,790,664	)	$	(1,593, 464	)	$	(4,384,128	)
	Adjustment to reconcile net loss to net cash used for operating activities:
	Depreciation and amortization			9,285			625			9,910
	Stock based compensation			817,550			83,569			901,119
	Stock, options and warrants issued for services			2,497,750			(342,446	)		2,155,304
	Stock issued in lieu of refund			20,000			-			20,000
	Interest expense			34,619			178,886			213,505
	Loss on extinguishment of debt			-			662,958			662,958
	Forgiveness of accrued interest			-			(76,419	)		(76,419	)
	Changes in operating assets and liabilities:
	Deposits and prepaid expenses			(1,162,847	)		1,156,247			(6,600	)
	Accounts payable and accrued expenses			90,514			-			90,514
Net cash used for operating activities			(483,793	)		69,956			(413,837	)
Cash flows from investing activities:
Net cash received in asset acquisition			45,233			-			45,233
Purchases of computer equipment and software			(6,474	)		6,474
Net cash provided by investing activities			38,759			6,474			45,233
Cash flows from financing activities:
Proceeds from sale of common stock			196,000			-			196,000
Payments of accrued interest with common stock			76,430			(76,430	)		-
Net proceeds from borrowings on notes payable			175,750			-			175,750
Principal payments on notes payable			(10,000	)		-			(10,000	)
Net cash used for financing activities			438,180			(76,430	)		361,750
Net increase (decrease) in cash			(6,854	)					(6,854	)
Cash, beginning of period			84,187			-			84,187
Cash, end of period		$	77,333		$	-		$	77,333

Going_Concern_Details

Going Concern (Details) (USD $)	3 Months Ended		9 Months Ended		49 Months Ended
	Sep. 30, 2014	Sep. 30, 2013	Sep. 30, 2014	Sep. 30, 2013	Sep. 30, 2014
Going Concern (Textual)	'	'	'	'	'
Net loss	($1,106,720)	($2,873,489)	($3,087,265)	($4,384,128)	($11,023,641)
Working capital	758,995	'	758,995	'	758,995
Cash	12,893	'	12,893	'	12,893
Accumulated deficit	$11,023,641	'	$11,023,641	'	$11,023,641

Basis_of_Presentation_Detail

Basis of Presentation (Detail)	9 Months Ended
	Sep. 30, 2014	Sep. 30, 2013
Weighted average number of common shares and dilutive common share equivalents outstanding [Abstract]	'	'
Common shares indexed to stock options	13,191,641	6,083,746
Common shares indexed to warrants	6,031,801	2,441,840
Common shares indexed to convertible instruments	741,000	766,000
common stock equivalents, Total	19,964,442	9,291,586

Equipment_and_Software_Details

Equipment and Software (Details) (USD $)	Sep. 30, 2014	Dec. 31, 2013
Summary of computer equipment and software	'	'
Computer equipment and software, Gross	$130,450	$71,150
Less: accumulated depreciation and amortization	-56,514	-39,329
Computer equipment and software, Net	73,936	31,821
Office equipment [Member]	'	'
Summary of computer equipment and software	'	'
Computer equipment and software, Gross	896	896
Purchased mailing lists and trademarks [Member]	'	'
Summary of computer equipment and software	'	'
Computer equipment and software, Gross	93,300	34,000
Software [Member]	'	'
Summary of computer equipment and software	'	'
Computer equipment and software, Gross	$36,254	$36,254

Equipment_and_Software_Details1

Equipment and Software (Details Textual) (USD $)	9 Months Ended		49 Months Ended
	Sep. 30, 2014	Sep. 30, 2013	Sep. 30, 2014
Equipment and software (Textual)	'	'	'
Depreciation and amortization expense	$17,185	$9,910	$56,516

Business_Combinations_Details

Business Combinations (Details) (USD $)	Sep. 30, 2014	Dec. 31, 2013	Sep. 30, 2014	Mar. 31, 2014	Sep. 30, 2014	Mar. 31, 2014
			GCD [Member]	GCD [Member]	ADL [Member]	ADL [Member]
Fair value of total consideration paid:	'	'	'	'	'	'
Common stock issued upon closing (1)	'	'	'	'	$9,000	'
Convertible note	257,000	190,000	50,000	50,000	50,000	50,000
Total consideration paid	'	'	50,000	'	59,000	'
Fair value of identifiable assets acquired:	'	'	'	'	'	'
Intangible assets (mailing lists)	'	'	32,600	'	26,700	'
Cash	'	'	'	'	2,754	'
Total assets acquired	'	'	32,600	'	29,454	'
Fair value of net identifiable assets (liabilities) acquired	'	'	32,600	'	29,454	'
Goodwill resulting from transaction	$421,187	$374,241	$17,400	'	$29,546	'

Business_Combinations_Details_

Business Combinations (Details 1) (USD $)	9 Months Ended
	Sep. 30, 2014
Business Combinations [Abstract]	'
REVENUE	$146,812
NET LOSS	($3,075,832)
NET LOSS PER SHARE	($0.12)

Business_Combinations_Details_1

Business Combinations (Details Textual) (USD $)

3 Months Ended

9 Months Ended

9 Months Ended

3 Months Ended

6 Months Ended

3 Months Ended

Mar. 31, 2014

Sep. 30, 2014

Dec. 31, 2013

Sep. 30, 2014

Mar. 31, 2014

Mar. 31, 2014

Mar. 31, 2014

Mar. 31, 2014

Mar. 31, 2014

Mar. 31, 2014

Sep. 30, 2014

Mar. 31, 2014

Mar. 31, 2014

Go Charleston Deals, Llc [Member]

Go Charleston Deals, Llc [Member]

Go Charleston Deals, Llc [Member]

Go Charleston Deals, Llc [Member]

Go Charleston Deals, Llc [Member]

Go Charleston Deals, Llc [Member]

All Deals Local, Llc [Member]

All Deals Local, Llc [Member]

All Deals Local, Llc [Member]

All Deals Local, Llc [Member]

If GCD's gross billings exceed $100,000 [Member]

If GCD's gross billings exceed $150,000 [Member]

If GCD's gross billings exceed $200,000 [Member]

If GCD's gross billings exceed $250,000 [Member]

If GCD's gross billings exceed $75,000 [Member]

If GCD's gross billings exceed $100,000 [Member]

Business Acquisition [Line Items]

'

'

'

'

'

'

'

'

'

'

'

'

'

Number of shares issued or issuable

'

'

'

'

'

25,000

25,000

25,000

25,000

'

'

25,000

25,000

Goodwill

'

$421,187

$374,241

$17,400

'

'

'

'

'

'

$29,546

'

'

Common stock issued during the period

'

897,000

'

'

'

'

'

'

'

50,000

'

'

'

Convertible note

'

257,000

190,000

50,000

50,000

'

'

'

'

50,000

50,000

'

'

Billing period consideration for stock issuance

'12 months

'

'

'

'

'

'

'

'

'

'

'

'

Common stock, par value

'

$0.00

$0.00

'

'

'

'

'

'

'

$0.18

'

'

Intangible assets expected amortization period

'3 years

'

'

'

'

'

'

'

'

'

'

'

'

Gross billings

'

'

'

$26,299

'

'

'

'

'

'

$20,000

'

'

Convertible_Bridge_Loans_Detai

Convertible Bridge Loans (Details) (USD $)	Sep. 30, 2014	Dec. 31, 2013
Short-term Debt [Line Items]	'	'
Proceeds	$116,000	$119,000
Convertible Bridge Loans [Member]	'	'
Short-term Debt [Line Items]	'	'
Proceeds	383,000	'
Paid-in capital (warrants)	-168,042	'
Initial Carrying value	214,958	'
Convertible Bridge Loans [Member] | Face Value One [Member]	'	'
Short-term Debt [Line Items]	'	'
Proceeds	206,250	'
Paid-in capital (warrants)	-90,893	'
Initial Carrying value	115,357	'
Convertible Bridge Loans [Member] | Face Value Two [Member]	'	'
Short-term Debt [Line Items]	'	'
Proceeds	176,750	'
Paid-in capital (warrants)	-77,149	'
Initial Carrying value	$99,601	'

Convertible_Bridge_Loans_Detai1

Convertible Bridge Loans (Details Textual) (USD $)	3 Months Ended	9 Months Ended		49 Months Ended		1 Months Ended	9 Months Ended	12 Months Ended
	Sep. 30, 2013	Sep. 30, 2014	Sep. 30, 2013	Sep. 30, 2014	Dec. 31, 2013	Aug. 31, 2013	Sep. 30, 2014	Dec. 31, 2013	Sep. 30, 2014	Sep. 30, 2014
						Bridge Loan [Member]	Bridge Loan [Member]	Bridge Loan [Member]	Bridge Loan [Member]	Bridge Loan [Member]
									Face Value One [Member]	Face Value Two [Member]
Short-term Debt [Line Items]	'	'	'	'	'	'	'	'	'	'
Convertible Bridge Loans	'	$116,000	'	$116,000	$119,000	'	$383,000	'	$206,250	$176,750
Loan from related party	'	10,000	'	10,000	'	'	11,250	'	'	'
Bridge loan interest rate	'	'	'	'	'	'	10.00%	'	'	'
Maturity date of bridge loan	'	'	'	'	'	'	31-Aug-13	'	'	'
Common stock, par value	'	$0.00	'	$0.00	$0.00	'	$0.00	'	'	'
Exercise Price	'	'	'	'	'	$0.50	'	'	'	'
Conversion of loan, converted debt amount	'	348,500	'	858,002	'	262,000	'	'	'	'
Conversion of bridge loan, Number of shares issued	'	4,641,921	'	'	'	'	'	'	'	'
Accrued interest	'	20,162	'	20,162	11,412	'	'	'	'	'
Amount of bridge loan outstanding after maturity date	'	'	'	'	'	'	'	121,000	'	'
Loss on extinguishment of debt	-662,958	'	-662,958	-662,958	'	'	'	111,209	'	'
Principal loan repaid	'	3,000	'	'	'	'	'	2,000	'	'
Interest expense	'	$8,750	'	'	'	'	'	'	'	'

Convertible_Notes_Payable_Deta

Convertible Notes Payable (Details) (USD $)	Sep. 30, 2014	Dec. 31, 2013
Debt Instrument [Line Items]	'	'
Investor Loans issued in 2010 and 2011	$142,000	$190,000
Loans issued with business combinations	100,000	'
Investor Loans issued in 2014	15,000	'
Carrying value	$257,000	$190,000

Convertible_Notes_Payable_Deta1

Convertible Notes Payable (Details 1) (USD $)	Sep. 30, 2014
Investor Loans issued in 2014	'
Issued	$363,500
Converted	-348,500
Outstanding as of Septemper 30, 2014	$15,000

Convertible_Notes_Payable_Deta2

Convertible Notes Payable (Details 2) (USD $)	9 Months Ended
	Sep. 30, 2014	Sep. 30, 2013
Short-term Debt [Line Items]	'	'
Face value (Proceeds)	$363,500	'
Shares indexed to conversion option	741,000	766,000
Shares Issued, Prepaid Interest	897,000	'
Warrants Issued,Prepaid Interest	3,307,856	'
February 1, 2014 [Member]	'	'
Short-term Debt [Line Items]	'	'
Issue Date	1-Feb-14	'
Face value (Proceeds)	50,000	'
Shares indexed to conversion option	500,000	'
Shares Issued, Prepaid Interest	100,000	'
Warrants Issued,Prepaid Interest	'	'
April 1, 2014 [Member]	'	'
Short-term Debt [Line Items]	'	'
Issue Date	1-Apr-14	'
Face value (Proceeds)	15,000	'
Shares indexed to conversion option	75,000	'
Shares Issued, Prepaid Interest	200,000	'
Warrants Issued,Prepaid Interest	'	'
April 1, 2014 [Member]	'	'
Short-term Debt [Line Items]	'	'
Issue Date	1-Apr-14	'
Face value (Proceeds)	6,000	'
Shares indexed to conversion option	74,000	'
Shares Issued, Prepaid Interest	12,000	'
Warrants Issued,Prepaid Interest	'	'
April 11, 2014 [Member]	'	'
Short-term Debt [Line Items]	'	'
Issue Date	11-Apr-14	'
Face value (Proceeds)	7,000	'
Shares indexed to conversion option	86,000	'
Shares Issued, Prepaid Interest	14,000	'
Warrants Issued,Prepaid Interest	'	'
April 15, 2014 [Member]	'	'
Short-term Debt [Line Items]	'	'
Issue Date	15-Apr-14	'
Face value (Proceeds)	7,000	'
Shares indexed to conversion option	111,000	'
Shares Issued, Prepaid Interest	14,000	'
Warrants Issued,Prepaid Interest	'	'
April 22, 2014 [Member]	'	'
Short-term Debt [Line Items]	'	'
Issue Date	22-Apr-14	'
Face value (Proceeds)	10,000	'
Shares indexed to conversion option	80,000	'
Shares Issued, Prepaid Interest	20,000	'
Warrants Issued,Prepaid Interest	'	'
April 24, 2014 [Member]	'	'
Short-term Debt [Line Items]	'	'
Issue Date	24-Apr-14	'
Face value (Proceeds)	2,000	'
Shares indexed to conversion option	25,000	'
Shares Issued, Prepaid Interest	4,000	'
Warrants Issued,Prepaid Interest	'	'
April 28, 2014 [Member]	'	'
Short-term Debt [Line Items]	'	'
Issue Date	28-Apr-14	'
Face value (Proceeds)	10,000	'
Shares indexed to conversion option	123,000	'
Shares Issued, Prepaid Interest	20,000	'
Warrants Issued,Prepaid Interest	'	'
April 29, 2014 [Member]	'	'
Short-term Debt [Line Items]	'	'
Issue Date	29-Apr-14	'
Face value (Proceeds)	5,000	'
Shares indexed to conversion option	61,428	'
Shares Issued, Prepaid Interest	10,000	'
Warrants Issued,Prepaid Interest	'	'
May 21, 2014 [Member]	'	'
Short-term Debt [Line Items]	'	'
Issue Date	21-May-14	'
Face value (Proceeds)	1,500	'
Shares indexed to conversion option	22,000	'
Shares Issued, Prepaid Interest	3,000	'
Warrants Issued,Prepaid Interest	'	'
June 17, 2014 [Member]	'	'
Short-term Debt [Line Items]	'	'
Issue Date	17-Jun-14	'
Face value (Proceeds)	10,000	'
Shares indexed to conversion option	122,857	'
Shares Issued, Prepaid Interest	20,000	'
Warrants Issued,Prepaid Interest	'	'
June 30, 2014 [Member]	'	'
Short-term Debt [Line Items]	'	'
Issue Date	30-Jun-14	'
Face value (Proceeds)	50,000	'
Shares indexed to conversion option	614,286	'
Shares Issued, Prepaid Interest	100,000	'
Warrants Issued,Prepaid Interest	714,285	'
July 1, 2014 [Member]	'	'
Short-term Debt [Line Items]	'	'
Issue Date	1-Jul-14	'
Face value (Proceeds)	10,000	'
Shares indexed to conversion option	122,857	'
Shares Issued, Prepaid Interest	20,000	'
Warrants Issued,Prepaid Interest	142,857	'
July 3, 2014 [Member]	'	'
Short-term Debt [Line Items]	'	'
Issue Date	3-Jul-14	'
Face value (Proceeds)	5,000	'
Shares indexed to conversion option	61,428	'
Shares Issued, Prepaid Interest	10,000	'
Warrants Issued,Prepaid Interest	71,429	'
July 3, 2014 [Member]	'	'
Short-term Debt [Line Items]	'	'
Issue Date	3-Jul-14	'
Face value (Proceeds)	1,000	'
Shares indexed to conversion option	12,500	'
Shares Issued, Prepaid Interest	2,000	'
Warrants Issued,Prepaid Interest	14,286	'
July 9, 2014 [Member]	'	'
Short-term Debt [Line Items]	'	'
Issue Date	9-Jul-14	'
Face value (Proceeds)	50,000	'
Shares indexed to conversion option	614,286	'
Shares Issued, Prepaid Interest	100,000	'
Warrants Issued,Prepaid Interest	714,286	'
July 9, 2014 [Member]	'	'
Short-term Debt [Line Items]	'	'
Issue Date	9-Jul-14	'
Face value (Proceeds)	5,000	'
Shares indexed to conversion option	61,428	'
Shares Issued, Prepaid Interest	10,000	'
Warrants Issued,Prepaid Interest	71,428	'
July 14, 2014 [Member]	'	'
Short-term Debt [Line Items]	'	'
Issue Date	14-Jul-14	'
Face value (Proceeds)	10,000	'
Shares indexed to conversion option	122,857	'
Shares Issued, Prepaid Interest	20,000	'
Warrants Issued,Prepaid Interest	142,857	'
July 30, 2014 [Member]	'	'
Short-term Debt [Line Items]	'	'
Issue Date	30-Jul-14	'
Face value (Proceeds)	24,000	'
Shares indexed to conversion option	252,000	'
Shares Issued, Prepaid Interest	48,000	'
Warrants Issued,Prepaid Interest	300,000	'
August 14, 2014 [Member]	'	'
Short-term Debt [Line Items]	'	'
Issue Date	14-Aug-14	'
Face value (Proceeds)	25,000	'
Shares indexed to conversion option	307,142	'
Shares Issued, Prepaid Interest	50,000	'
Warrants Issued,Prepaid Interest	357,142	'
August 18, 2014 (Member]	'	'
Short-term Debt [Line Items]	'	'
Issue Date	18-Aug-14	'
Face value (Proceeds)	50,000	'
Shares indexed to conversion option	614,286	'
Shares Issued, Prepaid Interest	100,000	'
Warrants Issued,Prepaid Interest	714,286	'
August 21, 2014 (Member]	'	'
Short-term Debt [Line Items]	'	'
Issue Date	21-Aug-14	'
Face value (Proceeds)	3,000	'
Shares indexed to conversion option	24,000	'
Shares Issued, Prepaid Interest	6,000	'
Warrants Issued,Prepaid Interest	15,000	'
September 18, 2014 [Member]	'	'
Short-term Debt [Line Items]	'	'
Issue Date	18-Sep-14	'
Face value (Proceeds)	$7,000	'
Shares indexed to conversion option	102,667	'
Shares Issued, Prepaid Interest	14,000	'
Warrants Issued,Prepaid Interest	50,000	'

Convertible_Notes_Payable_Deta3

Convertible Notes Payable (Details 3) (USD $)	9 Months Ended
	Sep. 30, 2014
Short-term Debt [Line Items]	'
Face Value (Proceeds)	$363,500
Shares Issued, Prepaid Interest	139,540
Warrants Issued, Prepaid Interest	442,887
Prepaid interest, Total	582,427
Beneficial Conversion Feature	200,821
Convertible Notes	162,679
February 1, 2014 [Member]	'
Short-term Debt [Line Items]	'
Issue Date	1-Feb-14
Face Value (Proceeds)	50,000
Shares Issued, Prepaid Interest	11,000
Warrants Issued, Prepaid Interest	'
Prepaid interest, Total	11,000
Beneficial Conversion Feature	16,000
Convertible Notes	34,000
April 1, 2014 [Member]	'
Short-term Debt [Line Items]	'
Issue Date	1-Apr-14
Face Value (Proceeds)	15,000
Shares Issued, Prepaid Interest	40,000
Warrants Issued, Prepaid Interest	'
Prepaid interest, Total	40,000
Beneficial Conversion Feature	'
Convertible Notes	15,000
April 1, 2014 [Member]	'
Short-term Debt [Line Items]	'
Issue Date	1-Apr-14
Face Value (Proceeds)	6,000
Shares Issued, Prepaid Interest	2,400
Warrants Issued, Prepaid Interest	'
Prepaid interest, Total	2,400
Beneficial Conversion Feature	6,000
Convertible Notes	'
April 11, 2014 [Member]	'
Short-term Debt [Line Items]	'
Issue Date	11-Apr-14
Face Value (Proceeds)	7,000
Shares Issued, Prepaid Interest	3,220
Warrants Issued, Prepaid Interest	'
Prepaid interest, Total	3,220
Beneficial Conversion Feature	7,000
Convertible Notes	'
April 15, 2014 [Member]	'
Short-term Debt [Line Items]	'
Issue Date	15-Apr-14
Face Value (Proceeds)	7,000
Shares Issued, Prepaid Interest	2,800
Warrants Issued, Prepaid Interest	'
Prepaid interest, Total	2,800
Beneficial Conversion Feature	7,000
Convertible Notes	'
April 22, 2014 [Member]	'
Short-term Debt [Line Items]	'
Issue Date	22-Apr-14
Face Value (Proceeds)	10,000
Shares Issued, Prepaid Interest	3,800
Warrants Issued, Prepaid Interest	'
Prepaid interest, Total	3,800
Beneficial Conversion Feature	5,200
Convertible Notes	4,800
April 24, 2014 [Member]	'
Short-term Debt [Line Items]	'
Issue Date	24-Apr-14
Face Value (Proceeds)	2,000
Shares Issued, Prepaid Interest	800
Warrants Issued, Prepaid Interest	'
Prepaid interest, Total	800
Beneficial Conversion Feature	2,000
Convertible Notes	'
April 28, 2014 [Member]	'
Short-term Debt [Line Items]	'
Issue Date	28-Apr-14
Face Value (Proceeds)	10,000
Shares Issued, Prepaid Interest	4,000
Warrants Issued, Prepaid Interest	'
Prepaid interest, Total	4,000
Beneficial Conversion Feature	10,000
Convertible Notes	'
April 29, 2014 [Member]	'
Short-term Debt [Line Items]	'
Issue Date	29-Apr-14
Face Value (Proceeds)	5,000
Shares Issued, Prepaid Interest	2,000
Warrants Issued, Prepaid Interest	'
Prepaid interest, Total	2,000
Beneficial Conversion Feature	5,000
Convertible Notes	'
May 21, 2014 [Member]	'
Short-term Debt [Line Items]	'
Issue Date	21-May-14
Face Value (Proceeds)	1,500
Shares Issued, Prepaid Interest	600
Warrants Issued, Prepaid Interest	'
Prepaid interest, Total	600
Beneficial Conversion Feature	1,500
Convertible Notes	'
June 17, 2014 [Member]	'
Short-term Debt [Line Items]	'
Issue Date	17-Jun-14
Face Value (Proceeds)	10,000
Shares Issued, Prepaid Interest	2,800
Warrants Issued, Prepaid Interest	'
Prepaid interest, Total	2,800
Beneficial Conversion Feature	7,200
Convertible Notes	2,800
June 30, 2014 [Member]	'
Short-term Debt [Line Items]	'
Issue Date	30-Jun-14
Face Value (Proceeds)	50,000
Shares Issued, Prepaid Interest	8,000
Warrants Issued, Prepaid Interest	94,177
Prepaid interest, Total	102,177
Beneficial Conversion Feature	'
Convertible Notes	50,000
July 1, 2014 [Member]	'
Short-term Debt [Line Items]	'
Issue Date	1-Jul-14
Face Value (Proceeds)	10,000
Shares Issued, Prepaid Interest	1,600
Warrants Issued, Prepaid Interest	10,382
Prepaid interest, Total	11,982
Beneficial Conversion Feature	'
Convertible Notes	10,000
July 3, 2014 [Member]	'
Short-term Debt [Line Items]	'
Issue Date	3-Jul-14
Face Value (Proceeds)	5,000
Shares Issued, Prepaid Interest	800
Warrants Issued, Prepaid Interest	5,191
Prepaid interest, Total	5,991
Beneficial Conversion Feature	'
Convertible Notes	5,000
July 3, 2014 [Member]	'
Short-term Debt [Line Items]	'
Issue Date	3-Jul-14
Face Value (Proceeds)	1,000
Shares Issued, Prepaid Interest	160
Warrants Issued, Prepaid Interest	1,038
Prepaid interest, Total	1,198
Beneficial Conversion Feature	'
Convertible Notes	1,000
July 9, 2014 [Member]	'
Short-term Debt [Line Items]	'
Issue Date	9-Jul-14
Face Value (Proceeds)	50,000
Shares Issued, Prepaid Interest	13,000
Warrants Issued, Prepaid Interest	115,429
Prepaid interest, Total	128,429
Beneficial Conversion Feature	29,857
Convertible Notes	20,143
July 9, 2014 [Member]	'
Short-term Debt [Line Items]	'
Issue Date	9-Jul-14
Face Value (Proceeds)	5,000
Shares Issued, Prepaid Interest	1,300
Warrants Issued, Prepaid Interest	8,710
Prepaid interest, Total	10,010
Beneficial Conversion Feature	2,986
Convertible Notes	2,014
July 14, 2014 [Member]	'
Short-term Debt [Line Items]	'
Issue Date	14-Jul-14
Face Value (Proceeds)	10,000
Shares Issued, Prepaid Interest	2,600
Warrants Issued, Prepaid Interest	10,382
Prepaid interest, Total	12,982
Beneficial Conversion Feature	5,971
Convertible Notes	4,029
July 30, 2014 [Member]	'
Short-term Debt [Line Items]	'
Issue Date	30-Jul-14
Face Value (Proceeds)	24,000
Shares Issued, Prepaid Interest	8,160
Warrants Issued, Prepaid Interest	39,554
Prepaid interest, Total	47,714
Beneficial Conversion Feature	18,840
Convertible Notes	5,160
August 14, 2014 [Member]	'
Short-term Debt [Line Items]	'
Issue Date	14-Aug-14
Face Value (Proceeds)	25,000
Shares Issued, Prepaid Interest	9,500
Warrants Issued, Prepaid Interest	54,898
Prepaid interest, Total	64,398
Beneficial Conversion Feature	25,000
Convertible Notes	'
August 18, 2014 (Member]	'
Short-term Debt [Line Items]	'
Issue Date	18-Aug-14
Face Value (Proceeds)	50,000
Shares Issued, Prepaid Interest	19,000
Warrants Issued, Prepaid Interest	95,653
Prepaid interest, Total	114,653
Beneficial Conversion Feature	50,000
Convertible Notes	'
August 21, 2014 (Member]	'
Short-term Debt [Line Items]	'
Issue Date	21-Aug-14
Face Value (Proceeds)	3,000
Shares Issued, Prepaid Interest	1,020
Warrants Issued, Prepaid Interest	2,752
Prepaid interest, Total	3,772
Beneficial Conversion Feature	1,080
Convertible Notes	1,920
September 18, 2014 [Member	'
Short-term Debt [Line Items]	'
Issue Date	18-Sep-14
Face Value (Proceeds)	7,000
Shares Issued, Prepaid Interest	980
Warrants Issued, Prepaid Interest	4,721
Prepaid interest, Total	5,701
Beneficial Conversion Feature	187
Convertible Notes	$6,813

Convertible_Notes_Payable_Deta4

Convertible Notes Payable (Details 4) (USD $)	9 Months Ended
	Sep. 30, 2014
Short-term Debt [Line Items]	'
Linked common shares	3,307,856
Contractual exercise price	$0.01
Expected Term (years)	'3 years 6 months
Market volatility	128.46%
Minimum [Member]	'
Short-term Debt [Line Items]	'
Range of quoted market prices on valuation dates	0.08
Risk free rates using zero coupon US Treasury Security rates	0.87%
Maximum [Member]	'
Short-term Debt [Line Items]	'
Range of quoted market prices on valuation dates	0.19
Risk free rates using zero coupon US Treasury Security rates	1.06%

Convertible_Notes_Payable_Deta5

Convertible Notes Payable (Details Textual) (USD $)

3 Months Ended

9 Months Ended

12 Months Ended

49 Months Ended

9 Months Ended

0 Months Ended

1 Months Ended

9 Months Ended

10 Months Ended

12 Months Ended

9 Months Ended

3 Months Ended

9 Months Ended

Sep. 30, 2013

Sep. 30, 2014

Sep. 30, 2013

Dec. 31, 2013

Sep. 30, 2014

Sep. 30, 2014

Apr. 25, 2014

Feb. 18, 2014

Jan. 01, 2014

Mar. 31, 2014

Aug. 31, 2013

Sep. 30, 2014

Sep. 30, 2013

Jul. 21, 2011

Dec. 31, 2013

Sep. 30, 2014

Mar. 31, 2014

Sep. 30, 2014

Mar. 31, 2014

Sep. 30, 2014

Sep. 30, 2014

Investor Loans [Member]

Long-term note [Member]

Long-term note [Member]

Long-term note [Member]

Long-term note [Member]

Long-term note [Member]

Long-term note [Member]

Long-term note [Member]

Long-term note [Member]

Long-term note [Member]

GCD [Member]

GCD [Member]

GCD [Member]

ADL [Member]

ADL [Member]

ADL [Member]

Short-term note [Member]

Short-term note [Member]

Convertible Notes Payable (Textual)

'

'

'

'

'

'

'

'

'

'

'

'

'

'

'

'

'

'

'

'

'

Note payable, face value

'

$363,500

'

'

$363,500

'

'

'

'

'

'

'

'

$447,500

'

'

'

$50,000

'

'

$50,000

Notes payable, aggregate principal balance

'

142,000

'

190,000

142,000

'

20,000

5,000

5,000

15,000

247,500

'

'

'

200,000

'

'

'

'

'

'

Loans from related parties

'

'

'

'

'

'

'

'

'

'

'

'

'

88,333

'

'

'

'

'

'

'

Convertible Notes Payable, Current

'

257,000

'

190,000

257,000

'

'

'

'

'

'

'

'

'

'

50,000

50,000

100,000

50,000

50,000

100,000

Maturity date of note

'

'

'

'

'

30-Sep-14

'

'

'

'

'

'

'

31-Aug-13

'

'

'

30-Sep-14

'

'

30-Sep-14

Interest rate on note

'

'

'

'

'

10.00%

'

'

'

'

'

'

'

7.00%

'

'

'

10.00%

'

'

10.00%

Interest expense

'

'

'

'

'

784,117

'

'

'

'

'

7,832

80,192

'

'

'

'

5,260

'

'

5,260

Debt discount

'

224,063

'

'

224,063

'

'

'

'

'

'

'

'

'

'

'

'

'

'

'

'

Amortization of deferred finance cost

'

'

'

'

'

582,427

'

'

'

'

'

'

'

'

'

'

'

'

'

'

'

Amortization of debt discount

'

200,821

'

'

'

44,752

'

'

'

'

'

0

59,337

'

'

'

'

'

'

'

'

Conversion of loan, Number of shares issued

'

4,641,921

'

'

'

'

297,331

11,956

26,250

192,575

569,252

'

'

'

'

'

'

'

'

'

'

Conversion of loan, converted debt amount

'

348,500

'

'

858,002

348,500

20,000

'

5,000

15,000

247,500

'

'

'

'

'

'

'

'

'

'

Conversion price of debt instrument before amendment

'

'

'

'

'

'

$0.15

'

$0.50

$0.50

'

'

'

'

'

'

'

'

'

'

'

Investor loan conversion price per share

'

'

'

'

'

'

$0.07

'

$0.19

$0.08

$0.43

'

'

'

'

'

'

$1

'

'

$0.50

Debt accrued interest

'

34,266

'

26,943

'

'

'

'

'

'

60,252

'

'

'

'

'

'

'

'

'

'

Loss on extinguishment of debt

-662,958

'

-662,958

'

-662,958

'

'

'

'

'

116,176

'

'

'

435,574

'

'

'

'

'

'

Reacquisition price of note

'

'

'

'

'

'

'

'

'

'

423,928

'

'

'

'

'

'

'

'

'

'

Net carrying value of note

'

'

'

'

'

'

'

'

'

'

307,752

'

'

'

'

'

'

'

'

'

'

Repayments of principal

'

'

-10,000

'

'

'

'

'

'

'

'

'

'

'

10,000

'

'

'

'

'

'

Shares Issued, Prepaid Interest

'

897,000

'

'

'

'

'

'

'

'

'

'

'

1,062,375

'

'

'

'

50,000

'

'

Warrants Issued

'

3,307,856

'

'

'

'

'

'

'

'

'

'

'

'

'

'

'

'

'

'

'

Interest expense upon conversion

'

542,427

'

'

'

'

'

'

'

'

'

'

'

'

'

'

'

'

'

'

'

Prepaid interest

'

40,000

'

'

40,000

'

'

'

'

'

'

'

'

'

'

'

'

'

'

'

'

Notes

'

15,000

'

'

15,000

'

'

'

'

'

'

'

'

'

'

'

'

'

'

'

'

Beneficial conversion feature

'

200,821

'

'

'

849

'

'

'

'

'

'

'

'

'

'

'

'

'

'

'

Inducement expense

'

$49,370

'

'

$49,370

'

$31,157

'

$1,194

$17,019

'

'

'

'

'

'

'

'

'

'

'

Capital_and_Treasury_Stock_Det

Capital and Treasury Stock (Details) (USD $)	9 Months Ended		49 Months Ended
	Sep. 30, 2014	Sep. 30, 2013	Sep. 30, 2014
Class of Stock [Line Items]	'	'	'
Number of shares sold	12,500	'	'
Sale of stock, price per share	$0.60	'	$0.60
Stock issued in exchange for services, shares	44,444	'	'
Stock issued during period acquisition of assets, shares	50,000	'	'
Stock issued during period acquisition of assets	$9,000	'	'
Shares issued, price per share	$0.18	'	$0.18
Conversion of loan, Number of shares issued	4,641,921	'	'
Conversion of loan, converted debt amount	348,500	'	858,002
Stock issued in connection with note purchase agreement, Shares	897,000	'	'
Stock issued in connection with note purchase agreement	139,540	'	'
Common Stock [Member]	'	'	'
Class of Stock [Line Items]	'	'	'
Stock issued in exchange for services, shares	3,810,772	'	'
Stock issued in exchange for services	1,109,720	'	'
Stock issued in exchange for future services	$676,000	'	'
Common Stock [Member] | Employees [Member]	'	'	'
Class of Stock [Line Items]	'	'	'
Stock issued in exchange for services, shares	1,625,000	'	'
Common Stock [Member] | Consultants [Member]	'	'	'
Class of Stock [Line Items]	'	'	'
Stock issued in exchange for services, shares	2,185,772	'	'

Stock_Options_Details

Stock Options (Details) (Stock Option [Member], USD $)	9 Months Ended
	Sep. 30, 2014	Dec. 31, 2013
Stock Option [Member]	'	'
Share-based Compensation Arrangement by Share-based Payment Award, Options, Outstanding [Roll Forward]	'	'
Beginning balance, Number of Options outstanding	6,083,746	'
Number of Options Outstanding, Granted	7,107,895	'
Number of Options Outstanding, Exercised	'	'
Ending balance, Number of Options outstanding	13,191,641	'
Beginning balance, Options Weighted Average Price	$0.27	'
Options Weighted Average Price, Granted	$0.01	'
Options Weighted Average Price, Exercised	'	'
Ending balance, Options Weighted Average Price	$0.11	'
Number of Options Outstanding, Exercisable	13,191,641	6,083,746
Options Weighted Average Price, Exercisable	$0.11	$0.27
Beigning balance, Options Outstanding, Average Remaining Term (in years)	'8 years	'
Options Granted, Average Remaining Term (in years)	'7 years	'
Ending balance, Options Outstanding, Average Remaining Term (in years)	'7 years 6 months	'
Options Exercisable, Average Remaining Term (in years)	'7 years 6 months	'

Stock_Options_Details_1

Stock Options (Details 1) (Stock Option [Member], USD $)	9 Months Ended
	Sep. 30, 2014
Summary of changes in options, warrants outstanding and exercisable	'
Options Outstanding, Number Outstanding at September 30, 2014	13,191,641
Options Outstanding, Weighted Average Remaining Contractual Life	'7 years 4 months 24 days
Options Outstanding, Weighted Average Exercise Price	$0.11
0.01 [Member]	'
Summary of changes in options, warrants outstanding and exercisable	'
Options Outstanding, Exercise Price	$0.01
Options Outstanding, Number Outstanding at September 30, 2014	7,107,895
Options Outstanding, Weighted Average Remaining Contractual Life	'7 years
Options Outstanding, Weighted Average Exercise Price	$0.01
0.08 [Member]	'
Summary of changes in options, warrants outstanding and exercisable	'
Options Outstanding, Exercise Price	$0.08
Options Outstanding, Number Outstanding at September 30, 2014	1,125,746
Options Outstanding, Weighted Average Remaining Contractual Life	'7 years 9 months 18 days
Options Outstanding, Weighted Average Exercise Price	$0.08
0.20 [Member]	'
Summary of changes in options, warrants outstanding and exercisable	'
Options Outstanding, Exercise Price	$0.20
Options Outstanding, Number Outstanding at September 30, 2014	1,993,000
Options Outstanding, Weighted Average Remaining Contractual Life	'6 years 10 months 24 days
Options Outstanding, Weighted Average Exercise Price	$0.20
0.38 [Member]	'
Summary of changes in options, warrants outstanding and exercisable	'
Options Outstanding, Exercise Price	$0.38
Options Outstanding, Number Outstanding at September 30, 2014	2,965,000
Options Outstanding, Weighted Average Remaining Contractual Life	'8 years 9 months 18 days
Options Outstanding, Weighted Average Exercise Price	$0.38

Stock_Options_Details_Textual

Stock Options (Details Textual) (USD $)	9 Months Ended
	Sep. 30, 2014	Sep. 30, 2014	Dec. 31, 2013
		Stock Option [Member]	Stock Option [Member]
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]	'	'	'
Number of options exercisable	'	13,191,641	6,083,746
Options weighted average price	'	$0.11	$0.27
Options issued	7,107,895	'	'
Accrued payroll and expenses	$226,506	'	'
Stock options, exercise price	$0.01	'	'
Stock option vest term	'7 years	'	'

Warrants_Details

Warrants (Details) (Warrant [Member], USD $)	9 Months Ended
	Sep. 30, 2014
Summary of changes in options, warrants outstanding and exercisable	'
Warrants Outstanding, Number Outstanding at September 30, 2014	6,031,801
0.50 [Member]	'
Summary of changes in options, warrants outstanding and exercisable	'
Warrants Outstanding, Exercise Price	$0.50
Warrants Outstanding, Number Outstanding at September 30, 2014	801,600
Warrants Outstanding, Expiration	31-Aug-19
0.38 [Member]	'
Summary of changes in options, warrants outstanding and exercisable	'
Warrants Outstanding, Exercise Price	$0.38
Warrants Outstanding, Number Outstanding at September 30, 2014	580,240
Warrants Outstanding, Expiration	20-Jan-20
0.01 [Member]	'
Summary of changes in options, warrants outstanding and exercisable	'
Warrants Outstanding, Exercise Price	$0.01
Warrants Outstanding, Number Outstanding at September 30, 2014	4,649,961
Warrants Outstanding, Expiration	20-Jul-21

Warrants_Details_Textual

Warrants (Details Textual) (USD $)	9 Months Ended		12 Months Ended
	Sep. 30, 2014	Dec. 31, 2012	Dec. 31, 2013
			Warrant [Member]
Share-based Compensation, Shares Authorized under Stock Option Plans, Exercise Price Range [Line Items]	'	'	'
Warrants issued in conjunction with short-term notes	'	'	359,100
Warrants to six existing shareholders	'	'	$30,000
Addition warrants outstanding, issued	'	992,740	'
Warrants Issued	3,307,856	'	'
Stock option issued to consultants in lieu, share	1,342,105	'	'
Stock option issued to consultants in lieu, value	51,000	'	'
Prepaid expenses	$51,000	'	'

RelatedParty_Transactions_Deta

Related-Party Transactions (Details) (USD $)	9 Months Ended		49 Months Ended
	Sep. 30, 2014	Sep. 30, 2013	Sep. 30, 2014
Related-party transactions (Textual)	'	'	'
Conversion of loan, Number of shares issued	4,641,921	'	'
Notes payable converted into common stock	$348,500	'	$858,002
Chief Operating Officer [Member]	'	'	'
Related-party transactions (Textual)	'	'	'
Notes payable converted into common stock	50,000	'	'
Relative Of The President [Member]	'	'	'
Related-party transactions (Textual)	'	'	'
Notes payable converted into common stock	$2,000	'	'

Restatement_of_Financial_State2

Restatement of Financial Statements (Statement of Operations) (Details) (USD $)	3 Months Ended			9 Months Ended			49 Months Ended
	Sep. 30, 2014	Sep. 30, 2013		Sep. 30, 2014	Sep. 30, 2013		Sep. 30, 2014
Revenues:	'	'		'	'		'
Coupon revenues	$10,747	$9,025		$20,699	$32,214		$278,863
Sales refunds	'	'		'	-20,000		-20,000
Gross profit	39,682	9,025		135,178	12,214		376,265
Operating expenses:	'	'		'	'		'
Professional fees	443,759	2,110,567		1,883,537	2,905,750		6,188,389
Selling	32,674	18,072		105,696	250,898		1,427,288
General and administrative	94,051	59,100		382,668	395,260		1,751,730
Total expenses	570,484	2,187,739		2,371,901	3,551,908		9,453,763
Net operating (loss)	-530,802	-2,178,714		-2,236,723	-3,539,694		-9,077,498
Other income (expense):	'	'		'	'		'
Interest expense	576,038	108,236		807,809	257,895		1,316,870
Loss on extinguishment of debt	'	-662,958		'	-662,958		-662,958
Forgiveness of accrued interest	-120	-76,419		-6,637	-76,419		-83,055
Total other income (expense)	-575,918	-694,775		-850,542	-844,434		-1,946,143
Net (loss)	-1,106,720	-2,873,489		-3,087,265	-4,384,128		-11,023,641
Net loss per share, basic and fully diluted	($0.04)	($0.16)		($0.12)	($0.33)		'
Weighted average number of common shares outstanding, basic and fully diluted	28,456,192	17,700,408		26,735,729	13,363,563		'
Previously Reported	'	'		'	'		'
Revenues:	'	'		'	'		'
Coupon revenues	'	9,025		'	32,214		'
Sales refunds	'	'		'	-20,000		'
Gross profit	'	9,025		'	12,214		'
Operating expenses:	'	'		'	'		'
Professional fees	'	1,292,668	[1]	'	2,073,600	[2]	'
Selling	'	19,660		'	252,486	[3]	'
General and administrative	'	61,557		'	397,717	[3]	'
Total expenses	'	1,373,885		'	2,723,803		'
Net operating (loss)	'	-1,364,860		'	-2,711,589		'
Other income (expense):	'	'		'	'		'
Interest expense	'	-23,630	[3]	'	-79,075	[4]	'
Loss on extinguishment of debt	'	'		'	'	[5]	'
Forgiveness of accrued interest	'	'		'	'	[5]	'
Total other income (expense)	'	-23,630		'	-79,075		'
Net (loss)	'	-1,388,490		'	-2,790,664		'
Net loss per share, basic and fully diluted	'	($0.08)		'	($0.21)		'
Weighted average number of common shares outstanding, basic and fully diluted	'	17,700,408		'	13,363,563		'
Restatement Adjustments	'	'		'	'		'
Revenues:	'	'		'	'		'
Coupon revenues	'	'		'	'		'
Sales refunds	'	'		'	'		'
Gross profit	'	'		'	'		'
Operating expenses:	'	'		'	'		'
Professional fees	'	817,899	[1]	'	832,150	[2]	'
Selling	'	-1,588		'	-1,588	[3]	'
General and administrative	'	-2,457		'	-2,457	[3]	'
Total expenses	'	813,854		'	828,105		'
Net operating (loss)	'	-813,854		'	-828,105		'
Other income (expense):	'	'		'	'		'
Interest expense	'	-84,606	[3]	'	-178,820	[4]	'
Loss on extinguishment of debt	'	-662,958		'	-662,958	[5]	'
Forgiveness of accrued interest	'	76,419		'	76,419	[5]	'
Total other income (expense)	'	-671,145		'	-765,359		'
Net (loss)	'	($1,484,999)		'	($1,593,464)		'
[1]	The restatement adjustment to professional fees related to stock issued for services which was originally misclassified in prepaid expenses as well as improperly valued.
[2]	The restatement adjustment to professional fees relates to the issuance of warrants for services which was not previously valued, which amounted to $15,000. Additionally, $750 which was originally recorded as warrants issued for services in error was reclassified. The remaining $817,900 of adjustments related to stock issued for services which was originally misclassified in prepaid expenses as well as improperly valued
[3]	The adjustments to selling and general and administrative expenses related to misclassifications.
[4]	The restatement adjustment to interest expense relates to the amortization of debt discount arising from warrants issued in connection with a bridge loan financing and common stock issued in connection with a note purchase agreement. The warrants and common stock were revalued.
[5]	The restatement adjustments to loss on extinguishment of debt and forgiveness of accrued interest related to loans that were modified that were not previously accounted for properly. These modifications are described in Note 7.

Restatement_of_Financial_State3

Restatement of Financial Statements (Statement of Cash Flow) (Details 1) (USD $)	3 Months Ended	9 Months Ended		49 Months Ended	9 Months Ended
	Sep. 30, 2013	Sep. 30, 2014	Sep. 30, 2013	Sep. 30, 2014	Sep. 30, 2013		Sep. 30, 2013
					Previously Reported		Restatement Adjustments
Cash flows from operating activities:	'	'	'	'	'		'
Net loss	($2,873,489)	($3,087,265)	($4,384,128)	($11,023,641)	($2,790,664)		($1,593,464)
Adjustment to reconcile net loss to net cash used for operating activities:	'	'	'	'	'		'
Depreciation and amortization	'	17,185	9,910	56,516	9,285		625
Stock based compensation	'	'	901,119	2,344,737	817,550		83,569
Stock, options and warrants issued for services	'	1,910,500	2,155,304	4,462,781	-2,497,750		342,446
Stock issued in lieu of refund	'	'	20,000	20,000	20,000		'
Interest expense	108,236	807,809	257,895	1,316,870	-79,075	[1]	-178,820	[1]
Loss on extinguishment of debt	'	'	-662,958	-662,958	'		662,958
Forgiveness of accrued interest	-76,419	-6,637	-76,419	-83,055	'	[2]	76,419	[2]
Changes in operating assets and liabilities:	'	'	'	'	'		'
Deposits and prepaid expenses	'	-25,156	-6,600	-41,505	-1,162,847		1,156,247
Accounts payable and accrued expenses	'	-17,480	90,514	373,696	90,514		'
Net cash used for operating activities	'	-360,033	-413,837	-1,946,355	-483,793		69,956
Cash flows from investing activities	'	'	'	'	'		'
Net cash received in asset acquisition	'	2,754	45,233	47,987	45,233		'
Purchases of computer equipment and software	'	'	'	37,150	-6,474		6,474
Net cash provided by investing activities	'	2,754	45,233	10,837	38,759		6,474
Cash flows from financing activities	'	'	'	'	'		'
Proceeds from sale of common stock	'	7,500	196,000	839,111	196,000		'
Payments of accrued interest with common stock	'	'	'	'	76,430		-76,430
Net proceeds from borrowings on notes payable	'	363,500	175,750	1,126,500	175,750		'
Principal payments on notes payable	'	'	-10,000	'	-10,000		'
Net cash used for financing activities	'	365,000	361,750	1,948,411	438,180		-76,430
Net increase (decrease) in cash	'	7,721	-6,854	12,893	-6,854		'
Cash, beginning of period	25	5,172	84,187	'	84,187		'
Cash, end of period	$77,333	$12,893	$77,333	$12,893	$77,333		'
[1]	The restatement adjustment to interest expense relates to the amortization of debt discount arising from warrants issued in connection with a bridge loan financing and common stock issued in connection with a note purchase agreement. The warrants and common stock were revalued.
[2]	The restatement adjustments to loss on extinguishment of debt and forgiveness of accrued interest related to loans that were modified that were not previously accounted for properly. These modifications are described in Note 7.

Restatement_of_Financial_State4

Restatement of Financial Statements (Details Textual) (Restatement Adjustment [Member], USD $)	9 Months Ended
	Sep. 30, 2013
Restatement Adjustment [Member]	'
Restatement of Financial Statements (Textual)	'
Issuance of warrants for services	$15,000
Additional warrants issued for services	750
Stock issued in exchange for services	$817,900

Subsequent_Events_Details

Subsequent Events (Details) (USD $)	0 Months Ended	9 Months Ended	0 Months Ended
	Oct. 02, 2014	Sep. 30, 2014	Jul. 01, 2014	Jul. 07, 2014
			Conejo Deals Inc [Member]	Half Price San Diego, Inc [Member]
Subsequent events (Textual)	'	'	'	'
Business acquistion transaction, convertible note payable	'	'	$500,000	'
Business acquistion transaction, Number of shares issued	'	'	100,000	75,000
Business acquistion consideration transferred	'	'	750,000	40,000
Stock issued in exchange for services, shares	'	44,444	'	'
Closing date of purchase agreement	'	'	'	30-Sep-14
Warrants Exercised	'	50,000	'	'
Stock issued to investor as prepaid interest expense	'	14,000	'	'
Issuance of convertible note	$14,000	'	'	'
Issuance of common stock share related to conversion of notes	88,889	'	'	'